The Tenor

File:Yonge and Dundas 1985 in Toronto.jpgmarine restaurant and a video arcade]]

Before 1998, the site was occupied by several buildings including the O'Keefe's Brewery (formerly Victoria Brewery) and a two-storey structure at the corner. From 1949 to 1974 it was home to the Brown Derby tavern and in the 1980s as a Mr. Submarine location. Many views of that intersection, and the local area as it looked in 1986, can be seen in the movie Short Circuit 2. All the buildings were demolished in the 1980s and 1990s with the site repurposed as parking lots.{{cite web|url=http://blackcreekbrewery.wordpress.com/2011/01/05/okeefes-brewery/|title=O'Keefe's Brewery | The Black Creek Growler|publisher=Blackcreekbrewery.wordpress.com|date=|access-date=2016-06-24}}

The project was approved in 1998 with the opening planned for 2000. The land was expropriated by the City of Toronto immediately afterwards,Christopher Hume, [https://www.thestar.com/article/293729 "We don't deserve this {{not a typo|horrorchitecture}}"]. Toronto Star, January 14, 2008. and while construction boarding soon went up, the project suffered shutdowns and major delays.

While under construction it was known as Metropolis (as late as 2007), but when it opened, the complex was renamed "Toronto Life Square" after the local magazine. After the building was placed in court-ordered receivership in 2009, St. Joseph Communications, the owner of Toronto Life magazine, initiated a court action to have the magazine's name removed from the complex. The building was renamed "10 Dundas East" in September 2009.{{cite news |first=Joe |last=Friesen |title=Toronto Life's logos are scrubbed from 10 Dundas East |url=https://www.theglobeandmail.com/news/national/toronto/toronto-lifes-logos-are-scrubbed-from-10-dundas-east/article1296519/ |work=The Globe and Mail |date=September 22, 2009 |access-date=September 22, 2009}} Entertainment Properties Trust, a Kansas City-based real estate investment trust that had provided construction financing for the project in 2005, acquired the complex in March 2010.

The project was built in an L-configuration around a number of existing buildings, including a parking garage belonging to the adjacent Ryerson University (now Toronto Metropolitan University). In exchange for the air rights to build over its land, Ryerson gained use of the movie theatres as classrooms during daytime hours.{{Cite web|url=http://www.ryersonline.ca/articles/942/1/In-Depth-Ryerson-real-estate/Page1.html|title=Feenstra, Nicole; The Ryersonian: In Depth: Ryerson real estate; November 23, 2006|access-date=2008-11-02|archive-url=https://web.archive.org/web/20071211111312/http://www.ryersonline.ca/articles/942/1/In-Depth-Ryerson-real-estate/Page1.html|archive-date=2007-12-11|url-status=dead |df= }}

The exterior facing Dundas Square is primarily covered with giant video screens and static billboard advertisements of various sizes. The Yonge Street facade is made up of curtainwall store fronts with a glass and steel canopy overhanging the sidewalk. Toronto Star architecture critic Christopher Hume wrote a lengthy piece in the newspaper entitled "We don't deserve this {{not a typo|horrorchitecture}}", which decried the building as a "nasty dark grey bunker". Daily Hive alluded the facade to Blade Runner 2049 per local artist Lucan Coutts.{{Cite web|url=https://dailyhive.com/toronto/lucan-coutts-photographer-toronto-blade-runner|title=This TO photographer makes the city look like scenes out of Blade Runner (PHOTOS) {{!}} Etcetera|website=dailyhive.com|access-date=2019-10-07}}

File:10 Dundas East Atrium.jpg

The Tenor is anchored by a Cineplex Cinemas 23-screen movie theatre, Dollarama, The Beer Store, the tourist attraction Little Canada, and restaurants including Jack Astor's and Milestones.{{Cite web |url=http://www.ryersonline.ca/articles/1750/1/Toronto-Life-Squarecoming-soon/Page1.html |title=Carmen Cheung; The Ryersonian: Toronto Life Square...coming soon; September 18, 2007|access-date=2008-11-09|archive-url=https://web.archive.org/web/20071211054553/http://www.ryersonline.ca/articles/1750/1/Toronto-Life-Squarecoming-soon/Page1.html|archive-date=2007-12-11|url-status=dead}} American fast casual restaurant Shake Shack also open in ground floor in June 2024, which is the first store in Canada and replaced the former Adidas Sport Store.{{cite web |last1=Liu |first1=Karon |title=Shake Shack will finally open its doors in Toronto. Here’s what’s on the menu |url=https://www.thestar.com/news/gta/shake-shack-will-finally-open-its-doors-in-toronto-heres-whats-on-the-menu/article_dcaee3c4-275e-11ef-a16b-a78a4a8973e9.html |publisher=Toronto Star |access-date=26 June 2024}}, which relocated to a new location.

Image:Metropolis-06-03-2006.gif|Exterior shot during construction, June 30, 2006

File:Yonge Dundas Square Toronto.jpg|10 Dundas East in 2008

File:Yonge-Dundas Square, Toronto, Canadá (5972148950).jpg|10 Dundas East in 2011

File:Yonge-Dundas Square (3) (23177581372).jpg|Across Yonge-Dundas Square in 2015

10 Dundas East Basement shops.jpg|Basement shops

10 Dundas East Food Court.jpg|Food Court in Level 2

• Shopping mall
• Entertainment Centrum

{{reflist}}

• http://www.theglobeandmail.com/news/national/toronto/toronto-life-square-in-receivership/article1222909/

{{Commons category}}

• {{Official website}}

{{DEFAULTSORT:Tenor, The}}

Category:Cinemas and movie theatres in Toronto

Category:Commercial buildings completed in 2007

Category:Path (Toronto)

Category:Power centers (retail)

Category:Shopping malls in Toronto

Category:2007 establishments in Ontario