Toyota Prius C#GR Sport

File:Toyota Prius C concept -- 2011 DC.jpg]]

The Toyota Prius c concept car was unveiled at the January 2011 North American International Auto Show in Detroit. The design takes cues from the Toyota FT-CH concept vehicle that was shown at the same event in 2010. Toyota explained that the 'c' in 'Prius c' stands for "city"-centric vehicle as it is smaller than the standard Prius and aimed at younger buyers without families who require less cargo space in the rear and fewer of the luxury touches (although passenger space remains essentially the same as a standard Prius). This results in a higher EPA MPG-City Rating than the standard Prius and easier parking in tight spaces.{{cite press release |url=http://pressroom.toyota.com/article_display.cfm?article_id=2840 |title=Toyota Reveals Prius Family of Vehicles at the North American International Auto Show |publisher=Toyota |location=US |date=10 January 2011 |access-date=15 November 2011 |archive-date=6 April 2011 |archive-url=https://web.archive.org/web/20110406102434/http://pressroom.toyota.com/article_display.cfm?article_id=2840 |url-status=dead }}

Together with the introduction of the production version of the Toyota Aqua at the 2011 Tokyo Motor Show, the carmaker also exhibited two other Aqua concepts, the Aqua Kiriri version and the Aqua Piriri.{{cite web|url=http://www.green.autoblog.com/2011/12/01/toyota-aqua-concepts-tokyo-2011/?a_dgi=aolshare_email|title=Toyota Aqua concepts hint to a Prius C of possibilities |publisher=Autoblog Green |date=1 December 2011|access-date=4 December 2011}}

{{more citations needed section|date=August 2015}}

File:2012 Toyota Prius c (NHP10R) hatchback (2015-07-03) 02.jpg

File:ToyotaAqua EngineRoom.JPG

File:Toyota electronic continuously variable transmission (2010-10-16) 03.jpg

Built on an enhanced and streamlined Yaris-inspired platform, the Prius c features Toyota's Generation 3 Hybrid Synergy Drive with a 1.5-liter DOHC four-cylinder, 16–valve with VVT-i gasoline engine, the same engine model and displacement as on the earliest Priuses, but is now "beltless". The air conditioner is a self-contained unit containing a motor & compressor powered by the 144-volt traction battery, and the 12-volt battery is charged via a DC-DC converter also powered by the traction battery.{{cite book |title=Prius C Hybrid Vehicle Dismantling Manual (NHP10 Series) |date=2011 |publisher=Toyota |pages=6, 7, 9}}

Unlike earlier Prius HSDs, the Prius c incorporates separate planetary gear reduction paths for the ICE/MG (internal combustion engine/motor-generator) one, now better matched to their respective mission functions, in a significantly smaller, lighter weight package. The chain drive found in the Gen 1 and Gen 2 HSDs is also eliminated, replaced by helical gears in the Gen 3 HSD. The MG2 ratio is 2.5:1 rather than 1:1 as on earlier HSDs, thereby allowing the physical size of the MG2 to be reduced to the cross-section of the MG1. The Prius v and Prius Plug-in share this basic Gen 3 design (P410 transaxle, for both of these), but not its specific implementation, and which is unique to the Prius c and its lower maximum weight, and lower HSD net horsepower (P510 transaxle, for Prius c, North America; Prius Aqua, Japan; and Yaris Hybrid, Europe).{{citation needed|date=August 2015}}

The hybrid system includes a new high-voltage battery and inverter, and a smaller auxiliary 12 volt battery. Both batteries are housed underneath the rear passenger bench seat, and are easily accessible to service personnel, yet are protected from possible collision damage by a welded tubular steel cage which also acts as support for the rear seat. Being housed underneath the passenger seat, the large high voltage traction battery does not impact the trunk space, unlike the traction battery on earlier Priuses. This location for the traction battery also significantly lowers the center of gravity of the Prius c, and improves road handling.{{citation needed|date=August 2015}}

File:2015 Toyota Prius c (NHP10R MY15) hatchback (2015-06-27) 03.jpg

The hybrid powertrain weighs around {{convert|88|lb|kg|abbr=on|order=flip|0}} less than that of the standard Prius Liftback.{{cite web|url=http://www.caradvice.com.au/165273/toyota-prius-c-review/ |title=Toyota Prius C Review |date=27 March 2012 |first=Jez |last=Spinks |publisher=CarAdvice |location=Australia |access-date=30 December 2018}} The 1NZ-FXE engine{{cite web |url=http://toyota.jp/aqua/001_p_001/spec/spec/index.html |title=Aqua specs |publisher=Toyota |location=Japan |language=ja |access-date=20 January 2012}} produces {{convert|73|hp|kW|abbr=on|order=flip|0}} and the HSD motor is rated at {{convert|45|kW|hp|abbr=on|0}}. Total output is rated at {{convert|99|hp|kW|abbr=on|order=flip|0}}.{{cite web |url=http://www.autospies.com/news/2012-Detroit-Auto-Show-2013-Toyota-Prius-C-priced-below-19-000-68631/ |title=2012 Detroit Auto Show: 2013 Toyota Prius C priced below $19,000 |publisher=Autospies |location=US |date=11 January 2012 |access-date=11 January 2012}}

Compared to the standard Prius Liftback, the {{convert|100.4|in|mm|abbr=on|order=flip}} wheelbase of the Prius C is {{convert|5.9|in|mm|abbr=on|order=flip}} shorter, and an overall length of {{convert|157.3|in|mm|abbr=on|order=flip}} is {{convert|19.1|in|mm|abbr=on|order=flip}} shorter. This places the Prius c in the American subcompact class. Japanese versions are also compliant with Japanese government dimension regulations which reduce tax liability (the regular Prius had exceeded it since the second generation). The use of a 1.5 litre engine also reduces the annual Japanese Government road tax obligation.

Two optional driving modes are offered: "EV Mode enables electric driving for up to one mile. ECO Mode limits the operation of the climate control and adjusts throttle input to help maximize fuel economy".{{cite web |url=https://www.toyota.com/content/ebrochure/2019/priusc_ebrochure.pdf |title=MY19 Prius c eBrochure |publisher=Toyota |location=US |access-date=30 December 2018}}

File:Toyota Prius C Dashboard Canada.jpg

Under the United States Environmental Protection Agency test cycles, the 2017 Prius c is rated at {{convert|48|mpgus|abbr=on}} city and {{convert|43|mpgus|abbr=on}} highway, for a combined fuel economy of {{convert|46|mpgus|abbr=on}}.{{cite web|url=http://www.fueleconomy.gov/feg/Find.do?action=sbs&id=38508|title=2017 Toyota Prius c|date=18 August 2017|website=www.fueleconomy.com|publisher=US Department of Energy and US Environmental Protection Agency|access-date=18 August 2017}} The Prius c emission certification is SULEV.

The Prius c was ranked by the EPA as the 2012 model year most fuel efficient compact car excluding plug-in electric vehicles. When electric-powered cars are considered, the Chevrolet Volt ranks on top of the compact car category, followed by the Prius c.

The Prius c is assembled at the Iwate Plant of Toyota Motor East Japan, Inc., a wholly owned subsidiary of Toyota Motor Corporation, in Kanegasaki, Iwate in northern Japan. Toyota's initial production capacity for the Aqua/Prius c at this facility was 12,000 units per month, with a maximum production capacity of 30,000 units per month.

The first facelift of the Prius c was presented at the November 2014 Los Angeles Auto Show.{{cite news |url=http://www.car24news.com/2014-los-angeles-2015-toyota-prius-c-facelift/ |website=car24news.com |title=2014 Los Angeles: 2015 Toyota Prius C Facelift |date=27 November 2014 |access-date=28 March 2015 }} The new model has a revised front bumper and headlights similar to the GT86, with a more aggressive and aerodynamic look. The tail lights are also modified, now incorporating black plastic segments towards the leading edge. The interior features metallic open/close AC vents, as well as a redesigned climate control cluster and an updated, digital speedometer interface design.

A second facelift of the Prius c was released in 2017 with minor subtle changes. Changes included; reshaping of bonnet, re-sculpted bumpers, redesigned LED c-shaped tail lamps, new wheel arches.{{cite news |last1=Fink |first1=Greg |title=Toyota Prius C Adopts a Neo-SUV Look for 2018 |url=https://www.caranddriver.com/news/toyota-prius-c-adopts-a-neo-suv-look-for-2018 |access-date=6 June 2018 |date=25 July 2017}}

2015 Toyota Prius C (NHP10R MY15) i-Tech hatchback (2018-10-01) 01.jpg|First facelift Prius c i-Tech

2015 Toyota Prius C (NHP10R MY15) i-Tech hatchback (2018-10-01) 02.jpg|First facelift Prius c i-Tech

2018 Toyota Prius c (NHP10R) hatchback (2018-10-29) 01.jpg|Second facelift Prius c

2018 Toyota Prius c (NHP10R) hatchback (2018-10-29) 03.jpg|Second facelift Prius c

2018 Toyota Prius c in Classic Silver Metallic, Front Right.jpg|Second facelift Prius c/Aqua Crossover

2018 Toyota Prius c in Classic Silver Metallic, Rear Left.jpg|Second facelift Prius c/Aqua Crossover

For the American market, the 2016 model year Persona Series was based on the 2016 model year Prius C. The Persona Series comes with a black-on-black color scheme for the exterior paint and alloy wheels. Bright color accents, available in either Electric Lime or Cherry Pearl, adorn the lower front grille, the headlight surrounds, the side mirrors, and the window trim to give a baseball theme. The Persona Series comes standard with keyless entry, automatic climate control, cloth seats, and Bluetooth. Toyota will only sell 1,500 of these special-edition models.{{Cite news |last=Carpella |first=Joseph |title=2016 Toyota Prius C Adds Persona series Special Edition |url=https://www.automobilemag.com/news/2016-toyota-prius-c-adds-persona-series-special-edition/ |work=Automobile Magazine |location=US |date=22 January 2021 |access-date=23 January 2021}}

In September 2017, Toyota released the Aqua GR Sport for the Japanese market. It weighed 1,100 kg (1,110 kg for vehicles with 17-inch tires), was 4,070 mm long, 1,695mm wide, and 1,455 high (1,440 mm for vehicles with 17-inch tires). It also had specially tuned suspension, additional spot welding points, brace addition (vehicles with 17-inch tires only), tachometer (vehicles with 17-inch tires only), aluminum pedals (vehicles with 17-inch tires only), and a leather-wrapped shift knob.{{Cite press release |title=Toyota launches new "GR Sport" Models |url=https://global.toyota/en/detail/18651904 |publisher=Toyota |location=Japan |access-date=2021-01-23 |date=2017-09-19}} Despite external appearances being similar to the GR Yaris, the interior appearance/layout is that of a 2020 Prius C.

File:Toyota AQUA G"GR SPORT・17-inch Package" (DAA-NHP10-VLJBXE) front.jpg|Toyota Aqua G GR Sport

File:Toyota AQUA G"GR SPORT・17-inch Package" (DAA-NHP10-VLJBXE) rear.jpg|Toyota Aqua G GR Sport

During 2012 a total of 315,406 units were sold worldwide, led by Japan with 266,574 Aquas sold, representing 84.5% of the model global sales. The Prius c is not available in Europe, instead, Toyota is selling the Toyota Yaris Hybrid since June 2012.{{cite web|url=http://www.hybridcars.com/news/france-sourced-toyota-yaris-us-bound-2013-47498.html|title=France-Sourced Toyota Yaris US-Bound in 2013|author=Philippe Crowe|publisher=HybridCars.com|date=25 June 2012|access-date=31 July 2012|url-status=dead|archive-url=https://web.archive.org/web/20120628000328/http://www.hybridcars.com/news/france-sourced-toyota-yaris-us-bound-2013-47498.html|archive-date=28 June 2012}} The Yaris Hybrid shares the same powertrain as the Prius c.{{cite web|url=http://www.motornature.com/2012/01/the-toyota-yaris-hybrid-one-for-europe/ |title=The Toyota Yaris hybrid, one for Europe|author=Laurent J. Masson |publisher=Motor Nature |date=16 January 2012 |access-date=11 February 2012}} Global sales of the Aqua/Prius c passed the 500,000 milestone in August 2013,{{cite web|url=http://www.hybridcars.com/august-2013-dashboard/|title=August 2013 Dashboard|author=Jeff Cobb|publisher=HybridCars.com and Baum & Associates|date=5 August 2013|access-date=5 August 2013}} Refer to section – U.S. Hybrid sales for August 2013: A total of 29,850 units had been sold between January and August 2013. and the 1 million milestone during the first half of 2015.{{cite press release |title=Hybrid Model Global Sales Results |url=http://newsroom.toyota.co.jp/en/detail/4063130/ |publisher=Toyota |location=Toyota City, Japan |date=21 August 2015 |access-date=23 August 2015 |archive-date=26 August 2015 |archive-url=https://web.archive.org/web/20150826025537/http://newsroom.toyota.co.jp/en/detail/4063130/ |url-status=dead }}

{{As of|2017|01}}, the Aqua/Prius c is the second most sold hybrid of Toyota Motor Corporation after the regular Prius, with 1,380,100 units sold worldwide. The market leader is Japan with 1,154,500 units sold, capturing 83.6% of global sales. Ranking second is the U.S. with 177,218 units sold through December 2016, and Canada with 11,879 through April 2016. A total of 31,000 units have been sold in the rest of the world through April 2016. For three years running, 2013 through 2015, the Aqua was the top selling new car in Japan.{{cite web|url=http://www.best-selling-cars.com/japan/2014-full-year-japan-best-selling-car-models/|title=2014 (Full Year) Japan: Best-Selling Car Models|author=Henk Bekker|publisher=Best Selling Cars|date=8 January 2015|access-date=23 January 2015}}{{cite web | url=http://www.best-selling-cars.com/japan/2015-full-year-japan-30-best-selling-car-models/ |title=2015 (Full Year) Japan: : 30 Best-Selling Car Models | first=Henk |last=Bekker | publisher=Best Selling Cars |date=8 January 2016|access-date=24 May 2016}}{{cite news|url=http://www.japantimes.co.jp/news/2014/01/09/business/nissan-set-to-double-leaf-sales-ghosn/#.UuLoI9JpRD9|title=Nissan set to double Leaf sales: Ghosn|author=KYODO|work=The Japan Times|date=9 January 2014|access-date=25 January 2014}} The Aqua is considered the most successful nameplate launch in Japan in the last 20 years.

The following table presents retail sales since deliveries of the Aqua began in December 2011 for the top selling national markets by year through April 2016.

The Aqua was launched in Japan in December 2011 at a price of {{yen|1.69}} million ({{USD|21,700}}),{{cite news|url=https://www.bloomberg.com/news/2011-12-26/toyota-adds-to-prius-lineup-with-smallest-hybrid-aimed-at-fit.html|title=Toyota Adds to Prius Lineup With Smallest Hybrid |author= Anna Mukai and Yuki Hagiwara|work=Bloomberg|date=25 December 2011|access-date=26 December 2011}} and is available at all Japanese Toyota networks Toyota Store, Toyopet Store, Corolla Store and Toyota Netz. Toyota initially established a sales target of 12,000 units per month, but before its market launch, Toyota had received orders for 60,000 Aquas, creating a four-month waiting list for deliveries.{{cite news|url=https://blogs.wsj.com/drivers-seat/2011/12/26/toyota-rolls-out-prius-c-in-japan-ahead-of-u-s-debut/|title=Toyota Rolls Out 'Prius c' in Japan Ahead of U.S. Debut |author=Yoshio Takahashi |work=The Wall Street Journal|date=26 December 2011|access-date=11 February 2012}} By 31 January 2012, the number of orders grew to 120,000.{{cite web|url=http://www.hybridcars.com/news/toyota-drowns-orders-prius-c-36024.html|title=Toyota Drowns In Orders For Game Changing Prius C|author=Bertel Schmitt|publisher=HybridCars.com|date=1 February 2012|access-date=11 February 2012|url-status=dead|archive-url=https://web.archive.org/web/20120206043234/http://www.hybridcars.com/news/toyota-drowns-orders-prius-c-36024.html|archive-date=6 February 2012}} The Aqua was the third top selling new car in the Japanese market in February and March 2012, and ranked second from April through September, surpassed only by the combined sales of the regular Prius and Prius α, as Toyota is reporting sales of both models together.{{cite web|url=http://integrityexports.com/2012/06/08/hybrids-19-7-of-new-cars-sold-in-ma-in-japan/|title=Hybrids 19.7% of New Cars Sold in May 2012 in Japan |author=Nikkei|publisher=Integrity Exports|date=8 June 2012|access-date=10 June 2012}} The Aqua ranked as the top selling new car in Japan in October 2012, surpassing combined sales of the regular Prius and the Prius α, which ranked second, and ending the Prius brand record of being the top selling new car in Japan for 16 months in a row.{{cite news|url=http://www.pddnet.com/news/2012/11/aqua-tops-prius-best-selling-car-japan|title=Aqua Tops Prius as Best-Selling Car in Japan|agency=Associated Press|work=Product Design and Development (PDDnet)|date=6 October 2012|access-date=10 November 2012}}{{cite web|url=http://bestsellingcarsblog.com/2012/11/06/japan-october-2012-toyota-aqua-takes-the-lead-86-up-to-14/|title=Japan October 2012: Toyota Aqua takes the lead, 86 up to #14|author=Mat Gasnier|publisher=Best Selling Cars Blog|date=6 November 2012|access-date=7 September 2013}} The Aqua kept the top selling spot through December 2012, and with 266,567 units sold in 2012, the Aqua ranked as the second best selling car that year after the Prius brand.{{cite web|url=http://www.jada.or.jp/contents/data/ranking/index.php|script-title=ja:新車乗用車販売台数ランキング|trans-title=New passenger car sales ranking|language=ja|publisher=Japan Automobile Manufacturers Association|access-date=16 January 2013|archive-date=5 August 2013|archive-url=https://web.archive.org/web/20130805082748/http://www.jada.or.jp/contents/data/ranking.html|url-status=dead}} Select Year 2012 and see total sales from January to December. Toyota is reporting in Japan sales of the regular Prius and Prius α together.{{cite web|url=http://www.best-selling-cars.com/japan/2012-full-year-japan-best-selling-car-models/|title=2012 (Full Year) Japan: Best-Selling Car Models|publisher=BestSellingCars.com|date=10 January 2013|access-date=16 January 2013}} When sales of these two Prius models are broken down, the Toyota Aqua ranks as the top selling model in Japan, including kei cars, and the Aqua led monthly sales since February through December 2012.{{cite web|url=http://bestsellingcarsblog.com/2013/02/13/japan-full-year-2012-now-with-top-375-all-models-ranking/|title=Japan Full Year 2012: Now with Top 375 All-models ranking!|publisher=Best Selling Cars Blog|date=13 February 2013|access-date=30 March 2013}}{{cite web|url=http://www.carview.co.jp/magazine/market_watch/2012/03/1245/|script-title=ja:2月のボディタイプ別売れ筋モデルをチェック|trans-title=Check the best selling models of different body types February 2012|language=ja|publisher=Car View|access-date=22 October 2012}} When sales are broken down by model, the Aqua ranked second in January and first in February 2012.{{cite web|url=http://bestsellingcarsblog.com/2013/01/29/japan-by-version-december-2012-nissan-sylphy-subaru-brz-shine/|title=Japan by version December 2012: Nissan Sylphy & Subaru BRZ up|publisher=Best Selling Cars Blog|date=29 September 2013|access-date=30 March 2013}}

The Aqua continued as the top selling car in Japan during every month of the first quarter of 2013,{{cite web|url=http://www.best-selling-cars.com/japan/2013-q1-japan-best-selling-car-makes-and-models/|title=2013 (Q1) Japan: Best-Selling Vehicle Producers and Car Models|publisher=Best-selling-cars.com|date=9 April 2013|access-date=18 April 2013}} and after ranking second behind the Toyota Prius during the second quarter, the Aqua was again the top selling car in Japan during the third quarter of 2013.{{cite web|url=http://www.jada.or.jp/contents/data/ranking/index.php|script-title=ja:新車乗用車販売台数ランキング|trans-title=New passenger car sales ranking|language=ja|publisher=Japan Automobile Manufacturers Association|access-date=10 January 2014|archive-date=5 August 2013|archive-url=https://web.archive.org/web/20130805082748/http://www.jada.or.jp/contents/data/ranking.html|url-status=dead}} Select Year 2013 and see total sales from January to December. Toyota is reporting in Japan sales of the regular Prius and Prius α together.{{cite web|url=http://bestsellingcarsblog.com/2013/09/05/japan-august-2013-toyota-aqua-1-honda-freed-back-up-to-7/|title=Japan August 2013: Toyota Aqua #1, Honda Freed back up to #7|author=Mat Gasnier|publisher=Best Selling Cars Blog|date=5 September 2013|access-date=7 September 2013}} A total of 262,367 Aquas were sold in 2013, down 1.6% from 2012, but nevertheless, the Aqua topped new car sales in Japan in 2013, including kei car sales. With 233,212 units sold during 2014, down 11.1% from 2013, the Aqua was the top selling new car in Japan for the second consecutive year. Again in 2015, with 215,525 units sold, down 7.6% from 2014, the Aqua ranked as the top selling new car in Japan. During the first quarter of 2016, the Prius liftback surpassed the Aqua as the best selling new car,{{cite web | url=http://www.best-selling-cars.com/japan/2016-q1-japan-best-selling-car-brands-models/ |title=2016 (Q1) Japan: Best-Selling Car Brands and Models | first=Henk |last=Bekker | publisher=Best Selling Cars |date=6 April 2016 |access-date=24 May 2016}} and ended 2016 as the second best-selling new car with 168,208 units sold.{{cite web| url=http://bestsellingcarsblog.com/2017/01/japan-full-year-2016-toyota-prius-returns-to-1-spot-after-3-year-hiatus/ | title=Japan Full Year 2016: Toyota Prius returns to #1 spot after 3 year-hiatus | first=Mat |last=Gasnier |publisher=Best Selling Cars Blog | date=17 January 2017 | access-date=26 February 2017}}{{cite web| url=http://www.best-selling-cars.com/japan/2016-full-year-japan-30-best-selling-car-models/ | title=2016 (Full Year) Japan: 30 Best-Selling Car Models | first= Henk |last=Bekker |publisher=Best-Selling Cars | date=11 January 2017 | access-date=23 February 2017}}

Since its introduction, a total of 1,154,500 units have been sold in Japan through January 2017, representing 83.6% of the model global sales.{{cite press release |title=Worldwide Sales of Toyota Hybrids Surpass 10 Million Units |url=http://newsroom.toyota.eu/global-sales-of-toyota-hybrids-reach-10-million/ | publisher=Toyota |location=Toyota City, Japan |date=14 January 2017 |access-date=15 January 2017 |quote=This latest milestone of 10 million units was achieved just nine months after total sales reached 9 million units at the end of April 2016.}} The Prius family accounts for 61% of Toyota's total global cumulative hybrid car sales: 6.115 million units, consisting of Prius liftback: 3.9846 million; Aqua, Prius c: 1.3801 million; Prius α, Prius v, Prius +: 614,700; and Prius PHV: 79,300. In addition of being the best-selling new car in Japan for three consecutive years, 2013 through 2015, the Toyota Aqua is considered the most successful nameplate launch in the Japanese market of the last 20 years.{{cite web|url=http://bestsellingcarsblog.com/2013/01/12/japan-full-year-2012-all-new-toyota-aqua-tickles-prius/|title=Japan Full Year 2012: All-new Toyota Aqua tickles Prius|author=Mat Gasnier|publisher=Best Selling Cars Blog|date=12 January 2013|access-date=30 March 2013}}

Sales of the Prius c began in the U.S. in March 2012, at a price starting at {{USD|18,950}} plus a {{USD|760}} destination charge.{{cite web|url=http://green.autoblog.com/2012/02/08/toyota-prices-2012-prius-c-under-19k/|title=Toyota prices 2012 Prius C under $19K*|author=Sebastian Blanco |publisher=Autoblog Green |date=8 February 2012|access-date=11 February 2012}}{{cite magazine|url=http://wot.motortrend.com/make-it-yours-2012-toyota-prius-c-configurator-goes-live-178545.html|title=Make It Yours: 2012 Toyota Prius c Configurator Goes Live|author=Donny Nordlicht|magazine=Motor Trend|date=12 March 2012|access-date=12 March 2012}}{{cite web|url=http://www.greencarcongress.com/2012/02/priusc-20120208.html|title=Prius c hybrid goes on sale in US with entry MSRP of $18,950; new transaxle, motor technology|publisher=Green Car Congress|date=8 February 2012|access-date=11 February 2012}} After three days in the American market, the carmaker announced that the Prius c became "one of Toyota's fastest-selling vehicles."{{cite web|url=http://green.autoblog.com/2012/03/16/toyota-prius-c-outsells-monthly-total-of-chevy-volt-nissan-leaf/|title=Toyota Prius C outsells monthly totals of Chevy Volt, Nissan Leaf in three days|author=Sebastian Blanco |publisher=Autoblog Green |date=16 March 2012|access-date=17 March 2012}} During its first month in the market, the Prius c sold 4,875 units, accounting for 17.0% of the Prius family sales in the U.S.{{cite web|url=http://www.greencarcongress.com/2012/04/prius-20120404.html|title=Liftback accounts for 63% of March Prius sales; Prius v and c account for about 17% each|publisher=Green Car Congress|date=8 April 2012|access-date=8 April 2012|url-status=dead|archive-url=https://web.archive.org/web/20120408120416/http://www.greencarcongress.com/2012/04/prius-20120404.html|archive-date=8 April 2012}} A total of 35,733 units were sold during 2012, and the Prius c ranked as the fourth best selling hybrid car in the U.S that year. During 2013 a total of 41,979 units were sold, allowing the Prius c to rank as the third top selling hybrid car during that year, behind the Prius liftback and the Camry Hybrid sedan. During the first nine months of 2014 Prius c sales were down by 4.7% as compared with the same period in 2013, following the same declining trend as the overall hybrid segment in the American market.{{cite news|url=http://www.hybridcars.com/september-2014-dashboard/|title=September 2014 Dashboard|author=Jeff Cobb|work=HybridCars.com and Baum & Associates|date=14 October 2014|access-date=3 October 2014}} See section: "September 2014 Hybrid Car Sales Numbers" {{As of|2016|12}}, a total of 177,218 units have been sold since its introduction in March 2012.{{cite news | url=http://www.hybridcars.com/december-2016-dashboard/ |title= December 2016 Dashboard | first= Jeff | last=Cobb | work= HybridCars.com and Baum & Associates | date=5 January 2017 |access-date=28 February 2017}}

The Prius c is offered in four trims named Prius c One through Prius c Four. The basic level Prius c One includes power windows and door locks, automatic climate control, Multi-Information Display (MID), Hill Start Assist Control (HAC), Remote Keyless Entry, projector-beam halogen headlamps, steering wheel-mounted audio controls, 4-speaker audio, Bluetooth hands-free telephone controls, Bluetooth and USB auxiliary outlets, and rear intermittent window wiper. The Prius c Four, which sells for {{USD|23,230}} also includes Softex-trimmed seats, heated front power mirrors with turn signal indicators, alloy wheels, and fog lamps.

For the 2015 model year, the Prius c received a light facelift with alterations to the front and rear lamps and bumpers. Three new bright colors have also been added to the North American lineup.

Toyota Canada launched the Prius c in March 2012 with a starting price of {{CAD|20,950}} ({{USD|21,100}}).{{cite press release |url=http://media.toyota.ca/pr/tci/en/toyota/toyota-prius-c-completes-the-prius-221597.aspx |title=Toyota Prius c Completes the Prius Family of Vehicles |publisher=Toyota |location=Canada |date=12 January 2012 |access-date=11 February 2012}}{{cite web|url=http://www.toyota.ca/toyota/en/vehicles/prius-c/overview|title=2012 Prius c |author=Toyota Canada|work=Toyota Canada|access-date=17 March 2012}} During its first month in the Canadian market, 328 units were sold and the Prius c represented about 25% of Toyota subcompact sales that month.{{cite web|url= http://www.goodcarbadcar.net/2012/01/toyota-prius-c-sales-figures.html|title=Toyota Prius C Sales Figures: US & Canada|publisher=Good Car Bad Car|date=May 2016|access-date=24 May 2016}}{{cite press release |url=http://media.toyota.ca/pr/tci/en/new-models-and-hybrids-power-toyota-231549.aspx |title=New models and hybrids power Toyota Canada Inc.'s sales in March 2012 |publisher=Toyota |location=Canada |date=3 April 2012 |access-date=1 May 2012}} A total of 556 units were sold in April, its first full month in the market, accounting for 39% of total Prius family sales and 33% of Toyota subcompact sales.{{cite press release |url=http://media.toyota.ca/pr/tci/en/canadians-spring-into-toyota-hybrids-232923.aspx?link_page_rss=232923 |title=Canadians spring into Toyota hybrids to power April 2012 sales |publisher=Toyota |location=Canada |date=1 May 2012 |access-date=1 May 2012}} A total of 2,530 units were sold during 2012, 2,816 units in 2013, and sales declined to 2,776 in 2014, and recovered to 3,029 in 2015. Since its introduction, a total of 11,876 Prius c hybrids have been sold through April 2016.

The Prius c was released in Australia in April 2012 starting at {{AUD|23,990}} ({{USD|24,426}}). A second trim with the higher-spec model is called Prius c i-Tech and priced at {{AUD|26,990}} ({{USD|27,480}}).{{cite web|url=http://www.themotorreport.com.au/53818/toyota-prius-c-on-sale-in-australia|title=Toyota Prius C On Sale In Australia|author=Mike Stevens|publisher=The Motor Report|date=27 March 2012|access-date=22 May 2012}} A total of 1,883 units were sold during 2012, significantly ahead of Prius v (936 units) and the conventional Prius (861 units).{{cite press release|title=Record Hybrid Sales For Toyota, Industry|publisher=Toyota Motor Corporation Australia|date=24 January 2013|url=http://news.toyota.com.au/record-hybrid-sales-for-toyota-industry|archive-url=https://archive.today/20130219132838/http://news.toyota.com.au/record-hybrid-sales-for-toyota-industry|url-status=dead|archive-date=19 February 2013|access-date=7 September 2013}} Sales during the first half of 2013 reached 1,242 units, again surpassing Prius v (539 units) and the Prius liftback (277 units).{{cite web|url=http://bestsellingcarsblog.com/2013/07/29/australia-6-months-2013-discover-the-top-292-all-models-ranking/|title=Australia 6 months 2013: Discover the Top 292 All-models ranking!|author=Mat Gasnier|publisher=Best Selling Cars Blog |date=29 July 2013|access-date=7 September 2013}} Again in 2014, sales of the Prius c (1,654) topped its siblings Prius v (722) and the third-generation Prius hatch (487). {{As of|2016|04}}, cumulative sales since introduction totaled 7,432 units.{{cite news | url=http://www.electric-vehiclenews.com/2016/05/toyota-sells-9-millionth-hybrid-car.html | title=Toyota Sells 9 Millionth Hybrid car |publisher=Electric Vehicle News | date=19 May 2016 | access-date=24 May 2016}}

{{Update section|date=December 2023}}

Excluding the Japanese and North American markets, a total of 25,462 units have been sold in other countries {{as of|2014|09|lc=y}}.{{cite press release |url=http://newsroom.toyota.co.jp/jp/detail/4061096/ |script-title=ja:実績データ（ハイブリッド車グローバル販売） |language=ja |trans-title=Actual data (hybrid vehicles sold globally) |publisher=Toyota |location=Japan |date=14 October 2014 |access-date=25 October 2014 |quote=A total of 7,053,000 hybrids have been sold worldwide by TMC through September 2014 (includes Prius PHV). |archive-date=5 November 2014 |archive-url=https://web.archive.org/web/20141105114507/http://newsroom.toyota.co.jp/jp/detail/4061096/ |url-status=dead }}

;Costa Rica

The Prius c was introduced in 2012 at a price starting at {{USD|36,000}}. As the other electric-drive vehicles sold in the country, the Prius c is subject to lower import duties and local taxes. Since October 2012, Prius c owners are exempted from the driving restriction by license plate number used to control access to downtown San José, the country's capital.{{cite news|url=http://www.nacion.com/economia/Carros-hibridos-electricos-Costa-Rica_0_1352064817.html|title=Carros híbridos y eléctricos se abren paso en Costa Rica|language=es|trans-title=Hybrid and electric cars make their way into Costa Rica|author=Camila Salazar|work=La Nación|date=6 July 2013|access-date=7 September 2013}}

;Ecuador

Toyota launched the Prius c in Ecuador in April 2012, with the standard price of {{USD|26,900}}.{{citation needed|date=July 2013}}

;Hong Kong

A total of 358 Prius c were sold during 2012, surpassing combined sales of the conventional Prius (132 units) and the Prius v (113).{{cite web|url=http://bestsellingcarsblog.com/2013/01/20/hong-kong-china-full-year-2012-mercedes-e-class-most-popular-bmw-5-series-on-podium/|title=Hong Kong (China) Full Year 2012: Mercedes E-Class most popular,BMW 5 Series on podium|author=Mat Gasnier|publisher=Best Selling Car Blog|date=20 January 2013|access-date=22 January 2013}}

;Korea (Republic of)

Toyota launched the Prius c in South Korea in March 2018, with the standard price of {{currency|24,900,000|KRW}} ({{USD|22,000}})

;Malaysia

The Prius c was launched in Malaysia in February 2012, where it costs {{currency|97,000|MYR}} ({{USD|31,750}}) including insurance.{{cite web|url=http://paultan.org/2012/02/20/new-toyota-prius-c-officially-launched-rm97000-otr/ |title=New Toyota Prius c officially launched – RM97,000 OTR! – Paul Tan}}

;New Zealand

Sales of the Prius c in New Zealand began in April 2012, starting at a price of {{NZD|30,990}} ({{USD|25,400}}).{{cite news|url=http://www.nzherald.co.nz/motoring/news/article.cfm?c_id=9&objectid=10792372|title=Toyota on hybrid recruitment drive with baby Prius|author=Alastair Sloane |work=The New Zealand Herald|date=17 March 2012|access-date=17 March 2012}} Its Japanese domestic market equivalent, the Aqua, is also popular as a used import.{{cite news |url=https://autotalk.co.nz/toyota-aqua-hybrid-leads-used-import-market-in-september-2022/ |title=Toyota Aqua hybrid leads used import market in September 2022 |author=Robert Barry |date=2022-10-03 |publisher=Autotalk }}{{cite news |url=https://www.drivencarguide.co.nz/advice/the-most-popular-used-imports-under-15k-and-the-obligatory-nissan-leaf/ |title=The most popular used imports under $15k (and the obligatory Nissan Leaf) |date=2022-03-05 |publisher=NZ Herald/Driven Car Guide}}{{cite news |url=https://www.rnz.co.nz/news/business/463307/ev-and-hybrid-sales-going-gangbusters-as-motorists-grapple-with-fuel-prices |title=EV and hybrid sales going 'gangbusters' as motorists grapple with fuel prices |author=Anan Zaki |date=2022-03-15 |publisher=RNZ }}

;Philippines

Toyota launched the Prius c in the Philippines in January 2012, with the introductory pricing of {{currency|1,475,000|PHP}} ({{USD|34,250}}).{{cite web|url=http://www.topgear.com.ph/news/toyota-philippines-launches-all-new-prius-c |title=Toyota Philippines launches all-new Prius C – Top Gear Philippines}}

;Singapore

The Prius c was launched in Singapore in January 2012, costing about {{currency|115,988|SGD}} (~{{USD|93,257}}) for the base trim and about {{currency|118,988|SGD}} (~{{USD|95,670}}) for the Snazzy trim with a COE of {{currency|64,209|SGD}} (~{{USD|51,625}}) as of March 2013.{{cite web |title=Toyota Prius gets more affordable with the C |url=http://motoring.asiaone.com/Motoring/News/Story/A1Story20120223-329730.html |archive-url=https://web.archive.org/web/20120227121855/http://motoring.asiaone.com/Motoring/News/Story/A1Story20120223-329730.html |url-status=dead |archive-date=27 February 2012 |first=Samuel |last=Ee |date=24 February 2012 |work=Asia One – Motoring |access-date=24 February 2012}}

;Taiwan

Toyota launched the Prius c in Taiwan in March 2012, starting at a price of {{currency|859,000|TWD}} ({{USD|29,100}}).{{cite news|url=http://news.chinatimes.com/focus/11050105/112012040200076.html|title=車壇大事紀－和泰引進 TOYOTA Prius c 36.69 km/L 市區油耗世界第一|trans-title=Car Altar Events – and the Thai introduction of the TOYOTA Prius c, the world's first with an urban fuel consumption of 36.69 km /L|language=zh|work=China Times|date=2 April 2012|access-date=2 April 2012}}

;Uruguay

Toyota first launched the Prius C in Uruguay in 2012, at a price of {{currency|39,900|USD}}.{{cite news |url=http://www.autoblog.com.uy/2012/04/lanzamiento-toyota-prius-c.html |title=Lanzamiento: Toyota Prius c |trans-title=Launching: Toyota Prius c |first=Rodrigo |last=Barcia |work=Autoblog |location=Uruguay |language=es |date=30 April 2012 |access-date=6 April 2018}} At this time, the price was too high compared to other vehicles in the market. In consequence of this, it sold less than 10 cars. Six years later, with some tax reductions for hybrid vehicles, Toyota tried again with the 2018 Asian and South American restyling with a new price of {{currency|25,990|USD}}.{{cite news |url=http://www.autoblog.com.uy/2018/03/lanzamiento-toyota-prius-c-facelift.html |title=Lanzamiento: Toyota Prius c (facelift) |trans-title=Launching: Toyota Prius c (facelift) |first=Rodrigo |last=Barcia |work=Autoblog |location=Uruguay |language=es |date=19 March 2018 |access-date=6 April 2018}}

• The Prius c was one of the five finalists for the 2013 Green Car of the Year awarded by the Green Car Journal at the 2012 Los Angeles Auto Show.{{cite web|url=http://www.autoblog.com/2012/11/29/ford-fusion-wins-2013-green-car-of-the-year/|title=Ford Fusion wins 2013 Green Car Of The Year |author=Sebastian Blanco |publisher=Autoblog.com |date=29 November 2012|access-date=29 November 2012}}
• In November 2012, Consumer Reports ranked the Prius c as the most reliable 2012 model year vehicle in the United States. The magazine based this later ranking on reliability data obtained through its annual auto survey that covers 1.2 million vehicles owned or leased by subscribers to Consumer Reports.{{cite news|url=https://www.autoblog.com/2012/11/01/consumer-reports-says-prius-c-most-reliable/|title=Consumer Reports says Prius C most reliable 2012 vehicle |author=Danny King |work=Autoblog Green |date=1 November 2012|access-date=26 December 2019}} In 2018, they recognized Toyota as the second most reliable automobile manufacturer, and the Prius C as the most reliable vehicle offered by the company.{{Cite news|url=https://www.businessinsider.com/most-reliable-car-brands-2018-consumer-reports-2018-10#3-mazda-69-13|title=The 15 most reliable car brands of 2018|work=Business Insider|access-date=19 November 2018}} The magazine had previously given a negative review for the Prius c. The magazine had based this earlier ranking on driving tests by its own testers.{{cite web|url=http://www.autoblog.com/2012/05/29/2013-toyota-prius-c-doesnt-get-much-love-from-consumer-repor/|title=2013 Toyota Prius C doesn't get much love fromConsumer Reports |author=Scott Burgess |publisher=Autoblog.com |date=29 May 2012|access-date=2 November 2012}}

The Prius C was discontinued in the United States and Canada after the 2019 model year, with the larger E210-series Corolla Hybrid indirectly taking its place.{{Cite web|title=Toyota Prius c to be discontinued; 2020 Corolla Hybrid will take its place|url=https://www.autoblog.com/2019/02/19/toyota-prius-c-discontinued/|access-date=2021-07-16|website=Autoblog|date=19 February 2019 |language=en}}{{Cite web|title=Toyota Prius C Will Soon Say See Ya|url=https://www.motor1.com/news/305842/toyota-prius-c-discontinued-soon/|access-date=2021-07-16|website=Motor1.com|language=en}} In Australia and New Zealand, it was replaced by the XP210-series Yaris Hybrid since early 2020. In Japan, the Aqua nameplate continues with introduction of the second-generation Aqua in July 2021. The Aqua continued to be sold alongside the related Yaris (formerly Vitz).{{Cite web|date=2021-07-19|title=Toyota to Launch All-New Aqua|url=https://global.toyota/en/newsroom/toyota/35584064.html|access-date=2021-07-19|website=Toyota Motor Corporation Official Global Website|language=en}} In Taiwan, the Prius C (both the standard and the crossover variant) was discontinued in March 2021, citing internal competition with the Toyota Corolla Cross.{{Cite web|title=After completing the 9-year sales period in Taiwan, Toyota's petrol electric car Prius c was off the official website and stopped for sale!|url=https://6park.news/en/after-completing-the-9-year-sales-period-in-taiwan-toyotas-petrol-electric-car-prius-c-was-off-the-official-website-and-stopped-for-sale.html|access-date=2021-09-02|website=6PARK.News|language=en}}

• Toyota Prius
• Toyota Prius v
• Toyota Prius Plug-in Hybrid

{{Reflist|30em}}

{{Spoken Wikipedia|date=2021-04-04|En-Toyota Prius C-article.ogg}}

{{Commons category multi|Toyota Prius c|Toyota Aqua|Toyota Prius C concept}}

• [http://www.toyota-global.com/showroom/vehicle_gallery/cars/prius_c/ Toyota Prius C global site]
• [https://toyota.jp/aqua/ Toyota Aqua](Japan)

;Videos

• [https://www.youtube.com/watch?v=w7qiTcnFXnM Prius c production model]
• [https://www.youtube.com/watch?v=W0Djt2uPnng Prius c concept at 2011 NAIAS]

{{Toyota cars}}

{{Modern North American Toyota vehicles}}

Category:Toyota Prius

Prius, Toyota

Category:Cars introduced in 2011

Category:2020s cars

Category:Subcompact cars

Category:Hatchbacks

Category:Front-wheel-drive vehicles

Category:Hybrid electric cars

Category:Partial zero-emissions vehicles

Category:Vehicles with CVT transmission