Transported by Design

{{Use dmy dates|date=August 2017}}

{{Use British English|date=August 2017}}

Transported by Design was a programme of activities which aimed to raise awareness of the importance of both physical and service design in London's transport network. The 18-month long campaign showcased how design has helped shape London's transport system as known today.{{cite web |url=https://tfl.gov.uk/campaign/transported-by-design |title=Transported by Design - Transport for London |accessdate=2016-03-15 |url-status=dead |archiveurl=https://web.archive.org/web/20160417060006/https://tfl.gov.uk/campaign/transported-by-design |archivedate=17 April 2016 |df=dmy-all }}{{Cite web|title=advertise|url=https://global.com/advertise/|access-date=2021-08-12|website=Global|language=en-GB}}

In October 2015, after two months of public voting, 10 favourite transport design icons were chosen by Londoners.{{Cite web|title=Celebrate London's Transport Design Icons|url=https://hongkongdesigners.com/celebrate-londons-transport-design-icons/|access-date=2021-08-12|language=zh-HK}}{{Cite web|date=2015-09-02|title=Vote Now For London's Best Transport Design Icon|url=https://londonist.com/2015/09/vote-now-for-london-s-best-transport-design-icon|access-date=2021-08-12|website=Londonist|language=en}}{{Cite web|last=Goldstein|first=Danielle|title=Transported By Design: Vote for your favourite part of London transport|url=https://www.timeout.com/london/blog/transported-by-design-vote-for-your-favourite-part-of-london-transport-080415|access-date=2021-08-12|website=Time Out London|language=en-GB}} The winners, selected from among 100 options, were:

• Black cab
• work of Frank Pick
• Harry Beck's original tube map
• Baker Street tube station platforms
• London Underground roundel
• AEC Routemaster bus
• Mark Wallinger's Labyrinth
• RT type bus
• S-Stock trains
• Westminster tube station[https://www.ltmuseum.co.uk/press-and-media/news/595-london-s-*transport-design-icons-announced London's transport 'Design Icons' announced] London Transport Museum{{Cite web|title=Celebrate London's Transport Design Icons|url=https://hongkongdesigners.com/celebrate-londons-transport-design-icons/|access-date=2021-08-12|language=zh-HK}}{{Cite web|title=Black Cab tops the list of London's transport 'Design Icons'|url=https://www.thedrum.com/news/2015/11/04/black-cab-tops-list-london-s-transport-design-icons|access-date=2021-08-12|website=The Drum}}

The programme showcased transport design through exhibitions,{{Cite web|date=2016-02-05|title=See Design Icons Of The London Underground|url=https://londonist.com/2016/02/design-icons-of-the-london-underground|access-date=2021-08-12|website=Londonist|language=en}}{{Cite web|date=2015-11-01|title=London Transport Museum Opens New 'London By Design' Gallery|url=https://londonist.com/2015/11/london-transport-museum-new-gallery|access-date=2021-08-12|website=Londonist|language=en}} walks,{{Cite web|title=Winter Wanders|url=https://www.timeout.com/london/things-to-do/winter-wanders|access-date=2021-08-12|website=Time Out London|language=en}} the launch of a new uniform for London Underground in November 2015{{Cite web|date=2014-11-03|title=London Underground launches new uniform from Wayne Hemingway|url=http://www.theguardian.com/fashion/2014/nov/03/london-underground-launches-new-uniform-from-wayne-hemingway|access-date=2021-08-12|website=the Guardian|language=en}}{{Cite web|last=Dubuis|first=Anna|date=2015-05-29|title=TfL uniform redesign unveiled in first update for 10 years|url=https://www.standard.co.uk/news/transport/tfl-uniform-redesign-unveiled-in-first-update-for-decade-10283336.html|access-date=2021-08-12|website=www.standard.co.uk|language=en}} and an event at Regent Street in July 2016{{Cite web|title=Regent Street London|url=https://www.regentstreetonline.com/events/2016-on-regent-street|access-date=2021-08-12|website=www.regentstreetonline.com|language=en-US}}{{Cite web|title=TfL announces plans for Regent Street design festival|url=https://www.campaignlive.co.uk/article/tfl-announces-plans-regent-street-design-festival/1359387|access-date=2021-08-12|website=www.campaignlive.co.uk}} The programme was sponsored by Exterion Media.{{cite web |url=https://tfl.gov.uk/campaign/transported-by-design |title=Transported by Design - Transport for London |accessdate=2016-03-15 |url-status=dead |archiveurl=https://web.archive.org/web/20160417060006/https://tfl.gov.uk/campaign/transported-by-design |archivedate=17 April 2016 |df=dmy-all }}{{Cite web|title=advertise|url=https://global.com/advertise/|access-date=2021-08-12|website=Global|language=en-GB}}