Trend Micro

{{Short description|Japanese multinational cyber security company}}

{{Infobox company

| name = Trend Micro Inc.
トレンドマイクロ株式会社

| logo = Trend_Micro_Logo_2023.png

| logo_caption =

| type = Public (K.K.)

| traded_as = {{Tyo|4704}}

| foundation = {{start date and age|1988|10|24|df=yes}}, Los Angeles, California, U.S.

| founder = Eva Chen
Steve Chang
Jenny Chang

| location = Tokyo, Japan (global)
Irving, Texas, United States{{cite web |first=Danielle |last=Abril |url= https://www.bizjournals.com/dallas/news/2013/09/16/trend-micro-opens-global-headquarters.html |title=Trend Micro opens global headquarters in Irving |work=Dallas Business Journal |date=17 September 2013}} (global operational)
Taipei, Taiwan (global R&D)

| area_served = Worldwide

| key_people = Steve Chang
{{small|(Chairman)}}
Eva Chen
{{small|(CEO)}}

| industry = Computer software

| products = Cybersecurity software

| services = Computer security

| revenue = {{gain}} {{yen|223.8 billion|link=yes}} (2022){{cite web|url=https://www.trendmicro.com/en_us/about/investor-relations/financial-reports-data.html|title=FInancial Highlights of Trend Micro|publisher=Trend Micro}}

| operating_income = {{loss}} {{yen|31.3 billion}} (2022)

| net_income = {{loss}} {{yen|29.8 billion}} (2022)

| assets = {{gain}} {{yen|470.8 billion}} (2022)

| equity = {{gain}} {{yen|228.7 billion}} (2022)

| num_employees = 7,000 (2022)

| homepage = {{URL|https://www.trendmicro.com}}

}}

{{Nihongo|Trend Micro Inc.|トレンドマイクロ株式会社|Torendo Maikuro Kabushiki-Gaisha}} is an American-Japanese cyber security software company. The company has globally dispersed R&D in 16 locations across every continent excluding Antarctica. The company develops enterprise security software for servers, containers, and cloud computing environments, networks, and end points.{{cite web|url=https://containerjournal.com/2019/04/15/trend-micro-advances-devsecops-via-kubernetes-integration/|title=Trend Micro Advances DevSecOps via Kubernetes Integration |work=Container Journal |date=15 April 2019}} Its cloud and virtualization security products provide automated security for customers of VMware,{{cite news |title=Trend Micro Teams Up with VMware Deep Security Integrated with VMware NSX |first=Eduard |last=Kovacs |date=27 August 2013 |work=Softpedia |url=http://news.softpedia.com/news/Trend-Micro-Teams-Up-with-VMware-Deep-Security-Integrated-with-VMware-NSX-378471.shtml |access-date=15 March 2015}} Amazon AWS,{{cite web|title=Gartner: Best practices for Amazon AWS security |first=Ellen |last=Messmer |date=25 June 2014 |work=Network World |url=https://www.networkworld.com/article/926180/cloud-security-gartner-best-practices-for-amazon-aws-security.html |access-date=15 March 2015}} Microsoft Azure,{{cite news |title=Trend Micro and Microsoft Expand Partnership to Provide Security to Azure Customers |first=Eduard |last=Kovacs |date=13 May 2014 |work=Softpedia |url=http://news.softpedia.com/news/Trend-Micro-and-Microsoft-Expand-Partnership-to-Provide-Security-to-Azure-Customers-441881.shtml |access-date=15 March 2015}} and Google Cloud Platform.{{cite web|url=https://securityboulevard.com/2019/04/trend-micro-releases-innovations-that-increase-security-for-google-cloud-platform-kubernetes-and-g-suite-gmail/|title=Trend Micro Releases Innovations That Increase Security for Google Cloud Platform, Kubernetes and G Suite Gmail |date=9 April 2019 |publisher=Security Boulevard}}

Eva Chen is a co-founder, and chief executive officer since 2005. She succeeded founding CEO Steve Chang, who now is chairman.{{cite news |title=Trend Micro |date=23 November 2004 |work=South China Morning Post}}

History

=1988–1999=

The company was founded in 1988 in Los Angeles by Steve Chang, his wife, Jenny Chang, and her sister, Eva Chen (陳怡樺).{{cite news |title=In cybersecurity, workers must think on feet, culture czar says |first=Naomi |last=Nishihara |date=11 August 2015 |work=The Dallas Morning News |url=http://www.dallasnews.com/business/technology/headlines/20150811-in-cybersecurity-workers-must-think-on-feet-culture-czar-says.ece |access-date=16 March 2018}}{{cite web |last=Greenberg |first=Andy |date=4 November 2009 |title=Ten Minutes That Mattered: Trend Micro's Eva Chen |url=https://www.forbes.com/2009/11/04/trend-micro-japan-intelligent-technology-chen.html |access-date=16 March 2018 |work=Forbes}} The company was established with proceeds from Steve Chang's previous sale of a copy protection dongle to a United States–based Rainbow Technologies.{{cite encyclopedia |first=M.L. |last=Cohen |chapter=Trend Micro Inc. |title=International Directory of Company Histories |volume=97 |year=2009 |editor-first=Jay P. |editor-last=Pederson |publisher=St. James Press |location=Detroit |pages=429–432}} Shortly after establishing the company, its founders moved headquarters to Taipei.{{cite news |title=Hard Sell for Software |first=Eugenia |last=Yun |date=July 2001 |url=http://taiwanreview.nat.gov.tw/ct.asp?xItem=117&CtNode=1354 |work=Taiwan Review |access-date=15 March 2015 |archive-url=https://web.archive.org/web/20150402123227/http://taiwanreview.nat.gov.tw/ct.asp?xItem=117&CtNode=1354 |archive-date=2 April 2015}}

In 1992, Trend Micro took over a Japanese software firm to form Trend Micro Devices and established headquarters in Tokyo. It then made an agreement with CPU maker Intel, under which it produced an anti-virus product for local area networks (LANs) for sale under the Intel brand. Intel paid royalties to Trend Micro for sales of LANDesk Virus Protect in the United States and Europe, while Trend paid royalties to Intel for sales in Asia. In 1993, Novell began bundling the product with its network operating system. In 1996, the two companies agreed to a two-year continuation of the agreement in which Trend was allowed to globally market the ServerProtect product under its own brand alongside Intel's LANDesk brand.{{Cn|date=August 2021}}

Trend Micro was listed on the Tokyo Stock Exchange in 1998 under the ticker 4704. The company began trading on the United States–based NASDAQ stock exchange in July 1999.{{cite news |title=New Stock Listings |work=The Wall Street Journal |date=12 July 1999}}

=2000s=

In 2004, founding chief executive officer Steve Chang decided to split the responsibilities of CEO and chairman of the company. Company co-founder Eva Chen succeeded Chang as chief executive officer of Trend Micro in January 2005. Chen has been the company's chief technology officer since 1996 and before that executive vice president since the company's founding in October 1989. Chang retained his position as company chairman. In May, Trend Micro acquired US-based antispyware company InterMute for $15 million.{{cite news |title=Japanese Firm to Buy Braintree's Intermute for $1.5M |first=Hiawatha |last=Bray |date=11 May 2005 |work=The Boston Globe}} Trend Micro had fully integrated InterMute's SpySubtract antispyware program into its antispyware product offerings by the end of that year.{{cite news |title=Trend Micro steps up fight against hackers |first=Jack |last=Kapica |date=31 October 2005 |work=The Globe and Mail}}

In June 2005 Trend Micro acquired Kelkea, a US-based developer of antispam software.{{cite news |title=Trend Micro tackles spam with Kelkea buy; The antivirus company's purchase of Kelkea beefs up its spam credentials and sets it on the road to tackling phishing. |date=14 June 2005 |publisher=CNET}} Kelkea developed Mail Abuse Prevention System (MAPS) and IP filtering software that allowed internet service providers to block spam and phishing scams.{{cite news |title=News bits |date=20 June 2005 |work=Network World}} Kelkea chief executive officer Dave Rand was retained by Trend Micro as its chief technologist for content security.

In March 2007, Trend Micro acquired freeware antispyware program HijackThis from its creator Merijn Bellekom for an undisclosed sum.{{cite news |title=Free HijackThis Tool Acquired by Trend Micro |first=Neil J. |last=Rubenking |date=13 March 2007 |work=PC Magazine}}{{cite news |title=Trend Micro acquires HijackThis antispyware; HijackThis to remain as freeware for public use |first=Ellen |last=Messmer |date=14 March 2007 |work=Network World Fusion}} Trend Micro delisted its depository shares from the NASDAQ stock exchange in May.{{cite press release |title=Trend Micro Notice Regarding Completion of Delisting of Its ADRs from NASDAQ |date=1 June 2007 |agency=PR Newswire Asia}} Later that year, in October, Trend Micro acquired US-based data loss prevention software developer Provilla.{{cite news |url=https://www.networkworld.com/article/2287662/trend-micro-buys-data-leak-specialist-provilla.html |title=Trend Micro buys data-leak specialist Provilla |first=Ellen |last=Messmer |date=25 October 2007 |work=Network World Fusion}} Provilla was the creator of LeakProof, software that allowed companies to block the transmission of sensitive data and warn security managers about transmission attempts.

Trend Micro acquired Identum in February 2008 for an undisclosed sum.{{cite news |title=Data spy-beater sold to us rival |date=28 February 2008 |work=Bristol Evening Post}} Identum, which was founded in and later spun-off from the University of Bristol cryptography department, developed ID-based email encryption software. Identum's chairman was serial entrepreneur, Steve Purdham. The two companies were originally in talks for Trend Micro to license Identum's technology, but Trend Micro later decided to purchase the firm outright. Identum was renamed Trend Micro (Bristol) and its encryption technology was integrated into existing Trend Micro products.{{cite press release |title=Trend Micro Purchases Identum for Identity-Based Email Encryption |date=1 March 2008 |work=Wireless News}} Existing Identum products were continued but sold under the Trend Micro brand. Also that year, Trend Micro sued Barracuda Networks for the latter's distribution of ClamAV as part of a security package.{{cite news |title=Update: Barracuda Takes on Trend Micro over ClamAV Patents |date=29 January 2008 |work=PC Magazine |url=https://www.pcmag.com/article2/0,2817,2254005,00.asp |access-date=15 March 2015}} Trend Micro claimed that Barracuda's use of ClamAV infringed on a software patent owned by Trend Micro for filtering viruses on an Internet gateway. On 19 May 2011, the U.S. Patent and Trademark Office issued a Final Rejection{{cite web | url=http://www.groklaw.net/pdf3/90011022-18.pdf | title=Ex Parte Reexamination | publisher=U.S. Patent and Trademark Office | date=19 May 2011 | access-date=4 October 2015}} in the reexamination of Trend Micro's U.S. patent 5,623,600.{{cite web | url=http://www.groklaw.net/article.php?story=20110613091958268 | title=Anatomy of a Dying Patent - The Reexamination of Trend Micro's '600 Patent | publisher=Groklaw.net | date=13 June 2011 | access-date=4 October 2015}}

In April 2009, Trend Micro acquired Ottawa, Canada–based Third Brigade for an undisclosed sum.{{cite news |title=UPDATE: Trend Micro acquiring Third Brigade as part of data-center security strategy |first=Ellen |last=Messmer |date=29 April 2009 |work=Network World |url=https://www.networkworld.com/article/780233/lan-wan-update-trend-micro-acquiring-third-brigade-as-part-of-data-center-security-strategy.html |access-date=15 March 2015}} Third Brigade developed host-based intrusion prevention and firewall software that had been used by Trend Micro in its Trend OfficeScan anti-malware suite for two years prior to acquiring Third Brigade. Third Brigade was reincorporated as Trend Micro Canada Technologies.{{cite news |title=Trend Micro buys Third Brigade, gains Canadian presence |first=Rafael |last=Ruffolo |date=29 April 2009 |work=IT World Canada |url=http://www.itworldcanada.com/article/trend-micro-buys-third-brigade-gains-canadian-presence/11437 |access-date=15 March 2015}}

=2010s=

Trend Micro acquired UK-based humyo in June 2010 for an undisclosed sum.{{cite news |title=Trend Micro to buy cloud storage provider Humyo |first=Lance |last=Whitney |date=14 June 2010 |publisher=CNET |url=http://www.cnet.com/news/trend-micro-to-buy-cloud-storage-provider-humyo/ |access-date=15 March 2015}} humyo provided cloud-based data storage and synchronization services to small businesses and individuals.{{cite news |title=Trend Micro lays down bread for humyo cloud service |first=Chris |last=Mellor |date=14 June 2010 |work=The Register |url=https://www.theregister.co.uk/2010/06/14/trend_humyo/ |access-date=15 March 2015}} Later that year, in November, Trend Micro acquired Mobile Armor. Mobile Armor was a developer of full disk, file and folder, and removable media encryption for mobile devices.{{cite news |title=Trend Micro Boosts Data Protection with Mobile Armor Purchase |date=29 November 2010 |first=Tony |last=Bradley |work=PC World |url=http://www.pcworld.com/article/211830/trend_micro_boosts_data_protection_with_mobile_armor_purchase.html |access-date=15 March 2015}} Trend Micro integrated the company's technology into a centrally-managed platform for mobile device security.

In June 2012, Trend Micro acquired US-based Secure Sockets Layer (SSL) certificate provider AffirmTrust for an undisclosed sum.{{cite news |title=AffirmTrust acquired by billion-dollar Japanese company |first=Don |last=Seiffert |date=27 June 2012 |work=Boston Business Journal |url=http://www.bizjournals.com/boston/blog/mass-high-tech/2012/06/affirmtrust-acquired-by-billion-dollar.html |access-date=15 March 2015}} Trend Micro followed up with another acquisition, Taiwanese advanced network-security firm Broadweb, in October 2012.{{cite news |title=Trend Micro acquires advanced persistent threat defender Broadweb |first=Charlie |last=Osbrone |date=10 October 2013 |publisher=ZDNet |url=https://www.zdnet.com/article/trend-micro-acquires-advanced-persistent-threat-defender-broadweb/ |access-date=15 March 2015}} Broadweb was a developer of deep packet inspection technology that had the ability to block malicious data packets in real-time. The technology was integrated into Trend Micro's Custom Defense Solution, a suite that was designed to provide network-wide visibility and protection against advanced attacks and threats.{{cite news |title=Trend Micro to enhance networks' protection with Broadweb acquisition |first=Tina |last=Costanza |date=10 November 2013 |work=Silicon Republic |url=http://www.siliconrepublic.com/business/item/34484-trend-micro-to-enhance-netw |access-date=15 March 2015}}

Trend Micro relocated its US headquarters to the Las Colinas area of Irving, Texas in September 2013. The relocation allowed the company to consolidate operations previously housed in Cupertino, California and Arlington, Texas.{{cite news |title=Trend Micro Opens New Global Operations Headquarters |date=18 September 2013 |work=Security Week |url=http://www.securityweek.com/trend-micro-opens-new-global-operations-headquarters |access-date=15 March 2015}}

In September 2014, Trend Micro began a partnership with INTERPOL wherein Trend Micro shared with the international police organization information on cybercrime threats via the company's Threat Intelligence Service. According to INTERPOL, the information helped the international police organization and its 190 member countries decrease cybercrime on a global scale. Trend Micro also provided a cybercrime investigation training program to INTERPOL.{{cite news |title=Trend Micro to share threat information with Interpol |first=Leon |last=Spencer |date=1 October 2014 |publisher=ZDNet |url=https://www.zdnet.com/article/trend-micro-to-share-threat-information-with-interpol/ |access-date=15 March 2015}}

Also in 2014, Trend Micro expanded its Cloud App Security to protect Microsoft Office 365 from threats not caught by native Microsoft Security.{{cite web| url=http://www.eweek.com/security/trend-micro-offers-new-security-for-microsoft-office-365.html| title=Trend Micro Offers New Security for Microsoft Office 365| first=Darryl K.| last=Taft| date=15 July 2014| work=eWeek| access-date=18 May 2016}}{{Dead link|date=August 2023 |bot=InternetArchiveBot |fix-attempted=yes }} By 2016, the Cloud App Security software was expanded to cover Box, Dropbox and Google Drive.{{cite web| url=http://www.cloudsecurityresource.com/topics/cloud-security/articles/418707-trend-micro-expands-its-cloud-app-security-solution.htm| title=Trend Micro Expands its Cloud App Security Solution| date=11 March 2016| first=Frank| last=Griffin| publisher=Cloud Security Resource| access-date=18 May 2016}}

In October 2015, Trend Micro reached an agreement to buy TippingPoint, a network and software security developer from HP Inc. for $US300 million.{{cite web|url=https://www.zdnet.com/article/trend-micro-acquires-hps-tippingpoint-security-team-in-300-million-deal/|title=Trend Micro Acquires HP's TippingPoint security team in $300 Million Deal|publisher=ZDNet |first=Charlie |last=Osborne |date=21 October 2015|access-date=25 November 2015}}{{cite web| url=https://www.wsj.com/articles/h-p-to-sell-hp-tippingpoint-to-trend-micro-1445477243| title=H-P to Sell HP TippingPoint to Trend Micro| first=Josh| last=Beckerman| date=21 October 2015| newspaper=The Wall Street Journal| access-date=18 May 2016}}{{cite web| url=https://www.theregister.co.uk/2015/10/21/trend_micro_buys_hp_tipping_point/| title=Trend Micro stumps up $300m to buy HP TippingPoint| first=John| last=Leyden| date=21 October 2015| work=The Register| access-date=18 May 2016}} This included the bug bounty program, the Zero Day Initiative which was incorporated in Trend Micro Research's focus on existing threats, vulnerabilities, and future potential security issues.{{cite web|url=https://9to5mac.com/2019/03/21/zero-day-safari-exploits/|title=Two zero-day Safari exploits found, one allowing complete takeover of Mac|publisher=9to5Mac|access-date=18 July 2019|date=21 March 2019}}

That same year, Trend Micro was certified as a VCE validation ready solution and Vblock ready through the VCE Technology Alliance Partner program.{{cite web| url=http://www.arnnet.com.au/article/578425/trend-micro-deep-security-gets-vce-certification/| title=Trend Micro Deep Security gets VCE certification| first=Chris| last=Player| date=26 June 2015| publisher=ARN| access-date=18 May 2016}} Later, Trend Micro joined the VCE Select Program, which allowed Trend Micro's Deep Security to be bundled with VCE's converged and hyper-converged infrastructure systems.{{cite web| url=http://www.arnnet.com.au/article/588667/trend-micro-vce-expand-strategic-alliance/| title=Trend Micro and VCE expand strategic alliance| first=Hafizah| last=Osman| date=11 November 2015| publisher=ARN| access-date=18 May 2016}}

Trend announced the launch of a $US100 million venture capital investment fund in June 2017 focused on the next generation of technology including the Internet of Things (IoT).{{cite web| url=https://techcrunch.com/2017/06/27/cybersecurity-firm-trend-micro-announces-100m-startup-fund/| title=Cybersecurity firm Trend Micro announces $100M startup fund| first=Jon| last=Russell |publisher=TechCrunch | date=27 June 2017| access-date=25 January 2018}}{{cite web| url=https://www.zdnet.com/article/trend-micro-launches-100m-venture-fund-to-invest-in-iot-startups/| title=Trend Micro to invest in IoT startups through new $100m venture fund| first=Tas| last=Bindi| date=27 June 2017| publisher=ZDNet| access-date=25 January 2018}} In September 2017, Trend Micro was awarded reimbursement through the U.S. District Court for a portion of the legal fees incurred over rejected patent claims filed by Intellectual Ventures.{{cite web| url=https://cio.economictimes.indiatimes.com/news/corporate-news/u-s-court-asks-intellectual-ventures-to-pay-trend-micros-legal-fees-in-a-failed-patent-case/60407523| title=U.S. Court asks Intellectual Ventures to pay Trend Micro's legal fees in a failed patent case| date=7 September 2017| work=The Economic Times| access-date=25 January 2018}} The company subsequently launched Trend Forward Capital. The venture's initial investments included business-to-business payment company Veem, wearable device company Muse, telemetry company Mojio{{cite web| url=http://www.sci-tech-today.com/story.xhtml?story_id=020002HO7AF0| title=Trend Micro Fund: Tech Catalyst for a Smart, Connected World| date=8 January 2018| publisher=Sci-Tech Today| access-date=25 January 2018}}{{cite web| url=http://www.techweek.es/empresas/noticias/1018662002701/trend-micro-da-conocer-inversiones-planes-fondo-capital-riesgo-startups-proyectos-tic.1.html| title=Trend Micro unveils investments and plans for its venture capital fund, catalyst for startups and ICT projects| date=11 January 2018| work=Tech Week| language=es| access-date=25 January 2018}}{{cite web| url=https://www.zonamovilidad.es/el-fondo-de-capital-riesgo-de-trend-micro-invertira-en-veem-muse-y-mojio| title=The Trend Micro venture capital fund will invest in Veem, Muse and Mojio| date=13 January 2018| publisher=Zona Movilidad| access-date=25 January 2018}} and brain health technology company Interaxon.{{cite web| url=https://techvibes.com/2017/11/07/interaxon-brain-sensing-tech-gets-11-6-million-boost| title=Interaxon Brain-Sensing Tech Gets $11.6 Million Boost| first=Kate| last=Cornick| date=7 November 2017| publisher=Techvibes| access-date=25 January 2018}}

In November 2017, Trend Micro acquired IMMUNIO, adding new capabilities for hybrid cloud security that fit neatly into the DevOps life cycle. IMMUNIO introduced early detection and protection against application vulnerabilities and container image scanning allowing for the publishing and protection of secure container images.{{cite web| url=https://www.cybersecurity-insiders.com/trend-micro-acquires-hybrid-cloud-security-firm-immunio/| title=Trend Micro acquires hybrid cloud security firm Immunio| first=Naveen| last=Goud| date=29 November 2017 |work=Cybersecurity Insiders}}

In December 2017, Trend partnered with Telco Systems to develop a virtual network cybersecurity platform combining Trend's Virtual Network Function Suite with Telco's NFVTime software.{{cite web| url=http://www.proactiveinvestors.co.uk/companies/news/188708/batms-telco-systems-subsidiary-launches-virtual-cybersecurity-solution-188708.html| title=BATM's Telco Systems subsidiary launches virtual cybersecurity solution| date=13 December 2017| publisher=Proactve Investors| access-date=25 January 2018}}{{cite web| url=http://newsroom.trendmicro.com/press-release/telco-systems-expands-arm-ecosystem-joint-security-offering-trend-micro| title=Telco Systems Expands Arm Ecosystem with Joint Security Offering with Trend Micro| date=13 December 2017| publisher=Trend Micro| access-date=25 January 2018}}

In April 2018, Trend Micro joined the Cybersecurity Tech Accord, a public agreement between companies to defend all customers from malicious attacks by cybercriminal gangs and nation states.{{Cite web|date=17 April 2018|title=Facebook, Microsoft, and 32 other tech firms sign cybersecurity pledge|url=https://venturebeat.com/2018/04/17/facebook-microsoft-and-32-other-tech-firms-sign-cybersecurity-pledge/|access-date=7 December 2020|website=VentureBeat|language=en-US}}

In August 2018, researchers discovered that several Trend Micro consumer products for MacOS were capturing browser history and other data, including passwords, and sending it to a remote server for initial analysis designed to enhance security. The products identified were Dr. Cleaner, Dr. Cleaner Pro, Dr. Antivirus, Dr. Unarchiver, Dr. Battery, Duplicate Finder and Open Any File. As a consequence, Apple removed the Trend Micro products from its Mac App Store.{{Cite web|last=Tung|first=Liam|title=Trend Micro says sorry after apps grabbed Mac browser history|url=https://www.zdnet.com/article/trend-micro-says-sorry-after-apps-grabbed-mac-browser-history/|access-date=7 December 2020|publisher=ZDNet|language=en}} Trend Micro admitted that the products had captured and uploaded the data. It also apologized to its "community for concern they might have felt", but went on to excuse the activity as being "humbly the result of the use of common code libraries", and that, in any event, appropriation of users' data was "explicitly disclosed in the applicable EULAs".{{Cite web|date=16 September 2018|title=Answers to Your Questions on Our Apps in the Mac App Store -|url=https://blog.trendmicro.com/answers-to-your-questions-on-our-mac-apps-store/|publisher=Trend Micro|access-date=7 December 2020|archive-url=https://web.archive.org/web/20180916104121/https://blog.trendmicro.com/answers-to-your-questions-on-our-mac-apps-store/|archive-date=16 September 2018}}

In September 2018 Trend Micro and HITRUST announced a partnership to launch a new center which provides advanced cyber risk management.{{cite web|url=https://medcitynews.com/2017/08/hitrust-trend-micro/|access-date=18 July 2019|title=HITRUST and Trend Micro launch new cybersecurity-focused partnership|work=MedCity News|date=9 August 2017}} In October 2018, Trend Micro launched Apex One Endpoint Security, a single agent Endpoint Security product, stemming from the company's past endpoint security products.{{cite web|url=https://www.eweek.com/security/trend-micro-converges-edr-endpoint-security-protection-in-apex-one/|access-date=26 July 2023|title=Trend Micro Converges EDR, Endpoint Security Protection in Apex One|first=Sean Michael|last=Kerner|work=eWeek|date=16 October 2018}} In November 2018 Trend Micro and Moxa Inc., announced the formation of a joint-venture corporation, TXOne Networks, which will focus on the security needs present in the Industrial Internet of Things (IoT) environments.{{cite web| url=https://dallasinnovates.com/trend-micros-iot-joint-venture-offers-a-new-approach-to-tackling-weaknesses-in-cybersecurity/| title=Trend Micro's IoT Joint Venture Offers a New Approach to Tackling Weaknesses in Cybersecurity| first=John| last=Branch| publisher=Dallas Innovates | date=8 April 2019}}

In March 2019, Trend Micro announced a partnership to share threat information with The Japanese Center of Incident Readiness and Strategy for Cybersecurity (NISC).{{cite web|url=https://techobserver.in/2019/03/01/trend-micro-signs-agreement-with-nisc-to-share-threat-information/|access-date=26 July 2023|title=Trend Micro signs agreement with NISC to share threat information|first=|last=|work=Tech Observer|date=1 March 2019}} In April, a partnership with Luxoft Holding, Inc. (A global digital strategy and engineering firm) was announced to jointly introduce and deploy the Intrusion Detection System (IDS) and Intrusion Prevention Systems (IPS) to secure networked vehicles from cyberattacks.{{cite web|url=https://www.thestar.com.my/tech/tech-news/2019/04/07/trend-micro-luxoft-team-up-to-protect-networked-cars-from-hackers/|access-date=26 July 2023|title=Trend Micro, Luxoft team up to protect networked cars from hackers|first=|last=|work=The Star|date=7 April 2019}}

In July 2019, Trend Micro expanded its presence on Microsoft Azure with Deep Security as a Service.{{cite web|url=https://www.crn.in/security/trend-micro-expands-presence-on-microsoft-azure-marketplace-with-deep-security-as-a-service-offering/|access-date=26 July 2023|title=Trend Micro expands presence on Microsoft Azure Marketplace with Deep Security as a Service offering|first=|last=|work=CRN India|date=29 July 2019}} In August, Trend Micro expanded its XDR service offering across email, network, server, and cloud workloads.{{cite web|url=https://www.infusedinnovations.com/blog/secure-intelligent-workplace/xdr-pioneers-and-leaders|access-date=26 July 2023|title=XDR Pioneers and Leaders|first=K.K.|last=Tucker|work=Infused Innovations|date=3 May 2021}}

In October 2019, Trend Micro entered a partnership with Snyk to create a solution for open source vulnerabilities.{{cite web|url=https://snyk.io/blog/trend-micro-and-snyk-partner-to-deliver-complete-remediation-to-secure-containers/|access-date=26 July 2023|title=Trend Micro and Snyk partner to deliver complete remediation to secure containers|first=Geva|last=Solomonovich|work=Snyk|date=8 October 2019}} Additionally, that month, Trend Micro acquired Cloud Conformity, a Cloud Security Posture Management company.{{cite web|url=https://www.zdnet.com/article/trend-micro-picks-up-cloud-conformity-for-70-million/|access-date=26 July 2023|title=Trend Micro picks up Cloud Conformity for $70 million|first=Aimee|last=Chanthadavong|work=ZDNet|date=21 October 2019}} In November, Trend Micro announced its new product offering, Cloud One, a suite of security products for organizations building platforms in the cloud. Trend Micro launched the suite with the release of Cloud One – Workload Security.{{cite web|url=https://dynamicciso.com/trend-micro-launches-cloud-one-to-meet-companies-strategic-cloud-priorities/|access-date=26 July 2023|title=Trend Micro Launches Cloud One, To Meet Companies Strategic Cloud Priorities|first=|last=|work=Dynamic Ciso|date=28 November 2019}}

=2020s=

In July 2020, Trend Micro Launched Cloud One – Conformity, a product resulting from the company's purchase of Cloud Conformity, to help organizations tackle misconfigurations, compliance challenges, and cyber-risks in the cloud.{{cite web|url=https://www.bisinfotech.com/trend-micro-introduces-its-cloud-one-conformity/|access-date=26 July 2023|title=Trend Micro Introduces its Cloud One™ – Conformity|first=Nitisha|last=Dubey|work=BisInfoTech|date=28 July 2020}}

In November 2020, Trend Micro released Cloud One – Network Security, intended to protect private cloud networks.{{cite web|url=https://www.bisinfotech.com/trend-micro-releases-cloud-one-network-security/|access-date=26 July 2023|title=Trend Micro Releases Cloud One-Network Security|first=Aishwarya |last=Saxena|work=BisInfoTech|date=12 November 2020}} Additionally, Trend Micro announced a cloud security integration with AWS Gateway Load Balancer, to make it easier for corporations to implement and manage third party virtual appliances.{{cite web|url=https://www.helpnetsecurity.com/2020/08/14/trend-micro-aws/|access-date=26 July 2023|title=Trend Micro integrates with AWS to enhance agility and automation in cloud security|first=|last=|work=Help Net Security|date=14 August 2020}} Trend Micro was also named a launch partner for AWS Firewall, a managed service that makes it easy to deploy essential network protections for all Amazon Virtual Private Clouds on Amazon Web Services.{{cite web|url=https://www.bisinfotech.com/trend-micro-becomes-launch-partner-for-aws-network-firewall/|access-date=26 July 2023|title=Trend Micro Becomes Launch Partner for AWS Firewall|first=Aishwarya|last=Saxena|work=BisInfoTech|date=18 November 2020}} Trend Micro also launched Trend Micro Check, a free tool for identifying fraud and misinformation in the U.S.{{cite web|url=https://abc7chicago.com/trend-micro-check-free-fact-online-verify-website/9314749/|access-date=26 July 2023|title=Cyber security company helps kids, parents sort out facts from fiction online|first=|last=|work=abc 7 Chicago|date=3 January 2021}}

In December 2020, Trend Micro expanded its Cloud One suite of products with Cloud One – File Storage Security.{{cite web|url=https://www.itpro.com/security/cyber-security/358155/trend-micro-aims-to-seamlessly-secure-file-storage-in-the-cloud|access-date=26 July 2023|title=Trend Micro aims to seamlessly secure file storage in the cloud|first=Danny|last=Bradbury|work=ITPro|date=16 December 2020}}

In January 2021, Trend Micro Launched Cloud One – Container Security.{{cite web|url=https://channelbuzz.ca/2021/01/trend-micro-enhances-cloud-one-services-platform-cloud-native-container-security-with-run-time-protection-35668/|access-date=26 July 2023|title=Trend Micro enhances Cloud One Services Platform cloud-native container security with Run-Time protection|first=Mark|last=Cox|work=Channel Buzz|date=21 January 2021}} In February, Trend Micro launched Vision One, an XDR platform that allowed customers to both detect and respond to threats from a single platform.{{cite web|url=https://itwire.com/business-it-news/security/trend-micro-launches-vision-one-xdr-platform.html|access-date=26 July 2023|title=Trend Micro launches Vision One XDR platform|first=Stephen|last=Withers|work=ITWire|date=10 February 2021}}

In May 2020, Trend Micro announced TXOne StellarProtect, and OT-native endpoint security solution.{{cite web|url=https://www.helpnetsecurity.com/2021/05/04/trend-micro-endpoint-security/#:~:text=Trend%20Micro%20announced%20an%20OT-native%20endpoint%20security%20solution%2C,of%20environmental%20conditions%2C%20for%20any%20mission-critical%20ICS%20environment.|access-date=26 July 2023|title=Trend Micro unveils OT-native endpoint security solution for ICS environments|first=|last=|work=Help Net Security|date=4 May 2021}} Trend Micro also launched Cloud One – Open Source Security by Snyk, the result of a multi-year partnership between the two companies.{{cite web|url=https://venturebeat.com/business/trend-micro-brings-open-source-vulnerability-data-to-security-teams/|access-date=26 July 2023|title=Trend Micro brings open source vulnerability data to security teams|first=Paul|last=Sawers|work=Venture Beat|date=10 May 2021}}

In September 2021, Trend Micro launched Service One, a service to allow customers to get support from industry professionals in managing their security.{{cite web|url=https://intlbm.com/2021/09/28/trend-micro-unveils-service-one-for-curbing-cyber-threats-across-mena/|access-date=26 July 2023|title=Trend Micro unveils Service One for curbing cyber threats across MENA|first=|last=|work=International Business Magazine|date=28 September 2021}} In October, Trend Micro partnered with Fujitsu Limited and automotive-related manufacturers to strengthen connected car security measures.{{cite web|url=https://www.just-auto.com/news/fujitsu-and-trend-micro-collaborate-on-connected-car-security/|access-date=26 July 2023|title=Fujitsu and Trend Micro collaborate on connected car security|first=Graeme|last=Roberts|work=JustAuto|date=13 October 2021}}

In April 2022, Trend Micro announced Trend Micro One, a platform in which Trend Micro and its ecosystem partners provide customers connected visibility, better detection and response, and protection across all security layers.{{cite web|url=https://www.darkreading.com/operations/trend-micro-launches-new-security-platform|access-date=26 July 2023|title=Trend Micro Launches New Security Platform|first=|last=|work=Dark Reading|date=25 April 2022}} In June, Trend Micro announced VicOne, a dedicated security offering for electric vehicles and connected cars.{{cite web|url=https://www.helpnetsecurity.com/2022/06/15/trend-micro-vicone/|access-date=26 July 2023|title=Trend Micro VicOne strengthens connected vehicle cybersecurity|first=|last=|work=Help Net Security|date=15 June 2022}} In October, Trend Micro formed a U.S. Federal Excellence Committee staffed by six current U.S. government officials to facilitate collaboration among federal agencies regarding cybersecurity threats.{{cite web|url=https://www.govconwire.com/2022/10/trend-micros-new-committee-staffed-by-6-government-exec-leaders/|access-date=26 July 2023|title=Trend Micro's New Committee Staffed by 6 Government Officials; Kevin Simzer Quoted|first=Naomi|last=Cooper|work=GovConWire|date=20 October 2022}}

In January 2023, Trend Micro established CTOne, a new subsidiary focused on advancing 5G network security.{{cite web|url=https://www.digitimes.com/news/a20230106PD207/5g-private-network-trend-micro.html|access-date=26 July 2023|title=Trend Micro establishes CTOne for 5G private network cybersecurity|first=Ines|last=Lin|work=DigiTimes Asia|date=9 January 2023}} In February, Trend Micro acquired Anylz, a provider of security operations center technology.{{cite web|url=https://www.securityinfowatch.com/cybersecurity/press-release/53026301/trend-micro-trend-micro-acquires-soc-technology-expert-anlyz|access-date=26 July 2023|title=Trend Micro acquires SOC technology expert Anlyz|first=|last=|work=Security Infowatch|date=22 February 2023}} In April, Trend Micro announced the Risk to Resilience World Tour which covered over 120 cities in 90 days, with the mission of helping organizations come together and mitigate cyber risk.{{cite web|url=https://www.smechannels.com/trend-micro-embarks-on-risk-to-resilience-world-tour-covering-120-cities/|access-date=26 July 2023|title=Trend Micro Embarks on Risk to Resilience World Tour, Covering 120 Cities|first=|last=|work=SME Channels|date=21 April 2023}}

In July 2023, Trend Micro launched Trend Vision One, with a GPT based cybersecurity assistant, Companion, as part of their XDR product offering.{{cite web|url=https://siliconangle.com/2023/06/15/trend-micro-launches-gpt-based-cybersecurity-assistant-copiloted-security-operations-center/|access-date=26 July 2023|title=Trend Micro launches GPT-based cybersecurity assistant for the copiloted security operations center|first=Tim|last=Keary|work=Silicon Angle|date=15 June 2023}} In the same month, Trend Micro signed a deal with McLaren Formula E Team as an official partner from 2024 onwards.{{Cite web |date=25 July 2023 |title=McLaren Racing announces Trend Micro as an Official Partner of NEOM McLaren Formula E Team |url=https://www.mclaren.com/racing/formula-e/mclaren-racing-announces-trend-micro-as-an-official-partner-of-neom-mclaren-formula-e-team/ |access-date=2023-08-02 |website=www.mclaren.com |language=en-GB}}

Technologies

In June 2008, Trend Micro introduced Trend Micro Smart Protection Network, a cloud-client content security infrastructure that delivers global threat intelligence to protect customers from online threats, such as data stealing malware, phishing attacks, and other web, email, and mobile threats. In 2012, Trend Micro added big data analytics to its Smart Protection Network.{{cite news |title=Trend Micro Adds Big Data Capabilities to its 'Smart Protection Network' for Enhanced Cloud, Mobile and Targeted Attack Protection |first=Fahmida Y. |last=Rashid |date=7 August 2012 |work=SecurityWeek |url=http://www.securityweek.com/trend-micro-enhances-cloud-security-infrastructure-big-data-analytics |access-date=15 March 2015}} Big data analytics allow the network to use behavioral-based identification methods to identify new security threats. The network also combines in-the-cloud technologies with other client-based antivirus technologies to reduce dependency on conventional pattern file downloads on the endpoint.{{cite news |title=Trend Micro Releases New 'Smart Protection Network' |first=Stefanie |last=Hoffman |date=18 June 2008 |work=CRN |url=http://www.crn.com/news/security/208700393/trend-micro-releases-new-smart-protection-network.htm |access-date=15 March 2015 |archive-url=https://web.archive.org/web/20100924050510/http://www.crn.com/news/security/208700393/trend-micro-releases-new-smart-protection-network.htm |archive-date=24 September 2010}} Threat information from Trend Micro's Smart Protection Network is deployed in real time to the company's security software portfolio.{{cite news |title=Trend Micro package protects against unpatched exploits |first=Ellen |last=Messmer |date=6 August 2012 |work=Network World |url=http://www.networkworld.com/article/2190240/security/trend-micro-package-protects-against-unpatched-exploits.html |archive-url=https://web.archive.org/web/20150222151319/http://www.networkworld.com/article/2190240/security/trend-micro-package-protects-against-unpatched-exploits.html |url-status=dead |archive-date=22 February 2015 |access-date=15 March 2015}} Trend Micro's report on EU's General Data Protection Regulation showed an increase in extortion attempts as organizations try to comply with EU privacy laws.{{Cite web|url=https://www.information-age.com/gdpr-extortion-cyber-criminals-9665/|title=Warning of GDPR extortion attempts from strategic cyber criminals|first=Nick|last=Ismail|date=20 February 2018}}

Trend Micro receives its threat intelligence from TrendLabs, the company's research, development, and support center. TrendLabs has ten labs worldwide, and is headquartered in the Philippines and employs 1,200 security experts and engineers.{{cite news |title=PH is hub of technology giant |date=3 February 2013 |work=Manila Standard Today |url=http://manilastandardtoday.com/2013/02/03/ph-is-hub-of-technology-giant/ |access-date=15 March 2015 |archive-date=25 March 2015 |archive-url=https://web.archive.org/web/20150325034817/http://manilastandardtoday.com/2013/02/03/ph-is-hub-of-technology-giant |url-status=dead }} Trend Micro's Singapore-based lab provides malware forensics and analysis.{{cite news |title=Trned Micro establishes forensics research lab in S'pore |first=Ellyne |last=Phneah |date=21 August 2013 |publisher=ZDNet |url=https://www.zdnet.com/article/trend-micro-establishes-forensics-research-lab-in-spore/ |access-date=15 March 2015}}

In February 2018, Trend Micro partnered with Panasonic to build more secure systems for electronic control units in automated cars.{{Cite web|last=Solomon|first=Howard|title=Trend Micro, Panasonic team to build cyber secure system for vehicles|url=https://www.itworldcanada.com/article/trend-micro-panasonic-team-to-build-cyber-secure-system-for-vehicles/401920|access-date=7 December 2020|website=IT World Canada|date=15 February 2018|language=en-US}} In April 2018, the company released a tool that helps identify individual writing styles and combat email fraud.{{cite web |url=https://www.enterpriseinnovation.net/article/first-ai-powered-writing-style-analysis-unveiled-halt-email-fraud-1863828355 |title=First AI-powered writing style analysis unveiled to halt email fraud |work=Enterprise Innovation |date=17 April 2018 |archive-url=https://web.archive.org/web/20180915231626/https://www.enterpriseinnovation.net/article/first-ai-powered-writing-style-analysis-unveiled-halt-email-fraud-1863828355 |archive-date=15 September 2018}}