Up (Inna song)
{{Use dmy dates|date=September 2022}}
{{good article}}
{{Infobox song
| name = Up
| cover = Inna Up Cover.jpeg
| alt = Cover of Inna's single showing the singer wearing a pink outfit while standing in a courtyard
| caption = Solo version cover
| type = single
| artist = Inna
| album =
| released = 21 October 2021
| genre = Pop
| length = {{duration|m=2|s=30}}
| label = {{hlist|Warner|Global}}
| writer = {{hlist|Elena Alexandra Apostoleanu|Sebastian Barac|Marcel Botezan|Alex Cotoi| Minelli}}
| producer = {{hlist|Barac|Botezan|Cotoi}}
| chronology = Inna
| prev_title = Papa
| prev_year = 2021
| next_title = Tare
| next_year = 2022
| misc =
{{Extra album cover
| header = Alternative cover
| type = single
| cover = Inna anda Sean Paul Up Cover.jpg
| border =
| alt = Alternative cover with images of Inna and Sean Paul inside the song's title, 'Up'
| caption = Cover artwork for the Sean Paul version; an alternative shot of Inna and Paul is used for Romanian music stores
}}
}}
"Up" is a song recorded by Romanian singer Inna. Global Records sent it to Romanian radio stations on 21 October 2021. Another version of the track with Jamaican rapper Sean Paul was issued on 17 December 2021. "Up" was written by Inna, Sebastian Barac, Marcel Botezan, Alex Cotoi and Minelli, while the production was handled by Barac, Botezan and Cotoi; Paul received additional writing and production credits on his version. "Up" is a dancehall-influenced pop song, with its lyrics describing a healing love.
Commercially, "Up" achieved success in Romania, where it became Inna's fifth number-one hit. It further topped the charts in Bulgaria, Russia, Poland, the Commonwealth of Independent States (CIS) and Ukraine. The Polish Society of the Phonographic Industry (ZPAV) awarded the song a Platinum certification in Poland. An accompanying music video for the Sean Paul version of the track was uploaded to Inna's YouTube channel on 17 December 2021. Directed by Bogdan Păun, it portrays Inna residing at a party with interspersed shots of Paul also being shown. For further promotion, "Up" was performed live on SuperStar România.
Background and release
Sebastian Barac, Marcel Botezan and Alex Cotoi produced "Up", and wrote it with Elena Alexandra Apostoleanu (Inna) and Minelli.{{cite news|url=https://open.spotify.com/album/21x0bCve7UJ7ZAapjt8GFz|title=Up|publisher=Spotify|accessdate=15 January 2022|archive-date=31 December 2021|archive-url=https://web.archive.org/web/20211231013530/https://open.spotify.com/album/21x0bCve7UJ7ZAapjt8GFz|url-status=live}} Note: The user may access the three dots on the right to see the credits. Global Records sent the single for radio airplay in Romania on 21 October 2021. A day later, it was released for digital download and streaming in various territories by Warner Music Poland and in Romania by Global. Another version of the song featuring verses from Sean Paul was similarly issued by the two aforementioned labels on 17 December 2021; Paul is credited as a co-lead artist alongside Inna and also received additional writing and production credits.{{cite news|url=https://open.spotify.com/album/2jA1exLaHCcpHtDrGLKTmy|title=Up (with Sean Paul)|publisher=Spotify|accessdate=15 January 2022|archive-date=18 December 2021|archive-url=https://web.archive.org/web/20211218151246/https://open.spotify.com/album/2jA1exLaHCcpHtDrGLKTmy|url-status=live}} Note: The user may access the three dots on the right to see the credits. Several remixes of the song's solo version were released, with one done by Romanian House Mafia featuring prominent house beats; Inna had previously collaborated with them on "Paris to London" (2021).{{cite news|url=https://www.infomusic.ro/2021/11/romanian-house-mafia-si-inna-au-lansat-remixul-piesei-up/|title=Romanian House Mafia şi Inna au lansat remixul piesei 'Up'|language=Romanian|accessdate=15 January 2022|trans-title=Romanian House Mafia and Inna have released the 'Up' remix|date=11 November 2021|publisher=InfoMusic|author=Stănescu, Alex|archive-date=12 November 2021|archive-url=https://web.archive.org/web/20211112072015/https://www.infomusic.ro/2021/11/romanian-house-mafia-si-inna-au-lansat-remixul-piesei-up/|url-status=live}}
Composition and lyrics
Musically, "Up" is a dancehall-influenced pop song,{{cite news|url=https://urbanislandz.com/2021/12/18/sean-paul-link-up-with-pop-star-inna-on-new-club-anthem-up/|title=Sean Paul Link Up With Pop Star Inna On New Club Anthem 'Up'|publisher=Urban Islandz|date=18 December 2021|accessdate=15 January 2022|author=Kerr, Anna-Kaye|archive-date=15 January 2022|archive-url=https://web.archive.org/web/20220115211337/https://urbanislandz.com/2021/12/18/sean-paul-link-up-with-pop-star-inna-on-new-club-anthem-up/|url-status=live}}{{cite news|url=https://www.warnermusic.de/news/2021-12-17/wo-gehts-hier-nach-oben-sean-paul-macht-in-der-neuen-version-von-up-mit|title=Wo geht's hier nach oben? Sean Paul macht in der neuen Version von "Up" mit|trans-title=Where's the way up here? Sean Paul joins the new version of "Up"|language=German|publisher=Warner Music Group|date=17 December 2021|accessdate=15 January 2022|archive-date=18 December 2021|archive-url=https://web.archive.org/web/20211218225904/https://www.warnermusic.de/news/2021-12-17/wo-gehts-hier-nach-oben-sean-paul-macht-in-der-neuen-version-von-up-mit|url-status=live}} featuring Inna singing about what Anna-Kaye Kerr of Urban Islandz described as "overcoming past hurt and disappointment [and] opening her heart up again", as well as about "a love that lifts [her] up when everything in life seems to be going in the opposite direction", as noted by Adevărul{{'s}} Maria-Alexandru Mortu.{{cite news|url=https://adevarul.ro/entertainment/muzica/inna-lanseaza-single-ul-super-catchy-up--video-1_617d5c965163ec4271fc2509/index.html|title=Inna lansează single-ul super catchy 'Up'|trans-title=Inna releases the super catchy single 'Up'|language=Romanian|work=Adevărul|date=30 October 2021|accessdate=15 January 2022|author=Mortu, Maria-Alexandru|archive-date=23 November 2021|archive-url=https://web.archive.org/web/20211123122731/https://adevarul.ro/entertainment/muzica/inna-lanseaza-single-ul-super-catchy-up--video-1_617d5c965163ec4271fc2509/index.html|url-status=live}} According to Rolling Stone India writers Anurag Tagat and David Britto, "the rhythms are a nod to both Romanian as well as Caribbean traditional music."{{cite web|url=https://rollingstoneindia.com/global-artists-spotlight-inna-x-sean-paul-kate-cosentino-sara-rachele-and-more/|title=Global Artists Spotlight: Inna x Sean Paul, Kate Cosentino, Sara Rachele And More|author1=Tagat, Anurag|author2=Britto, David|work=Rolling Stone India|date=7 February 2022|access-date=14 September 2022}} Lyrics include: "Once upon a time, there was a girl who made a wish / To find herself a love and finally make a switch / Then you came around, you healed another stitch / And I'm glad about that, I can finally make the switch".{{cite news|url=https://timesofindia.indiatimes.com/videos/entertainment/music/english/check-out-latest-english-official-music-video-song-up-sung-by-inna-and-sean-paul/videoshow/88537400.cms|title=Check Out Latest English Official Music Video Song 'Up' Sung By Inna and Sean Paul|work=The Times of India|date=28 December 2021|accessdate=15 January 2022|archive-date=14 January 2022|archive-url=https://web.archive.org/web/20220114055931/https://timesofindia.indiatimes.com/videos/entertainment/music/english/check-out-latest-english-official-music-video-song-up-sung-by-inna-and-sean-paul/videoshow/88537400.cms|url-status=live}} The song's refrain—"When I'm down you can bring me up, up-p-p up-p-p up-p-p up-p-p / And when I'm hurt you know I don't need much / You can use that magic touch"—prompted a viral use of "Up" on the social networking service TikTok due to the title word's alteration.{{cite news|url=https://mediajawatimur.pikiran-rakyat.com/entertainment/pr-1693339821/lirik-dan-terjemahan-lagu-up-oleh-inna-yang-viral-di-tiktok-when-im-down-you-can-bring-me-up-up-p-p|title=Lirik dan Terjemahan Lagu 'Up' oleh Inna yang Viral di TikTok: 'When I'm Down You Can Bring Me Up Up-p-p'|trans-title=The Lyrics and Translation of Inna's Viral Song on TikTok 'Up': 'When I'm Down You Can Bring Me Up Up-p-p'|language=Indonesian|author=Nurul Fitriyah, Ichda|date=28 December 2021|accessdate=15 January 2022|publisher=Media Jawa Timur|archive-date=15 January 2022|archive-url=https://web.archive.org/web/20220115145918/https://mediajawatimur.pikiran-rakyat.com/entertainment/pr-1693339821/lirik-dan-terjemahan-lagu-up-oleh-inna-yang-viral-di-tiktok-when-im-down-you-can-bring-me-up-up-p-p|url-status=live}} On the version of the track including his rap verses, Paul is "optimistic about his chance for romance", according to Kerr.
Reception
Mortu praised "Up" as one of Inna's catchiest releases in her catalogue, further stating that it is "a hymn of fun and good mood[,] instantly giv[ing] a state of energy and optimism due to [its] fresh sound". Kerr commended Sean Paul's appearance as "smooth". Tagat and Britto deemed Paul's version a "buoyant reimagination" of the single. "Up" became popular on Shazam in multiple countries upon release, and originally reached a peak of number 51 on the last issue of Romania's Airplay 100 chart on the week ending 28 November 2021.{{cite news|url=https://www.unsitedemuzica.ro/topuri/Top-Airplay-100-Rita-nu-se-da-jos-de-pe-primul-loc-Connect-R-si-Smiley-lideri-in-continuare-p13954|title=Top Airplay 100 – Rita nu se dă jos de pe primul loc! Connect-R şi Smiley, lideri în continuare!|trans-title=Top Airplay 100 – Rita does not fall off the top! Connect-R and Smiley, keep on leading!|author=Arvunescu, Victor|date=29 November 2021|accessdate=29 November 2021|language=Romanian|publisher=Un site de muzică|archive-date=29 November 2021|archive-url=https://web.archive.org/web/20211129125257/https://www.unsitedemuzica.ro/topuri/Top-Airplay-100-Rita-nu-se-da-jos-de-pe-primul-loc-Connect-R-si-Smiley-lideri-in-continuare-p13954|url-status=live}} The song eventually reached the top position on the airplay chart published by Uniunea Producătorilor de Fonograme din România (UPFR) on 28 December 2021, becoming Inna's fifth single to peak at number one in Romania after "Hot" (2008), "Amazing" (2009), "Diggy Down" (2015) and "Bebe" (2020). "Up" further reached number one in Bulgaria, Russia, Poland, the Commonwealth of Independent States (CIS), and Ukraine. In Poland, the single received a Platinum certification from the Polish Society of the Phonographic Industry (ZPAV). On 19 February 2022, Billboard inaugurated Romania Songs, a streaming and digital download-based chart for Romania, and the Sean Paul version of "Up" was listed at number 15. At the 2022 Romanian Music Awards, the single's Sean Paul version was nominated for Best Dance.{{cite web|url=https://www.infomusic.ro/2022/09/castigatori-romanian-music-awards-2022/|title=Romanian Music Awards a revenit: află ce artiști se numără printre câștigători|trans-title=Romanian Music Awards is back: find out which artists have won|author=Ghimus, Alina|publisher=Info Music|date=23 September 2022|access-date=13 November 2022}}
Music videos and promotion
An accompanying lyric video for "Up" was uploaded to Inna's YouTube channel on 29 October 2021,{{cite news|url=https://www.youtube.com/watch?v=AtVPsPct4KM|title=Inna – Up|via=YouTube|publisher=Inna|date=29 October 2021|accessdate=15 January 2022|archive-date=17 January 2022|archive-url=https://web.archive.org/web/20220117024858/https://www.youtube.com/watch?v=AtVPsPct4KM|url-status=live}} and was directed by Bogdan Păun of NGM Creative. Alexandru Mureşan was further hired as the director of photography, while the make-up was done by Anca Buldur, the hair by Adonis Enache and the outfits selected by RDStyling. Mortu applauded Inna's styling in the visual, with her mainly being shown in the same setting as the single's cover art. The same aforementioned team was involved in the making of a music video for the Sean Paul version of "Up", released on Inna's YouTube account on 17 December 2021.{{cite news|url=https://adevarul.ro/entertainment/muzica/inna-prezinta-videoclipul-oficial-single-ului-up-sean-paul-imagini-sexy-piesa-catchy-cucereste-topurile-lume-video-1_61bcbf4f5163ec4271b2772f/index.html|title=Inna prezintă videoclipul oficial al single-ului 'Up' cu Sean Paul – imagini sexy şi o piesă catchy care cucereşte topurile din lume|trans-title=Inna releases the official music video for the single 'Up' with Sean Paul – sexy images and a catchy song that conquers the international charts|language=Romanian|work=Adevărul|date=17 December 2021|accessdate=15 January 2022|author=Mortu, Maria-Alexandra|archive-date=26 December 2021|archive-url=https://web.archive.org/web/20211226150700/https://adevarul.ro/entertainment/muzica/inna-prezinta-videoclipul-oficial-single-ului-up-sean-paul-imagini-sexy-piesa-catchy-cucereste-topurile-lume-video-1_61bcbf4f5163ec4271b2772f/index.html|url-status=live}}{{cite news|url=https://www.youtube.com/watch?v=8Fl6d_fSRNs|title=Inna x Sean Paul – Up (Official Video)|via=YouTube|publisher=Inna|date=17 November 2021|accessdate=15 January 2022|archive-date=30 December 2021|archive-url=https://web.archive.org/web/20211230192020/http://www.youtube.com/watch?v=8Fl6d_fSRNs|url-status=live}} It received over 1.2 million views in less than a day.{{cite news|url=https://www.dancehallmag.com/2021/12/18/news/sean-paul-calls-unreleased-collab-with-rita-ora-a-classic.html|title=Sean Paul Calls Unreleased Collab With Rita Ora A Classic|publisher=Dancehall Mag|date=18 December 2021|accessdate=15 January 2022|author=Mallick, Dani|archive-date=15 January 2022|archive-url=https://web.archive.org/web/20220115161951/https://www.dancehallmag.com/2021/12/18/news/sean-paul-calls-unreleased-collab-with-rita-ora-a-classic.html|url-status=live}}
The music video opens with Inna walking into a room filled by partying people, wearing a black bodysuit with a transparent top. She resides there and, according to Kerr, "gyrat[es], which kick[s] into overdrive as everyone g[ets] up and start[s] partying, even dancing on top of the bar", showcasing eccentric dance moves. Paul is shown during his parts in front of a neon setting, sporting an all-black look. Further interspersed shots show Inna wearing a red outfit with oversized shoulder pads and red glasses as the sentences "Que nadie te limite me decía" ("Let no one limit you, he told me") and "Más de este amor ya no puede, puede ser" ("More of this love can no longer be, it can't be") are displayed on the screen, as well as show her sitting on a chair staring into the distance with other women behind her. An alternate video for the solo version of "Up" was released on 25 February 2022.{{cite news|url=https://www.youtube.com/watch?v=eZlQeaTL-y4|title=Inna – Up (Official Video)|via=YouTube|publisher=Inna|date=25 February 2022|accessdate=18 March 2022}} To further promote the song, Inna performed the track live along with "De dragul tău" (2021) during the final of the first season of the singing competition SuperStar România on 17 December 2021.{{cite news|url=https://www.youtube.com/watch?v=7hGCzTaZG7w|title=Inna Live – Finala SuperStar 2021|via=YouTube|work=SuperStar România|date=17 December 2021|accessdate=15 January 2022|archive-date=15 January 2022|archive-url=https://web.archive.org/web/20220115203000/https://www.youtube.com/watch?app=desktop&v=7hGCzTaZG7w|url-status=live}}
Track listing
- Official versions{{efn|name=remixes|group=upper-alpha|This acts as a summary of all digital versions of the single.{{cite news|url=https://music.apple.com/us/album/up-single/1588935252|title=Up – Single by Inna|access-date=29 October 2021|publisher=iTunes Store (US)|archive-date=29 October 2021|archive-url=https://web.archive.org/web/20211029155320/https://music.apple.com/us/album/up-single/1588935252|url-status=live}}{{cite news|url=https://music.apple.com/us/album/up-single/1599545607|title=Up – Single by Inna and Sean Paul|access-date=17 December 2021|publisher=iTunes Store (US)|archive-date=17 December 2021|archive-url=https://web.archive.org/web/20211217202411/https://music.apple.com/us/album/up-single/1599545607|url-status=live}}{{cite news|url=https://music.apple.com/us/album/up-casian-remix-single/1597494233|title=Up (Casian Remix) – Single by Inna|access-date=7 January 2022|publisher=iTunes Store (US)|archive-date=7 January 2022|archive-url=https://web.archive.org/web/20220107205326/https://music.apple.com/us/album/up-casian-remix-single/1597494233|url-status=live}}{{cite news|url=https://music.apple.com/us/album/up-single/1594424926|title=Up – Single by Inna and Romanian House Mafia on Apple Music|publisher=iTunes Store (US)|date=27 October 2021|access-date=26 November 2021|archive-date=3 December 2021|archive-url=https://web.archive.org/web/20211203045802/https://music.apple.com/us/album/up-single/1594424926|url-status=live}}{{cite news|url=https://music.apple.com/us/album/up-mert-hakan-onur-betin-remix-single/1601674337|title=Up (Mert Hakan & Onur Betin Remix) – Single by Inna|access-date=7 January 2022|publisher=iTunes Store (US)|archive-date=7 January 2022|archive-url=https://web.archive.org/web/20220107210828/https://music.apple.com/us/album/up-mert-hakan-onur-betin-remix-single/1601674337|url-status=live}}{{cite news|url=https://music.apple.com/us/album/up-robert-cristian-remix-single/1598333006|title=Up (Robert Cristian Remix) – Single by Inna|access-date=7 January 2022|publisher=iTunes Store (US)|archive-date=8 January 2022|archive-url=https://web.archive.org/web/20220108230736/https://music.apple.com/us/album/up-robert-cristian-remix-single/1598333006|url-status=live}}{{cite news|url=https://music.apple.com/de/album/up-arem-ozguc-arman-aydin-remix-single/1613513921|title=Up (Arem Ozguc & Arman Aydin Remix) – Single by Inna|access-date=18 March 2022|publisher=iTunes Store (DE)}}}}
- "Up" – 2:30
- "Up" (with Sean Paul) – 2:28
- "Up (Casian Remix)" – 2:07
- "Up"{{efn|group=upper-alpha|The Romanian House Mafia remix of the song has the latter credited as a co-lead artist alongside Inna.}} – 2:00
- "Up (Mert Hakan & Onur Betin Remix)" – 2:34
- "Up (Robert Cristian Remix)" – 2:12
- "Up (Arem Ozguc & Arman Aydin Remix)" – 2:16
Charts
{{col-begin}}
{{col-2}}
=Weekly charts=
{{col-2}}
=Monthly charts=
| class="wikitable sortable plainrowheaders" style="text-align:center"
|+ Monthly chart performance for "Up" ! scope="col"| Chart (2022) ! scope="col"| Peak |
| scope="row"| Russia Airplay (Tophit){{cite web|url=https://tophit.ru/ru/chart/russia/monthly/2022-02-01/all/all|title=Radio Hits – Top Monthly Hits – Tophit Music Charts|publisher=Tophit|language=ru|date=February 2022|access-date=1 April 2022}}
| 1 |
|---|
| scope="row"| Ukraine Airplay (Tophit){{cite web|url=https://tophit.ru/ru/chart/ukraine/monthly/2022-03-01/all/all|title=Radio Hits – Top Monthly Hits – Tophit Music Charts|publisher=Tophit|language=ru|date=March 2022|access-date=12 April 2022}}
| 3 |
=Year-end charts=
| class="wikitable plainrowheaders" style="text-align:center;"
|+ 2021 year-end chart performance for "Up" ! scope="col"| Chart (2021) ! scope="col"| Position |
| scope="row"| Romania (Media Forest){{cite news|url=http://mediaforest.ro/Charts/Chart2021.aspx|title=Media Forest – Chart 2021|publisher=Media Forest|access-date=19 January 2022|archive-date=20 January 2022|archive-url=https://web.archive.org/web/20220120034658/http://mediaforest.ro/Charts/Chart2021.aspx|url-status=live}}
| 50 |
|---|
| class="wikitable plainrowheaders" style="text-align:center"
|+ 2024 year-end chart performance for "Up" ! scope="col"| Chart (2024) ! scope="col"| Position |
| scope="row"| Kazakhstan Airplay (TopHit){{cite web|url=https://tophit.com/chart/top/radio/hits/kz/annual/2024|title=Top Radio Hits Kazakhstan Annual Chart: 2024|publisher=TopHit|access-date=6 January 2025}}
| 186 |
|---|
{{col-end}}
Certifications
{{Certification Table Top|caption=Certifications for "Up"}}
{{Certification Table Entry|region=Poland|artist=Inna|title=Up|award=Platinum|type=single|relyear=2021|certyear=2022|access-date=7 September 2022|refname=zpav}}
{{Certification Table Bottom|nosales=true|noshipments=true|streaming=true}}
Release history
| class="wikitable plainrowheaders"
|+ Release dates and formats for "Up" ! scope="col"| Country ! scope="col"| Date ! scope="col"| Format(s) ! scope="col"| Version ! scope="col"| Label ! scope="col"| {{Abbr|Ref.|Reference}} |
| scope="row"|Romania
|21 October 2021 | rowspan="3"|Solo version | Global | {{center|{{cite web|url=http://mediaforest.ro/ChartsByUs/2022/UP.aspx|title=Up|publisher=Media Forest|access-date=21 October 2023}}}} |
|---|
| scope="row"|Various
|rowspan="2"|22 October 2021 |rowspan="4"|{{hlist|Digital download|streaming}} |{{center|Citations regarding the release of the solo version of "Up" in various countries:
|
| scope="row"|Romania
|Global |{{center|{{cite web|url=https://music.apple.com/ro/album/up/1588679920|title=Up – Single by Inna on iTunes|publisher=iTunes Store (RO)|accessdate=15 January 2022|archive-date=17 January 2022|archive-url=https://web.archive.org/web/20220117205103/https://music.apple.com/ro/album/up/1588679920|url-status=live}}}} |
| scope="row"|Various
|rowspan="2"|17 December 2021 | rowspan="2"|Sean Paul version |Warner |{{center|Citations regarding the release of the Sean Paul version of "Up" in various countries:
|
| scope="row"|Romania
|Global |{{center|{{cite web|url=https://music.apple.com/ro/album/up-single/1599486436|title=Up – Single by Inna and Sean Paul on iTunes|publisher=iTunes Store (RO)|accessdate=15 January 2022|archive-date=17 January 2022|archive-url=https://web.archive.org/web/20220117205106/https://music.apple.com/ro/album/up-single/1599486436|url-status=live}}}} |
See also
Notes
{{notelist-ua|30em}}