WMBD-TV

The station signed on January 1, 1958, as the third television outlet in the Peoria market after WEEK-TV (channel 25) and WTVH (channel 19, now WHOI).[https://cdbs.recnet.com/corres/?doc=86589 FCC History Cards for WMBD-TV]. Federal Communications Commission. Airing an analog signal on UHF channel 31, it was originally owned by John Fetzer along with WMBD radio (1470 AM and 93.3 FM, now WPBG). All three stations took their calls from a local legend that President Theodore Roosevelt once described Grandview Drive (original home of WMBD radio) as the "World's Most Beautiful Drive".Szoke, Anita. [http://www.pjstar.com/news/x858456591/A-great-view-on-Grandview-Drive A Great View on Grandview Drive]. Peoria Journal-Star, June 5, 2008. WMBD radio had long been a CBS Radio Network affiliate, so naturally channel 31 took over the CBS television affiliation from WTVH.

WMBD-TV shared it studios along with its radio sisters on the second level of what was then the Majestic Theatre. Fetzer had previously won a construction permit for VHF channel 6 as early as 1949, but those plans were shelved when the Federal Communications Commission (FCC) made Peoria–Bloomington an all-UHF market.[http://jeff560.tripod.com/1949tv.html List of U.S. television stations in 1949]

The WMBD stations were sold to Midwest Television Incorporated of Champaign (owner of fellow CBS affiliate WCIA) in 1960 for $1.85 million. In addition to sharing resources with WCIA, WMBD has also carried some original programming from the former. In the early-1960s, WMBD was the first Peoria station to broadcast color television. Along with WEEK-TV, it maintained a repeater, W71AE (channel 71), in LaSalle in the 1960s and 1970s in order to expand its signal reach. The broadcast license for this low-power outlet was granted on November 15, 1962.{{cite magazine|url= http://www.davidgleason.com/Archive%20BC/60s-OCR/BC%201962%2011%2026-Page-89.pdf|department=For the Record|title=Actions of Nov. 15|magazine=Broadcasting|date=November 26, 1962|pages=88–89|access-date= January 10, 2011}}{{Dead link|date=July 2018 |bot=InternetArchiveBot |fix-attempted=yes }} A picture of W71AE's {{convert|485|ft|adj=on|sp=us}} Rohn tower and its sixteen bay antenna is shown in a Rohn advertisement in the July 1, 1963, issue of Broadcasting.{{cite magazine|url= http://www.davidgleason.com/Archive%20BC/60s-OCR/BC%201963%2007%2001-Page-63.pdf|title=For towers of all kinds call Rohn|magazine=Broadcasting|date=July 1, 1963|page=65|access-date=January 10, 2011}}{{Dead link|date=July 2018 |bot=InternetArchiveBot |fix-attempted=yes }}{{cite web|url= http://www.dougquick.com/othertelevisionhistory2.html|title=Other Television History|first=Doug|last=Quick|date=September 18, 2010|access-date=January 10, 2011|archive-url=https://web.archive.org/web/20101216123237/http://dougquick.com/othertelevisionhistory2.html|archive-date=December 16, 2010|url-status=dead}}{{Cite web|url=https://worldradiohistory.com/Archive-BC/BC-1971/1971-08-16-BC.pdf|page=42 |department=For the Record|title=Renewal of licenses, all stations|magazine=Broadcasting|date=August 16, 1971|accessdate=April 2, 2023|archive-url=https://web.archive.org/web/20210308045741/https://worldradiohistory.com/Archive-BC/BC-1971/1971-08-16-BC.pdf|archive-date=March 8, 2021|quote=Broadcast Bureau granted renewal of licenses for the following UHF and VHF translators ... W49AA Springfield and W71AE LaSalle, both Illinois.}}

WMBD moved to its current location on North University Street in June 1977 and still remains Peoria's only commercial television station with studios in the city itself. It became the area's first outlet to broadcast in stereo in September 1988. In 1999, Midwest Television sold controlling interest in its Illinois television stations to Nexstar. In 2001, Midwest sold its remaining interest in WMBD, WCIA and WCFN to Nexstar while the WMBD radio stations were sold to Triad Broadcasting.

On December 1 of that year, Nexstar and the Sinclair Broadcast Group entered into a local marketing agreement (LMA) in which WMBD took over WYZZ's operations. As part of the deal, WYZZ moved into WMBD's studios in Peoria. In August 2005, a similar agreement would be established between Nexstar's WROC-TV and Sinclair's WUHF in Rochester, New York. WMBD was the last station in the market to sign-on a digital signal and has been broadcasting digital-only since February 17, 2009.[http://hraunfoss.fcc.gov/edocs_public/attachmatch/DOC-288530A2.pdf FCC list of full-service US TV stations], February 16, 2009

On June 15, 2016, Nexstar announced that it has entered into an affiliation agreement with Katz Broadcasting for the Escape (now Ion Mystery), Laff, Grit, and Bounce TV networks (the last one of which is owned by Bounce Media LLC, whose COO Jonathan Katz is president/CEO of Katz Broadcasting), bringing one or more of the four networks to 81 stations owned and/or operated by Nexstar, including WMBD-TV.{{cite web|title=Bounce TV, Grit, Escape, Laff Multicast Deal Covers 81 Stations, 54 Markets|url=http://www.broadcastingcable.com/news/currency/bounce-tv-grit-escape-laff-multicast-deal-covers-81-stations-54-markets/157330|access-date=June 21, 2016|work=Broadcasting & Cable|date=June 15, 2016}}

On December 3, 2018, Nexstar announced it would acquire the assets of Chicago-based Tribune Media for $6.4 billion in cash and debt. The deal—which would make Nexstar the largest television station operator by total number of stations upon its expected closure late in the third quarter of 2019—would result in the WMBD/WYZZ virtual duopoly gaining additional sister stations in nearby markets including Chicago (independent station WGN-TV) and St. Louis (Fox affiliate KTVI and CW affiliate KPLR-TV). (Ownership conflicts exist in two existing Nexstar markets involving Nexstar's duopoly of CW affiliate WISH-TV and MyNetworkTV affiliate WNDY-TV and Tribune's duopoly of Fox affiliate WXIN and CBS affiliate WTTV/WTTK in Indianapolis and Nexstar's virtual triopoly of CBS affiliate WHBF-TV, CW affiliate KGCW and Fox-affiliated SSA partner KLJB and Tribune-owned ABC affiliate WQAD-TV in the Quad Cities.){{cite web|title=Acquisition of Tribune Media Company|url=https://www.nexstar.tv/wp-content/uploads/2018/12/Nexstar-Tribune-Investor-Presentation-FINAL-12-3-18.pdf|website=Nexstar Media Group|date=December 3, 2018}}{{cite web|title=Nexstar Buying Tribune Media For $6.4 Billion|url=https://tvnewscheck.com/article/top-news/226264/nexstar-buying-tribune-media-6-4-billion/|first=Mark K.|last=Miller|website=TVNewsCheck|publisher=NewsCheck Media|date=December 3, 2018}}{{cite web|title=Nexstar Confirms $4.1B Tribune Media Acquisition To Become Leading Local TV Station Owner|url=https://deadline.com/2018/12/nexstar-tribune-media-acquisition-1202512653/|first=Peter|last=White|first2=Dade|last2=Hayes|website=Deadline Hollywood|publisher=Penske Media Corporation|date=December 3, 2018}}{{cite web|title=Nexstar to buy WGN owner Tribune Media for $4.1 billion|url=https://www.chicagotribune.com/business/ct-nexstar-tribune-media-20181202-story.html|first=Gerry|last=Smith|first2=Nabila|last2=Ahmed|first3=Eric|last3=Newcomer|agency=Bloomberg News|newspaper=Chicago Tribune|publisher=Tribune Publishing|date=December 3, 2018}}{{cite web|title=Nexstar to buy Tribune Media for $4.1 billion|url=https://www.reuters.com/article/us-tribune-media-m-a-nexstar-media/nexstar-to-buy-tribune-media-for-4-1-billion-idUSKBN1O217Z|first=Arjun|last=Panchadar|first2=Sonam|last2=Rai|work=Reuters|date=December 3, 2018}}{{cite web|title=Nexstar Announces Deal to Buy Tribune for $6.4B|url=https://www.broadcastingcable.com/news/nexstar-announces-deal-to-buy-tribune-for-6-4b|first=Jon|last=Lafayette|periodical=Broadcasting & Cable|publisher=NewBay Media|date=December 3, 2018}}{{cite web|title=It's Official: Nexstar Takes Tribune In Billion-Dollar Stock Deal|url=https://www.rbr.com/reuters-nexstar-gets-tribune-in-4-1b-deal/|first=Adam|last=Jacobson|website=Radio-Television Business Report|publisher=Streamline-RBR, Inc.|date=December 3, 2018}}{{cite web|title=Nexstar To Spin Off $1B In Stations|url=https://tvnewscheck.com/article/top-news/226264/nexstar-buying-tribune-media-6-4-billion/|first=Harry A.|last=Jessell|first2=Mark K.|last2=Miller|website=TVNewsCheck|publisher=NewsCheck Media|date=December 3, 2018}}{{cite web|url=https://www.nexstar.tv/nexstar_agrees_to_acquire_tribune/|title=Nexstar Media Group Enters into Definitive Agreement to Acquire Tribune Media Company for $6.4 Billion in Accretive Transaction Creating the Nation's Largest Local Television Broadcaster and Local Media Company|publisher=Nexstar Media Group|date=December 3, 2018|access-date=December 3, 2018}}{{cite web|url=http://www.tribunemedia.com/nexstar-media-group-enters-into-definitive-agreement-to-acquire-tribune-media-company/|title=Nexstar Media Group Enters Into Definitive Agreement To Acquire Tribune Media Company|publisher=Tribune Media|date=December 3, 2018|access-date=December 3, 2018}}

WMBD presently broadcasts 43 hours of news each week (with 8 hours each weekday and an hour and a half each on Saturdays and Sundays). The station does not produce morning newscasts on weekends.

In April 2002, WMBD established a news share agreement with WYZZ. The arrangement resulted in the launch of a half-hour, prime time newscast on that station that was jointly produced by WMBD. Known as Fox 43 News at 9, the broadcast is seen every night. The show did not have any direct competition in the time slot until June 5, 2006, when WEEK-TV launched its own weeknight-only prime time newscast on then-UPN affiliate WAOE.

On March 2, 2009, WHOI consolidated its operations with WEEK-TV. As a result, there was a noticeable increase in viewership on WMBD since this left the market with only two unique news departments that cover the area.

On May 7, 2015, beginning with the weekday noon newscast, the station became the first broadcast television station in the market to produce local news in full high definition. On the same day, WYZZ's weeknight 9 p.m. newscast was included in the upgrade and the station also began producing a two-hour weekday morning show for the Fox affiliate. Known as Good Day Central Illinois, the program can be seen from 7 to 9 a.m. and offers a local alternative to the big three networks' morning programs. In addition to its primary studios, it operates a Twin Cities bureau on East Lincoln Street in Bloomington (that were WYZZ's studios prior to entering into a LMA with WMBD).

On January 6, 2019, WMBD received a new graphics package and adopted the "Aerial" theme.{{Citation|last=WMBD News|title=new graphics|date=January 6, 2019|url=https://www.youtube.com/watch?v=JQtNmgKuS-w&app=desktop |archive-url=https://ghostarchive.org/varchive/youtube/20211221/JQtNmgKuS-w |archive-date=December 21, 2021 |url-status=live|access-date=May 16, 2019}}{{cbignore}}

• Cheryl Burton (1990) — later co-anchor on WLS-TV in Chicago
• Colleen Callahan — agribusiness reporter (1974–1997){{cite web|url=http://www.colleencallahan.com/pdf/Colleen-Callahan-Resume.pdf|title=Colleen Callahan resume|access-date=March 10, 2013}}
• John Coleman — weather anchor, later founded The Weather Channel then went to KUSI in San Diego;{{cite web|url=http://www.kusi.com/story/12963605/john-coleman|title=John Coleman bio|publisher=KUSI-TV|access-date=March 10, 2013|archive-url=https://web.archive.org/web/20140404154135/http://www.kusi.com/story/12963605/john-coleman|archive-date=April 4, 2014|url-status=dead}} died in 2018{{citation needed|date=May 2018}}
• Faith Daniels — later news anchor for the CBS Morning News and The Today Show
• Bob Jamieson — from Peoria; later at ABC News; Jamieson School in Peoria is named for his father[http://www.ilga.gov/legislation/legisnet92/srgroups/sr/920SR0489LV.html 92 SR 489], 92nd Illinois General Assembly, November 21, 2002. Retrieved April 19, 2011.
• Jim Jensen — later at WBZ-AM/FM/TV in Boston then main anchor at WCBS-TV in New York City; died in 1999
• Paul Moyer — later anchor at KNBC in Los Angeles
• Randy Salerno — also worked at WHOI in Peoria; later at WGN-TV then WBBM-TV in Chicago, died in 2008
• Martin Savidge — anchor; now at CNN{{cite web|url=http://www.cnn.com/CNN/anchors_reporters/savidge.martin.html|title=Martin Savidge bio|publisher=CNN|access-date=March 10, 2013}}
• Dave Snell — from Pekin; still on WMBD (AM) as Bradley Braves men's basketball announcer
• Bob Starr (1960s) — later a sports announcer in Boston, St. Louis, and Los Angeles (died in 1998)
• Lisa Sylvester — later ABC News and CNN correspondent; now at WPXI in Pittsburgh
• Anne Marie Tiernon — reporter (1989–1991; now at WTHR in Indianapolis){{cite web|url=http://www.wthr.com/Global/story.asp?s=1904235|title=Anne Marie Tiernon bio|publisher=WTHR|access-date=March 12, 2013|archive-url=https://web.archive.org/web/20130520071733/http://www.wthr.com/global/Story.asp?s=1904235|archive-date=May 20, 2013|url-status=dead}}

The station's signal is multiplexed:

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{{Central IL TV}}

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Category:1958 establishments in Illinois

Category:Bounce TV affiliates

Category:CBS affiliates

Category:Ion Mystery affiliates

Category:Laff (TV network) affiliates

Category:Nexstar Media Group

Category:Television channels and stations established in 1958

MBD-TV