WUSY

{{short description|Radio station in Cleveland–Chattanooga, Tennessee}}

{{Use American English|date=February 2025}}

{{Use mdy dates|date=January 2025}}

{{Infobox radio station

| name = WUSY

| logo = WUSY US101 logo.png

| logo_size = 100px

| city = Cleveland, Tennessee

| area = Chattanooga metropolitan area

| branding = U.S. 101

| frequency = {{frequency|100.7|MHz}} {{HD Radio}}

| translator = {{Radio Relay|97.7|W249BR|Lookout Mountain|HD2}}

| airdate = {{start date|1961|8|1}}

| language = English

| format = Country

| subchannels = HD2: Urban contemporary "Real 97.7"

| erp = {{val|100000|u=watts|fmt=commas}}

| haat = {{convert|363|m|ft|sp=us}}

| class = C0

| licensing_authority = FCC

| facility_id = 12315

| coordinates = {{coord|35|12|26.00|N|85|17|10.00|W|region:US-TN_type:landmark}}

| callsign_meaning = "US" as in the station's branding "U.S. 101"

| former_callsigns = {{ubl|WCLE-FM (1961–81)|WLCY (1981–82)|WQLS (1982–83)}}

| owner = Audacy, Inc.

| licensee = Audacy License, LLC

| affiliations = Premiere Networks

| sister_stations = {{hlist|WKXJ|WLND|WRXR-FM}}

| webcast = {{Audacy.com|us101country}}
{{Audacy.com|real977}} (HD2)

| website = {{URL|https://www.audacy.com/us101country}}
{{URL|https://www.audacy.com/real977}} (HD2)

}}

WUSY (100.7 FM "U.S. 101") is a commercial radio station. It is licensed to Cleveland, Tennessee and serves the Chattanooga metropolitan area. The station's radio format is country music.{{citation needed|date=August 2023}}

WUSY's studios and offices are on Old Lee Highway in Chattanooga.[https://us101country.iheart.com/contact/ US101Country.com/contact] The transmitter is off Sawyer Cemetery Road in Signal Mountain.[https://radio-locator.com/cgi-bin/patg?id=WUSY-FM Radio-Locator.com/WUSY]

WUSY broadcasts using the HD Radio format. Its country music is heard on HD 1 and an urban contemporary format known as "Real 97.7" is heard on its HD 2 channel and translator W249BR 97.7 FM Lookout Mountain.{{citation needed|date=March 2024}}

History

On August 1, 1961, WCLE-FM first signed on the air.[http://www.americanradiohistory.com/Archive-BC-YB/1965/B2-1965-YB-All.pdf Broadcasting Yearbook 1965 page B-141] It was the sister station to AM 1570 WCLE. Because WCLE was a daytimer, the FM station simulcast the AM's programming by day and continued broadcasting at night. At first, the station was powered at 5,100 watts and only served the Cleveland area. When WUSY signed on in 1983, "Big Jon" Anthony didn't have the key to the studio and had to force his way in to place US 101 on the Chattanooga map.

The old studios were at the Osborne Building right off I-75 and have been at their current location off Lee Highway since the 1990s.

In 2000, Cumulus announced it would buy 11 radio stations in 4 markets from iHeartMedia (then known as Clear Channel Communications) in exchange for 25 radio stations in 5 markets plus cash as a part of that company's merger with AMFM Incorporated.{{cite news|url=http://www.radiodiversity.com/archives/000925.shtml|title=Clear Channel/Cumulus Swap|work=Yahoo News|date=2000-05-30|access-date=2010-12-13}} Other Clear Channel stations were WLOV (urban contemporary by this time), sports talk WUUS, CHR WKXJ, active rock WRXR (the former WLMX-FM), and oldies WSGC.{{cite web|url=http://www.fybush.com/site-020515.html|title=Chattanooga: No Choo-Choo, Just Towers and Studios|date=2002-05-15|access-date=2008-12-10}}

On November 1, 2017, iHeartMedia announced that WUSY, along with all of their sister stations in Chattanooga and Richmond, would be sold to Entercom due to that company's merger with CBS Radio.{{cite web |title=Entercom Trades Boston & Seattle Spin-Offs To iHeartMedia For Richmond & Chattanooga |url=https://radioinsight.com/headlines/120711/entercom-trades-boston-seattle-spin-offs-iheartmedia-richmond-chattanooga-2/ |website=RadioInsight |date=1 November 2017}} The sale was completed on December 19, 2017.{{cite web|title=Consummation Notice|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/forms/prod/prefill_and_display.pl?Application_id=1774719&Service=FM&Form_id=905&Facility_id=12315|website=CDBS Public Access|publisher=Federal Communications Commission|access-date=December 21, 2017|date=December 19, 2017}}

WUSY-HD2

W241AF in Rossville, Georgia rebroadcasts WUSY's HD2 channel. On April 2, 2012, this station debuted "The Beat", an urban contemporary format after stunting with "Beat It" by Michael Jackson. The translator's power was increased from 10 to 250 watts.{{cite web|url=http://radioinsight.com/blog/headlines/netgnomes/55957/beat-headed-for-chattanooga/|title=Beat Headed For Chattanooga|publisher=radioinsight.com|date=2012-04-02|access-date=2014-11-20}}

On November 11, 2014, W241AF/WUSY-HD2 changed format from urban contemporary to classic country, branded as "US101 The Legend 96.1".[https://radioinsight.com/blog/headlines/90853/us101-chattanooga-adds-a-legend/ US101 Chattanooga Adds a Legend] Radioinsight - November 11, 2014

On November 30, 2016, W241AF/WUSY-HD2 returned to an urban contemporary format from classic country, branded as "Real 96.1".[https://radioinsight.com/blog/headlines/109413/a-real-stunt-in-chattanooga/ Urban Real 96.1 Launches in Chattanooga] Radioinsight - November 30, 2016

On November 26, 2021, W241AF split from simulcasting WUSY-HD2 without notice and rebranded as "Real 100.7 HD2".[https://radioinsight.com/blogs/220738/dont-touch-that-dial-even-when-we-want-you-to/ Don't Touch That Dial (Even If We Want You To)] Radioinsight - March 2, 2022

On August 1, 2022, WUSY-HD2 rebranded as "Real 97.7", simulcasting on translator W249BR 97.7 FM Lookout Mountain.[https://radioinsight.com/headlines/235734/real-returns-to-chattanooga/ Real Returns to Chattanooga] Radioinsight - August 2, 2022

References

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