WeatherTech
{{Short description|American automobile accessory manufacturer}}
{{Advert|date=April 2025}}
{{Infobox company
| name = WeatherTech
| logo = frameless
| logo_caption = WeatherTech Logo
| logo_alt =
| type = Private company
| industry =
| predecessor =
| founded = {{Start date and age|1989}}
| founder =
| defunct =
| fate =
| successor =
| hq_location_city = Bolingbrook, Illinois
| hq_location_country = United States
| area_served =
| key_people = David MacNeil (founder and CEO)
| products = Automobile accessories
| revenue =
| owner =
| num_employees_year =
| parent =
| website = {{URL|https://www.weathertech.com}}
}}
WeatherTech is an American manufacturer of automobile accessories headquartered in Bolingbrook, Illinois.
History
File:WeatherTech Digital Fit Floor Mat.jpg floor mat (left). MacNeil's design is intended to collect dirt better than standard mats.]]
WeatherTech was founded in 1989 by current CEO David MacNeil, who did not appreciate the quality of vehicle floor mats as they did not well-contain dirt and were not easy to clean. At the time, MacNeil was the vice president of sales at high-performance vehicle company AMG, now a subsidiary of Mercedes-Benz. His company began importing accessories made in England and selling them in the United States when in 1994 he found a contract manufacturer and then opened his first plants in the Chicago suburbs.{{cite web|url=https://www.usatoday.com/story/money/cars/2014/02/19/weathertech-floor-mats-made-in-the-usa/5293453/|title=Company goes to the mat for 'Made In America'|website=USA Today|first=Chris|last=Woodyard|date=19 February 2014|accessdate=1 September 2021}}
Products
Among its other products, WeatherTech is primarily known for its FloorLiner brand of heavy-duty rubber floor mats,{{cite web|url=https://thenewswheel.com/are-weathertech-floorliners-really-worth-it/|title=Are WeatherTech FloorLiners Really Worth It?|website=The News Wheel|date=3 June 2019|accessdate=1 September 2021}} which it also manufactures for companies such as Volkswagen and Kia. Other products made by the company include other heavy-duty floor mats and trunk liners, windshield sun shades, mudflaps, and cupholder accessories.{{cite web|url=https://www.motortrend.com/how-to/1903-tech-weathertech-floor-liners-and-sun-shades/|title=Tech: WeatherTech Floor Liners and Sun Shades|website=Motor Trend|author=J. Gonderman|date=13 March 2019|accessdate=1 September 2021}}
WeatherTech claims over 95% of its products are manufactured in the United States at its plants in Illinois.{{cite web|url=https://www.weathertech.com/blog/our_story/where_are_weathertech_products_made/|title=Where are WeatherTech Products Made?|website=WeatherTech|accessdate=1 September 2021}}
{{clear}}
Sponsorships
=IMSA WeatherTech SportsCar Championship=
{{main|IMSA SportsCar Championship}}
WeatherTech is the title sponsor of the International Motor Sports Association (IMSA) SportsCar Championship, currently officially known as the IMSA WeatherTech SportsCar Championship through the sponsorship. The sponsorship was announced on August 8, 2015 with the official renaming taking place on November 1 for the 2016 season.{{cite web|url=https://motorsports.nbcsports.com/2015/08/08/imsa-weathertech-named-new-entitlement-sponsor-2016-schedules-revealed/|title=IMSA: WeatherTech named new entitlement sponsor; 2016 schedules revealed|website=NBC Sports|first=Tony|last=DiZinno|date=8 August 2015|accessdate=1 September 2021}}
=WeatherTech Raceway Laguna Seca=
{{main|WeatherTech Raceway Laguna Seca}}
On March 20, 2018, it was announced that the new title sponsor of the Laguna Seca Raceway would be WeatherTech, replacing Mazda. The track was officially renamed to WeatherTech Raceway Laguna Seca soon after on April 1.{{cite web|url=https://www.thecalifornian.com/story/sports/2018/03/20/laguna-seca-gets-new-title-sponsor-weathertech/443290002/|title=Laguna Seca gets new title sponsor WeatherTech|website=The Californian|first=Ray|last=Sotero|date=20 March 2018|accessdate=1 September 2021}}
File:Shane van Gisbergen 97 Xfinity Sonoma 2024.jpg's No. 97 in 2024.]]
=NASCAR=
On December 13, 2023, it was announced that Shane van Gisbergen would drive in the NASCAR Xfinity Series with WeatherTech as his main sponsor.{{cite web |url=https://www.jayski.com/2023/12/13/kaulig-racing-and-trackhouse-join-forces-for-svgs-2024-nascar-schedule/ |title=Shane van Gisbergen to run full Xfinity schedule with Kaulig Racing, partial Cup schedule with Trackhouse Racing |website=Jayski's Silly Season Site |publisher=NASCAR Digital Media, LLC |date=13 December 2023 |access-date=13 December 2023}} On August 24, 2024, it was announced that van Gisbergen would drive full-time in the NASCAR Cup Series with WeatherTech as his main sponsor as well. Shortly later, it was announced that Connor Zilisch would be sponsored by WeatherTech in the Xfinity Series.{{cite web |url= https://www.jayski.com/2024/10/06/weathertech-to-sponsor-shane-van-gisbergen-and-connor-zilisch-in-2025/ |title=WeatherTech to sponsor Shane Van Gisbergen and Connor Zilisch in 2025 |website=Jayski's Silly Season Site |publisher=NASCAR Digital Media |date=6 October 2024 |access-date=17 November 2024}}
{{clear}}