Whopper Whopper
{{Short description|Song and television advertisement by Burger King}}
{{See also|Whopper}}
{{use mdy dates|date=February 2023}}
{{Infobox song
| name = Whopper Whopper
| type = song
| artist = Burger King
| released = {{Start date|2023|02|03}} (Spotify)
| length = {{Duration|1:00}}
| label = Burger King
| misc =
}}
{{Infobox advertising
| name = {{noitalics|"Whopper Whopper"}}
| image = Whopper logo 2021.svg
| image_size = 260px
| thumbtime =
| upright =
| caption = Whopper logo used in the advertisements
| agency = O'keefe, Reinhard & Paul, LLC
| client = Burger King
| language = English
| runtime = {{Duration|0:15-0:30}}
| product = Whopper
| released = November 2022
| slogan =
| writer =
| director =
| music =
| starring =
| production company =
| producer =
| country = United States
| budget =
| preceded_by =
| followed_by =
}}
"Whopper Whopper" is a song by American fast food restaurant chain Burger King that serves as a jingle for the advertisement of the chain's signature hamburger, the Whopper. It is part of Burger King's advertising campaign You Rule! and a variation of The Burger King jingle.{{cite web |title=The Burger King Whopper commercial song & lyrics |url=https://auralcrave.com/en/2022/12/14/the-burger-king-whopper-commercial-song-lyrics/ |url-status=live |archive-url=https://web.archive.org/web/20230217023323/https://auralcrave.com/en/2022/12/14/the-burger-king-whopper-commercial-song-lyrics/ |archive-date=2023-02-17 |access-date=17 February 2023 |website=auralcrave.com |date=December 14, 2022 |publisher=Aurlcrave}} Beacon Street Studios developed the song and other versions of it. The jingle is known for its use on a television advertisement, also known by the same name, released on November 17, 2022. The song, and "Burger Cheese Burger Cheese," were released as a single named "You Rule. Jingles" onto Spotify on February 3, 2023.{{Cite web |date=February 3, 2023 |title=You Rule. Jingles{{spaced ndash}}single by Burger King |url=https://open.spotify.com/album/4llSjBj2S3rcXbKH2GD63F |access-date=23 February 2023 |publisher=Spotify}}
Reception
Reception towards the song is mixed, with some people liking it and many others finding it irritating.{{cite web |last1=Wysong |first1=David |title=Burger King's Whopper commercial is polarizing on social media. The hilarious proof |url=https://www.cincinnati.com/story/entertainment/2023/01/18/burger-king-whopper-commercial-you-rule-mixed-reviews-on-internet/69819623007/ |website=cincinnati.com |publisher=Cincinnati.com / The Enquirer |access-date=17 February 2023 |archive-url=https://web.archive.org/web/20230119042823/https://www.cincinnati.com/story/entertainment/2023/01/18/burger-king-whopper-commercial-you-rule-mixed-reviews-on-internet/69819623007/ |archive-date=2023-01-19 |url-status=live}} News outlets have described the song as viral,{{cite web |last1=Lamour |first1=Joseph |title=Burger King's inescapable 'Whopper' jingle has become a viral phenomenon |url=https://www.today.com/food/news/burger-king-whopper-jingle-viral-rcna67746 |website=today.com |date=January 26, 2023 |publisher=Today |access-date=17 February 2023 |archive-url=https://web.archive.org/web/20230217023323/https://www.today.com/food/news/burger-king-whopper-jingle-viral-rcna67746 |archive-date=2023-02-17 |url-status=live}} catchy,{{cite web |last1=Bloch |first1=Emily |title=The Burger King Whopper song is a bop — we asked experts why |url=https://www.inquirer.com/entertainment/burger-king-whopper-song-viral-meme-super-bowl-philadelphia-20230203.html |website=inquirer.com |date=February 3, 2023 |publisher=Inquirer |access-date=17 February 2023 |archive-url=https://web.archive.org/web/20230217023326/https://www.inquirer.com/entertainment/burger-king-whopper-song-viral-meme-super-bowl-philadelphia-20230203.html |archive-date=2023-02-17 |url-status=live}} and an earworm.{{cite news |last1=Rampell |first1=Catherine |title=Opinion: Burger King came up with one whopper of an earworm |url=https://www.washingtonpost.com/opinions/2023/02/07/burger-king-whopper-jingle-earworm/ |newspaper=The Washington Post |access-date=17 February 2023}} During the 2023 NFL playoffs, some fans expressed frustration at hearing the song during ad breaks. In 2023, the advertisement was not played at Super Bowl LVII,{{cite magazine |last1=Winkie |first1=Luke |title=The Story Behind the Fast-Food Earworm That's Taken Over America |url=https://slate.com/culture/2023/02/whopper-whopper-song-memes-burger-king.html |website=slate.com |date=February 16, 2023 |publisher=Slate |access-date=17 February 2023 |archive-url=https://web.archive.org/web/20230217105819/https://slate.com/culture/2023/02/whopper-whopper-song-memes-burger-king.html |archive-date=2023-02-17 |url-status=live}} with Burger King instead opting to release the song on Spotify. The song has now become an Internet meme.{{cite web |last1=Suletan |first1=Edward |title=Why Burger King's Whopper jingle commercials won't appear during Super Bowl 57 |url=https://www.sportingnews.com/us/nfl/news/burger-king-commercials-super-bowl/ddbuqfafxz2i9m1rk98cy5rt |website=sportingnews.com |date=February 12, 2023 |publisher=Sporting News |access-date=17 February 2023 |archive-url=https://web.archive.org/web/20230217023321/https://www.sportingnews.com/us/nfl/news/burger-king-commercials-super-bowl/ddbuqfafxz2i9m1rk98cy5rt |archive-date=2023-02-17 |url-status=live}}
More recently, Steve Aoki and MTV created a remix for the song, which got a good amount of recognition.{{Citation needed|date=November 2024}}
References
{{reflist}}
External links
- [https://www.youtube.com/watch?v=9cPxh2DikIA Official commercial (on YouTube)]
{{Burger King}}
Category:Burger King advertising
Category:2020s television commercials
Category:Internet memes introduced in 2022
Category:Internet memes introduced in 2023
{{2020s-song-stub}}