Wikipedia:Articles for deletion/Jelen pivo

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Blatant promotion. Likely not notable. Sam at Megaputer (talk) 16:56, 6 April 2021 (UTC)

:Note: This discussion has been included in the list of Food and drink-related deletion discussions. Sam at Megaputer (talk) 16:56, 6 April 2021 (UTC)

:Note: This discussion has been included in the list of Serbia-related deletion discussions. Shellwood (talk) 17:29, 6 April 2021 (UTC)

• Merge with Apatin Brewery. It looks notable, as it appears frequently cited as a popular beer in Serbia and the former Yugoslavia. A cursory search in Google, Google News and Google Books yields a good number of sources in English, Serbo-Croatian and other languages. Someone who speaks Serbo-Croatian might be able to help identifying which of these sources are reliable. In any case, in its current state, it's redundant with Apatin Brewery. MarioGom (talk) 18:14, 6 April 2021 (UTC)

::{{ping|MarioGom}}I think you're perhaps getting some false positives given that both words ('jelen'/deer and 'pivo'/beer) are quite common on their own and often used elsewhere. I speak Serbo-Croatian, and I don't see many reliable sources that are taking about the brand itself. [https://rs.n1info.com/promo/novi-osvezen-izgled-jelen-piva/ There] [https://www.danas.rs/zivot/jelen-pivo-deli-30-nagradnih-putovanja-u-rusiju/ are] [https://www.danas.rs/zivot/pet-trikova-kako-da-prepoznate-kvalitetno-pivo/ few], but they appear to be native advertising efforts. I cannot find anything that I'm satisfied is sufficiently independent. Melmann 11:25, 10 April 2021 (UTC)

:::No, I'm using quotes ({{tq|"jelen pivo"}}) and the first pages are true positives. Although most mentions of the brand itself (books from the 1980s up to date) are in passing. So a redirect to Apatin Brewery looks like the obvious action IMHO. MarioGom (talk) 12:38, 10 April 2021 (UTC)

• Delete as it appears to fail WP:GNG. All the sources I was able to identify are likely to be promotional in nature. Melmann 11:25, 10 April 2021 (UTC)
• Delete per WP:GNG. Riteboke (talk) 08:04, 14 April 2021 (UTC)
• Keep the major beer brand of Serbia and former Yugoslavia. It's obvious that "sources I was able to identify are likely to be promotional" when it's a major commercial product with ads and promotions everywhere. From just a cursory search for "non-promotional sources":
• Listed as one of Serbian Superbrands: http://www.superbrands.rs/images/bible/66-67jelen.pdf
• Coverage in prestigious Politika: [http://www.politika.rs/sr/clanak/213977/Amerikanci-kupuju-jelen-pivo] (on the brewery acquisition), [http://www.politika.rs/sr/clanak/98635/Ekonomija/Jelen-i-lav-u-prednosti] (state of beer market in Serbia)
• Coverage in reliable B92: [https://www.b92.net/biz/vesti/srbija.php?yyyy=2008&mm=10&dd=13&nav_id=323287] (on Export to Cuba, 2008), [https://www.b92.net/zivot/vesti.php?yyyy=2009&mm=12&dd=28&nav_id=400837][https://www.b92.net/zivot/vesti.php?yyyy=2011&mm=03&dd=15&nav_id=499328] (on new branding, 2009), [https://www.b92.net/biz/vesti/region.php?yyyy=2008&mm=06&dd=16&nav_id=304035] (on beginning of production in the Trebjesa brewery, 2008)
• Coverage in Blic: [https://sport.blic.rs/fudbal/svetski-fudbal/jelen-pivo-i-fudbalska-reprezentacija-srbije-obradovali-navijace-promotivnim-spotom/7kst3hl] 2018 General sponsorships of the Serbia national football team, marketing campaign signed by Dragan Bjelogrlić.
• etc. Open any Serbian news website and there will be plenty of coverage. Granted, a lot of it is commercial chaff, but there is enough grain accumulated over the years.
• :I'm not against the merge with Apatin Brewery, but the brand is arguably more famous than the brewery itself, and the two are intrinsically linked. But suggesting that it "fails" GNG is preposterous. No such user (talk) 11:00, 14 April 2021 (UTC)

{{clear}}

:The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.