this is why you're fat

{{short description|Food website}}

{{cleanup-PR|1=article|date=September 2022}}

{{update|date=September 2022}}

{{Infobox website

| name = This is why you're fat.

| logo = Thisiswhyyourefat logo.png

| logo_size = 200px

| screenshot =

| caption =

| url = thisiswhyyourefat.com

| commercial =

| type =

| language = English

| registration = None

| owner = Richard Blakeley and Jessica Amason

| author = Various human beings

| launch_date =

| current_status = Offline

| revenue =

}}

This is why you're fat was a website featuring submitted photos of over-the-top and extremely indulgent food creations. The website of captioned pictures is subtitled "where dreams become heart attacks", and it has been covered by newspapers in the United States, Canada, and Germany."Such gluttonous cravings can apparently be satisfied visually, too: One of the most popular new Web sites of the last month is Thisiswhyyourefat.com, a blog dedicated to photos of outrageously fatty, sodium-drenched, artery-clogging culinary creations." {{cite web

| last = Kesner

| first = Julian

| authorlink =

| title = Thisiswhyyourefat.com lives on the fat of the land

| work = New York Daily News

| date = 2009-03-31

| url = http://www.nydailynews.com/lifestyle/food/2009/03/31/2009-03-31_thisiswhyyourefatcom_lives_on_the_fat_of-1.html

| doi =

| accessdate = 2009-04-07}}"Revenons sur un gros truc: l'Amérique est obèse, c'est bien connu, et sa surcharge pondérale galopante est certainement liée à un goût prononcé pour la mauvaise bouffe. C'est du moins ce qu'on dit et ce que l'on peut désormais affirmer haut et fort, preuves à l'appui, en se rendant sur le site «This is why you're fat» (www.thisiswhyyourefat.com). Traduction libre: voilà pourquoi vous êtes gros." {{cite web

| last = Deglise

| first = Fabien

| authorlink =

| title = L'art de s'embourber dans sa propre crème

| publisher = Le Devoir.com

| date = 2009-03-21

| url = https://www.ledevoir.com/2009/03/21/240868.html

| doi =

| accessdate = 2009-04-07}}"Eklig, weil total übertrieben und mords-ungesund." {{cite web

| last =

| first =

| authorlink =

| title = Was Fast-Food-Fans so alles verdrücken – fetter geht's nicht

| publisher = Bild

| date = 2009-03-20

| url = http://www.bild.de/BILD/ratgeber/gesund-fit/2009/03/20/ekel-fast-food/aus-diesen-gruenden-sind-wir-fett-frittierte-pizza-mozzarella-sticks-im-speckmantel.html

| doi =

| accessdate = 2009-04-07}}"I'm not sure I've ever felt horror and hunger at the same time. But visit www.thisiswhyyourefat.com, and there you have it." {{cite web

| last = Thompson

| first = Jana

| authorlink =

| title = Keep 'heinous' fats to 1 serving a century

| publisher = Northwest Herald

| date = 2009-04-07

| url = http://www.nwherald.com/columnists/columns/2009/04/06/r_irnri3r1r6k5ywhihkbaza/index.xml

| format =

| doi =

| accessdate = 2009-04-07}} The website was not updated since 2018 and now has been taken down.

It was co-created by Richard Blakeley,{{Cite web |title="This Is Why You're Fat" Website Now Down For Several Days |url=https://gomiblog.com/this-is-why-youre-fat-website-now-down-for-four-days/ |access-date=2022-09-11 |website=GOMIBLOG |language=en-US}} video editor for Gawker Media, and Jessica Amason, Viral Media Editor for BuzzFeed."Huffington Post Blogger Bio"{{cite web

| last = Amason

| first = Jessica

| authorlink =

| title = Huffington Post Blogger Bio

| work = The Huffington Post

| date = 2009-09-30

| url = http://www.huffingtonpost.com/jessica-amason

| format =

| doi =

| accessdate = 2009-10-26}} In just over a month since it was launched the website had an "astonishing" 10 million page views and its creators are "in talks to create a book version and exploring TV development deals."

Content of website

The items featured on the thisiswhyyourefat.com website had been described as "culinary Frankensteins" and "items with no nutritional value." They had included a 30 kg rice cereal square and other culinary creations with names like "The Homewrecker" (a deep-fried, mega hot dog with the works) and Meat Cake (a three-layer meatloaf patisserie iced with mashed potatoes and ketchup). Highlights of the website included the "30,000 Calorie Sandwich" made of minced beef, bacon, corn dogs, ham, pastrami, roast beef, bratwurst, Braunschweiger, turkey, fried mushrooms, with onion rings and five varieties of cheese, served on white bread, and the Mega Mel Burger made from 1½ pounds of beef, 1 pound of bacon, a quarter pound of cheese and "fixin's", as well as traditional ethnic dishes like fried chicken skin (gribenes), khachapuri, poutine, Welsh rarebit, and lechon kawali.

The dishes pictured caused one writer to be nauseated and to wonder, "How bad could a plate of fried chicken skin be? All the flavor of fried chicken, without the pesky chicken. (Squeal of delight) Is that Spam?!'" The fat content and health considerations are a concern; as one humor columnist remarked, "you probably shouldn't eat an Oreo with more than 30 layers of double-stuff cream precariously piled between its two chocolate wafers. Probably."

Expanding offline

In March 2009, it was announced that This Is Why You're Fat signed a book deal with HarperCollins' experimental imprint HarperStudio."This Is Why You're Fat Gets A Book Deal"{{cite web

| last =

| first =

| authorlink =

| title = This Is Why You're Fat Gets A Book Deal

| publisher = Eat Me Daily

| date = 2009-03-20

| url = http://eatmedaily.com/2009/03/this-is-why-youre-fat-gets-book-deal/

| format =

| doi =

| accessdate = 2009-10-26}}

See also

References