ArcaMax Publishing

{{short description|American web syndication service}}

{{Infobox company

| name = ArcaMax Publishing

| logo = ArcaMax-logo.png

| logo_size = 220px

| type = Private

| foundation = 1996 or 1999

| founder =

| key_people = {{unbulleted list|class=nowrap|Scott Wolf {{small|president & CEO}}|Hugh Spain {{small|managing editor}}}}

| hq_location_city = Newport News, Virginia

| hq_location_country = United States

| industry = Web syndication

| num_employees = 11 (2006)

| homepage = {{url|https://www.arcamax.com|ArcaMax.com}}

}}

ArcaMax Publishing is a privately-owned American web/email syndication news publisher that provides editorial content, columns & features, comic strips, and editorial cartoons via email.Eckerle, Courtney.[https://www.marketingsherpa.com/article/case-study/email-deliverability-double-opt-in "CASE STUDY: Email Deliverability: Publisher moves beyond double opt-in to avoid 1,000 hard bounces per day,"] Marketing Sherpa (May 21, 2013). ArcaMax also produces co-branded newsletters with corporate clients.

The company is based in Newport News, Virginia. Its revenue comes from advertising. Potential subscribers typically come from topical banners or co-registration for related topical sites or newsletters; as this approach can be exploited by spam purveyors, the company conducts an initial source evaluation before contacting potential subscribers by email to complete a "double opt-in" circuit aimed to decrease the amount of company resources expended on un-deliverable email communications, while at the same time reducing to a minimum the number of emails sent to people who are not interested in receiving them.

History

ArcaMax originally sold educational materials at the cost of shipping and handling.{{Cite news|url=https://www.newspapers.com/clip/24820680/what_works_arcamax_publishing_c7/|title=Page turning by click|last=Covey|first=Sharyl|date=February 14, 2006|work=Daily Press|access-date=October 24, 2018|publisher=Tribune Publishing|location=Hampton Roads, Virginia|pages=C7–8|via=Newspapers.com}}Note: Second page of article [https://www.newspapers.com/clip/24820694/what_works_arcamax_publishing_c8/ appears on page C8]. By July 2004, the company began distributing ezines, which eventually featured health and fitness, money management and automotive advice, among other topics. Their first high-profile syndicated features were Garfield and Dear Abby. Currently the company offers more than "90 comic strips, many more advice and political columnists, news headlines, videos, and games."[https://www.arcamax.com/reference/about "About ArcaMax Publishing,"] ArcaMax official website. Accessed October 24, 2018.{{Self-published source|date=October 2018}}

Around 2006, the company began the Arcamax Book Club, which delivered book chapters to subscribers via email.

Comic strips

ArcaMax syndicates their content digitally through arrangements with other (print) syndicates, primarily Andrews McMeel Syndication (formerly Universal Uclick), Creators Syndicate, and King Features Syndicate.

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See also

References

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