BrainPop

{{short description|Educational video site}}

{{Use American English|date=February 2023}}

{{Use mdy dates|date=February 2023}}

{{Infobox company

| name = BrainPop

| logo = BrainPop logo 2020.svg

| logo_caption = Logo used since July 26, 2020

| caption =

| genre = Educational animation

| foundation = {{Start date and age|1999|12|31}}

| founder = Avraham Kadar, M.D.

| hq_location = New York City, New York

| hq_location_country = U.S.

| products = BrainPop, BrainPop Jr., BrainPop ELL, BrainPop Educators, BrainPop Español and BrainPop Français

| owner = Kirkbi

| homepage = {{URL|www.brainpop.com}}

}}

BrainPop (stylized as BrainPOP) is a group of educational websites founded in 1999 by Avraham Kadar, M.D. and Chanan Kadmon, based in New York City.The Certificate of Incorporation of Brainpop.com, LLC was filed with the Secretary of State of the State of Delaware on December 31, 1999. [https://icis.corp.delaware.gov/Ecorp/EntitySearch/NameSearch.aspx Search Brainpop.com, LLC] {{Webarchive|url=https://web.archive.org/web/20160920145319/https://icis.corp.delaware.gov/Ecorp/EntitySearch/NameSearch.aspx |date=September 20, 2016 }}, Department of State: Division of Corporations, State of Delaware, accessed March 29, 2016 {{as of|2024|df=US|post=,}} the websites host over 1,000 short animated movies for students in grades K–8 (ages 5 to 14), together with quizzes and related materials, covering the subjects of science, social studies, English, math, engineering and technology, health, arts and music. In 2022, Kirkbi A/S, the private investment and holding company that owns a controlling stake in Lego, acquired BrainPop.

BrainPop is used in schools and by homeschoolers in the US and several other countries, where it offers videos in local languages that are designed for students in those countries. The site is available by subscription but has some free content, including a movie of the day, several movies from each topic area, educators' materials and games. Its content can also be accessed using its smartphone and tablet applications.

Most of the videos feature the characters Tim and Moby.[http://abclocal.go.com/wabc/story?section=news/local&id=5678274 "Seen on Saturday – September 29th, 2007"] {{Webarchive|url=https://web.archive.org/web/20140116124731/http://abclocal.go.com/wabc/story?section=news%2Flocal&id=5678274 |date=January 16, 2014 }}. ABC News, September 27, 2007 The videos and other materials are aligned to state education standards and designed to engage students and assist teachers and homeschoolers. In addition to BrainPop.com for older children, the company offers BrainPop Jr. for younger children (grades K-3); BrainPop Español; BrainPop Français; BrainPop ELL for non-native speakers learning English; BrainPop Educators, a free site for teachers and parents to post materials like lesson plans, and interact with BrainPop and each other; GameUp, a library of educational games; and My BrainPop, a tool for students and teachers to record learning accomplishments.

Description of the site

=Company history =

File:BrainPop logo.svg

BrainPop.com LLC was founded in 1999 by Avraham Kadar, M.D., an immunologist and pediatrician, to explain medical concepts to his young patients using animation,[http://www.brainpop.com/about/ BrainPop: About Us] {{Webarchive|url=https://web.archive.org/web/20210104194030/https://about.brainpop.com/ |date=January 4, 2021 }}. Retrieved February 17, 2010. and co-founded by Chanan Kadmon, who served as the company's president, acting CEO and an executive producer, leaving BrainPop in 2003.BrainPop: Founders {{Webarchive|url=https://web.archive.org/web/20040803084703/http://www.brainpop.com/general/founders.weml |website=BrainPop |date=August 3, 2004}}. Retrieved February 17, 2010 In 2009, Kadar reorganized the company as BrainPOP LLC. The BrainPop websites display animated, curriculum-based content that supports educators and are intended to be fun and motivational for students to watch.[http://www.tc.edu/ctsc/resources_webresources.asp Web Resources] {{Webarchive|url=https://web.archive.org/web/20210104194124/http://ctsc.tc.columbia.edu/ |date=January 4, 2021 }}. Columbia University Teachers College. Retrieved March 3, 2010. The sites' movies cover the subjects of science, social studies, English, mathematics, engineering & technology, health, and arts and music.[https://archive.today/20120905230438/http://www.northjersey.com/news/education/announcements/137737453_Hilldale_Elementary_School_receives_technology_grant.html "Hilldale Elementary School receives technology grant"], NorthJersey.com, January 20, 2012 The sites also access educational games.[http://www.brainpop.com/support/images/article_newsday_20070204.pdf "Free Animated Movies for Black History Month"] {{webarchive |url=https://web.archive.org/web/20100111215325/http://www.brainpop.com/support/images/article_newsday_20070204.pdf |date=January 11, 2010}}. Newsday, February 4, 2007 As of 2022, BrainPop is used in two thirds of U.S. school districtsMollenkamp, Daniel. [https://www.edsurge.com/news/2022-10-11-lego-s-parent-company-acquires-edtech-firm-brainpop "Lego’s Parent Company Acquires Edtech Firm BrainPOP"], EdSurge, October 11, 2022; and Shulman, Sohie. [https://www.calcalistech.com/ctechnews/article/bj6yeihxi "BrainPOP's mind-blowing deal: Israeli founder nets $875 million from deal with Lego"], Calcalistech.com, October 18, 2022 and in many schools outside the U.S., as well as by parents, homeschoolers and others.Richards, Anne. [http://kidscreen.com/2014/10/06/why-you-should-be-paying-attention-to-brainpop-including-classroom-inc-s-new-game-after-the-storm/ "Why You Should Be Paying Attention to BrainPOP"] {{Webarchive|url=https://web.archive.org/web/20210104193958/https://kidscreen.com/2014/10/06/why-you-should-be-paying-attention-to-brainpop-including-classroom-inc-s-new-game-after-the-storm |date=January 4, 2021 }}, Kidscreen.com, October 6, 2014 Kadar served as CEO from BrainPop's founding until 2019, when Scott Kirkpatrick was named CEO.[https://newyork.citybizlist.com/article/571042/brainpop-appoints-scott-kirkpatrick-as-ceo "BrainPOP Appoints Scott Kirkpatrick as CEO"] {{Webarchive|url=https://web.archive.org/web/20210104194129/https://newyork.citybizlist.com/article/571042/brainpop-appoints-scott-kirkpatrick-as-ceo |date=January 4, 2021 }}, Citybizlist, September 12, 2019 As of 2011, BrainPop hosted more than 11 million unique visits each month. BrainPop uses an in-house team of educators, animators and writers to produce and continually update the sites, incorporating teacher and parent input.

The site's resources include BrainPop.com, for grades 3–8 and up (ages 9 and up) and BrainPop Jr., for grades K-3 (ages 5 to 9). The sites also offer movies in several languages for regional markets aligned to local educational standards.[http://www.web100.com/reviews/W25.html BrainPop profile] {{webarchive |url=https://web.archive.org/web/20090203045939/http://www.web100.com/reviews/W25.html |date=February 3, 2009 }} at Web100.com[https://www.edsurge.com/brainpop "BrainPop"] {{Webarchive|url=https://web.archive.org/web/20210104194012/https://www.edsurge.com/product-reviews/brainpop |date=January 4, 2021 }}, Edsurge, accessed December 23, 2014 The site's interactive resource for teachers and homeschoolers, BrainPop Educators, features tips, tools and best practices by and for educators.[http://www.edtechshowdaily.com/2009/01/brainpop-educators-a-new-resource-with-free-tips-tools-ideas.html "BrainPop Educators: A New Resource With Free Tips, Tools & Ideas"] {{Webarchive|url=https://web.archive.org/web/20090302143326/http://www.edtechshowdaily.com/2009/01/brainpop-educators-a-new-resource-with-free-tips-tools-ideas.html |date=March 2, 2009 }}. Ed Tech Show Daily, January 22, 2009. Retrieved March 3, 2010. My BrainPop is a tool for students and teachers to record learning accomplishments, and teachers can track students' progress. In 2009, BrainPop introduced BrainPop ELL (originally called BrainPop ESL), targeted at students learning English as a second language. Schools and parents can use the site to help shape the student's curriculum.Seltzer, Sarah. [http://www.brainpop.com/support/images/article_nyfamily_200705.pdf "'Pop' Movies that Educate"], {{Webarchive|url=https://web.archive.org/web/20100111215336/http://www.brainpop.com/support/images/article_nyfamily_200705.pdf |date=January 11, 2010 }} New York Family magazine, May 2007, pp. 108–09. Retrieved March 3, 2010. BrainPop's free GameUp website contains online games from third-party game publishers that coordinate with the BrainPop, BrainPop Jr. and BrainPop ELL curricula.Estrada, Victoria. [http://www.nmc.org/news/gameup-brainpop "GameUp with BrainPop"] {{Webarchive|url=https://web.archive.org/web/20210104193957/https://library.educause.edu/search |date=January 4, 2021 }}, New Media Consortium, August 3, 2012

BrainPop movies may be used to introduce a new lesson or topic, for illustrating complex subject matter concisely, or to review before a test. Content is aligned to USA state education standards and is searchable by topic or state standard.[http://www.teachhub.com/news/article/cat/14/item/214 "Interview with BrainPop's Allisyn Levy"] {{webarchive |url=https://web.archive.org/web/20100311061048/http://www.teachhub.com/news/article/cat/14/item/214 |date=March 11, 2010}}, Teachhub.com In addition to movies, the site displays quizzes, educational games, experiments and other related content that students can use interactively to reinforce the lessons in the movies.[http://raq.rarebirdinc.com/articles/brainpop.html "BrainPop Turns Dads Into Geniuses"] {{webarchive |url=https://web.archive.org/web/20090207143919/http://raq.rarebirdinc.com/articles/brainpop.html |date=February 7, 2009 }}, Rare Bird Articles, August 18, 2003 BrainPop products are compatible with PCs, Macs, projectors and interactive whiteboards, as well as applications for tablets and smart phones. No downloading, installation or special hardware is required.Dawson, Carolyn J. [http://education.tmcnet.com/topics/education/articles/80841-apple-ipad-gets-free-educational-app-from-brainpop.htm "Apple iPad Gets Free Educational App from BrainPop"] {{Webarchive|url=https://web.archive.org/web/20210104193958/https://technews.tmcnet.com/education/topics/education/articles/80841-apple-ipad-gets-free-educational-app-from-brainpop.htm |date=January 4, 2021 }}. TMCnet, April 6, 2010, accessed August 20, 2010; Smart, Gavin. [http://smarterlearning.wordpress.com/2012/11/02/students-learning-independently-using-the-brainpop-uk-app/ "Students learning independently using the BrainPOP UK App"] {{Webarchive|url=https://web.archive.org/web/20210104193959/https://smarterlearning.me/2012/11/02/students-learning-independently-using-the-brainpop-uk-app/ |date=January 4, 2021 }}, Smarter Learning, November 2, 2012; [http://www.brainpop.com/support/presentation_movie_short.weml? BrainPop Tour] {{Webarchive|url=https://web.archive.org/web/20090120090948/http://www.brainpop.com/support/presentation_movie_short.weml |date=January 20, 2009 }} The movies feature recurring characters such as the robot Moby, Tim (a teenager, at BrainPop) and Annie (a younger girl, at BrainPop Jr.). Most of the movies begin with the characters responding to correspondence and end humorously, often with Tim getting annoyed at Moby or vice versa.

After the outbreak of the COVID-19 pandemic, BrainPOP offered free access to the site to affected families, teachers and schools.[https://www.eschoolnews.com/2020/03/20/free-brainpop-access-during-school-closures "Free BrainPOP Access During School Closures"] {{Webarchive|url=https://web.archive.org/web/20210104194013/https://www.eschoolnews.com/2020/03/20/free-brainpop-access-during-school-closures/ |date=January 4, 2021 }}, eSchool News, March 20, 2020; and [https://go.brainpop.com/COVID19 "Make Any Room a Classroom"] {{Webarchive|url=https://web.archive.org/web/20210104194043/https://go.brainpop.com/COVID19 |date=January 4, 2021 }}, BrainPOP, 2000, accessed March 30, 2020 According to Kadar, traffic and subscriptions to its websites greatly increased.Karmel, Yoghev. [https://www.calcalistech.com/ctech/articles/0,7340,L-3841252,00.html "Educate kids about the pandemic and they will teach the adults, says BrainPOP founder"], CTech, July 25, 2020

On October 11, 2022, Kirkbi A/S, the private investment and holding company that owns a controlling stake in Lego, acquired BrainPOP for $875 million. Kirkpatrick continued to act as BrainPOP's CEO, and Kadar remained on the board of directors; the same team continued to operate BrainPop independently.

= Reputation =

"BrainPOP has built a reputation for quality, thoughtfulness, and robust support for teachers". BrainPop and its products have earned numerous awards and recognition from Common Sense Media, Association of Educational Publishers, District Administration magazine, Forbes magazine, Association for Library Service to Children, Association of Educational Publishers, Digital Innovation in Learning Awards, Tech & Learning Magazine, the KAPi Awards, the CODiE Awards, Apps for Homeschooling, International Serious Play Awards, Learning Magazine, EdNet's Best, Teacher's Choice Awards, eSchool News, Homeschool.com, Apple Education, the Interactive Media Awards, Teachers With Apps and Distinguished Achievement Awards, Media & Methods.{{Cite web |url=http://educators.brainpop.com/awards/ |title=BrainPop's Awards page |access-date=September 21, 2015 |archive-date=January 4, 2021 |archive-url=https://web.archive.org/web/20210104194003/https://about.brainpop.com/our-company/ |url-status=live }}[http://www.eschoolnews.com/2012/01/03/our-readers-top-ed-tech-picks-for-2012/2/? "Our readers’ top ed-tech picks for 2012"], eSchool News, January 3, 2012 A 2009 multi-grade study by SEG research, entitled "A Study of the Effectiveness of BrainPop", involved over 1,000 students in schools in Palm Beach County, Florida and New York City. The BrainPop-financed study concluded, "Students in classes using BrainPop made significant improvements compared to students in classes not using BrainPop."[http://s2.brainpop.com/new_common_images/files/78/78731_BrainPOP%202008-2009%20Effectiveness%20Report%20082109X.pdf "A Study of the Effectiveness of BrainPop"] {{Webarchive|url=https://web.archive.org/web/20110516170404/http://s2.brainpop.com/new_common_images/files/78/78731_BrainPOP%202008-2009%20Effectiveness%20Report%20082109X.pdf |date=May 16, 2011 }}. SEG Research, 2009. Retrieved August 20, 2010.See also Rosen, Yigal (Faculty of Education, University of Haifa). (2009). "The effects of an animation-based on-line learning environment on transfer of knowledge and on motivation for science and technology learning", Journal of Educational Computing Research, Vol. 40(4) pp. 451–467 {{doi|10.2190/EC.40.4.d}}

Reviews for the websites and movies have been favorable. A review in Common Sense Media commented: "BrainPOP is a standard-bearer for quality, self-directed online educational content. … A year's subscription is worth it because there's at least a year's worth of content for a kid to explore on BrainPOP."Villamagna, Dana. [http://www.commonsensemedia.org/website-reviews/brainpop "BrainPop" (Section: Is it any good?)] {{Webarchive|url=https://web.archive.org/web/20210104194001/https://www.commonsensemedia.org/website-reviews/brainpop |date=January 4, 2021 }}, Common Sense Media, November 13, 2012; Villamagna, Dana. [http://www.commonsensemedia.org/website-reviews/brainpop-jr "BrainPop, Jr."] {{Webarchive|url=https://web.archive.org/web/20210104194054/https://www.commonsensemedia.org/website-reviews/brainpop-jr |date=January 4, 2021 }}, Common Sense Media, August 30, 2012 A homeschooler wrote in Curriculum Choice: "The videos are very funny, plus they explain information in a way that is easy for kids to understand and remember. … [The quizzes are] a quick and easy way for me to see whether [the students] really grasped the material."Zechman, Megan. [http://www.thecurriculumchoice.com/2014/10/brainpop-review/ "BrainPOP Review"] {{Webarchive|url=https://web.archive.org/web/20210104194135/https://www.thecurriculumchoice.com/brainpop-review/ |date=January 4, 2021 }}, Curriculum Choice, October 13, 2014 A review in The Reading Matrix stated:

:These presentations provide meaningful, standard-driven instruction and assessment [due] to the exceptional quality. … One of the best features that teachers like about BrainPop is its ease of use. … [T]he layout, webinars, and free tutorials make navigating through the tremendous amount of information a cinch. … [A] State Standards Tool … allows educators to search their state standards in order to fit different activities with appropriate standards. … [The] interactive characters … help explain concepts, design experiments, and show students how to acquire a particular skill or use the information given. … Tim and Moby have personalities of their own and are relatable, trustworthy friends to their viewers. … [the] site allows students to teach themselves.Nichter, Nicole, [http://www.readingmatrix.com/articles/april_2010/nichter.pdf BrainPop review] {{Webarchive|url=https://web.archive.org/web/20210104193937/http://www.readingmatrix.com/articles/april_2010/nichter.pdf |date=January 4, 2021 }}. The Reading Matrix, Volume 10, Number 1, April 2010

Schools recommend the product.[http://wp.lps.org/dawes/2012/02/09/brainpop-offers-learning-opportunities-at-school-and-at-home/ "BrainPop offers learning opportunities at school and at home"] {{webarchive |url=https://web.archive.org/web/20150610190346/http://wp.lps.org/dawes/2012/02/09/brainpop-offers-learning-opportunities-at-school-and-at-home/ |date=June 10, 2015 }}, Dawes Middle School, Lincoln, Nebraska, accessed February 10, 2012 A teacher wrote to eSchool News, "This product has made my students excited to take the quiz after the video. How many teachers can say that about their students?" Praising a BrainPop video about Ada Lovelace, Wired magazine wrote, "After reading more about her life and her work, I still feel it is best summarized by BrainPop’s Ada Lovelace video, which is designed for kids."Williams, Jenny. [https://www.wired.com/geekdad/2010/03/ada-lovelace-day "Ada Lovelace Day: Celebrate Women in Technology"] {{Webarchive|url=https://web.archive.org/web/20210104194001/https://www.wired.com/2010/03/ada-lovelace-day/ |date=January 4, 2021 }}. Wired magazine, March 24, 2010. Retrieved August 20, 2010. Another reviewer felt that a good feature of BrainPop's movies is their brevity: "just enough to capture and engage children."Bray, Oliver. [http://olliebray.typepad.com/olliebraycom/2009/01/brainpop-uk-fantastic-engaging-flash-animation-videos-for-your-classroom.html "BrainPop UK: Fantastic, Engaging Flash Animation Videos for your Classroom"]. Olliebray.com, January 6, 2009. Retrieved August 20, 2010.Fukunaga, Yuji. [http://winnetka.patch.com/articles/how-do-you-explain-autism-to-your-son "How Do You Explain Autism to Your Son?"] {{webarchive |url=https://web.archive.org/web/20120211021324/http://winnetka.patch.com/articles/how-do-you-explain-autism-to-your-son |date=February 11, 2012 }}, Winnetka-Glencoe Patch, January 17, 2012 After budgetary cuts caused the cancellation of a Michigan school's subscription to BrainPop in 2014, teachers raised money from students to bring it back in 2015.Koury, Mike. [http://www.mlive.com/news/saginaw/index.ssf/2014/12/handley_staff_kiss_a_pig_to_ra.html "Handley elementary staff kiss a pig to raise money for school program"] {{Webarchive|url=https://web.archive.org/web/20210104194010/https://www.mlive.com/news/saginaw/2014/12/handley_staff_kiss_a_pig_to_ra.html |date=January 4, 2021 }}, mLive.com, December 20, 2014

The educational site connexions.org wrote: "I recommend this site to teachers who want to inform and entertain their students. The videos are a unique educational tool with loveable {{sic}} characters. … BrainPop will not only enliven the classroom, but the site is dependable with lessons following state and grade-level standards."Bartlett, Emily. [http://cnx.org/content/m32196/latest "BrainPop in a secondary classroom"] {{Webarchive|url=https://web.archive.org/web/20120929102731/http://cnx.org/content/m32196/latest/ |date=September 29, 2012 }}. Connexions.org, October 29, 2009, accessed August 20, 2010See also [http://weblogs.pbspaces.com/edtech/2009/04/23/guest-blogger-kaleigh-d-reviews-brainpop/ this 2009 review] and following comments at the Educational Technology Weblog. Teach Magazine noted, "Tim and Moby … illustrate often difficult concepts in a fun format uniquely suited for the 21st-century learner."[http://teachmag.com/archives/3135 "BrainPop"] {{Webarchive|url=https://web.archive.org/web/20210104194047/https://teachmag.com/archives/3135 |date=January 4, 2021 }}. Teach Magazine, January 24, 2011 In 2011, Canada's TEACH Magazine wrote that the movies are presented "in a fun format uniquely suited for the 21st-century learner. … BrainPop movies are ideal for both group and one-on-one settings and can be used to introduce new lessons or topics or to illustrate complex themes as review before a test.[http://teachmag.com/archives/3135 "BrainPop"] {{Webarchive|url=https://web.archive.org/web/20210104194051/https://teachmag.com/archives/3135 |date=2021-01-04 }}. TEACH Magazine, January 24, 2011 In 2015, Yahoo! Tech selected BrainPop for its list of "Eleven Great Digital Homework Helpers for Your Kids",Tynan-Wood, Christina. [https://www.yahoo.com/tech/eleven-great-digital-homework-helpers-for-your-124689462329.html "Eleven Great Digital Homework Helpers for Your Kids"] {{Webarchive|url=https://web.archive.org/web/20210104194010/https://finance.yahoo.com/news/eleven-great-digital-homework-helpers-for-your-124689462329.html |date=January 4, 2021 }}, July 22, 2015 and SheKnows Media listed it among its top educational sites for kids.Robbins, Jill. [http://www.sheknows.com/parenting/articles/1104079/best-educational-websites-for-kids "If your kid's going to have screen time, at least make it worthwhile"] {{Webarchive|url=https://web.archive.org/web/20210104194001/https://www.sheknows.com/parenting/articles/1104079/best-educational-websites-for-kids/ |date=January 4, 2021 }}, SheKnows Media, December 17, 2015

In 2010, The New York Times wrote of the company's free smartphone and tablet application: "BrainPop is a worthy app, featuring a new brief educational cartoon every day. The cartoon is followed by a quick quiz that will at times challenge even a grown-up."Tedeschi, Bob. [https://www.nytimes.com/2010/12/23/technology/personaltech/23smart.html?_r=2&src=busln "Top Picks for Apps to Help You While Away the Minutes"] {{Webarchive|url=https://web.archive.org/web/20210104194002/https://www.nytimes.com/2010/12/23/technology/personaltech/23smart.html?_r=2&src=busln |date=January 4, 2021 }}. The New York Times, December 22, 2010 The Epoch Times featured the application as its "iPhone App of the Week" and called the movies "usually funny, if somewhat corny, and always engaging".[http://www.brainpop.com/new_common_images/files/10/109930_Epoch%20Times.pdf "iPhone App of the Week: BrainPop"] {{Webarchive|url=https://web.archive.org/web/20110930131327/http://www.brainpop.com/new_common_images/files/10/109930_Epoch%20Times.pdf |date=September 30, 2011 }}. The Epoch Times, June 28–July 4, 2011, p. A8 Explore Knowledge Academy, the first public charter i-school in Nevada, has recommended BrainPop's phone and tablet application,[http://www.eschoolnews.com/2012/02/22/10-educational-ipad-apps-recommended-by-explore-knowledge-academy/ "10 educational iPad apps recommended by Explore Knowledge Academy"] {{Webarchive|url=https://web.archive.org/web/20120429194504/http://www.eschoolnews.com/2012/02/22/10-educational-ipad-apps-recommended-by-explore-knowledge-academy/ |date=April 29, 2012 }}, eSchool News, February 22, 2012 as has ChannelproSMB,[http://www.channelprosmb.com/photos/25_best_education_apps_for_k_12_classrooms_ios_and_android1 "25 Best Education Apps for K-12 Classrooms: iOS and Android"], ChannelproSMB, 2013, accessed January 15, 2014 Family Circle,[http://www.familycircle.com/teen/school/back-to-school/best-back-to-school-apps/#page=13 "Best Educational Apps for Tweens and Teens"], Family Circle, 2013, accessed January 15, 2014 Common Sense Media[http://www.graphite.org/app/brainpop-featured-movie-teacher-review/3908046# "Teacher Review for BrainPOP Featured Movie"] {{Webarchive|url=https://web.archive.org/web/20210104194015/https://www.commonsense.org/education/app/brainpop-featured-movie-teacher-review/3908046 |date=January 4, 2021 }}, Common Sense Media, October 28, 2013 Cool mother TechRefford, Christina. [http://coolmomtech.com/2016/03/brain-pop-free-app "Brain Pop Featured Movie: Our cool free app of the week"] {{Webarchive|url=https://web.archive.org/web/20160410081710/http://coolmomtech.com/2016/03/brain-pop-free-app |date=April 10, 2016 }}, Cool Mom Tech, March 27, 2016 and The Educator's Room.Winchester, Sarah. [http://theeducatorsroom.com/2014/06/app-itudes-apps-need-every-classroom/ "APP-itudes: The Apps You Need in Every Classroom"] {{Webarchive|url=https://web.archive.org/web/20210104194017/https://theeducatorsroom.com/app-itudes-apps-need-every-classroom/ |date=January 4, 2021 }}, The Educator's Room, June 5, 2014 ADDitude Magazine selected the app as one of three apps to "sharpen reading skills".Kulman, Randy. [http://www.additudemag.com/adhd/article/11540.html "3 Apps to Sharpen Reading Skills"] {{Webarchive|url=https://web.archive.org/web/20210104194146/https://www.additudemag.com/3-ways-to-sharpen-reading-skills/ |date=January 4, 2021 }}, accessed February 1, 2021

BrainPop characters

Tim and Moby are the main characters in most BrainPop movies.

= Tim =

Tim is a teenager and does most of the talking in, and narrates, the movies. He understands what Moby says. The design on his shirt usually matches the topic being covered. At the beginning of each video, Tim reads a letter from someone asking about the topic.[http://www.brainpop.com/new_common_images/files/68/68609_ideas_home.pdf "Ways to Use BrainPop at Home"] {{Webarchive|url=https://web.archive.org/web/20101229180630/http://www.brainpop.com/new_common_images/files/68/68609_ideas_home.pdf |date=December 29, 2010 }}, Brainpop, 2007, accessed March 31, 2012 Often at the end of the movies, Moby will humorously annoy Tim, or vice versa.[https://web.archive.org/web/20100308033750/http://www.sparktop.org/explore/brainpop.html Brainpop movies and profiles of Tim and Moby] at Sparktop.org

= Moby =

Moby is an orange humanoid robot who communicates in beeping noises. The three lights on his chest light up when he beeps, and Tim typically translates what Moby says. Moby is Tim's friend but loves to annoy him. Moby helps out by fetching things for Tim and asking questions about the topic they are discussing. As a robot, Moby can do things that people are unable to do, such as changing his hand into a freeze-ray, sending himself back in time, removing his head, and using lasers. Some of the movies, such as the Earth, Radar, and Milky Way videos, imply that Moby is of an extraterrestrial origin. However, the Leonardo da Vinci movie implies that he was invented by Leonardo.

= Other characters =

Cassie and Rita are two teenage girls who are mainly featured in comics that accompany many of the movies in the "FYI" section. They also occasionally appear in the main movies and even narrate a few of them. Like Moby, Cassie enjoys annoying Tim, while some of the movies imply that Rita has a romantic interest in Tim and that he returns her feelings.

Bob is a rat with a broken tail and a patched chest. He is featured in, and often conducts, experiments called "Experiments with Bob the Ex-Lab Rat", which relate to mostly science movies.

Gary and gary are a father and son featured in comics called "How To With Gary and gary", which show how to do something safely. The capitalized "Gary" is the father, and the lowercase "gary" is the son.

BrainPop Jr.

BrainPop Jr. was launched on September 4, 2006.Jarrett, Kevin. [http://www.ncs-tech.org/?p=653 "BrainPop Jr. has launched!"] {{webarchive |url=https://web.archive.org/web/20120327184508/http://www.ncs-tech.org/?p=653 |date=March 27, 2012 }} September 5, 2006, accessed July 27, 2011 It is similar to BrainPop in subject areas, but the movies are geared towards grades K-3 (age 5–9). The hosts are Moby and a little girl named Annie. Like the regular BrainPop, the site offers a free "Movie of the Week", as well as several free movies in the different curricular areas.Maple, Sandy. [http://www.parentdish.com/2010/02/27/parentdishs-27-top-web-sites-for-kids/ "ParentDish's 27 Top Web Sites for Kids"] {{Webarchive|url=https://web.archive.org/web/20210104194100/http://www.parentdish.com/2010/02/27/parentdishs-27-top-web-sites-for-kids/ |date=January 4, 2021 }}. Parentdish, February 27, 2010 Common Sense Media called "BrainPop Jr. "a high-quality educational site that kids can navigate easily on their own. This interactive site includes videos, audio prompts, and graphics familiar to kids in an ideal format for young learners. Kids can take their enjoyment of videos to the next, more effective, level and do something with what they've just watched online … [and explore] sub-categories, like the science and math sections. If your K-3 child likes to learn things online, this site is worth the subscription fee."Villamagna, Dana. [https://www.commonsensemedia.org/website-reviews/brainpop-jr "BrainPop Jr." (click on "Is it any good?)] {{Webarchive|url=https://web.archive.org/web/20210104194004/https://www.commonsensemedia.org/website-reviews/brainpop-jr |date=2021-01-04 }}, Common Sense Media, 2011, accessed October 22, 2014 Common Sense Media also praised the free movies' video quality and topic variety, and writing, "The videos cover a lot of ground but are easy to follow and fun to watch; they'll explain things slowly and deliberately and at a level that's appropriate for young elementary school kids [but] it will be largely up to parents to get kids engaged in further exploration of the material."VanderBorght, Mieke. [https://www.commonsensemedia.org/app-reviews/brainpop-jr-movie-of-the-week "BrainPOP Jr. Movie of the Week"] {{Webarchive|url=https://web.archive.org/web/20210104194059/https://www.commonsensemedia.org/app-reviews/brainpop-jr-movie-of-the-week |date=January 4, 2021 }}, Common Sense Media, 2014

= Characters in BrainPop Jr. =

Annie is a young girl who narrates the movies. She wears red framed glasses and also works with Moby. Annie has a teenage sister named Mia. Annie is implied to be Hispanic; her dog's name is Señor Maurice, and Annie sometimes refers to her father as "Papi".

In BrainPop Jr., Moby shows his emotions more often by crying or getting excited. Moby is more kind-hearted in BrainPop Jr. than in BrainPop. He can also do things that he cannot do in the BrainPop videos, like sneeze, sweat drink water, get sick, and smell flowers.

Frank and Joey are two fish that star in the comic strip "Belly Up."

BrainPop Educators and BrainPop ELL

BrainPop Educators was introduced in 2008.[http://www.brainpop.com/pressreleases/educators_launch/index.weml "BrainPop Introduces BrainPop Educators"] {{webarchive |url=https://web.archive.org/web/20110930131352/http://www.brainpop.com/pressreleases/educators_launch/index.weml |date=September 30, 2011 }}. BrainPop press release, September 17, 2008, accessed July 27, 2011 It is an online community of 125,000 teachers,Joseph, Dawn. [https://obamawhitehouse.archives.gov/blog/2010/12/20/get-involved-national-stem-video-game-challenge-today "Get Involved in the National STEM Video Game Challenge Today!"] {{Webarchive|url=https://web.archive.org/web/20210104194021/https://obamawhitehouse.archives.gov/blog/2010/12/20/get-involved-national-stem-video-game-challenge-today |date=January 4, 2021 }} White House Office of Science and Technology Policy, December 20, 2010 and parents who use BrainPop. This free site offers answer keys to activity pages, graphic organizers, professional development materials, posters, clipart and other resources for educators. It also allows educators to collaborate and share resources, such as lesson plans, organizers and activities for students. The site also offers video tutorials and webinars. My BrainPop, added in 2013, is a tool for students and teachers to record learning accomplishments from game play, activities, quizzes and other content.[http://www.brainpop.com/educators/community/my-brainpop-faq/ "My BrainPop FAQ"] {{Webarchive|url=https://web.archive.org/web/20210104194026/https://help.brainpop.com/hc/en-us/categories/360001598891-Individual-Accounts |date=January 4, 2021 }}, Brainpop.com, accessed January 15, 2014

BrainPop ELL (English as a second language) is a website launched in 2009[http://www.brainpop.com/pressreleases/esl_launch/index.weml "BrainPop Announces Launch of English as a Second Language Program, BrainPop ESL"] {{Webarchive|url=https://web.archive.org/web/20110930131347/http://www.brainpop.com/pressreleases/esl_launch/index.weml |date=September 30, 2011 }}. BrainPop press release, September 8, 2009, accessed July 27, 2011 that displays animated videos providing grammar and vocabulary instruction and interactive exercises for non-native English speakers of all ages. Each video contains an animated story, an introduction to new vocabulary, and an illustration of relevant grammar topics. The narrator is a boy named Ben, who is accompanied by Moby the robot. The videos provide a series of increasingly challenging contextualized language and content exercises for English learners, starting with beginner levels and progressing to advanced levels.[http://www.brainpopesl.com/support/about/ About Us] {{Webarchive|url=https://web.archive.org/web/20100615225721/http://www.brainpopesl.com/support/about/ |date=June 15, 2010 }}. BrainPop.com. Retrieved March 15, 2010. Students may select review activities, such as “Words, Words, Words”, a vocabulary exercise that uses flashcards and includes a pronunciation guide; "Hear it, Say it", to reinforce vocabulary and speaking; "Read it", for reading comprehension; and "Write it", for writing practice. There are also games and quizzes to review ideas from the videos.{{cite journal|last=Kim|first=Yunjin| title=BrainPop ESL |journal=The Electronic Journal for English as a Second Language|date=June 2011| volume=15|issue=1| url= http://www.tesl-ej.org/wordpress/issues/volume15/ej57/ej57m2/|access-date=June 30, 2011}} Internet-based websites have been shown to be useful tools to supplement in-class instruction for English language learners.{{cite journal|last=Kung|first=Shiao-Chuan|author2=Tun-Whei Chuo|title=Students' Perceptions of English Learning Through ESL/EFL Websites|journal=The Electronic Journal for English as a Second Language|date=June 2002|volume=6|issue=1|url=http://www.tesl-ej.org/wordpress/issues/volume6/ej21/ej21a2/?wscr|access-date=July 1, 2011|archive-date=January 4, 2021|archive-url=https://web.archive.org/web/20210104194007/http://www.tesl-ej.org/wordpress/issues/volume6/ej21/ej21a2/?wscr|url-status=live}} Education Week recommends BrainPop ELL, writing that it "helps build background knowledge and concrete visual examples."Davis, Michelle R. [http://www.edweek.org/ew/articles/2013/05/22/32el-ell.h32.html?tkn=ZNOFvdqM%2BtDYIMU8cXEkWPqURxlCkXp%2BHM4S&cmp=clp-edweek "Schools Face Shortage of Digital Curricula for English-Learners"] {{Webarchive|url=https://web.archive.org/web/20210104194020/https://www.edweek.org/policy-politics/schools-face-shortage-of-digital-curricula-for-english-learners/2013/05?tkn=ZNOFvdqM%2BtDYIMU8cXEkWPqURxlCkXp%2BHM4S&cmp=clp-edweek |date=January 4, 2021 }}, Education Week, May 20, 2013, published in print as "English-Learners Going Digital", May 22, 2013

GameUp

In 2011, BrainPop launched its educational games site, GameUp, which contains a collection of free online games from third-party game publishers and BrainPop's designers that help teach a variety of subjects and coordinate with the BrainPop, BrainPop Jr. and BrainPop ELL curricula.[http://www.brainpop.com/pressreleases/game_up_launch/index.weml "New! GameUp Top Offerings from Leading Educational Games Publishers"] {{Webarchive|url=https://web.archive.org/web/20120530005100/http://www.brainpop.com/pressreleases/game_up_launch/index.weml |date=May 30, 2012 }}, BrainPop.com, June 26, 2011, accessed April 19, 2012Miller, Andrew. [http://www.edutopia.org/blog/free-tools-to-incorporate-gbl-andrew-miller "Free Tools to Incorporate Game-Based Learning"] {{Webarchive|url=https://web.archive.org/web/20210104194105/https://www.edutopia.org/blog/free-tools-to-incorporate-gbl-andrew-miller |date=January 4, 2021 }}, Edutopia, February 20, 2013 BrainPop partners with developer organizations and community developers to continually expand and improve the site's content and align the games with academic standards. More than 100 games were featured on the site by 2014 based on the Common Core State Standards Initiative.[https://www.eduspire.org/technology-blog-for-teachers/game-based-learning-with-brainpops-gameup/ "Game Based Learning with BrainPop’s GameUp"] {{Webarchive|url=https://web.archive.org/web/20210104194125/https://www.eduspire.org/technology-blog-for-teachers/game-based-learning-with-brainpops-gameup/ |date=January 4, 2021 }}, Eduspire.org, accessed September 21, 2015 GameUp aims to help teachers use educational games in the classroom to engage and motivate students. It is supported by BrainPop Educators.

New Media Consortium wrote: "GameUp features top online educational gaming titles as well as support and supplementary materials to educators. GameUp titles come from an impressive collection of organizations such as Nobelprize.org, iCivics, JASON Project, Mangahigh, and National Council of Teachers of Mathematics, to name a few." Edutopia, Education Week and The Wall Street Journal are among other sources that recommend GameUp.Miller, Andrew. [http://www.edutopia.org/blog/free-tools-to-incorporate-gbl-andrew-miller "Free Tools to Incorporate Game-Based Learning"] {{Webarchive|url=https://web.archive.org/web/20210104194010/https://www.edutopia.org/blog/free-tools-to-incorporate-gbl-andrew-miller |date=January 4, 2021 }}, Edutopia, February 20, 2013Molnar, Michele and Sean Cavanagh. [http://www.edweek.org/ew/articles/2013/09/18/04games.h33.html "Consumer Demand for Digital Learning Games, Simulations Growing Worldwide"] {{Webarchive|url=https://web.archive.org/web/20210104194022/https://www.edweek.org/education-industry/consumer-demand-for-digital-learning-games-simulations-growing-worldwide/2013/09 |date=January 4, 2021 }}, Education Week, September 17, 2013Shellenbarger, Sue. [https://www.wsj.com/news/articles/SB10001424052702303759604579093231122420774?mod=wsj_share_tweet&mg=reno64-wsj&url=http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424052702303759604579093231122420774.html%3Fmod%3Dwsj_share_tweet "New Approaches to Teaching Fractions"] {{Webarchive|url=https://web.archive.org/web/20161215121044/http://www.wsj.com/news/articles/SB10001424052702303759604579093231122420774?mod=wsj_share_tweet&mg=reno64-wsj&url=http%3A%2F%2Fonline.wsj.com%2Farticle%2FSB10001424052702303759604579093231122420774.html%3Fmod%3Dwsj_share_tweet |date=December 15, 2016 }}, The Wall Street Journal, September 24, 2013 BrainPop "curates their games very carefully and considers a wide range of factors, from a game's curricular value to the length of experience appropriate for classroom use, and thoughtfully pairs games with supplemental lessons and materials that allow teachers to quickly and easily integrate the games into their classrooms."

See also

References

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