Con Altura
{{use dmy dates|date=March 2019}}
{{Infobox song
| name = Con Altura
| cover = Rosalía, J Balvin and El Guincho - Con altura.png
| type = single
| artist = Rosalía and J Balvin featuring El Guincho
| album =
| language = Spanish
| English_title = "With Height"
| released = 28 March 2019
| recorded = September 2018
| studio =
| genre = * Reggaeton
| length = {{duration|m=2|s=41}}
| label = Columbia
| writer = * Rosalía Vila
- José Osorio
- Pablo Díaz-Reixa
- Adam Feeney
- Teo Halm
- Alejandro Ramírez
- Aury Pineda
| producer = * El Guincho
- Frank Dukes
- Halm
- Sky Rompiendo
- Rosalía
| chronology = Rosalía
| prev_title = De Aquí No Sales
| prev_year = 2019
| next_title = Barefoot in the Park
| next_year = 2019
| misc = {{Extra chronology
| artist = J Balvin
| type = single
| prev_title = I Can't Get Enough
| prev_year = 2019
| title = Con Altura
| year = 2019
| next_title = La Rebelión
| next_year = 2019
}}
{{External music video|{{YouTube|p7bfOZek9t4|"Con Altura"}}}}
}}
"Con Altura" is a song by Spanish singer Rosalía and Colombian singer J Balvin, featuring Spanish producer el Guincho. Written by Rosalía, Balvin, Aury "Mariachi Budda" Pineda, el Guincho, Frank Dukes, Teo Halm, and Sky Rompiendo and produced by the last four alongside the Spanish singer, the song was released by Columbia Records on 28 March 2019.
"Con altura" peaked at number one in six countries, many of them Latin American, and started the ascent of Rosalía into the international music scene. The song was one of the best-performing singles of 2019, being streamed for over 1.5 billion times during the year.{{Cite web|last=EFE|first=RTVE es /|date=2019-10-16|title=El videoclip "Con altura" de Rosalía supera los 1.000 millones de visualizaciones|url=https://www.rtve.es/noticias/20191016/rosalia-supera-1000-millones-visualizaciones-altura/1981996.shtml|access-date=2021-03-19|website=RTVE.es|language=es}} It was listed in many year-end lists and received critical acclaim, with Billboard ranking it fifth on their list of 100 Best Songs of 2019 as Pitchfork the eighth best.{{Cite magazine|title=The 100 Best Songs of 2019: Staff List|url=https://www.billboard.com/articles/news/list/8545893/best-songs-of-2019-top-100|access-date=2019-12-30|magazine=Billboard}}{{Cite web|last=Sampaio|first=Sofia|date=2019-12-11|title=Pitchfork: Con Altura e Caro estão entre as 10 melhores do ano|url=https://latinabrasil.com.br/noticias/pitchfork-con-altura-e-caro-estao-entre-as-10-melhores-do-ano/|access-date=2020-09-22|website=Latina Brasil|language=pt-BR}} "Con altura" won the Latin Grammy Award for Best Urban Song and was also nominated for a Teen Choice and an MTV Europe Music Award, among others.{{Cite web|date=2019-11-03|title=Rosalía se encumbra sobre el escenario de los MTV EMA Sevilla en una gala con protagonismo femenino|url=https://www.lavanguardia.com/cultura/20191103/471360868599/rosalia-premios-mtv-ema-sevilla-2019-todos-los-galardones.html|access-date=2021-03-19|website=La Vanguardia|language=es}}{{Cite web|title=Teen Choice Awards: lista de nominados|url=https://www.milenio.com/espectaculos/teen-choice-awards-lista-de-nominados|access-date=2021-03-19|website=www.milenio.com|language=es-MX}}{{Cite web|date=2019-11-15|title=La noche inolvidable de Rosalía en los Grammy Latinos 2019|url=https://www.lavanguardia.com/musica/20191115/471615324878/rosalia-grammy-latinos-2019-cronica-gala.html|access-date=2021-03-19|website=La Vanguardia|language=es}}
Its music video, directed by Director X, accompanied its release the same day. It reached social media virality and became the most-watched female music video on YouTube of 2019.{{Cite web|date=2019-12-05|title=El videoclip 'Con altura' de Rosalía es el segundo más visto de YouTube en 2019|url=https://www.lavanguardia.com/musica/20191205/472063157800/rosalia-con-altura-youtube.html|access-date=2021-03-19|website=La Vanguardia|language=es}} It earned the performers multiple accolades. Rosalía made history after winning two MTV Video Music Awards for Best Latin and Best Choreography as she became the first ever Spanish-winning artist at the ceremony.{{Cite web|date=2019-08-27|title=MTV VMAs: Rosalía es la primera artista española en ganar premios|url=https://okdiario.com/happyfm/rosalia-convierte-primera-artista-espanola-ganar-varios-premios-mtv-vmas-4505499|access-date=2021-03-19|website=okdiario.com|language=es}} "Con altura" also appeared on Just Dance 2020 and Grand Theft Auto Online.{{Cite web|date=2019-08-21|title=Just Dance 2020 confirma nuevos temas con Rosalía, Black Eyed Peas y más|url=https://as.com/meristation/2019/08/21/noticias/1566391590_812023.html|access-date=2021-06-29|website=MeriStation|language=es}}
Background
In May 2018, Colombian singer J Balvin released his fifth studio album Vibras (2018). The album included a collaboration with Rosalía called "Brillo", which reached the 19th position on the Spanish singles chart. In September 2018, Rosalía stayed a couple days in Miami due to her performance at the Ziff Ballet Opera House to celebrate her five Latin Grammy nominations. The singer told at a press conference in Argentina that the song was born there.{{Cite web|url=https://www.lavanguardia.com/musica/20190329/461319114352/Rosalía-mal-querer-wold-tour-buenos-aires-directo-argentina-video-seo-ext.html|title=World Tour' en Buenos Aires con Rosalía|date=2019-03-29|website=La Vanguardia|access-date=2019-04-08}} The song includes a talked sample of Dominican influencer Mariachi Budda, which Rosalía eventually found on the Internet spontaneously and had coined and registered the phrase "Con altura".{{Cite web|last=Libre|first=Diario|title=Locutor Mariachi Budda en los créditos de la canción "Con altura" de Rosalía y J Balvin|url=https://www.diariolibre.com/revista/musica/locutor-mariachi-budda-en-los-creditos-de-la-cancion-con-altura-de-rosalia-y-j-balvin-ED13326233|access-date=2021-03-19|website=www.diariolibre.com|date=9 July 2019 |language=es-ES}}
At the end of 2018, Rosalía began to work on her third studio album, which was set to be released in mid-2021. By that time, she also began to announce the first dates of her debut world tour named El Mal Querer Tour. In December 2018, a snippet of the music video was posted by Balvin's team on their Instagram stories; the videos were deleted almost instantly. In March 2019, rumors began circulating about Rosalía performing new (un)released song(s) on her tour. Those rumors were confirmed by Rosalía herself when she finally announced the song's release on 27 March 2019 through a social media post.{{Cite web|url=https://www.trendencias.com/ocio/Rosalía-se-convertira-obsesion-muchos-su-nuevo-tema-j-balvin-sus-estilismos-tienen-culpa|title=Rosalía se convertirá en la obsesión de muchos: su nuevo tema con J.Balvin (y sus estilismos) tienen la culpa|last=Charlie|date=27 March 2019|website=Trendencias|language=es|access-date=27 March 2019}}{{Dead link|date=November 2019 |bot=InternetArchiveBot |fix-attempted=yes }} As well as Rosalía and J Balvin, the songwriters are Frank Dukes, Teo Halm, Alejandro Ramírez and el Guincho.{{Cite web|url=https://www.grammy.com/grammys/news/rosalia-j-balvin-win-best-urban-song-con-altura-2019-latin-grammys|title=Rosalia, J Balvin Win Latin GRAMMY|date=2019-11-14|website=GRAMMY.com|language=en|access-date=2019-11-30}}
Critical reception and cultural appropriation
After its release, the song was received well by critics. Pitchfork named Rosalía's new single "a lighthearted mix of boastful tropes meant to be playful. It's a high-flying trifle of a song whose video and title show both artists at the top of their game".{{cite web|title=Listen to 'Con Altura' by Rosalía / J Balvin|website=Pitchfork |url=https://pitchfork.com/reviews/tracks/Rosalía-j-balvin-con-altura/|access-date=2019-04-08}}{{Dead link|date=July 2022 |bot=InternetArchiveBot |fix-attempted=yes }} Rolling Stone had this to say about the song: "it's a modern take in reference to Spanish flamenco songs inspired by Afro-Caribbean sounds; ever the champion of cross-cultural experimentation, Rosalía has ultimately described it as her personal homage to classic reggaeton."{{Cite magazine|url=https://www.rollingstone.com/music/music-latin/Rosalía-and-j-balvin-fly-high-in-new-video-for-con-altura-feat-el-guincho-813635/|title=Rosalía and J Balvin Fly High in New Video for 'Con Altura (feat. El Guincho)'|last=Exposito|first=Suzy|date=2019-03-28|magazine=Rolling Stone|access-date=2019-04-08}}{{dead link|date=August 2021|bot=medic}}{{cbignore|bot=medic}}
Furthermore, Rosalía has played a significant role in cultural heterogenization [https://academic.oup.com/ct/article-abstract/12/3/316/4110438?redirectedFrom=fulltext (cultural hybridization)] of Reggaeton and Flamenco music, contributing to a new sound in the Latinx music industry. However, her rise to mainstream success has sparked controversy, with accusations of cultural appropriation. Critics argue that she has adopted elements of Afro-Caribbean rhythms and music, despite not belonging to that culture. In Ellen Rebecca Bishwell's article, a PhD Researcher in Modern Languages at Newcastle University, she highlights how Reggaeton belongs to the Afro-Caribbean music genre, emphasizing its rich history and cultural mixtures [https://theconversation.com/rosalia-raising-reggaetons-global-cachet-or-robbing-it-of-its-roots-172577
Commercial performance
Within 24 hours on streaming platforms, the song received 201,000 Spotify streams in Spain, beating Aitana's "Teléfono" as the most-streamed female song in a single day in Spotify Spain.{{Cite web|url=https://twitter.com/RosalíaNoticias/status/1112016342746578945|title='Con Altura' pulveriza récords en un sólo día en Spotify España y obtiene el segundo mejor registro con 717K streams superada únicamente por 'Despacito' de Luis Fonsi y Daddy Yankee.pic.twitter.com/098JfAJ7Gz|last=Noticias|first=Rosalía|date=2019-03-30|website=@RosalíaNoticias|language=es|access-date=2019-04-08}} After a week, the song had been streamed over 15 million times of which 4.71M came from Spain. This set the record for the most streamed song in Spain in only a week.{{Cite web|url=https://twitter.com/RosalíaNoticias/status/1114216109996113920|title=ÚLTIMA HORA: 'Con Altura' bate el récord semanal de streaming en Spotify España con 4.71M de reproducciones.pic.twitter.com/hWVYroVPhg|last=Noticias|first=Rosalía|date=2019-04-05|website=@RosalíaNoticias|language=es|access-date=2019-04-08}} Its music video received over 22 million views in that time.{{Cite web|url=https://twitter.com/RosalíaNoticias/status/1113888282495078400|title=El vídeoclip de 'Con Altura' cierra su primera semana en YouTube con 22M de reproducciones, logrando así el mejor debut en su canal en este tiempo.pic.twitter.com/xmxc4mTztj|last=Noticias|first=Rosalía|date=2019-04-04|website=@RosalíaNoticias|language=es|access-date=2019-04-08}} The song debuted number one in Spain, being Rosalía's second number one there after "Di mi nombre". "Con altura" topped the Argentina Hot 100 chart in July 2019.
Music video
Rosalía shared a preview of the music video on 27 March 2019. The video itself premiered on the singer's YouTube channel the day after.{{cite web|author=RosalíaVEVO|title=ROSALÍA, J Balvin - Con Altura (Official Video) ft. El Guincho|website=YouTube |date=2019-03-28|url=https://www.youtube.com/watch?v=p7bfOZek9t4|access-date=2019-04-08}} The video features Spanish dance formation, Las Ocho Rosas (who are Rosalía's backup dancers) and J Balvin inside a plane while dancing to the song and piloting the plane.{{Cite web|url=https://www.spin.com/2019/03/video-Rosalía-j-balvin-con-altura/|title=Video: Rosalía & J Balvin – "Con Altura" (ft. El Guincho)|date=2019-03-28|website=Spin|access-date=2019-04-08}} The music video was directed by Director X, marking the first time they collaborate. It reached social media virality and drew comparisons to the music video of "Toxic" by Britney Spears.{{fact|date=March 2021}}
In the third week of June 2019, it became the most-viewed music video globally in a single week, with more than 19 million views in 7 days.{{Cite web|url=https://www.abc.es/cultura/musica/abci-altura-rosalia-video-oficial-mas-visto-youtube-todo-planeta-201906241649_noticia.html|title="Con altura", de Rosalía, el vídeo oficial más visto en Youtube de todo el planeta|date=2019-06-24|website=abc|language=es|access-date=2019-07-13}} A week later, the music video had been viewed more than 500 million times.{{Cite web|url=https://www.elperiodico.com/es/ocio-y-cultura/20190709/rosalia-con-altura-youtube-millones-7546730|title='Con Altura', de Rosalía, sube hasta los 500 millones de reproducciones en Youtube|last=Barcelona|first=El Periódico /|date=2019-07-09|website=elperiodico|language=es|access-date=2019-07-13}} Starting 9 July, it became the most-viewed music video by a female artist of 2019, a record previously held by Ariana Grande's "7 Rings".{{Cite web|title=Rosalía logra el video femenino más reproducido del año|url=https://www.mujerdinamo.cl/mundo-pop/2019/07/09/rosalia-logra-el-video-femenino-mas-reproducido-del-ano/|access-date=2019-07-13|language=es|archive-date=13 July 2019|archive-url=https://web.archive.org/web/20190713145811/https://www.mujerdinamo.cl/mundo-pop/2019/07/09/rosalia-logra-el-video-femenino-mas-reproducido-del-ano/|url-status=dead}} It reached one billion views by mid-October.{{Cite magazine|title=Rosalía and J Balvin's 'Con Altura' Hits One Billion Views on YouTube|url=https://www.billboard.com/articles/columns/latin/8533135/rosalia-j-balvin-con-altura-one-billion-views-youtube|access-date=2021-03-19|magazine=Billboard|language=en}}
Personnel
Credits adapted from Tidal, Jaxsta, and The New York Times.{{Cite web|title=Con Altura by J Balvin and Rolsalía Credits|url=https://listen.tidal.com/album/106621669/credits|access-date=2021-06-03|website=listen.tidal.com|language=en}}{{Cite web|title=Con Altura: Overview|url=https://jaxsta.com/recording/f9608b28-01e6-5738-a36f-25fa9a5fceda/overview|access-date=2021-06-03|website=Jaxsta}}{{Cite AV media|url=https://www.youtube.com/watch?v=iji_yL93pdI|title=How Rosalía and J Balvin Made 'Con Altura' a Global Reggaeton Hit {{!}} Diary of a Song|date=Jul 8, 2019|type=video|language=en-US|publisher=The New York Times}}
Production
- El Guincho – production, songwriting; vocals
- Frank Dukes – production, songwriting
- Rosalía – production, songwriting; vocals
- Sky Rompiendo – production, songwriting
- J Balvin – songwriting; vocals
- Teo Halm – production, songwriting; background vocals
- Aury "Mariachi Budda" Pineda – songwriting
Technical
- Morning Estrada – recording engineer
- El Guincho – recording engineer
- Manny Marroquin – mixing
- Chris Galland – assistant engineer
- Jeremie Inhaber – assistant engineer
- Robin Florent – assistant engineer
- Emerson Mancini – mastering
Charts
{{col-begin}}
{{col-2}}
=Weekly charts=
{{col-2}}
=Year-end charts=
{{col-end}}
Certifications
{{Certification Table Top}}
{{Certification Table Entry|region=Brazil|type=single|digital=true|award=Diamond|artist=Rosalía|title=Con Altura|relyear=2019|certyear=2022|accessdate=18 August 2022}}
{{Certification Table Entry|region=Canada|artist=Rosalía & J Balvin feat. El Guincho|title=Con Altura|award=Gold|type=single|relyear=2019|certyear=2020|access-date=1 December 2020}}
{{Certification Table Entry|region=France|artist=Rosalía & J Balvin feat. El Guincho|title=Con Altura|award=Gold|type=single|relyear=2019|certyear=2020|access-date=28 October 2020}}
{{Certification Table Entry|region=Italy|artist=Rosalía & J Balvin feat. El Guincho|title=Con altura|relyear=2019|certyear=2019|type=single|award=Gold|access-date=7 October 2019}}
{{Certification Table Entry|region=Mexico|artist=Rosalía & J Balvin feat. El Guincho|title=Con Altura|relyear=2019|certyear=2023|type=single|award=Diamond+Gold|number=2|access-date=27 April 2023}}
{{Certification Table Entry|region=Poland|artist=Rosalía & J Balvin feat. El Guincho|title=Con Altura|award=Gold|type=single|relyear=2019|certyear=2021|certmonth=6|access-date=9 June 2021}}
{{Certification Table Entry|region=Portugal|artist=Rosalía & J Balvin feat. El Guincho|title=Con altura|relyear=2019|certyear=2019|type=single|award=Gold|access-date=6 November 2019|certref={{cite web|url=https://portuguesecharts.com/weekchart.asp?cat=s|title=Portuguese Charts - Singles Top 20 - 32/2019|website=portuguesecharts.com|archive-url=https://web.archive.org/web/20190817103514/https://portuguesecharts.com/weekchart.asp?cat=s|archive-date=17 August 2019|access-date=6 November 2019}}}}
{{Certification Table Entry|region=Spain|artist=Rosalía & J Balvin feat. El Guincho|title=Con Altura|award=Platinum|number=5|type=single|relyear=2019|certyear=2020|id=rosalia-j-balvin-ft-el-guincho-con-altura|access-date=28 January 2020}}
{{Certification Table Entry|region=Switzerland|artist=J Balvin|title=Con Altura|award=Gold|type=single|relyear=2019|certyear=2019|access-date=October 27, 2021}}
{{Certification Table Entry|region=United States|artist=Rosalía|title=Con Altura|relyear=2019|certyear=2022|type=single|award=Platinum|number=2|access-date=29 September 2022}}
{{Certification Table Bottom|noshipments=true|nosales=true|streaming=true}}
Release history
| class="wikitable plainrowheaders"
! Country ! Date ! Format ! Label |
| scope="row"| Various
| 28 March 2019 | {{flatlist| }} | rowspan="3" |Columbia |
|---|
| scope="row"| Spain
| 31 March 2019 | rowspan="2" | Contemporary hit radio |
| scope="row"|Italy
|21 June 2019 |
See also
References
{{Reflist}}
{{Rosalía}}
{{J Balvin}}
{{MTV Europe Music Award for Best Collaboration}}
{{authority control}}
Category:Number-one singles in Spain
Category:Argentina Hot 100 number-one singles
Category:Song recordings produced by el Guincho
Category:Songs written by J Balvin
Category:Songs written by Frank Dukes
Category:Songs written by Rosalía
Category:Songs written by Sky Rompiendo
Category:Song recordings produced by Sky Rompiendo
Category:Latin Grammy Award for Best Urban Song
Category:Songs written by el Guincho
Category:Songs written by Teo Halm
Category:Number-one singles in Venezuela