Deco*27
{{Short description|Japanese musician (born 1986)}}
{{Use mdy dates|date=December 2024}}
{{Infobox musical artist
| name = DECO*27
| birth_name =
| birth_date = {{Birth date and age|1986|12|16}}
| birth_place = Fukuoka, Japan
| years_active = {{start date|2008}}–present
| genre = {{hlist|J-pop|rock|electronic}}
| occupation = Songwriter, record producer
| instrument = {{hlist|Vocaloid|guitar}}
| label = {{ubl
| U/M/A/A
| NBCUEJ
}}
| current_member_of = Galaxias, Love Lashes Forever
| website = {{Official URL}}
| module = {{Infobox YouTube personality|embed=yes
| pseudonym =
| years active = 2015–present
| genre = Music
| channel_id = UCGmO0S4S-AunjRdmxA6TQYg
| channel_display_name = DECO*27
| subscribers = 2.32 million
| views = 1.10 billion
| silver_button = yes
| silver_year = 2016
| gold_button = yes
| gold_year = 2021
| stats_update = April 5, 2025
}}
}}
Deco*27 (stylized in all caps and pronounced "Dekonīna") is a Japanese musician, Vocaloid producer, and songwriter. He is considered to be one of the most influential Vocaloid producers of the early 2010s, along with Wowaka and Kenshi Yonezu.{{Cite web |date=2022-06-12 |script-title=ja:新連載「lit!」第6回：DECO*27、メドミア、r-906、袖野あらわ......ボカロシーンの試行錯誤と新展開が垣間見える楽曲たち |url=https://realsound.jp/2022/06/post-1050566.html |access-date=2024-09-06 |website=Real Sound{{pipe}}リアルサウンド |language=ja}}{{Cite book |last=Ayukawa |first=Patty |script-title=ja:東京大学「ボーカロイド音楽論」講義 |date=2022-10-20 |publisher=Bungei Shunjū |isbn=978-4163913629 |pages=113–114 |language=Japanese}}
Early life
Deco*27 was raised in Fukuoka, Japan. At age 13, he taught himself how to play the guitar, a choice that was inspired by his father, who would sing and play guitar for Kosuke as a child.{{Cite web |last=ASCII |script-title=ja:凹ませねえぞ！ニコ動に咲く福岡ロックの華「DECO*27」 (2/5) |url=https://ascii.jp/elem/000/000/585/585592/2/ |access-date=2024-09-05 |website=ASCII.jp |language=ja}} In high school, he joined a band.{{Cite web |last=Kanako |first=Atsutake |script-title=ja:挑戦を続けるDECO*27、創作の軌跡 CINRA |url=https://www.cinra.net/article/interview-2012-07-26-000000-php |access-date=2024-09-05 |website=www.cinra.net |language=ja}} When he was a college student, he discovered the video sharing platform Nico Nico Douga and was impressed by Vocaloid music when he saw a music video of a Livetune song.{{Cite web |last=Mori |first=Tomoyuki |script-title=ja:初音ミクの10年～彼女が見せた新しい景色～{{pipe}}wowaka（ヒトリエ）×DECO*27対談 ボカロシーンの牽引者たちが語る「あの頃、何が起こったのか」 – 音楽ナタリー 特集・インタビュー |url=https://natalie.mu/music/pp/wowaka_deco27 |access-date=2024-09-05 |website=音楽ナタリー |language=ja}} He then began to study DTM to make Vocaloid songs.{{Cite AV media |url=https://www.youtube.com/watch?v=3MjrJh1wYqo |script-title=ja:【神回】伝説のボカロP、DECO*27さんが来てくれました。 |date=2022-06-10 |last=肉チョモランマ |access-date=2024-09-05 |via=YouTube}}{{Cite web |script-title=ja:初音ミクは、家族のような存在 DECO*27と初音ミクとの出会い {{!}} アニメイトタイムズ |url=https://www.animatetimes.com/news/details.php?id=1488164517 |access-date=2024-09-05 |website=初音ミクは、家族のような存在 DECO*27と初音ミクとの出会い {{!}} アニメイトタイムズ |language=ja}}
Career
= 2008–2012: Career beginnings and breakthrough =
In 2008, Deco*27 debuted as a Vocaloid producer. His stage name was a fusion of the Japanese word for forehead, "Deco", and his favorite numbers. He later added an asterisk.{{Cite web |script-title=ja:DECO*27の代表ボカロ曲「モザイクロールfeat.GUMI」を解説！ {{!}} 歌詞検索サイト【UtaTen】ふりがな付 |url=https://utaten.com/specialArticle/index/4579 |access-date=2024-09-05 |website=UtaTen |language=ja}} On May 17, 2009, he released his first self-produced doujin album.{{Cite web |script-title=ja:駿河屋 -奏愛 -soi- / DECO*27（ミュージック） |url=https://www.suruga-ya.jp/product/detail/186105812 |access-date=2024-09-05 |website=www.suruga-ya.jp |language=ja}} In July 2009, he released the music video for "Love Words," in which he expressed his gratitude and appreciation for his listeners.{{Cite book|year= 2010|script-title=ja: VOCALOIDをたのしもう Vol.4
|publisher = Yamaha Music Media Corporation|page= 37|isbn= 978-4-636-85245-5}} "Love Words" was included on his debut album Sou Ai Sei Ri Ron. This album debuted at number 42 on the Oricon Albums Chart, and became his first entry on the chart. He later released more "Love Words" sequels with the same concept, with "Love Words 4" being released on May 28, 2022.{{Cite web |date=2022-05-27 |script-title=ja:『DECO*27 – 愛言葉IV feat. 初音ミク』Music Video公開 OTOIRO |url=https://otoiro.co.jp/topics/96074/ |access-date=2024-09-05 |website=otoiro.co.jp |language=ja}}{{Cite web |title=Love Words IV / DECO*27 |url=https://karent.jp/album/3163 |access-date=2024-09-05 |website=Karent |publisher=Crypton Future Media |language=en}}
On April 14, 2010, Deco*27 released "Yowamushi Mont Blanc" featuring GUMI. The song was viewed over 1 million times on Nico Nico Douga within 5 months of its release.{{Cite web |script-title=ja:DECO＊27 名曲「弱虫モンブラン」の小説化決定 新作アルバム発売も Daily News |url=https://www.billboard-japan.com/d_news/detail/36388/2 |access-date=2024-09-05 |website=Billboard JAPAN |language=ja}} A light novel adaptation was released on March 26, 2016.{{Cite web |date=2016-03-24 |script-title=ja:人気音楽プロデューサーDECO*27の名曲『弱虫モンブラン』が小説化、2016年秋にはニューアルバムも発売予定！ |url=https://prtimes.jp/main/html/rd/p/000002252.000007006.html |access-date=2024-09-05 |website=プレスリリース・ニュースリリース配信シェアNo. 1{{pipe}}PR TIMES |language=ja}} The song was used in a video trend that combined the song with images of Hiroyuki Nishimura and the phrase "I ain't got no data." The trend became an Internet meme in 2022.{{Cite web |date=2023-03-23 |title=ドコモのahamo公式Twitterがひろゆきさんの「データなんかねえよ」をツイート |url=https://getnews.jp/archives/3394073 |access-date=2024-09-05 |website=ガジェット通信 GetNews |language=ja}} He released a remake of the song on April 15, 2025 to commemorate its 15th anniversary.{{Cite web |title=DECO*27「弱虫モンブラン」リメイクver.のMV公開 |url=https://ototoy.jp/news/123241 |access-date=2025-04-17 |website=ototoy.jp |language=ja}}
Deco*27 released "Mozaik Role" on Jule 15, 2010. The song was covered by many utaites and had a strong influence on early utaite culture.{{Cite web |script-title=ja:DECO*27が初期ボカロカルチャーで現象を起こした名曲をリバイバル、「モザイクロール (Reloaded)」MV公開 |url=https://ototoy.jp/news/103570 |access-date=2024-09-05 |website=ototoy.jp |language=ja}} It has about 12 million views on Nico Nico Douga as of July 2023, making it his most-played song,{{Cite web |date=2023-07-15 |script-title=ja:【13周年】DECO*27「モザイクロール」が投稿されたのは2010年7月15日 |url=https://originalnews.nico/428439 |access-date=2024-09-05 |website=ニコニコニュース オリジナル |language=ja}} and is the sixth most viewed Vocaloid song on that platform as of September 2024.{{Cite web |script-title=ja:人気の「VOCALOID」動画 792,074本 |url=https://www.nicovideo.jp/tag/VOCALOID?rf=nvpc&rp=watch&ra=tags |archive-url=https://web.archive.org/web/20240904082140/https://www.nicovideo.jp/tag/VOCALOID?sort=v&order=d |archive-date=September 4, 2024 |access-date=2024-09-06 |website=ニコニコ動画 |language=en-us}} The popularity of this song would also additionally contribute to GUMI experiencing an increase in sales.{{Cite web |date=2012-10-05 |script-title=ja:初音ミクブームも 日本のボーカロイド市場は成熟？ |url=https://www.projectdesign.jp/201211/hatune-miku/000205.php |access-date=2024-09-06 |website=PROJECT DESIGN – 月刊「事業構想」オンライン |language=ja}} The song's remake was released 10 years after its initial release.{{Cite web |script-title=ja:11年の時を経てDECO*27「モザイクロール」がリバイバル、歌唱は初音ミク（動画あり） |url=https://natalie.mu/music/news/448560 |access-date=2024-09-05 |website=音楽ナタリー |language=ja}}
On November 25, 2010, Deco*27 released "Mukashi Mukashi no Kyou no Boku" as the theme song for Syukan Hajimete no Hatsune Miku.{{Cite web |script-title=ja:「週刊 はじめての初音ミク」公式ソングをDECO*27が制作 |url=https://natalie.mu/comic/news/41075 |access-date=2024-09-06 |website=コミックナタリー |language=ja}} On December 1, 2010, "Aimai Elegy" featuring Marina was released.{{Cite web |date=2013-12-19 |script-title=ja:DECO*27、ボカロ・ベストから「愛迷エレジー feat. 初音ミク」動画公開 |url=https://www.barks.jp/news/?id=1000097587 |access-date=2024-09-06 |website=BARKS |language=ja}} Two weeks later, a studio album of the same name as the song was released. It debuted at number 11 on the Oricon Albums Chart.
In 2011, Deco*27 formed a band Galaxias! with Ko Shibasaki and TeddyLoid.{{Cite web |date=2014-11-05 |script-title=ja:柴咲コウ、異色新ユニットで11月デビュー |url=https://www.oricon.co.jp/news/2002389/full/ |access-date=2024-09-05 |website=ORICON NEWS}}{{Cite web |script-title=ja:柴咲コウが新ユニット「galaxias!」結成、メンバーはネット発DECO*27&気鋭TeddyLoid {{!}} CINRA |url=https://www.cinra.net/news/2011-10-04-140740-php |access-date=2024-09-05 |website=www.cinra.net |language=ja}} Their debut album was released on November 23 of that year.{{Cite web |script-title=ja:話題の新ユニットgalaxias!初アルバム詳細発表&試聴開始 |url=https://natalie.mu/music/news/58818 |access-date=2024-09-05 |website=音楽ナタリー |language=ja}} In the same year he formed another band, Love Lashes Forever, with Mai, Hiro and Alex.{{Cite news |script-title=ja:DECO（DECO*27）率いるLOVE LASTS FOREVERのアルバムが登場！ |url=https://www.umaa.net/pinc/p533.html |access-date=2024-09-05 |website=Pinc |language=ja}}
On July 27, 2011, Deco*27 released the debut non-Vocaloid single "Light Lag" featuring Topi.{{Cite web |date=2011-07-02 |script-title=ja:12ヶ月の断片を綴る恋物語、DECO*27のシングルは夏の花火をモチーフ |url=https://www.barks.jp/news/?id=1000071263 |access-date=2024-09-06 |website=BARKS |language=ja}} Four months later, he released the single "Egomama/Love Distance Long Affair".{{Cite web |date=September 11, 2011 |script-title=ja:DECO*27、両A面シングル『エゴママ/恋距離遠愛』を発売&PVも公開 |url=https://tower.jp/article/news/2011/11/11/n15 |access-date=2024-09-07 |language=Japanese}}{{Cite web |date=2011-12-07 |script-title=ja:DECO*27、最新シングル「エゴママ/恋距離遠愛」を語る |url=https://www.barks.jp/news/?id=1000075388 |access-date=2024-09-07 |website=BARKS |language=ja}} These served as singles for his third studio album, Love Calendar, released on July 25, 2012.{{Cite web |script-title=ja:DECO*27の新作「ラブカレンダー」が連載マンガ化 |url=https://natalie.mu/music/news/73493 |access-date=2024-09-07 |website=音楽ナタリー |language=ja}} This was his first album without Vocaloid{{Cite web |script-title=ja:DECO*27の新作アルバムに中川翔子、悠木碧ゲスト参加 |url=https://natalie.mu/music/news/72549 |access-date=2024-09-07 |website=音楽ナタリー |language=ja}} and featured guest appearances by Shoko Nakagawa and Aoi Yūki.{{Cite web |script-title=ja:DECO*27『ラブカレンダー』 |url=https://www.umaa.net/what/LoveCalender.html |access-date=2024-09-07 |website=UMAA Inc. |language=ja}} A manga based on this album was serialized in Monthly BIG GANGAN from 2012 to 2013.{{Cite web |date=2013-03-22 |script-title=ja:DECO*27が紡ぐ愛の物語『ラブカレンダー』が遂にコミックス化 |url=https://otakuma.net/archives/2013032205.html |access-date=2024-09-07 |website=おたくま経済新聞}}
= 2013–2015: Return to Vocaloid =
In June 2013, Deco*27 considered quitting his music career because he had done everything he wanted to do.{{Cite web |script-title=ja:DECO*27、新章開幕！アルバム『Conti New』発売に先駆け、新作動画「毒占欲」を公開！ |url=https://www.lisani.jp/0000003092/ |access-date=2024-09-07 |website=リスアニ！ – アニソン・アニメ音楽のポータルサイト |language=ja}} However, when he participated in a festival Sónar, he was reminded of the quality of Vocaloid music, and when he saw his song being played and enjoyed at Hatsune Miku Magical Mirai 2013 in Yokohama, he realized that his music was being enjoyed by many people, rejuvenating his desire to continue creating Vocaloid music.{{Cite web |script-title=ja:これで「さようなら」のつもりだった DECO*27インタビュー {{!}} CINRA |url=https://www.cinra.net/article/interview-2013-12-18-000001-php |access-date=2024-09-07 |website=www.cinra.net |language=ja}} Consequently, he changed the concept of his compilation album Deco*27 Vocaloid Collection 2008~2012, which was to be released on December 18, 2013, from "goodbye" to "hello from now on".{{Cite web |script-title=ja:DECO*27「DECO*27 VOCALOID COLLECTION 2008～2012」インタビュー – 音楽ナタリー 特集・インタビュー |url=https://natalie.mu/music/pp/deco27_03 |access-date=2024-09-07 |website=音楽ナタリー |language=ja}}
On September 7, 2013, Deco*27 released "Mousou Zei". This was the first Vocaloid song he had written in a year and eight months. It depicted the way he came to resume his Vocaloid activities.{{Cite web |last=Katsuya |first=Eimika |script-title=ja:生まれていなかったかもしれない名曲「妄想税」の制作の裏側に迫る {{!}} 歌詞検索サイト【UtaTen】ふりがな付 |url=https://utaten.com/specialArticle/index/4786 |access-date=2024-09-07 |website=UtaTen |language=ja}} He then released one song a month for nine months.{{Cite web |title=DECO*27 / Conti New {{!}} U/M/A/A STORE powered by BASE |url=https://store.umaa.net/items/1479769 |access-date=2024-09-07 |website=U/M/A/A STORE |language=ja}} His fourth studio album, Conti New, which included these songs, was released on March 26, 2014.{{Cite web |script-title=ja:DECO*27、新作アルバム「Conti New」は全曲初音ミク |url=https://natalie.mu/music/news/109892 |access-date=2024-09-07 |website=音楽ナタリー |language=ja}} All songs were written using Hatsune Miku.{{Cite web |date=2014-03-27 |script-title=ja:注目の新譜：DECO＊27「Conti New」 初音ミク歌唱曲オンリーの最新アルバム |url=https://mantan-web.jp/article/20140327dog00m200017000c.html |access-date=2024-09-07 |website=MANTANWEB（まんたんウェブ） |language=ja}}
Deco*27 was a co-writer on the Shoko Nakagawa single "Choberi Good Time", released in October 2015.{{Cite web |script-title=ja:しょこたん新作コラボ相手は小林幸子！カップリングに細野、DECO*27も |url=https://natalie.mu/music/news/158608 |access-date=2024-09-07 |website=音楽ナタリー |language=ja}}
= 2016–2017: ''Ghost'' =
On January 8, 2016, Deco*27 released "Ghost Rule",{{Cite web |date=2024-01-08 |script-title=ja:【8周年】「DECO*27 – ゴーストルール feat. 初音ミク」が投稿されたのは2016年1月8日 |url=https://originalnews.nico/447471 |access-date=2024-09-07 |website=ニコニコニュース オリジナル |language=ja}} which is regarded as one of the most important songs of the Vocaloid industry in the late 2010s. It has about 11 million views on Nico Nico Douga as of September 2024, making it his second most-played song, and it is the tenth most viewed Vocaloid song on that platform as of same time. With this achievement, he became the first producer to have multiple Vocaloid songs with over 10 million views on the Nico Nico Douga platform.{{Cite web |script-title=ja:【ニコニコ動画】2016年は10周年を迎えた年。人気のTRPG肉声セッション動画やボカロ曲『ゴーストルール』が投稿 |url=https://dengekionline.com/article/202407/11216 |access-date=2024-09-07 |website=電撃オンライン |language=ja}} Additionally, it has garnered approximately 49 million views on YouTube as of October 2024.{{Cite AV media |url=https://www.youtube.com/watch?v=KushW6zvazM |script-title=ja:DECO*27 - ゴーストルール feat. 初音ミク |date=2016-01-08 |last=DECO*27 |access-date=2024-10-21 |via=YouTube}} He stated that with "Ghost Rule"'s popularity, he "hoped that people of the new generation would become aware of Vocaloid's culture, and produce more and more works."{{Cite web |title=wowaka & DECO*27 Interview: Miku's 10th - vgperson's Interview Translations |url=https://vgperson.com/vocalinterview.php?view=wowakadeconatalie |access-date=2024-10-22 |website=vgperson.com}}
On September 22, 2016, he released his fifth studio album Ghost, which also included "Ghost Rule".{{Cite web |last=Kanako |first=Atsutake |script-title=ja:DECO*27「GHOST」インタビュー – 音楽ナタリー 特集・インタビュー |url=https://natalie.mu/music/pp/deco27_04 |access-date=2024-09-08 |website=音楽ナタリー |language=ja}} This album became his first entry on the Billboard Japan Hot Albums. The title of the album is a reference to death and reincarnation. The sound of this album is loud rock with elements of hip hop.{{Cite web |title=DECO*27 『GHOST』 |url=https://www.umaa.net/what/ghost.html |access-date=2024-09-08 |website=UMAA Inc. |language=ja}} The single "Delusional Sentimental Compensation Federation" from the album was released on November 18, 2016.{{Cite web |date=2023-11-18 |script-title=ja:【7周年】DECO*27「妄想感傷代償連盟 feat. 初音ミク」が投稿されたのは2016年11月18日 |url=https://originalnews.nico/442110 |access-date=2024-09-08 |website=ニコニコニュース オリジナル |language=ja}} The music video for the song had about 58 million views on YouTube as of August 2024, making it the most viewed song on the album and the fourth most viewed song on his YouTube channel.{{Cite web |title=DECO*27 |url=https://www.youtube.com/@DECO27/videos |archive-url=https://web.archive.org/web/20240830122919/https://www.youtube.com/@DECO27/videos |archive-date=2024-08-30 |access-date=2024-09-08 |website=YouTube |language=en}}
In 2017, Deco*27 released "Hibana". The song was the first to be arranged by Rockwell.{{Cite tweet |user= 69l_rockwell|number= 1285876452689240066|date= 2020-07-22|script-title=ja:ヒバナは初音ミクの楽曲で初めて編曲した個人的にもすごく大切な曲です|language= Japanese|access-date=2024-09-08|link= https://x.com/69l_rockwell/status/1285876452689240066}} It was written to contribute to the album HATSUNE MIKU 10th Anniversary Album Re:Start.{{Cite web |script-title=ja:ヒトリエ・wowaka、初音ミクに約6年ぶりボカロ曲書き下ろし。10周年コンピアルバム収録－ |url=https://rockinon.com/news/detail/165182 |access-date=2024-09-08 |website=rockinon.com |language=ja}} It has about 10 million views on Nico Nico Douga as of September 2024. It placed first in the Netolabo-compiled 2021 ranking of his most popular songs.{{Cite web |date=2021-11-02 |script-title=ja:「DECO*27」さんのボカロ曲、人気ランキングTOP51！ 第1位は「ヒバナ」に決定！【2021年投票結果】（1/8） {{!}} 音楽 ねとらぼリサーチ |url=https://nlab.itmedia.co.jp/research/articles/437379/ |access-date=2024-09-08 |website=ねとらぼリサーチ |language=ja}}
= 2018–2020: ''Android Girl'' and ''Undead Alice'' =
On January 18, 2019, Deco*27 released "Otome Dissection".{{Cite tweet |user= DECO27|number= 1086202846687580160|date= 2019-01-18|script-title=ja:新曲「乙女解剖」を公開しました！|language= Japanese|access-date=2024-09-08}} This song is considered one of the best examples of slow-tempo Vocaloid songs from the late 2010s.{{Cite web |date=2019-05-24 |script-title=ja:ボカロ曲の最新トレンドは孤独な歌詞とローテンポな曲調？ 「ヲズワルド」「乙女解剖」などを分析 |url=https://realsound.jp/2019/05/post-365137_2.html |access-date=2024-09-10 |website=Real Sound{{pipe}}リアルサウンド |language=ja}} It attracted attention for its focus on themes of murder and suicide.{{Cite web |script-title=ja:「いきたくない」女の子の恋。「乙女解剖」の魅力とは？ {{!}} 歌詞検索サイト【UtaTen】ふりがな付 |url=https://utaten.com/specialArticle/index/4673 |access-date=2024-09-10 |website=UtaTen |language=ja}} The single featured on his sixth studio album Android Girl, released on May 22, 2019.{{Cite web |script-title=ja:DECO*27が新作ボカロアルバム発売、初回盤に雨宮天&浅沼晋太郎ドラマCD（動画あり） |url=https://natalie.mu/music/news/332516 |access-date=2024-09-10 |website=音楽ナタリー |language=ja}} Rockwell wrote all of the songs on this album.{{Cite web |script-title=ja:DECO*27の新境地 運命共同体の制作パートナーRockwellとの物語 {{!}} CINRA |url=https://www.cinra.net/article/interview-201906-deco27 |access-date=2024-09-10 |website=www.cinra.net |language=ja}} The album reached number eight on both the Billboard Japan Hot Albums and Oricon Albums Charts, his first Top 10 entry and biggest hit.
On December 16, 2020, Deco*27 released Undead Alice.{{Cite web |script-title=ja:DECO*27、自身の誕生日12/16にニューAL『アンデッドアリス』をリリース |url=https://ototoy.jp/news/98169 |access-date=2024-09-10 |website=ototoy.jp |language=ja}} This album was revealed to be the last in an album trilogy of albums, following Ghost and Android Girl.{{Cite web |last=Kitano |first=Hajime |script-title=ja:EDMやラップなど新たな挑戦も詰め込まれた珠玉のアルバム『アンデッドアリス』に隠された驚きの仕掛けとは!?DECO*27、ニューアルバムリリースインタビュー |url=https://www.lisani.jp/0000161346/?show_more=1 |access-date=2024-09-10 |website=リスアニ！ – アニソン・アニメ音楽のポータルサイト |language=ja}} The common concept of these albums is "becoming human".{{Cite web |date=2020-11-28 |script-title=ja:DECO*27が語る、ボカロ文化の継承とジャンルとしての奥深さ 「人と人、音楽から音楽へとどんどん繋がっていける」 |url=https://realsound.jp/2020/11/post-661849_2.html |access-date=2024-09-10 |website=Real Sound{{pipe}}リアルサウンド |language=ja}}
= 2021–2023: ''Mannequin'' =
On March 9, 2021, Deco*27 released "The Vampire", his first dance-pop song. It went viral on TikTok.{{Cite web |script-title=ja:DECO*27「ヴァンパイア」歌詞の意味を考察！愛を求めた先に待つのは天国？地獄？ {{!}} 歌詞検索サイト【UtaTen】ふりがな付 |url=https://utaten.com/specialArticle/index/6091 |access-date=2024-09-10 |website=UtaTen |language=ja}} The music video for the song had about 82 million views on YouTube as of August 2024, and it was the most viewed song on his YouTube channel until it was surpassed by Rabbit Hole in April 2025. The song uses vampires as a metaphor for hidden love.{{Cite web |last=Sugie |first=Yūka |script-title=ja:【考察】DECO*27「ヴァンパイア」「シンデレラ」「インベーダー」 連なるように感情を擬人化した3作が脳内を支配する |url=https://news.livedoor.com/article/detail/21035106/ |access-date=2024-09-10 |website=ライブドアニュース |language=ja}}{{Cite book |last=Ayukawa |first=Patty |script-title=ja:東京大学「ボーカロイド音楽論」講義 |date=2022-10-20 |publisher=Bungei Shunjū |isbn=978-4163913629 |pages=136 |language=Japanese}}
Deco*27 released "Salamander" on January 8, 2022 as part of a collaboration between Hatsune Miku: Colorful Stage! and Cup Noodles.{{Cite web |date=2022-01-07 |script-title=ja:『プロセカ』×"カップヌードル"コラボ第1弾。DECO*27による楽曲"サラマンダー"のMVが公開。1月8日（土）より音楽配信も開始 {{!}} ゲーム・エンタメ最新情報のファミ通.com |url=https://www.famitsu.com/news/202201/07247302.html |access-date=2024-09-10 |website=ファミ通.com |language=ja}}{{Cite web |date=2022-01-07 |script-title=ja:DECO*27、カップヌードル×プロセカ コラボ企画第1弾「サラマンダー」MV公開 {{!}} Musicman |url=https://www.musicman.co.jp/artist/449010 |access-date=2024-09-10 |website=音楽業界総合情報サイト {{!}} Musicman |language=ja}} The song incorporates new techniques such as Latin rock, which was described{{By whom|date=November 2024}} as "a subversion of the formulaic hit style".{{Cite book |last=Ayukawa |first=Patty |script-title=ja:東京大学「ボーカロイド音楽論」講義 |date=2022-10-20 |publisher=Bungei Shunjū |isbn=978-4163913629 |pages=138 |language=Japanese}}
On March 9, 2022, Deco*27 released his eighth studio album Mannequin.{{Cite web |date=2022-02-22 |script-title=ja:DECO*27ニューアルバム『MANNEQUIN』クロスフェードを公開！特典デザインも明らかに！ (2022年2月22日) |url=https://www.excite.co.jp/news/article/Lisani_0000321127/ |access-date=2024-09-10 |website=エキサイトニュース |language=ja}} The concept of this album is "all idols are Hatsune Miku", and each song has its own Hatsune Miku concept.{{Cite web |date=2022-03-09 |title=MANNEQUIN {{!}} OTOIRO |url=https://otoiro.co.jp/works/mannequin/ |access-date=2024-09-10 |website=otoiro.co.jp |language=ja}}
= 2023–present: Continued success =
On January 14, 2023, Deco*27 released the song "(Not) A Devil" with PinocchioP.{{Cite web |date=2023-01-18 |script-title=ja:DECO*27 ✕ ピノキオピー、天使と悪魔の禁断コラボ楽曲「デビルじゃないもん」MV公開 (2023年1月18日) |url=https://www.excite.co.jp/news/article/Lisani_0000356799/ |access-date=2024-09-11 |website=エキサイトニュース |language=ja}}{{Cite web |script-title=ja:DECO*27×ピノキオピーのコラボ楽曲「デビルじゃないもん」MV公開 {{!}} Daily News |url=https://www.billboard-japan.com/d_news/detail/120823/2 |access-date=2024-09-11 |website=Billboard JAPAN |language=ja}} The two each used a different voicebank of Hatsune Miku.{{Cite web |date=2023-01-22 |script-title=ja:連載「lit!」第35回：ぬゆり×和田たけあき、DECO*27×ピノキオピー、MI8k×星街すいせい......様々なスタイル展開するボカロPたち |url=https://realsound.jp/2023/01/post-1240139.html |access-date=2024-09-11 |website=Real Sound{{pipe}}リアルサウンド |language=ja}} It became the number one single on Billboard Japan{{'s}} newly-instituted Niconico Vocaloid Songs Top 20 singles chart,{{Cite web |script-title=ja:【ビルボード】"ニコニコ VOCALOID SONGS TOP20"DECO*27 x ピノキオピー「デビルじゃないもん」が初登場で首位獲得、TOP10に稲葉曇/wowakaが登場 {{!}} Daily News |url=https://www.billboard-japan.com/d_news/detail/120939/2 |access-date=2024-09-11 |website=Billboard JAPAN |language=ja}} and became both Deco*27's and PinocchioP's first number-one song.{{Cite web |title=DECO*27 {{!}} Artist |url=https://www.billboard-japan.com/artists/detail/107679 |access-date=2024-12-06 |website=Billboard JAPAN |language=ja}} It ranked as the 12th best-performing song of the year on the year-end chart of 2023.{{Cite web |script-title=ja:【ビルボード 2023年 年間ニコニコ VOCALOID SONGS】ゆこぴ「強風オールバック」が記念すべき初の年間首位を獲得（コメントあり） {{!}} Daily News |url=https://www.billboard-japan.com/d_news/detail/132479/2 |access-date=2024-09-11 |website=Billboard JAPAN |language=ja}}
On May 19, 2023, Deco*27 released "Rabbit Hole".{{Cite web |script-title=ja:DECO*27の新境地、新曲「ラビットホール」MV本日公開 |url=https://ototoy.jp/news/112221 |access-date=2024-09-11 |website=ototoy.jp |language=ja}} This song became a sleeper hit, and received considerable renewed attention in 2024{{Cite web |date=2024-03-27 |script-title=ja:DECO*27「ラビットホール」が世界的ヒット アメリカでは日本楽曲2位を記録 |url=https://kai-you.net/article/89197 |access-date=2024-09-28 |website=KAI-YOU.net {{!}} POP is Here . |language=ja}}{{Cite web |script-title=ja:【ビルボード】Creepy Nutsが7か国で首位 DECO*27「ラビットホール」各国で急浮上 {{!}} Daily News |url=https://www.billboard-japan.com/d_news/detail/135658/2 |access-date=2024-09-28 |website=Billboard JAPAN |language=ja}} when Hatsune Miku artist and animator [https://www.youtube.com/@channelcaststation Channelcaststation] uploaded a "Rabbit Hole" animation on February 17, 2024 titled [https://www.youtube.com/shorts/bbDjmuFt7dE "Pure Pure"].{{Cite AV media |url=https://www.youtube.com/shorts/bbDjmuFt7dE |title=Pure Pure |language=en |access-date=2024-09-28 |via=www.youtube.com}} As of September 2024, it had over five million views on YouTube. The song then reached number five in Global Japan Songs excl. Japan for the week of April 2, 2024.{{Cite web |title=Billboard Global Japan Songs excl. Japan {{!}} Charts |url=https://www.billboard-japan.com/charts/detail?a=GlobalJapanSongsExclJapan&year=2024&month=04&day=02 |access-date=2024-09-11 |website=Billboard JAPAN |language=ja}} It has been streamed over 40 million times on Spotify as of September 11, 2024.{{Citation |script-title=ja:ラビットホール |date=2023-05-20 |url=https://open.spotify.com/track/6CIQOFf01zQ9qJaqhD6rlH |access-date=2024-09-11 |language=en}}
To celebrate the 16th anniversary of Hatsune Miku's birth, Deco*27 released "Blue Planet" on August 31, 2023.{{Cite web |script-title=ja:DECO*27が初音ミクの16周年祝う「ブループラネット」MV公開、TAKU INOUEによるリミックス版も（動画あり） |url=https://natalie.mu/music/news/539015 |access-date=2024-09-11 |website=音楽ナタリー |language=ja}}{{Cite web |script-title=ja:【急上昇ワード】DECO*27が贈る、初音ミク16周年記念曲「ブループラネット」 |url=https://ototoy.jp/news/114006 |access-date=2024-09-11 |website=ototoy.jp |language=ja}} The song debuted at number one on Niconico Vocaloid Songs Top 20 and becoming his second number one song.{{Cite web |script-title=ja:【ビルボード】"ニコニコ VOCALOID SONGS TOP20"DECO*27『ブループラネット』が初登場首位 初音ミク関連作が軒並み浮上 {{!}} Daily News |url=https://www.billboard-japan.com/d_news/detail/129513/2 |access-date=2024-09-11 |website=Billboard JAPAN |language=ja}}
On 29 September 2023, Deco*27 released the single "Volt Tackle". It was the first song released from "Pokemon feat. Hatsune Miku Project VOLTAGE 18 Types/Songs", a collaborative project between the Japanese media franchise Pokémon and Hatsune Miku.{{Cite web |last=Palmer |first=Lauren |date=2023-09-29 |title=Hatsune Miku Deco 27 'Volt Tackle' Pikachu Song Released |url=https://www.siliconera.com/hatsune-miku-deco-27-volt-tackle-pikachu-song-released/ |access-date=2024-09-11 |website=Siliconera |language=en-US}}
On 30 August 2024, Deco*27 announced a 9th Album, titled Transform, which was released on 27th of November 2024.{{Cite AV media |url=https://www.youtube.com/watch?v=Owhw4OKjDOw |title=DECO*27 - 9th Album「TRANSFORM」Teaser |date=2024-08-30 |last=DECO*27 |access-date=2024-10-23 |via=YouTube}} The album is composed of 2 "discs", with Disc 1 being majority new songs and newer singles. Disc 2 composed of singles released from 2023.
Artistry
Early in his career, Deco*27's sound was described as rock-based, flexibly absorbing folk and electronic music.{{Cite web |last=Kousuke |first=Terayama |title=DECO*27 |url=https://www.umaa.net/who/DECO27.html |access-date=2024-09-05 |website=UMAA Inc. |language=ja}} His rock style is influenced by Blink-182, Sum 41, Green Day, and others. Later on in his career, his music became a combination of rock and hyperpop because of the influence of his collaborator, Japanese songwriter Rockwell.{{Cite web |date=2022-05-03 |script-title=ja:DECO*27（でこにーな） – 圧倒的人気を誇る大御所ボカロP！ 珠玉の人気曲10選！ カルチャ[Cal-cha] |url=https://ticketjam.jp/magazine/music/youtuber-music/vocaloid/77895 |access-date=2024-09-05 |website=ticketjam.jp |language=ja}}{{cite web |script-title=ja:DECO*27 の楽曲の特徴と傾向の変化の分析 |url=http://itolab.is.ocha.ac.jp/~itot/teaching/work/cvis/2023-2220512.pdf |access-date=5 September 2024 |publisher=Ochanomizu University |language=ja}}
Most of Deco*27's music contains themes of love for parents, friends and lovers.{{Cite web |date=2010-05-02 |script-title=ja:Twitterで話題を集めるDECO＊27（デコ・ニーナ） |url=https://www.barks.jp/news/?id=1000060746 |access-date=2024-09-06 |website=BARKS |language=ja}}{{Cite web |script-title=ja:ボーカロイドを語るには外せない存在、DECO*27に迫る！ {{!}} 歌詞検索サイト【UtaTen】ふりがな付 |url=https://utaten.com/specialArticle/index/4538 |access-date=2024-09-06 |website=UtaTen |language=ja}} He is also known for his frequent use of sexually explicit lyrics. This is especially evident in "Animal", which focuses on a girl with a voracious sexual appetite.{{Cite web |script-title=ja:DECO*27 feat.初音ミク「アニマル」歌詞の意味を考察！心真っ赤にしてどうしちゃったの？ 歌詞検索サイト【UtaTen】ふりがな付 |url=https://utaten.com/specialArticle/index/7238 |access-date=2024-09-23 |website=UtaTen |language=ja}} When "Sad Girl Sex" was released in 2024, its sexual lyrics and title caused some controversy.{{Cite web |date=2024-08-24 |script-title=ja:【サッドガール 】DECO*27が新曲「サッドガール・セックス」を配信。ミクと共編曲にベース・ハオの人気メンバーが参加。 |url=https://trendsalad.com/archives/7821 |access-date=2024-09-06 |website=トレンドサラダ |language=ja}} His lyric style is influenced by Chiharu Matsuyama, 19, Yuzu, and Bump of Chicken.{{Cite web |last=Kaneko |first=Atsutake |script-title=ja:谷川俊太郎×DECO*27対談 「詩はいつでも歌に憧れてる」 {{!}} CINRA |url=https://www.cinra.net/article/interview-201404-deco27tanikawa |access-date=2024-09-08 |website=www.cinra.net |language=ja}}
Business ventures
= Otoiro =
Deco*27 started his creative studio, Otoiro, under NBCUniversal Entertainment Japan. This was caused by the termination of his contract with U/M/A/A.{{Cite web |date=2019-05-14 |script-title=ja:DECO*27が語る、新会社設立で拡張したボカロPとしての未来「文化は人がいないと生まれない」 |url=https://realsound.jp/2019/05/post-360254.html |access-date=2024-09-10 |website=Real Sound{{pipe}}リアルサウンド |language=ja}} Akka became the first artist signed to the new studio.{{Cite web |date=2020-11-28 |script-title=ja:DECO*27が語る、ボカロ文化の継承とジャンルとしての奥深さ 「人と人、音楽から音楽へとどんどん繋がっていける」 |url=https://realsound.jp/2020/11/post-661849.html |access-date=2024-09-10 |website=Real Sound{{pipe}}リアルサウンド |language=ja}} Four months after its establishment, more than ten creators had signed on.{{Cite web |date=2019-05-14 |script-title=ja:DECO*27が語る、新会社設立で拡張したボカロPとしての未来「文化は人がいないと生まれない」 |url=https://realsound.jp/2019/05/post-360254.html |access-date=2024-09-06 |website=Real Sound{{pipe}}リアルサウンド |language=ja}} The name "Otoiro" is taken from the Japanese words "oto" (音) for melodies and "iro" (色) for colors.{{Cite web |date=2024-09-06 |title=OTOIRO Inc. |url=https://otoiro.co.jp/ |access-date=2024-09-06 |website=otoiro.co.jp |language=ja}}
= Holo*27 =
Holo*27 is a musical project between Deco*27 and virtual YouTuber agency Hololive.{{Cite web |date=2022-12-01 |script-title=ja:【ホロライブ×DECO*27】新プロジェクト『holo*27』が始動。DECO*27が独自の視点から、ホロライブVTuberをプロデュースする音楽プロジェクト {{!}} ゲーム・エンタメ最新情報のファミ通.com |url=https://www.famitsu.com/news/202212/01284956.html |access-date=2024-09-12 |website=ファミ通.com |language=ja}}{{Cite web |date=2022-12-02 |script-title=ja:新音楽プロジェクト「holo*27」始動、DECO*27が音楽・クリエイティブでホロライブタレントを総合プロデュース {{!}} Musicman |url=https://www.musicman.co.jp/business/519511 |access-date=2024-09-12 |website=音楽業界総合情報サイト {{!}} Musicman |language=ja}} He has been providing music to Hololive since about 2021, and Holo*27 was established as an extension of his work.{{Cite web |last=Shiba |first=Tomonori |script-title=ja:ホロライブ×DECO*27=holo*27レビュー{{pipe}}クリエイティブの可能性を拡張、アルバム2作品の魅力を紐解く - 音楽ナタリー 特集・インタビュー |url=https://natalie.mu/music/pp/holo27 |access-date=2024-09-12 |website=音楽ナタリー |publisher=Natasha, Inc. |language=ja}}{{Cite web |date=2023-03-16 |script-title=ja:DECO*27が語る、ホロライブとのコラボ企画"holo*27"の全貌 ホロメンの新たな表情を引き出した楽曲制作秘話 |url=https://realsound.jp/2023/03/post-1280527.html |access-date=2024-09-12 |website=Real Sound{{pipe}}リアルサウンド |language=ja}} Holo*27 Originals Vol.1 was released on March 15, 2023. The album features Usada Pekora, Hoshimachi Suisei, Gawr Gura, and others.{{Cite web |script-title=ja:『holo*27』からアルバム2枚同時発売、第一弾先行リリースは紫咲シオン×ラプラス・ダークネス {{!}} Daily News |url=https://www.billboard-japan.com/d_news/detail/120192 |access-date=2024-09-12 |website=Billboard JAPAN |language=ja}} It debuted at number four on the Billboard Japan Hot Albums, and Holo*27 Covers Vol.1, released on the same day, also debuted at number six on that chart.{{Cite web |title=ｈoｌo＊27 {{!}} Artist |url=https://www.billboard-japan.com/artists/detail/1024712 |access-date=2024-09-12 |website=Billboard JAPAN |language=ja}} A concert for the project, "holo*27 stage", was held on March 19, 2023 as part of Hololive's annual expo and full-cast concert series.
Discography
= Studio albums =
| class="wikitable plainrowheaders" style="text-align:center;"
|+List of studio albums ! rowspan="2" scope="col" style="width:8em;" | Title ! rowspan="2" scope="col" style="width:18em;" | Details ! colspan="2" scope="col" | Peak chart positions |
| scope="col" style="width:3em;font-size:85%;" | JPN Hot ! scope="col" style="width:3em;font-size:85%;" | JPN |
|---|
| scope="row" | Sou Ai Sei Ri Ron
|
| — || 42 |
| scope="row" | Aimai Elegy
|
| — || 11 |
| scope="row" | Love Calender
|
| — || 27 |
| scope="row" | Conti New
|
| — || 44 |
| scope="row" | Ghost
|
| 21 || 22 |
| scope="row" | Android Girl
|
| 8 || 8 |
| scope="row" | Undead Alice
|
| 22 || 22 |
| scope="row" | Mannequin
|
| 10 || 9 |
| scope="row" | Transform
|
| 35 || 29 |
| colspan="4" style="font-size:90%" | "—" denotes releases that did not chart |
= Mixtapes =
| class="wikitable plainrowheaders" style="text-align:center;"
|+List of mixtapes ! scope="col" style="width:8em;" | Title ! scope="col" style="width:18em;" | Details |
| scope="row" | So I
|
|
|---|
| scope="row" | No You, No Me
|
|
| scope="row" | Lovegazer
|
|
| scope="row" | Palovrel World
|
|
= Compilation albums =
| class="wikitable plainrowheaders" style="text-align:center;"
! rowspan="2" scope="col" style="width:8em;" | Title ! rowspan="2" scope="col" style="width:18em;" | Details ! scope="col" | Peak chart positions |
| scope="col" style="width:3em;font-size:85%;" | JPN |
|---|
| scope="row" | Deco*27 Vocaloid Collection 2008~2012
|
| 28 |
= Singles =
| class="wikitable plainrowheaders" style="text-align:center;"
! scope="col" | Title ! scope="col" | Year ! scope="col" | Album | |
| style="font-size:smaller;" | |
| scope="row"| "Light Lag"
| rowspan="2"| 2011 | rowspan="2"| Love Calender | |
|---|---|
| scope="row"| "Egomama/Love Distance Long Affair" | |
| scope="row"| "Yumeyume"
| 2012 | Deco*27 Vocaloid Collection 2008~2012 | |
| scope="row"| "Choberi Good Time" {{small|(with Shoko Nakagawa)}} | 2015 | Mugen Blanc/Noir | |
| scope="row"| "39" {{small|(with Sasakure.UK, featuring Hatsune Miku)}} | 2018 | {{Non-album single}} | |
| scope="row"| "Theory of Negativity"
| rowspan="5"| 2020 | rowspan="4"| Undead Alice | |
| scope="row"| "Positive Parade" | |
| scope="row"| "Undead Alice" | |
| scope="row"| "Neo-Neon" | |
| scope="row"| "Heart Impulse" {{small|(featuring Kurokumo)}} | {{Non-album single}} | |
| scope="row"| "The Vampire"
| rowspan="9"| 2021 | Mannequin | |
| scope="row"| "Needle"
| rowspan="3" {{Non-album single}} | |
| scope="row"| "Sekai" {{small|(with Shota Horie)}} | |
| scope="row"| "Undercover" | |
| scope="row"| "Stickybug II"
| rowspan="3"| Mannequin | |
| scope="row"| "Cinderella" | |
| scope="row"| "Mozaik Role (Reloaded)" | |
| scope="row"| "Rhythm"
| {{Non-album single}} | |
| scope="row"| "Animal"
| Mannequin | |
| scope="row"| "Salamander"
| rowspan="7"| 2022 |Transform | |
| scope="row"| "Parasite"
| Mannequin | |
| scope="row"| "Chimera"
| rowspan="3"| Transform | |
| scope="row"| "Love Words IV" | |
| scope="row"| "Zombies" | |
| scope="row"| "Journey"
| {{Non-album single}} | |
| scope="row"| "Poison Apple"
| Transform | |
| scope="row"| "(Not) A Devil" {{small|(with PinocchioP)}} | rowspan="6"| 2023 | rowspan="1" {{Non-album single}} | |
| scope="row"| "Mannequin"
| rowspan="11" | Transform | |
| scope="row"| "Rabbit Hole" | |
| scope="row"| "Cosmic Rendezvous" | |
| scope="row"| "Blue Planet"' | |
| scope="row"| "Volt Tackle" | |
| scope="row"| "Rookie"
| rowspan="6" | 2024 | |
| scope="row"| "Aitai-lians" | |
| scope="row"| "Hao" | |
| scope="row"| "Sad Girl Sex" | |
| scope="row"| "Neverland" | |
| scope="row"| "Monitoring" | |
| scope="row"| "Crime and Punishment (Reloaded)"
| rowspan="10"| 2025 | {{Non-album single}} | |
| scope="row"| "Hello, SEKAI!" {{small|(with tepe)}} | rowspan="6"| Colorful Stage! The Movie: A Miku Who Can't Sing Movie Soundtrack | |
| scope="row"| "SToRY" {{small|(with Shota Horie)}} | |
| scope="row"| | " {{small|(with Iyowa)}} |
| scope="row"| "Fire Dance" {{small|(with Giga)}} | |
| scope="row"| "Smile*Symphony" {{small|(with Niru Kajitsu)}} | |
| scope="row"| "The Light That Dwells Here" {{small|(with Three)}} | |
| scope="row"| "Fusion"
| rowspan="3" {{Non-album single}} | |
| scope="row"| "Telepathy" | |
| scope="row"| "Yowamushi Mont Blanc (Reloaded)" |
= Other charted songs =
| class="wikitable plainrowheaders" style="text-align:center;"
! scope="col" rowspan="2" style="width:16em;" | Title ! scope="col" rowspan="2" | Year ! scope="col" | Peak chart positions ! scope="col" rowspan="2" | Album |
| scope="col" style="width:2.7em;font-size:85%;" | JPN Hot |
|---|
| scope="row" | "Love Words III"
| 2018 | 58 | Android Girl |
References
{{reflist}}
External links
- {{Official website}}
{{Vocaloid musicians}}
{{Portal bar|Biography|Japan|Music}}
{{Authority control}}
{{DEFAULTSORT:Deconina}}