It's Showtime (Philippine TV program)

File:Vice Ganda's concert stage.jpg, 2010]]

It's Showtime was announced on October 7, 2009 when ABS-CBN registered the show's trademark and copyright. The show's trailer for the premiere was then released and it premiered as a talent competition program on October 24, 2009 under the name Showtime, replacing Pilipinas, Game Ka Na Ba?, airing as lead-in for the network's noontime shows. The original hosts include Vhong Navarro, Anne Curtis, Kim Atienza, Jugs Jugueta and Teddy Corpuz, with Vice Ganda as the resident hurado (unevictable judge). In the third season, the show added former hurados Billy Crawford and Karylle as hosts.

In the first four seasons, Showtime{{'}}s original competition format was that three groups, each made up of 2 to 25 members (with no age limit) perform a single performance, either a dance and/or song number. Before the performance, one group member is given 20 seconds to make an introduction before ending with the phrase "It's Showtime!". After the group's performance, the hurados, with the help of the studio audience, rate the group from 1 to 10. The group with the highest average score from the hurados wins the competition. The daily winner perform again to compete in the weekly finals. The winning weekly finalists advance to the monthly finals. The winning monthly finalists get the chance to complete in the grand finals. In the wildcard week, selected groups from the weekly and monthly finals are invited back to compete again for a slot in the grand finals.

Aside from the talent competition, Showtime also featured mini-segments that offers cash prizes to the studio audiences.

In October 2010, Showtime became a noontime show, serving as the lead-in program for Pilipinas Win Na Win which was pushed back to an early afternoon timeslot which lasted until February 11, 2011.{{Cite web|last=Ramirez|first=Patty|title=ABS-CBN releases statement on Pilipinas Win na Win|url=https://push.abs-cbn.com/2010/9/28/fresh-scoops/abscbn-releases-statement-on-pilipinas-win-na-win-12687|access-date=November 22, 2020|website=Push}}

On February 12, 2011, the program returned to its original timeslot to give way for Happy Yipee Yehey! and at the same day, Billy Crawford and Karylle joined the show.

On January 28, 2012, Showtime aired a special episode named "Thank you, Showtime" to end its two-year competition format with an impartial farewell.[http://www.pep.ph/news/32770/-Showtimebids-farewell-to-madlang-pipol Showtime bids farewell to madlang pipol?] retrieved via pep.ph January 28, 2012 It then went on hiatus as the program prepared to become a noontime show again for the second and current time to replace Happy Yipee Yehey!.[https://www.youtube.com/watch?v=KGHinrVoG_w&feature=relmfu It's Showtime: Official Teaser] retrieved via youtube.com via abscbnonline user January 30, 2012[https://www.youtube.com/watch?v=YlpR9aSCU7o&feature=channel_video_title It's Showtime Station ID] retrieved via youtube.com via abscbnonline user January 30, 2012 The drama series Mundo Man ay Magunaw and Kapamilya Blockbusters movie block took over the timeslot of Showtime from January 30 to February 3, 2012.

File:It's Showtime.png

The show became a noontime show again after one year and its one-week hiatus with the new name It's Showtime on February 6, 2012, where it aired on its new timeslot at 11:30 am to 2:30 pm, Mondays to Saturdays, replacing Happy Yipee Yehey!. The program was simulcast on Studio 23 and CgeTV's website during the first months of the relaunch. It's Showtime brought back its original competition format as a special segment while launching new segments.{{Cite web|date=January 30, 2012|title='It's Showtime' is ABS-CBN's newest noontime show|url=https://news.abs-cbn.com/entertainment/01/30/12/showtime-abs-cbns-newest-noontime-show|access-date=November 22, 2020|website=ABS-CBN News|language=en}}{{Cite web|date=February 6, 2012|title='It's Showtime' airs pilot; trends on Twitter|url=https://news.abs-cbn.com/entertainment/02/06/12/its-showtime-airs-pilot-trends-twitter|access-date=November 22, 2020|website=ABS-CBN News|language=en}}{{Cite web|date=February 5, 2012|title=New segments, gimmicks for 'It's Showtime'|url=https://news.abs-cbn.com/entertainment/02/05/12/new-segments-gimmicks-its-showtime|access-date=November 22, 2020|website=ABS-CBN News|language=en}}

It retained all of its main hosts while adding Jhong Hilario, Ryan Bang, Coleen Garcia and Eric "Eruption" Tai. In January 2016, Amy Perez and Mariel Rodriguez joined the program as hosts.{{Cite web|date=January 2, 2016|title=It's official! Mariel, Amy join 'It's Showtime'|url=https://news.abs-cbn.com/video/entertainment/01/02/16/its-official-mariel-amy-join-its-showtime|access-date=November 22, 2020|website=ABS-CBN News|language=en}} In May 2017, Nadine Lustre and James Reid were added as co-hosts.{{Cite web|date=May 13, 2017|title=JaDine joins 'It's Showtime'|url=https://news.abs-cbn.com/entertainment/05/13/17/jadine-joins-its-showtime|access-date=November 22, 2020|website=ABS-CBN News|language=en}}{{Cite web|date=May 28, 2017|title=Nadine, James to take a break from teleseryes|url=https://news.abs-cbn.com/entertainment/05/28/17/nadine-james-to-take-a-break-from-teleseryes|access-date=November 22, 2020|website=ABS-CBN News|language=en}}

In October 2018, It's Showtime launched its own YouTube channel Showtime Online Universe.{{cite web|url=https://entertainment.abs-cbn.com/tv/shows/itsshowtime/show-updates/2018/10/11/53101218-its-showtime-launches-3-new-digital-shows-on-youtube|title="It's Showtime" launches 3 new digital shows on YouTube|website=entertainment.abs-cbn.com}}{{Cite web|url=https://www.lionheartv.net/2018/10/online-universe-its-showtime-launches-3-new-digital-shows-on-youtube/|title=Online Universe: "It's Showtime" launches 3 new digital shows on YouTube|last=Kim|first=Irone|date=October 14, 2018|website=LionhearTV|access-date=April 8, 2019}} Three digital programs premiered on the channel: And I Thank You with Miss Q & A segment grand winner Juliana Parizcova Segovia; Hashtag Roadtrip with the Hashtag members; and Donna What To Do with Funny One segment season two grand winner Donna Cariaga. The Showtime Online Universe received a Silver Creator Award after getting 100,000 channel subscribers in January 2019.{{Cite web|url=https://news.abs-cbn.com/entertainment/01/02/19/its-showtime-gets-youtubes-silver-play-button|title='It's Showtime' gets YouTube's Silver Play Button|website=ABS-CBN News|access-date=April 8, 2019}}

Before the end of 2019, Crawford, Garcia, Tai, Reid, Lustre, Atienza, and Joey Marquez had already departed from the show.

{{main|ABS-CBN franchise renewal controversy#May 2020 broadcast stoppage}}

On March 10, 2020, It's Showtime temporarily stopped admitting a live audience in response to the government's declaration of a public health emergency due to the COVID-19 pandemic in the Philippines.{{Cite web |date=March 10, 2020 |title=WATCH: What changed as 'Showtime' went live without studio audience due to coronavirus |url=https://news.abs-cbn.com/entertainment/03/10/20/watch-what-changed-as-showtime-went-live-without-studio-audience-due-to-coronavirus |access-date=November 22, 2020 |website=ABS-CBN News |language=en}}{{Cite web |date=March 13, 2020 |title=WATCH: How social distancing changed 'It's Showtime' amid coronavirus concerns |url=https://news.abs-cbn.com/entertainment/03/13/20/watch-how-social-distancing-changed-its-showtime-amid-coronavirus-concerns |access-date=November 22, 2020 |website=ABS-CBN News |language=en}} Following the government's announcement of a community quarantine in Metro Manila to curb the spread of COVID-19 on March 15, 2020, the show's production was temporarily suspended.{{Cite web |date=March 13, 2020 |title=Statement on ABS-CBN programming |url=https://news.abs-cbn.com/entertainment/03/13/20/statement-on-abs-cbn-programming |access-date=November 22, 2020 |website=ABS-CBN News |language=en}} During this period, It's Showtime broadcast a combination of episode replays and live episodes conducted via Zoom.{{Cite web |date=March 26, 2020 |title=WATCH: How studio-less 'Showtime' held live telecast amid coronavirus quarantine |url=https://news.abs-cbn.com/entertainment/03/26/20/watch-how-studio-less-showtime-held-live-telecast-amid-coronavirus-quarantine |access-date=November 22, 2020 |website=ABS-CBN News |language=en}}{{Cite web |last=Corporation |first=ABS-CBN |title="It's Showtime," "Magandang Buhay" hosts say hello to viewers live from their homes {{!}} ABS-CBN Corporate |url=https://www.abs-cbn.com/newsroom/news-releases/2020/3/27/its-showtime-magandang-buhay-hosts-say-hello?lang=en |access-date=November 22, 2020 |website=ABS-CBN}}

As part of the network's temporary programming changes, the program's timeslot was shortened on April 29, 2020. Subsequently, on May 5, 2020, It's Showtime, along with all other ABS-CBN programs, ceased broadcast operations. This action was taken in response to the National Telecommunications Commission's issuance of a cease and desist order to ABS-CBN's free-to-air stations, citing the expiration of the network's 25-year franchise.{{Cite web |date=May 5, 2020 |title=READ: Statement on the cease and desist order issued by the NTC to ABS-CBN |url=https://news.abs-cbn.com/news/05/05/20/abs-cbn-statement-on-ntc-cease-and-desist-order-stop-broadcast |access-date=November 22, 2020 |website=ABS-CBN News |language=en}}

On June 13, 2020, the show resumed its broadcast with a shortened 150-minute timeslot on pay television network Kapamilya Channel, owned and operated by ABS-CBN Corporation. The show is also simulcast on Jeepney TV and streams online on Facebook and YouTube via Showtime Online Ü and Kapamilya Online Live.{{cite news|date=June 4, 2020|title=FPJ's Ang Probinsyano and other favorite Kapamilya shows return on cable and satellite TV|website=ABS-CBN|url=https://ent.abs-cbn.com/articles-news/ang-probinsyano-ang-other-favorite-kapamilya-shows-return-on-cable-and-satellite-tv-12318|access-date=June 4, 2020}}{{Cite web|last=Corporation|first=ABS-CBN|title=ABS-CBN's number one teleserye, "FPJ's Ang Probinsiyano", other top and new shows to return to TFC worldwide this June {{!}} ABS-CBN Corporate|url=https://www.abs-cbn.com/newsroom/news-releases/2020/6/5/abs-cbns-number-one-teleserye-fpjs-ang-probins?lang=en|access-date=November 22, 2020|website=ABS-CBN}} After serving as KapareWHO cast member and as resident dancer respectively, "Kuya Escort" Ion Perez and "Ate Girl" Jackie Gonzaga were promoted to co-hosts of the show. On September 28, 2020, Kim Chiu, a guest co-host from the previous years, have been officially added to the show as a regular host.{{Cite web|date=September 28, 2020|title=Kim Chiu officially joins 'It's Showtime,' trends on Twitter|url=https://news.abs-cbn.com/entertainment/09/28/20/kim-chiu-officially-joins-its-showtime-trends-on-twitter|access-date=November 22, 2020|website=ABS-CBN News|language=en}}

On October 10, 2020, It's Showtime celebrated its return to free-to-air television via A2Z under airtime leasing between ABS-CBN and religious broadcaster, ZOE Broadcasting Network.{{Cite web|date=October 10, 2020|title=WATCH: 'It's Showtime' opens in high spirits as it returns to free TV|url=https://news.abs-cbn.com/entertainment/10/10/20/watch-its-showtime-opens-in-high-spirits-as-it-returns-to-free-tv|access-date=November 22, 2020|website=ABS-CBN News|language=en}} However, director Bobet Vidanes left the show in November 2020 after working as the show's main director for eleven years.{{Cite web|title='Anong nangyari sa pangako?': Vice Ganda opens up about direk Bobet Vidanes leaving 'Showtime'|url=https://news.abs-cbn.com/entertainment/02/08/21/anong-nangyari-sa-pangako-vice-ganda-opens-up-about-direk-bobet-vidanes-leaving-showtime|access-date=September 2, 2021|website=ABS-CBN News|language=en}} Boyet Baldemor takes responsibility for the directoral duties of the show's continuation.{{Cite web|date=October 14, 2021|title=Direk Bobet Vidanes's revelations about 'It's Showtime' contradict the real reason why he left the show?|url=https://www.lionheartv.net/2021/10/direk-bobet-vidaness-revelations-about-its-showtime-contradict-the-real-reason-why-he-left-the-show/|access-date=October 15, 2021|website=LionhearTV|language=en-US}}{{Cite web|title=Kim Chiu thanks Vice Ganda for welcoming her to It's Showtime: "Kasi may iba, hindi nila ako masyadong tanggap dito"|url=https://www.pep.ph/news/local/157870/kim-chiu-showtime-a724-20210417|access-date=October 15, 2021|website=PEP.ph|language=en}}

On March 16, 2021, Vice Ganda announced at It's Showtime's segment Tawag ng Tanghalan that the show will move to a new studio soon.{{Cite web|date=March 19, 2021|title=Vice Ganda announces her new single, teases 'It's Showtime's' new studio!|url=https://www.lionheartv.net/2021/03/vice-ganda-announces-her-new-single-teases-its-showtimes-new-studio|access-date=March 19, 2021|website=LIONHEART TV|language=en}}

From March 18 to April 10, 2021, It's Showtime temporarily suspended their live productions due to the surge of COVID-19 cases in the Greater Manila Area caused by the SARS-CoV-2 Alpha variant.{{Cite web|date=March 21, 2021|title=ABS-CBN suspends live staging of 'It's Showtime' amid COVID-19 surge|url=https://news.abs-cbn.com/entertainment/03/21/21/abs-cbn-suspends-live-staging-of-its-showtime-amid-covid-19-surge|access-date=March 21, 2021|website=ABS-CBN News|language=en}} The show resumed new episodes on April 12, 2021, airing three pre-taped episodes (this includes past Holy Week Episodes) before resuming their live episodes on April 15, 2021.

On April 12, 2021, Jhong Hilario temporarily left the show to take care of his partner and newborn baby.For citations on Jhong Hilario's brief departure from It's Showtime in 2021.

• {{cite news|title=Jhong Hilario welcomes first child|date=March 27, 2021|work=ABS-CBN News|url=https://news.abs-cbn.com/entertainment/03/27/21/jhong-hilario-welcomes-first-child|access-date=May 30, 2021}}
• {{cite web|title=Balita ng pag-alis ni Jhong Hilario sa 'It's Showtime,' ikinalungkot ng madlang people|url=http://pinoydaily.net/archives/3583|website=Pinoy Daily|date=April 12, 2021 |access-date=April 12, 2021}}
• {{cite web|title=Ilang netizens ikinalulungkot ang pag-alis ni Jhong Hilario sa Showtime at YFSF|url=https://www.philtabloid.com/2021/04/ilang-netizens-ikinalulungkot-ang-pag.html?m=1|website=Philtabloid| date=April 12, 2021 |access-date=April 12, 2021}}
• {{cite web|title=Jhong Hilario nagpaalam na sa 'YFSF' para mag-focus sa pagiging bagong ama|url=https://news.abs-cbn.com/entertainment/04/17/21/jhong-hilario-nagpaalam-na-sa-yfsf-para-mag-focus-sa-pagiging-bagong-ama|website=ABS-CBN News|date=April 17, 2021|access-date=April 18, 2021}}

NOTE: Other sources state Hilario's partner as his "wife", but ABS-CBN News confirms it as his "partner".

On May 29, 2021, following the launching of the show's new segment "ReINA Ng Tahanan", the program has been co-directed by John Prats.{{Cite web|first=Miguel|last=Dumaual|date=July 19, 2021|title='Level up!' Even 'Showtime' hosts amazed by director John Prats' studio upgrades|url=https://news.abs-cbn.com/entertainment/07/19/21/level-up-even-showtime-hosts-amazed-by-director-john-prats-studio-upgrades|access-date=July 23, 2021|website=ABS-CBN News|language=en}}

From August 7 to 21, 2021, It's Showtime temporarily aired from Hilton Clark Sun Valley Resort in Clark Freeport Zone, Pampanga while Metro Manila was placed under enhanced community quarantine in light of another COVID-19 surge caused by the SARS-CoV-2 Delta variant.{{Cite web|first=Miguel|last=Dumaual|title='Showtime' goes live from Pampanga, tops trends in PH|url=https://news.abs-cbn.com/entertainment/08/09/21/showtime-goes-live-from-pampanga-tops-trends-in-ph|access-date=September 3, 2021|website=ABS-CBN News|language=en}}

On October 2, 2021, Ogie Alcasid temporarily joined It's Showtime as guest co-host while Vice Ganda, Kim Chiu, Karylle and Ion Perez were on temporary leave.{{cite web|title=Ogie Alcasid ipinamalas ang pagiging komedyante sa pagho-host sa 'It's Showtime'|url=https://news.abs-cbn.com/entertainment/10/02/21/panoorin-ogie-alcasid-nagsilbing-its-showtime-host|access-date=October 2, 2021|website=ABS-CBN News|language=en}} On November 13, Alcasid became a main host of It's Showtime. Meanwhile, Jon Moll was named as the show's new permanent director, officially replacing Bobet Vidanes.{{cite web|title=To kick off 12th anniversary, 'Showtime' welcomes Ogie Alcasid as mainstay host|url=https://news.abs-cbn.com/entertainment/11/13/21/showtime-welcomes-ogie-alcasid-as-mainstay-host|first=Karl Cedrick|last=Basco|date=November 13, 2021|access-date=November 13, 2021|website=ABS-CBN News|language=en}}{{Cite web|title= Vice, pinasalamatan ang bagong opisyal na direktor na sumaklolo sa It's Showtime na si Direk Jon Moll|url=https://ent.abs-cbn.com/itsshowtime/videos/vice-pinasalamatan-ang-bagong-opisyal-na-direktor-na-sumaklolo-sa-its-showtime-na-si-direk-john-moll-317370|access-date=November 13, 2021|website=ent.abs-cbn.com}}

From January 6 to 15, 2022, It's Showtime temporarily suspended their live productions on a 10-day break due to the surge of COVID-19 cases in the country caused by the SARS-CoV-2 Omicron variant. The show resumed their live broadcast on January 17, 2022.{{Cite web|title='It's Showtime' resumes live broadcast after 10-day break due to COVID-19|url=https://news.abs-cbn.com/entertainment/01/17/22/its-showtime-resumes-live-broadcast-after-10-day-break|date=January 17, 2022|access-date=January 18, 2022|website=ABS-CBN News|language=en}}

On May 28, 2022, Anne Curtis returned to It's Showtime after two years of hiatus.{{Cite web|title=Anne Curtis returns to 'It's Showtime,' trends worldwide |url=https://mb.com.ph/2022/05/29/anne-curtis-returns-to-its-showtime-trends-worldwide/ |date=May 29, 2022 |access-date=May 30, 2022 |website=Manila Bulletin |language=en}} One week later, on June 4, 2022, Jhong Hilario returned to the show by disguising as a Tawag ng Tanghalan contestant, surprising all the hosts.{{Cite web|title='Kumpleto na': Jhong Hilario sinorpresa ang 'Showtime' hosts sa kaniyang pagbabalik|url=https://news.abs-cbn.com/entertainment/06/04/22/kumpleto-na-jhong-hilario-balik-showtime-na|date=June 4, 2022|access-date=June 4, 2022|website=ABS-CBN News}}

A female dance segment, Girl On Fire, aired from October 2022 to February 18, 2023, with Jackie Gonzaga taking her first role as the main host.{{Cite web |date=October 24, 2022 |title=Jackie Gonzaga takes on her first lead-hosting stint on 'It's Showtime' via a new segment 'Girl on Fire' |url=https://www.lionheartv.net/2022/10/ate-girl-jackie-gonzaga-takes-on-her-first-lead-hosting-stint-on-its-showtime-via-a-new-segment-girl-on-fire/ |access-date=October 31, 2022 |website=LionhearTV |language=en-US}} A matchmaking segment called Expecially for You premiered on December 4, 2023.{{Cite web |last=Felipe |first=MJ |date=December 5, 2023 |title=What inspired 'It's Showtime' new segment 'eXpecially for you' |url=https://news.abs-cbn.com/entertainment/12/05/23/what-inspired-its-showtime-new-segment-expecially-for-you |access-date=December 6, 2023 |website=ABS-CBN News}} Meanwhile, the classic Showtime segment It's Showdown premiered on October 30, 2023, followed by new games such as MeCHOOSE-MeCHOOSE on November 18, 2023, and Act Lang 'To on January 6, 2025. The revival and fourth season of the impersonation segment Kalokalike premiered on September 2, 2024,{{Cite web |title=It's Showtime launches 'Kalokalike Face 4' |url=https://mb.com.ph/2024/9/3/it-s-showtime-launches-kalokalike-face-4 |access-date=2024-09-03 |website=Manila Bulletin |language=en}} and a game show titled Throwbox premiered on September 7, 2024.{{Cite web |date=September 8, 2024 |title=Jerald Napoles wins P155,000 in It's Showtime newest segment "Throwbox" |url=https://www.abs-cbn.com/newsroom/news-releases/2024/9/8/jerald-napoles-wins-p155000-in-its-showtime-newe?lang=en |access-date=October 5, 2024 |website=ABS-CBN Corporate}} The second season of the beauty pageant competition Showtime Sexy Babe and mystery game show Hide and Sing both premiered on January 20, 2025; Sine Mo 'To later returned on March 4, 2025.

Segments involving the Showtime Kids premiered starting in 2023, beginning with Isip Bata on February 20, 2023, which marked the debut of the Showtime Kids,{{Cite web |date=February 22, 2023 |title=It's Showtime launches 'Isip Bata,' trends online |url=https://mb.com.ph/2023/02/22/its-showtime-launches-isip-bata-trends-online/ |website=Manila Bulletin |language=en-US}} followed by the revival of Mini Miss U on June 19, 2023, which ended on October 30, 2023.{{Cite web |date=June 19, 2023 |title=WATCH: It's Showtime launches Mini Miss U! |url=https://ent.abs-cbn.com/itsshowtime/videos/watch-its-showtime-launches-mini-miss-u-347360 |access-date=August 30, 2023 |website=ABS-CBN Entertainment}}{{Cite web |date=June 19, 2023 |title=Mini Ms. U returns to 'It's Showtime' |url=https://news.abs-cbn.com/entertainment/06/19/23/mini-ms-u-returns-to-its-showtime |access-date=August 30, 2023 |website=ABS-CBN News}} KaraoKids premiered on January 6, 2024, Showing Bulilit on April 29, 2024,{{Cite web |last=Bardinas |first=Mary Ann |date=May 17, 2024 |title=It's Showtime's talented Batang Cute-pos impress with acting chops in "Showing Bulilit" |url=https://ent.abs-cbn.com/itsshowtime/articles-news/its-showtimes-batang-cute-pos-impress-with-acting-chops-in-showing-bulilit-22358 |access-date=July 2, 2024 |website=ABS-CBN Entertainment}} Bata-Bata Pick! on July 30, 2024, Hulanino on January 27, 2025, and Ansabe on February 11, 2025.

On July 6, 2022, according to a report from MJ Marfori of TV5's flagship newscast Frontline Pilipinas, it was announced that It's Showtime would have a back-to-back collaboration with TV5's noontime show Tropang LOL, formerly known as Lunch Out Loud.{{Cite web|title='Lunch Out Loud' at 'It's Showtime', may pangmalakasang sanib-puwersa sa TV5|url=https://m.youtube.com/watch?v=gL19Cd8gWkg|date=July 9, 2022|access-date=July 16, 2022|website=YouTube}} Tropang LOL aired at 11 am until 12:45 pm, serving as a pre-programming to It's Showtime, which aired in a shortened timeslot from 12:45 pm to 3 pm.{{Cite web|title=Lunchtime Saya Tropang LOL at It's Showtime, nagsanib-puwersa!|url=https://m.youtube.com/watch?v=weK8z8K_HHk|date=July 15, 2022|access-date=July 16, 2022|website=YouTube}}{{Cite web|title='Lunch Out Loud' and It's Showtime' go back-to-back to bring noontime entertainment on A2Z, Kapamilya Channel, and TV5|url=https://mb.com.ph/2022/07/11/lunch-out-loud-and-its-showtime-go-back-to-back-to-bring-noontime-entertainment-on-a2z-kapamilya-channel-and-tv5|date=July 11, 2022|access-date=July 16, 2022|work=Manila Bulletin}} This is the latest ABS-CBN-produced program to be simulcast on TV5 alongside ASAP Natin To, FPJ: Da King movie block, Magandang Buhay and ABS-CBN's Primetime Bida weeknight evening block.

On July 16, 2022, coinciding with their simulcast debut on TV5, the program refurbished its title card and opening theme song, as well as having a return to live studio audience after two years of suspension from March 9, 2020,{{Cite web|title=Mas pinasayang tanghalian': 'It's Showtime!' debuts on TV5 with live audience|url=http://news.abs-cbn.com/entertainment/07/16/22/its-showtime-debuts-on-tv5-with-live-audience|date=July 16, 2022|access-date=July 16, 2022|website=news.abs-cbn.com}} making the first variety show on Philippine TV to do so after two years. While Studio 3 was on undergoing renovations, the show temporarily utilized Studio 10, which is used for ASAP Natin 'To, until July 23 when they returned to its home studio two days later with a brand new club-themed set.{{Cite web|title='It's Showtime' studio, bagong bihis matapos ang 5 taon|url=https://news.abs-cbn.com/video/entertainment/07/25/22/its-showtime-studio-bagong-bihis-matapos-ang-5-taon|date=July 25, 2022|access-date=July 26, 2022|website=news.abs-cbn.com}}

On May 1, 2023, following the conclusion of Tropang LOL after nine months, It's Showtime returned to its original 12:00 noon timeslot with a three-hour airtime.{{Cite web|title='It's Showtime' returns to 12 noon timeslot|url=https://news.abs-cbn.com/entertainment/05/01/23/its-showtime-returns-to-12-noon-timeslot

|date=May 1, 2023|access-date=May 1, 2023|website=news.abs-cbn.com}} Not long after, TV5 announced its co-production venture with Tito Sotto, Vic Sotto, and Joey de Leon where they would air their noontime show later known under the placeholder title E.A.T. (now replaced by Eat Bulaga!) on the noontime slot previously occupied by It's Showtime. TV5 offered the 4:30 pm to 6:30 pm time slot to ABS-CBN for It's Showtime which the latter respectfully declined. ABS-CBN and TV5 then separately announced that It's Showtime would end its simulcast on TV5 on June 30.{{cite news |last=Jusay |first=Annalyn |date=June 21, 2023 |title=NO NAME YET: TVJ's noontime show airs July 1 on TV5 |url=https://mb.com.ph/2023/6/20/no-name-yet-tvj-s-noontime-show-airs-july-1-on-tv-5 |access-date=June 22, 2023}}

On June 20, 2023, ABS-CBN and GMA Network{{efn|name=GMA|Announced through GTV's social media accounts.}} announced on their respective social media accounts that It's Showtime would simulcast through GMA's sister network, GTV beginning on July 1.{{Cite web |last=Tunac |first=Hermes Joy |date=June 20, 2023 |title=Is 'It's Showtime' airing on GMA's GTV soon? |url=https://www.gmanetwork.com/news/showbiz/chikaminute/873430/is-it-s-showtime-airing-on-gma-s-gtv-soon/story/ |access-date=June 20, 2023|website=GMA News Online |language=en}} A contract signing between the executives of ABS-CBN and GMA was held at Seda Vertis North on June 28, with former guest co-hosts Iya Villania and Robi Domingo hosting the said event.{{Cite web |title=GMA-7, ABS-CBN sign historic deal for 'It's Showtime' airing on GTV |url=https://www.pep.ph/guide/tv/174167/abs-cbn-gma-7-its-showtime-gtv-a712-20230628 |access-date=July 4, 2023 |website=PEP.ph |language=en}} From September to November 2023, the simulcast of It's Showtime on GTV was temporarily limited to 2 hours every Tuesday, Wednesday and Friday as it made way for the network's live broadcast of NCAA Season 99.{{cite news|url=https://www.gmanetwork.com/ncaa/sports/basketball/881548/ncaa-season-99-basketball-first-round-schedule/story/|title=NCAA Season 99 Basketball First Round Schedule|first=Justin Kenneth|last=Carandang|publisher=GMA Integrated News|date=September 8, 2023 |access-date=October 7, 2023}}

It's Showtime temporarily ceased airing from October 13 to 27, 2023, to serve a 12-day suspension imposed by the Movie and Television Review and Classification Board (MTRCB). In its place, It's Your Lucky Day was aired. Upon its return on October 28, It's Showtime aired from 11:30 am to 2:30 pm every Monday to Friday and 12:00 noon to 3:00 pm every Saturday.{{Cite web |title='It's Showtime' debuts strongly on new timeslot, launches new segments |url=https://mb.com.ph/2023/11/3/it-s-showtime-debuts-strongly-on-new-timeslot-launches-new-segments |access-date=2023-12-21 |website=Manila Bulletin |language=en}} Its timeslot was later changed to 12:00 noon to 2:30 pm from Monday to Saturday. GTV's simulcast silently ended on December 31, 2024, as It's Showtime continues to air on the main GMA Network channel and AMBS-owned All TV.{{cite web | url=https://www.youtube.com/watch?v=XucJAUtSm8A |title= GTV - Continuity to Noontime Movie Hits [1-JAN-2025] |website= YouTube |date=January 1, 2025}}

On March 18, 2024, during the show's airing, a mysterious teaser popped out before commercial break stating: "Good News, Madlang People, Abangan!" ({{translation|Good News, Madlang People, Coming Soon!}}). Later on, ABS-CBN and It's Showtime's social media accounts posted a video featuring a reveal that would take place on air via Facebook and YouTube. Two days later, a media event where ABS-CBN and GMA Network signed a contract announced that It's Showtime would extend its simulcast to the latter's main channel, as well as on GMA Pinoy TV and Kapuso Stream.{{Cite news |last=Antonio |first=Josiah |date=March 20, 2024 |title='It's Showtime' to air on GMA from April 6 |url=https://news.abs-cbn.com/entertainment/2024/3/19/-it-s-showtime-to-air-on-gma-1353 |work=ABS-CBN News}}{{Cite web |title= GMA transfer? 'It's Showtime' teases surprise for 'madlang people' |url=https://www.philstar.com/entertainment/2024/03/19/2341725/gma-transfer-its-showtime-teases-surprise-madlang-people#:~:text=According%20to%20a%20report%20recently,hosted%20by%20%22Eat%20Bulaga!%22 |access-date=March 19, 2024 |website=Philstar |language=en}}{{Cite web |title= 'It's Showtime' to replace 'Tahanang Pinakamasaya' as GMA's noontime show — report' |url=https://www.philstar.com/entertainment/2024/03/15/2340798/its-showtime-replace-tahanang-pinakamasaya-gmas-noontime-show-report |access-date=March 15, 2024 |website=Philstar |language=en}} The contract was signed at GMA Network Center Studio 7 that afternoon, with Villania and Domingo reprising their hosting roles from the previous contract signing event.{{Cite news|title= 'Madlang Kapuso': Two heads are better than one |url=https://www.rappler.com/newsbreak/inside-track/its-showtime-abs-cbn-gma-network-co-production |date=March 21, 2024 |first=Isagani Jr.|last=de Castro|work=Rappler|language=en}} Because of this, the program's simulcast on Jeepney TV ended on April 5, 2024.

It's Showtime debuted on GMA Network on April 6, 2024, while retaining its simulcast on its sister channel GTV (until December 31, after one year and six months). It took over the timeslot of its former rival Tahanang Pinakamasaya, TAPE Inc.'s final noontime program on GMA during its 29-year run on the network. As a result, its opening theme reverted the pre-2020 lyrics but retained the additional lyrics after its move following its debut.

On June 17, 2024, the show silently began its simulcast on All TV, marking its return to channels 2 and 16 in Mega Manila and regional channels previously held by ABS-CBN until 2020.{{cite news|url=https://www.lionheartv.net/2024/06/its-showtime-alltv/|title='It's Showtime' surprises viewers with sudden broadcast on AllTV|website=LionhearTV|date=June 17, 2024|accessdate=June 17, 2024}} This occurred nearly two months after ABS-CBN Corporation and All TV's owner, Advanced Media Broadcasting System, signed content agreements to air ABS-CBN programs on All TV.{{cite news|url=https://www.philstar.com/pilipino-star-ngayon/showbiz/2024/04/24/2349933/showtime-asap-eere-rin-sa-alltv|title=Showtime at ASAP, eere rin sa ALLTV?!|first=Leon|last=Guerrero|date=April 24, 2024|accessdate=June 17, 2024|publisher=Pilipino Star Ngayon|website=Philstar.com|language=Filipino}}{{cite web |title='It's Showtime!' nasa ALLTV na! |url=https://alltv.ph/its-showtime-nasa-alltv-na/ |website=ALLTV |access-date=27 June 2024 |language=Filipino |date=25 June 2024}}

On February 27, 2025, ABS-CBN announced in a disclosure to the Philippine Stock Exchange that it will sell most of the Broadcast Center to Ayala Land for redevelopment, pending regulatory approval, while retaining 1.4 hectares of the property (primarily the ELJ Communications Center) where it will consolidate its operations along with its already built soundstages, post-production and production facility at the Horizon PEZA IT Park in San Jose del Monte, Bulacan.{{cite news|title=ABS-CBN to sell portion of its Quezon City property to Ayala Land|url=https://www.abs-cbn.com/news/business/2025/2/27/abs-cbn-to-sell-portion-of-its-quezon-city-property-to-ayala-land-1328|website=ABS-CBN|date=February 27, 2025}}{{cite news|title=ABS-CBN sells part of HQ to Ayala Land for P6 billion|url=https://www.philstar.com/business/2025/02/28/2424669/abs-cbn-sells-part-hq-ayala-land-p6-billion|website=Philstar|date=February 28, 2025}} The studio of It's Showtime is among the studios included in the sale.{{cite news|title=ABS-CBN's Dolphy Theater, 'It's Showtime' studio part of the sale to Ayala|url=https://www.philstar.com/entertainment/2025/03/05/2426107/abs-cbns-dolphy-theater-its-showtime-studio-part-sale-ayala|website=Philstar|date=March 5, 2025}}

{{main|List of It's Showtime cast members{{!}}List of It's Showtime cast members}}

;Current hosts

• Vhong Navarro {{small|(since 2009)}}{{Cite web|title='Eat Showtime'? Vhong Navarro, Maine Mendoza team up for a project|url=https://news.abs-cbn.com/entertainment/06/01/21/eat-showtime-vhong-navarro-maine-mendoza-team-up-for-a-project|access-date=July 23, 2021|website=ABS-CBN News|language=en}}
• Anne Curtis {{small|(since 2009)}}{{Cite web|title=Anne Curtis: I will never leave 'It's Showtime'|url=https://news.abs-cbn.com/entertainment/01/23/21/anne-curtis-i-will-never-leave-its-showtime|access-date=July 23, 2021|website=ABS-CBN News|language=en}}
• Vice Ganda {{small|(since 2009)}}{{Cite web|title=Vice Ganda almost took a leave from 'It's Showtime'|url=https://www.philstar.com/entertainment/2021/05/10/2096608/vice-ganda-almost-took-leave-its-showtime|access-date=July 23, 2021|website=www.philstar.com|language=en-US}}
• Teddy Corpuz {{small|(since 2009)}}{{Cite web|title=Kim Chiu officially joins 'It's Showtime' as its newest host – Manila Bulletin|url=https://mb.com.ph/2020/09/28/kim-chiu-officially-joins-its-showtime-as-its-newest-host/?amp|access-date=July 23, 2021|website=mb.com.ph}}
• Jugs Jugueta {{small|(since 2009)}}
• Karylle {{small|(since 2011)}}
• Jhong Hilario {{small|(since 2012)}}
• Ryan Bang {{small|(since 2012)}}
• Amy Perez {{small|(since 2016)}}
• Ion Perez {{small|(since 2018)}}{{Cite web|last=Franco|first=Chris|date=May 25, 2021|title=Ion Perez returns on 'It's Showtime'; stuns co-hosts with his new hairstyle|url=https://kami.com.ph/130130-ion-perez-returns-its-showtime-stuns-hosts-hairstyle.html|access-date=July 23, 2021|website=Kami.com.ph – Philippines news.|language=en}}
• Jackie Gonzaga {{small|(since 2018)}}{{Cite web|title=How Ate Girl Jackie won our hearts unmissable beauty, impressive talents in It's Showtime {{!}} ABS-CBN Entertainment|url=https://ent.abs-cbn.com/itsshowtime/articles-videos/how-ate-girl-jackie-won-our-hearts-unmissable-beauty-impressive-talents-in-its-showtime-13905|access-date=July 23, 2021|website=ent.abs-cbn.com|language=en}}
• Kim Chiu {{small|(since 2020)}}
• Ogie Alcasid {{small|(since 2021)}}
• MC "Muah" Calaquian {{small|(since 2022)}}{{Cite web|title=Lassy happily celebrates his birthday with It's Showtime family {{!}} It's Showtime|url=https://www.youtube.com/watch?v=y8qY4-PywJE|website=YouTube|date=October 31, 2022|access-date=January 24, 2023}}
• Lassy Marquez {{small|(since 2022)}}
• Cianne Dominguez {{small|(since 2022)}}{{Cite web|title=Cianne on being part of It's Showtime family {{!}} Magandang Buhay|url=https://www.youtube.com/watch?v=vw94Mjze2o4|website=YouTube|date=January 13, 2023|access-date=January 24, 2023}}
• Darren Espanto {{small|(since 2024)}}{{Cite web|title=Darren 'hard-launched' as newest member of 'It's Showtime' family|url=https://news.abs-cbn.com/entertainment/2024/3/20/darren-hard-launched-as-newest-member-of-it-s-showtime-family-027|access-date=March 21, 2024|website=ent.abs-cbn.com|language=en}}

; Current co-hosts

• Bela Padilla {{small|(since 2017)}}{{Cite web |date=August 7, 2024 |title=Bela Padilla returns to 'Showtime' |url=https://news.abs-cbn.com/entertainment/2024/8/7/bela-padilla-returns-to-showtime-1340 |access-date=August 9, 2024 |website=ABS-CBN News}}

; Also featuring

• It's Showtime Kids {{small|(also called as Batang Cute-Po and/or KaraoKids)}} (since 2023)
• Argus Aspiras (from Isip Bata)
• Arianah Kelsey "Yes Girl" Lasam (from Mini Miss U 2023; grand winner)
• Briseis Ericka Quijano (from Mini Miss U 2023)
• Enicka Xaria Orbe (from Mini Miss U 2023)
• Imogen Cantong (from Isip Bata)
• Jaze Capili (from Isip Bata)
• Kiarah Ayesha Bajeta (from Hulanino)
• Princess Kathryn "Kulot" Caponpon (from Isip Bata)
• Stephen Paul Rustia (from Showing Bulilit){{efn|name="Stephen|Stephen made his debut appearance on the show during Team VIDA's Magpasikat 2024 performance as a younger version of Ion Perez. He was then unveiled as the group's newest member during Showing Bulilit.}}
• Baby Dolls {{small|(since 2023)}}
• Mary Delle Cascabel (from Girl on Fire; grand winner)
• Chole Florendo (from Girl on Fire)
• Kim Tubiano (from Girl on Fire)
• Ina Ortega (from Girl on Fire)
• Eriel Reyes (from Girl on Fire)
• Arianne dela Cruz (from Girl on Fire)
• Jelai Ahamil (from Girl on Fire)
• Jubilyn "Juby" Sabino (from Showtime Sexy Babe)
• Johaira Moris (from Showtime Sexy Babe)

The following are the current hosts of the show's online show, Showtime Online Ü:

• AC Soriano {{small|(since 2023)}}
• Anne Tenorio {{small|(from Tawag ng Tanghalan)}}
• Anthony Castillo {{small|(from Tawag ng Tanghalan)}}
• Eris Aragoza {{small|(from BidaMan)}}
• Jannah Alanise Chua {{small|(from Expecially for You; since 2024)}}
• Jennifer Catayong {{aka}} Nicki Morena {{small|(from Kalokalike: Face 2, grand winner; since 2023)}}
• JM Dela Cerna {{small|(from Tawag ng Tanghalan; Duets grand winner)}}

• Lorraine Galvez {{small|(from Tawag ng Tanghalan)}}
• Mackie Empuerto {{small|(from Tawag ng Tanghalan Kids; since 2024)}}
• Marielle Montellano {{small|(from Tawag ng Tanghalan; Duets grand winner)}}
• Sheena Belarmino {{small|(from Tawag ng Tanghalan Kids; since 2024)}}
• Wize Estabillo {{small|(from BidaMan)}}

As of April 21, 2025, the show currently airs two segments: Step... in the Name of Love and Tawag ng Tanghalan: All-Star Grand Resbak 2025.

{{Main|Magpasikat}}

Magpasikat ({{literal translation|Show-Off}}) is the annual talent competition for all the hosts of It's Showtime. It is usually held either a week before the show's anniversary date, October 24, or during the week itself (although the 2021 to 2023 editions were held in November). The performances are evaluated by a special panel of hurados (judges).

Step… in the Name of Love is a dating game segment that premiered on April 7, 2025.{{Cite web |last=Kang |first=Kristine |title=Bagong segment ng 'It's Showtime,' trending online |url=https://www.gmanetwork.com/entertainment/tv/its_showtime/121527/bagong-segment-ng-its-showtime-trending-online/story |access-date=2025-04-09 |website=www.gmanetwork.com |language=en}}

The segment was supposed to air on March 3, 2025, set to replace Showtime Sexy Babe 2025. Auditions for this segment began on February 26, 2025, and are open to aspiring contestants aged 18 and above who are single. Applicants must bring a companion and share their story about why they remain single to this day. This segment is the successor to the reality dating game show Expecially for You. This segment was initially shelved for unknown reasons and was replaced by the revival of Sine Mo 'To.

In Step... in the Name of Love, a contestant seeks to find a new date with the assistance of a companion. Each pair consists of a "matchmaker," who is the contestant aiming to find a new match, and their "Hype Bestie," a companion or best friend who guides them throughout the process. Three potential matches, usually of the opposite gender, are then introduced. After each round, the potential matches may either "step up" within four steps (the higher the step, the greater the interest) or "step down," indicating disinterest or a mismatch in criteria. If a potential match steps down to the "X" line, they are deemed a "mismatch" and are automatically disqualified from being matched with the contestant.

{{Main|Tawag ng Tanghalan}}

{{Hatnote|For the current season, see Tawag ng Tanghalan: All-Star Grand Resbak season 2.}}

Tawag ng Tanghalan is an amateur singing competition that aired on the ABS-CBN network from 1953 to 1972. It was first revived on March 8, 1987, and lasted until November 26, 1989. It was once again revived as a segment of the show on January 2, 2016, and has since produced fourteen seasons: eight regular seasons, two kids seasons, and four special seasons. Tawag ng Tanghalan is the show's longest-running segment, airing every day since its return in January 2016.

A second all-star season, titled as All-Star Grand Resbak 2025, premiered on March 10, 2025, replacing Hide and Sing.

The following segments were aired in the show in the past years:

Hide and Sing was a mystery game show in which a celebrity guest plays detective, attempting to determine which of three completely covered-up singers is the true celebrity singer. This segment debuted in October 2020 until May 2021. It returned on January 20, 2025, and ended on March 8, 2025.{{Cite web |last=Deveza |first=Reyma |date=January 20, 2025 |title=Sexy Babe, Hide and Sing segments return to 'It's Showtime' |url=https://www.abs-cbn.com/entertainment/studios/tv/2025/1/20/sam-coloso-malaki-ang-pasasalamat-sa-it-s-showtime-sexy-babe-it-s-showtime-1257 |access-date=January 21, 2025 |website=ABS-CBN}}

The game is played in two rounds: the first round, called "KanTaguan," where all the singers perform a single song together, and the second round, named "Tagong Kampeon," where each singer performs their individual song. During each round, the co-hosts, celebrity guest, and their chosen studio audience member may interrogate the singers, with their voices altered when they speak normally.

After both rounds are completed, the celebrity guest and their audience companion must choose the hidden singer they believe to be the celebrity singer of the day. If they guess correctly, the studio audience member receives {{Philippine peso|5,000}}. Additionally, if they identify the celebrity singer by name, they will receive an extra {{Philippine peso|5,000}}. If they fail to guess, the studio audience member will still receive a gift pack from the show.

Sine Mo 'To (abbreviated as SMT) is a sketch comedy segment that mocks a variety of issues, unique storylines, and characters. Every day, at least two to three audience members are chosen to perform in the skits. At the end of the segment, these participants are awarded a cash prize based on their performance. The segment ran from 2012 to 2017 and was eventually moved to the show's YouTube account as Sine Mo 'To: Online Na 'To! hosted by a variety of Hashtags group members. The second revival started on March 4 to 8, 2025, replacing an unknown and unnamed segment that was supposed to air the previous day, and was replaced by Tawag ng Tanghalan: All-Star Grand Resbak 2025.{{Cite web |last=Kang |first=Kristine |title=Pagbalik ng 'Sine Mo To' sa 'It's Showtime,' trending online |url=https://www.gmanetwork.com/entertainment/tv/its_showtime/120560/pagbalik-ng-sine-mo-to-sa-its-showtime-trending-online/story |access-date=2025-03-04 |website=GMA Network|language=en}} The segment then returned on March 24, 2025. This segment is currently on-hiatus and possibly return in the future episodes.

Each story typically lasts a week and consists of six episodes, unless otherwise stated.

Quiz Vee was a quiz segment that premiered on March 4, 2025 wherein Vice Ganda asks trivia questions to the Madlang People about general information and current events. The audience gets prize money (usually {{Philippine peso|2,000}}) if the audience answers their assigned question correctly.{{Cite web |date=March 5, 2025 |title='Quiz V' sa 'It's Showtime' patok sa madlang people |url=https://www.abs-cbn.com/entertainment/showbiz/movies-series/2025/3/5/quiz-v-sa-its-showtime-patok-sa-madlang-people-2351 |access-date=March 12, 2025 |website=ABS-CBN |language=Filipino}}

{{Main|Showtime Sexy Babe season 2}}

The beauty pageant competition Showtime Sexy Babe returned for its second season in 2025, with auditions opening on January 11. This competition is open to girls, transgenders, and bisexuals between the ages of 18 and 28, who are confidently beautiful regardless of their appearance, body type, size, or flaw. This segment debuted in December 2021, and Sam Coloso won the season.{{Cite web |date=July 23, 2022 |title=Sam Coloso crowned as first "Showtime Sexy Babe" grand winner |url=https://www.abs-cbn.com/itsshowtime/articles-news/sam-coloso-crowned-as-first-showtime-sexy-babe-grand-winner-17789 |access-date=January 9, 2025 |website=ABS-CBN}} It is also notable for Cianne Dominguez, who was a semifinalist and later became one of the show's main hosts; Jubilyn Sabino and Johaira Moris, who were both grand finalists, later became members of Showtime Baby Dolls. The segment returned on January 20, 2025, and ended on March 1, 2025 with Zeah Pala as the season's grand winner.{{Cite web |date=March 1, 2025 |title=Zeah Nestle Pala is the Sexy Babe 2025 Grand Winner {{!}} It's Showtime |url=https://www.abs-cbn.com/entertainment/studios/tv/2025/3/1/zeah-nestle-pala-is-the-sexy-babe-2025-grand-winner-it-s-showtime-1446 |access-date=March 2, 2025 |website=ABS-CBN}}{{Cite web |last=Acar |first=Aedrianne |title=Zeah Nestle Palma wins Showtime Sexy Babe 2025 title |url=https://www.gmanetwork.com/entertainment/tv/its_showtime/120496/zeah-nestle-palma-wins-showtime-sexy-babe-2025-title/story |access-date=2025-03-02 |website=GMA Network |language=en}}

And the Breadwinner Is... was a game show that is similar to the segment TrabaHula and is named after the family comedy-drama film of the same name by Vice Ganda that also served as a promotion for the film, debuted on November 25, 2024, replacing Kalokalike: Face 4, and ended on January 2025.{{Cite web |date=November 25, 2024 |title=DonBelle gives blessing to contestant of new 'It's Showtime' segment |url=https://www.abs-cbn.com/entertainment/studios/tv/2024/11/25/donbelle-gives-blessing-to-contestant-of-new-it-s-showtime-segment-1700 |access-date=November 25, 2024 |website=ABS-CBN Entertainment}}{{Cite web |date=November 26, 2024 |title="It's Showtime's" Trabahula returns to honor breadwinners in "And The Breadwinner Is" |url=https://corporate.abs-cbn.com/newsroom/news-releases/2024/11/26/its-showtimes-trabahula-returns-to-honor-bread?lang=en |access-date=December 11, 2024 |website=ABS-CBN Corporate}}

{{Main|Kalokalike: Face 4}}

Season four of the impersonation talent show Kalokalike, dubbed as "Kalokalike: Face 4", premiered on September 2, 2024 and ran until November 23, 2024. This marked the return of the segment almost ten years since its last season in 2013. At the end of the season, Vyan Dela Cruz, who impersonated singer KZ Tandingan, was crowned the fourth "Ultimate Kalokalike", besting 15 other grand finalists.{{cite news | date=2024-09-03 | title=It's Showtime launches 'Kalokalike Face 4' | url=https://mb.com.ph/2024/9/3/it-s-showtime-launches-kalokalike-face-4 | url-status=live | archive-url=https://web.archive.org/web/20241008054100/https://mb.com.ph/2024/9/3/it-s-showtime-launches-kalokalike-face-4 | archive-date=2024-10-08 | access-date=2024-09-03 | newspaper=Manila Bulletin |language=en}}{{cite news | last=Antonio | first=Josiah | date=2024-09-02 | title=Carlos Yulo impersonator wins in 'Kalokalike Face 4' premier | url=https://news.abs-cbn.com/entertainment/2024/9/2/carlos-yulo-impersonator-wins-in-kalokalike-face-4-premier-1417 | access-date=2024-09-02 | work=ABS-CBN News}}

Kalokalike had already aired three seasons since its debut in 2013. The competition had three winners: Jonathan Garcia as actor Christopher de Leon, Jennifer Catayong ({{aka}} Nicki Morena) as rapper Nicki Minaj, and Daniel Aliermo as It's Showtime host and comedian Vice Ganda.{{Cite web |last=Bardinas |first=Mary Ann |date=September 3, 2024 |title=Kalokalike winners through the years: Who they are and the celebrities they impersonate |url=https://www.abs-cbn.com/itsshowtime/articles-news/kalokalike-winners-through-the-years-who-they-are-and-the-celebrities-they-impersonate-23209 |url-status=live |archive-url=https://web.archive.org/web/20250101043006/https://www.abs-cbn.com/itsshowtime/articles-news/kalokalike-winners-through-the-years-who-they-are-and-the-celebrities-they-impersonate-23209 |archive-date=January 1, 2025 |access-date=January 1, 2025 |website=ABS-CBN}}

Throwbox was a game show that premiered on September 7, 2024. In "Throwbox," players have the opportunity to "go back in time" by answering trivia questions about different decades, ranging from the 1970s to the 2010s. The game consists of two parts: an elimination round and the main gameplay.

In the elimination round, a group of ten players each selects one of ten colored boxes. The objective is to pick the correct box containing a star and confetti (later replaced by a picture of a specific It's Showtime host). The player who selects this box advances to the main round and instantly receives {{Philippine peso|10,000}}, while those who do not select the correct box receive {{Philippine peso|1,000}} for participation.

Before the main game begins, the advancing player must set aside half of their {{Philippine peso|10,000}} as savings and risk the other half as the initial stake. The hosts then introduce ten boxes, each featuring a question related to a specific year and a corresponding cash amount. For example, a box marked "1989" may be worth {{Philippine peso|15,000}}. The player is required to choose five out of the ten boxes. Each box contains a question with three multiple-choice answers. If the player answers correctly, the cash value of the box is added to their bank; if incorrect, the same amount is deducted.

After playing and answering questions from five boxes, the contestant has a chance to either double, triple, halve, or even lose their banked money in the "Super Box" round, which features a different question and year category. Before this round begins, the contestant must choose between two options: "Doble o Kalahati" (Double or Half) or "Triple o Sawi" (Triple or Nothing). In "Doble o Kalahati", a correct answer doubles the contestant's bank, while an incorrect answer reduces it by half. In "Triple o Sawi" a correct answer triples the bank, but an incorrect answer results in losing all the money. The "Super Box" question contains four multiple-choice answers.

Expecially for You (stylized as "eXpecially for you" and "EXpecially for You") was a reality dating segment that premiered on December 4, 2023 and ended on September 21, 2024, replacing the dance competition segment It's Showdown. The segment's name is a pun on Kylie Minogue and Jason Donovan's song Especially for You, as well as the word "ex," which refers to a previous relationship.{{Cite web |date=December 4, 2023 |title=Ecca at CJ, pinag-usapan ang past relationship nila sa 'eXpecially for you' {{!}} It's Showtime |url=https://ent.abs-cbn.com/itsshowtime/videos/ecca-at-cj-pinag-usapan-ang-past-relationship-nila-sa-expecially-for-you-355185 |access-date=December 6, 2023 |website=ABS-CBN Entertainment}}{{Cite web |last=Cortez |first=Jonnalyn |date=December 4, 2023 |title=It's Showtime New Segment Expecially For You {{!}} Netizens Notice Similarities with Tropang LOL's H.O.P.E. |url=https://www.spieltimes.com/tv-shows/its-showtime-new-segment-expecially-for-you-netizens-notice-similarities-with-tropang-lols-h-o-p-e/ |access-date=December 6, 2023 |website=SPIELTIMES}}{{Cite web |last=dela Cruz |first=Liezel |date=December 10, 2023 |title=Get all the 'feels' from these trending moments on It's Showtime's "Expecially For You" segment |url=https://ent.abs-cbn.com/itsshowtime/articles-news/get-all-the-feels-from-trending-moments-on-its-showtimes-expecially-for-you-segment-21205 |access-date=December 17, 2023 |website=ABS-CBN Entertainment}} In rare instances, if a searcher's ex isn't on the show, they may be joined by a close friend or relative. This segment was open to people of all genders aged 18 and up. Auditions were open to: any couple can audition for the show, but they must have broken up and be on good terms; and to audition as a searchee, any civilian who is single and "ready to mingle" regardless of gender can do so. The segment was replaced by Kalokalike: Face 4.

{{Main|It's Showdown}}

It's Showdown was a dance competition that premiered from October 30 to December 2, 2023, replacing Mini Miss U. The competition features the so-called "Classic Showtime" format: dance groups from around the Philippines battle and show off their dance skills in the "Showdance Arena" vying to become the segment's grand champion. It is open to all dance groups: all boys, all girls, all LGBTQ+, or mixed, and all ages 16 and up.{{Cite web |date=October 30, 2023 |title=Classic 'Showtime' returns; Kim Chiu turns emotional |url=https://news.abs-cbn.com/video/entertainment/10/30/23/classic-showtime-returns-kim-chiu-turns-emotional |access-date=March 11, 2025 |website=ABS-CBN}} At the end of the competition, Fresno Style PH was crowned the grand champion, with United Alliance in second place, and AMK Rock Nation coming in third place.{{Cite web |date=December 2, 2023 |title=Fresno Style PH, itinanghal na It’s Showdown Grand Winner {{!}} It's Showtime |url=https://ent.abs-cbn.com/itsshowtime/videos/fresno-style-ph-itinanghal-na-its-showdown-grand-winner-its-showtime-355099 |access-date=March 11, 2025 |website=ABS-CBN}} The segment was replaced by Expecially for You.

Mini Miss U was a beauty pageant competition for kids aged 8 years old and below. Mini Miss U was first aired on January 6, 2020 but was cancelled following the COVID-19 pandemic and the ABS-CBN shutdown. Auditions for this segment was held starting on June 7, 2023.{{Cite web |date=June 7, 2023 |title='It's Showtime' to hold auditions for Tawag ng Tanghalan, Mini Ms. U |url=https://www.abs-cbn.com/entertainment/06/07/23/its-showtime-to-hold-auditions-for-tnt-mini-ms-u |access-date=March 12, 2025 |website=ABS-CBN}} The segment then returned on June 19, 2023 and ran until October 28, 2023, where Arianah Kelsey Lasam was named the winner.{{Cite web |date=October 28, 2023 |title='Yes, girl!': Arianah Kelsey is Mini Ms. U grand winner |url=https://www.abs-cbn.com/entertainment/10/28/23/arianah-kelsey-is-mini-ms-u-grand-winner |access-date=March 12, 2025 |website=ABS-CBN}} She later became a member of Showtime Kids together with Enicka Xaria Orbe and Briseis Ericka Quijano who also became grand finalists after their respective stints in the competition.

Showtime debuted on its pre-noontime slot on October 24, 2009, with a 14.0% national TV rating based on Kantar Media Philippines, and then moved on the noontime slot from October 2010 to February 2011.{{Cite web|url=https://www.pep.ph/news/23677/tns-national-tv-ratings-oct-23-26-maalaala-mo-kaya-and-rated-k-top-the-weekend-primetime-race|title=TNS National TV Ratings (Oct. 23–26): Maalaala Mo Kaya and Rated K top the weekend primetime race|last=Santiago|first=Erwin|website=PEP.ph|access-date=December 4, 2018}} Its immense popularity ended the dominance of talk show SiS on its timeslot.{{Cite web|url=https://www.pep.ph/news/24301/tns-national-tv-ratings-jan-1-4-kapamilya-shows-welcome-the-new-year-still-on-top|title=TNS National TV Ratings (Jan. 1–4): Kapamilya shows welcome the New Year still on top|last=Santiago|first=Erwin|website=PEP.ph|access-date=December 4, 2018}} GMA Network replaced SiS with Diz Iz It!, a competition similar to Showtime, but it was cancelled after five months.

Showtime{{'s}} first grand finals held in July 2010 received a 35% national TV rating, beating the 8.9% rating of Diz Iz It! and 13.7% of Eat Bulaga!{{cite web|url=http://www.pep.ph/guide/guide/6490/kantar-mediatns-national-household-ratings-july-23-25-showtime-grand-finals-scores-high-among-viewers|title=Kantar Media/TNS National Household Ratings (July 23–25): Showtime grand finals scores high among viewers – PEP.ph: The Number One Site for Philippine Showbiz|author=PEP.ph|date=July 26, 2013|work=pep.ph|access-date=June 3, 2013|archive-date=March 10, 2016|archive-url=https://web.archive.org/web/20160310045038/http://www.pep.ph/guide/guide/6490/kantar-mediatns-national-household-ratings-july-23-25-showtime-grand-finals-scores-high-among-viewers|url-status=dead}} The second grand finals held in December 2010 scored a 23.4% national TV rating against Eat Bulaga!{{'s}} 17.4%.{{Cite web|url=https://www.pep.ph/news/27735/kantar-media-tns-national-household-ratings-dec-14-20-mara-clara-continues-its-winning-streak|title=Kantar Media-TNS National Household Ratings (Dec. 14–20): Mara Clara continues its winning streak|last=Santiago|first=Erwin|website=PEP.ph|access-date=December 4, 2018}} The third grand finals in May 2011 also delivered a rating of 21.3% versus Eat Bulaga!{{'s}} 17%.

Showtime again moved to the noontime slot for the second and current time on February 6, 2012, after one year and the show's one week hiatus (now using its current name It's Showtime), with a 13.6% national rating.{{cite web|url=http://www.pep.ph/news/32913/kantar-media-tns-national-household-ratings-feb-3-6-kapamilya-shows-still-lead-primetime-it39s-showt|title=Kantar Media-TNS National Household Ratings (Feb. 3–6): Kapamilya shows still lead primetime; It's Showtime makes its debut on noontime|first=Erwin|last=Santiago}} The episode received an overall 16.3% rating when the viewership numbers from Studio 23 were added. Initially placing behind Eat Bulaga!, the show's rating peaked to a 20.9% national rating during the finals of the "Bida Kapamilya" segment and its third anniversary week-long celebration.[http://www.pep.ph/news/36238/kantar-media-tns-total-philippines-household-ratings-oct-24-28-it39s-showtime-climbs-while-eat-bulaga-slips-walang-hanggan-ends-memorable-run Kantar Media-TNS Total Philippines Household Ratings (Oct. 24–28): It's Showtime climbs while Eat Bulaga! slips; Walang Hanggan ends memorable run] retrieved via pep.ph October 30, 2012[http://www.abs-cbnnews.com/entertainment/10/23/12/its-showtime-beats-eat-bulaga-ratings It's Showtime beats Eat Bulaga ratings] retrieved via abs-cbnnews.com October 23, 2012

The finals of the Kalokalike segment in June 2013 garnered a 26.8% national TV rating, leaving Eat Bulaga! and Wowowillie with 13.2% and 2.8% ratings, respectively.{{cite web |url=http://nationwidehitsandflopsph.blogspot.com/2013/06/kantar-media-philippines-national_3.html |title=HITS AND FLOPS: KANTAR MEDIA PHILIPPINES-NATIONAL HOUSEHOLD TV RATINGS June 1, 2, 2013 |access-date=July 11, 2018 |url-status=dead |archive-url=https://web.archive.org/web/20131005080303/http://nationwidehitsandflopsph.blogspot.com/2013/06/kantar-media-philippines-national_3.html |archive-date=October 5, 2013}} The finals of the segment's second iteration posted a 21.6% national TV rating, once again beating Eat Bulaga!{{'s}} 15.8% and Wowowillie{{'s}} 2.6%.{{cite web|url=http://abscbnpr.com/national-tv-ratings-urban-rural-september-27-28-and-29-2013/|archive-url=https://web.archive.org/web/20131005063759/http://abscbnpr.com/national-tv-ratings-urban-rural-september-27-28-and-29-2013/|url-status=dead|archive-date=October 5, 2013|title=National TV Ratings (Urban + Rural): September 27, 28, and 29, 2013|work=abscbnpr.com}}

It's Showtime continued its dominance in the noontime slot with its fourth anniversary week special held from October 21–26, 2013.{{cite web|url=http://nationwidehitsandflopsph.blogspot.com/2013/10/kantar-media-philippines-national_24.html|title=Kantar Media Philippines-National Household TV Ratings Week 43|url-status=dead|archive-url=https://web.archive.org/web/20131030005926/http://nationwidehitsandflopsph.blogspot.com/2013/10/kantar-media-philippines-national_24.html|archive-date=October 30, 2013}}{{cite web|url=http://abscbnpr.com/its-showtime-continues-ratings-winning-streak-with-magpasikat-week/|archive-url=https://web.archive.org/web/20131102001247/http://abscbnpr.com/its-showtime-continues-ratings-winning-streak-with-magpasikat-week/|url-status=dead|archive-date=November 2, 2013|title="It's Showtime" Continues Ratings Winning Streak with Magpasikat Week|work=abscbnpr.com}}

The program faced heavy competition in 2015 when the sixth anniversary special only scored a 10.2% national TV rating, four times behind Eat Bulaga's 40.1%. This is due to the Tamang Panahon special (and the build-up before that), which served as the climax of the then-popular Kalyeserye segment which featured AlDub.{{Cite web|url=https://www.pep.ph/guide/agb/20540/agb-nielsen-mega-manila-ratings-sept-19-20-2015-aldub-first-date-gets-four-times-the-tv-rating-of-it|title=AGB: AlDub first date gets four times the rating of|last=Ching|first=Mark Angelo|website=PEP.ph|access-date=December 4, 2018}}{{Cite web|url=https://www.pep.ph/guide/tv/21352/updated-how-did-aldubebtamangpanahon-and-showtimeanimversary-fare-in-ratings-game|title=#ALDubEBTamangPanahon and #ShowtimeAnimversary in ratings game|last=Anarcon|first=James Patrick|website=PEP.ph|access-date=December 4, 2018}}{{cite web|url=https://www.pep.ph/guide/tns/21500/kantar-media-tns-nationwide-ratings-oct-15-24-2015-eat-bulaga-unable-to-penetrate-top-10-highest-nat|title=Kantar: Eat Bulaga unable to penetrate Top 10 highest nationwide ratings|first=Mark Angelo|last=Ching|website=PEP.ph}}

It's Showtime quickly regained its prominence on its time slot when Tawag ng Tanghalan launched in 2016. The program garnered a 33.6% national TV rating during the singing competition's first grand finals, over Eat Bulaga's 11.7%.{{Cite web|url=http://abscbnpr.com/its-showtime-launches-tawag-ng-tanghalan-version-for-kids/|archive-url=https://web.archive.org/web/20170318210643/http://abscbnpr.com/its-showtime-launches-tawag-ng-tanghalan-version-for-kids/|url-status=dead|archive-date=March 18, 2017|title=abscbnpr.com – "It's Showtime" Launches "Tawag Ng Tanghalan" Version for Kids|access-date=December 4, 2018}} Tawag ng Tanghalan continued its winning streak during its second-season finale when it [https://fromthetube.wordpress.com/2018/06/05/tawag-ng-tanghalan-2-finale-scores-big-but-not-big-enough/comment-page-1/ posted a national TV rating of 31% against Eat Bulaga's 9.5%.]{{Cite web|url=https://news.abs-cbn.com/entertainment/06/04/18/tawag-ng-tanghalan-finale-scores-monster-ratings|title='Tawag ng Tanghalan' finale scores monster ratings|website=ABS-CBN News|access-date=December 4, 2018}} It's Showtime topped the ratings game once again during the first grand finals of Miss Q and A segment on June 30, 2018, with a national TV rating of 28.4% versus Eat Bulaga's 11.1%.{{Cite web|url=https://twitter.com/abscbnpr/status/1013731129768194048?lang=en|title="It's Showtime's" "Miss Q and A" grand finals, where Juliana Parizcova Segovia was crowned the grand winner garnered a national TV rating of 28.4%, compared to "Eat Bulaga" (11.1%) last Saturday (June 30).|last=PR|first=ABS-CBN|date=July 2, 2018|website=@abscbnpr|access-date=December 4, 2018}}

The second Miss Q and A grand finals posted a national TV rating of 27.4%, beating Eat Bulaga's 10.6%, Asawa Ko, Karibal Ko{{'s}} 13.8%, and Tadhana{{'s}} 11.3%.{{Cite web|url=http://abs-cbn.com/newsroom/tv-ratings/national-tv-ratings-february-22-25-2019?lang=en|title=National TV Ratings (February 22–25, 2019) {{!}} ABS-CBN Corporate|last=Corporation|first=ABS-CBN|website=ABS-CBN|access-date=March 6, 2019}}{{Dead link|date=October 2023 |bot=InternetArchiveBot |fix-attempted=yes }}

Tawag ng Tanghalan third-season finale posted a national TV rating of 25.8%, beating Eat Bulaga's 10.4% and Hanggang Sa Dulo Ng Buhay Ko{{'s}} 9.5%.{{Cite web|date=October 1, 2019|title=Zephanie Dimaranan's 'MMK' hits 27.2%; 'Tawag ng Tanghalan' Grand Finals drives up 'It's Showtime' viewership|url=https://www.lionheartv.net/2019/10/zephanie-dimaranans-mmk-hits-27-2-tawag-ng-tanghalan-grand-finals-drives-up-its-showtime-viewership/|access-date=November 22, 2020|website=LionhearTV|language=en-US}}

On January 27, 2024, Tawag ng Tanghalan seventh-season finale posted a national TV rating of 4.8% beating Eat Bulaga{{'s}} 4.5% and Tahanang Pinakamasaya's 2.7%

On February 7, 2024, It's Showtime achieved a historic victory since the ABS-CBN shutdown with a rating of 4.4% once again beating Eat Bulaga's 3.9% and Tahanang Pinakamasaya{{'s}} 3.1%.{{Cite web|date=February 7, 2024|title='It's Showtime' wins ratings game anew; has it found the perfect formula to keep undermining 'EAT Bulaga's' noontime leadership?|url=https://www.lionheartv.net/2024/02/its-showtime-eat-bulaga-leadership/|access-date=February 7, 2024|website=LionhearTV|language=en-US}}

On March 1 and 2, 2024, It's Showtime once again made victories in the ratings with 4.6% and 5.1% respectively. Thus, beating both Eat Bulaga{{'s}} 4.1% and 4.7% and the finale of Tahanang Pinakamasaya{{'s}} 2.9% and 2.8%.

On their GMA Network debut last April 6, It's Showtime achieved 524,294 peak concurrent views online and historic rating victory since the ABS-CBN shutdown with an all-time high rating of 9.7% beating Eat Bulaga's 4.4%.{{Cite web|date=April 8, 2024|title=Vice Ganda thankful as It's Showtime debut episode on GMA becomes top-rater |url=https://www.gmanetwork.com/news/showbiz/chikaminute/903016/vice-ganda-thankful-as-it-s-showtime-debut-episode-on-gma-becomes-top-rater/story/ |access-date=April 8, 2024 |website=GMA News Online |language=en-US}}

On June 20 and July 5, 2024, It's Showtime made victories in the ratings with 7.9% and 8.7% respectively once again beating Eat Bulaga{{'s}} 3.6% and 4.0%.{{Cite web|date=June 27, 2024|title='It's Showtime' maintains high TV ratings vs 'EAT... Bulaga'|url=https://www.lionheartv.net/2024/06/its-showtime-eat-bulaga-maintain/|access-date=October 22, 2024|website=LionhearTV|language=en-US}}

On July 18, 2024, It's Showtime once again achieved a historic victory since the ABS-CBN shutdown and return to the original frequencies through ALLTV last June 17, with a rating of 9.4% beating Eat Bulaga's 3.8%.{{Cite web|date=July 25, 2024|title='It's Showtime' marks second highest rating since the pandemic and ABS-CBN shutdown|url=https://www.lionheartv.net/2024/07/its-showtime-second-highest/|access-date=August 19, 2024|website=LionhearTV|language=en-US}}

A series of statements by guest judge Rosanna Roces against certain groups during an episode in January 2010 attracted controversy for perceived insensitivity towards teachers. ABS-CBN relieved Roces of her jury duty as a form of self-regulation, but Movie and Television Review and Classification Board (MTRCB) placed the program under a 20-day preventive suspension on January 11, 2010. A placeholder variety show titled Magpasikat was aired in lieu of Showtime; Magpasikat had essentially the same talent show format as Showtime except that the competing groups are composed of celebrities.{{citation|url=http://www.pep.ph/news/24361/MTRCB-suspends--Showtime--for-20-days-for-Rosanna-Roces's-statements-against-teachers|last=Santiago|first=Erwin|title=MTRCB suspends Showtime for 20 days for Rosanna Roces's statements against teachers|publisher=Philippine Entertainment Portal|date=January 11, 2013}}{{Cite web|date=January 14, 2010|title=After 'Showtime,' MTRCB now mulls suspension of 'Magpasikat'|url=https://news.abs-cbn.com/entertainment/01/14/10/after-showtime-mtrcb-now-mulls-suspension-magpasikat|access-date=November 22, 2020|website=ABS-CBN News|language=en}} The suspension only lasted for six days after the Court of Appeals issued a 60-day temporary restraining order against the MTRCB's suspension. Showtime eventually returned on air on January 19, 2010.{{citation|url=http://www.pep.ph/news/24406/-Showtime--returns-on-air---tomorrow|last=Almo|first=Nerisa|title=Showtime returns on air tomorrow|publisher=Philippine Entertainment Portal|date=January 18, 2012|access-date=January 18, 2010|archive-date=August 28, 2016|archive-url=https://web.archive.org/web/20160828221706/http://www.pep.ph/news/24406/-Showtime--returns-on-air---tomorrow|url-status=dead}}[http://www.abs-cbn.com/Feature/Article/6301/Showtime-will-be-back-on-air-today.aspx Showtime will be back on air today] retrieved via abs-cbn.com January 19, 2013{{cite web|url=http://www.abs-cbn.com/Feature/Article/7052/Could-Showtime-be-airing-its-final-episode-.aspx |title=Could 'Showtime' be airing its final episode? |publisher=ABS-CBN.com |date=March 27, 2012 |access-date=December 8, 2012}}{{Cite web|date=January 19, 2010|title='Showtime' back on air after suspension|url=https://news.abs-cbn.com/entertainment/01/19/10/showtime-back-air-after-suspension|access-date=November 22, 2020|website=ABS-CBN News|language=en}}{{Cite web|date=January 18, 2010|title='Showtime' back on air January 19|url=https://news.abs-cbn.com/entertainment/01/18/10/showtime-back-air-january-19|access-date=November 22, 2020|website=ABS-CBN News|language=en}} In March 2010, MTRCB ordered a total one-month suspension of the program because of the incident, including the replacement program Magpasikat. The MTRCB also directed the filing of criminal charges against Florida Tan, ABS-CBN vice-president for programming, and other officers "responsible for the violation."{{cite web|url=http://www.abs-cbnnews.com/entertainment/03/26/10/mtrcb-suspends-showtime-1-month|title=(Update 2) MTRCB suspends 'Showtime' for 1 month | ABS-CBN News | Latest Philippine Headlines, Breaking News, Video, Analysis, Features|date=March 26, 2012|publisher=ABS-CBN News|access-date=December 8, 2013}} Bong Osorio, head of ABS-CBN's Corporate Communications said that the suspension was not yet final and that they were seeking appeal before the Office of the President.{{cite web|url=http://www.abs-cbnnews.com/entertainment/03/26/10/abs-cbn-statement-showtime|title=ABS-CBN statement on 'Showtime' |date=March 26, 2018|publisher=ABS-CBN News|access-date=December 8, 2017}} The variety show later on won the case because the MTRCB had not presented new arguments that would justify a reversal of its previous resolution.[http://www.pep.ph/news/26934/%20Showtime%20-wins-case-against-MTRCB Showtime wins case against MTRCB] retrieve via pep.ph September 29, 2012[http://www.abs-cbn.com/Feature/Article/8805/Vice-Ganda-on-MTRCB-Gusto-ba-nila-talaga-mawala-ang-Showtime-.aspx Vice Ganda on MTRCB: 'Gusto ba nila talaga mawala ang Showtime?'] ABS-CBN, retrieved July 10, 2013

The program's dating game segment Nasaan Ka, Mr. Pastillas? drew ire from netizens and women's group Gabriela for "pimping" Angelica Yap, popularly known as Pastillas Girl. The program responded to Gabriela's statement, saying that it is "hurtful and offensive to women like Angelica who has done nothing wrong but to share her story with the hope of getting another shot at love."{{Cite web|date=October 8, 2015|title='It's Showtime' denounces Gabriela complaint vs 'Pastillas Girl' segment|url=https://entertainment.inquirer.net/180513/its-showtime-denounces-gabriela-complaint-vs-pastillas-girl-segment|access-date=November 22, 2020|website=Inquirer.net|language=en}} It also clarified the segment's intent of helping Yap find love and recover from a failed relationship. MTRCB summoned the show's executives to give a list of suggestions on how to improve the segment.{{Cite web|date=October 15, 2015|title=Twitter users hail MTRCB decision on 'Pastillas Girl'|url=https://news.abs-cbn.com/entertainment/10/15/15/twitter-users-hail-mtrcb-decision-pastillas-girl|access-date=November 22, 2020|website=ABS-CBN News|language=en}}

On September 4, 2023, the MTRCB suspended the noontime show over an alleged obscene act by Vice Ganda and Ion Perez in a July 25 episode of the "Isip Bata" segment.{{Cite web|url=https://mb.com.ph/2023/9/4/mtrcb-suspends-it-s-showtime|title=MTRCB suspends noontime program 'It's Showtime!'|work=Manila Bulletin|date=September 4, 2023|access-date=September 4, 2023}}{{Cite web|url=https://www.philstar.com/entertainment/2023/09/06/2294276/its-showtime-suspension-not-yet-final-lala-sotto-not-involved-decision-mtrcb|title='It's Showtime' suspension not yet final; Lala Sotto not involved in decision — MTRCB|work=Philstar|date=September 6, 2023|access-date=September 6, 2023}} However, the show continues to air as their network filed a motion for reconsideration.{{Cite web|url=https://entertainment.inquirer.net/517274/abs-cbn-to-file-motion-for-reconsideration-on-its-showtime-suspension|title=ABS-CBN to file motion for reconsideration on 'It's Showtime' suspension|work=INQUIRER.net|date=September 5, 2023|access-date=September 5, 2023}} Atty. Juan Ponce Enrile, Chief Presidential Legal Counsel, criticized what he perceived as an immoral action on part of Vice and Ion.{{cite web|title=Presidential Legal Counsel Juan Ponce Enrile lambasts Vice Ganda: "Bastos ka, bastos kang tao!"|author= Arniel C. Serato|url=https://www.pep.ph/news/local/175810/juan-ponce-enrile-vice-ganda-bastos-a718-20230911

|access-date=September 25, 2023|website=pep.ph|date=September 11, 2023}} On September 28, the MTRCB denied the motion for reconsideration filed by ABS-CBN and GMA Network, allowing the networks to appeal to the Office of the President within 15 days.{{cite web|title=MTRCB upholds 12-day suspension of 'It's Showtime'|author=Nickie Wang|url=https://manilastandard.net/news/top-stories/314374995/mtrcb-upholds-12-day-suspension-of-its-showtime.html |access-date=September 29, 2023|website=manilastandard.net|date=September 29, 2023}} On October 6, both GMA and ABS-CBN decided not to appeal to the Office of the President, leaving the program suspended from October 14 to 27.{{cite news|url=https://news.abs-cbn.com/entertainment/10/06/23/read-statement-on-abs-cbns-decision-not-to-appeal-mtrcbs-ruling-on-showtime|title=READ: Statement on ABS-CBN's decision not to appeal MTRCB's ruling on 'Showtime'|website=ABS-CBN News|date=October 6, 2023|access-date=October 7, 2023}} Another variety show, It's Your Lucky Day temporarily took It's Showtime's timeslot during the suspension period.{{cite news |last1=Severo |first1=Jan Milo |title='It's Showtime' temporary replacement 'It's Your Lucky Day' debuts on top of X nationwide |url=https://www.philstar.com/entertainment/2023/10/16/2304166/its-showtime-temporary-replacement-its-your-lucky-day-debuts-top-x-nationwide |access-date=18 October 2023 |work=The Philippine Star |date=16 October 2023}}

Teacher Tony Dizon issued an apology after mistakenly stating that Gloria Macapagal Arroyo was the first female president of the Philippines instead of Corazon Aquino on the show's trivia segment Throwbox on September 19, 2024. Acknowledging the backlash and accusations of boastfulness after sharing his academic achievements, Dizon expressed surprise at the mistake, noting the pressure of performing live. In a Facebook video, he emphasized the importance of learning from mistakes and urged the public to understand the challenges of being in the spotlight. Dizon concluded by stating that while criticism is inevitable, how one responds defines their character. The segment later went on hiatus and eventually never returned in future episodes.{{Cite web |last=TGFM |date=2024-09-24 |title=Teacher who went viral for incorrect answer on 'It's Showtime' addresses criticism and apologizes |url=https://theglobalfilipinomagazine.com/teacher-who-went-viral-for-incorrect-answer-on-its-showtime-addresses-criticism-and-apologizes/ |access-date=2024-11-05 |website=The Global Filipino Magazine |language=en-US}}{{Cite web |date=2024-09-20 |title=Showtime contestant 'di kilala ang 1st Filipina president ng bansa, viral |url=https://bandera.inquirer.net/395597/showtime-contestant-di-kilala-ang-1st-filipina-president-ng-bansa-viral |access-date=2024-11-05 |website=INQUIRER.net |language=en}}

On the February 28, 2025 episode of the beauty pageant competition Showtime Sexy Babe 2025, contestant Heart Aquino admitted having limited knowledge about the Commission on Elections (COMELEC) when asked for her message to the poll body, prompting concern from host Vice Ganda. At 20 years old, Aquino also revealed she has not yet voted, drawing public attention. In response, COMELEC Chairperson George Garcia announced that Aquino was invited to the COMELEC office in Manila for voter education. He emphasized that "many young Filipinos may also lack awareness of the poll body's role, and stated that it is COMELEC's duty to address this gap." Garcia expressed hope that educating Aquino could inspire others to become more informed voters. As a response to the incident, It's Showtime re-introduced its quiz segment called "Quiz V" on March 3, 2025, aiming to promote general knowledge and awareness among its audience.{{Cite web |last=Evangelista |first=Jessica Ann |date=2025-03-01 |title=Vice Ganda ‘bothered’ by contestant’s lack of knowledge about Comelec |url=https://entertainment.inquirer.net/599486/vice-ganda-bothered-by-contestants-lack-of-knowledge-about-comelec |access-date=2025-03-05 |website=INQUIRER.net |language=en}}{{Cite web |last=Llemit |first=Kathleen A. |title=‘Bothersome’: Vice Ganda reacts to ‘Showtime’ contestant’s lack of knowledge about Comelec |url=https://www.philstar.com/entertainment/2025/03/01/2425109/bothersome-vice-ganda-reacts-showtime-contestants-lack-knowledge-about-comelec |access-date=2025-03-05 |website=Philstar.com}}{{Cite web |last=Cabalza |first=Dexter |last2=cbuban |date=2025-03-03 |title=TV show contestant gets invite to tour Comelec |url=https://www.inquirer.net/431077/tv-show-contestant-gets-invite-to-tour-comelec/ |access-date=2025-03-05 |website=Inquirer.net |language=en}}

{{Infobox album

| name = Showtime: The Album

| type = soundtrack

| artist =

| cover =

| alt =

| released = {{Start date|2010|10|}}

| recorded =

| venue =

| studio =

| genre = OPM

| length =

| label = Star Music

| producer = ABS-CBN Film Productions, Inc.
DJ M.O.D.

| prev_title =

| prev_year =

| next_title =

| next_year =

}}

A soundtrack album composed of five music tracks featuring the It's Showtime hosts was released in October 2010.[http://www.abs-cbn.com/Feature/Article/8872/Showtime-the-album-an-early-Christmas-treat.aspx Showtime the album, an early Christmas treat] {{webarchive|url=https://web.archive.org/web/20111114163253/http://www.abs-cbn.com/Feature/Article/8872/Showtime-the-album-an-early-Christmas-treat.aspx |date=November 14, 2011 }} retrieved via abs-cbn.com October 24, 2012[http://www.starrecords.ph/album_details.asp?id=361 Showtime The Album] retrieved via starrecords.ph December 16, 2012

All songs produced by DJ M.O.D.

{{Track listing

| title1 = Showtime Theme Song

| note1 = performed by Kim Atienza, Teddy Corpuz, Anne Curtis, Jugs Jugueta, Vhong Navarro

| length1 = 2:46

| title2 = Magpasikat

| note2 = performed by Corpuz

| length2 = 2:04

| title3 = Madlang People

| note3 =

| length3 = 2:51

| title4 = Hari ng Dance Floor

| note4 = performed by Navarro

| length4 = 2:57

| title5 = We'll Get There

| note5 = performed by Curtis

| length5 = 4:02

| total_length = 14:40

}}

{{Infobox album

| name = Isip Bata: The Album

| type = compilation

| artist =

| cover = File:Isip_Bata_The_Album_cover.jpg

| alt =

| released = {{Start date|2023|11|03}}

| recorded =

| venue =

| studio =

| genre = OPM
Novelty

| length = 32:50

| label = Star

| producer = Christian Martinez

| prev_title =

| prev_year =

| next_title =

| next_year =

| misc = {{Singles

| name = Isip Bata: The Album

| type =

| single1 = Totoy Bibbo

| single1date = October 13, 2023

| single2 = Clap Clap Clap

| single2date = October 13, 2023

| single3 = Dalandan Shake

| single3date = October 13, 2023

| single4 = Pamela

| single4date = October 13, 2023

| single5 = Learn the 1, 2, 3

| single5date = October 13, 2023

}}

}}

Isip Bata: The Album is a compilation album of eleven music tracks featuring the members of the kiddie group "Batang Cute-Po" (then called Showtime Kids) of the show's children's segment "Isip Bata", consisting of Argus Aspiras, Imogen Cantong, Princess Kathryn "Kulot" Caponpon, Jaze Capili, and Lucas Landicho was released on November 3, 2023.{{Cite web |date=October 20, 2023 |title="It's Showtime's" Imogen, Argus, Kulot, Jaze, and Lucas revive popular tunes |url=https://www.abs-cbn.com/newsroom/news-releases/2023/10/20/its-showtime-imogen-argus-kulot-jaze-lucas-singles?lang=en |access-date=November 5, 2023 |website=ABS-CBN Corporate}}{{Cite web |date=2023-10-24 |title=Argus, Lucas, Imogen, makulit hanep sa pagkanta |url=https://www.abante.com.ph/2023/10/24/argus-lucas-imogen-makulit-hanep-sa-pagkanta/ |access-date=2023-11-04 |website=www.abante.com.ph |language=en-US}}{{Cite web |last=Asis |first=Salve V. |title=Imogen, Argus, Kulot, Jaze, at Lucas ng 'It's Showtime,' nagpapaindak |url=https://www.philstar.com/pang-masa/pang-movies/2023/10/23/2305835/imogen-argus-kulot-jaze-lucas-ng-its-showtime-nagpapaindak |access-date=2023-11-04 |website=Philstar.com}} The first five singles off the album (Totoy Bibbo, Clap Clap Clap, Dalandan Shake, Pamela, and Learn the 1, 2, 3) were first released on October 13, 2023.

{{Track listing

| extra_column = Original artist

| title1 = Chicken Dance

| note1 = performed by Imogen, Argus, Kulot, Jaze, Lucas

| writer1 = Christian Martinez

| length1 = 4:14

| title2 = Totoy Bibbo

| writer2 = Martinez

| note2 = performed by Argus

| extra2 = Vhong Navarro

| length2 = 3:02

| title3 = Clap Clap Clap

| note3 = performed by Kulot

| writer3 = {{hlist|Jonathan Manalo|Roque Santos}}

| extra3 = Awra Briguela

| length3 = 2:35

| title4 = Dalandan Shake

| note4 = performed by Imogen

| writer4 = Martinez

| extra4 = Navarro, Makisig Morales

| length4 = 3:02

| title5 = Learn the 1, 2, 3

| note5 = performed by Lucas

| writer5 = {{hlist|Manalo|Santos|Annabelle Regalado-Borja}}

| length5 = 0:56

| title6 = Pamela

| writer6 = Martinez

| note6 = performed by Jaze

| extra6 = Navarro

| length6 = 3:30

| title7 = Step 1, 2, 3

| writer7 = Sunny Ilacad

| note7 = performed by Argus

| length7 = 3:25

| title8 = Ang Kulit

| note8 = performed by Imogen, Argus, Kulot, Jaze, Lucas

| writer8 = {{hlist|Martinez|Manalo}}

| extra8 = Vice Ganda

| length8 = 3:09

| title9 = Mag Exercise Tayo

| note9 = performed by Imogen, Argus, Kulot, Jaze, Lucas

| extra9 = Yoyoy Villame

| writer9 = Roman Villame

| length9 = 2:15

| title10 = The Teacher and the Pupils

| note10 = performed by Imogen, Argus, Kulot, Jaze, Lucas

| writer10 = Villame

| extra10 = Villame

| length10 = 0:56

| title11 = Sayaw ni Vhong

| note11 = performed by Imogen, Argus, Kulot, Jaze, Lucas

| writer11 = Martinez

| length11 = 3:16

| total_length = 32:50

}}

The show spawned its first international franchise in 2019, titled It's Showtime Indonesia, which premiered from March 25, 2019, until May 9, 2020, on MNCTV.{{cite news|url=https://news.abs-cbn.com/entertainment/03/16/19/showtime-gets-indonesian-franchise-media-company-confirms|title='Showtime' gets Indonesian franchise, media company confirms|work=ABS-CBN News|access-date=March 18, 2019}} It's Showtime became ABS-CBN's first non-narrative format to be franchised by another country.{{cite web|url=https://www.bworldonline.com/abs-cbn-signs-format-deal-with-indonesian-firm-for-noontime-show/|title=ABS-CBN signs format deal with Indonesian firm for noontime show|last1=Charm|first1=Neil|website=BusinessWorld|date=March 22, 2019 }}

• Tawag ng Tanghalan

{{notelist}}

{{reflist}}

• {{Official website|https://ent.abs-cbn.com/itsshowtime}}

{{Kapamilya Channel current original programming}}

{{A2Z (TV channel) current original programming}}

{{ABS-CBN Studios current programming}}

{{Afternoon variety shows in the Philippines}}

Category:2009 Philippine television series debuts

Category:2000s Philippine television series

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Category:Filipino-language television shows

Category:Kapamilya Channel original programming

Category:Obscenity controversies in television

Category:Television controversies in the Philippines

Category:Television productions suspended due to the COVID-19 pandemic

Category:Television series by ABS-CBN Studios