New Rules#Composition and release

File:Dua Lipa 04-19-2017 -16 (33970014540).jpg

"New Rules" was originally written by Caroline Ailin, Emily Warren and its producer Ian Kirkpatrick during a writing camp for English girl band Little Mix.{{cite web |url=http://www.purebreak.com.br/noticias/little-mix-cantando-new-rules-musica-de-dua-lipa-tinha-sido-escrita-para-girlband/66595 |title=Little Mix cantando 'New Rules'? Música de Dua Lipa tinha sido escrita para girlband! |last=Rigotti |first=Carolinne |date=22 December 2017 |website=Pure Break |language=pt |trans-title=Little Mix singing 'New Rules'? Dua Lipa's music had been written for girlband! |access-date=23 March 2018 |archive-date=27 June 2019 |archive-url=https://web.archive.org/web/20190627104617/https://www.purebreak.com.br/noticias/little-mix-cantando-new-rules-musica-de-dua-lipa-tinha-sido-escrita-para-girlband/66595 |url-status=live }}{{cite web |url=http://www.pensadosplace.tv/jason-derulo-producersongwriter-ian-kirkpatrick/ |title=Jason Derulo producer/songwriter, Ian Kirkpatrick|publisher=Pensado's Place |access-date=23 March 2017 |archive-url=https://web.archive.org/web/20170917101722/http://www.pensadosplace.tv/jason-derulo-producersongwriter-ian-kirkpatrick/ |archive-date=17 September 2017}} Kirkpatrick also engineered and programmed the track, while Chris Gehringer mastered it and Josh Gudwin mixed it.{{cite AV media notes |title=Dua Lipa |type=liner notes |others=Dua Lipa |publisher=Warner Bros. Records |year=2017 |id=0190295938482}} According to Warren, she was told in the early years of her career to never write a song where the male partner will not "get it", but later stopped following that because she thinks the "best writing" happens when she stops worrying about what to do and just expresses herself. She added that she applied this approach with "New Rules", whose lyrics were inspired by Ailin's struggles with the temptation of getting back together with a former boyfriend.{{cite web |url=https://www.theyoungfolks.com/music/116759/music-interview-emily-warren/ |title=Music Interview: Emily Warren |last=Bulayo |first=Ashley |date=16 February 2018 |website=The Young Folks |access-date=23 March 2017 |archive-date=24 March 2019 |archive-url=https://web.archive.org/web/20190324083838/https://www.theyoungfolks.com/music/116759/music-interview-emily-warren/ |url-status=live }} The song was passed down by a few artists, including one who thought it did not have a notable hook.{{cite web |url=http://www.thefader.com/2018/03/08/ian-kirkpatrick-interview-new-rules |title=Ian Kirkpatrick on helping create Dua Lipa's 'New Rules' and other weirdo mega-hits |date=8 March 2018 |work=The Fader |access-date=23 March 2017 |archive-date=8 August 2019 |archive-url=https://web.archive.org/web/20190808082359/http://www.thefader.com/2018/03/08/ian-kirkpatrick-interview-new-rules |url-status=live }}

In January 2017, Dua Lipa announced through her Facebook account that she was postponing the release of her eponymous debut studio album to 2 June of that year in order to record more songs.{{cite web |url=http://diymag.com/2017/01/11/dua-lipa-delays-debut-album |title=Dua Lipa has delayed her debut album |date=11 January 2017 |work=DIY |access-date=23 March 2017 |archive-date=27 June 2019 |archive-url=https://web.archive.org/web/20190627104726/http://diymag.com/2017/01/11/dua-lipa-delays-debut-album |url-status=live }} After this, she traveled to Los Angeles, California, where Kirkpatrick played her "New Rules" and she recorded it.{{cite web |url=https://www.gq.com/story/dua-lipa-is-changing-the-rules-of-pop-music |title=Dua Lipa is changing the rules of pop music |last=Carley |first=Brennan |date=24 January 2018 |work=GQ |url-access=limited|access-date=23 March 2017 |archive-date=27 July 2020 |archive-url=https://archive.today/20200727000030/https://www.gq.com/story/dua-lipa-is-changing-the-rules-of-pop-music |url-status=live }} The song was recorded at Zenseven Studios in Woodland Hills, Los Angeles, NRG Studios in North Hollywood, Los Angeles and Atlantic Recording Studios in Los Angeles while the vocals were recorded at TaP Studio / Strongroom 7 in London. Chris Gehringer mastered the song at Sterling Sound in New York City. When asked about the fact that she did not write the song after saying in past interviews that she preferred to write her own music, Lipa stated that her perspective had changed and that:

{{blockquote|I still take a lot of pride in being able to write my own songs. My story's coming from me. But 'New Rules' is a song that I felt like I had been in the room and written. I'm so close with Emily [Warren] and Caroline [Ailin] and Ian [Kirkpatrick], who had worked on it, that I feel like it was a song they had written with me in mind. I'm proud of it as if I had been in that room. I just feel so closely to it. I guess I don't have that perspective anymore. But like I said, I still love writing everything. And I'm still going to do it. But it's a song that I feel like I can relate to on a personal level, that I also feel that when I do perform it, it becomes mine and I embody it in a different way.}}

{{listen

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Musically, "New Rules" is an electropop and tropical house song.{{cite web |last=Davies |first=Hannah J. |url=https://www.theguardian.com/music/2017/jun/01/dua-lipa-review-debut-warner-chris-martin |title=Dua Lipa: Dua Lipa review – a pop debut high on summery nonchalance |work=The Guardian |date=1 June 2017 |access-date=14 July 2017 |archive-date=28 September 2019 |archive-url=https://web.archive.org/web/20190928080701/https://www.theguardian.com/music/2017/jun/01/dua-lipa-review-debut-warner-chris-martin |url-status=live }} Constructed in verse-chorus form, the song is composed in Time signature and the key of A minor with a tempo of 116 beats per minute and an Am–G–F–G chord progression.{{cite web |url=http://www.musicnotes.com/sheetmusic/mtd.asp?ppn=MN0176618 |title=Dua Lipa 'New Rules' Sheet Music in A Minor |date=27 July 2017 |publisher=Musicnotes.com |access-date=26 August 2017 |archive-date=6 December 2019 |archive-url=https://web.archive.org/web/20191206205639/https://www.musicnotes.com/sheetmusic/mtd.asp?ppn=MN0176618 |url-status=live }} Running for 3 minutes and 29 seconds,{{cite web|url=https://www.complex.com/music/2017/06/dua-lipa-releases-self-titled-debut-album|title=Dua Lipa's Self-Titled Debut Album Has Arrived|website=Complex|last=Espinoza|first=Joshua|date=1 June 2017|access-date=14 April 2021|url-status=live|archive-url=https://web.archive.org/web/20210129180029/https://www.complex.com/music/2017/06/dua-lipa-releases-self-titled-debut-album|archive-date=29 January 2021}} the EDM production includes a dance-pop beat, a dancehall rhythm, tropical house keyboards and airy drum programming similar to that used in Africa and the Caribbean.{{cite web|url=https://www.teenvogue.com/story/dua-lipa-interview-april-2018-cover-new-rules|title=Dua Lipa Reveals the Fourth 'New Rule' in Our April 2018 Cover Interview|website=Teen Vogue|last=Brammer|first=John Paul|date=18 April 2018|access-date=14 April 2021|url-status=live|archive-url=https://web.archive.org/web/20210126173513/https://www.teenvogue.com/story/dua-lipa-interview-april-2018-cover-new-rules|archive-date=26 January 2021}}{{cite web|url=https://www.thesinglesjukebox.com/?p=24026|title=Dua Lipa – New Rules|website=The Singles Jukebox|date=8 August 2017|access-date=14 April 2021|url-status=live|archive-url=https://web.archive.org/web/20190525103643/https://www.thesinglesjukebox.com/?p=24026|archive-date=25 May 2019}}{{cite magazine|url=https://www.billboard.com/articles/news/dance/7942321/dua-lipa-new-rules-alison-wonderland-remix/|title=Alison Wonderland Stomps on Love's Bad Habits With Dua Lipa 'New Rules' Remix: Listen|magazine=Billboard|last=Bein|first=Kat|date=28 August 2017|access-date=15 April 2021|url-status=live|archive-url=https://web.archive.org/web/20171104052745/http://www.billboard.com/articles/news/dance/7942321/dua-lipa-new-rules-alison-wonderland-remix|archive-date=4 November 2017}}{{cite web|url=https://www.stereogum.com/1978338/having-conquered-britain-dua-lipa-is-coming-for-america-next/franchises/columns/the-week-in-pop/|title=Having Conquered Britain, Dua Lipa Is Coming For America Next|work=Stereogum|last=DeVille|first=Chris|date=18 January 2018|access-date=5 July 2021|url-status=live|archive-url=https://archive.today/20200715222459/https://www.stereogum.com/1978338/having-conquered-britain-dua-lipa-is-coming-for-america-next/franchises/columns/the-week-in-pop/|archive-date=15 July 2020}} The verses include a falling bass glissando, while a synth melody and pattering drums build up to the chorus drop with bashment elements, glitchy horns and string stabs. The synth line appears again in the final chorus.{{Cite news |url=http://www.clashmusic.com/reviews/dua-lipa-dua-lipa |title=Dua Lipa – Dua Lipa |last=Green |first=Alex |date=2 June 2017 |work=Clash |access-date=16 July 2017 |archive-date=5 April 2019 |archive-url=https://web.archive.org/web/20190405214724/https://www.clashmusic.com/reviews/dua-lipa-dua-lipa |url-status=live }}{{cite web|url=https://www.soundonsound.com/people/mix-review-1|title=The Mix Review|website=Sound on Sound|last=Senior|first=Mike|date=November 2017|access-date=15 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201025002731/https://www.soundonsound.com/people/mix-review-1|archive-date=25 October 2020}} Lipa's vocals range from A₃ to E₅ and she adapts a "stern, schoolmarmish" tone. Her vocals echo with a 3/8-note ping-pong vocal-delay spin while high-feedback backing vocals also are heard. To give character to her vocals, Kirkpatrick tracked her at half the speed in some parts and digitally sped them up to twice as fast.

In the lyrics, the singer sets a list of rules to prevent her from getting back together with an ex-boyfriend. The rules are: "One: Don't pick up the phone, you know he's only calling 'cause he's drunk and alone / Two: Don't let him in, you'll have to kick him out again / Three: Don't be his friend, you know you're going to wake up in his bed in the morning."{{cite web |url=http://www.straitstimes.com/lifestyle/entertainment/the-most-refreshing-voice-in-pop-music |title=Music review: Singer Dua Lipa is the most refreshing voice in pop music |last=Raguraman |first=Anjali |date=19 July 2017 |work=The Straits Times |access-date=9 August 2017 |archive-date=7 December 2019 |archive-url=https://web.archive.org/web/20191207073703/https://www.straitstimes.com/lifestyle/entertainment/the-most-refreshing-voice-in-pop-music |url-status=live }} Lipa confessed that "[t]hey're not necessarily rules I've been able to stick by. But [they're] rules that I feel like it's important to be able to tell yourself, to tell your friends... There's a reason people break up, and it's probably the same reason why you shouldn't get back together."{{cite web |url=https://www.npr.org/2017/08/06/541592438/yearning-for-an-ex-heed-dua-lipa-s-new-rules |title=Yearning For An Ex? Heed Dua Lipa's 'New Rules' |last=Boyd |first=Sophia |date=6 August 2017 |publisher=NPR |access-date=9 August 2017 |archive-date=15 February 2020 |archive-url=https://web.archive.org/web/20200215121032/https://www.npr.org/2017/08/06/541592438/yearning-for-an-ex-heed-dua-lipa-s-new-rules |url-status=live }} Warren explained that the track was a self-reminder for people recovering from a break-up to not succumb to a momentary temptation since it is not "a good idea in the long term".{{cite web |url=https://genius.com/a/dua-lipa-needs-a-little-advice-in-new-video-for-new-rules |title=Dua Lipa Needs A Little Advice In New Video For 'New Rules' |last=Seabrook III |first=Robby |date=8 July 2017 |publisher=Genius |access-date=9 August 2017 |archive-date=11 August 2017 |archive-url=https://web.archive.org/web/20170811143947/https://genius.com/a/dua-lipa-needs-a-little-advice-in-new-video-for-new-rules |url-status=live }} Talking about the song, Lipa explained that "'New Rules' is quite different to a lot of tracks on the album. I wanted it to feel very new [...] It's the breakup song that I wish I had when I was breaking up with someone" and that "It's about keeping your distance from someone who's bad for you. I'm setting some rules down so [that I] won't go back to that person."{{cite magazine |url=http://www.billboard.com/articles/news/7880956/dua-lipa-new-rules-exclusive-video |title=Go Behind the Scenes With Dua Lipa on Her 'New Rules' Video: Exclusive |last=Newman |first=Melinda |date=25 July 2017 |magazine=Billboard |access-date=8 August 2017 |archive-date=27 June 2019 |archive-url=https://web.archive.org/web/20190627110312/https://www.billboard.com/articles/news/7880956/dua-lipa-new-rules-exclusive-video |url-status=live }}{{cite web |url=https://www.bbc.com/news/entertainment-arts-40042474 |title=Dua Lipa: 'Chris Martin made me feel really calm' |last=Savage |first=Mark |date=31 May 2017 |publisher=BBC News |access-date=9 August 2017 |archive-date=30 July 2020 |archive-url=https://archive.today/20200730193738/https://www.bbc.com/news/entertainment-arts-40042474 |url-status=live }}

"New Rules" was released on 2{{nbsp}}June 2017 as the tenth track on Lipa's eponymous debut studio album; it appears as the 13th track on the album's Austrian, German and Swiss version.Citations regarding the Austrian, German and Swiss version of Dua Lipa:

• {{cite web|url=https://itunes.apple.com/at/album/dua-lipa/id1127907139?l=en|title=Dua Lipa von Dua Lipa|publisher=iTunes Store (AT)|language=de|trans-title=Dua Lipa by Dua Lipa|access-date=16 July 2020|archive-url=https://web.archive.org/web/20170911021302/https://itunes.apple.com/at/album/dua-lipa/id1127907139?l=en|archive-date=11 September 2017}}
• {{cite web|url=https://itunes.apple.com/de/album/dua-lipa/id1127907139?l=en|title=Dua Lipa von Dua Lipa|publisher=iTunes Store (DE)|language=de|trans-title=Dua Lipa by Dua Lipa|access-date=16 July 2020|archive-url=https://web.archive.org/web/20170911021412/https://itunes.apple.com/de/album/dua-lipa/id1127907139?l=en|archive-date=11 September 2017}}
• {{cite web|url=https://itunes.apple.com/ch/album/dua-lipa/id1127907139?l=en|title=Dua Lipa von Dua Lipa|publisher=iTunes Store (CH)|language=de|trans-title=Dua Lipa by Dua Lipa|access-date=16 July 2020|archive-url=https://web.archive.org/web/20171122123258/https://itunes.apple.com/ch/album/dua-lipa/id1127907139?l=en|archive-date=22 November 2017}} The song was released for digital download and streaming through Warner Bros. Records on 7{{nbsp}}July 2017 as the album's seventh single. It was sent for radio airplay in Italy on 28{{nbsp}}July 2017. In the United States, the song impacted adult contemporary radio on 21{{nbsp}}August 2017 and contemporary hit radio the following day.

A remix of "New Rules" by Alison Wonderland was released on 25{{nbsp}}August of that year. An acoustic version of the song was released 20{{nbsp}}October. An extended play (EP) featuring remixes by Kream, Freedo, SG Lewis, MRK titled "Club Mix" as well as the one by Wonderland was released 3{{nbsp}}November. On 17{{nbsp}}November, "New Rules" was released as a CD single in Germany, with its acoustic version as its B-side. A week later, a 1980s and vaporwave-styled, Hi-NRG remix by Initial Talk was released. The DJ was inspired by "Two of Hearts" (1986) by Stacey Q and included heavy synths with SFX drums. It was accompanied by a visual featuring a fuzzy VCR footage of an old Miss Teen Canada pageant.{{cite magazine|url=https://www.billboard.com/articles/columns/pop/8023041/dua-lipa-new-rules-80s-remix/|title=Dua Lipa's 'New Rules' Gets a Synth-Heavy '80s Remix|magazine=Billboard|last=Kelley|first=Caitlin|date=3 November 2017|access-date=15 April 2021|url-status=live|archive-url=https://web.archive.org/web/20210116164640/https://www.billboard.com/articles/columns/pop/8023041/dua-lipa-new-rules-80s-remix/|archive-date=16 January 2021}}{{cite web|url=https://www.thefader.com/2017/11/03/dua-lipa-new-rules-initial-talk-remix|title=This '80s 'New Rules' remix proves it would have been a banger in any decade|website=The Fader|last=Renshaw|first=David|date=3 November 2017|access-date=16 April 2021|url-status=live|archive-url=https://web.archive.org/web/20210128030449/https://www.thefader.com/2017/11/03/dua-lipa-new-rules-initial-talk-remix|archive-date=28 January 2021}} The remix appears Japanese special edition of Dua Lipa and the Japanese edition of the album's 2018 reissue, Dua Lipa: Complete Edition.{{cite web |url=https://wmg.jp/artist/dualipa/WPCR000017628.html |title=Dua Lipa（Japan Special Edition） / デュア・リパ（ジャパン・スペシャル・エディション） |publisher=Warner Music Japan |language=ja |trans-title=Dua Lipa (Japan Special Edition) / Dua Lipa (Japan Special Edition) |access-date=14 April 2021 |archive-url=https://archive.today/20200716020340/https://wmg.jp/dualipa/discography/19357/ |archive-date=16 July 2020}}{{cite web|url=http://www.cdjapan.co.jp/product/WPCR-18127?s_ssid=e34f005c241154fda1|title=Dua Lipa Complete Edition [Japan Bonus Track]|publisher=CD Japan|language=ja|access-date=15 April 2021|archive-url=https://archive.today/20200716020536/https://www.cdjapan.co.jp/product/WPCR-18127?s_ssid=e34f005c241154fda1|archive-date=16 July 2020}}

A live piano acoustic version of "New Rules" appears as the closing track on the singer's Live Acoustic EP, released 8{{nbsp}}December of that year.{{Cite news|url=http://www.clashmusic.com/news/dua-lipa-releases-live-acoustic-ep|title=Dua Lipa Releases 'Live Acoustic' EP|work=Clash|last=Murray|first=Robin|date=8 December 2017|access-date=14 April 2021|url-status=live|archive-url=https://web.archive.org/web/20200604073454/http://www.clashmusic.com/news/dua-lipa-releases-live-acoustic-ep|archive-date=4 June 2020}} The following year, another live version of Lipa's performance at the 2018 Brit Awards was released on 21{{nbsp}}February. An official live version of the song that was recorded at the 29{{nbsp}}June 2018 stop of Lipa's world tour in San Diego was released on 6{{nbsp}}September of that year; it appears as the closing track of Dua Lipa: Complete Edition.{{cite AV media notes |title=Dua Lipa: Complete Edition |type=liner notes |others=Dua Lipa |publisher=Warner Bros. Records |year=2018 |id=0190295543426}} Lipa's performance of the song on BBC Radio 1's Live Lounge was included on their 23 November 2018-released compilation album, BBC Radio 1's Live Lounge 2018 as the third track.{{cite web|url=https://itunes.apple.com/gb/album/bbc-radio-1s-live-lounge-2018/1440617671|title=BBC Radio 1's Live Lounge 2018 by Various Artists|publisher=iTunes Store (GB)|access-date=7 March 2021|url-status=dead|archive-url=https://web.archive.org/web/20190420032158/https://itunes.apple.com/gb/album/bbc-radio-1s-live-lounge-2018/1440617671|archive-date=20 April 2019}} A different live version of the song appears as the second track on Lipa's Deezer Sessions EP, released 11{{nbsp}}April 2019.{{cite web|url=https://www.deezer.com/en/album/92904802|title=Deezer Sessions – Dua Lipa|date=11 April 2019 |publisher=Deezer|access-date=15 April 2021|url-status=live|archive-url=https://archive.today/20210302014641/https://www.deezer.com/en/album/92904802|archive-date=2 March 2021}}

"New Rules" received acclaim from music critics.{{cite web|url=https://www.nzherald.co.nz/entertainment/album-review-dua-lipa-future-nostalgia/6AGF3N5BJJDJUF4UKSYYQVO4W4/|title=Album review: Dua Lipa, Future Nostalgia|website=The New Zealand Herald|last=Burgham|first=Lydia|date=2 April 2020|access-date=2 January 2021|url-status=live|archive-url=https://web.archive.org/web/20201024141046/https://www.nzherald.co.nz/entertainment/album-review-dua-lipa-future-nostalgia/6AGF3N5BJJDJUF4UKSYYQVO4W4/|archive-date=24 October 2020}}{{cite magazine|url=https://www.billboard.com/articles/news/9350891/producer-ian-kirkpatrick-interview|title=Producer Ian Kirkpatrick on Chart Success During Quarantine: 'It's a Very Strange Duality'|magazine=Billboard|last=LeDonne|first=Rob|date=6 April 2020|access-date=16 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201228233329/https://www.billboard.com/articles/news/9350891/producer-ian-kirkpatrick-interview|archive-date=28 December 2020}} AllMusic's Neil Z. Yeung complimented the song on its "house-inflected shine" in which Lipa makes "a cautionary list".{{cite web |last=Yeung |first=Neil Z. |url=http://www.allmusic.com/album/dua-lipa-mw0002958693 |title=Dua Lipa – Dua Lipa |publisher=AllMusic |access-date=17 August 2017 |archive-date=7 December 2019 |archive-url=https://web.archive.org/web/20191207075811/https://www.allmusic.com/album/dua-lipa-mw0002958693 |url-status=live }} Writing for Clash, Alex Green felt tracks like "New Rules" demonstrate "exactly why critics picked Lipa out as one to watch [the previous year]." Dayna Evans of The Cut labeled it a "breakup anthem", while Melinda Newman of Billboard considered it a "female-empowerment anthem". Anjali Raguraman of The Straits Times also called the song a "breakup anthem" and an "addictive, horn-laced pop tune", adding that, "The track, with its slick production and stellar vocals, oozes self-confidence and sass." Ben Hogwood of musicOMH stated that the song had themes of "assertiveness and outright feminine power" and that it felt more convincing than "Blow Your Mind (Mwah)" (2016).{{cite web |url=https://www.musicomh.com/reviews/albums/dua-lipa-dua-lipa |title=Dua Lipa – Dua Lipa |last=Hogwood |first=Ben |date=5 June 2017 |work=musicOMH |access-date=17 August 2017 |archive-date=25 June 2020 |archive-url=https://archive.today/20200625173758/https://www.musicomh.com/reviews/albums/dua-lipa-dua-lipa |url-status=live }} Rachael Scarsbrook of Renowned for Sound opined that the song makes "sure the upbeat melodies continue long into the final moments of Lipa's record, the album may almost be over but the party is just beginning."{{cite web |url=http://renownedforsound.com/index.php/album-review-dua-lipa-dua-lipa/ |title=Album review: Dua Lipa by Dua Lipa |last=Scarsbroook |first=Rachel |date=16 June 2017 |work=Renowned for Sound |access-date=17 August 2017 |archive-url=https://web.archive.org/web/20171101122754/http://renownedforsound.com/index.php/album-review-dua-lipa-dua-lipa/ |archive-date=1 November 2017 |url-status=dead }}

Larisha Paul of Baeble Music deemed it as an "absolute banger" and a "timeless song".{{cite web |url=http://www.baeblemusic.com/musicblog/6-5-2017/dua-lipas-debut-album-is-a-pop-dream.html |title=Dua Lipa's Debut Album is a Pop Dream |last=Paul |first=Larish |date=5 June 2017 |website=Baeble Music |access-date=17 August 2017 |archive-date=17 August 2017 |archive-url=https://web.archive.org/web/20170817163159/http://www.baeblemusic.com/musicblog/6-5-2017/dua-lipas-debut-album-is-a-pop-dream.html |url-status=live }} On his review of the album, Sebas E. Alonso of Spanish website Jenesaispop noted that "New Rules" had influences of the music of the 1990s.{{cite web |url=http://jenesaispop.com/2017/06/03/299733/dua-lipa-dua-lipa/ |title=Dua Lipa / Dua Lipa |last=Alonso |first=Sebas E. |date=3 June 2017 |website=Jenesaispop |language=es |access-date=17 August 2017 |archive-date=17 August 2017 |archive-url=https://web.archive.org/web/20170817202739/http://jenesaispop.com/2017/06/03/299733/dua-lipa-dua-lipa/ |url-status=live }} Alonso further included the track on his list of the best songs of August 2017, calling it a "summer hit".{{cite web |url=http://jenesaispop.com/2017/08/12/305391/las-mejores-canciones-del-momento-agosto-2017/ |title=Las mejores canciones del momento: agosto 2017 |last=Alonso |first=Sebas E. |date=12 August 2017 |work=Jenesaispop |language=es |trans-title=The best songs of the moment: August 2017 |access-date=17 August 2017 |archive-date=17 August 2017 |archive-url=https://web.archive.org/web/20170817011215/http://jenesaispop.com/2017/08/12/305391/las-mejores-canciones-del-momento-agosto-2017/ |url-status=live }} Hannah J Davies of The Guardian stated that it was "infused with EDM and tropical house without sounding too consciously trend-chasing", while Luke Holland of the same publication called it the track of the week and praised the lyrical content, though he further stated that "disposable pop is now actually this good".{{cite web |url=https://www.theguardian.com/music/2017/jul/21/dua-lipa-new-rules-track-of-week |title=Dua Lipa's New Rules: a perfect slice of summer pop |last=Holland |first=Luke |date=21 July 2017 |work=The Guardian |access-date=17 August 2017 |archive-date=17 August 2017 |archive-url=https://web.archive.org/web/20170817000845/https://www.theguardian.com/music/2017/jul/21/dua-lipa-new-rules-track-of-week |url-status=live }} In another review from the publication, Ben Beaumont-Thomas named the song a "powerful pop psychodrama". Raisa Bruner of Time wrote that "'New Rules' works so well because it's both stylish and layered: As an escapist fantasy of girl-power, it's a triumph, but as a rallying cry to buck the status quo, it's even better."{{cite magazine |url=https://time.com/5034395/top-10-songs-2017/ |title=The Top 10 Songs of 2017 |last=Bruner |first=Raisa |date=4 December 2017 |magazine=Time |access-date=15 December 2017 |archive-date=16 December 2017 |archive-url=https://web.archive.org/web/20171216112427/http://time.com/5034395/top-10-songs-2017/ |url-status=live }} In a more negative review, DIY{{'}}s Alim Kheraj stated that the song "is a flat tropically-tinged empowerment track that already sounds dated."{{cite web|url=http://diymag.com/2017/06/02/dua-lipa-self-titled-album-review|title=Dua Lipa – Dua Lipa|author=Alim Kheraj|work=DIY|date=2 June 2017 |access-date=14 July 2017|archive-date=27 July 2019|archive-url=https://web.archive.org/web/20190727133200/http://diymag.com/2017/06/02/dua-lipa-self-titled-album-review|url-status=live}}

"New Rules" appeared on 2017 year-end lists by numerous publications, including unranked lists from Esquire,{{cite web |url=http://www.esquire.com/entertainment/music/news/a52830/best-songs-of-2017/ |title=The 50 Best Songs of 2017 |last=Miller |first=Matt |date=4 December 2017 |work=Esquire |access-date=15 December 2017 |archive-date=6 November 2017 |archive-url=https://web.archive.org/web/20171106202237/http://www.esquire.com/entertainment/music/news/a52830/best-songs-of-2017/ |url-status=live }} The Guardian,{{cite web|url=https://www.theguardian.com/music/2017/dec/04/the-top-100-tracks-of-2017|title=The top 100 tracks of 2017|work=The Guardian|date=4 December 2017 |access-date=23 March 2018|archive-date=4 December 2017|archive-url=https://web.archive.org/web/20171204133716/https://www.theguardian.com/music/2017/dec/04/the-top-100-tracks-of-2017|url-status=live}} Junkee{{cite web|url=https://junkee.com/best-pop-tracks-of-2017/135799|title=Best of 2017: The 15 Very Best Pop Tracks Of 2017|website=Junkee|last=Lefevre|first=Jules|date=5 December 2017|access-date=5 July 2021|url-status=live|archive-url=https://web.archive.org/web/20210302114814/https://junkee.com/best-pop-tracks-of-2017/135799|archive-date=2 March 2021}} and The New York Times.{{cite news |url=https://www.nytimes.com/2017/12/06/arts/music/best-songs.html |title=The 54 Best Songs of 2017 |date=6 December 2017 |work=The New York Times |url-access=limited|access-date=15 December 2017 |archive-date=15 December 2017 |archive-url=https://web.archive.org/web/20171215045429/https://www.nytimes.com/2017/12/06/arts/music/best-songs.html |url-status=live }} Time hailed it as 2017's best song. It additionally ranked within the top 10 of year-end lists by Popjustice at number 5 and The Line of Best Fit at number 8.{{cite web|url=https://www.thelineofbestfit.com/features/listomania/fifty-best-songs-of-2017|title=The Best Fifty Songs of 2017 Ranked|website=The Line of Best Fit|date=8 December 2017|access-date=16 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201125090439/https://www.thelineofbestfit.com/features/listomania/fifty-best-songs-of-2017|archive-date=25 November 2020}}{{cite web|url=https://www.popjustice.com/articles/the-top-45-singles-of-2017/|title=The Top 45 Singles of 2017|work=Popjustice|date=31 December 2017 |access-date=23 March 2018|archive-date=31 December 2017|archive-url=https://web.archive.org/web/20171231212526/https://www.popjustice.com/articles/the-top-45-singles-of-2017/|url-status=live}} In NME and Entertainment Weekly, the song ranked at number 13 and 29 on their year-end lists.{{cite magazine |url=http://ew.com/music/2017/12/13/best-songs-of-2017/ |title=The 30 best songs of 2017 |last=Feeney |first=Nolan |date=13 December 2017 |magazine=Entertainment Weekly |access-date=15 December 2017 |archive-date=14 December 2017 |archive-url=https://web.archive.org/web/20171214071433/http://ew.com/music/2017/12/13/best-songs-of-2017/ |url-status=live }}{{cite web|url=http://www.nme.com/blogs/nme-blogs/nmes-best-tracks-year-2017-2161431/4/|title=Best Songs of the Year 2017|work=NME|date=27 November 2017 |access-date=23 March 2018|archive-date=23 March 2018|archive-url=https://web.archive.org/web/20180323083929/http://www.nme.com/blogs/nme-blogs/nmes-best-tracks-year-2017-2161431/4/|url-status=live}} Stereogum placed it at number 38 on their year-end list, while Noisey thought it was 2017's 34th best song.{{cite web|url=https://www.stereogum.com/1971280/the-top-40-pop-songs-of-2017/columns/the-week-in-pop/|title=The Top 40 Pop Songs Of 2017|website=Stereogum|last=DeVille|first=Chris|date=14 December 2017|access-date=17 April 2021|url-status=live|archive-url=https://archive.today/20210417213930/https://www.stereogum.com/1971280/the-top-40-pop-songs-of-2017/columns/the-week-in-pop/|archive-date=17 April 2021}}{{cite web|url=http://www.thefader.com/2017/12/03/best-songs-2017-apple-music-spotify-playlist/dua-lipa-new-rules|title=The 101 best songs of 2017|work=The Fader|date=7 March 2017 |access-date=23 March 2018|archive-date=8 February 2018|archive-url=https://web.archive.org/web/20180208121334/http://www.thefader.com/2017/12/03/best-songs-2017-apple-music-spotify-playlist/dua-lipa-new-rules|url-status=live}} The Fader named it the 82nd best song and Spin ranked it at number 97.{{cite web|url=https://www.vice.com/en/article/noisey-100-best-songs-of-2017/|title=The 100 Best Songs of 2017|work=Noisey|date=7 December 2017 |access-date=23 March 2018|archive-date=23 December 2017|archive-url=https://web.archive.org/web/20171223023358/https://noisey.vice.com/en_uk/article/434wnb/noisey-100-best-songs-of-2017|url-status=live}}{{cite web|url=https://www.spin.com/featured/101-best-songs-of-2017/|title=The 101 Best Songs of 2017|work=Spin|access-date=23 March 2018|archive-date=21 December 2017|archive-url=https://web.archive.org/web/20171221193627/https://www.spin.com/featured/101-best-songs-of-2017/|url-status=live}} Billboard ranked it at number four on the list of the best gay anthems of 2017 while the song placed at number 22 on their general list.{{cite magazine |url=https://www.billboard.com/articles/events/year-in-music-2017/8070980/best-gay-anthems-2017-songs-halsey-rupaul |title=Best Gay Anthems of 2017: Critic's Picks |last=Crowley |first=Patrick |date=19 December 2017 |magazine=Billboard |access-date=22 May 2018 |archive-date=24 May 2018 |archive-url=https://web.archive.org/web/20180524072024/https://www.billboard.com/articles/events/year-in-music-2017/8070980/best-gay-anthems-2017-songs-halsey-rupaul |url-status=live }}{{cite magazine|url=https://www.billboard.com/articles/news/list/8063600/100-best-songs-of-2017-critics-picks/|title=Best Songs of 2017|magazine=Billboard|date=13 December 2017|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20210321210626/https://www.billboard.com/articles/news/list/8063600/100-best-songs-of-2017-critics-picks/|archive-date=21 March 2021}} Rob Sheffield of Rolling Stone ranked it at number 19 on his year-end list.{{cite magazine|url=https://www.rollingstone.com/music/music-lists/rob-sheffields-top-25-songs-of-2017-200490/|title=Top 25 Songs of 2017|magazine=Rolling Stone|url-access=limited|last=Sheffield|first=Rob|author-link=Rob Sheffield|date=20 December 2017|access-date=17 April 2021|url-status=dead|archive-url=https://web.archive.org/web/20210109103718/https://www.rollingstone.com/music/music-lists/rob-sheffields-top-25-songs-of-2017-200490/|archive-date=9 January 2021}} "New Rules" also placed on 2010s decade-end lists from NME (21),{{cite web|url=https://www.nme.com/features/nmes-greatest-songs-of-the-decade-the-2010s-2583527|title=Best Songs Of The Decade: The 2010s|website=NME|date=4 December 2019|access-date=16 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201211172737/https://www.nme.com/features/nmes-greatest-songs-of-the-decade-the-2010s-2583527|archive-date=11 December 2020}} Insider (106){{cite web|url=https://www.insider.com/best-songs-of-the-decade-2010s-ranked-2019-11|title=The 113 Absolute Best Songs From the 2010s, Ranked|website=Insider|last=Ahlgrim|first=Callie|date=13 December 2019|access-date=16 April 2021|url-status=live|archive-url=https://archive.today/20210416051051/https://www.insider.com/best-songs-of-the-decade-2010s-ranked-2019-11|archive-date=16 April 2021}} and Stereogum (114).{{cite web|url=https://www.stereogum.com/2062403/best-songs-of-the-2010s-list/lists/ultimate-playlist/|title=The 200 Best Songs Of The 2010s|website=Stereogum|date=5 November 2019|access-date=16 April 2021|url-status=live|archive-url=https://web.archive.org/web/20210321150839/https://www.stereogum.com/2062403/best-songs-of-the-2010s-list/lists/ultimate-playlist/|archive-date=21 March 2021}} In June 2020, The Guardian ranked the song as the 94th best UK number one single.{{cite web|url=https://www.theguardian.com/music/2020/apr/27/the-100-greatest-uk-no-1s|title=The 100 greatest UK No 1s: 100-1|website=The Guardian|last1=Beaumont-Thomas|first1=Ben|last2=Petridis|first2=Alexis|author-link2=Alexis Petridis|last3=Snapes|first3=Laura|date=5 June 2020|access-date=6 February 2022|url-status=live|archive-url=https://web.archive.org/web/20220131204321/https://www.theguardian.com/music/2020/apr/27/the-100-greatest-uk-no-1s|archive-date=31 January 2022}}

"New Rules" has received several awards and nominations. At the 2018 Brit Awards, the song was nominated for British Single of the Year.{{cite web |url=http://www.nme.com/news/music/brit-awards-2018-winners-list-2246607 |title=BRIT Awards 2018 – see the full winners list |last=Morgan Britton |first=Luke |date=21 February 2018 |work=NME |access-date=20 May 2018 |archive-date=21 May 2018 |archive-url=https://web.archive.org/web/20180521191601/http://www.nme.com/news/music/brit-awards-2018-winners-list-2246607 |url-status=live }} It won best single at the BBC Radio 1 Teen Awards in 2017. It was a winning song at the 2019 BMI Pop Awards.{{cite web|title=Sting, Imagine Dragons and Martin Bandier Honored at BMI's 67th Annual Pop Awards|date=15 May 2019|url=https://www.bmi.com/news/entry/2019-bmi-pop-awards|publisher=Broadcast Music, Inc.|access-date=15 October 2020|url-status=live|archive-url=https://web.archive.org/web/20200811001118/https://www.bmi.com/news/entry/2019-bmi-pop-awards|archive-date=11 August 2020}} It won International Song of the Year at the LOS40 Music Awards 2018 and Best Song To Lip Sync To at the 2018 Radio Disney Music Awards.{{cite web |title=Los 40 Music Awards 2018 – Nominados |url=http://los40.com/especiales/los40-music-awards/2018/nominados/ |publisher=Los 40 |access-date=16 October 2020 |archive-url=https://web.archive.org/web/20180913222432/http://los40.com/especiales/los40-music-awards/2018/nominados/ |archive-date=13 September 2018 |language=es |trans-title=The 40 Music Awards 2018 – Nominees}}{{cite web|last=Nguyen|first=Crystal|title=The Nominees for the 2018 Radio Disney Music Awards Have Been Announced|url=https://ohmy.disney.com/news/2018/04/30/radio-disney-music-awards-nominees/|publisher=Disney Digital Network|access-date=16 October 2020|archive-url=https://web.archive.org/web/20180521104230/https://ohmy.disney.com/news/2018/04/30/radio-disney-music-awards-nominees/|archive-date=21 May 2018|url-status=live|date=May 2018}} The song additionally received nominations for Pop Song of the Year at the 2017 The Beano Awards,{{cite web|title=Pop Song of the Year 2017: Vote Now in the Beano Awards!|url=https://www.beano.com/posts/pop-song-of-the-year-2017-vote-now-in-the-beano-awards|website=The Beano|access-date=16 October 2020|archive-url=https://web.archive.org/web/20180612163059/https://www.beano.com/posts/pop-song-of-the-year-2017-vote-now-in-the-beano-awards|archive-date=12 June 2018|url-status=live}} International Song of the Year at the 2018 Gaygalan Awards,{{cite web|url=https://www.galamagazine.se/nu-kan-du-rosta-fram-vinnare-till-qx-gaygala-2019-och-de-nominerade-ar/|title=Nu Kan Du Rösta Fram Vinnare Till QX Gaygala 2019! Och De Nominerade Är …|work=Gala Magazine Sweden|language=sv|trans-title=Now You Can Vote For Winners At QX Gay Gala 2019! And The Nominees Are…|access-date=16 October 2020|url-status=dead|archive-url=https://web.archive.org/web/20190831152632/https://www.galamagazine.se/nu-kan-du-rosta-fram-vinnare-till-qx-gaygala-2019-och-de-nominerade-ar/|archive-date=31 August 2019}} Global Hit of the Year at the 2018 MTV Millennial Awards,{{Cite web|url=https://miaw.mtvla.com/noticias/estos0son-los-nominados-a-los-premios-mtv-miaw-2018|title=MTV Millennial Awards 2018|date=18 April 2018|access-date=16 October 2020|publisher=MTV|location=Latin America|archive-url=https://web.archive.org/web/20190307085325/http://miaw.mtvla.com/noticias/estos0son-los-nominados-a-los-premios-mtv-miaw-2018|archive-date=7 March 2019|url-status=dead}} Song of the Year at the 2018 MTV Video Music Awards,{{Cite news|url=https://variety.com/2018/music/news/cardi-b-beyonce-jay-z-lead-2018-mtv-vma-video-music-awards-nominations-1202874001/|title=Cardi B, Beyonce, Jay-Z Lead 2018 MTV VMA Nominations|date=16 July 2018|work=Variety|access-date=16 July 2018|archive-date=16 July 2018|archive-url=https://web.archive.org/web/20180716224135/https://variety.com/2018/music/news/cardi-b-beyonce-jay-z-lead-2018-mtv-vma-video-music-awards-nominations-1202874001/|url-status=live}} Best Track at the 2018 NME Awards{{cite web|date=17 January 2018|last=Daly|first=Rhian|url=https://www.nme.com/news/music/vo5-nme-awards-2018-nominations-vote-2220352|title=Lorde, Kasabian, and Dua Lipa lead VO5 NME Awards 2018 nominations|work=NME|access-date=16 October 2020|archive-url=https://web.archive.org/web/20180124204911/http://www.nme.com/news/music/vo5-nme-awards-2018-nominations-vote-2220352|archive-date=24 January 2018|url-status=live}} and Choice Song: Female Artist at the 2018 Teen Choice Awards.{{Cite news|url=http://abcnewsradioonline.com/music-news/2018/6/22/selena-gomez-and-cardi-b-lead-second-wave-of-teen-choice-awa.html |title=Selena Gomez and Cardi B lead second wave of Teen Choice Awards music nominees|date=22 June 2018|publisher=ABC News|access-date=16 October 2020|url-status=live|archive-url=https://web.archive.org/web/20180622220726/http://abcnewsradioonline.com/music-news/2018/6/22/selena-gomez-and-cardi-b-lead-second-wave-of-teen-choice-awa.html|archive-date=22 June 2018}}

The track's commercial success has been attributed to the popularity of its music video.{{cite web |url=http://www.officialcharts.com/chart-news/dua-lipas-debut-album-has-at-least-another-two-singles-to-come-says-label-boss__20027/ |title=Dua Lipa's debut album has 'at least another two singles to come', says label boss |access-date=23 August 2017 |last=Copsey |first=Rob |date=22 August 2017 |publisher=Official Charts Company |archive-date=5 December 2019 |archive-url=https://web.archive.org/web/20191205131557/https://www.officialcharts.com/chart-news/dua-lipas-debut-album-has-at-least-another-two-singles-to-come-says-label-boss__20027/ |url-status=live }}{{cite web |url=http://www.nme.com/news/music/dua-lipa-uk-number-one-single-new-rules-2126209 |title=Dua Lipa lands UK number one spot with 'New Rules' |last=Moore |first=Sam |date=18 August 2017 |work=NME |access-date=26 August 2017 |archive-date=22 August 2017 |archive-url=https://web.archive.org/web/20170822230225/http://www.nme.com/news/music/dua-lipa-uk-number-one-single-new-rules-2126209 |url-status=live }} In the United Kingdom, "New Rules" debuted at number 75 on the UK Singles Chart issue dated 14{{nbsp}}July 2017.{{cite web |url=http://www.officialcharts.com/charts/singles-chart/20170714/7501/ |title=Official Singles Chart Top 100 archive |publisher=Official Charts Company |access-date=18 August 2017 |archive-date=20 August 2017 |archive-url=https://web.archive.org/web/20170820030016/http://www.officialcharts.com/charts/singles-chart/20170714/7501/ |url-status=live }} In its fourth week, the song reached number nine, becoming her third top ten single on the chart following "No Lie" and "Be the One" earlier that year.{{cite web|url=https://www.officialcharts.com/artist/48638/dua-lipa/|title=Dua Lipa {{!}} full Official Chart History|date=19 May 2016 |publisher=Official Charts Company|access-date=13 April 2021|archive-date=14 November 2019|archive-url=https://web.archive.org/web/20191114134541/https://www.officialcharts.com/artist/48638/dua-lipa/|url-status=live}} Two weeks later, it rose to number one, becoming Lipa's first chart-topping single in the country. In doing so, it also became the first song in almost two years by a female solo artist to reach the top, since "Hello" by Adele in 2015.{{cite web |url=http://www.officialcharts.com/chart-news/dua-lipas-new-rules-becomes-the-first-solo-female-uk-number-1-single-since-adele-s-hello-this-means-a-lot-__19978/ |title=Dua Lipa's New Rules becomes the first solo female UK Number 1 single since Adele's Hello: 'This means a lot' |last=Copsey |first=Rob |date=18 August 2017 |publisher=Official Charts Company |access-date=19 August 2017 |archive-date=19 September 2019 |archive-url=https://web.archive.org/web/20190919124039/https://www.officialcharts.com/chart-news/dua-lipas-new-rules-becomes-the-first-solo-female-uk-number-1-single-since-adele-s-hello-this-means-a-lot-__19978/ |url-status=live }} It remained at number one the following week,{{cite web |url=http://www.officialcharts.com/chart-news/dua-lipas-new-rules-denies-justin-bieber-and-bloodpop-this-week-s-number-1-single__20271/ |title=Dua Lipa's New Rules denies Justin Bieber and BloodPop this week's Number 1 single |last=Copsey |first=Rob |date=25 August 2017 |publisher=Official Charts Company |access-date=26 August 2017 |archive-date=26 August 2017 |archive-url=https://web.archive.org/web/20170826115713/http://www.officialcharts.com/chart-news/dua-lipas-new-rules-denies-justin-bieber-and-bloodpop-this-week-s-number-1-single__20271/ |url-status=live }} and spent a total of 66 weeks on the chart. In 2020, the song was certified quintuple platinum from the British Phonographic Industry (BPI) for track-equivalent sales of 3,000,000 units in the UK. {{As of|2021|March}}, the song is the most streamed song by a British female artist in the UK with 261.1 million; it lands at number two overall for female artists behind "Dance Monkey" by Tones and I.{{cite web|url=https://www.officialcharts.com/chart-news/the-uks-official-top-40-most-streamed-songs-by-female-artists__32623/|title=The UK's Official Top 40 most-streamed songs by female artists|publisher=Official Charts Company|last=Copsey|first=Rob|date=8 March 2021|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20210315221142/https://www.officialcharts.com/chart-news/the-uks-official-top-40-most-streamed-songs-by-female-artists__32623/|archive-date=15 March 2021}}

"New Rules" reached the summit of charts in Ireland, the Netherlands and the Flanders region of Belgium. In Australia, the song reached number two on the ARIA Singles Chart dated 1{{nbsp}}October 2017, after debuting at number 46 eight weeks earlier.{{cite web |url=http://www.ariacharts.com.au/news/2017/despacito-hits-eleven-weeks-at-1 |title=Despacito hits eleven weeks at #1 |publisher=Australian Recording Industry Association |date=29 July 2017 |access-date=3 September 2017 |archive-url=https://web.archive.org/web/20170903210922/http://www.ariacharts.com.au/news/2017/despacito-hits-eleven-weeks-at-1 |archive-date=3 September 2017}} After selling 490,000 track-equivalent units, it was awarded a seven times platinum certification from the Australian Recording Industry Association (ARIA). In New Zealand, the song reached number three and was certified 6× platinum by the Recorded Music NZ (RMNZ) for sales of 180,000. In France, the song was awarded a diamond certification from the Syndicat National de l'Édition Phonographique (SNEP) for selling 333,333 track-equivalent units.

In the United States, "New Rules" spent two weeks on the Bubbling Under Hot 100 Singles chart before entering the Billboard Hot 100 at number 90 on the chart dated 19{{nbsp}}August 2017, becoming her third entry on the ranking, after "Blow Your Mind (Mwah)" in 2016, and "Scared to Be Lonely" earlier that year.{{cite magazine|url=https://www.billboard.com/artist/dua-lipa/chart-history/hbu/|title=Dua Lipa Chart History (Bubbling Under Hot 100)|magazine=Billboard|access-date=13 April 2021|archive-date=26 October 2019|archive-url=https://web.archive.org/web/20191026071902/https://www.billboard.com/music/Dua-Lipa/chart-history/HBU|url-status=live}}{{cite magazine|url=https://www.billboard.com/charts/hot-100/2017-08-19|title=The Hot 100 Chart|magazine=Billboard|date=19 August 2017|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20190429003147/https://www.billboard.com/charts/hot-100/2017-08-19|archive-date=29 April 2019}} The song later at number six the following February, becoming Lipa's first top 10 hit in the United States and her highest-peaking single on the occasion. It also became Lipa's third number one on the Dance Club Songs chart and topped the Pop Songs chart for four weeks in February 2018. On the Pop Songs chart dated 23{{nbsp}}June 2018, it spent its forty-second week, becoming the track with the most weeks on the chart.{{cite magazine |url=https://www.billboard.com/articles/columns/chart-beat/8461617/lauv-i-like-me-better-dua-lipa-new-rules-pop-songs-chart-records |title=Lauv's 'I Like Me Better' & Dua Lipa's 'New Rules' Set Longevity Records on Pop Songs Chart |last=Trust |first=Gary |date=18 June 2018 |magazine=Billboard |access-date=20 June 2018 |archive-date=19 June 2018 |archive-url=https://web.archive.org/web/20180619022844/https://www.billboard.com/articles/columns/chart-beat/8461617/lauv-i-like-me-better-dua-lipa-new-rules-pop-songs-chart-records |url-status=live }} It was certified five times platinum from the Recording Industry Association of America for 5,000,000 track-equivalent sales in the US. In Canada, "New Rules" reached number seven on the Canadian Singles Chart and was awarded a diamind certification by Music Canada (MC) for selling 800,000 track-equivalent units.

{{Blockquote|quote=[I wanted to] show [in the music video for "New Rules"] that you and your friends are kind of helping each other. Your friends are the rules, they are the ones that are preventing you from making a mistake with this guy.|source=Lipa talking about the music video's themes.}}

The music video for "New Rules" was directed by Henry Scholfield, who also shot Lipa's previous visual, "Lost in Your Light". The singer invited Scholfield for a cup of tea in London in order to discuss her ideas for the clip. Lipa had saved a picture of model Naomi Campbell holding another woman in her back during a campaign in the 1980s as a "reference point", explaining that, "I loved the idea of girls looking after each other like that, holding each other, that sense of humility, that sense of strength." Lipa also had the idea of including a group of flamingos into the clip, as she considered them a good representation of female friendship. The director contacted Teresa Barcelo to choreograph the dance routine and bring that "narrative of togetherness and empowerment" into it.{{cite web|url=https://www.thecut.com/2017/07/dua-lipa-new-rules-video-interview.html|title=Dua Lipa Takes Us Behind the Scenes of the 'New Rules' Video|author=Dayna Evans|work=The Cut|date=11 July 2017|access-date=14 July 2017|archive-date=9 July 2019|archive-url=https://web.archive.org/web/20190709181938/https://www.thecut.com/2017/07/dua-lipa-new-rules-video-interview.html|url-status=live}} Barcelo also took inspiration from the flamingos' movements while planning the choreography. More than 200 women auditioned for the video, with eight being selected.

The filming took place in June 2017 at The Confidante, a hotel located in Miami Beach that is part of the Unbound Collection brand by Hyatt. Hyatt's vice president of global brands, Sandra Micek, stated that the collaboration between the artist and the hotel made sense to her because "[The Confidante's] inspiration and its name came from the notion of being a trusted friend". Regarding the shooting, Scholfield commented that the camera was quite near during the dance routines, in order to film more uninterrupted single takes. During an interview with NPR, Lipa commented that, "What I wanted to convey in this video is the unity and togetherness of women supporting each other, helping each other and looking after each other in a situation." The visual premiered through Lipa's YouTube account on 7{{nbsp}}July 2017.{{cite magazine |last=Reed |first=Ryan |url=https://www.rollingstone.com/music/news/watch-dua-lipa-walk-on-water-strut-around-hotel-in-new-rules-video-w491317 |title=Watch Dua Lipa Walk on Water, Strut Around Hotel in 'New Rules' Video |magazine=Rolling Stone|url-access=limited|date=7 July 2017 |access-date=14 July 2017 |archive-date=16 June 2018 |archive-url=https://web.archive.org/web/20180616231335/https://www.rollingstone.com/music/news/watch-dua-lipa-walk-on-water-strut-around-hotel-in-new-rules-video-w491317 |url-status=live }} After this, Hyatt released two behind-the-scenes clips of the shooting.{{cite web |url=http://www.adweek.com/creativity/this-buzzy-pop-singers-new-video-has-a-notable-costar-hyatts-confidante-hotel/ |title=This Buzzy Pop Singer's New Video Has a Notable Costar: Hyatt's Confidante Hotel |last=Stanley |first=T.L. |date=13 July 2017 |work=Adweek |access-date=24 August 2017 |archive-date=25 August 2017 |archive-url=https://web.archive.org/web/20170825030922/http://www.adweek.com/creativity/this-buzzy-pop-singers-new-video-has-a-notable-costar-hyatts-confidante-hotel/ |url-status=live }}

File:Dua Lipa New Rules music video.jpg

The video starts with a shot of the outside view of The Confidante hotel and two flamingos. In the next scene, and in the context of the track, Lipa is lying on a bed, thinking of giving her ex a second chance, while her friends are by her side. As the song continues, the artist heads towards the phone to answer his call, but is stopped by one of her friends. Then, she keeps receiving advice from the women, but manages to escape to the hallway. There, they perform a choreography, and return to the room. In the next scenes, the women start a sleepover, brushing each other's hair and applying lipstick on each other. They change their outfits and head towards the pool, where they walk over the water.

After the song's bridge, one of the women makes plans of reuniting with her former boyfriend, but is stopped by Lipa, who gives her the advice she received at the beginning of the visual. After this, the group perform a choreography in front of the pool, in which they pull "each other in closer, in an unbreakable ring of limbs". This is Lipa and Scholfield's favorite scene, with the latter stating, "That wrapped up the whole story for me. The viewer is on the outside, but that choreography pulls you into them, and makes you a part of that connection, too." The video ends with the women standing in front of the pool, with the camera turning upside-down and then showing a group of flamingos at the same location.

After the release of the music video, Lipa debuted on Billboard{{'s}} Social 50 chart at number 26.{{cite magazine |url=http://www.billboard.com/articles/columns/chart-beat/7873847/selena-gomez-social-50-chart-top-two |title=Selena Gomez Blasts to No. 2 on Social 50 Chart |last=Rutherford |first=Kevin |date=20 July 2017 |magazine=Billboard |access-date=26 August 2017 |archive-date=21 September 2017 |archive-url=https://web.archive.org/web/20170921205201/http://www.billboard.com/articles/columns/chart-beat/7873847/selena-gomez-social-50-chart-top-two |url-status=live }} In February 2018, the clip surpassed one billion views on YouTube, making Lipa the youngest female artist to accomplish that.{{cite web |url=http://www.nme.com/news/music/dua-lipa-youtube-history-one-billion-view-breaking-record-2241843 |title=Dua Lipa makes Youtube history with billion view breaking record |last=Butler |first=Will |date=14 February 2018 |work=NME |access-date=20 June 2018 |archive-date=20 June 2018 |archive-url=https://web.archive.org/web/20180620101334/http://www.nme.com/news/music/dua-lipa-youtube-history-one-billion-view-breaking-record-2241843 |url-status=live }} The video appeared on 2017 year-end lists by Billboard (8),{{cite magazine|url=https://www.billboard.com/articles/events/year-in-music-2017/8085432/best-music-videos-2017-selena-gomez-jay-z-kendrick-lamar|title=The 10 Best Music Videos of 2017: Critics' Picks|magazine=Billboard|date=28 December 2017|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201109004036/https://www.billboard.com/articles/events/year-in-music-2017/8085432/best-music-videos-2017-selena-gomez-jay-z-kendrick-lamar|archive-date=9 November 2020}} The Guardian,{{cite web|url=https://www.theguardian.com/music/2017/dec/18/the-10-best-music-videos-2017|title=The 10 best music videos of 2017, from Kendrick Lamar to Haim|website=The Guardian|last=Bernstein|first=Jon|date=18 December 2017|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201212141820/https://www.theguardian.com/music/2017/dec/18/the-10-best-music-videos-2017|archive-date=12 December 2020}} Pitchfork{{cite web|url=https://pitchfork.com/features/lists-and-guides/the-best-music-videos-of-2017/|title=The Best Music Videos of 2017|website=Pitchfork|date=4 December 2017|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201128170629/https://pitchfork.com/features/lists-and-guides/the-best-music-videos-of-2017/|archive-date=28 November 2020}} and V,{{cite web|url=https://vmagazine.com/article/best-music-videos-2017/|title=The Best Music Videos of 2017|website=V|last=Viswanath|first=Jake|date=14 December 2017|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20200925135029/https://vmagazine.com/article/best-music-videos-2017/|archive-date=25 September 2020}} as well as a 2010s decade-end list by the former of the four publications at number 41.{{cite magazine|url=https://www.billboard.com/articles/news/list/8544596/best-music-videos-2010s-top-100|title=The 100 Greatest Music Videos of the 2010s: Staff Picks|magazine=Billboard|date=26 November 2019|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201126215012/https://www.billboard.com/articles/news/list/8544596/best-music-videos-2010s-top-100|archive-date=26 November 2020}} It was nominated for the British Music Video of the Year accolade at the 2018 Brit Awards. At the 2017 UK Music Video Awards, the video won Best Pop Video and was nominated for the Vevo MUST SEE Award.{{cite web|url=https://www.promonews.tv/news/2017/10/26/uk-music-video-awards-2017-all-winners/50227|title=UK Music Video Awards 2017: all the winners!|website=Promonews|date=26 October 2017|access-date=17 April 2021|url-status=live|archive-url=https://web.archive.org/web/20201127044934/https://www.promonews.tv/news/2017/10/26/uk-music-video-awards-2017-all-winners/50227|archive-date=27 November 2020}} Additionally, it was nominated for Best Music Video at the 2018 iHeartRadio Music Awards,{{Cite magazine|url=https://www.billboard.com/articles/news/8240363/iheartradio-music-award-winners-2018-complete-list-winners-1089542 |title=iHeartRadio Music Award Winners 2018: Complete List|last=Atkinson|first=Katie|date=11 March 2018|magazine=Billboard|access-date=16 October 2020|url-status=live|archive-url=https://web.archive.org/web/20180316010256/https://www.billboard.com/articles/news/8240363/iheartradio-music-award-winners-2018-complete-list-winners-1089542|archive-date=16 March 2018}} International Video of the Year at the LOS40 Music Awards 2018, Best Choreography at the 2018 MTV Video Music Awards and Best Video at the 2018 NME Awards. The video was a winning video at the MTV Video Play Awards.{{Cite news|url=http://www.mtv.de/news/6kjn58/113541-mtv-s-most-played-music-videos-2017|title=MTV's Most played Music Videos 2017|publisher=MTV|date=21 December 2017|access-date=16 October 2020|url-status=live|archive-url=https://archive.today/20201016014522/http://www.mtv.de/news/6kjn58/113541-mtv-s-most-played-music-videos-2017|archive-date=16 October 2020}}

The music video for "New Rules" was met with acclaim from critics, many of whom praised its pop visuals and themes of female empowerment.{{cite web |url=http://www.thewave.co.uk/on-air/total-access/blog/dua-lipa/dua-lipa-unveils-empowering-new-rules-music-video/ |title=Dua Lipa unveils empowering 'New Rules' music video! |website=The Wave |access-date=26 August 2017 |url-status=dead |archive-url=https://web.archive.org/web/20170826115916/http://www.thewave.co.uk/on-air/total-access/blog/dua-lipa/dua-lipa-unveils-empowering-new-rules-music-video/ |archive-date=26 August 2017}} Aliza Abarbanel of Refinery29 commented on the visual, "'New Rules', and all the epic outfits in it, perfectly encapsulates the joy of female friendship—and the joy in getting dressed up together."{{cite web|url=http://www.refinery29.com/2017/07/163280/dual-lipa-new-rules-video-style-squad-goals|title=Dua Lipa New Rules Music Video Style Squad Goals|author=Aliza Abarbanel|work=Refinery29|date=13 July 2017|access-date=14 July 2017|archive-date=14 July 2017|archive-url=https://web.archive.org/web/20170714023428/http://www.refinery29.com/2017/07/163280/dual-lipa-new-rules-video-style-squad-goals|url-status=live}} Paper{{'}}s Claire Valentine labelled it Lipa's "strongest video so far."{{cite web|url=http://www.papermag.com/watch-dua-lipas-super-stylish-video-for-breakup-anthem-new-rules-2456779470.html|title=Watch Dua Lipa's Super Stylish Video for Breakup Anthem 'New Rules'|work=Paper|date=10 July 2017|access-date=14 July 2017|archive-date=13 July 2017|archive-url=https://web.archive.org/web/20170713065727/http://www.papermag.com/watch-dua-lipas-super-stylish-video-for-breakup-anthem-new-rules-2456779470.html|url-status=live}} Hafeezah Nazim of Nylon called it "a empowering visual",{{cite web |url=https://www.nylon.com/articles/dua-lipa-new-rules-video |title=Dua Lipa Has The Illest Girls Night In Her New Video |last=Nazim |first=Hafeezah |date=7 July 2017 |work=Nylon |access-date=24 August 2017 |archive-date=25 August 2017 |archive-url=https://web.archive.org/web/20170825103137/https://www.nylon.com/articles/dua-lipa-new-rules-video |url-status=live }} while New Statesman writer Anna Leszkiewicz described it as a "colourful and acutely choreographed video", as well as considering it one of the best clips released in July 2017.{{cite web |url=http://www.newstatesman.com/culture/music-theatre/2017/08/why-you-should-watch-pops-best-videos |title=Why you should watch pop's best videos |last=Leszkiewicz |first=Anna |date=10 August 2017 |work=New Statesman |access-date=24 August 2017 |archive-date=25 August 2017 |archive-url=https://web.archive.org/web/20170825063040/http://www.newstatesman.com/culture/music-theatre/2017/08/why-you-should-watch-pops-best-videos |url-status=live }} Alessia Scappaticci of The Loop praised the visual's themes of self-esteem, diversity and friendship, adding that it "definitely deserves all of the positive attention it's been getting".{{cite web |url=http://www.theloop.ca/empowering-music-video-going-viral-right-reasons/ |title=This empowering music video is going viral for all the right reasons |last=Scappaticci |first=Alessia |date=10 July 2017 |website=The Loop |access-date=26 August 2017 |archive-date=26 August 2017 |archive-url=https://web.archive.org/web/20170826115835/http://www.theloop.ca/empowering-music-video-going-viral-right-reasons/ |url-status=live }} T.L. Stanley of Adweek noted that in the plot, the women are "standing together, mirroring a current trend in pop culture and entertainment that shows women supporting each other (catfights are so yesterday)." BBC reporter Mark Savage wrote that the video is "unquestionably brilliant" and should have won British Video of the Year at the 2018 Brit Awards.{{cite news|url=https://www.bbc.co.uk/news/entertainment-arts-43150533|title=Brits 2018: The real winners and losers|publisher=BBC News|last=Savage|first=Mark|date=22 February 2018|access-date=25 February 2018|archive-date=25 February 2018|archive-url=https://web.archive.org/web/20180225001007/http://www.bbc.co.uk/news/entertainment-arts-43150533|url-status=live}} Owen Myers of The Fader praised the female-empowerment themes of the clip, and furthermore commented on its importance on Lipa's career, stating that, "The release of 'New Rules' gave Lipa something else that until then mostly eluded her: credibility. She has often talked in interviews about her feminist beliefs, and taking pride in her involvement with every aspect of her music."{{cite web |url=http://www.thefader.com/2017/08/25/dua-lipa-new-rules-video-memes-essay |title=Dua Lipa's 'New Rules' Proves A Great Video Can Still Change Everything |last=Myers |first=Owen |date=25 August 2017 |work=The Fader |access-date=26 August 2017 |archive-date=26 August 2017 |archive-url=https://web.archive.org/web/20170826113631/http://www.thefader.com/2017/08/25/dua-lipa-new-rules-video-memes-essay |url-status=live }}

The music video also received positive comments from artists like Lorde, Charli XCX and Tegan and Sara through their respective Twitter accounts. On 12{{nbsp}}July 2017, Lipa thanked her fans for the visual's popularity, and recommended them to use the hashtag #DuasNewRules when uploading covers of the track in order to include them on a compilation video. The next day, Filmmaker Jake Wilson uploaded a gay parody of the music video using the hashtag, which drew the attention of some blogs and the artist herself.{{cite web |url=http://www.newnownext.com/dua-lipa-new-rules-video-gay-spoof-jake-wilson/07/2017/ |title=Dudes Put A Sexy Gay Spin On Dua Lipa's 'New Rules' Video |last=Voss |first=Brandon |date=16 July 2017 |website=NewNowNext |access-date=26 August 2017 |archive-date=26 August 2017 |archive-url=https://web.archive.org/web/20170826114351/http://www.newnownext.com/dua-lipa-new-rules-video-gay-spoof-jake-wilson/07/2017/ |url-status=live }}{{cite web |url=https://www.pride.com/music/2017/7/14/gays-recreated-dua-lipas-new-rules-video-and-its-hilariously-perfect |title=Gays Recreated Dua Lipa's 'New Rules' Video and It's Hilariously Perfect |last=Henderson |first=Taylor |date=14 July 2017 |publisher=Pride.com |access-date=26 August 2017 |archive-date=26 August 2017 |archive-url=https://web.archive.org/web/20170826120903/https://www.pride.com/music/2017/7/14/gays-recreated-dua-lipas-new-rules-video-and-its-hilariously-perfect |url-status=live }} On 4{{nbsp}}August 2017, the singer released the compilation video of covers and parodies of the song and the visual on her YouTube account.{{cite web |url=http://dualipa.com/duasnewrules/ |title=Dua's New Rules |publisher=Dualipa.com |access-date=26 August 2017 |archive-url=https://web.archive.org/web/20170826113057/http://dualipa.com/duasnewrules/ |archive-date=26 August 2017 |url-status=dead }}

• {{cite web |url=https://www.youtube.com/watch?v=ogZ5Sd9ONSE |title=Dua's New Rules |date=4 August 2017 |via=YouTube |access-date=26 August 2017 |archive-date=22 April 2021 |archive-url=https://web.archive.org/web/20210422212607/https://www.youtube.com/watch?v=ogZ5Sd9ONSE |url-status=live }}

File:Dua Lipa 02 08 2018 -85 (38944431850).jpg

Lipa performed "New Rules" at the Glastonbury Festival in England on 23{{nbsp}}June 2017.{{cite web |url=http://www.nme.com/news/music/dua-lipa-pulls-one-biggest-crowds-glastonbury-2017-far-hit-packed-set-2092368 |title=Dua Lipa pulls one of the biggest crowds at Glastonbury 2017 so far with hit-packed set |last=Daly |first=Rhian |work=NME |date=23 June 2017 |access-date=14 May 2018 |archive-date=27 August 2017 |archive-url=https://web.archive.org/web/20170827052047/http://www.nme.com/news/music/dua-lipa-pulls-one-biggest-crowds-glastonbury-2017-far-hit-packed-set-2092368 |url-status=live }} On 4{{nbsp}}October 2017, the singer performed "New Rules" on The Jonathan Ross Show, where she was accompanied by a group of dancers with whom she recreated the scenes of the music video.{{cite web |url=http://www.popelera.net/dua-lipa-actuacion-new-rules-jonathan-ross/ |title=Dua Lipa presentó 'New Rules' en el show de Jonathan Ross |date=12 October 2017 |website=Popelera |language=es |trans-title=Dua Lipa presented 'New Rules' on Jonathan Ross' show |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514143013/http://www.popelera.net/dua-lipa-actuacion-new-rules-jonathan-ross/ |url-status=live }} Later that month, the artist sang the song during the BBC Radio 1 Teen Awards, where she received the Best Single award for the track, and on Later... with Jools Holland.{{cite web |url=https://www.msn.com/en-gb/entertainment/news/dua-lipa-wins-best-single-at-bbc-radio-1-teen-awards-winners/ar-AAtVOQh |title=Dua Lipa wins Best Single at BBC Radio 1 Teen Awards winners |date=23 October 2017 |publisher=MSN Entertainment |access-date=14 May 2018 |archive-date=16 August 2018 |archive-url=https://web.archive.org/web/20180816194425/https://www.msn.com/en-gb/entertainment/news/dua-lipa-wins-best-single-at-bbc-radio-1-teen-awards-winners/ar-AAtVOQh |url-status=live }}{{cite web |url=http://diymag.com/2017/11/01/dua-lipa-superorganism-later-with-jools-holland-watch |title=Watch Dua Lipa, Superorganism and more close the latest series of Later... with Jools Holland |date=1 November 2017 |work=DIY |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514142149/http://diymag.com/2017/11/01/dua-lipa-superorganism-later-with-jools-holland-watch |url-status=live }} On 9{{nbsp}}December, she performed "New Rules" at the Jingle Bell Ball concert in London.{{cite web |url=http://www.capitalfm.com/artists/dua-lipa/performances/new-rules-jingle-bell-ball-2017/ |title=Dua Lipa – 'New Rules' (Live At The Jingle Bell Ball 2017) |date=10 December 2018 |publisher=Capital FM |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514142218/http://www.capitalfm.com/artists/dua-lipa/performances/new-rules-jingle-bell-ball-2017/ |url-status=live }} Days later, Lipa appeared on the fifth season of Spanish musical competition La Voz, where she sang the song alongside the finalists.{{cite web |url=http://jenesaispop.com/2017/12/23/316540/video-dua-lipa-canta-new-rules-los-finalistas-la-voz-5/ |title=Vídeo: Dua Lipa canta 'New Rules' con los finalistas de 'La Voz 5' |trans-title=Video: Dua Lipa sings 'New Rules' with the finalists of 'La Voz 5' |last=Alonso |first=Sebas E. |date=23 December 2017 |website=Jenesaispop |language=es |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514213616/http://jenesaispop.com/2017/12/23/316540/video-dua-lipa-canta-new-rules-los-finalistas-la-voz-5/ |url-status=live }} Lipa also performed the track during the encore of The Self-Titled Tour (2017–18).{{cite web |url=https://www.brightonandhoveindependent.co.uk/news/review-dua-lipa-brings-sassy-self-titled-tour-to-brighton-1-8185264 |title=Review: Dua Lipa brings sassy self-titled tour to Brighton |last=Tunmore |first=Ollie |date=6 October 2017 |work=Brighton & Hove Independent |access-date=13 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514141701/https://www.brightonandhoveindependent.co.uk/news/review-dua-lipa-brings-sassy-self-titled-tour-to-brighton-1-8185264 |url-status=live }}{{cite news |url=https://www.independent.co.uk/arts-entertainment/music/reviews/dua-lipa-review-dublin-olympia-theatre-tour-dates-new-music-latest-a8298971.html |title=Dua Lipa review, Olympia Theatre, Dublin: Made for arenas |date=11 April 2018 |work=The Independent |access-date=13 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514213647/https://www.independent.co.uk/arts-entertainment/music/reviews/dua-lipa-review-dublin-olympia-theatre-tour-dates-new-music-latest-a8298971.html |url-status=live }}

On 3{{nbsp}}February 2018, Lipa sang "New Rules" and "Homesick" on Saturday Night Live.{{cite magazine |url=https://www.billboard.com/articles/columns/pop/8097984/dua-lipa-perform-new-rules-and-homesick-on-saturday-night-live-snl |title=Watch Dua Lipa Perform 'New Rules' and 'Homesick' on 'Saturday Night Live' |last=Peters |first=Mitchell |date=4 February 2018 |magazine=Billboard |access-date=14 May 2018 |archive-date=26 May 2018 |archive-url=https://web.archive.org/web/20180526075921/https://www.billboard.com/articles/columns/pop/8097984/dua-lipa-perform-new-rules-and-homesick-on-saturday-night-live-snl |url-status=live }} Alex Robert Ross of Noisey reviewed positively the performance, calling it "ultimately professional" and praising Lipa for her vocal rendition.{{cite web |url=https://www.vice.com/en/article/watch-dua-lipa-play-new-rules-and-homesick-on-saturday-night-live/ |title=Watch Dua Lipa Play 'New Rules' and 'Homesick' on Saturday Night Live |last=Ross |first=Alex Robert |date=4 February 2018 |website=Noisey |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514141615/https://noisey.vice.com/en_us/article/gy8p53/watch-dua-lipa-play-new-rules-and-homesick-on-saturday-night-live |url-status=live }} Ten days later, she appeared on The Ellen DeGeneres Show, where she performed "New Rules" accompanied by a group of dancers wearing sleepwear similar to that of the music video.{{cite magazine |url=https://www.billboard.com/articles/columns/pop/8099485/dua-lipa-new-rules-performance-ellen-degeneres-show-video |title=Dua Lipa Shows Off Her 'New Rules' With Serious Dance Moves on 'Ellen' |last=Maher |first=Natalie |date=13 February 2018 |magazine=Billboard |access-date=14 May 2018 |archive-date=26 May 2018 |archive-url=https://web.archive.org/web/20180526075738/https://www.billboard.com/articles/columns/pop/8099485/dua-lipa-new-rules-performance-ellen-degeneres-show-video |url-status=live }} The next day, Lipa sang an acoustic version of the track on BBC Radio 1's Live Lounge segment.{{cite magazine |url=https://www.billboard.com/articles/columns/pop/8099785/dua-lipa-do-i-wanna-know-live-lounge-cover-arctic-monkeys |title=Dua Lipa Delivers a Chilling Acoustic Performance of Arctic Monkeys' 'Do I Wanna Know?' on BBC Radio 1 Live |last=Maher |first=Natalie |date=14 February 2018 |magazine=Billboard |access-date=14 May 2018 |archive-date=20 May 2018 |archive-url=https://web.archive.org/web/20180520084553/https://www.billboard.com/articles/columns/pop/8099785/dua-lipa-do-i-wanna-know-live-lounge-cover-arctic-monkeys |url-status=live }} On 14{{nbsp}}February, the artist performed "New Rules" and "IDGAF" on Jimmy Kimmel Live!. The performance was not aired until 19 March 2018, around the time the singer cancelled two shows in Australia to remove her wisdom teeth.{{cite web |url=https://www.axs.com/watch-dua-lipa-returns-to-the-stage-to-perform-on-jimmy-kimmel-live-129008 |title=Watch: Dua Lipa returns to the stage to perform on 'Jimmy Kimmel Live' |last=Melton |first=Lori |date=21 March 2018 |publisher=AXS |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514142102/https://www.axs.com/watch-dua-lipa-returns-to-the-stage-to-perform-on-jimmy-kimmel-live-129008 |url-status=live }} This led journalist Richard Wilkins, thinking the performance occurred on the air date, to accuse the singer of lying on Nine News. Lipa responded through her Twitter account, indicating the difference between the dates and stating that she was still recovering from the surgery in Australia.{{cite web |url=http://www.nme.com/news/music/dua-lipa-hits-back-journalist-questioning-cancelled-tour-2270706 |title=Dua Lipa hits back at journalist for questioning her cancelled tour dates |last=Trendell |first=Andrew |date=21 March 2018 |work=NME |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514141546/http://www.nme.com/news/music/dua-lipa-hits-back-journalist-questioning-cancelled-tour-2270706 |url-status=live }} Although Wilkins apologised, the artist later told KIIS-FM that she have found his comments "dangerous" and "really upsetting".{{cite web |url=http://www.nme.com/news/music/dua-lipa-cancelled-tour-dates-interview-dangerous-upsetting-2274259 |title=Dua Lipa speaks out on 'really upsetting' and 'dangerous' comments by journalist over cancelled tour dates |last=Trendell |first=Andrew |date=27 March 2018 |work=NME |access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514141751/http://www.nme.com/news/music/dua-lipa-cancelled-tour-dates-interview-dangerous-upsetting-2274259 |url-status=live }}

Lipa performed "New Rules" during the 2018 Brit Awards on a summer-styled stage, moments after winning the British Female Solo Artist accolade. Billboard{{'}}s Rachel George deemed the performance as "girl-power inspired".{{cite magazine |url=https://www.billboard.com/articles/columns/pop/8213562/dua-lipa-new-rules-2018-brit-awards-performance |title=Dua Lipa Gives Girl Power-Inspired Performance of 'New Rules' at 2018 Brit Awards |last=Gorge |first=Rachael |date=21 February 2018 |magazine=Billboard |access-date=14 May 2018 |archive-date=23 May 2018 |archive-url=https://web.archive.org/web/20180523052513/https://www.billboard.com/articles/columns/pop/8213562/dua-lipa-new-rules-2018-brit-awards-performance |url-status=live }}{{cite magazine |url=https://www.rollingstone.com/music/news/see-dua-lipa-perform-new-rules-talk-womens-empowerment-w516993 |title=Brit Awards: Dua Lipa Performs 'New Rules,' Talks Women's Empowerment |last=Legaspi |first=Althea |date=21 February 2018 |magazine=Rolling Stone |url-access=limited|access-date=14 May 2018 |archive-date=14 May 2018 |archive-url=https://web.archive.org/web/20180514142240/https://www.rollingstone.com/music/news/see-dua-lipa-perform-new-rules-talk-womens-empowerment-w516993 |url-status=live }} Lipa's appearance helped her eponymous debut studio album, which had previously peaked at number five, to reach number three on the UK Albums Chart.{{cite web |url=http://www.officialcharts.com/chart-news/brit-award-winners-dua-lipa-stormzy-and-more-see-huge-uplift-on-this-week-s-official-albums-chart__21971/ |title=Brit Award winners Dua Lipa, Stormzy and more see huge uplift on this week's Official Albums Chart |last=Copsey |first=Rob |date=23 January 2018 |publisher=Official Charts Company |access-date=20 May 2018 |archive-date=28 April 2018 |archive-url=https://web.archive.org/web/20180428094201/http://www.officialcharts.com/chart-news/brit-award-winners-dua-lipa-stormzy-and-more-see-huge-uplift-on-this-week-s-official-albums-chart__21971/ |url-status=live }}{{cite magazine |url=https://www.billboard.com/articles/news/8215804/greatest-showman-drake-uk-charts-brit-awards |title='Greatest Showman' & Drake Hold Sway on U.K. Charts, As Dua Lipa & Others Get Brits Bump |last=Sexton |first=Paul |date=23 February 2018 |magazine=Billboard |access-date=20 May 2018 |archive-date=24 May 2018 |archive-url=https://web.archive.org/web/20180524070345/https://www.billboard.com/articles/news/8215804/greatest-showman-drake-uk-charts-brit-awards |url-status=live }} On 20 May 2018, the artist performed "New Rules" at the 2018 Billboard Music Awards.{{cite magazine |url=https://www.billboard.com/articles/news/bbma/8456891/dua-lipa-new-rules-performance-2018-billboard-music-awards |title=Dua Lipa Puts on Captivating 'New Rules' Performance at the Billboard Music Awards |last=Rishty |first=David |date=20 May 2018 |magazine=Billboard |access-date=25 May 2018 |archive-date=22 August 2019 |archive-url=https://web.archive.org/web/20190822205121/https://www.billboard.com/articles/news/bbma/8456891/dua-lipa-new-rules-performance-2018-billboard-music-awards |url-status=live }} Six days later, Lipa sang the track as part of a medley of her most successful songs during the opening ceremony of the 2018 UEFA Champions League Final in Kyiv, Ukraine.{{cite web |url=http://www.nme.com/news/music/watch-dua-lipa-perform-champions-league-final-2326426-2326426 |title=Watch Dua Lipa perform at the Champions League Final |last=Matheson |first=Anna |date=27 May 2018 |work=NME |access-date=20 June 2018 |archive-date=20 June 2018 |archive-url=https://web.archive.org/web/20180620101318/http://www.nme.com/news/music/watch-dua-lipa-perform-champions-league-final-2326426-2326426 |url-status=live }} The song was later included on the setlist of Lipa's 2022 Future Nostalgia Tour.{{cite magazine|url=https://www.rollingstone.com/music/music-live-reviews/dua-lipa-future-nostalgia-tour-kickoff-review-1292091/|title=Dua Lipa Future Nostalgia Tour Kickoff: Concert Review|magazine=Rolling Stone|last=Almeida|first=Celia|date=10 February 2022|access-date=16 June 2022|url-access=limited|url-status=live|archive-url=https://web.archive.org/web/20220210153230/https://www.rollingstone.com/music/music-live-reviews/dua-lipa-future-nostalgia-tour-kickoff-review-1292091/|archive-date=10 February 2022}}

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{{col-2}}

• Digital download and streaming

1. "New Rules" – 3:29

• Digital download and streaming – Alison Wonderland remix

1. "New Rules" (Alison Wonderland remix) – 4:23

• Digital download and streaming – acoustic version

1. "New Rules" (acoustic) – 3:33

• Digital EP – remixes

1. "New Rules" (Kream remix) – 4:40
2. "New Rules" (Freedo remix) – 3:33
3. "New Rules" (SG Lewis remix) – 4:13
4. "New Rules" (MRK club mix) – 4:44
5. "New Rules" (Alison Wonderland remix) – 4:23

{{col-2}}

• CD single

1. "New Rules" – 3:29
2. "New Rules" (acoustic) – 3:33

• Digital download and streaming – Initial Talk remix

1. "New Rules" (Initial Talk remix) – 3:44

• Digital download and streaming – live at the BRITs

1. "New Rules" (live at the BRITs) – 3:37

• Digital download and streaming – live version

1. "New Rules" (live) – 3:44

{{col-end}}

• Dua Lipa{{spaced ndash}} vocals, background vocals
• Ian Kirkpatrick{{spaced ndash}} production, vocal production, engineering, programming
• Josh Gudwin{{spaced ndash}} mixing
• Chris Gehringer{{spaced ndash}} mastering

{{col-begin}}

{{col-2}}

{{col-2}}

{{col-end}}

{{Certification Table Top|caption=Certifications and sales for "New Rules"}}

{{Certification Table Entry|region=Australia|type=single|award=Platinum|number=7|certyear=2021|refname="AU Cert"|access-date=3 February 2022}}

{{Certification Table Entry|region=Austria|artist=Dua Lipa|title=New Rules|award=Platinum|number=2|type=single|relyear=2017|certyear=2024|access-date=31 August 2024}}

{{Certification Table Entry|region=Belgium|artist=Dua Lipa|title=New Rules|award=Platinum|number=2|type=single|relyear=2017|relmonth=7|certyear=2018|certmonth=2|access-date=19 January 2018}}

{{Certification Table Entry|region=Canada|artist=Dua Lipa|title=New Rules|award=Diamond|type=single|relyear=2017|certyear=2023|access-date=2 October 2023|refname="Canada cert"}}

{{Certification Table Entry|region=Denmark|artist=Dua Lipa|title=New Rules|award=Platinum|number=2|type=single|relyear=2017|certyear=2021|id=10170|access-date=27 April 2021}}

{{Certification Table Entry|region=France|artist=Dua Lipa|title=New Rules|award=Diamond|type=single|relyear=2017|certyear=2020|access-date=11 November 2020|refname="Fr cert"}}

{{Certification Table Entry|region=Germany|artist=Dua Lipa|title=New Rules|award=Platinum|number=2|type=single|relyear=2017|certyear=2023|access-date=11 February 2023}}

{{Certification Table Entry|region=Ireland|nocert=true|salesamount=100,000|salesref={{notetag|Ireland sales figures for "New Rules" as of November 2018{{cite web|url=https://www.officialcharts.com/chart-news/inside-dua-lipas-official-irish-singles-chart-history-her-biggest-hits-in-ireland-revealed__24666/|title=Inside Dua Lipa's Official Irish Singles Chart history|publisher=Official Charts Company|last=White|first=Jack|date=8 November 2018|access-date=22 June 2022|url-status=live|archive-url=https://web.archive.org/web/20191025211420/https://www.officialcharts.com/chart-news/inside-dua-lipas-official-irish-singles-chart-history-her-biggest-hits-in-ireland-revealed__24666/|archive-date=25 October 2019}}}}}}

{{Certification Table Entry|region=Italy|artist=Dua Lipa|title=New Rules|award=Platinum|number=3|type=single|relyear=2017|certyear=2018|id=5878|access-date=17 September 2018}}

{{Certification Table Entry|region=New Zealand|artist=Dua Lipa|title=New Rules|award=Platinum|number=7|type=single|relyear=2017|relmonth=7|certyear=2025|source=radioscope|access-date=18 January 2025|refname=nzcert}}

{{Certification Table Entry|region=Norway|artist=Dua Lipa|title=New Rules|award=Platinum|number=3|type=single|relyear=2017|certyear=2020|access-date=29 October 2020}}

{{Certification Table Entry|region=Poland|artist=Dua Lipa|title=New Rules|award=Diamond|type=single|relyear=2017|certmonth=8|certyear=2021|access-date=11 August 2021}}

{{Certification Table Entry|region=Portugal|artist=Dua Lipa|title=New Rules|award=Platinum|number=4|type=single|relyear=2017|certyear=2022|id=file_2022-06-23-10-46-13.pdf|access-date=25 August 2022}}

{{Certification Table Entry|region=Spain|artist=Dua Lipa|title=New Rules|award=Platinum|number=4|type=single|certyear=2024|relyear=2017|id=dua-lipa-new-rules|access-date=8 July 2024}}

{{Certification Table Entry|region=United Kingdom|artist=Dua Lipa|title=New Rules|award=Platinum|number=5|type=single|relyear=2017|certyear=2023|id=14490-4213-1|salesamount=3,100,000|salesref={{cite web|url=https://www.officialcharts.com/chart-news/dua-lipas-official-top-20-biggest-songs-in-the-uk-revealed/|title=Dua Lipa's Official Top 20 biggest songs in the UK revealed|author=George Griffiths|publisher=Official Charts Company|date=30 April 2024|access-date=3 May 2024}}|access-date=24 September 2023|refname="bpicert"}}

{{Certification Table Entry|region=United States|artist=Dua Lipa|title=New Rules|award=Platinum|number=5|type=single|relyear=2017|certyear=2019|access-date=18 October 2019|refname="US Cert"}}

{{Certification Table Separator|title=Streaming}}

{{Certification Table Entry|region=Sweden|artist=Dua Lipa|title=New Rules|award=Platinum|number=4|type=single|certyear=2018|certweek=13|relyear=2017|access-date=7 November 2020|position=57}}

{{Certification Table Entry|region=Japan|type=single|title=New Rules|artist=Dua Lipa|award=Gold|streamsonly=true|certyear=2024|certmonth=10|access-date=27 November 2024|refname=riajst}}

{{Certification Table Bottom|nosales=true|streamsonly=true|noshipments=true|streaming=true}}

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• List of Live Lounge cover versions
• List of Dance Dance Revolution songs
• List of UK Singles Chart number ones of the 2010s
• List of number-one singles of the 2010s (Hungary)
• List of million-selling singles in the United Kingdom
• List of songs which have spent the most weeks on the UK Singles Chart
• List of most-viewed YouTube videos
• List of Australian chart achievements and milestones
• List of Platinum singles in the United Kingdom awarded since 2000
• List of most-streamed songs on Spotify
• List of Billboard Dance Club Songs number ones of 2017
• List of Dutch Top 40 number-one singles of 2017
• List of number-one singles of 2017 (Ireland)
• List of UK top-ten singles in 2017
• List of Ultratop 50 number-one singles of 2017
• List of top 10 singles in 2017 (Australia)
• List of Billboard Mainstream Top 40 number-one songs of 2018
• List of number-one dance airplay hits of 2018 (U.S.)
• List of top 25 singles for 2017 in Australia
• List of Airplay 100 number ones of the 2010s
• List of UK Singles Sales Chart number ones
• List of Media Forest most-broadcast songs of the 2010s in Romania

{{div col end}}

{{notefoot}}

{{reflist}}

• {{YouTube|ZqYGW8uXL0I|Audio}}
• {{YouTube|AyWsHs5QdiY|Lyric video}}
• {{YouTube|ogZ5Sd9ONSE|Fan video}}
• {{YouTube|lJAZHt4mlIw|Reaction video}}
• {{YouTube|tHtnxluMXMw|Live at BRITs}}
• {{YouTube|Eiup44YVdr0|Behind the scenes of the music video}}
• [https://www.billboard.com/music/lyrics/dua-lipa-new-rules-lyrics-8094465/ Lyrics of this song] at Billboard

{{Dua Lipa}}

{{authority control}}

Category:2017 songs

Category:2017 singles

Category:Dua Lipa songs

Category:Dutch Top 40 number-one singles

Category:Irish Singles Chart number-one singles

Category:Number-one singles in Israel

Category:Number-one singles in Romania

Category:Songs with feminist themes

Category:Songs written by Caroline Ailin

Category:Songs written by Emily Warren

Category:Songs written by Ian Kirkpatrick (record producer)

Category:UK singles chart number-one singles

Category:Ultratop 50 Singles (Flanders) number-one singles

Category:Warner Records singles

Category:Tropical house songs