Colors TV

It was launched on 21 July 2008 by Viacom18 under CEO Rajesh Kamat.{{Cite web|title=Colors Gets A New Nayak|url=http://businessworld.in/article/Colors-Gets-A-New-Nayak/08-11-2014-57607|last=Singh|first=Gurbir|work=BW Businessworld|language=en|access-date=2020-05-09|archive-date=24 September 2021|archive-url=https://web.archive.org/web/20210924113654/http://www.businessworld.in/article/Colors-Gets-A-New-Nayak/08-11-2014-57607/|url-status=dead}} In April 2011, Raj Nayak was appointed CEO, replacing Rajesh Kamat, who left to join CA Media.{{Cite web|title=Raj Nayak is new CEO of Colors|url=https://www.businesstoday.in/management/leadership/raj-nayak-appointed-new-ceo-of-colors/story/14857.html|website=www.businesstoday.in|date=18 April 2011 |language=en|access-date=2020-05-09|archive-url=https://web.archive.org/web/20180210170642/http://www.businesstoday.in/management/leadership/raj-nayak-appointed-new-ceo-of-colors/story/14857.html|archive-date=10 February 2018|url-status=live}}

Over the years, series like Sasural Simar Ka, Balika Vadhu, Uttaran, Bigg Boss, Fear Factor: Khatron Ke Khiladi and Naagin helped the channel surpass the decade-old market-leader StarPlus in weekly Gross Rating Points (GRPs).{{Cite web|title=How 'Colors' jumped into the top league|url=https://www.rediff.com/money/2009/jul/24inter-how-colors-jumped-into-the-top-league.htm|website=Rediff|language=en|access-date=2020-05-09|archive-url=https://web.archive.org/web/20090727010004/http://www.rediff.com/money/2009/jul/24inter-how-colors-jumped-into-the-top-league.htm|archive-date=27 July 2009|url-status=live}}{{Cite web|title=TV channel Colors touches a new high|url=https://www.news18.com/news/india/colors-success-story-311087.html|date=2009-03-14|website=News18|access-date=2020-05-09}}

{{main|List of programmes broadcast by Colors TV}}

On 21 January 2010, Colors became available on Dish Network in the United States, Canada, and Mexico, where it is called Aapka Colors (Your Colors) that gives English subtitles on every show and to avoid confusion with now-defunct Colours TV.{{cite web|url=http://media247.co.uk/bizasia/newsarchive/2009/12/colors_to_launc.php|title=Colors to launch on U.S.' Dish Network; UK next|date=2009-12-03|archive-url=https://web.archive.org/web/20120330233210/http://media247.co.uk/bizasia/newsarchive/2009/12/colors_to_launc.php |archive-date=30 March 2012}}{{Cite web|title=Viacom18's AAPKA COLORS Launches in the United States|url=https://ir.dish.com/news-releases/news-release-details/viacom18s-aapka-colors-launches-united-states|website=Dish|language=en|access-date=2020-05-09}} Amitabh Bachchan served as brand ambassador for the UK and USA launches.{{cite web|url=http://media247.co.uk/bizasia/newsarchive/2010/01/colors_ropes_in.php|title=Colors ropes in Big B to endorse UK/USA launch|date=2010-01-14|archive-url=https://web.archive.org/web/20120308072202/http://media247.co.uk/bizasia/newsarchive/2010/01/colors_ropes_in.php |archive-date=8 March 2012}}

Colors launched in the United Kingdom and Ireland on Sky on 25 January 2010.{{cite web|url=http://media247.co.uk/bizasia/newsarchive/2010/01/colors_to_launc_1.php|title=Colors to launch on Monday on Sky Digital|date=2010-01-19|archive-url=https://web.archive.org/web/20120308072235/http://media247.co.uk/bizasia/newsarchive/2010/01/colors_to_launc_1.php |archive-date=8 March 2012}}{{Cite web|title=Channel profile: Colors TV|url=https://www.skymedia.co.uk/channels/colors-tv/|website=Sky Media|language=en-GB|access-date=2020-05-09|archive-url=https://web.archive.org/web/20190723142938/https://www.skymedia.co.uk/channels/colors-tv/|archive-date=23 July 2019|url-status=live}} On 9 December 2009, INX Media confirmed that Colors had bought 9XM's Sky EPG slot on channel 829 and on 5 January 2010, Colors secured a deal to join the ViewAsia subscription package.{{cite web|url=http://media247.co.uk/bizasia/newsarchive/2009/12/exclusive_color.php|title=EXCLUSIVE: Colors to replace 9XM on Sky|publisher=BizAsia|date=2009-12-09|archive-url=https://web.archive.org/web/20110909124056/http://media247.co.uk/bizasia/newsarchive/2009/12/exclusive_color.php|access-date=5 May 2020|archive-date=9 September 2011|url-status=dead}}{{cite web|url=http://media247.co.uk/bizasia/newsarchive/2010/01/exclusive_color_1.php|title=EXCLUSIVE: Colors joins VIEWASIA package|date=2010-01-05|archive-url=https://web.archive.org/web/20120308072254/http://media247.co.uk/bizasia/newsarchive/2010/01/exclusive_color_1.php |archive-date=8 March 2012}} Initially the channel was available free-to-air and then subsequently was added to the ViewAsia package on 19 April 2010.{{cite web|url=http://media247.co.uk/bizasia/newsarchive/2010/04/exclusive_date.php|title=EXCLUSIVE: Date confirmed for Colors encryption|date=2010-04-07|archive-url=https://web.archive.org/web/20120308072322/http://media247.co.uk/bizasia/newsarchive/2010/04/exclusive_date.php |archive-date=8 March 2012}} Colors was added to Virgin Media on 1 April 2011, as a part of the Asian Mela pack.{{cite web|url=http://media247.co.uk/bizasia/newsarchive/2011/03/colors_sunrise.php|title=Colors & Sunrise Radio launch on Virgin Media|date=2011-03-29|archive-url=https://web.archive.org/web/20120308072450/http://media247.co.uk/bizasia/newsarchive/2011/03/colors_sunrise.php |archive-date=8 March 2012}} On 2 September 2013, Colors left the ViewAsia package and became free-to-air on satellite again, as well as moving to Virgin's basic package.{{cite web|url=http://www.media247.co.uk/bizasia/colors-goes-free-to-air-on-sky-digital-in-uk|title=Colors goes free-to-air on Sky Digital in UK|date=2013-09-02|archive-url=https://web.archive.org/web/20160910171158/http://www.media247.co.uk/bizasia/colors-goes-free-to-air-on-sky-digital-in-uk |archive-date=10 September 2016}} On 18 August 2017, this decision was later reversed, and Colors left Freeview and became a pay channel again.{{cite web|url=https://www.bizasialive.com/colors-rishtey-leave-freeview-uk/|title=Colors & Rishtey leave Freeview in UK|date=17 August 2017 |access-date=30 April 2023}}{{cite web|url=https://www.astra2sat.com/rishtey-and-colors-hd-go-behind-the-paywall/|title=Rishtey and Colors HD go behind the paywall − Astra 2|access-date=30 April 2023}}{{cite web|url=http://www.a516digital.com/2017/08/rishtey-and-colors-hd-go-behind-sky.html|title=Rishtey and Colors HD go behind the paywall of Sky - a516digital|access-date=30 April 2023|archive-date=20 August 2017|archive-url=https://web.archive.org/web/20170820162933/http://www.a516digital.com/2017/08/rishtey-and-colors-hd-go-behind-sky.html|url-status=bot: unknown}}{{cite web|url=https://en.kingofsat.net/channelhistory.php?ch=6973|title=Change Log - KingOfSat|access-date=30 April 2023}}

Golden Petal Awards is an award function to honour personalities and reward them for contributing to Colors TV. It was also broadcast on the channel itself.{{cite news|title=Colors Golden Petal Awards 2017 Winners: Complete list of winners|url= https://www.colorstv.com/uk/shows/golden-petal-awards/amp/|access-date=26 April 2021|newspaper=The Times of India}}{{Cite web |last=Goswami |first=Parismita |date=2019-02-10 |title=Golden Petal Awards 2019: Naagin 3, Mahir, Aarohi & others nominated; here's how to vote |url=https://www.ibtimes.co.in/golden-petal-awards-2019-naagin-3-mahir-aarohi-others-nominated-heres-how-vote-791671 |access-date=2023-08-25 |website=www.ibtimes.co.in |language=en}}

Programs of Pakistan channels have been aired, such as Humsafar.{{cite web|url=http://www.media247.co.uk/bizasia/hum-tv-drama-humsafar-to-air-on-rishtey|title=Hum TV drama 'Humsafar' to air on Rishtey|last=Raj Baddhan|date=25 February 2013|work=BizAsia|publisher=Media 247|accessdate=5 June 2013|archive-url=https://web.archive.org/web/20130516024224/http://www.media247.co.uk/bizasia/hum-tv-drama-humsafar-to-air-on-rishtey|archive-date=16 May 2013|url-status=dead}} Rishtey rebroadcasts series from many other channels as well.{{cite web | url=http://www.media247.co.uk/bizasia/rishtey-rebrands-in-europe-launches-in-asia-2015 | title=Rishtey rebrands in Europe; launches in Asia | publisher=BizAsia | date=14 September 2015 | accessdate=30 December 2015 | archive-url=https://web.archive.org/web/20160304054404/http://www.media247.co.uk/bizasia/rishtey-rebrands-in-europe-launches-in-asia-2015 | archive-date=4 March 2016 | url-status=dead }} The channel also creates original productions. Produced by BBC Media Action, Navrangi Re! is the channel's first original programming.{{Cite news|url=https://www.business-standard.com/article/news-ani/social-impact-show-navrangi-re-will-be-rishtey-s-first-original-production-118122000358_1.html|title=Social impact show 'Navrangi Re!' will be Rishtey's first original production|last=ANI|date=2018-12-20|work=Business Standard India|access-date=2019-02-10}}

In 2016, Viacom18 now JioStar, a Joint Venture between Viacom18 & Disney India launched a Nickelodeon programming block named "Nick Hour India" on Colors Rishtey India.{{cite web|url=https://ddfreedish.site/tag/nick-hour-rishtey-channel/|title="Nick Hour" on Rishtey|date=30 March 2016|accessdate=13 December 2017|archive-url=https://web.archive.org/web/20171214124610/https://ddfreedish.site/tag/nick-hour-rishtey-channel/|archive-date=14 December 2017|url-status=dead}}

On 1 March 2019, the channel was rebranded as Colors Rishtey.{{Cite web|url=https://www.adgully.com/rishtey-cineplex-and-rishtey-get-rechristened-as-colors-cineplex--colors-rishtey-83812.html|title=Rishtey Cineplex and Rishtey get rechristened as 'COLORS CINEPLEX' & 'COLORS RISHTEY'|website=www.adgully.com|date=25 February 2019 }}

{{reflist}}

{{Portal bar|Television|India}}

• {{official website|https://www.colorstv.com/}}

{{Network 18}}

{{Colors Programmes}}

{{Balaji Telefilms}}

{{DEFAULTSORT:Colors (India TV Channel)}}

Category:Viacom 18

Category:Hindi-language television stations

Category:Television channels and stations established in 2008

Category:Television stations in Mumbai

Category:Hindi-language television channels in India

Category:Network18 Group

Category:2008 establishments in Maharashtra

Category:Hindi-language YouTube channels