Haima Automobile

{{Infobox company

| name = Haima Automobile Co., Ltd.

| trade_name = Haima

| logo = Haima Automobile logo.png

| logo_size = 160px

| caption =

| type = State-owned

| traded_as = {{szse|000572}}

| fate =

| predecessor =

| successor =

| foundation = {{Start date and age|1992|01}} (as Hainan Mazda Motor Co., Ltd.)

| founder =

| defunct =

| location_city = Haikou, Hainan

| location_country = China

| location =

| locations =

| area_served =

| key_people = Qin Quanquan, Jing Zhu

| industry = Automotive

| products = Automobiles

| services =

| revenue = 11.21 billion yuan (US$1.77 billion){{cite news|url=http://autonews.gasgoo.com/china-news/haima-sees-profits-grow-over-7-in-2011-120417.shtml|title=Haima sees profits grow over 7% in 2011|access-date=15 September 2012|publisher=Gasgoo|date=17 April 2012|archive-date=2 June 2013|archive-url=https://web.archive.org/web/20130602045610/http://autonews.gasgoo.com/china-news/haima-sees-profits-grow-over-7-in-2011-120417.shtml|url-status=dead}}

| operating_income =

| net_income = 590 million yuan (US$93.22 million)

| assets =

| equity =

| owner =
Hainan Automobile Group (49%)
Hainan provincial government (51%){{cite news|url=http://autonews.gasgoo.com/china-news/faw-haima-to-sell-130-000-vehicles-this-year-071126.shtml|title=FAW Haima to sell 130,000 vehicles this year|access-date=15 September 2012|publisher=Gasgoo|date=26 November 2007|archive-date=2 June 2013|archive-url=https://web.archive.org/web/20130602042833/http://autonews.gasgoo.com/china-news/faw-haima-to-sell-130-000-vehicles-this-year-071126.shtml|url-status=dead}}

| num_employees =

| parent =

| divisions =

| subsid =

| homepage = {{URL|http://www.haima.com|haima.com}}

| footnotes =

| intl =

| module =

}}

{{Infobox Chinese

| t = 海馬汽車集團股份有限公司

| s = 海马汽车集团股份有限公司

| p = Hǎimǎ Qìchē Jítuán Gǔfèn Yǒuxiàn Gōngsī

| altname = Haima

| t2 = 海馬

| s2 = 海马

| l2 = Seahorse

| p2 = Hǎimǎ

| bpmf2 = ㄏㄞˇ ㄇㄚˇ

| w2 = Hai³-ma³

| mi2 = {{IPAc-cmn|h|ai|3|m|a|3}}

| j2 = hoi2 maa5

| y2 = Hóimáh

| ci2 = {{IPAc-yue|h|oi|2|m|aa|5}}

| wuu2 = He^上ma^上

| order = st

}}

File:南京卡子门大街海马汽车 - panoramio.jpg, China]]

Haima Automobile Co., Ltd., trading as Haima, is a Chinese automotive manufacturing company based in Haikou, Hainan. Its principal activity is production of passenger cars for other companies.

Haima was founded in 1992 as a joint venture between the Hainan provincial government and Mazda to produce Mazda models for sale in China. In 2006, FAW Group acquired Mazda's share of the venture, although many Haima models still incorporate Mazda technology.

As of 2012 Haima had an annual production capacity of approximately 400,000 vehicles. A total of 157,242 Haima passenger cars were sold in China in 2013, making it the 28th largest-selling car brand in the country in that year (and the 12th largest-selling Chinese brand).{{cite news|url=http://chinaautoweb.com/2014/01/2013-passenger-vehicle-sales-by-brand/|title=2013 Passenger Vehicle Sales by Brand|access-date=31 March 2014|publisher=China Auto Web|date=15 January 2014}}

In July 2021, FAW transferred 49% of the shares of FAW Haima to Hainan Development Holdings Co., Ltd. (Hainan Holdings) at no charge. Haima Automobile holds 51% of the shares in FAW Haima, while Hainan Holdings hold 49% of the shares. {{Cite web |title=Haima automobile: China FAW transfers the equity of two subsidiary companies free of charge |url=https://equalocean.com/briefing/20210720230061515 |access-date=2023-02-22 |website=EqualOcean |language=en}}

Name

The name "Haima" is a contraction of "Hainan Mazda".

History

The company was founded in January 1992 as Hainan Mazda Motor, a joint venture between the Hainan provincial government and Mazda to produce Mazda models for sale in China.{{cite journal | title=unknown | author=unknown | journal=Automotive Engineering International | year=2003 | volume=111 | issue=7–12 | pages=26}} The joint venture arrangement lasted until 2006, when Mazda's share of Hainan Mazda was acquired by FAW Group,{{cite web | url=http://www.haima.com/english/hama_ParWithMazda.html | title=Partnership with Mazda | publisher=Haima Automobile | work=About Haima | access-date=September 15, 2012 | url-status=dead | archive-url=https://web.archive.org/web/20120718151851/http://www.haima.com/english/hama_ParWithMazda.html | archive-date=July 18, 2012 }}{{cite web | url=http://www.chinacartimes.com/2012/04/05/haima-zm2-possibly-direction-haima/# | title=Haima ZM2, a new look and possibly new direction for Haima? | publisher=Chinacartimes.com | date=April 5, 2012 | access-date=September 17, 2012 | url-status=dead | archive-url=https://web.archive.org/web/20120608015513/http://www.chinacartimes.com/2012/04/05/haima-zm2-possibly-direction-haima/ | archive-date=June 8, 2012 }} and the company became a subsidiary of FAW. While Haima retained the right to make and sell older Mazda models as well as use Mazda technology to underpin self-designed products, it was prohibited from using the Mazda marque.

In 2005, Haima Automobile landed on the A-share capital market.{{cite web | title=吞并第一大股东海马或为迁都铺路 | website=时代在线 | date=2013-06-20 | url=https://www.time-weekly.com/wap-article/21743 | access-date=2024-08-31}}{{cite web | title=海马借壳金盘实业双重盘算 | website=新浪财经_手机新浪网 | date=2006-07-17 | url=https://finance.sina.cn/sa/2006-07-17/detail-ikknscsi3555767.d.html | language=zh | access-date=2024-08-31}} In August 2008 Haima began construction of a third assembly plant in Hainan, with a capacity to build of 100,000 units per year.{{cite news|url=http://www.china4auto.com/ennews/html/Passenger_Vehicle/20080819/12191071402562.html|title=FAW Haima Auto starts building third plant|access-date=15 September 2012|publisher=China4Auto|date=19 August 2008|url-status=dead|archive-url=https://archive.today/20130119015556/http://www.china4auto.com/ennews/html/Passenger_Vehicle/20080819/12191071402562.html|archive-date=19 January 2013}} Its other two plants are located in Haikou, Hainan, and the city of Zhengzhou; both have production capacities of 150,000 whole vehicles per year.{{cite news | url=https://www.reuters.com/article/haima-autos-idUSSHA26974720080904 | title=China automaker Haima plans to triple car capacity | work=Thomson Reuters | date=September 3, 2008 | agency=reuters.com | access-date=September 17, 2012 | author=Klamann, Edmund}}

In April 2009 Reuters reported that the company's partnership with Mazda, by then ended, had been established "to receive technological help" and that Haima was selling a car that seemed similar one of Mazda's offerings without consent.{{cite news | url=https://www.reuters.com/article/us-autoshow-chinese-idUSTRE53K1HQ20090421 | title=Foreign car execs see mixed threat from China brands | work=Thomson Reuters | date=April 21, 2009 | agency=reuters.com | access-date=September 17, 2012 | author=Chang-Ran Kim and Michael Wei}}

In November 2010 a plant for the assembly of knock-down kits of the Haima 3 was opened in Cherkessk, Russia by Derways Automobile Company.{{cite news|url=http://autonews.gasgoo.com/china-news/faw-haima-assembly-plant-in-russia-goes-into-opera-101109.shtml|title=FAW Haima assembly plant in Russia goes into operation|access-date=15 September 2012|publisher=Gasgoo|author=Amanda Zheng|date=9 November 2010|archive-date=2 June 2013|archive-url=https://web.archive.org/web/20130602043735/http://autonews.gasgoo.com/china-news/faw-haima-assembly-plant-in-russia-goes-into-opera-101109.shtml|url-status=dead}}

Announced in December 2016 that Haima to build a manufacturing plant in Bulgaria starting 2018. It will be the second Chinese company to build a factory in Europe following those of Litex Motors, the official distributor of Great Wall Motor.{{citation needed|date=December 2016}}

In 2019, due to the accumulated losses over the past few years, Haima Group successively sold its real estate assets, transferred the equity of Shanghai Haima Automobile Research Institute and Haima Property, etc.{{Cite web |date=2019-11-29 |title=海马汽车困顿：房产卖了318套沦为新能源车代工厂 |trans-title=Haima Automobile is in trouble: 318 properties sold, reduced to a new energy vehicle OEM factory |url=https://finance.sina.com.cn/stock/s/2019-11-29/doc-iihnzahi4014670.shtml |archive-url=https://web.archive.org/web/20200325232338/https://finance.sina.com.cn/stock/s/2019-11-29/doc-iihnzahi4014670.shtml |archive-date=2020-03-25 |accessdate=2019-11-30 |work=finance.sina.com.cn}} Although the company worked hard to control losses in 2020, sales also declined and it once faced a delisting crisis.{{Cite web |title=存档副本 |url=https://ec.ltn.com.tw/article/breakingnews/3128268 |archive-url=https://web.archive.org/web/20230728024940/https://ec.ltn.com.tw/article/breakingnews/3128268 |archive-date=2023-07-28 |access-date=2023-07-28}}

In 2023, Toyota and Haima Automobile cooperate on fuel cell vehicles,{{Cite web |title=豐田與中國海馬汽車針對燃料電池車展開合作日經中文網 |trans-title=Toyota and China Haima Motors cooperate on fuel cell vehicles Nikkei Chinese |url=https://zh.cn.nikkei.com/industry/icar/51869-2023-03-27-14-34-58.html |access-date=2024-08-28 |website=zh.cn.nikkei.com}} and also launched car rental business in Hainan.{{Cite web |title=存档副本 |url=https://money.udn.com/money/story/5604/6831601 |archive-url=https://web.archive.org/web/20230728024939/https://money.udn.com/money/story/5604/6831601 |archive-date=2023-07-28 |access-date=2023-07-28}}

Products

= Current products =

File:Haima 7X IMG001.jpg|Haima 7X

File:Haima 8S 001.jpg|Haima 8S

=Former products=

Vehicles formerly produced by Haima include:

Haima 1 "Aishang" (爱尚) EV- Only electric version still in production.
Haima Fstar microvan
Haima 6P PHEV CUV
Haima M3 sedan (1.5 litre)
Haima M5 sedan (1.5 and 1.6 litre)
Haima M6 sedan
Haima M8 sedan (1.8 and 2.0 litre)
Haima Freema (a rebadged Mazda Premacy)
Haima S5 CUV (1.6 litre)
Haima S5 Young CUV
Haima S7 CUV (2.0 litre)- (Previous Haima 7)
Haima F7 MPV- (Previous Haima V70)
Mazda 929
Haima HMC6450 minivan (a van based on the Mazda MPV (LV) series)
Mazda 6440 minivan
Haima 3 hatchback (1.6 litre)
Haima 3 sedan (1.6 litre)
Haima 2 hatchback (1.3 and 1.5 litre)
Haima 1 "Aishang" (爱尚) (1.0 litre)
Haima 1 "Prince" (王子) (1.0 litre)
Haima HMC6470L station wagon (a rebadged Mazda Luce)
Haima Family/ Happin(CA7130) sedan / Family VS sedan / hatchback(1.6 litre) (a rebadged Mazda 323/Mazda Familia)
Haima CA6430M hatchback

File:Haima S5 II 01.jpg|Haima S5/6P

File:2010 Zhengzhou-Haima Fushida (Fstar), front 8.10.18.jpg|Haima Fstar

File:Haima 1 - 2012 Montevideo Motor Show.jpg|Haima 1

File:Haima 2 01 China 2012-07-21.JPG|Haima 2

File:Haima 2 C-Sport -- Auto Chongqing -- 2012-06-07.jpg|Haima 2 C-Sport

File:Haima 3 hatch 01 China 2012-05-27.JPG|Haima 3 Hatchback

File:Haima 3 1.6 GL Sedan 2012 (13611646393).jpg|Haima 3 Sedan

File:Haima 7 China 2012-05-01.JPG|Haima 7

File:Haima Family III China 2016-03-29.jpg|Haima Family

File:Haima Freema II China 2012-04-14.jpg|Haima Freema

File:Haima M3 facelift China 2016-04-09.jpg|Haima M3

File:Haima M5 001 China 2015-04-13.jpg|Haima M5

File:Haima M6 01 China 2016-04-07.jpg|Haima M6

File:Haima M8 China 2016-04-05.jpg|Haima M8

File:Haima S5 01 China 2014-04-16.jpg|Haima S5

File:2018 Haima S5 Young, front 8.4.18.jpg|Haima S5 Young

File:Haima S7 China 2015-04-10.jpg|Haima S7

File:Haima V70 01 China 2016-04-01.jpg|Haima V70

File:Hainan-Mazda HMC6470 03 China 2018-03-06.jpg|Hainan-Mazda HMC6470

File:Hainan-Mazda HMC6470 04 China 2018-03-06.jpg|Hainan-Mazda HMC6470

=OEM products=

Between 2018 and 2021, Haima Automobile produced some early models for XPeng at its Zhengzhou factory.{{cite news |title=揭秘郑州海马小鹏智能工厂，它将如何保证小鹏G3的量产？ |url=https://36kr.com/p/5166030 |accessdate=2019-05-28 |work=36氪 |date=2018-12-08 |archive-url=https://web.archive.org/web/20190528100919/https://36kr.com/p/5166030 |archive-date=2019-05-28 |url-status=dead}}{{cite news |title=小鹏G3将于12日正式上市海马小鹏智能工厂首次曝光- 新华网 |url=http://www.gd.xinhuanet.com/newscenter/2018-12/02/c_1123795810.htm |accessdate=2019-05-28 |work=新华社 |date=2018-12-02 |archive-url=https://web.archive.org/web/20190528100924/http://www.gd.xinhuanet.com/newscenter/2018-12/02/c_1123795810.htm |archive-date=2019-05-28 |url-status=dead}}

Xpeng IDENTY X
Xpeng G3

File:Xpeng Identity X in Yangpu Shanghai 2021020702.jpg|Xpeng Identity X

File:XPeng G3 02 China 2019-04-01.jpg|XPeng G3

Logo

Haima's logo represents a mythical bird flying away from a rising sun.{{cite web | url=http://www.haima.com/english/hama_logo.html | title=logo | publisher=Haima Automobile | work=About Haima | access-date=September 15, 2012 | url-status=dead | archive-url=https://web.archive.org/web/20120616033449/http://www.haima.com/english/hama_logo.html | archive-date=June 16, 2012 }}

Motorsport

Haima competes in the China Touring Car Championship through the Haima Family team.{{cite web|url=http://ctcc.com.cn/en/team_c_dtl.aspx?id=15|title=Team：Haima Family|access-date=16 March 2013|publisher=China Touring Car Championship|url-status=dead|archive-url=https://web.archive.org/web/20130406061937/http://ctcc.com.cn/en/team_c_dtl.aspx?id=15|archive-date=6 April 2013}}{{cite news|url=http://www.touringcartimes.com/2011/04/07/preview-china-touring-car-championship-2011-updated/|title=Preview: China Touring Car Championship 2011|access-date=16 March 2012|publisher=Touring Car Times|date=7 April 2011}}

{{gallery

|File:Haima as racing car.jpg|A Haima touring car

|}}

Sales

class="wikitable"
Calendar year ! Total sales
2009 \| 118,000{{cite web\|url=http://chinaautoweb.com/auto-companies/faw-haima-motor/\|title=FAW Haima Motor\|access-date=15 September 2012\|publisher=ChinaAutoWeb}}
2010 \| 200,000
2011 \| 230,000

class="wikitable"

Calendar year

! Total sales

2009

| 118,000{{cite web|url=http://chinaautoweb.com/auto-companies/faw-haima-motor/|title=FAW Haima Motor|access-date=15 September 2012|publisher=ChinaAutoWeb}}

2010

| 200,000

2011

| 230,000

References

External links

{{Commons category|FAW Haima Automobile Company|Haima Automobiles}}

[http://www.en.haima.com/ Haima Automobile] {{Webarchive|url=https://web.archive.org/web/20130118044144/http://www.en.haima.com/ |date=2013-01-18 }}

Category:FAW Group divisions and subsidiaries

Category:Vehicle manufacturing companies established in 1992

Category:Car manufacturers of China

Category:Electric vehicle manufacturers of China

Category:Companies based in Haikou

Category:Chinese brands

Category:Mazda

Category:1992 in Zhengzhou

Category:Companies owned by provincial governments of China