Millions of Us

{{Infobox company

| name = Millions of Us

| logo =

| type =

| industry = Marketing agency

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| founded = {{Start date and age|2006}}

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| defunct =

| hq_location_city = San Francisco, California

| hq_location_country = United States

| area_served =

| key_people = {{unbulleted list|Reuben Steiger|(CEO)|Christian Lassonde|(President)}}

| products =

| services = Establishing corporate presences in virtual worlds

| owner =

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}}

Millions of Us LLC is an American specialty marketing agency, focused on virtual worlds and large online communities.

Founded in 2006 and based in San Francisco, the agency's clients include 20th Century Fox, Warner Bros., Toyota, Microsoft, and Intel. By late 2007, the company's executives were regularly quoted as authorities on virtual worlds {{cite web|url=https://www.wsj.com/articles/SB119309412255567685 |title=Marketers Explore New Virtual Worlds - WSJ.com |publisher=Online.wsj.com |date=2007-10-23 |accessdate=2013-09-02}} and social media{{cite news|url=http://economist.com/business/displaystory.cfm?story_id=9990635 |title=Internet companies: Social graph-iti |publisher=The Economist |date=2007-10-18 |accessdate=2013-09-02}} in business,{{cite web|url=https://www.npr.org/templates/story/story.php?storyId=6431819 |title=Second Life: Real Money in a Virtual World |publisher=NPR |date= |accessdate=2013-09-02}} technology,{{cite web|url=http://www.informationweek.com/blog/main/archives/2007/09/the_future_of_v_1.html;jsessionid=CJXNQX4NEB2LMQSNDLPCKHSCJUNN2JVN?queryText=the+future+of+virtual+worlds |title=Business Technology News, Reviews and Blogs |publisher=InformationWeek |date= |accessdate=2013-09-02}} entertainment,[http://www.hollywoodreporter.com/hr/content_display/news/e3ibf0bece52a902fb222f0695b06ea08b0] {{webarchive|url=https://web.archive.org/web/20080706190514/http://www.hollywoodreporter.com/hr/content_display/news/e3ibf0bece52a902fb222f0695b06ea08b0|date=July 6, 2008}} and advertising{{cite web|url=http://www.adweek.com/aw/search/article_display.jsp?vnu_content_id=1003682980 |title=Adweek – Breaking News in Advertising, Media and Technology |publisher=Adweek.com |date= |accessdate=2013-09-02}} publications.

Millions of Us is led by CEO Reuben Steiger and President Christian Lassonde, former Linden Lab executives. The firm initially established a reputation in 2006 as a market leader in developing campaigns and presences in Second Life for corporations such as Toyota{{cite web|url=http://www.nbcnews.com/id/17284628 |archive-url=https://web.archive.org/web/20140714210516/http://www.nbcnews.com/id/17284628/ |url-status=dead |archive-date=July 14, 2014 |title=Second Life: virtual stores, real customers - Technology & science - Innovation |publisher=NBC News |date=2007-02-26 |accessdate=2013-09-02}} and Microsoft.{{cite web|author=Aarti Shah |url=http://www.prweekus.com/Second-Life-used-to-promote-Visual-Studios-features/article/57243/ |title=Second Life used to promote Visual Studio's features |publisher=PRWeek US |date=2007-06-19 |accessdate=2013-09-02}} Beginning in June 2007, Millions of Us diversified into other virtual worlds such as Gaia Online and IAC/InterActiveCorp's Zwinktopia.{{Citation needed|date=April 2020}}

In October 2007, The Omnicom Group (NYSE: OMC), the world's largest advertising agency holding company in terms of revenue, took a minority stake in Millions of Us LLC.{{cite web|url=http://www.adweek.com/aw/iq_interactive/article_display.jsp?vnu_content_id=1003657369 |title=Adweek – Breaking News in Advertising, Media and Technology |publisher=Adweek.com |date= |accessdate=2013-09-02}}