Please Hammer Don't Hurt 'Em#Film
{{Infobox album
| name = Please Hammer Don't Hurt 'Em
| type = studio
| artist = MC Hammer
| cover = Please Hammer Don't Hurt 'Em.jpg
| alt =
| released = {{start date|1990|2|12}}
| recorded = 1988–1989
| studio =
| genre = Hip hop
| length = 59:04
| label = {{hlist|Capitol|EMI}}
| producer = {{hlist|M.C. Hammer|Big Louis Burrell|Felton Pilate|James Earley}}
| prev_title = Let's Get It Started
| prev_year = 1988
| next_title = Too Legit to Quit
| next_year = 1991
| misc = {{Singles
| name = Please Hammer Don't Hurt 'Em
| type = studio
| single1 = Help the Children
| single1date = January 10, 1990
| single2 = Dancin' Machine
| single2date = February 1990
| single3 = U Can't Touch This
| single3date = April 1990
| single4 = Have You Seen Her
| single4date = June 1990
| single5 = Pray
| single5date = August 21, 1990
| single6 = Here Comes the Hammer
| single6date = December 1990
}}
}}
Please Hammer Don't Hurt 'Em is the third studio album by American rapper MC Hammer, released on February 12, 1990{{cite web |url=http://music.msn.com/album/?album=10027416 |title=MSN Music entry for Please Hammer Don't Hurt Em |access-date=2011-01-18 |archive-url=https://web.archive.org/web/20120606141546/http://music.msn.com/album/?album=10027416 |archive-date=2012-06-06 |url-status=dead }} by Capitol Records and EMI Records. Produced, recorded and mixed by Felton Pilate and James Earley, the album was made on a small budget of around $10,000 and recorded on a modified tour bus between May 1988 and November 1989.
Please Hammer Don't Hurt 'Em received lukewarm reviews from critics, yet received five nominations at the 1991 Grammy Awards, including Album of the Year, becoming the first hip hop record to be nominated in this category, as well as winning five awards at the 1991 American Music Awards. The album is considered Hammer's mainstream breakthrough and a commercial juggernaut. It peaked at number one for twenty-one weeks on the US Billboard 200, becoming the first rap recording from a solo artist to top the pop chart, and was the best-selling album of 1990. It was the first hip hop album to be certified diamond in the US,{{cite web |url=http://community.allhiphop.com/go/thread/view/12461/5467055/TOP_10_selling_rap_albums_of_all_time |title=article |publisher=community.allhiphop.com |url-status=dead |archive-url=https://web.archive.org/web/20090201170003/http://community.allhiphop.com/go/thread/view/12461/5467055/TOP_10_selling_rap_albums_of_all_time |archive-date=2009-02-01 }}{{Cite news|last=Holden|first=Stephen|date=1990-12-26|title=The Pop Life (Published 1990)|language=en-US|work=The New York Times|url=https://www.nytimes.com/1990/12/26/arts/the-pop-life-407890.html|access-date=2020-10-20|issn=0362-4331}} was certified platinum in several countries, and was one of the best-selling hip hop albums worldwide, selling more than 18 million units to date.{{cite magazine |author=CHRISTOPHER JOHN FARLEY |date=2001-06-24 |title=Rap's Teen Idols Return |url=http://www.time.com/time/magazine/article/0,9171,1101940328-164065,00.html |url-status=dead |archive-url=https://web.archive.org/web/20100830163344/http://www.time.com/time/magazine/article/0,9171,1101940328-164065,00.html |archive-date=August 30, 2010 |access-date=2012-04-10 |magazine=Time}}{{cite magazine |last=Cassidy |first=John |title=The Talk of the Town: Under the Hammer |url=https://www.newyorker.com/archive/1996/08/26/1996_08_26_062_TNY_CARDS_000376033 |access-date=2012-04-10 |magazine=The New Yorker}}{{cite web |title=MC Hammer Biography |url=http://www.sing365.com/music/lyric.nsf/MC-Hammer-Biography/4E0F2063AA089C6748256E0700170A6C |url-status=dead |archive-url=https://web.archive.org/web/20120715115902/http://www.sing365.com/music/lyric.nsf/MC-Hammer-Biography/4E0F2063AA089C6748256E0700170A6C |archive-date=2012-07-15 |publisher=sing365.com}}
Six official singles were released to promote the album, including the smash hit "U Can't Touch This" which reached the top 10 at the Billboard Hot 100 and peaked at number one in Australia, Netherlands, New Zealand and Sweden, and number 3 on the UK Singles Chart. Following the album's success, Hammer embarked on the Please Hammer Don't Hurt 'Em World Tour, which stretched from 1990 to 1991 with 144 dates, grossing over $32 million.{{cite web|url=https://worldradiohistory.com/Archive-Billboard/90s/1991/BB-1991-11-09.pdf|title=Billboard|date=1991-11-09|website=Worldradiohistory.com|access-date=March 25, 2022}}
Background
Hammer's previous album, Let's Get It Started, had sold over 1.5 million units in the United States by the end of 1989.{{Cite news |date=September 21, 1990 |title=M.C. Hammer // Surge in popularity surprises rapper |work=Star Tribune |url=https://www.proquest.com/docview/418232632 |url-access=subscription |id=418232632 |via=Proquest}} Not satisfied with the platinum success, Hammer chose to deviate from the standard rap format in his next album. Though some purists{{Who|date=September 2024}} criticized him for being more of a dancer than a rapper, Hammer defended his style: "People were ready for something different from the traditional rap style. The fact that the record has reached this level indicates the genre is growing."
While on tour in the summer of 1988, Hammer started to record his third studio album on a modified tour bus. After spending part of his advance from Capitol Records on $50,000 worth of equipment for the back of the tour bus, he used his free time on the road to record his next album.{{Cite book |last=Harris |first=Laurie Lanzen |url=https://books.google.com/books?id=AxSgSyK6KeEC&q=please+hammer+don't+hurt+em+world+tour |title=Biography Today, Annual Cumulation 1992: Profiles of People of Interest to Young Readers |date=February 1993 |publisher=Omnigraphics, Incorporated |isbn=978-1-55888-139-6 |language=en}} It was produced, recorded and mixed by Felton Pilate and James Earley on the bus in 1989.{{cite web |title=MC Hammer: Biography from |url=http://www.answers.com/m.c.%20hammer |url-status=dead |archive-url=https://web.archive.org/web/20120226043200/http://www.answers.com/m.c.%20hammer |archive-date=2012-02-26 |access-date=2010-03-31 |publisher=Answers.com}} According to Guinness World Records, the album cost just $10,000 to produce, roughly the same budget as Hammer's independent debut.{{cite web|work=Guinnessworldrecords.com|title=Music Feats|url=http://www.guinnessworldrecords.com/records/arts_and_media/music_feats_and_facts/default.aspx|access-date=2010-10-24|archive-url=https://web.archive.org/web/20101122161911/http://guinnessworldrecords.com/records/arts_and_media/music_feats_and_facts/default.aspx|archive-date=2010-11-22|url-status=dead}} Capitol marketed the album by sending free cassette singles and a personalized letter to 100,000 children, most of whom were Black or Hispanic. The letter, signed by Hammer, asked young people to phone MTV and request his video.{{Cite magazine |last=Ressner |first=Jeffrey |date=1990-09-06 |title=Hammer Time |url=https://www.rollingstone.com/music/music-news/hammer-time-2-231327/ |access-date=2023-08-24 |magazine=Rolling Stone |language=en-US}}
Album overview and promotion
The album was supported by the single "U Can't Touch This"; follow-up singles included "Have You Seen Her" (a cover of the Chi-Lites) and "Pray" (a beat sampled from Prince's "When Doves Cry" and Faith No More's "We Care a Lot"). The album was notable for sampling other high-profile artists: "Dancin' Machine" sampled The Jackson 5, "Help the Children" (also the name of an outreach foundation Hammer started)[http://www.macysinc.com/pressroom/macys/macyseast/media_kits.asp?strAction=ShowItem&itemid=8131] {{dead link|date=May 2018}} interpolates Marvin Gaye's "Mercy Mercy Me (The Ecology)", and "She's Soft and Wet" sampled Prince's "Soft and Wet".
Following the album's success, Hammer toured extensively in Europe, including a sold-out concert at the National Exhibition Centre in Birmingham. With the sponsorship of PepsiCo International, Pepsi CEO Christopher A. Sinclair went on tour with him in 1991.
Critical reception
{{More citations needed section|date=June 2022}}
{{Music ratings
| rev1 = AllMusic
| rev1score = {{Rating|3|5}}{{cite web|url=https://www.allmusic.com/album/please-hammer-dont-hurt-em-mw0000207044|title=Please Hammer, Don't Hurt 'Em – MC Hammer|website=AllMusic|access-date=February 5, 2019|last=Huey|first=Steve}}
| rev2 = Entertainment Weekly
| rev2score = A−{{cite magazine|url=https://ew.com/article/1990/02/16/please-hammer-dont-hurt-em/|title=Please Hammer Don't Hurt 'Em|magazine=Entertainment Weekly|date=February 16, 1990|access-date=August 3, 2017|last=Sandow|first=Greg|author-link=Greg Sandow}}
| rev3 = Los Angeles Times
| rev3score = {{Rating|1.5|5}}{{cite news|url=https://www.latimes.com/archives/la-xpm-1990-02-25-ca-1883-story.html|title=M.C. Hammer 'Please Hammer Don't Hurt 'Em' Capitol|newspaper=Los Angeles Times|date=February 25, 1990|access-date=August 23, 2023|last=Gold|first=Jonathan|author-link=Jonathan Gold}}
| rev4 = RapReviews
| rev5 = Rolling Stone
| rev5score = {{Rating|2|5}}{{cite magazine|url=http://www.rollingstone.com/artists/mchammer/albums/album/214027/review/5943181|title=MC Hammer: Please Hammer, Don't Hurt 'Em|magazine=Rolling Stone|date=May 17, 1990|access-date=June 1, 2012|last=Corcoran|first=Michael|archive-url=https://web.archive.org/web/20071021014601/http://www.rollingstone.com/artists/mchammer/albums/album/214027/review/5943181|archive-date=October 21, 2007|url-status=dead}}
| rev6 = The Rolling Stone Album Guide
| rev6score = {{Rating|3|5}}{{cite book|chapter=Hammer|last1=Considine|first1=J. D.|author1-link=J. D. Considine|last2=Brackett|first2=Nathan|author2-link=Nathan Brackett|title=The New Rolling Stone Album Guide|title-link=The Rolling Stone Album Guide|editor1-last=Brackett|editor1-first=Nathan|editor2-last=Hoard|editor2-first=Christian|editor2-link=Christian Hoard|publisher=Simon & Schuster|edition=4th|year=2004|isbn=0-7432-0169-8|page=[https://archive.org/details/newrollingstonea00brac/page/359 359]}}
| rev7 = The Village Voice
| rev7score = C+{{cite news|url=https://robertchristgau.com/xg/cg/cgv790-90.php|title=Consumer Guide|newspaper=The Village Voice|date=July 31, 1990|access-date=February 5, 2019|last=Christgau|first=Robert|author-link=Robert Christgau}}
}}
Hammer experienced critical backlash over the repetitive nature of his lyrics, his clean-cut image and his perceived over-reliance on hooks from other artists for the basis of his singles. Please Hammer Don't Hurt 'Em was also criticized for its sampling of songs by other musicians. Hammer was dissed in music videos by The D.O.C. and Ice Cube. Oakland hip-hop group Digital Underground mocked him in the CD insert of their Sex Packets album by placing his picture with the other members and referring to him as an unknown derelict. He was also mentioned in the song "The Humpty Dance", with Shock G claiming: "People say 'Ya look like MC Hammer on crack, Humpty!'" On LL Cool J's track "To da Break of Dawn", Hammer is referenced as an "amateur, swinging a Hammer from a body bag [his pants]". Additional lyrics included "my old gym teacher ain't supposed to rap." He later referenced Hammer in "I Shot Ya (remix)", a track on his 1995 album Mr. Smith. However, LL Cool J would later compliment and commend Hammer's talents on VH1's 100 Greatest Songs of Hip Hop, which aired in 2008.{{cite web|url=https://atlantablackstar.com/2018/11/14/ll-cool-j-finally-talks-about-dissing-mc-hammer-30-years-ago-in-infamous-beef |title=LL Cool J Finally Talks About Dissing MC Hammer 30 Years Ago In Infamous Beef |website=Atlanta Blackstar |date=November 14, 2018 |access-date=July 7, 2022}}
The album received five nominations at the 1991 Grammy Awards, including Album of the Year, becoming the first hip hop record nominated in this category. Please Hammer Don't Hurt 'Em won Best Rap Solo Performance and Best R&B Song for "U Can't Touch This" and Best Music Video, Long Form for the film accompanying the album. The album also won five awards at the 1991 American Music Awards, including Favorite Soul/R&B Album, Favorite Rap/Hip-Hop Album and Favorite Pop/Rock Album.
Commercial reception
Released on February 12, 1990, Please Hammer Don't Hurt 'Em reached the number one position on the US Billboard 200 in the week ending June 9, 1990, becoming the first rap album from a solo artist to reach the top spot on the pop charts.{{Cite news |date=June 14, 1990 |title=M.C. Hammer, nailing down pop hits |work=USA TODAY |url=https://www.proquest.com/docview/306323677 |id={{ProQuest|306323677}} |via=Proquest}} It remained a total of 21 weeks at the top of US Billboard 200,{{cite web |author=MC Hammer |title=Please Hammer Don't Hurt 'Em: Information from |url=http://www.answers.com/topic/please-hammer-don-t-hurt-em |url-status=dead |archive-url=https://web.archive.org/web/20120331204438/http://www.answers.com/topic/please-hammer-don-t-hurt-em |archive-date=2012-03-31 |access-date=2012-04-10 |publisher=Answers.com}}{{cite magazine |date=April 28, 2021 |title=Chart Rewind: In 1990, MC Hammer Nailed Down the No. 1 Spot on the Billboard 200 |url=https://www.billboard.com/pro/rewinding-the-charts-in-1990-mc-hammer-nailed-no-1 |access-date=July 7, 2022 |magazine=Billboard.com}} the longest run by a male black artist since Michael Jackson's Thriller.{{Cite news |last=Chan |first=Alfonso |date=January 16, 1991 |title=Hammer zooms up to the top |url=https://eresources.nlb.gov.sg/newspapers/digitised/article/newpaper19910116-1.2.31.4?qt=mc,%20hammer&q=MC%20Hammer}} Likewise, the album saw longevity on the Top R&B/Hip-Hop Albums chart, peaking at No. 1 and staying atop the chart for twenty-nine weeks. Most of the singles released from the album proved to be successful on radio and television, with "U Can't Touch This", "Pray", "Have You Seen Her", "Here Comes the Hammer" and UK exclusive "Yo!! Sweetness" all charting. Despite heavy airplay and a No. 27 chart debut, "U Can't Touch This" peaked at No. 8 on the US Billboard Hot 100 chart because it was released only as a twelve-inch vinyl single with no other format available.[http://www.americanradiohistory.com/Archive-Billboard/90s/1990/BB1990.pdf Billboard Hot 100 charts: 1990] Each week's chart has a key for a single's format availability (CD, cassette, etc.). Scroll down to any week where "U Can't Touch This" is on the Hot 100, and it will reflect that only a 12-inch single is available.{{clarify|date=October 2010}}
By August, the album was selling over 100,000 copies a day.{{Cite news |last=Dillard-Rosen |first=Sandra |date=August 10, 1990 |title=M.C. Hammer performance a lot more than 'rap light' |url=https://www.proquest.com/docview/291256295 |url-access=subscription |work=Denver Post |pages=4B |id={{ProQuest|291256295}}}} In fewer than six months, it sold more than four million copies, making it the best-selling rap album at the time, beating Beastie Boys' Licensed to Ill.{{Cite news |title=M.C. Hammer a rapper with plenty of appeal: [ |url=https://www.proquest.com/docview/282969117 |url-access=subscription |work=Chicago Tribune |pages=5 |via=Proquest |id=282969117}} By January 1991, the album reached 8 million units sold, becoming the first album to do so in one calendar year since Prince's Purple Rain in 1984.{{Cite magazine |date=January 12, 1991 |title=LED ZEPPELIN, CCR SCORE BIG IN DECEMBER CERTIFICATIONS |pages=86 |magazine=Billboard |url=https://worldradiohistory.com/hd2/IDX-Business/Music/Billboard-Index/IDX/1991/1991-01-12-Billboard-Page-0086.pdf#search=%22vanilla%20ice%22}}{{Cite magazine |date=January 12, 1991 |title=Rappers Pile On The Metal; Zep, CCR Also Score In Dec |pages=9 |magazine=Billboard |url=https://worldradiohistory.com/hd2/IDX-Business/Music/Billboard-Index/IDX/1991/1991-01-12-Billboard-Page-0009.pdf#search=%22vanilla%20ice%22}}{{Cite news |date=February 5, 1991 |title=Rapper M.C. Hammer adds new award |work=The Province |url=https://www.proquest.com/docview/267397767 |id={{ProQuest|267397767}} |url-access=subscription}} By May 1991, the album was certified diamond with over ten million sales in the US.{{Cite magazine |date=May 11, 1991 |title=Hammer Hits 10-Times Platinum |pages=8 |magazine=Billboard |url=https://www.proquest.com/docview/226977790 |id={{ProQuest|226977790}} |url-access=subscription}} It was the top-selling album of 1990 in the United States, and is one of the best-selling hip hop albums of all time.
In Canada, the album was the sixth best-selling album of 1990, and the single "U Can't Touch This" was the sixth best-selling single of that year.{{Cite news |title=Pop toppers range from vice to Ice |pages=F3 |work=The Vancouver Sun |url=https://www.proquest.com/docview/243502646 |id={{ProQuest|243502646}} |url-access=subscription}} Eventually, the album was certified 8× platinum for selling over 800,000 units in the country, and won International Album of the Year at the 1991 Juno Awards.{{Cite news |last=Bernard |first=Michael |date=March 4, 1991 |title=Celine Dion a double winner at Junos; Dutoit, MSO claim classical-album prize |work=The Gazette |url=https://www.proquest.com/docview/432097214 |id={{ProQuest|432097214}} |url-access=subscription}} The album was also certified triple platinum in New Zealand. In May 1991, Hammer received an award for sales of more than 1 million units of the album in EMI Music Worldwide's international territories of Japan, SE Asia, Australasia, Africa and Latin America.{{Cite magazine |date=May 18, 1991 |title=Hitmakers- EMI WELCOMES CAPITOL & CHRYSALIS TO AUSTRALIA |magazine=Billboard |url=https://worldradiohistory.com/hd2/IDX-Business/Music/Billboard-Index/IDX/1991/1991-05-18-Billboard-Page-0066.pdf#search=%22mc%20hammer%22}} As of July 1991, it had sold 17 million copies worldwide.{{Cite news |date=July 26, 1991 |title=THE M.C. HAMMER INTERVIEW: A RAP ON RIVALRY |work=Seattle Post |url=https://www.proquest.com/docview/386031881 |id={{ProQuest|386031881}} |url-access=subscription}}
Lawsuits
Rick James sued Hammer for copyright infringement on the song "U Can't Touch This", but the suit was settled out of court when Hammer agreed to credit James as co-composer, allowing him to earn royalties. Hammer was also sued by a former producer, Felton Pilate, and by several of his former backers. Additionally, he faced charges that performance troupe members endured an abusive, militaristic atmosphere.{{cite web |url=http://www.answers.com/topic/mc-hammer-1 |title=MC Hammer: Biography from |publisher=Answers.com |access-date=2013-07-25 |archive-url=https://web.archive.org/web/20130729093326/http://www.answers.com/topic/mc-hammer-1 |archive-date=2013-07-29 |url-status=dead }}
In 1992, Hammer admitted in depositions and court documents to getting the idea for the song "Here Comes the Hammer" from a Texas-based Christian recording artist named Kevin Abdullah. Abdullah had filed a US$16 million lawsuit against Hammer for copyright infringement for his song entitled "Oh-Oh, You Got the Shing".{{cite magazine |url=http://www.highbeam.com/doc/1G1-13360829.html |archive-url=https://web.archive.org/web/20121104232712/http://www.highbeam.com/doc/1G1-13360829.html |url-status=dead |archive-date=November 4, 2012 |title=Songwriter claims Hammer stole his song: sues him. (Muhammad Bilal Abdullah) |date=February 1, 1993 |magazine=Jet}} Hammer settled with Abdullah for $250,000 in 1995.{{cite news |url=http://www.dallasobserver.com/1998-02-26/news/hammered/ |newspaper=Dallas Observer |date=February 26, 1998 |first=Matt |last=Weitz |title=Hammered}}
Track listing
{{track listing
| title1 = Here Comes the Hammer
| writer1 = Stanley Burrell
| length1 = 4:32
| title2 = U Can't Touch This
| writer2 = Stanley Burrell, Rick James, Alonzo Miller
| length2 = 4:17
| title3 = Have You Seen Her
| note3 = The Chi-Lites cover
| writer3 = Stanley Burrell, Barbara Acklin, Eugene Record
| length3 = 4:42
| title4 = Yo!! Sweetness
| writer4 = Stanley Burrell
| length4 = 4:36
| title5 = Help the Children
| writer5 = Stanley Burrell, Marvin Gaye
| length5 = 5:17
| title6 = On Your Face
| note6 = Earth, Wind & Fire cover
| writer6 = Charles Stepney, Maurice White, Philip Bailey
| length6 = 4:32
| title7 = Dancin' Machine
| note7 = The Jackson 5 cover
| writer7 = Hal Davis, Don Fletcher, Dean Parks
| length7 = 2:55
| title8 = Pray
| writer8 = Stanley Burrell, Prince
| length8 = 5:13
| title9 = Crime Story
| writer9 = Stanley Burrell
| length9 = 5:09
| title10 = She's Soft and Wet
| writer10 = Stanley Burrell, Prince, Chris Moon
| length10 = 3:25
| title11 = Black Is Black
| writer11 = Stanley Burrell
| length11 = 4:31
| title12 = Let's Go Deeper
| writer12 = Stanley Burrell
| length12 = 5:16
| title13 = Work This
| writer13 = Stanley Burrell
| length13 = 5:03
}}
= Samples =
== "Work This" ==
- "Let's Work" by Prince
== "Help the Children" ==
== "Here Comes the Hammer" ==
- "Super Bad" by James Brown
== "Pray" ==
- "When Doves Cry" by Prince
- "We Care a Lot" by Faith No More
== "U Can't Touch This" ==
- "Super Freak" by Rick James
== "Yo!! Sweetness" ==
- "Give It to Me Baby" by Rick James
- "Your Sweetness Is My Weakness" by Barry White
== "She's Soft and Wet" ==
- "Soft and Wet" by Prince
== "Black Is Black" ==
- "Say It Loud – I'm Black and I'm Proud" by James Brown
Charts
{{col-begin}}
{{col-2}}
= Weekly charts =
{{col-2}}
= Year-end charts =
= Decade-end charts =
class="wikitable sortable" |
Chart (1990–99)
!Position |
---|
US Billboard 200{{cite book |author=Geoff Mayfield |url=https://books.google.com/books?id=9w0EAAAAMBAJ&pg=RA1-PA4 |title=1999 The Year in Music Totally '90s: Diary of a Decade – The listing of Top Pop Albums of the '90s & Hot 100 Singles of the '90s |date=December 25, 1999 |access-date=October 15, 2010}}
| style="text-align:center;"|9 |
{{col-end}}
Certifications
{{Certification Table Top}}
{{Certification Table Entry|region=Australia|type=album|artist=M.C. Hammer|title=Please Hammer|award=Platinum|relyear=1990|certyear=1991|access-date=November 12, 2021}}
{{Certification Table Entry|region=Austria|type=album|artist=M.C. Hammer|title=Please Hammer|award=Gold|relyear=1990}}
{{Certification Table Entry|region=Canada|type=album|artist=MC Hammer|title=Please Hammer Don't Hurt 'Em|award=Platinum|number=8|relyear=1990}}
{{certification Table Entry|type=album|region=France|artist=MC Hammer|title=Please Hammer Don't Hurt 'Em|award=Gold|source=infodisc|certyear=1991|relyear=1990|access-date=November 12, 2021}}
{{Certification Table Entry|region=Germany|type=album|artist=M.C. Hammer|title=Please Hammer Don't Hurt 'Em|award=Gold|relyear=1990}}
{{Certification Table Entry|region=Japan|type=album|artist=M.C. Hammer|title=Please Hammer Don't Hurt 'Em|award=Platinum|number=2|relyear=1990|certyear=1991|certmonth=4|access-date=October 22, 2019}}
{{Certification Table Entry|region=Netherlands|type=album|artist=M.C. Hammer|title=Please Hammer Don't Hurt 'Em|award=Gold|relyear=1990|certyear=1991}}
{{Certification Table Entry|region=New Zealand|type=album|artist=M.C. Hammer|title=Please Hammer|award=Platinum|id=1991-05-10|source=newchart|access-date=2024-11-20|relyear=1990}}
{{Certification Table Entry|region=Spain|type=album|artist=MC Hammer|title=Please Hammer Don't Hurt 'Em|award=Platinum|relyear=1990|certyear=1991|certref={{cite book |last=Salaverrie |first=Fernando |date=September 2005 |url=http://www.mediafire.com/file/vqzno2c0fe48zam/Spanish+Certifications+for+1991-1995.pdf |title=Sólo éxitos: año a año, 1959–2002 |language=es |edition=1st |location=Madrid |publisher=Fundación Autor/SGAE |page=930 |isbn=84-8048-639-2 |access-date=23 May 2019}}}}
{{Certification Table Entry|region=Switzerland|type=album|artist=MC Hammer|title=Please Hammer Don't Hurt 'em|award=Gold|relyear=1990}}
{{Certification Table Entry|region=United Kingdom|type=album|artist=MC Hammer|title=Please Hammer Don't Hurt 'Em|award=Platinum|number=2|relyear=1990|id=5135-2642-2}}
{{Certification Table Entry|region=United States|type=album|artist=Hammer|title=Please Hammer Don't Hurt 'Em|award=Diamond|relyear=1990|salesamount=10,100,000|salesref={{cite web|url=http://www.southpawer.com/2015/05/17/the-10-best-selling-rap-albums-of-all-time-in-usa/|archive-url=https://web.archive.org/web/20150528204428/http://www.southpawer.com/2015/05/17/the-10-best-selling-rap-albums-of-all-time-in-usa/|url-status=usurped|archive-date=May 28, 2015|title=The 10 Best Selling Rap Albums Of All Time In USA|work=Southpaw – Supporting Eminem|date=17 May 2015|access-date=11 July 2015}}{{better source needed|date=May 2018}}}}
{{Certification Table Entry|region=United States|type=video|artist=Hammer|title=Please Hammer Don't Hurt 'Em|award=Platinum|number=2|refname=video|relyear=1990|certyear=1991|note=Video longform}}
{{Certification Table Bottom}}
Film
The Please Hammer Don't Hurt 'Em album was accompanied by a direct-to-video film titled Please Hammer Don't Hurt 'Em: The Movie.{{cite web |url=https://movies.nytimes.com/movie/65547/MC-Hammer-Please-Hammer-Don-t-Hurt-em-The-Movie/overview |title=MC-Hammer-Please-Hammer-Don-t-Hurt-em-The-Movie - Trailer - Cast - Showtimes |access-date=2013-07-25 |archive-url=https://web.archive.org/web/20130617211600/http://movies.nytimes.com/movie/65547/MC-Hammer-Please-Hammer-Don-t-Hurt-em-The-Movie/overview |archive-date=2013-06-17 |department=Movies & TV Dept. |work=The New York Times |date=2013 |url-status=dead }} It stars Hammer as a rapper who returns to his old neighborhood and defeats an illegal drug trade dealer who is using kids to traffic his product. Hammer plays the additional role of preacher Reverend Pressure. The film costarred Juice Sneed, Keyon White, Joe Mack and Davina H'Ollier.
The movie won Hammer, director Rupert Wainwright and producer John Oetjen a Grammy Award for Best Music Video, Long Form at the 33rd Grammy Awards.{{cite web |url=http://rwainwright.com/home.html |title=Rupert Wainwright – Director |publisher=Rwainwright.com |access-date=2013-07-25 |archive-url=https://web.archive.org/web/20130707153349/http://rwainwright.com/home.html |archive-date=2013-07-07 |url-status=dead }}{{cite web |url=https://www.grammy.com/grammys/awards/33rd-annual-grammy-awards-1990%23category-184 |title=33rd Annual GRAMMY Awards (1990): Best Music Video - Long Form - Winner |publisher=GRAMMY.com |access-date=2021-01-28 }} Besides Hammer, music talent included Ho Frat Hoo! (1991 MTV Video Music Awards Best Choreography in a Video winner for "Pray" along with Hammer), Torture, Special Generation and One Cause One Effect.{{Cite web|url=https://www.discogs.com/artist/242712-Ho-Frat-Hoo|title = Ho Frat Hoo|website = Discogs}}{{Cite web|url=https://www.watchtheyard.com/kappas/ho-frat-ho|title = Kappa Alpha Psi Member Details His Journey from MC Hammer's Backup Dancer to Southern University-Educated Lawyer|date = 28 March 2017}}{{Cite web|url=https://www.eastbayexpress.com/oakland/u-cant-touch-this/Content?oid=1371067&showFullText=true|title = U Can't Touch This|date = 9 September 2009}}
Additional releases included The Making of Please Hammer Don't Hurt 'Em,{{cite web |url=http://www.moviesplanet.com/movies/177439/please-hammer-don-t-hurt-em-the-movie |title=Please Hammer Don't Hurt 'Em: The Movie (1990) |publisher=Moviesplanet.com |access-date=2013-07-25 |archive-url=https://web.archive.org/web/20130210011501/http://www.moviesplanet.com/movies/177439/please-hammer-don-t-hurt-em-the-movie |archive-date=2013-02-10 |url-status=dead }} Hammer Time and Here Comes the Hammer. All projects were Capitol Records Productions.{{cite web|url=http://movies.amctv.com/movie/65547/MC-Hammer-Please-Hammer-Dont-Hurt-em-The-Mov/overview |archive-url=https://archive.today/20130117100408/http://movies.amctv.com/movie/65547/MC-Hammer-Please-Hammer-Dont-Hurt-em-The-Mov/overview |url-status=dead |archive-date=2013-01-17 |title=Movie Mashup |publisher=Movies.amctv.com |access-date=2013-07-25}}{{cite web|url=https://www.latimes.com/archives/la-xpm-1991-06-06-sp-96-story.html |title=Hammer Time : When Big Money Comes Down From His Son, Lewis Burrell's Dream Sees the Light of Day|first=Andrew|last=Beyer|work=Los Angeles Times|date=2007-05-20 |access-date=2013-07-25}}{{cite web|url=http://www.chipublib.org/search/details/cn/1502362 |archive-url=https://archive.today/20130414110600/http://www.chipublib.org/search/details/cn/1502362 |url-status=dead |archive-date=2013-04-14 |title=Please Hammer don't hurt 'em [videorecording] / Bust It Productions presents a Fragile Films Production of a Rupert Wainwright film. – Item Details – Chicago Public Library |publisher=Chipublib.org |date=2007-02-07 |access-date=2013-07-25}}
See also
References
{{Reflist}}
{{MC Hammer}}
{{Grammy Award for Best Music Film}}
{{Juno Award for International Album of the Year}}
{{Authority control}}
Category:Capitol Records albums
Category:Juno Award for International Album of the Year albums