Allu Arjun

{{Short description|Indian actor (born 1982)}}

{{family name hatnote|Allu|lang=Telugu}}

{{protection padlock|small=yes}}

{{Use Indian English|date=May 2025}}

{{Use dmy dates|date=May 2025}}

{{Infobox person

| name = Allu Arjun

| image = Allu Arjun at Pushpa 2 The Rule meet.jpg

| caption = Allu in 2024

| other_names = Bunny

| birth_date = {{birth date and age|df=yes|1982|4|8}}{{efn|name=dob}}

| birth_place = Madras (now Chennai), Tamil Nadu, India

| occupation = Actor

| yearsactive = 2001–present

| works = Full list

| spouse = {{marriage|Sneha Reddy|2011}}

| children = 2

| father = Allu Aravind

| relatives = Allu Sirish (brother)

| family = Konidela–Allu

| awards = Full list

}}

Allu Arjun (born 8 April 1982) is an Indian actor who works in Telugu cinema. He is one of the highest-paid actors in Indian cinema{{Cite web |date=12 December 2024 |title=Highest Paid Actor Of 2024: Allu Arjun Charges Rs 300 Cr For Pushpa 2, Beats Prabhas And Ranbir Kapoor |url=https://www.news18.com/movies/highest-paid-actor-of-2024-allu-arjun-charges-rs-300-cr-for-pushpa-2-beats-prabhas-and-ranbir-kapoor-9152849.html |access-date=17 March 2025 |website=News18 |language=en-in}}and has been featured in Forbes India's Celebrity 100 list since 2014. Allu Arjun's accolades include a National Film Award, six Filmfare Awards, and three Nandi Awards.{{Cite news |date=8 April 2019 |title=Allu Arjun announces three new films, to be helmed by Trivikram, Sukumar, Venu Sriram, on his 36th birthday |url=https://www.firstpost.com/entertainment/on-allu-arjuns-36th-birthday-a-look-at-some-lesser-known-facts-about-the-telugu-mega-star-6406971.html |access-date=3 September 2020 |work=Firstpost |archive-date=29 September 2020 |archive-url=https://web.archive.org/web/20200929133844/https://www.firstpost.com/entertainment/on-allu-arjuns-36th-birthday-a-look-at-some-lesser-known-facts-about-the-telugu-mega-star-6406971.html |url-status=live}} He is also known for his dancing abilities{{Cite news |date=8 April 2020 |title=Happy birthday Allu Arjun: Five dance numbers that justify his dancing prowess |url=https://www.hindustantimes.com/regional-movies/happy-birthday-allu-arjun-five-dance-numbers-that-justify-his-dancing-prowess/story-WezZb0sxi91REpPMFtZvsL.html |url-status=live |archive-url=https://web.archive.org/web/20200729032351/https://www.hindustantimes.com/regional-movies/happy-birthday-allu-arjun-five-dance-numbers-that-justify-his-dancing-prowess/story-WezZb0sxi91REpPMFtZvsL.html |archive-date=29 July 2020 |access-date=3 September 2020 |work=Hindustan Times |language=en}} and is popularly referred to as "Stylish Star" and "Icon Star" in the media.{{cite magazine |last1=Mallick |first1=Gyanisha |date=30 March 2023 |title=20 years of Allu Arjun: The rise and rule of Tollywood's Icon Star |url=https://www.indiatoday.in/movies/regional-cinema/story/20-years-of-allu-arjun-the-rise-and-rule-of-tollywoods-icon-star-2353683-2023-03-30 |magazine=India Today |access-date=21 March 2024}}{{cite news |last1=Nimje |first1=Sonika Nitin |date=8 April 2024 |title=Happy birthday Allu Arjun: Remarkable film journey of the Telugu superstar |url=https://www.business-standard.com/entertainment/happy-birthday-allu-arjun-remarkable-film-journey-of-the-telugu-superstar-124040800342_1.html |work=Business Standard |access-date=2 January 2025}}

Allu Arjun made his debut in 2003 with Gangotri. He rose to prominence starring in Sukumar's cult classic Arya (2004) for which he earned a Nandi Special Jury Award.{{Cite web |title=Nandi Film Awards G.O and Results 2004 |url=https://www.apsftvtdc.in/nandi-film-awards-2004.html |url-status=live |archive-url=https://web.archive.org/web/20201011114154/https://www.apsftvtdc.in/nandi-film-awards-2004.html |archive-date=11 October 2020 |access-date=11 August 2020 |website=APFTVTDC}} He consolidated his reputation with the action films Bunny (2005) and Desamuduru (2007). In 2008, he starred in the romantic drama Parugu for which he won his first Filmfare Award for Best Actor – Telugu.{{cite news |date=1 August 2009 |title=56th Idea Filmfare Awards 2008 South: The winners |newspaper=The Times of India |url=https://timesofindia.indiatimes.com/others/news-interviews/56th-Idea-Filmfare-Awards-2008-South-The-winners/articleshow/4845030.cms |access-date=18 January 2020 |archive-date=12 June 2018 |archive-url=https://web.archive.org/web/20180612143005/https://timesofindia.indiatimes.com/others/news-interviews/56th-Idea-Filmfare-Awards-2008-South-The-winners/articleshow/4845030.cms |url-status=live}}

Allu Arjun went on to star in successful films such as Arya 2 (2009), Vedam (2010), Julayi (2012), Race Gurram (2014), S/O Satyamurthy (2015), Sarrainodu (2016), DJ: Duvvada Jagannadham (2017) and Ala Vaikunthapurramuloo (2020).{{cite web|url=http://andhraboxoffice.com/info.aspx?id=430&cid=6&fid=635|title=Julayi Total Collections}}{{cite web|url=http://andhraboxoffice.com/info.aspx?id=611&cid=6&fid=743|title=Race Gurram Final Total WW Collections|date=7 February 2014}}{{cite web |title=Allu Arjun's Ala Vaikunthapurramuloo emerges as the third highest grosser ever in Telugu |url=https://www.cinemaexpress.com/stories/news/2020/feb/12/allu-arjuns-ala-vaikunthapurramuloo-emerges-as-the-third-highest-grosser-of-telugu-17014.html |website=Cinema Express |date=12 February 2020 |access-date=12 February 2020 |archive-date=3 December 2020 |archive-url=https://web.archive.org/web/20201203045227/https://www.cinemaexpress.com/stories/news/2020/feb/12/allu-arjuns-ala-vaikunthapurramuloo-emerges-as-the-third-highest-grosser-of-telugu-17014.html |url-status=live }} His performances as a lower-class cable operator in Vedam and as a carefree street smart man in Race Gurram won him two more Filmfare Awards for Best Actor – Telugu. He also won the Filmfare Award for Best Supporting Actor in 2015 for his portrayal of prince Gona Ganna Reddy in Rudhramadevi. Allu Arjun's highest-grossers subsequently came with the Pushpa franchise which consists of Pushpa: The Rise (2021) and its sequel Pushpa 2: The Rule (2024), the latter of which ranks among the highest-grossing Indian films of all time.{{cite web |last=Singh| first=Jatinder |access-date=27 December 2024 |title=Pushpa 2 Box Office Collections: Allu Arjun film tops 1500cr worldwide, nears USD 30M overseas |url=https://www.pinkvilla.com/entertainment/box-office/pushpa-2-box-office-collections-allu-arjun-film-tops-1500cr-worldwide-nears-usd-30m-overseas-1364549 |work=Pinkvilla |date=27 December 2024 }}He received high acclaim for his performance in Pushpa: The Rise, which earned him his first National Film Award for Best Actor, and fourth Filmfare Award for Best Actor – Telugu. In 2024, he was honoured with the IFFI Special Recognition for Contribution to Bharatiya Cinema Award at the 55th IFFI.{{Cite web|title=Allu Arjun honored at 55th IFFI|url=https://pib.gov.in/PressReleseDetailm.aspx?PRID=2078214®=3&lang=1|website=pib.gov.in}}

Allu Arjun endorses a wide number of brands and products, and is a celebrity brand ambassador for the Pro Kabaddi League and for the streaming service Aha.{{Cite web|title=Allu Arjun to promote aha content|url=https://www.thehindubusinessline.com/news/variety/allu-arjun-to-promote-aha-content/article33077090.ece|access-date=4 August 2021|website=Businessline|date=11 November 2020 |language=en}}{{Cite web |date=12 November 2020 |title=aha announces Allu Arjun as the brand ambassador |url=https://boxofficeindia.co.in/aha-announces-allu-arjun-brand-ambassador |access-date=4 August 2021 |website=Box Office India |language=en |archive-date=1 October 2021 |archive-url=https://web.archive.org/web/20211001070624/https://boxofficeindia.co.in/aha-announces-allu-arjun-brand-ambassador |url-status=dead }}

Early life

Allu Arjun was born on 8 April 1982{{efn|name=dob|While some reliable sources identify his birthyear as 1983,{{cite news |title=Allu Arjun's Pushpa poster unveiled on his 37th birthday. See pic |url=https://www.hindustantimes.com/regional-movies/allu-arjun-s-pushpa-poster-unveiled-on-his-37th-birthday-see-pic/story-A9NWJ8ify7z4WuQKcVru4O.html |work=Hindustan Times |date=8 April 2020 |language=en |archive-date=15 April 2020 |archive-url=https://web.archive.org/web/20200415141820/https://www.hindustantimes.com/regional-movies/allu-arjun-s-pushpa-poster-unveiled-on-his-37th-birthday-see-pic/story-A9NWJ8ify7z4WuQKcVru4O.html |url-status=live}}{{cite web |title=Allu Arjun rings in 38th birthday in Hyderabad. Wife Sneha wishes him with Maldives |url=https://www.indiatoday.in/movies/regional-cinema/story/allu-arjun-rings-in-38th-birthday-in-hyderabad-wife-sneha-wishes-him-with-maldives-pics-1788500-2021-04-08 |website=Indian Today |date=8 April 2021}} Arjun in an interview with Bollywood Life stated that he was born in 1982.{{cite AV media |url=https://www.youtube.com/watch?v=7B6sPzJo73Q&t=138s |title=Allu Arjun answers Google's most searched questions in his #SignatureStyle #AlaVaikunthapurramuloo |time=2m18s |publisher=Bollywood Life |people=Allu Arjun |date=11 January 2020}}}} in a Telugu family to film producer Allu Aravind and Nirmala in Madras (present-day Chennai). His paternal grandfather was the noted film comedian Allu Ramalingaiah, who appeared in over 1000 films.{{Cite magazine |last=K. |first=Janani |date=1 October 2021 |title=Allu Arjun unveils grandfather Allu Ramalingaiah's statue on his 100th birth anniversary |url=https://www.indiatoday.in/movies/regional-cinema/story/allu-arjun-unveils-grandfather-allu-ramalingaiah-s-statue-on-his-100th-birth-anniversary-1859434-2021-10-01 |access-date=23 June 2022 |magazine=India Today}}{{Cite news |title=Remembering Ace Actor Allu Ramalingaiah on His 99th Birth Anniversary |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/remembering-ace-actor-allu-ramalingaiah-on-his-99th-birthday-anniversary/articleshow/78410745.cms |access-date=23 June 2022 |work=The Times of India |date=1 October 2020}} Their native place is Palakollu of the West Godavari district, Andhra Pradesh.{{Cite web |date=17 January 2019 |title=Allu Arjun goes rustic! |url=https://www.deccanchronicle.com/entertainment/tollywood/170119/allu-arjun-goes-rustic.html |url-status=dead |archive-url=https://web.archive.org/web/20190117020825/https://www.deccanchronicle.com/entertainment/tollywood/170119/allu-arjun-goes-rustic.html |archive-date=17 January 2019 |access-date=20 December 2021 |website=Deccan Chronicle |language=en}}

Arjun is the second of three children. His elder brother, Venkatesh, is a businessman, while his younger brother, Sirish, is also an actor. His paternal aunt is Surekha Konidela, the wife of actor Chiranjeevi.{{Cite web|date=2 February 2022|title=Meet Allu Arjun's family of stars: From dad Allu Aravind, brother Allu Sirish, cousin Ram Charan to uncle Chiranjeevi|url=https://www.dnaindia.com/entertainment/photo-gallery-meet-allu-arjun-family-dad-allu-aravind-brother-allu-sirish-cousin-ram-charan-uncle-chiranjeevi-2931705|access-date=|website=DNA India}} He is the first cousin of actor Ram Charan.{{Cite web |date=3 September 2017 |title=Tollywood's first families: The kings and queens who rule the Telugu film industry |url=https://www.thenewsminute.com/article/tollywoods-first-families-kings-and-queens-who-rule-telugu-film-industry-67805 |url-status=live |website=The News Minute|archive-url=https://web.archive.org/web/20170904194946/http://www.thenewsminute.com/article/tollywoods-first-families-kings-and-queens-who-rule-telugu-film-industry-67805 |archive-date=4 September 2017 }}

Arjun grew up in Chennai, Tamil Nadu, before their family moved to Hyderabad in the 1990s.{{Cite web|date=14 December 2021|title=Allu Arjun expresses his love for Tamil during 'Pushpa' promotions in Chennai|url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/allu-arjun-expresses-his-love-for-tamil-during-pushpa-promotions-in-chennai/articleshow/88276560.cms|url-status=live|access-date=|website=The Times of India|archive-url=https://web.archive.org/web/20211214101218/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/allu-arjun-expresses-his-love-for-tamil-during-pushpa-promotions-in-chennai/articleshow/88276560.cms |archive-date=14 December 2021 }}{{Cite web|date=14 December 2021|title=Allu Arjun: మా మావయ్య చిరంజీవి సూపర్‌ డ్యాన్సర్‌: బన్నీ|trans-title=Allu Arjun: My uncle Chiranjeevi is a super dancer: Bunny|url=https://www.eenadu.net/cinema/newsarticle/telugu-news-allu-arjun-and-rashmika-at-mumbai-press-meet/0206/121256762|url-status=live|access-date=|website=Eenadu|language=te|archive-url=https://web.archive.org/web/20211216102515/https://www.eenadu.net/cinema/newsarticle/telugu-news-allu-arjun-and-rashmika-at-mumbai-press-meet/0206/121256762 |archive-date=16 December 2021 }} He studied at St. Patrick's School in Chennai and obtained a degree in Bachelor of Business Administration at MSR College, Hyderabad.{{Cite web |last=Kumar |first=Aakash |date=24 January 2022 |title=Educational Qualifications Of Dhanush, Allu Arjun, Samantha & Other South Stars |url=https://www.mensxp.com/entertainment/celebrities/100476-educational-qualifications-of-south-indian-actors-dhanush-allu-arjun-samantha-ruth-prabhu-vijay-devarakonda.html |website=MensXP |access-date=15 October 2024}}

Career

= Career beginnings and breakthrough (1985–1986; 2001–2007) =

After playing as a child artist in Vijetha (1985) and as a dancer in Daddy (2001), he made his adult debut in Gangotri.{{cite web |last=A. S. |first=Sashidhar |date=28 March 2003 |title=Review: Gangothri |url=http://www.sify.com/movies/gangothri-review-telugu-pclu0rgjaifdj.html |archive-url=https://web.archive.org/web/20150314170654/http://www.sify.com/movies/gangothri-review-telugu-pclu0rgjaifdj.html |archive-date=14 March 2015 |access-date=14 March 2015 |website=Sify}} The film was directed by K. Raghavendra Rao with his father Allu Aravind producing, along with C. Ashwini Dutt.{{cite web |title=Gangothri |url=http://www.sify.com/movies/gangothri-review-telugu-12981573.html |url-status=dead |archive-url=https://web.archive.org/web/20140408091459/http://www.sify.com/movies/gangothri-review-telugu-12981573.html |archive-date=8 April 2014 |access-date=17 February 2014 |website=Sify}} Praising his acting performance, Jeevi of Idlebrain criticised his looks in the film and added that "Arjun should choose roles that amplify his strength and nullify his weaknesses."{{Cite web |title=Telugu Cinema – Review – Gangotri – Allu Arjun, Aditi Agarwal – K Raghavendra Rao – Chinni Krishna – Aswini Dutt |url=http://www.idlebrain.com/movie/archive/mr-gangotri.html |access-date=28 July 2021 |website=www.idlebrain.com}} He then appeared in Sukumar's Arya.{{cite web |title=Arya – A cocktail of fun and more fun |url=http://www.indiaglitz.com/channels/telugu/review/7086.html |url-status=dead |archive-url=https://web.archive.org/web/20041024114010/http://www.indiaglitz.com/channels/telugu/review/7086.html |archive-date=24 October 2004 |access-date=10 May 2004 |website=IndiaGlitz}} He plays the eponymous lead, an outgoing and free-spirited boy falling in love with Geetha (Anu Mehta), an introverted girl who is on the shield of another person Ajay (Siva Balaji).{{Citation |title=Aarya (2004) |url=https://www.rottentomatoes.com/m/aarya_2004 |language=en |access-date=29 June 2019}} The film proved to be his breakthrough, earning a first nomination for the Filmfare Award for Best Actor – Telugu and won the Nandi Special Jury Award and the CineMAA Award for Best Actor (Critics).{{cite news |date=10 October 2005 |title='Anand' walks away with six Nandi awards |url=http://www.thehindu.com/2005/10/10/stories/2005101017920100.htm |access-date=14 March 2015 |url-status=dead |archive-url=https://web.archive.org/web/20150314170957/http://www.thehindu.com/2005/10/10/stories/2005101017920100.htm |newspaper=The Hindu |archive-date=14 March 2015}} The film was a critical and commercial success,{{cite news |date=9 May 2014 |title=Allu Arjun's favourite film is Arya |newspaper=The Times of India |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjuns-favourite-film-is-Arya/articleshow/34885248.cms |url-status=dead |access-date=14 March 2015 |archive-url=https://web.archive.org/web/20150314170652/http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjuns-favourite-film-is-Arya/articleshow/34885248.cms |archive-date=14 March 2015}} grossing over ₹30 crore,{{Cite web |date=7 May 2020 |title=16 Years for Arya: Some of the interesting facts about the Allu Arjun starrer |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/16-years-for-arya-some-of-the-interesting-facts-about-the-allu-arjun-starrer/photostory/75598280.cms |access-date=28 July 2021 |website=The Times of India |language=en}} with a production budget of ₹4 crore.{{Cite web |title=Allu Arjun interview – Telugu film director |url=http://www.idlebrain.com/celeb/int1/alluarjun.html |access-date=28 July 2021 |website=www.idlebrain.com}} In 2006, the film was dubbed and released in Malayalam in Kerala. Owing to the film's success, he received major acclaim across the region and the Malayali people.{{Cite web |date=2 April 2007 |title=Bunny-Hot in Kerala! |url=http://sify.com/movies/telugu/fullstory.php?id=14421527 |url-status=dead |archive-url=https://web.archive.org/web/20070607201239/http://sify.com/movies/telugu/fullstory.php?id=14421527 |archive-date=7 June 2007 |access-date=10 August 2020 |website=Sify}}

He next starred in V. V. Vinayak's Bunny playing the eponymous lead, a college student.{{Citation |title=Bunny The Hero Movie: Showtimes, Review, Trailer, Posters, News & Videos |newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-details/bunny-the-hero/movieshow/61297462.cms |access-date=28 July 2021}} Being successful at the box office, critics praised his efforts, mannerisms and dancing.{{cite web |title=Movie review – Bunny |url=http://www.idlebrain.com/movie/archive/mr-bunny.html |url-status=live |archive-url=https://web.archive.org/web/20050406152733/http://www.idlebrain.com/movie/archive/mr-bunny.html |archive-date=6 April 2005 |access-date=6 April 2005 |publisher=idlebrain.com}}{{Cite web |title=Bunny |url=https://www.sify.com/movies/bunny-review-telugu-pclvI6biccjaa.html |archive-url=https://web.archive.org/web/20220123220237/https://www.sify.com/movies/bunny-review-telugu-pclvI6biccjaa.html |url-status=dead |archive-date=23 January 2022 |access-date=28 July 2021 |website=Sify |language=en}} His next film was A. Karunakaran's musical love story Happy.{{cite web |title=Happy – Study of love |url=http://www.indiaglitz.com/channels/telugu/review/7969.html |url-status=dead |archive-url=https://web.archive.org/web/20150314170853/http://www.indiaglitz.com/channels/telugu/review/7969.html |archive-date=14 March 2015 |access-date=28 January 2006 |website=IndiaGlitz}}{{Citation |title=Happy Movie: Showtimes, Review, Trailer, Posters, News & Videos |newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-details/happy/movieshow/61309160.cms |access-date=28 July 2021}} The film did well at the box-office especially in the overseas markets.{{Cite web |date=28 February 2006 |title=Bunny boy is now his own man - Kannada News |url=https://www.indiaglitz.com/bunny-boy-is-now-his-own-man-kannada-news-20709.html |access-date=27 June 2022 |website=IndiaGlitz.com}} A critic appreciated his dancing skills and performance, but felt that his character is a typical happy-go-lucky guy.{{Cite web |title=Happy – Telugu cinema Review – Allu Arjun & Genelia |url=http://www.idlebrain.com/movie/archive/mr-happy.html |url-status=live |access-date=19 May 2021 |website=Idlebrain.com|archive-url=https://web.archive.org/web/20060203035412/http://idlebrain.com:80/movie/archive/mr-happy.html |archive-date=3 February 2006 }}

= Experimentation of genres (2007–2010) =

He then starred in Puri Jagannadh's action film Desamuduru in which he played the role of Bala Govindam, a fearless journalist who falls for a woman with a darker past.{{cite web |title=Desamuduru – Allu Arjun is now a macho man |url=http://www.indiaglitz.com/channels/telugu/review/8584.html |url-status=dead |archive-url=https://web.archive.org/web/20070116200902/http://www.indiaglitz.com/channels/telugu/review/8584.html |archive-date=16 January 2007 |access-date=12 January 2007 |website=IndiaGlitz}} The film was a commercial success, fetching him a Santosham Film Award, a CineMAA Award and his second nomination for the Filmfare Award for Best Actor – Telugu.{{Cite web |date=19 February 2019 |title=Tollywood Top 10 Box Office Collection Movies In 2007 |url=https://t2blive.com/tollywood-top-10-box-office-collection-movies-in-2007/ |access-date=29 July 2021 |website=T2BLive |language=en-US}} The same year, he made his second cameo appearance alongside Chiranjeevi, in the song "Jagadeka Veerudiki" from the film Shankar Dada Zindabad.

His next film was Bhaskar's Parugu, where he played the role of Krishna, a happy-go-lucky man from Hyderabad who helps his friend to elope with his love, only to experience the wrath of the woman's father and the emotional struggle he felt. Idlebrain wrote: "Allu Arjun is pretty excellent in the first half as the characterization in the first half is vibrant and needs loads of energy. He carried the entire first half on his shoulders. He excelled in the emotional scenes in the second half."{{cite web |url=http://www.idlebrain.com/movie/archive/mr-parugu.html |title=Telugu Movie review – Parugu |publisher=idlebrain.com |access-date=1 May 2008 |archive-date=30 July 2013 |archive-url=https://web.archive.org/web/20130730161039/http://www.idlebrain.com/movie/archive/mr-parugu.html |url-status=live}} Writing for Rediff.com, Radhikha Rajamani stated that "Arjun performs well though he is rather subdued."{{Cite web |title=Review: Parugu |url=https://www.rediff.com/movies/2008/may/02ssp.htm |access-date=29 July 2021 |website=www.rediff.com}} Allu Arjun won his first Filmfare Award for Best Actor – Telugu and his second Nandi Special Jury Award.

Allu Arjun next starred in Sukumar's action comedy Arya 2. A spiritual sequel to the romantic action film Arya (2004), he played the role of Arya, an orphan who is behaviourally sick in that he is consumed with possessiveness for his friend Ajay (Navdeep), who never accepts him. The film revolved around the complexities of love–hate relationships and love triangles.{{Cite web |date=5 December 2018 |title=Technical Crew |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/9-years-for-arya-2-take-a-look-at-the-divine-attributes-of-the-film-on-the-occasion/photostory/66955033.cms |access-date=29 July 2021 |website=The Times of India |language=en}} His character in the film had shades of grey.{{Cite web |title=Arya 2 film review – Telugu cinema Review – Allu Arjun & Kajal Agarwal |url=http://www.idlebrain.com/movie/archive/mr-arya2.html |access-date=29 July 2021 |website=www.idlebrain.com}} Sify wrote that "Allu Arjun is full of energy as the guy caught in the powerful current of love. Though he plays the part with negative shades, his characterization could evoke a lot of sympathy from the audiences. His dances are mind-blowing and he excels in emotional scenes."{{Cite web |title=Arya 2 |url=https://www.sify.com/movies/arya-2-review-telugu-pclxv2ecaiedc.html |archive-url=https://web.archive.org/web/20150314172121/http://www.sify.com/movies/arya-2-review-telugu-pclxv2ecaiedc.html |url-status=dead |archive-date=14 March 2015 |access-date=29 July 2021 |website=Sify |language=en}} Oneindia appreciated his dance moves and acting performances, especially the comedy scenes.{{cite web |title=Arya 2 Review |date=28 November 2009 |url=http://entertainment.oneindia.in/telugu/reviews/2009/arya-2-review-281109.html |access-date=28 November 2009 |publisher=Oneindia Entertainment |archive-date=17 October 2014 |archive-url=https://web.archive.org/web/20141017153115/http://www.filmibeat.com/telugu/reviews/2009/arya-2-review-281109.html |url-status=dead }} He received his fourth nomination for the Filmfare Award for Best Actor – Telugu for his performance in the film.

He had two releases in 2010. The first was Gunasekhar's Varudu, in which he starred alongside Arya and Bhanu Sri Mehra.{{Citation |title=Varudu Movie: Showtimes, Review, Trailer, Posters, News & Videos |newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-details/varudu/movieshow/61315768.cms |access-date=29 July 2021}} The filmreceived mixed reviews from critics and was a box-office bomb.{{Cite web |last=Arikatla |first=Venkat |date=31 March 2010 |title='Varudu' Review: Missed The Way To Do! |url=https://www.greatandhra.com/movies/reviews/varudu-review-missed-the-way-to-do-20128 |access-date=29 July 2021 |website=greatandhra.com |language=en}}{{Cite web |title=Varudu |url=https://www.sify.com/movies/varudu-review-telugu-pclx6bhchgdii.html |archive-url=https://web.archive.org/web/20160817214509/http://www.sify.com/movies/varudu-review-telugu-pclx6bhchgdii.html |url-status=dead |archive-date=17 August 2016 |access-date=29 July 2021 |website=Sify |language=en}} His second release of the year was the highly acclaimed hyperlink anthology film Vedam. It was his first A-rated film in India, and the story takes an inspiration from 26/11 Mumbai blasts in Taj Mahal Palace Hotel, Mumbai.{{cite web |date=4 January 2009 |title=Vedam – Post mortem – Telugu cinema – Krish |url=http://www.idlebrain.com/movie/postmortem/vedam.html |access-date=4 August 2012 |publisher=Idlebrain.com}} He played the role of Anand "Cable" Raju, a cable operator hailing from Jubilee Hills (Hyderabad) slum. The film also features Anushka Shetty, Manchu Manoj and Manoj Bajpayee in other prominent roles.{{Cite news |last=Dundoo |first=Sangeetha Devi |date=9 June 2010 |title=Stories well told |language=en-IN |work=The Hindu |url=https://www.thehindu.com/features/cinema/Stories-well-told/article16242169.ece |access-date=29 July 2021 |issn=0971-751X}} His performance received appreciation from film critics,{{Cite web |last=Rajamani |first=Radhika |title=Vedam is outstanding |url=https://movies.rediff.com/review/2010/jun/04/south-telugu-movie-review-vedam.htm |access-date=29 July 2021 |website=Rediff |language=en}} with The Times of India calling it "scintillating"{{Citation |title=Vedam Movie Review {3/5}: Critic Review of Vedam by Times of India |newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/vedam/movie-review/6015072.cms |access-date=29 July 2021}} and Idlebrain.com calling it as "best in his career".{{Cite web |title=Vedam film review – Telugu cinema Review – Allu Arjun, Manoj Manchu & Anushka |url=http://www.idlebrain.com/movie/archive/mr-vedam.html |access-date=29 July 2021 |website=www.idlebrain.com}} A critic also commented that "He's a good dancer and does justice to his role."{{cite web |title=Worth a watch |url=http://movies.rediff.com/report/2010/mar/31/south-telugu-movie-review-varudu.htm |url-status=live |archive-url=https://web.archive.org/web/20100403235216/http://movies.rediff.com/report/2010/mar/31/south-telugu-movie-review-varudu.htm |archive-date=3 April 2010 |access-date=31 March 2010 |work=Rediff.com}} Another critic wrote that "Allu Arjun is excellent as the groom who goes all out to get his bride back. His mass dialogues are good in the second half."{{Cite web |title=Varudu film review – Telugu cinema Review – Allu Arjun & Bhanusri Mehra |url=http://www.idlebrain.com/movie/archive/mr-varudu.html |access-date=29 July 2021 |website=www.idlebrain.com}} He achieved his second Filmfare Award for Best Actor – Telugu for the performance in the film.

= Further success (2011–2013) =

He next appeared in V. V. Vinayak's action film Badrinath (2011), in which he played the role of Badri, a modern-day Indian samurai who is assigned to protect the Badrinath Temple by his Guru (Prakash Raj), to whom he is very loyal.{{cite web |title=Allu Arjun romances Tamannaah in Italy |url=https://www.yahoo.com/news/allu-arjun-romances-tamannaah-italy-070231101.html |access-date=22 May 2011 |website=Yahoo!|date=22 May 2011 }} Allu Arjun undertook intensive martial arts and sword fighting training in Vietnam{{Cite web|last=Rajamani|first=Radhika|title=First Look: Allu Arjun's Badrinath|url=https://www.rediff.com/movies/report/south-first-look-badrinath/20110426.htm|access-date=12 February 2022|website=Rediff Movies|language=en}}{{Cite web|date=16 July 2010|title=Allu Arjun learns practicing martial arts for Badrinath|url=https://timesofindia.indiatimes.com/entertainment/regional/movie-details/news-interviews/allu-arjun-learns-practicing-martial-arts-for-badrinath/articleshow/6175823.cms|access-date=12 February 2022|website=The Times of India|language=en}} and marks his first pairing with Tamannaah.{{Cite web|title="Badrinath is no way related to Magadheera " , says milky beauty Tamanna |url=https://www.andhrawishesh.com/telugu-film-movies/391-hero-heroines-interviews/18755-badrinath-is-no-way-related-to-magadheera-says-milky-beauty-tamanna.html|access-date=12 February 2022|website=www.andhrawishesh.com|date=10 May 2011 |language=en}} It his second A-rated film in India after Vedam (2010), on the account of graphic action violence.{{Cite web |title='Badrinath' releases with an 'A' certificate |url=http://www.bollywoodlife.com/south-gossip/%E2%80%98badrinath%E2%80%99-releases-with-an-a-certificate/ |url-status=dead |archive-url=https://web.archive.org/web/20180815160157/http://www.bollywoodlife.com/south-gossip/%E2%80%98badrinath%E2%80%99-releases-with-an-a-certificate/ |archive-date=15 August 2018 |access-date=20 May 2018}} The film completed a 50-day run in 187 cinemas.{{cite news |url=https://timesofindia.indiatimes.com/others/news-interviews/Badrinath-completes-50days-in-187-theatres/articleshow/9466159.cms |title=Badrinath completes 50days in 187 theatres |access-date=3 August 2011 |archive-date=3 December 2013 |archive-url=https://web.archive.org/web/20131203060804/http://articles.timesofindia.indiatimes.com/2011-08-03/news-interviews/29846171_1_badrinath-allu-arjun-theatres |work=The Times of India |date=3 August 2011 |url-status=live}} His performance and character received mixed reviews.{{Cite web |last=Rajamani |first=Radhika |title=Review: Badrinath doesn't impress |url=https://www.rediff.com/movies/report/review-badrinath/20110610.htm |access-date=29 July 2021 |website=Rediff |language=en}}{{Cite web |title=Read Badrinath Movie Reviews and Critics Reviews |url=https://www.filmibeat.com/telugu/movies/badrinath/review.html |access-date=29 July 2021 |website=FilmiBeat |language=en}} A critic of The Times of India wrote that "Arjun hardly has any scope to emote as he was mostly pushed into action scenes and song sequences."{{Citation|title=Badrinath Movie Review {2/5}: Critic Review of Badrinath by Times of India|newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/badrinath/movie-review/8815564.cms|access-date=29 July 2021}}

After Badrinath, he signed Trivikram Srinivas's action comedy film Julayi in 2011.{{cite web |date=10 August 2012 |title=Telugu Review: 'Julayi' is lacklustre |url=http://ibnlive.in.com/news/telugu-review-julayi-is-lacklustre/280937-71-218.html |url-status=dead |archive-url=https://web.archive.org/web/20120812163058/http://ibnlive.in.com/news/telugu-review-julayi-is-lacklustre/280937-71-218.html |archive-date=12 August 2012 |access-date=17 August 2012 |publisher=IBNLive}} It was released in 2012, in which he played the role of Ravindra Narayan, a street-smart yet spoilt brat whose life takes a drastic turn after he becomes the witness of a huge bank robbery. A critic wrote that "Allu Arjun puts in a confident performance as the loveable rogue. It's a role that is right up his alley and he carries it off with a characteristic panache. He lights up the screen with his dancing in particular, pulling off some pretty challenging dance moves."{{Citation|title=Julayi Movie Review {3/5}: Critic Review of Julayi by Times of India|newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/julayi/movie-review/15419025.cms|access-date=30 July 2021}} Riya Chakravarty of NDTV, in her review, stated that "Arjun has delivered an outstanding performance."{{Cite web |title=Movie review: Julayi |url=https://www.ndtv.com/entertainment/movie-review-julayi-606673 |access-date=30 July 2021 |website=NDTV.com}} He was nominated for the SIIMA Award for Best Actor – Telugu, for his performance in the film.

The next year, he starred in Puri Jagannadh's action thriller Iddarammayilatho, playing Sanju Reddy, a guitarist with a dark past, alongside Amala Paul and Catherine Tresa. Sangeetha Devi Dundoo of The Hindu praised his performance in the action sequences and dance moves in various songs in the film, adding "Allu Arjun uses his agility to his advantage in dances and stunt episodes".{{Cite news |last=Dundoo |first=Sangeetha Devi |date=31 May 2013 |title=Iddarammayilatho: Smorgasbord of style |language=en-IN |work=The Hindu |url=https://www.thehindu.com/features/cinema/cinema-reviews/iddarammayilatho-smorgasbord-of-style/article4769068.ece |access-date=30 July 2021 |issn=0971-751X}} Another critic wrote that "True to his tag of "stylish star", Allu Arjun looks trendier than ever before. His character of a guitarist, who is a street performer in Barcelona, was at its best sketchy, and looks completely different from his previous films. He once again proves that he is a good actor and probably because of the action director's meticulous planning, he makes perfect expressions in all the fight scenes."{{Cite news |title=Iddarammayilatho Telugu movie review highlights – Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/iddarammayilatho-telugu-movie-review-highlights/articleshow/20361204.cms |access-date=30 July 2021 |website=The Times of India |date=15 January 2017 |language=en}}{{Citation|title=Iddarammayilatho Movie Review {3/5}: Critic Review of Iddarammayilatho by Times of India|newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/iddarammayilatho/movie-review/20370555.cms|access-date=30 July 2021}} The film marks his second and last collaboration, with Puri Jagannadh after Desamuduru (2007).

= Commercial success (2014–2020) =

In 2014, he appeared in a cameo role in Vamsi Paidipally's action thriller film Yevadu, alongside Kajal Aggarwal.{{cite web |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjun-and-Kajal-spotted-on-the-sets/articleshow/19613981.cms |title=Allu Arjun and Kajal spotted on the sets |work=The Times of India |date=18 April 2013 |access-date=18 April 2013 |archive-date=24 April 2013 |archive-url=https://web.archive.org/web/20130424035541/http://articles.timesofindia.indiatimes.com/2013-04-18/news-interviews/38645908_1_amy-jackson-and-samantha-kajal-stylish-star |url-status=live}}{{cite news |date=27 August 2014 |title=Allu Arjun did a cameo in Yevadu |newspaper=The Times of India |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/did-you-know-/Allu-Arjun-did-a-cameo-in-Yevadu/articleshow/41093772.cms |access-date=7 January 2015 |archive-url=https://web.archive.org/web/20150107103113/http://timesofindia.indiatimes.com/entertainment/telugu/movies/did-you-know-/Allu-Arjun-did-a-cameo-in-Yevadu/articleshow/41093772.cms |archive-date=7 January 2015}} Y. Sunita Chowdary of The Hindu, in her review, wrote that "Allu Arjun shows what an actor can do even in a short role, in the few minutes he packs his experience, internalises the character and makes an impressive exit even as he loses his identity."{{cite news |url=http://www.thehindu.com/features/cinema/cinema-reviews/yevadu-tailored-for-the-masses/article5573569.ece |title=Yevadu: Tailored for the masses |author=Y. Sunitha Chowdary |newspaper=The Hindu |date=13 January 2014 |access-date=21 February 2014 |archive-date=8 January 2015 |archive-url=https://web.archive.org/web/20150108065747/http://www.thehindu.com/features/cinema/cinema-reviews/yevadu-tailored-for-the-masses/article5573569.ece |url-status=live}} His next film was Surender Reddy's Race Gurram, in which he played Allu Lakshman "Lucky" Prasad, a carefree guy.{{cite web |url=http://entertainment.oneindia.in/telugu/news/2013/allu-arjun-race-gurram-shooting-started-thursday-108699.html |title=Allu Arjun's Race Gurram shooting started |publisher=Oneindia Entertainment |access-date=30 April 2013 |date=30 April 2013 |archive-date=3 May 2013 |archive-url=https://web.archive.org/web/20130503024445/http://entertainment.oneindia.in/telugu/news/2013/allu-arjun-race-gurram-shooting-started-thursday-108699.html |url-status=live}} He joined the production of the film in May 2013.{{cite news |date=9 May 2013 |title=Allu Arjun's 'Race Gurram' regular shoot from May 13th |website=IndiaGlitz |url=https://www.indiaglitz.com/allu-arjuns-race-gurram-regular-shoot-from-may-13th-kannada-news-93494 |access-date=4 October 2017}} The film was successful at the box office, with the film being Allu's first {{Indian Rupee|}}100 crore grosser.{{Cite web |date=30 June 2017 |title=Duvvada Jagannadham or DJ box office: Allu Arjun film collects Rs 102 crore in first week |url=https://indianexpress.com/article/entertainment/telugu/duvvada-jagannadham-dj-box-office-allu-arjun-film-collects-rs-102-crore-in-first-week-4729288/ |access-date=9 July 2020 |website=The Indian Express |language=en}} Writing to Deccan Chronicle, Suresh Kavirayani felt that Allu Arjun steals the show with his energetic performance and also praised his dancing skills in the film.{{Cite web |last=Kavirayani |first=Suresh |date=12 April 2014 |title=Movie review 'Race Gurram': A total paisa vasool flick |url=https://www.deccanchronicle.com/140411/entertainment-movie-review/article/race-gurram-total-paisa-vasool-flick |access-date=30 July 2021 |website=Deccan Chronicle |language=en}} Ranjani Rajendra too praised his dance moves, comic acting and performance in the action sequences, but felt that the story is predictable and routine.{{Cite news |last=Rajendra |first=Ranjani |date=11 April 2014 |title=Race Gurram: Allu all the way |language=en-IN |work=The Hindu |url=https://www.thehindu.com/features/cinema/cinema-reviews/race-gurram-allu-all-the-way/article5901512.ece |access-date=30 July 2021 |issn=0971-751X}} For his performance, he won his third Filmfare Award for Best Actor – Telugu{{cite web |url=http://timesofindia.indiatimes.com/entertainment/tamil/movies/news/Winners-list-62nd-Britannia-Filmfare-Awards-South/articleshow/47836755.cms |title=Winners list: 62nd Britannia Filmfare Awards (South) |work=The Times of India |date=27 June 2015 |access-date=27 June 2015 |archive-url=https://web.archive.org/web/20150627012915/http://timesofindia.indiatimes.com/entertainment/tamil/movies/news/Winners-list-62nd-Britannia-Filmfare-Awards-South/articleshow/47836755.cms |archive-date=27 June 2015 |url-status=dead}} and was nominated for the SIIMA Award for Best Actor – Telugu for the second time after Julayi. Allu Arjun produced and acted in a short film I Am That Change, which was released in August 2014. The film was directed by Sukumar,{{cite web |date=7 August 2014 |title=Sukumar to direct Allu Arjun for a short film |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Sukumar-to-direct-Allu-Arjun-for-a-short-film/articleshow/39819753.cms |work=The Times of India |accessdate=15 August 2014}} to spread awareness on individual social responsibility. Upon its release, the short film received viral response online and was acclaimed by many including celebrities for its concept and execution.{{cite web |date=15 August 2014 |title=Allu Arjun's short film is a hit |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjuns-short-film-is-a-hit/articleshow/40309064.cms |work=The Times of India |accessdate=15 August 2014}} It was screened in theaters across Andhra Pradesh and Telangana.{{cite web |date=14 August 2014 |title=Allu Arjun-Sukumar's 'I Am That Change' to be out to night |url=http://www.indiaglitz.com/channels/telugu/article/112033.html |archive-url=https://web.archive.org/web/20140814214115/http://www.indiaglitz.com/channels/telugu/article/112033.html |url-status=dead |archive-date=14 August 2014 |website=IndiaGlitz |accessdate=15 August 2014}}

Allu Arjun next appeared in Trivikram Srinivas's S/O Satyamurthy (2015), which was released on 9 April 2015.{{cite news |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjuns-new-film-rolls-out/articleshow/43241498.cms |title=Allu Arjun's new film rolls out |newspaper=The Times of India |date=23 September 2014 |access-date=23 September 2014 |archive-url=https://web.archive.org/web/20141031164522/http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjuns-new-film-rolls-out/articleshow/43241498.cms |archive-date=31 October 2014}} The film was a commercial success, with critics praising his performance.{{Cite web |date=11 April 2015 |title=S/O Satyamurthy review: Allu Arjun, Trivikram together just don't work |url=https://www.hindustantimes.com/movie-reviews/s-o-satyamurthy-review-allu-arjun-trivikram-together-just-don-t-work/story-6YBD50k8VLYZLibyIR29tM.html |access-date=2 August 2021 |website=Hindustan Times |language=en}}{{Cite web |date=10 April 2015 |title='S/O Satyamurthy' review: An inconsistent drama with over-the-top action and a grand message – IBNLive |url=http://ibnlive.in.com/news/so-satyamurthy-review-an-inconsistent-drama-with-overthetop-action-and-a-grand-message/538989-71-216.html |access-date=2 August 2021 |archive-url=https://web.archive.org/web/20150410060516/http://ibnlive.in.com/news/so-satyamurthy-review-an-inconsistent-drama-with-overthetop-action-and-a-grand-message/538989-71-216.html |archive-date=10 April 2015}} His performance in the film earned him his seventh nomination for the Filmfare Award for Best Actor – Telugu. Following the film, he next played Gona Ganna Reddy in Guna Sekhar's biographical action film Rudhramadevi (2015).{{Cite web |date=9 October 2015 |title='Rudhramadevi' (Rudramadevi/Rudrama Devi) movie review by audience: Live update |url=https://www.ibtimes.co.in/rudhramadevi-movie-review-by-audience-live-update-649782 |access-date=2 August 2021 |website=www.ibtimes.co.in |language=en}}{{Better source needed|date=November 2021}} The film based on the life of Rudrama Devi, is the first Indian 3D historical film.{{cite web |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/I-struggled-to-produce-the-short-film-Allu-Arjun/articleshow/40280900.cms |title=I struggled to produce the short film: Allu Arjun |work=The Times of India |date=14 August 2014 |access-date=15 August 2014 |archive-date=14 August 2014 |archive-url=https://web.archive.org/web/20140814235703/http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/I-struggled-to-produce-the-short-film-Allu-Arjun/articleshow/40280900.cms |url-status=live}}{{cite news |title=Allu Arjun gets into an action mode for Trivikram's film |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjun-gets-into-an-action-mode-for-Trivikrams-film/articleshow/44970214.cms |access-date=11 January 2015 |work=The Times of India |date=29 October 2014 |archive-date=30 October 2014 |archive-url=https://web.archive.org/web/20141030173847/http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjun-gets-into-an-action-mode-for-Trivikrams-film/articleshow/44970214.cms |url-status=live}} He has learned and was seen speaking in the Telangana Telugu, for the character in the film.{{Cite web |title=I did Rudramadevi for 2 Reasons: Allu Arjun Interview |url=https://www.iqlikmovies.com/news/article/2015/10/07/allu-arjun-rudramadevi-special-interview/11475 |access-date=2 August 2021 |website=iQlikmovies |language=en}} The Times of India called his performance "impeccable" and "whistle-worthy".{{Cite web |date=8 April 2021 |title=Julayi (2012) |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/allu-arjun-turns-38-these-7-films-of-the-pushpa-star-are-a-must-watch/photostory/81952592.cms |access-date=2 August 2021 |website=The Times of India |language=en}} Due to the wide response and popularity for the character Gona Ganna Reddy, in 2021 director Guna Sekhar said that he will be directing a film solely based on the character, with Allu Arjun in the lead role, after Shaakuntalam.{{Cite web |date=2 June 2021 |title=Star director to make 'Gona Ganna Reddy' with Allu Arjun! |url=https://english.ntvtelugu.com/star-director-to-make-gona-ganna-reddy-with-allu-arjun/ |access-date=2 August 2021 |website=English |language=en-US |archive-date=2 August 2021 |archive-url=https://web.archive.org/web/20210802102810/https://english.ntvtelugu.com/star-director-to-make-gona-ganna-reddy-with-allu-arjun/ |url-status=dead }} For Rudhramadevi, he won the Filmfare Award for Best Supporting Actor – Telugu and became the only actor to win both the Filmfare Award for Best Actor – Telugu and the Filmfare Award for Best Supporting Actor – Telugu. He also won three other awards for his performance, including Nandi Award for Best Character Actor.

In 2016, he acted in Sarrainodu, directed by Boyapati Srinu.{{cite web |url=http://www.iluvcinema.in/telugu/exclusive-allu-arjun-boyapati-srinu-movie-details/ |title=Exclusive: Allu Arjun- Boyapati Srinu movie details |publisher=iluvcinema.in |date=25 April 2015 |access-date=3 August 2015 |archive-url=https://web.archive.org/web/20180117210241/http://www.iluvcinema.in/telugu/exclusive-allu-arjun-boyapati-srinu-movie-details/ |archive-date=17 January 2018 |url-status=dead}} Although the film received negative reviews for the screenplay and story,[http://www.thehindu.com/features/cinema/sarrainodu-marred-by-a-yawninducing-plot/article8508730.ece Sarrainodu review: Marred by a yawn-inducing plot]. The Hindu (22 April 2016). Retrieved on 3 July 2016.[http://www.ibtimes.co.in/sarainodu-review-round-allu-arjun-rakul-preet-starrer-bags-mixed-verdict-good-ratings-critics-676025 'Sarainodu' review round-up: Allu Arjun-Rakul Preet-starrer bags mixed verdict, good ratings from critics]. Ibtimes.co.in (24 April 2016). Retrieved on 3 July 2016. it was a major commercial success at the box office, grossing over ₹127.6 crore.{{Cite web |last=Hooli |first=Shekhar H. |date=7 July 2016 |title='Sarainodu' (Sarrainodu) total worldwide box office collection: Allu Arjun's film grosses Rs. 127 crore in its lifetime |url=https://www.ibtimes.co.in/sarainodu-sarrainodu-total-worldwide-box-office-collection-allu-arjuns-film-grosses-rs-127-685774 |access-date=2 August 2021 |website=www.ibtimes.co.in |language=en}} Allu Arjun called it as a "landmark film" in his career.{{Cite web |date=22 April 2021 |first=Janani |last=K. |title=Allu Arjun celebrates 5 years of Sarrainodu, calls it a landmark film in his career |url=https://www.indiatoday.in/movies/regional-cinema/story/allu-arjun-celebrates-5-years-of-sarrainodu-calls-it-a-landmark-film-in-his-career-1793887-2021-04-22 |access-date=2 August 2021 |website=India Today |language=en}} His performance in the action scenes and dance numbers was praised.{{Cite web |title=Sarrainodu review. Sarrainodu Telugu movie review, story, rating |url=https://www.indiaglitz.com/sarrainodu-review-telugu-movie-20487 |access-date=2 August 2021 |website=IndiaGlitz.com}} HIs performance in the film won him the Filmfare Critics Award for Best Actor – Telugu, in addition to his eighth nomination for the Filmfare Award for Best Actor – Telugu. The same year, in June, he announced his next film with producer Dil Raju for the third time for DJ: Duvvada Jagannadham. Released in 2017,{{cite news |title=Allu Arjun's next film titled as 'Duvvada Jagannadham' – Times of India |website=The Times of India |date=16 January 2017 |url=http://timesofindia.indiatimes.com/entertainment/telugu/movies/news/Allu-Arjuns-next-film-titled-as-Duvvada-Jagannadham/articleshow/53897495.cms |access-date=24 June 2017}} the film directed by Harish Shankar,{{Cite web |date=25 June 2016 |title=Allu Arjun to team up with Harish Shankar's next |url=https://indianexpress.com/article/entertainment/regional/allu-arjun-to-team-up-with-harish-shankars-next-2875000/ |access-date=6 January 2021 |website=The Indian Express |language=en}} in which he played the role of Duvvada Jagannadham "DJ" Shastri, alongside Pooja Hegde, Rao Ramesh and Subbaraju.{{Cite web |date=25 June 2016 |title=Allu Arjun Roped In For Harish Shankar's Next |url=https://www.desimartini.com/news/telugu/allu-arjun-roped-in-for-harish-shankars-next-article34186.htm |archive-url=https://web.archive.org/web/20210802105151/https://www.desimartini.com/news/telugu/allu-arjun-roped-in-for-harish-shankars-next-article34186.htm |url-status=dead |archive-date=2 August 2021 |access-date=6 January 2021 |website=Desimartini |language=en}} He appears as a caterer, who is an undercover cop. Firstpost's Hemanth Kumar praised his dance and wrote that "look beyond Allu Arjun's classy moves in Seeti Maar and Asmaika Yoga, all you find is a story that struggles to find its rhythm."{{Cite web |date=23 June 2017 |title=Duvvada Jagannadham movie review : Allu Arjun dances like a dream; film is loud, inconsistent |url=https://www.firstpost.com/entertainment/duvvada-jagannadham-movie-review-allu-arjun-dances-like-a-dream-film-is-loud-inconsistent-3738059.html |access-date=2 August 2021 |website=Firstpost}} India Today too lauded his dance but criticised the film's screenplay and called it "Boring-ah, bore-asya, bore-obiah".{{Cite web |date=23 June 2017 |last=Srivatsan |title=Duvvada Jagannadham movie review: Allu Arjun's film is unimaginably violent |url=https://www.indiatoday.in/movies/reviews/story/duvvada-jagannadham-movie-review-allu-arjun-pooja-hegde-984381-2017-06-23 |access-date=2 August 2021 |website=India Today |language=en}}

The next year, in May, his film under the direction of writer turned director Vakkantham Vamsi, Naa Peru Surya was released. He played Surya, an Indian Army soldier who has anger management issues.{{cite web |url=http://indiatoday.intoday.in/story/na-peru-surya-na-illu-india-allu-arjun-telugu-film/1/978268.html |title=See Pic: Allu Arjuns Na Peru Surya Na Illu India starts rolling |date=14 June 2017 |access-date=10 October 2017 |archive-date=17 October 2017 |archive-url=https://web.archive.org/web/20171017161427/http://indiatoday.intoday.in/story/na-peru-surya-na-illu-india-allu-arjun-telugu-film/1/978268.html |url-status=live}} Allu Arjun spent considerable time learning the tricks and stunt sequences from professionals, especially for the dance numbers and action sequences.{{Cite web |first=Janani |last=K. |date=3 May 2018 |title=Why Allu Arjun's Naa Peru Surya Naa Illu India looks worth your time |url=https://www.indiatoday.in/movies/regional-cinema/story/5-reasons-to-watch-allu-arjun-s-naa-peru-surya-naa-illu-india-1225832-2018-05-03 |access-date=2 August 2021 |website=India Today |language=en}} Upon release, the film received mixed reviews and was successful at the box office. A critic called his performance as Allu Arjun's "career-best" and cited it as the "biggest strength to the film".{{Cite news |last=Hooli |first=Shekhar H |title=Naa Peru Surya review roundup: Critics are not happy with Vakkantham Vamsi's script |work=International Business Times, India Edition |url=https://www.ibtimes.co.in/naa-peru-surya-review-roundup-critics-are-not-happy-vakkantham-vamsis-script-768411 |access-date=4 May 2018}} Vyas of The Hans India stated that "Allu Arjun is supremely talented and has delivered an energetic performance in the movie."{{Cite web|last=Vyas|date=4 May 2018|title=Naa Peru Surya Naa Illu India Review & Rating {3.25/5}|url=https://www.thehansindia.com/posts/index/Cinema/2018-05-04/Naa-Peru-Surya-Naa-Illu-India-Review-Rating-3255/378715|access-date=2 August 2021|website=www.thehansindia.com|language=en}} Hindustan Times's Priyanka Sundar opined that "Allu Arjun tries to do his best in the shoes of a soldier, but at places we see that it looks forced."{{Cite web |date=4 May 2018 |title=Naa Peru Surya movie review: This Allu Arjun starrer is a coming of age drama gone wrong |url=https://www.hindustantimes.com/movie-reviews/naa-peru-surya-movie-review-this-allu-arjun-starrer-is-a-coming-of-age-drama-gone-wrong/story-19zCzqvK5TQ1PvgcZcmlYK.html |access-date=2 August 2021 |website=Hindustan Times |language=en}}

In December 2018, his next project Ala Vaikunthapurramuloo was announced, with Trivikram Srinivas as the director.{{Cite web |date=31 December 2018 |title=Allu Arjun's next is with Trivikram Srinivas |url=https://indianexpress.com/article/entertainment/telugu/allu-arjun-next-is-with-trivikram-srinivas-5517231/ |access-date=1 February 2021 |website=The Indian Express |language=en}} Pooja Hegde was selected to play the female lead role,{{Cite news |title=Allu Arjun and Pooja Hegde to team up again? - Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/allu-arjun-and-pooja-hegde-to-team-up-again/articleshow/68022833.cms |access-date=1 February 2021 |website=The Times of India |date=16 February 2019 |language=en}} thus marking his second collaboration with Hegde after DJ: Duvvada Jagannadham.{{Cite news |title=Is Pooja Hegde reuniting with her DJ co-star for Trivikram's next? - Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/is-pooja-hegde-reuniting-with-her-dj-co-star-for-trivikrams-next/articleshow/68003845.cms |access-date=1 February 2021 |website=The Times of India |date=15 February 2019 |language=en}} He joined the production of the film in April 2019.{{Cite news |title=Muhurtham fixed for Allu Arjun and Trivikram Srinivas' film launch – Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/muhurtham-fixed-for-allu-arjun-and-trivikram-srinivas-film-launch/articleshow/67421785.cms |access-date=1 February 2021 |website=The Times of India |date=7 January 2019 |language=en}} Produced jointly by Allu Aravind and S. Radha Krishna, the film marks the third collaboration of Allu Arjun and Trivikram after Julayi (2012) and S/O Satyamurthy (2015).{{Cite web |date=31 December 2018 |title=Details of Allu Arjun's #AA19 with Trivikram Srinivas |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/details-of-allu-arjuns-aa19-with-trivikram-srinivas/articleshow/67323091.cms |url-status=live |archive-url=https://web.archive.org/web/20190923133417/https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/details-of-allu-arjuns-aa19-with-trivikram-srinivas/articleshow/67323091.cms |archive-date=23 September 2019 |access-date=1 September 2019 |website=Times of India}} The film was released in January 2020.{{cite news |title=Rumours about change in Ala Vaikunthapurramuloo release date – Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/rumours-about-change-in-ala-vaikunthapurramuloo-release-date/articleshow/73047601.cms |access-date=7 February 2020 |work=The Times of India |date=31 December 2019 |language=en |archive-date=4 January 2020 |archive-url=https://web.archive.org/web/20200104141023/https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/rumours-about-change-in-ala-vaikunthapurramuloo-release-date/articleshow/73047601.cms |url-status=live}} Allu Arjun's performance received highly positive reviews. A review posted by Rohit Mohan on Koimoi said that "Be it comedy, action, emotions, style and of course dance, the star actor nails it in the film, as 'Bunny' made to audience groove to his tunes with his act."{{Cite web |first=Rohit |last=Mohan |date=12 January 2020 |title=Allu Arjun and Trivikram Srinivas's Sankranthi treat wins hearts |url=https://www.koimoi.com/reviews/ala-vaikunthapurramloo-review-allu-arjun-trivikram-srinivass-sakranti-treat-wins-hearts/ |url-status=live |archive-url=https://web.archive.org/web/20200112205954/https://www.koimoi.com/reviews/ala-vaikunthapurramloo-review-allu-arjun-trivikram-srinivass-sakranti-treat-wins-hearts/ |archive-date=12 January 2020 |access-date=13 January 2020 |website=koimoi.com}} Film Companion felt that Allu Arjun's performance in the board-room scene was the highlight of the film.{{Cite web |last=Varma |first=Sankeertana |date=12 January 2020 |title=Ala Vaikunthapurramuloo Movie Review: This Allu Arjun-Starrer Is Familiar And Flawed, Yet Entertaining |url=https://www.filmcompanion.in/reviews/telugu-review/ala-vaikunthapurramuloo-movie-review-telugu-allu-arjun-trivikram-srinivas-pooja-hegde-tabu/ |access-date=1 February 2021 |website=Film Companion |language=en-US}} Bhavana Sharma of International Business Times, opined that Allu Arjun went into the skin of the character.{{Cite web |first=Bhavana |last=Sharma |date=12 January 2020 |title=Paisa Vasool entertainer with amazing performances |url=https://www.ibtimes.co.in/ala-vaikunthapuramlo-review-paisa-vasool-entertainer-amazing-performances-811603 |url-status=live |archive-url=https://web.archive.org/web/20200113214947/https://amp.ibtimes.co.in/ala-vaikunthapuramlo-review-paisa-vasool-entertainer-amazing-performances-811603 |archive-date=13 January 2020 |access-date=14 January 2020 |website=International Business Times, India Edition}} The film his career's highest grosser and stands among the highest-grossing Telugu films. Allu Arjun's dance performance in the song "Butta Bomma" received wide response.{{Cite web|last=K.|first=Janani|date=11 July 2021|title=Allu Arjun and Pooja Hegde's Butta Bomma becomes the most viewed video song in Tollywood. Actress is elated|url=https://www.indiatoday.in/movies/regional-cinema/story/allu-arjun-and-pooja-hegde-s-butta-bomma-becomes-the-most-viewed-video-song-in-tollywood-actress-is-elated-1699411-2020-07-11|website=India Today}}

= ''Pushpa'' and beyond (2021–present) =

In 2021, he re-united with Sukumar, after nearly a decade, for Pushpa: The Rise.{{Cite web |title=Allu Arjun shared adorable birthday wish for his wife Allu Sneha Reddy |url=https://indvox.com/allu-arjun-shared-an-adorable-birthday-wish-for-his-wife-allu-sneha-reddy/ |url-status=usurped |archive-url=https://web.archive.org/web/20201011114205/https://indvox.com/allu-arjun-shared-an-adorable-birthday-wish-for-his-wife-allu-sneha-reddy/ |archive-date=11 October 2020 |access-date=29 September 2020 |website=indvox |date=29 September 2020 |language=en-US}} The film is based on the red sanders smuggling in the Seshachalam Hills in Andhra Pradesh and Allu Arjun plays Pushpa Raj, a coolie-turned-smuggler, alongside Fahadh Faasil and Rashmika Mandanna.{{Cite web|last=Balachandran|first=Logesh|date=21 March 2021|title=Fahadh Faasil to play antagonist in Allu Arjun's Pushpa|url=https://www.indiatoday.in/movies/regional-cinema/story/fahadh-faasil-to-play-antagonist-in-allu-arjun-s-pushpa-1781778-2021-03-21|url-status=live|archive-url=https://web.archive.org/web/20210322042428/https://www.indiatoday.in/movies/regional-cinema/story/fahadh-faasil-to-play-antagonist-in-allu-arjun-s-pushpa-1781778-2021-03-21|archive-date=22 March 2021|access-date=21 March 2021|website=India Today}} The film was released in December 2021 to mixed reviews but his performance was praised.{{Cite web|date=17 December 2021|title=Pushpa Movie Review: What's Good, What's Bad in Allu Arjun's film? Check Out|url=https://www.ibtimes.co.in/pushpa-movie-review-whats-good-whats-bad-allu-arjuns-film-check-out-843824|website=IB Times}} A reviewer from The Indian Express wrote, "Allu Arjun walks away with the film with his strong performance. He embraces his deglamorized look and delivers a memorable performance."{{Cite web|date=18 December 2021|title=Pushpa The Rise review: Allu Arjun shines in this sprawling battle of egos|url=https://indianexpress.com/article/entertainment/movie-review/pushpa-the-rise-review-allu-arjun-shines-in-this-7677868/|website=The Indian Express}} The Times of India critic Neeshita Nyayapati stated: "Pushpa: The Rise is Allu Arjun's show all the way. He shines in playing this rustic character that is hard on the surface but vulnerable in ways that others don't see."{{Citation|title=Pushpa Review {{!}} Pushpa: The Rise – Part 1 Movie Review: It's Allu Arjun's show all the way|newspaper=The Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/pushpa-the-rise-part-1/movie-review/88336506.cms|archive-url=https://web.archive.org/web/20211217114956/https://timesofindia.indiatimes.com/entertainment/telugu/movie-reviews/pushpa-the-rise-part-1/movie-review/88336506.cms|access-date=17 December 2021|archive-date=17 December 2021|url-status=live}} The film proved to be a major commercial success, grossing over {{INR|350 crore}} and emerged as the highest grossing Indian film in 2021.{{Cite web|date=3 January 2022|title=Pushpa The Rise box office collection: Allu Arjun starrer conquers ticketing booth, crosses Rs 300 crore milestone|url=https://indianexpress.com/article/entertainment/telugu/pushpa-the-rise-box-office-collection-allu-arjun-film-crosses-rs-300-crore-milestone-7702204/|url-status=live|archive-url=https://web.archive.org/web/20220103080928/https://indianexpress.com/article/entertainment/telugu/pushpa-the-rise-box-office-collection-allu-arjun-film-crosses-rs-300-crore-milestone-7702204/|archive-date=3 January 2022|access-date=3 January 2022|website=The Indian Express}} He won his fourth Filmfare Award for Best Actor – Telugu alongside National Film Award for Best Actor for his performance, of which the latter became a first for a Telugu film actor.{{Cite web |title=Winners Of The Filmfare Awards South 2022 – Telugu |url=https://www.filmfare.com/awards/filmfare-awards-south-2022/telugu/winners |access-date=26 May 2024 |website=Filmfare |language=en}}{{Cite web |date=8 April 2024 |title=Allu Arjun: Telugu cinema's 'icon star' who clinched the National Award for Best Actor on his 'first attempt' amid 'nepo baby' debate |url=https://indianexpress.com/article/entertainment/telugu/allu-arjun-telugu-cinemas-icon-star-clinched-national-award-first-attempt-nepo-baby-9257227/ |access-date=26 May 2024 |website=The Indian Express |language=en}}{{Cite news |date=28 August 2023 |title=Man of the moment: Allu Arjun becomes 1st Telugu actor to bag National Award, fans get emotional |url=https://economictimes.indiatimes.com/magazines/panache/man-of-the-moment-allu-arjun-becomes-1st-telugu-actor-to-bag-national-award-fans-get-emotional/articleshow/103045388.cms?from=mdr |access-date=26 May 2024 |work=The Economic Times |issn=0013-0389}} Allu Arjun's performance along with one of the dialogues from the film, "Thaggede Le" achieved the cult status and made a huge impact in the Indian pop culture scene.{{Cite news |date=17 December 2023 |title=2 years of Allu Arjun's 'Pushpa: The Rise': 5 elements that made this movie an unforgettable experience |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/2-years-of-allu-arjuns-pushpa-the-rise-5-elements-that-made-this-movie-an-unforgettable-experience/photostory/106066575.cms |access-date=26 May 2024 |work=The Times of India |issn=0971-8257}}{{Cite web |last=Tetali |first=Sagar |date=16 June 2022 |title=The Cultural Resonance of Thaggedhe Le |url=https://www.filmcompanion.in/features/pushpa-the-cultural-resonance-of-thaggedhe-le-allu-arjun-sukumar-rangasthalam-karnan |access-date=26 May 2024 |website=Film Companion |language=en}} A sequel titled Pushpa 2: The Rule {{Cite news |agency=PTI |date=14 May 2021 |title=Allu Arjun's 'Pushpa' to release in two parts |language=en-IN |work=The Hindu |url=https://www.thehindu.com/entertainment/movies/allu-arjuns-pushpa-to-release-in-two-parts/article34554824.ece |access-date=2 August 2021 |issn=0971-751X}} was released on 5 December 2024.{{Cite web |date=5 December 2024 |title=Pushpa 2 storms the box office on Day 1, earns Rs 35 crore within hours |url=https://www.indiatoday.in/movies/regional-cinema/story/pushpa-2-box-office-day-1-allu-arjun-film-rs-35-crore-within-hours-blockbuster-2645283-2024-12-05?utm_source=global-search&utm_medium=global-search&utm_campaign=global-search |access-date=13 December 2024 |website=India Today |language=en}}The film proved to be a massive success at the box office, breaking several records. The film earned more than ₹1500 crore and became the third highest grossing Indian film ever.{{Cite news |date=28 January 2025 |title='Pushpa 2' worldwide box office collection day 53: The Allu Arjun starrer is still behind Aamir Khan's 'Dangal' with Rs 1738 crores |url=https://timesofindia.indiatimes.com/entertainment/hindi/bollywood/box-office/pushpa-2-worldwide-box-office-collection-day-53-the-allu-arjun-starrer-is-still-behind-aamir-khans-dangal-with-rs-1738-crores/articleshow/117592861.cms |access-date=17 March 2025 |work=The Times of India |issn=0971-8257}}

Other work and media image

His popularity was documented in two Telugu music videos. The first one is a rap song, composed by S. Thaman and performed by Roll Rida and Harika Narayan with the lyrics written by Roll Rida and The Hyderabad Nawabs.{{Cite news |date=12 January 2021 |title=నెట్టింట్లో హల్‌చల్ చేస్తున్న అల్లు అర్జున్ ర్యాప్ సాంగ్.. 'తెలుగోడి స్టైల్‌ మనమేలే బ్రాండ్‌' అంటూ ఇరగదీస్తోంది.. - Allu Arjun rap song circulating on social media |language=te-IN |work=TV9 Telugu |url=https://tv9telugu.com/allu-arjun-rap-song-circulating-on-social-media-388325.html |access-date=15 January 2021}}{{Cite news |date=12 January 2021 |title=Gratitude forever, says Allu Arjun thanking Team 'Ala Vaikunthapurramuloo' – Telugu News |work=IndiaGlitz.com |url=https://www.indiaglitz.com/gratitude-forever-says-allu-arjun-thanking-team-ala-vaikunthapurramuloo-telugu-news-278055 |access-date=15 January 2021}} The music video titled "Allu Arjun Rap Song" was released in January 2021, through Aditya Music label.{{Cite web |title=Here is the rap song about Journey of Stylish Star Allu Arjun, watch it |url=https://m.ap7am.com/lv-342543-here-is-the-rap-song-about-journey-of-stylish-star-allu-arjun-watch-it?amp |access-date=15 January 2021 |website=ap7am.com |archive-date=20 January 2021 |archive-url=https://web.archive.org/web/20210120234555/https://m.ap7am.com/lv-342543-here-is-the-rap-song-about-journey-of-stylish-star-allu-arjun-watch-it?amp |url-status=dead }}{{Cite news|title=Rap song about journey of stylish star allu arjun|language=te|work=Asianet News Network Pvt Ltd|url=https://telugu.asianetnews.com/entertainment/rap-song-about-journey-of-stylish-star-allu-arjun-jsp-qmtb5l|access-date=15 January 2021}} The other one is titled "Thaggedhe Le" was performed and written by Roll Rida, with the music composed by Pravin Lakkaraju. It was released in April 2021 with the title being adapted from Allu Arjun's popular dialogue from his film Pushpa: The Rise.{{Cite web |title=Thaggedhe le- Roll Rida- A tribute to Pushpa- Allu Arjun special birthday song |url=https://www.ap7am.com/lv-346769-thaggedhe-le-roll-rida-a-tribute-to-pushpa-allu-arjun-special-birthday-song |access-date=3 August 2021 |website=ap7am.com |language=en |archive-date=3 August 2021 |archive-url=https://web.archive.org/web/20210803070405/https://www.ap7am.com/lv-346769-thaggedhe-le-roll-rida-a-tribute-to-pushpa-allu-arjun-special-birthday-song |url-status=dead }}{{Cite news |date=8 April 2021 |title=New video features Allu Arjun as Pushpa Raj |language=en-IN |work=The Hindu |url=https://www.thehindu.com/entertainment/movies/allu-arjun-sukumars-pushpa-video-goes-viral/article34271061.ece |access-date=3 August 2021 |issn=0971-751X}}

Allu Arjun was featured in the GQ in their listing of the most influential young Indians of 2020.{{Cite web |title=Allu Arjun Makes It To GQ 25 Most Influential Young Indians Of 2020 |url=https://pycker.com/news/allu-arjun-makes-it-to-gq-25-most-influential-young-indians-of-2020/172800143403297 |access-date=3 August 2021 |website=pyckers |language=en}}{{Cite web |date=13 February 2021 |title=Allu Arjun in GQ Most Influential Young Indians list |url=https://www.123telugu.com/mnews/allu-arjun-in-gq-most-influential-young-indians-list.html |access-date=3 August 2021 |website=123telugu.com |language=en}} He is the 'Most Searched Male Celebrity' in 2020 on Yahoo! India.{{Cite news |title=Allu Arjun Most Searched Male Celebrity In 2020: Yahoo India Report – Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/allu-arjun-most-searched-male-celebrity-in-2020-yahoo-india-report/articleshow/79546027.cms |access-date=3 August 2021 |website=The Times of India |date=3 December 2020 |language=en}}{{Cite web |title=Sushant Singh Rajput to Allu Arjun: Check out Yahoo's list of 10 Most Searched Male Celebrities in India in 2020 |url=https://www.newindianexpress.com/galleries/entertainment/2020/dec/01/sushant-singh-rajput-to-allu-arjun-yahoo-list-of-10-most-searched-male-celebrities-in-india-in-2020-103023.html |access-date=3 August 2021 |website=The New Indian Express|date=December 2020 }} Allu Arjun was the most searched Telugu film actor on Google Search, for several times.{{Cite web |date=8 December 2018 |title=This Is Why Allu Arjun Is Most Popular Telugu Actor In India |url=https://english.sakshi.com/entertainment/2018/12/08/allu-arjun-most-googled-telugu-film-industry-actor-prabhas |access-date=3 August 2021 |website=Sakshi Post |language=en}}{{Cite news |title=Allu Arjun: The most searched Tollywood actor on Google – Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/allu-arjun-the-most-searched-tollywood-actor-on-google/articleshow/67106869.cms |access-date=3 August 2021 |website=The Times of India |date=15 December 2018 |language=en}} Arjun became the 19th most searched Asian on Google Mid Year 2022.{{Cite web |title=Most searched Asians on Google Mid Year 2022: Sidhu Moose Wala holds the 3rd spot with Virat Kohli in 10th, SEE FULL LIST |url=https://www.zoomtventertainment.com/celebrity/most-searched-asians-on-google-mid-year-2022-sidhu-moose-wala-holds-the-3rd-spot-with-virat-kohli-in-10th-see-full-list-bollywood-news-entertainment-news-article-92515709 |access-date=28 June 2022 |website=Zoom TV |language=en}} As of August 2024, he is one of the most-followed Telugu actors on Instagram.{{Cite web|url=https://www.deccanchronicle.com/entertainment/tollywood/top-10-tollywood-actors-who-are-ruling-social-media-1815425|title=Top 10 Tollywood actors who are ruling social media|first=Bhavana|last=Sharma|date=10 August 2024|website=www.deccanchronicle.com|access-date=23 December 2024|archive-date=5 October 2024|archive-url=https://web.archive.org/web/20241005165539/https://www.deccanchronicle.com/entertainment/tollywood/top-10-tollywood-actors-who-are-ruling-social-media-1815425|url-status=live}}{{Cite web|url=https://www.pinkvilla.com/entertainment/south/top-10-tollywood-actors-with-most-number-of-instagram-followers-rashmika-mandanna-allu-arjun-to-samantha-ruth-prabhu-check-full-list-1336280|title=Top 10 Tollywood actors with most number of Instagram followers; Rashmika Mandanna, Allu Arjun to Samantha Ruth Prabhu, check full list|date=6 August 2024|website=PINKVILLA|access-date=23 December 2024|archive-date=24 August 2024|archive-url=https://web.archive.org/web/20240824150038/https://www.pinkvilla.com/entertainment/south/top-10-tollywood-actors-with-most-number-of-instagram-followers-rashmika-mandanna-allu-arjun-to-samantha-ruth-prabhu-check-full-list-1336280|url-status=live}}

He is referred to as "Icon Star", or as "Bunny", in the media.{{Cite web |title=What do they call him? |url=https://www.pinkvilla.com/photos/allu-arjun/allu-arjun-did-you-know-his-nickname-bunny-look-actors-unknown-and-interesting-facts-504480/what-do-they-call-him |access-date=4 August 2021 |website=Pinkvilla |date=February 2020 |language=en |archive-date=4 August 2021 |archive-url=https://web.archive.org/web/20210804061950/https://www.pinkvilla.com/photos/allu-arjun/allu-arjun-did-you-know-his-nickname-bunny-look-actors-unknown-and-interesting-facts-504480/what-do-they-call-him |url-status=dead }}{{Cite web |publisher=Condé Nast |date=18 March 2021 |title=6 lesser-known facts about Allu Arjun that you probably didn't know |url=https://www.gqindia.com/entertainment/content/allu-arjun-lesser-known-facts |access-date=4 August 2021 |website=GQ India |language=en-IN}} Post the continuous success of his films in Kerala, since Arya (2004), he has been called as "Mallu Arjun".{{Cite web |date=12 August 2020 |title=Allu Arjun: The most searched questions about Allu Arjun, answered here! |url=https://www.thehansindia.com/cinema/tollywood/allu-arjun-movies-age-wife-height-hair-style-birthday-house-allu-arjun-mobile-no-allu-arjun-son-house-father-tollywood-638946 |access-date=4 August 2021 |website=www.thehansindia.com |language=en}}{{Cite web |date=14 June 2016 |title=Revealed: Allu Arjun's big plans as Mallu Arjun! |url=https://www.bollywoodlife.com/news-gossip/revealed-allu-arjuns-big-plans-as-mallu-arjun-736760/ |access-date=4 August 2021 |website=Bollywood Life |language=en}} Even, the media in Kerala, mostly refers him with the same name.{{Cite web |title=Allu Arjun enjoys being called 'Mallu Arjun' |url=https://www.onmanorama.com/entertainment/interviews/2020/03/23/allu-arjun-ala-vaikunthapurramuloo-movie-kerala-fans.html |access-date=4 August 2021 |website=OnManorama}} In 2021, the Kerala Police used few scenes featuring him from the film Race Gurram (2014), in their advertisement, to raise awareness about SOS and promote their newly launched app.{{Cite web |date=21 February 2021 |title=Watch: Kerala Police Uses Allu Arjun's Race Gurram Cop Video For SOS Awareness |url=https://english.sakshi.com/video/videos-entertainment/watch-kerala-police-uses-allu-arjuns-race-gurram-cop-video-sos-awareness |access-date=4 August 2021 |website=Sakshi Post |language=en}}{{Cite web |title=Allu Arjun turns a promotional tool for Kerala Police |url=https://www.iqlikmovies.com/news/article/2021/02/20/allu-arjun-in-kerala-police-promotional/37157 |access-date=4 August 2021 |website=iQlikmovies |language=en}}{{Cite web |date=21 February 2021 |title=Allu Arjun ने पुलिसवाला बनकर गुड़ों को दिखाया टशन, वीडियो हुआ वायरल |url=https://www.tv9hindi.com/entertainment/telugu-actor-allu-arjun-featured-in-kerala-police-ad-it-gets-viral-in-social-media-553514.html |access-date=4 August 2021 |website=TV9 Hindi |language=hindi}}

Allu Arjun is the celebrity endorser for a number of brands and products, including Hero MotoCorp,{{Cite news |last=Chauhan |first=Chanchal Pal |title=Hero ropes in Allu Arjun as regional brand ambassador |work=The Economic Times |url=https://economictimes.indiatimes.com/hero-ropes-in-allu-arjun-as-regional-brand-ambassador/articleshow/46462828.cms |access-date=4 August 2021}}{{Cite web |agency=Press Trust of India |date=2 March 2015 |title=Hero MotoCorp signs Allu Arjun as regional brand ambassador |url=https://www.india.com/entertainment/hero-motocorp-signs-allu-arjun-as-regional-brand-ambassador-302392/ |access-date=4 August 2021 |website=India.com |language=en}} RedBus, Hotstar,{{Cite web |title=Allu Arjun Signs Another Brand Endorsement |url=http://www.actiononframes.com/news-details/allu-arjun-signs-another-brand-endorsement/ |access-date=4 August 2021 |website=Action On Frames |language=en}} Frooti,{{Cite web |title=Frooti Appoints Telugu Filmstar Allu Arjun As Brand Ambassador |url=https://www.ndtv.com/business/frooti-appoints-telugu-filmstar-allu-arjun-as-brand-ambassador-1797774 |access-date=4 August 2021 |website=NDTV.com|date=9 January 2018 }} OLX, Colgate, 7 Up, Coca-Cola, Joyalukkas and Lot Mobiles.{{Cite web |date=7 August 2013 |title=Photos: Allu Arjun Beats Ram Charan Teja, Junior NTR |url=https://www.filmibeat.com/telugu/news/2013/allu-arjun-ram-charan-teja-jr-ntr-brand-endorsements-116657.html |access-date=4 August 2021 |website=www.filmibeat.com |language=en}} He has been as a celebrity ambassador for India's premier Kabaddi tournament Pro Kabaddi League. He is an active promoter and a celebrity brand ambassador for his father Allu Aravind-founded over-the-top media service, Aha. In 2021, he played the role of Guru in the Dream Vault Media-produced advertising campaign video, for Rapido.{{Cite web |title=Can Rapido's celeb push put 'bike taxi apps' on the map? |url=https://www.afaqs.com/news/advertising/can-rapidos-celeb-push-put-bike-taxi-apps-on-the-map |access-date=17 November 2021 |website=afaqs!|date=10 November 2021 }} On being part of the ad film, Allu Arjun said that "I like to consider myself as a person who knows how to tackle a situation with the best possible solution. That's why I was excited when they approached me for the role of Guru, which resembles me".{{Cite web |date=5 November 2021 |title=Bike taxi app Rapido launches campaign with Ranveer Singh, Allu Arjun |url=https://www.livemint.com/companies/news/bike-taxi-app-rapido-launches-campaign-with-ranveer-singh-allu-arjun-11636106095141.html |access-date=17 November 2021 |website=mint |language=en}} Following the release of the ad film, the Telangana State Road Transport Corporation sent a legal notice to both the actor and the Rapido company, for showing TSRTC in a bad-light.{{Cite web |date=10 November 2021 |title=Notice to Allu Arjun, Rapido: Sajjanar says there's nothing personal |url=https://telanganatoday.com/notice-to-allu-arjun-rapido-sajjanar-says-theres-nothing-personal |access-date=17 November 2021 |website=Telangana Today |language=en-US}}{{Cite web |title=RTC sends legal notices to Allu Arjun and Rapido over ad |url=https://www.newindianexpress.com/states/telangana/2021/nov/11/rtc-sends-legal-notices-to-allu-arjun-andrapido-over-ad-2382163.html |access-date=17 November 2021 |website=The New Indian Express|date=11 November 2021 }} Soon after, the company has edited the video (ad film).{{Cite web |date=12 November 2021 |title=Telangana: Rapido edits Allu Arjun ad after TSRTC's legal notice |url=https://www.siasat.com/telangana-rapido-edits-allu-arjun-ad-after-tsrtcs-legal-notice-2224122/ |access-date=17 November 2021 |website=The Siasat Daily |language=en-US}}

Allu Arjun is also a charcoal artist.{{Cite web |title=He has been named as the most stylish superstar of the Telegu industry |url=https://www.desimartini.com/photos/bollywood/gallery-allu-arjun-facts/he-has-been-named-as-the-most-stylish-superstar-of-the-telegu-industry-138520.htm |archive-url=https://web.archive.org/web/20210804061952/https://www.desimartini.com/photos/bollywood/gallery-allu-arjun-facts/he-has-been-named-as-the-most-stylish-superstar-of-the-telegu-industry-138520.htm |url-status=dead |archive-date=4 August 2021 |access-date=4 August 2021 |website=Desimartini |date=8 April 2017 |language=en}} He started a campaign against the smoking of tobacco, in 2021. He said that "I wanted to draw people's attention towards the ill-effects of smoking. We have constructed very incorrect notions of what's cool and hep. I want to effect a change, no matter how small it is."{{Cite news |title='Pushpa' star Allu Arjun campaigns against smoking; highlights ill effects – Times of India |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/pushpa-star-allu-arjun-campaigns-against-smoking-highlights-ill-effects/articleshow/84792802.cms |access-date=4 August 2021 |website=The Times of India |date=27 July 2021 |language=en}} In 2021, Allu Arjun became the brand ambassador of Sri Chaitanya Educational Institutions.{{Cite news |date=17 October 2021 |title=Allu Arjun signed as brand ambassador of Sri Chaitanya |newspaper=The Hindu |url=https://www.thehindu.com/news/cities/Hyderabad/allu-arjun-signed-as-brand-ambassador-of-sri-chaitanya/article37038486.ece |access-date=24 May 2023 |archive-url=https://web.archive.org/web/20211017135323/https://www.thehindu.com/news/cities/Hyderabad/allu-arjun-signed-as-brand-ambassador-of-sri-chaitanya/article37038486.ece |archive-date=17 October 2021}}

Personal life

On 6 March 2011, Allu Arjun married Sneha Reddy in Hyderabad.{{cite news |title=Talk of the town: Making a mark in 2023 |url=https://www.deccanchronicle.com/lifestyle/culture-and-society/281223/talk-of-the-town-making-a-mark-in-2023.html |archive-url=https://web.archive.org/web/20231229063042/https://www.deccanchronicle.com/lifestyle/culture-and-society/281223/talk-of-the-town-making-a-mark-in-2023.html |archive-date=29 December 2023 |work=Deccan Chronicle |date=28 December 2023 |access-date=29 December 2023}} They have two children—a son, Ayaan and a daughter, Arha.{{cite news |last1=Shiksha |first1=Shruti |date=25 December 2016 |title=Allu Arha is Actor Allu Arjun And Sneha Reddy's Daughter's Name |url=https://movies.ndtv.com/regional/allu-arha-is-actor-allu-arjun-and-sneha-reddys-daughters-name-1641705 |work=NDTV |access-date=28 August 2020 |archive-date=3 November 2018 |archive-url=https://web.archive.org/web/20181103013815/http://movies.ndtv.com/regional/allu-arha-is-actor-allu-arjun-and-sneha-reddys-daughters-name-1641705 |url-status=live}}{{Cite web |last=K. |first=Janani |date=25 December 2021 |title=Here is how Allu Arjun, kids Ayaan and Arha celebrated Christmas at home. Watch |url=https://www.indiatoday.in/movies/regional-cinema/story/here-is-how-allu-arjun-kids-ayaan-and-arha-celebrated-christmas-at-home-watch-1892094-2021-12-25 |url-status=live |website=India Today|archive-url=https://web.archive.org/web/20211225115630/https://www.indiatoday.in/movies/regional-cinema/story/here-is-how-allu-arjun-kids-ayaan-and-arha-celebrated-christmas-at-home-watch-1892094-2021-12-25 |archive-date=25 December 2021 }} Allu Arha made her debut in the film Shaakuntalam in the role of Prince Bharata.{{Cite news |date=15 July 2021 |title=Allu Arjun's daughter Arha to debut in 'Shakuntalam' |work=The Hindu |url=https://www.thehindu.com/entertainment/movies/allu-arha-to-debut-in-gunasekhars-shakuntalam/article35340293.ece |issn=0971-751X}} In 2016, he started a nightclub named 800 Jubilee in collaboration with M Kitchens and Buffalo Wild Wings.{{cite web |url=http://industryhit.com/t/2016/07/allu-arjun-into-night-club-business/ |title=Allu Arjun into Night Club Business |date=25 July 2016 |access-date=20 August 2016 |archive-url=https://web.archive.org/web/20170816015936/http://industryhit.com/t/2016/07/allu-arjun-into-night-club-business/ |archive-date=16 August 2017 |url-status=dead}}

In 2019, Allu Arjun celebrated Sankranthi in his native town Palakollu, Andhra Pradesh and announced {{Indian Rupee}}20 lakh for the development and renovation works of the Ksheera Ramalingeswara Temple, one of the five Pancharama Kshetras.{{Cite web |date=17 January 2019 |title=Allu Arjun goes rustic! |url=https://www.deccanchronicle.com/entertainment/tollywood/170119/allu-arjun-goes-rustic.html |access-date=6 August 2022 |website=Deccan Chronicle |language=en}} The temple management has constructed Rathasala, Vahanasala, Gosala, and renovated the temple chariot with the funds provided.{{Cite web |date=18 January 2022 |title=Allu Arjun: పుట్టిన ఊరు కోసం 20 లక్షలు డొనేట్ చేసిన అల్లు అర్జున్ |url=https://www.hmtvlive.com/movies/allu-arjun-20-lakh-donation-to-shri-ksheera-ramalingeswara-swamy-temple-76377 |access-date=6 August 2022 |website=HMTV |language=te}}{{Cite web |date=14 January 2022 |title=Allu Arjun donated 20 lakhs for the temple renovation |url=https://ntvenglish.com/allu-arjun-donated-20-lakhs-for-the-temple-renovation/ |access-date=6 August 2022 |website=NTV English |language=en-US |archive-date=18 May 2022 |archive-url=https://web.archive.org/web/20220518001132/https://ntvenglish.com/allu-arjun-donated-20-lakhs-for-the-temple-renovation/ |url-status=dead }} He also campaigned for his uncle Pawan Kalyan's Jana Sena Party in Palakollu in the 2019 general elections.{{Cite news |date=9 April 2019 |title=Allu Arjun joins his uncle Pawan Kalyan's campaign rally |url=https://timesofindia.indiatimes.com/videos/entertainment/regional/telugu/allu-arjun-joins-his-uncle-pawan-kalyans-campaign-rally/videoshow/68798311.cms |work=The Times of India |access-date=6 August 2022}}{{cite news |title=Allu Arjun Campaigns for Pawan Kalyan's Jana Sena Party |url=https://www.news18.com/photogallery/politics/allu-arjun-campaigns-for-pawan-kalyans-jana-sena-party-in-palakollu-2094847.html |access-date=7 August 2022 |work=News18 |date=10 April 2019}}

On 30 November 2024, a FIR was filed against Allu Arjun by Srinivas Goud for his comments during the Mumbai press event, where Arjun referred to his fans as an "army." Goud found this comparison disrespectful, arguing that using the term "army" in this context belittles the sacrifices made by the armed forces.{{cite web |title=Complaint filed against Allu Arjun over "Army" ahead of 'Pushpa 2: The Rule' release |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/complaint-filed-against-allu-arjun-over-army-ahead-of-pushpa-2-the-rule-release/articleshow/115862042.cms |access-date=1 December 2024 |work=The Times of India}}{{cite web |title=Police complaint against Allu Arjun for calling fans army at Pushpa 2 event |url=https://www.deccanchronicle.com/entertainment/police-complaint-against-allu-arjun-for-calling-fans-army-at-pushpa-2-event-1843021 |access-date=1 December 2024 |work=Deccan Chronicle}}

On 4 December 2024, a woman died and her young son was critically injured after a stampede occurred during the screening of Pushpa 2: The Rule at the Sandhya cinema hall in RTC X Roads, Hyderabad.{{cite news |date=5 December 2024 |title=Mother Dies, Son Critical After Stampede During Pushpa-2 Premiere |url=https://www.deccanchronicle.com/southern-states/telangana/mother-dies-son-critical-after-stampede-during-pushpa-2-premiere-1844142 |archive-url=https://web.archive.org/web/20241205173725/https://www.deccanchronicle.com/southern-states/telangana/mother-dies-son-critical-after-stampede-during-pushpa-2-premiere-1844142 |archive-date=5 December 2024 |access-date=5 December 2024 |work= |language=en}} A case was later filed under various sections of the Bharatiya Nyaya Sanhita on the film's unit, Allu Arjun, the owner of the cinema hall and Arjun's security team.{{cite news |last1=The Hindu |first1= |date=5 December 2024 |title=Allu Arjun, Sandhya theatre management booked for stampede during Pushpa 2 premiere |url=https://www.thehindu.com/news/national/telangana/allu-arjun-sandhya-theatre-management-booked/article68951220.ece |archive-url=https://web.archive.org/web/20241205173637/https://www.thehindu.com/news/national/telangana/allu-arjun-sandhya-theatre-management-booked/article68951220.ece |archive-date=5 December 2024 |access-date=5 December 2024 |language=en-IN}}{{cite web |title=Allu Arjun to face charges over deadly stampede at Pushpa 2 premiere that killed one woman |url=https://www.bollywoodhungama.com/news/south-cinema/allu-arjun-face-charges-deadly-stampede-pushpa-2-premiere-killed-one-woman |access-date=5 December 2024 |work=Bollywood Hungama}} Arjun was arrested by the Hyderabad City Police on 13 December 2024 over the said charges.{{Cite news |title=Allu Arjun arrested: Why is Pushpa 2 actor facing Hyderabad police action? All you need to know |url=https://m.economictimes.com/news/india/is-pushpa-2-actor-allu-arjun-arrested-heres-why-hes-facing-police-action-in-hyderabad/articleshow/116281549.cms |access-date=13 December 2024 |work=The Economic Times}} However, a few hours later he was granted an interim bail by the Telangana High Court.{{Cite web |title=Allu Arjun Granted Interim Bail By Telangana HC In Pushpa 2 Stampede Death Case |url=https://www.news18.com/movies/allu-arjun-granted-interim-bail-by-telangana-hc-in-pushpa-2-stampede-death-case-9155376.html |access-date=13 December 2024 |work=News18}}

Filmography

{{Main|Allu Arjun filmography}}

Discography

class="wikitable plainrowheaders"

|+List of songs recorded by Allu Arjun

!Year

!Song

!Album

!Co-singers

!Composer

scope="row"| 2010

|"Prapancham Naaventa Vasthunte"

|Vedam

|Anuj Gurwara, Achu and Chaitra

|M. M. Keeravani

scope="row"| 2012

|"Pakdo Pakdo Remix"

|Julayi

|Devi Sri Prasad

|Devi Sri Prasad

Awards and nominations

{{Main|List of awards and nominations received by Allu Arjun}}

For Pushpa: The Rise, Arjun won the National Film Award for Best Actor. Arjun has received four Filmfare Award for Best Actor – Telugu for the films - Parugu, Vedam, Race Gurram and Pushpa: The Rise.{{Cite web|url=https://indianexpress.com/article/entertainment/bollywood/69th-national-film-awards-2023-winners-list-8907028/|title=69th National Film Awards 2023 complete winners list: Rocketry, Alia Bhatt, Kriti Sanon, Allu Arjun, RRR, Gangubai Kathiawadi win big|accessdate=24 August 2023|work=The Indian Express|date=24 August 2023 }} He received best actor award in the first edition of Gaddar Film Awards by Government of Telangana for Pushpa 2: The Rule.{{cite news |last1=Biswas |first1=Sneha |date=29 May 2025 |title=Allu Arjun wins Best Actor for Pushpa 2 at Gaddar Telangana Film Awards 2024, dedicates it to fans |url=https://www.livemint.com/entertainment/allu-arjun-wins-best-actor-for-pushpa-2-at-gaddar-telangana-film-awards-2024-dedicates-it-to-fans-11748520053069.html |work=Mint |access-date=29 May 2025}}

See also

Notes

{{notelist}}

References

{{Reflist}}