Public image of Taylor Swift#Kanye West feud

{{Further|Cultural impact of Taylor Swift#Fame and stardom|List of awards and nominations received by Taylor Swift#Listicles}}

File:Taylor Swift at Teen Choice Awards 2011.png; she was considered a teen idol in her early career.{{multiref2

|1={{Cite news |date=November 2, 2012 |title=Taylor Swift: 'My Confidence Is Easy To Shake' |url=https://www.npr.org/2012/11/03/164186569/taylor-swift-my-confidence-is-easy-to-shake |url-status=live |archive-url=https://web.archive.org/web/20220428003156/https://www.npr.org/2012/11/03/164186569/taylor-swift-my-confidence-is-easy-to-shake |archive-date=April 28, 2022 |access-date=May 20, 2021 |publisher=NPR}}

|2={{Cite news |last=Thanki |first=Juli |date=September 24, 2015 |title=Taylor Swift: Teen idol to 'biggest pop artist in the world' |url=https://www.tennessean.com/story/entertainment/music/2015/09/24/taylor-swift-teen-idol-biggest-pop-artist-world/72744548/ |url-status=live |archive-url=https://web.archive.org/web/20220218211132/https://www.tennessean.com/story/entertainment/music/2015/09/24/taylor-swift-teen-idol-biggest-pop-artist-world/72744548/ |archive-date=February 18, 2022 |access-date=May 13, 2021 |newspaper=The Tennessean}}

|3={{Cite news |last=Yahr |first=Emily |date=June 16, 2016 |title=Taylor Swift's first song came out 10 years ago. Here's what she was like as a teen songwriter. |url=https://www.washingtonpost.com/news/arts-and-entertainment/wp/2016/06/16/taylor-swifts-first-song-came-out-10-years-ago-heres-what-she-was-like-as-a-teen-songwriter/ |archive-url=https://web.archive.org/web/20210513182351/https://www.washingtonpost.com/news/arts-and-entertainment/wp/2016/06/16/taylor-swifts-first-song-came-out-10-years-ago-heres-what-she-was-like-as-a-teen-songwriter/ |archive-date=May 13, 2021 |access-date=May 13, 2021 |newspaper=The Washington Post |department=Arts and Entertainment}}

}} ]]

The life and career of American singer-songwriter Taylor Swift are recurrent topics in global media and celebrity culture.{{sfn|Franssen|2022|pages=90–92}} A dominant cultural figure, Swift has a ubiquitous presence in popular culture,{{Cite news |last=Yahr |first=Emily |date=December 26, 2022 |title=2022: The year in review (Taylor's version) |newspaper=The Washington Post |url=https://www.washingtonpost.com/arts-entertainment/2022/12/26/taylor-swift-2022-midnights-ticketmaster/ |access-date=December 26, 2022 |archive-date=December 26, 2022 |archive-url=https://web.archive.org/web/20221226194730/https://www.washingtonpost.com/arts-entertainment/2022/12/26/taylor-swift-2022-midnights-ticketmaster/ |url-status=live }}{{Cite web |last=Abad-Santos |first=Alex |date=April 19, 2024 |title=It's impossible to be neutral about Taylor Swift |url=https://www.vox.com/culture/24134094/taylor-swift-tortured-poets-department-album-criticism-praise-pop-music-discourse |access-date=May 4, 2024 |website=Vox |archive-date=April 22, 2024 |archive-url=https://web.archive.org/web/20240422235506/https://www.vox.com/culture/24134094/taylor-swift-tortured-poets-department-album-criticism-praise-pop-music-discourse |url-status=live }} and is often referred to as a pop icon;{{cite web |last=Levine |first=Nick |date=August 21, 2019 |title=Taylor Swift's Lover: The struggle to maintain superstardom |url=https://www.bbc.com/culture/article/20190820-taylor-swift-and-the-struggle-to-maintain-pop-superstardom |url-status=live |archive-url=https://web.archive.org/web/20210301114553/https://www.bbc.com/culture/article/20190820-taylor-swift-and-the-struggle-to-maintain-pop-superstardom |archive-date=March 1, 2021 |access-date=October 29, 2021 |agency=BBC}}{{Cite news |last=El Mosselli |first=Sabrina |date=December 24, 2022 |title=How Taylor Swift rose from 'Miss Americana' to global megastar |work=Le Monde |url=https://www.lemonde.fr/en/culture/article/2022/11/24/how-taylor-swift-rose-from-miss-americana-to-global-pop-star_6005477_30.html |access-date=December 28, 2022 |archive-date=March 18, 2023 |archive-url=https://web.archive.org/web/20230318111223/https://www.lemonde.fr/en/culture/article/2022/11/24/how-taylor-swift-rose-from-miss-americana-to-global-pop-star_6005477_30.html |url-status=live }} publications note her immense popularity and longevity as the kind of fame unwitnessed since the 20th century.{{Cite magazine |last=Cragg |first=Michael |title=Is Taylor Swift our last remaining real popstar? |url=https://i-d.co/article/how-did-taylor-swift-get-successful/ |magazine=i-D |archive-url=https://web.archive.org/web/20230506085436/https://i-d.vice.com/en/article/qjkakb/how-did-taylor-swift-get-successful |archive-date=May 6, 2023 |url-status=live |access-date=December 3, 2022}}{{Cite news |last=Seisdedos |first=Iker |date=December 27, 2022 |title=Pop music in the era of Taylor Swift: Behind the success of today's biggest star |newspaper=El País |url=https://english.elpais.com/culture/2022-12-27/pop-music-in-the-era-of-taylor-swift-behind-the-success-of-todays-biggest-star.html |access-date=December 28, 2022 |archive-date=December 27, 2022 |archive-url=https://web.archive.org/web/20221227184641/https://english.elpais.com/culture/2022-12-27/pop-music-in-the-era-of-taylor-swift-behind-the-success-of-todays-biggest-star.html |url-status=live }} The Economist opined that Swift "has a strong claim to being the most popular entertainer of the 21st century—and perhaps of all time".{{Cite news |title=Has Taylor Swift peaked? |url=https://www.economist.com/culture/2024/04/24/has-taylor-swift-peaked |access-date=May 31, 2024 |newspaper=The Economist |issn=0013-0613 |archive-date=May 31, 2024 |archive-url=https://web.archive.org/web/20240531115513/https://www.economist.com/culture/2024/04/24/has-taylor-swift-peaked |url-status=live }} Critical commentary often refers to Swift as an uncommon, monocultural entity,{{Cite web |last=Ruiz |first=Michelle |date=January 19, 2024 |title=I Followed Taylor Swift Into Her NFL Era—And I Haven't Looked Back |url=https://www.vogue.com/article/i-followed-taylor-swift-into-her-nfl-era |url-status=live |archive-url=https://web.archive.org/web/20240123172736/https://www.vogue.com/article/i-followed-taylor-swift-into-her-nfl-era |archive-date=January 23, 2024 |access-date=January 24, 2024 |magazine=Vogue}}{{Cite web |last=Berger |first=Eric |date=January 23, 2024 |title=Young Swifties are tuning in to the NFL. Their dads are loving it. |url=https://www.washingtonpost.com/parenting/2024/01/23/dads-daughters-bonding-over-football-taylor-swift/ |access-date=January 24, 2024 |newspaper=The Washington Post}} or more often "the most famous person on the planet".{{Cite news |last=Pennington |first=Bill |date=January 2, 2024 |title=As Mikaela Shiffrin Considers How to Top Herself, She Studies Taylor Swift |url=https://www.nytimes.com/2024/01/02/us/mikaela-shiffrin-taylor-swift-ski.html |url-status=live |archive-url=https://web.archive.org/web/20240102224933/https://www.nytimes.com/2024/01/02/us/mikaela-shiffrin-taylor-swift-ski.html |archive-date=January 2, 2024 |access-date=January 3, 2024 |newspaper=The New York Times}}{{Cite web |last=Siroky |first=Mary |date=December 14, 2023 |title=2023 Artist of the Year Taylor Swift Built the Perfect Machine with "The Eras Tour |url=https://consequence.net/2023/12/taylor-swift-2023-artist-of-the-year/ |url-status=live |archive-url=https://web.archive.org/web/20231214232237/https://consequence.net/2023/12/taylor-swift-2023-artist-of-the-year/ |archive-date=December 14, 2023 |access-date=December 15, 2023 |website=Consequence}}

According to journalists, Swift's public image is a combination of her perceived reputations as a consistent artist, an astute entrepreneur and a famous media personality. Joe Coscarelli of The New York Times wrote, Swift is "a mix of prolific artistic output and relentless business savvy, plus cultural dominance as a celebrity".{{Cite news |last1=Coscarelli |first1=Joe |last2=Cox |first2=Courtney |last3=Bierman |first3=Fred |date=May 17, 2024 |title=How Big Is Taylor Swift? |url=https://www.nytimes.com/interactive/2024/05/17/arts/music/taylor-swift-sales-tours-grammys.html |access-date=May 20, 2024 |newspaper=The New York Times |issn=0362-4331 |archive-date=May 19, 2024 |archive-url=https://web.archive.org/web/20240519182022/https://www.nytimes.com/interactive/2024/05/17/arts/music/taylor-swift-sales-tours-grammys.html |url-status=live }} In the words of music critics Sam Sanders and Ann Powers, Swift is a "surprisingly successful composite of megawatt pop star and bedroom singer-songwriter."{{Cite news |last=Sanders |first=Sam |date=October 20, 2022 |title=Taylor Swift Is the Greatest Self-Portraitist of Our Time |website=Vulture |url=https://www.vulture.com/article/taylor-swift-midnights-into-it.html |access-date=October 21, 2022 |archive-date=October 31, 2022 |archive-url=https://web.archive.org/web/20221031090341/https://www.vulture.com/article/taylor-swift-midnights-into-it.html |url-status=live }} Coscarelli made a similar point, saying that Swift's career "seems to bridge the gap between two kinds of artists ... the sustained, hit-making entertainers who may be overlooked, at least at first, as musicians, and the serious singer-songwriters who tend to be more critically lauded." Dorian Lynskey of The Guardian opined that "Swift manages to be both authentic singer-songwriter and unabashed hyper-capitalist."{{Cite news |last=Lynskey |first=Dorian |date=June 1, 2024 |title=It's the age of Swiftonomics – but will Taylor Swift's phenomenal success trickle down? |url=https://www.theguardian.com/music/article/2024/jun/01/its-the-age-of-swiftonomics-but-will-taylor-swifts-phenomenal-success-trickle-down |access-date=June 1, 2024 |newspaper=The Guardian |issn=0261-3077 |archive-date=September 9, 2024 |archive-url=https://web.archive.org/web/20240909190708/https://www.theguardian.com/music/article/2024/jun/01/its-the-age-of-swiftonomics-but-will-taylor-swifts-phenomenal-success-trickle-down |url-status=live }} Media outlets often describe Swift as a savvy businesswoman,{{Cite magazine |last=Lutz |first=Ashley |date=October 8, 2022 |title=Taylor Swift's new album proves she is a business genius |url=https://fortune.com/2022/10/08/taylor-swift-midnights-release-business-strategy/ |magazine=Fortune |access-date=October 8, 2022 |archive-date=October 8, 2022 |archive-url=https://web.archive.org/web/20221008100345/https://fortune.com/2022/10/08/taylor-swift-midnights-release-business-strategy/ |url-status=live }}{{Cite news |last=Steele |first=Anne |date=July 1, 2023 |title=How to Succeed in Business Like Taylor Swift |newspaper=The Wall Street Journal |url=https://www.wsj.com/articles/how-to-succeed-in-business-like-taylor-swift-8165be7c |access-date=July 2, 2023 |archive-date=July 2, 2023 |archive-url=https://web.archive.org/web/20230702090210/https://www.wsj.com/articles/how-to-succeed-in-business-like-taylor-swift-8165be7c |url-status=live }} who is also known for her philanthropic initiatives and "generous" donations.{{Cite magazine |last=Aniftos |first=Rania |date=March 23, 2021 |title=A Timeline of Taylor Swift's Generosity |url=http://www.billboard.com/articles/news/8481430/timeline-taylor-swift-generosity |magazine=Billboard |access-date=August 15, 2021 |archive-date=November 8, 2021 |archive-url=https://web.archive.org/web/20211108112732/https://www.billboard.com/articles/news/8481430/timeline-taylor-swift-generosity |url-status=live }}

{{Quote box

| quote = "I've never seen any woman handle herself the way she does. She makes my eyes water, the way she handles herself. She manages the whole fame trip, what it means to be in the spotlight. So when you think about all the things going wrong the world she is the true great role model."

| author = Oprah Winfrey on Swift

| source = Herald Sun (2015){{Cite magazine|last=Miller|first=Julie|title=Oprah Reveals Why Taylor Swift Brings Her to Tears|url=https://www.vanityfair.com/hollywood/2015/12/taylor-swift-oprah-winfrey-cry|date=December 1, 2015|access-date=May 15, 2023|magazine=Vanity Fair|archive-date=February 8, 2023|archive-url=https://web.archive.org/web/20230208182656/https://www.vanityfair.com/hollywood/2015/12/taylor-swift-oprah-winfrey-cry|url-status=live}}

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In late 2000s, the media labelled Swift in her early career as "America's Sweetheart" for her likability and girl-next-door image;{{Cite news |last=Vincent |first=Alice |date=November 3, 2017 |title=Taylor Swift: the rise, fall and re-invention of America's sweetheart |newspaper=The Daily Telegraph |url=https://www.telegraph.co.uk/music/artists/taylor-swift-rise-fall-re-invention-americas-sweetheart/ |url-status=live |url-access=subscription |access-date=July 5, 2020 |archive-url=https://ghostarchive.org/archive/20220110/https://www.telegraph.co.uk/music/artists/taylor-swift-rise-fall-re-invention-americas-sweetheart/ |archive-date=January 10, 2022}}{{cbignore}}{{sfn|Fischer|Seidman|2016|p=529}} Rolling Stone{{'s}} Gavin Edwards called her "2008's Country Lolita".{{Cite magazine |last=Edwards |first=Gavin |date=August 28, 2012 |title=2008's Country Lolita: Taylor Swift |url=https://www.rollingstone.com/music/music-news/2008s-country-lolita-taylor-swift-192759/ |access-date=May 16, 2024 |magazine=Rolling Stone |archive-date=November 29, 2020 |archive-url=https://web.archive.org/web/20201129172316/https://www.rollingstone.com/music/music-news/2008s-country-lolita-taylor-swift-192759/ |url-status=live }} Swift also earned a reputation for her enthusiasm at award shows.{{Cite magazine |last=Walsh |first=Kathleen |date=September 13, 2023 |title=It Only Took One Award for Taylor Swift to Become a Meme at the 2023 VMAs |url=https://www.glamour.com/story/it-only-took-one-award-for-taylor-swift-to-become-a-meme-at-the-2023-vmas |magazine=Glamour |access-date=September 16, 2023 |archive-date=September 18, 2023 |archive-url=https://web.archive.org/web/20230918233044/https://www.glamour.com/story/it-only-took-one-award-for-taylor-swift-to-become-a-meme-at-the-2023-vmas |url-status=live }}{{Cite magazine |last=Oh |first=Hannah |date=February 8, 2023 |title=TikTok is Getting Emotional Over Taylor Swift's Reaction to Harry Styles Being Heckled at the Grammys |url=https://www.seventeen.com/celebrity/celebrity-couples/a42776218/taylor-swift-harry-styles-reunite-2023-grammys/ |magazine=Seventeen |access-date=September 16, 2023 |archive-date=September 18, 2023 |archive-url=https://web.archive.org/web/20230918233038/https://www.seventeen.com/celebrity/celebrity-couples/a42776218/taylor-swift-harry-styles-reunite-2023-grammys/ |url-status=live }} Journalists have written about her polite and "open" personality,{{Cite magazine |last=Grigoriadis |first=Vanessa |author-link=Vanessa Grigoriadis |date=March 5, 2009 |title=The Very Pink, Very Perfect Life of Taylor Swift |url=https://www.rollingstone.com/music/news/the-very-pink-very-perfect-life-of-taylor-swift-20090305 |url-status=live |magazine=Rolling Stone |archive-url=https://web.archive.org/web/20190503043637/https://www.rollingstone.com/music/music-country/the-very-pink-very-perfect-life-of-taylor-swift-107451/ |archive-date=May 3, 2019 |access-date=July 28, 2019}}{{Cite magazine |last1=Hiatt |first1=Brian |date=October 25, 2012 |title=Taylor Swift in Wonderland |url=https://www.rollingstone.com/music/news/taylor-swift-in-wonderland-20121025 |url-status=live |magazine=Rolling Stone |archive-url=https://web.archive.org/web/20160731171417/http://www.rollingstone.com/music/news/taylor-swift-in-wonderland-20121025 |archive-date=July 31, 2016 |access-date=August 1, 2016}} calling her a "media darling" and "a reporter's dream".{{cite news |last=Knibbs |first=Kate |date=August 21, 2019 |title=Ten Years of Taylor Swift: How the Pop Star Went From Sweetheart to Snake (and Back Again?) |website=The Ringer |url=https://www.theringer.com/music/2019/8/21/20826837/ten-years-of-taylor-swift |access-date=December 13, 2021 |archive-date=May 25, 2022 |archive-url=https://web.archive.org/web/20220525051120/https://www.theringer.com/music/2019/8/21/20826837/ten-years-of-taylor-swift |url-status=live }} However, The New York Times asserted in 2013 that her "dating history has begun to stir what feels like the beginning of a backlash" and questioned whether she was in the midst of a "quarter-life crisis".{{Cite news |last=Chang |first=Bee-Shyuan |date=March 15, 2013 |title=Taylor Swift Gets Some Mud on Her Boots |newspaper=The New York Times |url=https://www.nytimes.com/2013/03/17/fashion/for-taylor-swifts-image-erosion-is-a-danger.html |url-status=live |access-date=June 10, 2013 |archive-url=https://web.archive.org/web/20130322110003/http://www.nytimes.com/2013/03/17/fashion/for-taylor-swifts-image-erosion-is-a-danger.html |archive-date=March 22, 2013}} Swift has been reluctant to publicly discuss her personal life, calling it "a career weakness".{{cite magazine |date=February 13, 2015 |title=On the Road with Best Friends Taylor Swift and Karlie Kloss |url=http://www.vogue.com/9287379/taylor-swift-karlie-kloss-best-friends-march-2015-cover/ |url-status=live |magazine=Vogue |archive-url=https://web.archive.org/web/20151104150142/http://www.vogue.com/9287379/taylor-swift-karlie-kloss-best-friends-march-2015-cover |archive-date=November 4, 2015 |access-date=November 10, 2015}} She is a subject of incessant scrutiny in the press.{{cite web |date=January 2, 2022 |title=Taylor Swift: Her 15 Best Songs |url=https://www.clashmusic.com/features/taylor-swift-her-15-best-songs |url-status=live |archive-url=https://web.archive.org/web/20220525021731/https://www.clashmusic.com/features/taylor-swift-her-15-best-songs |archive-date=May 25, 2022 |access-date=January 6, 2022 |magazine=Clash}} Swift's detractors accused her of being "calculated" and manipulative of her image, a narrative bolstered by a 2016 dispute with American rapper Kanye West.{{cite web |last1=Grady |first1=Constance |date=August 26, 2019 |title=How the Taylor Swift-Kanye West VMAs scandal became a perfect American morality tale |url=https://www.vox.com/culture/2019/8/26/20828559/taylor-swift-kanye-west-2009-mtv-vmas-explained |url-status=live |archive-url=https://archive.today/20221202230610/https://www.vox.com/culture/2019/8/26/20828559/taylor-swift-kanye-west-2009-mtv-vmas-explained |archive-date=December 2, 2022 |access-date=October 12, 2023 |website=Vox}}{{cite web |last1=Grady |first1=Constance |date=March 21, 2020 |title=Newly leaked footage shows Taylor Swift and Kanye West talking "Famous" |url=https://www.vox.com/culture/2020/3/21/21189239/taylor-swift-kanye-west-famous-leaked-phone-call-kanye-west-is-over-party |url-status=live |archive-url=https://web.archive.org/web/20220324063207/https://www.vox.com/culture/2020/3/21/21189239/taylor-swift-kanye-west-famous-leaked-phone-call-kanye-west-is-over-party |archive-date=March 24, 2022 |access-date=October 12, 2023 |website=Vox}} Cultural critics have highlighted that Swift's life and career have been subject to intense misogyny and slut-shaming.{{Cite magazine |last=Wahi |first=Sukriti |date=March 3, 2021 |title=Every Time Taylor Swift Perfectly Shut Down A Sexist Interview Question |url=https://www.elle.com.au/celebrity/taylor-swift-sexist-questions-20572 |magazine=Elle |access-date=November 4, 2021 |archive-date=April 22, 2022 |archive-url=https://web.archive.org/web/20220422194919/https://www.elle.com.au/celebrity/taylor-swift-sexist-questions-20572 |url-status=live }}{{cite news |last=Davis |first=Allison P. |date=June 28, 2018 |title=The Taylor Swift Slut-Shaming Continues |website=The Cut |url=https://www.thecut.com/2013/06/taylor-swift-slut-shaming-continues.html |access-date=November 4, 2021 |archive-date=May 24, 2022 |archive-url=https://web.archive.org/web/20220524211945/https://www.thecut.com/2013/06/taylor-swift-slut-shaming-continues.html |url-status=live }} Nevertheless, between 2019 and 2021, YouGov surveys ranked her as the world's most admired female musician.{{multiref2

|1={{cite web |date=July 19, 2019 |title=These Are 2019's Most Admired Women in the World |url=https://www.globalcitizen.org/en/content/most-admired-women-world-yougov-poll/ |access-date=December 4, 2019 |publisher=Global Citizen |archive-date=May 25, 2022 |archive-url=https://web.archive.org/web/20220525054150/https://www.globalcitizen.org/en/content/most-admired-women-world-yougov-poll/ |url-status=live}}

|2={{cite web |last=Smith |first=Matthew |date=September 25, 2020 |title=Barack and Michelle Obama are the World's Most Admired |url=https://today.yougov.com/topics/international/articles-reports/2020/09/25/worlds-most-admired-2020 |access-date=November 5, 2021 |publisher=YouGov |archive-date=May 22, 2022 |archive-url=https://web.archive.org/web/20220522111223/https://today.yougov.com/topics/international/articles-reports/2020/09/25/worlds-most-admired-2020 |url-status=live}}

|3={{cite web |date=December 14, 2021 |title=World's most admired 2021 |url=https://today.yougov.com/topics/international/articles-reports/2021/12/13/worlds-most-admired-2021 |access-date=December 18, 2021 |publisher=YouGov |archive-date=December 14, 2021 |archive-url=https://web.archive.org/web/20211214055119/https://today.yougov.com/topics/international/articles-reports/2021/12/13/worlds-most-admired-2021 |url-status=live}} }}

Having embraced the cat lady archetype,{{cite web |last1=Stone |first1=Megan |date=August 26, 2021 |title=Taylor Swift admits she's a proud 'cat lady' in hilarious new TikTok |url=https://www.goodmorningamerica.com/culture/story/taylor-swift-admits-shes-proud-cat-lady-hilarious-79656799 |access-date=October 14, 2023 |work=Good Morning America |archive-date=October 15, 2023 |archive-url=https://web.archive.org/web/20231015061102/https://www.goodmorningamerica.com/culture/story/taylor-swift-admits-shes-proud-cat-lady-hilarious-79656799 |url-status=live }}{{Cite web |last=Singh |first=Akanksha |date=August 1, 2024 |title=Ancient Egypt to Taylor Swift: The historic roots of the 'cat lady' |url=https://www.bbc.com/culture/article/20220225-the-batman-the-ancient-roots-of-catwoman |access-date=September 11, 2024 |publisher=BBC |archive-date=September 11, 2024 |archive-url=https://web.archive.org/web/20240911194854/https://www.bbc.com/culture/article/20220225-the-batman-the-ancient-roots-of-catwoman |url-status=live }} Swift owns three cats: Meredith Grey, Olivia Benson, and Benjamin Button. They have been featured or referenced in her videos and other works.{{Cite magazine |last=Bonner |first=Mehera |date=October 4, 2022 |title=Hold Me, I Just Found Out Taylor Swift's Cat Is Worth $97 Million |url=https://www.cosmopolitan.com/entertainment/celebs/a35885248/taylor-swift-cats/ |magazine=Cosmopolitan |access-date=December 16, 2022 |archive-date=December 16, 2022 |archive-url=https://web.archive.org/web/20221216111814/https://www.cosmopolitan.com/entertainment/celebs/a35885248/taylor-swift-cats/ |url-status=live }}

{{Blockquote|text=Crafts, capitalism, conspiracies, cultural norms, the climate crisis; football, family relations, fine dining; Argylle, AI, asbestos, academia and museums; the US election, Senate hearings, international relations and the international date line; romance, sexuality and the right way to be successful; gun crime, Grammys and grammar: in just the first two months of 2024, The Guardian{{'s}} reporting on Taylor Swift has spilled far beyond her natural home in the music section, reflecting a reach that exceeds the pop superstar's unstoppable ambitions.|author=Laura Snapes on Swift's sphere of influence in the media|source=The Guardian}}

In the mass media, Swift and her music are referenced or have been the subject of numerous books,{{Cite web |title=Books that Mention Taylor Swift (30 books) |url=https://www.goodreads.com/list/show/139753.Books_that_Mention_Taylor_Swift_ |url-status=live |archive-url=https://web.archive.org/web/20230516095313/https://www.goodreads.com/list/show/139753.Books_that_Mention_Taylor_Swift_ |archive-date=May 16, 2023 |access-date=May 16, 2023 |agency=Goodreads}} films, and television shows.{{Cite web |last=Khan |first=Fawzia |date=October 19, 2021 |title=13 Taylor Swift Songs Most Played In Movies & TV |url=https://screenrant.com/most-played-taylor-swift-songs-movies-tv/ |url-status=live |archive-url=https://web.archive.org/web/20230516095311/https://screenrant.com/most-played-taylor-swift-songs-movies-tv/ |archive-date=May 16, 2023 |access-date=May 16, 2023 |website=ScreenRant}} Deadline Hollywood dubbed Swift "the Monarch of All Media".{{Cite web |last1=Patten |first1=Dominic |last2=Campione |first2=Katie |last3=D'Alessandro |first3=Anthony |last4=Goldsmith |first4=Jill |date=December 13, 2023 |title=2023 (Taylor's Version): 13 Ways Taylor Swift Staked Her Claim This Year As The Monarch Of All Media |url=https://deadline.com/2023/12/taylor-swift-biggest-moments-2023-eras-tour-travis-kelce-movie-1235613388/ |access-date=December 13, 2023 |website=Deadline Hollywood |archive-date=December 13, 2023 |archive-url=https://web.archive.org/web/20231213090450/https://deadline.com/2023/12/taylor-swift-biggest-moments-2023-eras-tour-travis-kelce-movie-1235613388/ |url-status=live }} According to El País{{'s}} Xavi Sancho, Swift "is a tireless worker, enterprising and ubiquitous, to the point that she seems to be testing the limits of capitalism by saturating it with her presence."{{Cite news |last=Sancho |first=Xavi |date=May 26, 2024 |title=La era de Taylor Swift: radiografía del fenómeno pop más extraordinario |url=https://elpais.com/eps/2024-05-26/la-era-de-taylor-swift-radiografia-del-fenomeno-pop-mas-extraordinario.html |access-date=May 26, 2024 |newspaper=El País |language=es |archive-date=May 26, 2024 |archive-url=https://web.archive.org/web/20240526045255/https://elpais.com/eps/2024-05-26/la-era-de-taylor-swift-radiografia-del-fenomeno-pop-mas-extraordinario.html |url-status=live }} Critic Kitty Empire dubbed Swift a "post-media" celebrity who does not need the favor of the media to sustain a career.{{Cite news |last=Empire |first=Kitty |date=June 2, 2024 |title='She dominates our age': how Taylor Swift became the greatest show on Earth |url=https://www.theguardian.com/music/article/2024/jun/02/taylor-swift-impact-records-eras-tour |access-date=June 2, 2024 |newspaper=The Observer |issn=0029-7712 |archive-date=June 13, 2024 |archive-url=https://web.archive.org/web/20240613231547/https://www.theguardian.com/music/article/2024/jun/02/taylor-swift-impact-records-eras-tour |url-status=live }}

File:YouTube Presents Taylor Swift 14.jpg executive Kevin Allocca in 2011]]

Shows and television programs featuring her often attain viewership peaks;{{Cite magazine |last=Roeloffs |first=Mary Whitfill |title=Swifties Take NFL: Ratings Soared For Chiefs Game As Taylor Swift Cheered On Travis Kelce |url=https://www.forbes.com/sites/maryroeloffs/2023/09/26/swifties-take-nfl-ratings-soared-for-chiefs-game-as-taylor-swift-cheered-on-travis-kelce/ |url-status=live |magazine=Forbes |archive-url=https://web.archive.org/web/20230928032952/https://www.forbes.com/sites/maryroeloffs/2023/09/26/swifties-take-nfl-ratings-soared-for-chiefs-game-as-taylor-swift-cheered-on-travis-kelce/ |archive-date=September 28, 2023 |access-date=September 28, 2023}}{{Cite magazine |last=Grein |first=Paul |date=August 31, 2022 |title=Producers of 2022 VMAs on Why They Think the Ratings Ticked Up This Year: 'All the Stars Aligned' |url=https://www.billboard.com/music/awards/producers-2022-vmas-interviewed-post-show-1235133326/ |url-status=live |magazine=Billboard |archive-url=https://web.archive.org/web/20220831093548/https://www.billboard.com/music/awards/producers-2022-vmas-interviewed-post-show-1235133326/ |archive-date=August 31, 2022 |access-date=September 28, 2023}} for instance, Swift's presence at a number of National Football League (NFL) games broke a series of viewership, ticket and merchandise sales records for the league, network and television, referred to as the "Taylor Swift effect".{{cite news |last1=Tennery |first1=Amy |date=September 29, 2023 |title=The 'Taylor Swift effect' brings spending boost to football |work=Reuters |url=https://www.reuters.com/sports/nfl/taylor-swift-effect-brings-spending-boost-football-2023-09-29/ |url-status=live |access-date=October 5, 2023 |archive-url=https://web.archive.org/web/20231004165309/https://www.reuters.com/sports/nfl/taylor-swift-effect-brings-spending-boost-football-2023-09-29/ |archive-date=October 4, 2023}}{{cite news |last1=Ounpraseuth |first1=Jason |date=September 26, 2023 |title=Taylor Swift Effect: Chiefs Top Ratings, Including Female Viewers |agency=NESN |url=https://nesn.com/2023/09/taylor-swift-effect-chiefs-top-ratings-including-female-viewers/ |url-status=live |access-date=October 5, 2023 |archive-url=https://web.archive.org/web/20231005184124/https://nesn.com/2023/09/taylor-swift-effect-chiefs-top-ratings-including-female-viewers/ |archive-date=October 5, 2023}}{{Cite magazine |last=Eggertsen |first=Chris |date=January 26, 2024 |title=The Taylor Swift Bump: How the NFL Has Benefited From the Megastar's Romance With Travis Kelce |url=https://www.billboard.com/lists/taylor-swift-travis-kelce-dating-nfl-benefits/ |access-date=January 30, 2024 |magazine=Billboard |archive-date=January 30, 2024 |archive-url=https://web.archive.org/web/20240130165451/https://www.billboard.com/lists/taylor-swift-travis-kelce-dating-nfl-benefits/ |url-status=live }} USA Today journalist Louie Villalobos remarked Swift "is saving NFL, and has helped generate $122 million to the NFL's brand value."{{Cite news |last=Villalobos |first=Louie |date=January 21, 2024 |title=Taylor Swift simply being at NFL playoff games has made the sport better. Deal with it. |url=https://www.usatoday.com/story/opinion/columnist/2024/01/21/nfl-taylor-swift-not-ruining-football-travis-kelce/72269943007/ |access-date=January 24, 2024 |newspaper=USA Today |archive-date=January 24, 2024 |archive-url=https://web.archive.org/web/20240124014808/https://www.usatoday.com/story/opinion/columnist/2024/01/21/nfl-taylor-swift-not-ruining-football-travis-kelce/72269943007/ |url-status=live }} According to Apex Marketing Group, Swift's contribution to the brand value for the National Football League and the Kansas City Chiefs is as high as $331.5 million.{{cite news|url=https://www.newspapers.com/article/the-tennessean/148820155/|via=newspapers.com|title=Romance between Taylor Swift and Travis Kelce brings football to new heights|last=Gibbs|first=Audrey|newspaper=The Tennessean|date=May 5, 2024|page=PE5}}{{Cite magazine |title=Super Bowl–bound Kansas City Chiefs are riding a $331.5 million boost to their value just because of Taylor Swift |url=https://fortune.com/2024/01/29/how-much-taylor-swift-worth-nfl-kansas-city-chiefs-travis-kelce/ |access-date=February 13, 2024 |magazine=Fortune |archive-date=February 13, 2024 |archive-url=https://web.archive.org/web/20240213035223/https://fortune.com/2024/01/29/how-much-taylor-swift-worth-nfl-kansas-city-chiefs-travis-kelce/ |url-status=live }} Swift was credited with a 20 percent increase in sponsorships for the 2023 NFL season, resulting in $2.35 billion in revenue, 15 percent more than the previous season. Viewership of NFL games increased 53 percent among teenage girls and 24 percent among persons of age 18 to 24. The episode of dance competition program Dancing With the Stars that paid tribute to Swift amassed a record 7.8 million viewers across all official platforms, making it the show's most-watched multi-platform telecast on ABC since its September 2021 premiere.{{Cite web |last=Campione |first=Katie |date=December 6, 2023 |title='Dancing With The Stars' Taylor Swift Night Drums Up Season 32's Best Ratings In 7-Day Viewing |url=https://deadline.com/2023/12/dancing-with-the-stars-taylor-swift-night-ratings-abc-1235654005/ |access-date=December 22, 2023 |website=Deadline Hollywood |archive-date=December 22, 2023 |archive-url=https://web.archive.org/web/20231222113459/https://deadline.com/2023/12/dancing-with-the-stars-taylor-swift-night-ratings-abc-1235654005/ |url-status=live }}

Taylor Swift: The Little Golden Book Biography, a children's book written by Wendy Loggia and illustrated by Elisa Chavarri, is the fastest-selling print in the 81-year history of Little Golden Books, having sold a million copies in seven months.{{Cite news |last=Charles |first=Ron |title=Book Club: A strange coincidence gives the gift of hope |url=https://s2.washingtonpost.com/camp-rw/?trackId=59725443ade4e21a847b13c7&s=657c6a6e15f8dd021d80fb97&linknum=2&linktot=87&linknum=2&linktot=87 |url-status=live |archive-url=https://web.archive.org/web/20240126002306/https://s2.washingtonpost.com/camp-rw/?trackId=59725443ade4e21a847b13c7&s=657c6a6e15f8dd021d80fb97&linknum=2&linktot=87&linknum=2&linktot=87 |archive-date=January 26, 2024 |access-date=December 22, 2023 |newspaper=The Washington Post}} News magazine Time's 2023 Person of the Year issue featuring Swift sold 238,808 physical copies, not including newsstand sales, marking the highest-selling Time issue since the May 2011 issue that featured the royal wedding of Prince William and Catherine Middleton, which sold 232,000 copies from the website and the newsstands combined.{{Cite web |last=Artavia |first=David |date=December 14, 2023 |title=Taylor Swift: Inside the madness to purchase her Time Person of the Year covers |url=https://www.yahoo.com/entertainment/taylor-swift-time-person-of-the-year-cover-sales-232100485.html |url-status=live |archive-url=https://web.archive.org/web/20231222032122/https://www.yahoo.com/entertainment/taylor-swift-time-person-of-the-year-cover-sales-232100485.html |archive-date=December 22, 2023 |access-date=December 22, 2023 |publisher=Yahoo! Entertainment}}

Swift is also a favorite choice of mention in the media, albeit in an attempt to attract a wide readership. Other celebrities are often asked about Swift "almost constantly". Scottie Andrew of CNN opined that "shoehorning" Swift into news stories in which she is not tangentially related "has become something of a pastime for content creators". Bond Benton, a professor in communication and media at Montclair State University, studied the phenomenon and stated that "the presence of Swift in any media content will increase visibility of that content." Benton characterized Swift as an unintentional but reliable "attention-grabber" whose internet media coverage has a "memetic" quality, inviting "fans and haters alike to debate and dissect her", elevating the engagements with an article or a video, which in turn encourages the media to include Swift in their content, even if it is an "awkward inclusion", to maximize their profits. As a side-effect, this hyperfocus on Swift "can needle consumers who feel she's oversaturating their news feeds."{{Cite news |last=Andrew |first=Scottie |date=January 8, 2024 |title=Why Taylor Swift is the media's favorite subject — even when the story isn't about her |url=https://www.cnn.com/2024/01/08/entertainment/taylor-swift-golden-globes-cec/index.html |access-date=January 9, 2024 |agency=CNN |archive-date=January 9, 2024 |archive-url=https://web.archive.org/web/20240109033112/https://www.cnn.com/2024/01/08/entertainment/taylor-swift-golden-globes-cec/index.html |url-status=live }}

Critics have described the relationship between Swift and the mainstream media as an example of the celebrity–industrial complex,{{Cite magazine |last=Willman |first=Chris |date=January 21, 2020 |title=Taylor Swift: No Longer 'Polite at All Costs' |url=https://variety.com/2020/music/features/taylor-swift-politics-sundance-documentary-miss-americana-1203471910/ |url-status=live |magazine=Variety |archive-url=https://web.archive.org/web/20200121160238/https://variety.com/2020/music/features/taylor-swift-politics-sundance-documentary-miss-americana-1203471910/ |archive-date=January 21, 2020 |access-date=May 12, 2023}} which in turn has affected Swift's art profusely; her sixth studio album Reputation (2017), whose subject matter is fame, critiques the complex,{{Cite news |last=Wood |first=Michael |date=June 2, 2019 |title=Taylor Swift celebrates Pride Month (and her catalog of hits) at Wango Tango |newspaper=Los Angeles Times |url=https://www.latimes.com/entertainment/music/la-et-ms-taylor-swift-jonas-brothers-wango-tango-20190602-story.html |url-status=live |access-date=May 12, 2023 |archive-url=https://web.archive.org/web/20200915070258/https://www.latimes.com/entertainment/music/la-et-ms-taylor-swift-jonas-brothers-wango-tango-20190602-story.html |archive-date=September 15, 2020}} while her autobiographical documentary Miss Americana (2020) deconstructs it. In November 2023, journalist Bryan West joined Gannett as a reporter exclusively covering Swift.{{Cite magazine |last=Willman |first=Chris |date=November 6, 2023 |title=Gannett's Taylor Swift Reporter, Revealed: Meet Bryan West, the First Full-Time Swiftie Journalist (EXCLUSIVE) |url=https://variety.com/2023/music/news/taylor-swift-reporter-usa-today-gannett-hire-1235781178/ |url-status=live |magazine=Variety |archive-url=https://web.archive.org/web/20231106140605/https://variety.com/2023/music/news/taylor-swift-reporter-usa-today-gannett-hire-1235781178/ |archive-date=November 6, 2023 |access-date=June 7, 2024}} In February 2024, The Guardian began a weekly newsletter, Swift Notes, dedicated to Swift-related news,{{Cite news |last=Snapes |first=Laura |date=February 28, 2024 |title=Welcome to Swift Notes: your weekly guide to the ever-expanding Taylor Swift multiverse |url=https://www.theguardian.com/music/2024/feb/28/swift-notes-weekly-guide-taylor-swift |access-date=February 29, 2024 |newspaper=The Guardian |issn=0261-3077 |archive-date=February 29, 2024 |archive-url=https://web.archive.org/web/20240229105006/https://www.theguardian.com/music/2024/feb/28/swift-notes-weekly-guide-taylor-swift |url-status=live }} and the Victoria and Albert Museum in London looked to hire "superfan advisors" ahead of the Eras Tour's European leg in 2024.{{Cite magazine |last=Gordon |first=Anna |date=February 23, 2024 |title=U.K. Museum Looks to Hire a Taylor Swift 'Superfan Advisor' |url=https://time.com/6787123/taylor-swift-superfan-advisor-job-va-museum-london/ |access-date=March 8, 2024 |magazine=Time |archive-date=March 8, 2024 |archive-url=https://web.archive.org/web/20240308035912/https://time.com/6787123/taylor-swift-superfan-advisor-job-va-museum-london/ |url-status=live }} According to Entertainment Weekly{{'s}} Maura Johnston, Swift's every move is inspected since she is "one of the first pop stars to have fully grown up in the era of social media's endless feedback loop with the celebrity-industrial complex".{{Cite magazine |last=Johnston |first=Maura |author-link=Maura Johnston |date=August 20, 2019 |title=How Taylor Swift's 'Lover' rollout blurred the personal and promotional |url=https://ew.com/music/2019/08/20/taylor-swift-lover-rollout/ |url-status=live |magazine=Entertainment Weekly |archive-url=https://web.archive.org/web/20220609133733/https://ew.com/music/2019/08/20/taylor-swift-lover-rollout/ |archive-date=June 9, 2022 |access-date=May 12, 2023}} The Washington Post{{'s}} Meaghan Tobin and Pei-Lin Wu note that despite the strict censorship practices in China, "Swift has managed to steer clear of scrutiny ... In fact, Chinese state media seems to have nothing but praise for [her]".{{Cite news |last1=Tobin |first1=Meaghan |last2=Wu |first2=Pei-Lin |date=December 29, 2023 |title=Chinese Swifties are ready to shake it off at the Eras movie |newspaper=The Washington Post |url=https://www.washingtonpost.com/world/2023/12/30/taylor-swift-china-eras-tour/ |access-date=December 30, 2023 |issn=0190-8286 |archive-date=December 30, 2023 |archive-url=https://web.archive.org/web/20231230120540/https://www.washingtonpost.com/world/2023/12/30/taylor-swift-china-eras-tour/ |url-status=live }} Her public image has been studied academically in broader contexts at various educational institutions, such as New York University and Berklee College of Music.{{Cite news |last=Armanini |first=Kate |date=April 12, 2023 |title=Berklee College of Music to offer Taylor Swift songwriting course next semester |newspaper=The Boston Globe |url=https://www.bostonglobe.com/2023/04/12/metro/taylor-swift-class-at-berklee-college-of-music/ |access-date=May 6, 2023 |archive-date=May 11, 2023 |archive-url=https://web.archive.org/web/20230511103723/https://www.bostonglobe.com/2023/04/12/metro/taylor-swift-class-at-berklee-college-of-music/ |url-status=live }}{{Cite magazine |last=Aswad |first=Jem |date=February 2, 2022 |title=Taylor Swift Course Launched at New York University's Clive Davis Institute |url=https://variety.com/2022/music/news/taylor-swift-course-nyu-clive-davis-institute-1235170200/ |magazine=Variety |access-date=May 6, 2023 |archive-date=February 3, 2022 |archive-url=https://web.archive.org/web/20220203232545/https://variety.com/2022/music/news/taylor-swift-course-nyu-clive-davis-institute-1235170200/ |url-status=live }}

File:Taylor_Swift_-_You_Need_to_Calm_Down_(music_video_screenshot_of_pop_queen_pageant).png" music video, Swift critiqued the media for pitting female artists against each other by portraying drag queens impersonating various pop stars competing for one crown.]]

Swift has been a polarizing figure; according to Coscarelli, even though Swift has "studiously avoided" instances of controversy, she has been met with "extra-musical headlines". Her fame has had detrimental effects on her position in the media; some are genuine critique of her actions, while the rest constitute unverified tabloid gossip that has resulted in various moments of negative press for Swift.{{Cite web |last=Pompliano |first=Polina |date=March 31, 2021 |title=The Profile Dossier: Taylor Swift, America's polarizing pop titan |url=https://theprofile.substack.com/p/taylor-swift |url-status=live |archive-url=https://web.archive.org/web/20230506140736/https://theprofile.substack.com/p/taylor-swift |archive-date=May 6, 2023 |access-date=May 6, 2023 |website=substack.com}}{{Cite web |last=Donella |first=Leah |date=September 16, 2018 |title=Taylor Swift Is The 21st Century's Most Disorienting Pop Star |url=https://www.npr.org/2018/09/26/646422866/taylor-swift-is-the-21st-centurys-most-disorienting-pop-star |url-status=live |archive-url=https://web.archive.org/web/20221130002550/https://www.npr.org/2018/09/26/646422866/taylor-swift-is-the-21st-centurys-most-disorienting-pop-star |archive-date=November 30, 2022 |access-date=May 6, 2023 |publisher=NPR}} Shaina Weatherhead of Collider wrote that all of Swift's moves are "closely monitored and analyzed",{{Cite news |last=Weatherhead |first=Shaina |date=April 20, 2023 |title=Taylor Swift's 'Miss Americana' Is Required Viewing Right Now |website=Collider |url=https://collider.com/taylor-swift-miss-americana-watch-now/ |access-date=April 24, 2023 |archive-date=April 23, 2023 |archive-url=https://web.archive.org/web/20230423232752/https://collider.com/taylor-swift-miss-americana-watch-now/ |url-status=live }} Clash described Swift as a lightning rod for both praise and criticism,{{cite magazine |date=January 2, 2022 |title=Taylor Swift: Her 15 Best Songs |url=https://www.clashmusic.com/features/taylor-swift-her-15-best-songs |magazine=Clash |access-date=January 6, 2022 |archive-date=May 25, 2022 |archive-url=https://web.archive.org/web/20220525021731/https://www.clashmusic.com/features/taylor-swift-her-15-best-songs |url-status=live }} and branding expert Jeetendehr Sehdev told Fortune, "People love her or hate her".{{Cite magazine |last=Lutz |first=Ashley |date=October 8, 2022 |title=Taylor Swift's new album proves she is a business genius |url=https://fortune.com/2022/10/08/taylor-swift-midnights-release-business-strategy/ |url-status=live |magazine=Fortune |archive-url=https://web.archive.org/web/20221008100345/https://fortune.com/2022/10/08/taylor-swift-midnights-release-business-strategy/ |archive-date=October 8, 2022 |access-date=October 8, 2022}} Vox journalist Alex Abad-Santos agreed, claiming "it's impossible to be neutral" about Swift, with the public opinion of her having developed two polar extremes; he described Swift as a cultural Rorschach test. Swift has generally used negative critique as musical inspiration, writing songs such as "Shake It Off" (2014), "Look What You Made Me Do" (2017), and "You Need to Calm Down" (2019).{{cite web |last=Knibbs |first=Kate |date=August 21, 2019 |title=Ten Years of Taylor Swift: How the Pop Star Went From Sweetheart to Snake (and Back Again?) |url=https://www.theringer.com/music/2019/8/21/20826837/ten-years-of-taylor-swift |url-status=live |archive-url=https://web.archive.org/web/20220525051120/https://www.theringer.com/music/2019/8/21/20826837/ten-years-of-taylor-swift |archive-date=May 25, 2022 |access-date=December 13, 2021 |website=The Ringer}} Public relations academic Nancy Marshall wrote in Forbes that Swift's "omnipresence provides valuable lessons for the entire public relations industry."{{Cite magazine |last=Marshall |first=Nancy |title=Council Post: 3 Valuable PR Lessons To Learn From Taylor Swift |url=https://www.forbes.com/sites/forbesagencycouncil/2023/11/27/3-valuable-pr-lessons-to-learn-from-taylor-swift/ |access-date=December 1, 2023 |magazine=Forbes |archive-date=December 1, 2023 |archive-url=https://web.archive.org/web/20231201090321/https://www.forbes.com/sites/forbesagencycouncil/2023/11/27/3-valuable-pr-lessons-to-learn-from-taylor-swift/ |url-status=live }} Marketing executive Stacy Jones estimated Swift's earned media value at $130 billion.{{Cite magazine |last=McGrath |first=Maggie |title=Taylor Swift's Power Era: Why The Billionaire Pop Star Is One Of The World's Most Powerful Women |url=https://www.forbes.com/sites/maggiemcgrath/2023/12/05/taylor-swifts-power-era-why-the-billionaire-pop-star-is-one-of-the-worlds-most-powerful-women/ |date=December 5, 2023 |access-date=December 5, 2023 |magazine=Forbes |archive-date=December 20, 2023 |archive-url=https://web.archive.org/web/20231220021638/https://www.forbes.com/sites/maggiemcgrath/2023/12/05/taylor-swifts-power-era-why-the-billionaire-pop-star-is-one-of-the-worlds-most-powerful-women/ |url-status=live }}

Swift's public disputes and alleged "feuds" have received widespread online attention and media coverage.{{Cite web |last=Skelley |first=Jemima |date=November 2, 2022 |title=Every Celeb Taylor Swift Has Beefed With — And Where Those Relationships Stand Now |url=https://www.buzzfeed.com/jemimaskelley/every-celeb-taylor-swift-has-beefed-with |url-status=live |archive-url=https://web.archive.org/web/20230508090507/https://www.buzzfeed.com/jemimaskelley/every-celeb-taylor-swift-has-beefed-with |archive-date=May 8, 2023 |access-date=May 8, 2023 |publisher=BuzzFeed}}{{Cite web |last=Shamsian |first=Jacob |title=The full history behind all of Taylor Swift's biggest celebrity feuds |url=https://www.insider.com/taylor-swift-feud-full-list-2017-11 |url-status=live |archive-url=https://web.archive.org/web/20231107151402/https://www.insider.com/taylor-swift-feud-full-list-2017-11 |archive-date=November 7, 2023 |access-date=May 8, 2023 |publisher=Insider Inc.}} She began experiencing media "overexposure" in 2012.{{Cite web |last=Cain |first=Spencer |date=August 24, 2012 |title=Taylor Swift: Has America's Sweetheart Become Overexposed? |url=https://stylecaster.com/taylor-swift-americas-sweetheart-overexposed/ |url-status=live |archive-url=https://web.archive.org/web/20230512181626/https://stylecaster.com/taylor-swift-americas-sweetheart-overexposed/ |archive-date=May 12, 2023 |access-date=May 12, 2023 |website=StyleCaster}} Some media are noted for igniting "beef" between Swift and other celebrities, especially against other women. Swift has had "feuds" with celebrities like Katy Perry and Nicki Minaj,{{Cite magazine |last=Rosa |first=Christopher |date=August 24, 2017 |title=A Complete Timeline of Katy Perry and Taylor Swift's Feud |url=https://www.glamour.com/story/katy-perry-and-taylor-swift-feud-timeline |url-status=live |magazine=Glamour |archive-url=https://web.archive.org/web/20230508090508/https://www.glamour.com/story/katy-perry-and-taylor-swift-feud-timeline |archive-date=May 8, 2023 |access-date=May 8, 2023}}{{Cite web |last=James |first=Emily St |date=July 21, 2015 |title=The Taylor Swift and Nicki Minaj Twitter feud, explained |url=https://www.vox.com/2015/7/21/9012179/taylor-swift-nicki-minaj-twitter |url-status=live |archive-url=https://web.archive.org/web/20230603212949/https://www.vox.com/2015/7/21/9012179/taylor-swift-nicki-minaj-twitter |archive-date=June 3, 2023 |access-date=May 8, 2023 |website=Vox}} both of whom publicly engaged Swift. Animosity alleged by media outlets also contest Swift against Cardi B,{{Cite news |last=Kelly |first=Emma |date=September 26, 2017 |title=Cardi B throws shade at Taylor Swift after knocking her off number one |newspaper=Metro |url=https://metro.co.uk/2017/09/26/cardi-b-throws-shade-at-taylor-swift-after-knocking-her-off-number-one-6955989/ |url-status=live |access-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508090506/https://metro.co.uk/2017/09/26/cardi-b-throws-shade-at-taylor-swift-after-knocking-her-off-number-one-6955989/ |archive-date=May 8, 2023}} Adele,{{Cite web |author= |date=March 27, 2023 |title=Adele Is Jealous Of Taylor Swift, Announces This Out Loud To All Her Fans & Says "I'm F*cking Jealous Of Her..." |url=https://www.koimoi.com/hollywood-news/adele-is-jealous-of-taylor-swift-announces-this-out-loud-to-all-her-fans-says-im-fcking-jealous-of-her/ |url-status=live |archive-url=https://web.archive.org/web/20230508090506/https://www.koimoi.com/hollywood-news/adele-is-jealous-of-taylor-swift-announces-this-out-loud-to-all-her-fans-says-im-fcking-jealous-of-her/ |archive-date=May 8, 2023 |access-date=May 8, 2023 |website=Koimoi}} Demi Lovato,{{Cite web |last=Vincent |first=Brittany |date=August 28, 2019 |title=Are Demi Lovato and Taylor Swift Feuding? Here's What We Know |url=https://www.distractify.com/p/demi-lovato-taylor-swift-drama |url-status=live |archive-url=https://web.archive.org/web/20230508090506/https://www.distractify.com/p/demi-lovato-taylor-swift-drama |archive-date=May 8, 2023 |access-date=May 8, 2023 |website=Distractify}} SZA,{{Cite news |date=January 6, 2023 |title=SZA Sets the Record Straight on Feud Rumors With Taylor Swift |agency=E! |url=https://www.eonline.com/news/1360487/sza-sets-the-record-straight-on-rumored-feud-with-taylor-swift |url-status=live |access-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508090506/https://www.eonline.com/news/1360487/sza-sets-the-record-straight-on-rumored-feud-with-taylor-swift |archive-date=May 8, 2023}} and Ariana Grande—despite the fact that Swift engaged none of them and even attempted to quash some of the rumors{{Cite web |last=Bleznak |first=Becca |date=March 6, 2020 |title=Taylor Swift Dispels Rumors of a Feud With Ariana Grande Ahead of International Women's Day 2020 |url=https://www.cheatsheet.com/entertainment/taylor-swift-dispels-rumors-feud-ariana-grande-international-womens-day-2020.html/ |url-status=live |archive-url=https://web.archive.org/web/20230508090506/https://www.cheatsheet.com/entertainment/taylor-swift-dispels-rumors-feud-ariana-grande-international-womens-day-2020.html/ |archive-date=May 8, 2023 |access-date=May 8, 2023 |agency=Showbiz Cheat Sheet}}—and against her former boyfriends Joe Jonas, John Mayer, Calvin Harris, and Jake Gyllenhaal.{{Cite web |title=It Sure Looks Like Jake Gyllenhaal Just Trolled Taylor Swift's 'Red' Album |url=https://graziamagazine.com/articles/jake-gyllenhaal-trolls-taylor-swift-red-photoshoot/ |url-status=live |archive-url=https://web.archive.org/web/20230508090508/https://graziamagazine.com/articles/jake-gyllenhaal-trolls-taylor-swift-red-photoshoot/ |archive-date=May 8, 2023 |access-date=May 8, 2023 |magazine=Grazia}} West has been a significant source of controversy in Swift's public image.{{Cite magazine |last1=Gavilanes |first1=Grace |last2=Dodd |first2=Sophie |date=September 2, 2022 |title=A Complete Timeline of Taylor Swift and Kanye West's Feud |url=https://people.com/music/kanye-west-famous-inside-his-and-taylor-swifts-relationship-history/ |url-status=live |magazine=People |archive-url=https://web.archive.org/web/20230331232048/https://people.com/music/kanye-west-famous-inside-his-and-taylor-swifts-relationship-history/ |archive-date=March 31, 2023 |access-date=May 8, 2023}}

Knibbs commented that Swift was a "country music princess on the verge of superstardom" in 2009, became a "snake" in 2016, and returned as a "full-blown music juggernaut" after 2019, providing an excellent "case study for the ups and downs of modern pop stardom". Swift has attempted to avoid overexposure since 2017,{{Cite magazine |last=Bryant |first=Kenzie |date=July 26, 2017 |title=Taylor Swift Is Really Committed to This Laying Low Thing, Huh? |url=https://www.vanityfair.com/style/2017/07/taylor-swift-gym-paparazzi-pictures-laying-low-2017 |url-status=live |magazine=Vanity Fair |archive-url=https://web.archive.org/web/20230204013623/https://www.vanityfair.com/style/2017/07/taylor-swift-gym-paparazzi-pictures-laying-low-2017 |archive-date=February 4, 2023 |access-date=May 12, 2023}} and has often mocked the media in her music; she sold supplementary magazines inspired by Reputation at Target with sarcastic comments about her life mimicking gossip headlines.{{Cite news |last=Yahr |first=Emily |date=November 15, 2017 |title=Taylor Swift avoided and mocked the media with 'Reputation' — and it worked |newspaper=Chicago Tribune |url=https://www.chicagotribune.com/entertainment/music/ct-taylor-swift-avoided-and-mocked-the-media-20171115-story.html |url-status=live |access-date=May 16, 2023 |archive-url=https://web.archive.org/web/20210715021519/https://www.chicagotribune.com/entertainment/music/ct-taylor-swift-avoided-and-mocked-the-media-20171115-story.html |archive-date=July 15, 2021}} According to Carter Sherman of Vice, after viewing Swift as a "villain" from 2016 to 2018, growing self-awareness in the media helped popular culture undergo a "Great Swift Revival" in 2020, healing her public image.{{Cite magazine |last=Sherman |first=Carter |date=December 21, 2021 |title=Taylor Swift Was a Pop Culture Villain. The Pandemic Made Her a Hero. |url=https://www.vice.com/en/article/the-pandemic-powered-taylor-swift-comeback/ |url-status=live |archive-url=https://web.archive.org/web/20230515104736/https://www.vice.com/en/article/4aw3b9/the-pandemic-powered-taylor-swift-comeback |archive-date=May 15, 2023 |access-date=May 15, 2023 |magazine=Vice}} Swift, however, continued to receive extensive scrutiny well into the 2020s decade, which prompted Mary Kate Carr of The A.V. Club to conclude there is a "Taylor Swift-shaped hole" in media coverage, where journalists forgo ethics when discussing Swift.{{Cite web |last=Carr |first=Mary Kate |date=January 8, 2024 |title=Explaining "Gaylor" and the Taylor Swift-shaped "hole in people's ethics" |url=https://www.yahoo.com/entertainment/explaining-gaylor-taylor-swift-shaped-182600447.html |access-date=February 13, 2024 |publisher=Yahoo! Entertainment |archive-date=February 13, 2024 |archive-url=https://web.archive.org/web/20240213182646/https://www.yahoo.com/entertainment/explaining-gaylor-taylor-swift-shaped-182600447.html |url-status=live }}

{{Main|Tree Paine}}

American executive Paula Erickson handled Swift's public relations (PR) from 2007 to March 2014 through her Nashville-based Erickson Public Relations. Swift, who planned to make her PR in-house,{{Cite web |last=Billboard |first=Shirley Halperin |date=March 7, 2014 |title=Taylor Swift, Longtime Publicist Split |url=https://www.hollywoodreporter.com/news/general-news/taylor-swift-longtime-publicist-split-686827/ |access-date=January 27, 2025 |magazine=The Hollywood Reporter |archive-date=January 18, 2024 |archive-url=https://web.archive.org/web/20240118073044/https://www.hollywoodreporter.com/news/general-news/taylor-swift-longtime-publicist-split-686827/ |url-status=live }} then hired Tree Paine as her exclusive publicist; Swift is Paine's first and only known client.{{cite web |title=Taylor Swift hires new publicist |url=https://www.nashvillepost.com/home/blog/20475973/taylor-swift-hires-new-publicist |url-status=live |archive-url=https://web.archive.org/web/20200206032242/https://www.nashvillepost.com/home/blog/20475973/taylor-swift-hires-new-publicist |archive-date=February 6, 2020 |access-date=February 5, 2020 |website=Nashville Post}} Paine has received press coverage for guiding Swift through a number of publicized moments, such as Swift's 2016 controversy with West following the release of his single "Famous", her 2017 sexual assault trial, her choice to speak on politics for the 2018 U.S. mid-term elections, the 2019 dispute over her masters,{{cite magazine |title=Taylor Swift and Calvin Harris Silence Break-Up Rumors |url=https://time.com/4070708/taylor-swift-calvin-harris-break-up-rumors/ |url-status=live |archive-url=https://web.archive.org/web/20201025071601/https://time.com/4070708/taylor-swift-calvin-harris-break-up-rumors/ |archive-date=October 25, 2020 |access-date=February 5, 2020 |magazine=Time}}{{cite magazine |title=All Your Questions About This Taylor Swift-Scooter Braun Mess, Answered |url=https://www.wmagazine.com/story/taylor-swift-scooter-braun-legal-battle-update/ |url-status=live |archive-url=https://web.archive.org/web/20200206032238/https://www.wmagazine.com/story/taylor-swift-scooter-braun-legal-battle-update/ |archive-date=February 6, 2020 |access-date=February 5, 2020 |magazine=W}} and a 2023 series of claims about Swift by celebrity gossip social media account DeuxMoi.{{cite magazine |last1=Shafer |first1=Ellise |date=December 1, 2023 |title=Taylor Swift's Publicist Slams Deuxmoi Rumors That Pop Star Secretly Married Joe Alwyn: 'Enough Is Enough' |url=https://variety.com/2023/music/news/taylor-swift-publicist-joe-alwyn-marriage-rumors-deuxmoi-1235815838/ |url-status=live |archive-url=https://web.archive.org/web/20231201101311/https://variety.com/2023/music/news/taylor-swift-publicist-joe-alwyn-marriage-rumors-deuxmoi-1235815838/ |archive-date=December 1, 2023 |access-date=December 1, 2023 |magazine=Variety}}

File:Kanye-West-grabs-the-mic-2009-vma.jpg taking the microphone from Swift at the 2009 MTV Video Music Awards, with Taylor Lautner and Shakira in the background]]

The decade-spanning feud between Swift and West mutually affected their reputations and cultural perception.{{Cite magazine |date=March 24, 2020 |title=A Complete Timeline of Kanye West & Taylor Swift's Relationship |url=https://www.billboard.com/music/music-news/kanye-west-taylor-swift-relationship-timeline-6686064/ |url-status=live |magazine=Billboard |archive-url=https://web.archive.org/web/20230508145543/https://www.billboard.com/music/music-news/kanye-west-taylor-swift-relationship-timeline-6686064/ |archive-date=May 8, 2023 |access-date=May 8, 2023}} In September 2009, at the 2009 MTV Video Music Awards, Swift won the MTV Video Music Award for Best Female Video for her 2009 song "You Belong with Me", becoming the first country singer and one of the youngest artists (age 19) to win a MTV Video Music Award. While Swift was delivering her speech, West climbed the stage, interrupted her, and took her microphone to declare "Yo, Taylor, I'm really happy for you, I'ma let you finish, but Beyoncé had one of the best videos of all time!", referring to "Single Ladies" (2008). Swift was then escorted backstage. Beyoncé later won Video of the Year that evening and invited Swift to finish her speech. Nevertheless, West's actions were met with widespread criticism; then-U.S. President Barack Obama called West a "jackass" on television. West issued apologies and blamed his "difficult day" but subsequently recanted. Swift joked about the incident in her Saturday Night Live monologue in November 2009. Swift and West posed together in photographs from the 57th Annual Grammy Awards in 2015, and she stated that they had become friends with help from Jay-Z, a mutual friend.

File:Taylor_Swift_Reputation_Tour_Minneapolis_(43490534145)_(cropped).jpg, a term that was used by detractors to ridicule Swift in 2016, became the main visual motif of her 2017 album Reputation.]]

The feud was re-ignited when West released his 2016 single "Famous", containing the lyrics "I feel like me and Taylor might still have sex / Why? I made that bitch famous" in reference to the 2009 incident. West claimed that Swift had approved the lyrics beforehand on a phone call, whereas she said she was not made aware of the second line describing her as a "bitch". He also released a music video for "Famous", incorporating a naked wax doll of Swift, which she dubbed "revenge porn" in 2019. After Swift "shaded" West in her speech following her Album of the Year win for 1989 at the 58th Annual Grammy Awards (2016), talking about not letting detractors take credit for her fame, West's then-wife, Kim Kardashian, released trimmed clips of the Swift–West call on Snapchat that appeared to support West's claim. "#TaylorSwiftisOverParty" became the top trend on Twitter, with viral social media posts calling Swift "fake, calculated, manipulative, a snake, a liar and is not what she seems". Various media criticized, trolled and "cancelled" Swift. The backlash caused Swift to step away from the spotlight for a year, avoiding being seen by the press until the 2017 release of Reputation, which was partially inspired by the controversy. It was not until 2020 that the full, unedited footage of the call leaked, proving Swift had not lied, resulting in "#KanyeWestisOverParty" becoming the top Twitter trend.{{Cite magazine |last=Aguirre |first=Abby |date=August 8, 2019 |title=Taylor Swift on Sexism, Scrutiny, and Standing Up for Herself |url=https://www.vogue.com/article/taylor-swift-cover-september-2019 |url-status=live |magazine=Vogue |archive-url=https://web.archive.org/web/20190810081937/https://www.vogue.com/article/taylor-swift-cover-september-2019?verso=true |archive-date=August 10, 2019 |access-date=May 9, 2023}}

The BBC called it the "music's most notorious on-off feud".{{Cite news |date=October 10, 2018 |title=Taylor Swift v Kanye West: A history of their on-off feud |agency=BBC News |url=https://www.bbc.com/news/world-us-canada-45803245 |url-status=live |access-date=May 8, 2023 |archive-url=https://web.archive.org/web/20201005221427/https://www.bbc.com/news/world-us-canada-45803245 |archive-date=October 5, 2020}} Vulture writer Nate Jones pinpointed her overexposure during the Red and 1989 album cycles as the reason why the media easily "turned against" her in 2016,{{Cite web |last=Jones |first=Nate |date=July 21, 2016 |title=When Did the Media Turn Against Taylor Swift? |url=https://www.vulture.com/2016/07/when-did-the-media-turn-against-taylor-swift.html |url-status=live |archive-url=https://web.archive.org/web/20211118092408/https://www.vulture.com/2016/07/when-did-the-media-turn-against-taylor-swift.html |archive-date=November 18, 2021 |access-date=May 8, 2023 |website=Vulture}} such as an opinion piece from Vice{{'s}} Grace Medford that attributed Swift's later success to her "vilifying" West.{{Cite magazine |last=Medford |first=Grace |date=July 20, 2016 |title=Criticizing Taylor Swift Isn't About Negativity Towards Successful Women, It's About Vindication |url=https://www.vice.com/en/article/taylor-swift-kanye-west-famous-phone-call/ |url-status=live |magazine=Vice |archive-url=https://web.archive.org/web/20230508100116/https://www.vice.com/en/article/689zw5/taylor-swift-kanye-west-famous-phone-call |archive-date=May 8, 2023 |access-date=May 8, 2023}} However, after 2020, media outlets began praising Swift for standing her ground.{{Cite web |last=Voght |first=Kara |date=December 22, 2022 |title=The Year Everyone Realized They Were Wrong About Taylor Swift vs. Kanye West |url=https://www.rollingstone.com/music/music-features/taylor-swift-kanye-west-controversy-truth-1234651970/ |url-status=live |archive-url=https://web.archive.org/web/20230330134500/https://www.rollingstone.com/music/music-features/taylor-swift-kanye-west-controversy-truth-1234651970/ |archive-date=March 30, 2023 |access-date=May 8, 2023 |magazine=Rolling Stone}}{{Cite web |last=Grady |first=Constance |date=March 21, 2020 |title=Newly leaked footage shows Taylor Swift and Kanye West talking "Famous" |url=https://www.vox.com/culture/2020/3/21/21189239/taylor-swift-kanye-west-famous-leaked-phone-call-kanye-west-is-over-party |url-status=live |archive-url=https://web.archive.org/web/20220324063207/https://www.vox.com/culture/2020/3/21/21189239/taylor-swift-kanye-west-famous-leaked-phone-call-kanye-west-is-over-party |archive-date=March 24, 2022 |access-date=May 8, 2023 |website=Vox}} Shaad D'Souza of The Guardian wrote in 2023 that Swift had become "immune to hate" and re-established herself as the world's favorite popstar.

West continued to mention Swift in various media through the 2020s. In February 2025, he made Swift the only person he follows on Instagram.{{Cite news |date=February 3, 2025 |title=Kanye West goes on a posting spree on social media; follows Taylor Swift on Instagram and apologises to Kamala Harris; here's what happened |url=https://economictimes.indiatimes.com/news/international/us/kanye-west-goes-on-a-posting-spree-on-social-media-follows-taylor-swift-on-instagram-and-apologises-to-kamala-harris-heres-what-happened/articleshow/117893222.cms?from=mdr |access-date=April 13, 2025 |newspaper=The Economic Times |issn=0013-0389}} In April 2025, in a series of subsequently deleted tweets, West claimed that Styles and Justin Bieber "fucked Taylor swift from both sides" and stated "IM MAD I HAVENT FUCKED TAYLOR SWIFT … YET."{{Cite web |date=April 11, 2025 |title=Kanye West Deletes Tweets About Taylor Swift & Harry Styles |url=https://www.yahoo.com/entertainment/articles/kanye-west-deletes-tweets-taylor-090415271.html |access-date=April 13, 2025 |publisher=Yahoo! Entertainment}}

Swift is frequently mobbed, mostly by fans and paparazzi.{{Cite news |last=Carras |first=Christi |date=August 21, 2023 |title=Wedding Crashers (Taylor's Version): Swifties swarm Jack Antonoff and Margaret Qualley's nuptials |url=https://www.latimes.com/entertainment-arts/music/story/2023-08-21/taylor-swift-jack-antonoff-margaret-qualley-wedding-fans |url-status=live |archive-url=https://web.archive.org/web/20230901183706/https://www.latimes.com/entertainment-arts/music/story/2023-08-21/taylor-swift-jack-antonoff-margaret-qualley-wedding-fans |archive-date=September 1, 2023 |access-date=September 1, 2023 |newspaper=Los Angeles Times}} She has spoken about her lack of privacy and that she is "highly aware of the fact that that is not normal."{{Cite magazine |date=May 23, 2023 |title=Fans Think Taylor Swift's Outfit Is a Message as "Leave Her Alone" Trends on Twitter |url=https://www.cosmopolitan.com/entertainment/celebs/a43974088/taylor-swift-leave-her-alone-outfit-easter-egg/ |url-status=live |archive-url=https://web.archive.org/web/20231114091020/https://www.cosmopolitan.com/entertainment/celebs/a43974088/taylor-swift-leave-her-alone-outfit-easter-egg/ |archive-date=November 14, 2023 |access-date=November 14, 2023 |magazine=Cosmopolitan}} In 2015, Swift's fans swarmed the Narita International Airport in Chiba, Japan, when she landed there, causing flight delays.{{Cite news |date=May 4, 2015 |title=Taylor Swift mobbed by fans, delays flights at Japan airport |url=https://economictimes.indiatimes.com/magazines/panache/taylor-swift-mobbed-by-fans-delays-flights-at-japan-airport/articleshow/47147634.cms?from=mdr |url-status=live |archive-url=https://web.archive.org/web/20231221140434/https://economictimes.indiatimes.com/magazines/panache/taylor-swift-mobbed-by-fans-delays-flights-at-japan-airport/articleshow/47147634.cms?from=mdr |archive-date=December 21, 2023 |access-date=December 21, 2023 |newspaper=The Economic Times |issn=0013-0389}} Swift has experienced numerous instances of house break-in and stalkers across her U.S. homes and locations; some of the stalkers have also been armed during their pursuits.{{Cite magazine |last=Benitez-Eves |first=Tina |date=July 2, 2022 |title=Man Arrested for Harassing Taylor Swift, Attempting to Break Into Her New York City Apartment |url=https://americansongwriter.com/man-arrested-for-harassing-taylor-swift-attempting-to-break-into-her-new-york-city-apartment/ |access-date=June 10, 2023 |magazine=American Songwriter |archive-date=December 14, 2023 |archive-url=https://web.archive.org/web/20231214234543/https://americansongwriter.com/man-arrested-for-harassing-taylor-swift-attempting-to-break-into-her-new-york-city-apartment/ |url-status=live }}{{Cite magazine |last=Kreps |first=Daniel |date=July 2, 2022 |title=Brooklyn Man Arrested on Charges of Stalking Taylor Swift |url=https://www.rollingstone.com/music/music-news/brooklyn-man-arrest-stalking-taylor-swift-1377700/ |access-date=June 10, 2023 |magazine=Rolling Stone |archive-date=October 7, 2023 |archive-url=https://web.archive.org/web/20231007222723/https://www.rollingstone.com/music/music-news/brooklyn-man-arrest-stalking-taylor-swift-1377700/ |url-status=live }} Swift has received death and rape threats as well.{{Cite magazine |last=Hart |first=Robert |title=Taylor Swift Stalker: Man Charged After Arrest Near Pop Singer's New York Home |url=https://www.forbes.com/sites/roberthart/2024/01/23/taylor-swift-stalker-man-charged-after-arrest-near-pop-singers-new-york-home/ |access-date=February 9, 2024 |magazine=Forbes |archive-date=January 28, 2024 |archive-url=https://web.archive.org/web/20240128044909/https://www.forbes.com/sites/roberthart/2024/01/23/taylor-swift-stalker-man-charged-after-arrest-near-pop-singers-new-york-home/ |url-status=live }} She has won restraining orders against various individuals designated as stalkers. In 2019, she said she carries "QuikClot army grade bandage dressing" with her for gunshots or stab wounds.{{Cite news |last=Savage |first=Mark |date=March 6, 2019 |title=Taylor Swift 'carries stab bandages' after stalker scares |url=https://www.bbc.com/news/entertainment-arts-47472507 |access-date=February 9, 2024 |agency=BBC News |archive-date=January 22, 2023 |archive-url=https://web.archive.org/web/20230122081544/https://www.bbc.com/news/entertainment-arts-47472507 |url-status=live }}

Swift's private jet use has drawn scrutiny and criticism for its carbon emissions after media outlets cited a 2022 report which was compiled based on data posted by the now-defunct Twitter account @CelebJets.{{cite magazine |last=Blistein |first=Jon |date=August 5, 2022 |title=Kylie's 17-Minute Flight Has Nothing on the 170 Trips Taylor Swift's Private Jets Took This Year |url=https://www.rollingstone.com/music/music-news/kylies-17-minute-flight-has-nothing-on-the-170-trips-taylor-swifts-private-jets-took-this-year-1390083/ |url-status=live |archive-url=https://web.archive.org/web/20231114055545/https://www.rollingstone.com/music/music-news/kylies-17-minute-flight-has-nothing-on-the-170-trips-taylor-swifts-private-jets-took-this-year-1390083/ |archive-date=November 14, 2023 |access-date=November 14, 2023 |magazine=Rolling Stone}}{{Cite news |last=Snapes |first=Laura |date=August 2, 2022 |title=Taylor Swift: claims about private jet use 'blatantly incorrect', says spokesperson |url=https://www.theguardian.com/music/2022/aug/02/taylor-swift-private-jet-carbon-emissions-blatantly-incorrect |url-status=live |archive-url=https://web.archive.org/web/20231114055543/https://www.theguardian.com/music/2022/aug/02/taylor-swift-private-jet-carbon-emissions-blatantly-incorrect |archive-date=November 14, 2023 |access-date=November 16, 2023 |newspaper=The Guardian |issn=0261-3077}} In response, a spokesperson for Swift stated that she had purchased more than double the required carbon credits to offset all tour travel and flights to visit Kelce.{{cite web |last1=O'Malley |first1=Isabella |title=Why Taylor Swift's globe-trotting in private jets is getting scrutinized |url=https://apnews.com/article/taylor-swift-climate-jet-carbon-emissions-kelce-chiefs-02ac425d24281bd26d73bfdf4590bc82 |website=Associated Press |access-date=February 6, 2024 |date=February 2, 2024 |archive-date=February 6, 2024 |archive-url=https://web.archive.org/web/20240206034856/https://apnews.com/article/taylor-swift-climate-jet-carbon-emissions-kelce-chiefs-02ac425d24281bd26d73bfdf4590bc82 |url-status=live }}{{cite news |title=Taylor Swift and Travis Kelce romance is bad for the planet. Couple burns a whopping $70,779 jet fuel in the last three months |url=https://economictimes.indiatimes.com/news/international/us/taylor-swift-and-travis-kelce-romance-is-bad-for-the-planet-couple-burns-a-whopping-70779-jet-fuel-in-the-last-three-months/articleshow/106184435.cms |access-date=February 6, 2024 |newspaper=The Economic Times |date=December 21, 2023 |archive-date=February 6, 2024 |archive-url=https://web.archive.org/web/20240206203556/https://economictimes.indiatimes.com/news/international/us/taylor-swift-and-travis-kelce-romance-is-bad-for-the-planet-couple-burns-a-whopping-70779-jet-fuel-in-the-last-three-months/articleshow/106184435.cms |url-status=live }} In December 2023, Swift's lawyers sent a cease and desist letter to American programmer Jack Sweeney, the person who owned the jet-tracking accounts, alleging stalking and safety risks; media outlets have reported that the information posted by Sweeney is a synthesis of publicly available data.{{cite magazine |last1=Blistein |first1=Jon |date=February 6, 2024 |title=Taylor Swift's Lawyers Threaten Private Jet Flight Tracker Over 'Stalking and Harassing Behavior' |url=https://www.rollingstone.com/music/music-news/taylor-swifts-lawyers-threaten-student-private-jet-tracker-1234962228/ |access-date=February 6, 2024 |magazine=Rolling Stone |archive-date=February 6, 2024 |archive-url=https://web.archive.org/web/20240206161355/https://www.rollingstone.com/music/music-news/taylor-swifts-lawyers-threaten-student-private-jet-tracker-1234962228/ |url-status=live }}{{Cite news |last=Matza |first=Max |date=February 7, 2024 |title=Taylor Swift threatens to sue student who tracks her private jet |url=https://www.bbc.com/news/world-us-canada-68223602 |access-date=February 7, 2024 |agency=BBC News |archive-date=February 7, 2024 |archive-url=https://web.archive.org/web/20240207013814/https://www.bbc.com/news/world-us-canada-68223602 |url-status=live }}{{Cite magazine |last=Calfee |first=Joel |date=February 7, 2024 |title=Everything We Know About the Taylor Swift Private Jet Drama |url=https://www.harpersbazaar.com/celebrity/latest/a46670942/every-detail-taylor-swift-private-jet-legal-case/ |access-date=February 9, 2024 |magazine=Harper's Bazaar |archive-date=February 7, 2024 |archive-url=https://web.archive.org/web/20240207203532/https://www.harpersbazaar.com/celebrity/latest/a46670942/every-detail-taylor-swift-private-jet-legal-case/ |url-status=live }} It was reported in 2024 that Swift sold one of the two jets she owned.{{Cite news |title=UBS sells Credit Suisse jet used by Horta-Osório during Covid breaches |url=https://www.ft.com/content/90ad8091-4a61-4e47-a36b-6e895e51bcbd |access-date=February 7, 2024 |newspaper=Financial Times}}

File:Zeena_Schreck,_Berlin_1989.jpg, pictured in 1989.]]

Swift has been the subject of multiple conspiracy theories. One such theory that originated online in the 2010s claims that she is a clone of the American artist and former satanist Zeena LaVey, daughter of the founder of the Church of Satan, an allegation based on Swift's apparent physical similarity to LaVey.{{Cite web |last=Bassett |first=Jordan |date=September 13, 2016 |title=Is Taylor Swift A Clone Of Celebrity Satanist Zeena LaVey? Nah, But The Conspiracy Theory Is Fun |url=https://www.nme.com/blogs/nme-blogs/taylor-swift-clone-of-a-famous-satanist-theory-3325 |access-date=January 11, 2024 |magazine=NME |archive-date=January 17, 2024 |archive-url=https://web.archive.org/web/20240117030546/https://www.nme.com/blogs/nme-blogs/taylor-swift-clone-of-a-famous-satanist-theory-3325 |url-status=live }}{{Cite web |date=November 9, 2017 |title=Never forget: Taylor Swift is actually an Illuminati clone of Anton LaVey's daughter |url=https://www.avclub.com/never-forget-taylor-swift-is-actually-an-illuminati-cl-1820310812 |access-date=January 11, 2024 |website=The A.V. Club |archive-date=January 11, 2024 |archive-url=https://web.archive.org/web/20240111105220/https://www.avclub.com/never-forget-taylor-swift-is-actually-an-illuminati-cl-1820310812 |url-status=live }} Swift's use of Gothic elements in some of her performances has drawn accusations of witchcraft from the right wing.{{Cite web |last=Green |first=Matthew J. A. |date=July 19, 2024 |title=Why Taylor Swift's gothic work is as important as the novels of Mary Shelley or Bram Stoker |url=http://theconversation.com/why-taylor-swifts-gothic-work-is-as-important-as-the-novels-of-mary-shelley-or-bram-stoker-233518 |access-date=July 22, 2024 |website=The Conversation |archive-date=July 20, 2024 |archive-url=https://web.archive.org/web/20240720171249/https://theconversation.com/why-taylor-swifts-gothic-work-is-as-important-as-the-novels-of-mary-shelley-or-bram-stoker-233518 |url-status=live }}

A political conspiracy theory about Swift in the U.S., shared by some Republican and conservative thinkers, is that she is a "Pentagon psy-op" employed by the Democrat-led U.S. federal government to control public opinion.{{Cite news |last=McHardy |first=Martha |date=January 10, 2024 |title=Fox News pushes conspiracy theory that Taylor Swift is a psy-op |url=https://www.independent.co.uk/life-style/fox-news-taylor-swift-psyop-b2476459.html |access-date=January 11, 2024 |newspaper=The Independent |archive-date=January 10, 2024 |archive-url=https://web.archive.org/web/20240110233859/https://www.independent.co.uk/life-style/fox-news-taylor-swift-psyop-b2476459.html |url-status=live }}{{cite news |url=https://www.nbcnews.com/pop-culture/taylor-swift-draws-ire-conservatives-chiefs-win-afc-championship-rcna136185 |title=Taylor Swift draws ire of conservatives after Chiefs win AFC championship |last=Yang |first=Angela |agency=NBC News |date=January 30, 2024 |access-date=January 30, 2024 |archive-date=January 30, 2024 |archive-url=https://web.archive.org/web/20240130000454/https://www.nbcnews.com/pop-culture/taylor-swift-draws-ire-conservatives-chiefs-win-afc-championship-rcna136185 |url-status=live }}{{cite news |url=https://edition.cnn.com/2024/01/30/media/taylor-swift-super-bowl-right-wing-conspiracy/index.html |title=Right-wing media figures target Taylor Swift with absurd conspiracy theory ahead of the Super Bowl |last1=Darcy |first1=Oliver |last2=Kaczynski |first2=Andrew |agency=CNN |date=January 30, 2024 |access-date=January 30, 2024 |archive-date=January 30, 2024 |archive-url=https://web.archive.org/web/20240130123235/https://edition.cnn.com/2024/01/30/media/taylor-swift-super-bowl-right-wing-conspiracy/index.html |url-status=live }}{{Cite web |last=Scott |first=Francesca |date=February 2, 2024 |title=Must be exhausting: How Taylor Swift became a target for misinformation |url=https://www.logicallyfacts.com/en/analysis/must-be-exhausting-how-taylor-swift-became-a-target-for-misinformation |access-date=February 4, 2024 |publisher=Logically |archive-date=February 2, 2024 |archive-url=https://web.archive.org/web/20240202153112/https://www.logicallyfacts.com/en/analysis/must-be-exhausting-how-taylor-swift-became-a-target-for-misinformation |url-status=live }} Prior to her open support of Democratic candidates in 2018, some alt-right internet users theorized that Swift was a neo-Nazi "Aryan princess" with a white supremacist agenda.{{Cite magazine |last=Schwedel |first=Heather |date=May 23, 2016 |title=Neo-Nazis Consider Taylor Swift Their "Aryan Goddess" |url=https://slate.com/human-interest/2016/05/taylor-swift-has-a-surprising-number-of-fans-among-neo-nazis-white-supremacists-and-the-alt-right.html |url-status=live |archive-url=https://web.archive.org/web/20230507134853/https://slate.com/human-interest/2016/05/taylor-swift-has-a-surprising-number-of-fans-among-neo-nazis-white-supremacists-and-the-alt-right.html |archive-date=May 7, 2023 |access-date=May 7, 2023 |magazine=Slate |issn=1091-2339}}{{Cite news |last=Schaefer |first=Brian |date=May 26, 2016 |title=Neo-Nazis Find Appeal in Taylor Swift as 'Aryan Goddess' |url=https://www.haaretz.com/jewish/2016-05-26/ty-article/neo-nazis-find-appeal-in-taylor-swift-as-aryan-goddess/0000017f-e98b-da9b-a1ff-edef0f9c0000 |url-status=live |archive-url=https://web.archive.org/web/20230929030748/https://www.haaretz.com/jewish/2016-05-26/ty-article/neo-nazis-find-appeal-in-taylor-swift-as-aryan-goddess/0000017f-e98b-da9b-a1ff-edef0f9c0000 |archive-date=September 29, 2023 |access-date=May 7, 2023 |newspaper=Haaretz}}{{Cite news |last=O'Neil |first=Luke |date=September 19, 2019 |title=Taylor Swift: 'White supremacy is repulsive. There is nothing worse' |url=https://www.theguardian.com/music/2019/sep/19/taylor-swift-white-supremacy-repulsive-politics-democrat |access-date=January 26, 2024 |newspaper=The Guardian |issn=0261-3077 |archive-date=January 26, 2024 |archive-url=https://web.archive.org/web/20240126002350/https://www.theguardian.com/music/2019/sep/19/taylor-swift-white-supremacy-repulsive-politics-democrat |url-status=live }} However, Swift has criticized racism and white supremacy.{{Cite magazine |last=Cohen |first=Seth |date=May 30, 2020 |title=Taylor Swift And The Tweet That Could Help Take Down A President |url=https://www.forbes.com/sites/sethcohen/2020/05/30/taylor-swift-and-the-tweet-that-could-help-take-down-a-president/ |access-date=January 26, 2024 |magazine=Forbes |archive-date=December 13, 2023 |archive-url=https://web.archive.org/web/20231213040602/https://www.forbes.com/sites/sethcohen/2020/05/30/taylor-swift-and-the-tweet-that-could-help-take-down-a-president/ |url-status=live }}

A small faction of Swift's own fans, called Gaylors, have purported claims that Swift is romantically involved with other women but closeted due to societal expectations, based on their interpretations of her music, lyrics and aesthetics. Journalists have largely dismissed it as a baseless, parasocial conspiracy theory, infringing on her private life.{{Cite news |last=Hunt |first=El |date=January 9, 2024 |title=Taylor Swift: New York Times' speculation about her sexuality crosses dangerous line |url=https://www.standard.co.uk/lifestyle/taylor-swift-gaylor-sexuality-speculation-homophobia-outing-b1130987.html |access-date=January 11, 2024 |newspaper=Evening Standard |archive-date=January 11, 2024 |archive-url=https://web.archive.org/web/20240111105220/https://www.standard.co.uk/lifestyle/taylor-swift-gaylor-sexuality-speculation-homophobia-outing-b1130987.html |url-status=live }}

File:Taylor_Swift_(24115713726).jpg; she is a popular inspiration for upcoming artists, especially for women in music. ]]

Swift, who identifies as pro-choice,{{cite news |last=Snapes |first=Laura |date=August 24, 2019 |title=Taylor Swift: 'Pop music can feel like it's The Hunger Games, and like we're gladiators' |newspaper=The Guardian |url=https://www.theguardian.com/music/2019/aug/24/taylor-swift-pop-music-hunger-games-gladiators? |url-status=live |access-date=August 24, 2019 |archive-url=https://web.archive.org/web/20190824114530/https://www.theguardian.com/music/2019/aug/24/taylor-swift-pop-music-hunger-games-gladiators |archive-date=August 24, 2019}}{{cite news |date=October 21, 2019 |title=The Original 300+ Time's Up Signatories |agency=Time's Up |url=https://timesupnow.org/times-up-the-300-original-signatories/ |access-date=May 20, 2020 |archive-date=May 3, 2020 |archive-url=https://web.archive.org/web/20200503222948/https://timesupnow.org/times-up-the-300-original-signatories/ |url-status=dead }} is a feminist figure in the media. Her career has been studied to understand its feminist aspects. She has criticized the way media depicts women; for example, in an appearance on the show Tout le monde en parle, Swift stated she "couldn't stand the way media portrays young women as rivals rather than allies."{{Cite web |last=Banker |first=Elizabeth |date=May 12, 2014 |title=9 Times Taylor Swift Was Right About Feminism in 2014 |url=https://www.mic.com/articles/104616/9-times-taylor-swift-got-feminism-just-right-in-2014 |access-date=May 8, 2023 |agency=Mic |archive-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508183159/https://www.mic.com/articles/104616/9-times-taylor-swift-got-feminism-just-right-in-2014 |url-status=live }} She has regularly donated to various feminist causes and women's empowerment programs. According to a 2023 survey by Morning Consult, 52% of Swift's U.S. fans are women, while 48% are men.{{Cite web |last1=Blancaflor |first1=Saleah |last2=Briggs |first2=Ellyn |date=March 14, 2023 |title=The Taylor Swift Fandom Is White, Suburban and Leans Democratic |url=https://morningconsult.com/2023/03/14/taylor-swift-fandom-demographic/ |access-date=May 15, 2023 |agency=Morning Consult |archive-date=May 16, 2023 |archive-url=https://web.archive.org/web/20230516002955/https://morningconsult.com/2023/03/14/taylor-swift-fandom-demographic/ |url-status=live }}

{{See also|Swifties#Gaylor}}

Swift's romantic life is highly publicized. Her dating life has been a subject of tabloid scrutiny and has thus prompted some pop culture news outlets to slut-shame her.{{Cite news |date=April 19, 2016 |title=The stark warning Taylor Swift would give her 19-year-old self |newspaper=The Independent |url=https://www.independent.co.uk/news/people/taylor-swift-claims-she-was-the-national-lighting-rod-for-slutshaming-during-her-early-twenties-a6991806.html |url-status=live |access-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508134323/https://www.independent.co.uk/news/people/taylor-swift-claims-she-was-the-national-lighting-rod-for-slutshaming-during-her-early-twenties-a6991806.html |archive-date=May 8, 2023}}{{cite web |last=Davis |first=Allison P. |date=June 28, 2018 |title=The Taylor Swift Slut-Shaming Continues |url=https://www.thecut.com/2013/06/taylor-swift-slut-shaming-continues.html |access-date=November 4, 2021 |website=The Cut |archive-date=May 24, 2022 |archive-url=https://web.archive.org/web/20220524211945/https://www.thecut.com/2013/06/taylor-swift-slut-shaming-continues.html |url-status=live }} The media enjoys guessing the celebrity inspiration behind Swift's songs, in the words of Rosen, who wrote that outlets maligned Swift "as a serial kisser-and-teller, as an entitled rich kid, as a mean girl with a victim complex", attributing it partly to the "shrill" tone of Swift's early songs. However, Rosen also stated that there is "a sexist double standard in the policing of Swift's confessions, especially when you consider the routine misogyny in the songs of rockers, rappers, and woebegone beardy indie balladeers."{{cite magazine |last=Rosen |first=Jody |author-link=Jody Rosen |date=November 17, 2013 |title=Why Taylor Swift Is the Reigning Queen of Pop |url=https://www.vulture.com/2013/11/taylor-swift-reigning-queen-of-pop.html |url-status=live |magazine=New York |archive-url=https://web.archive.org/web/20131119003714/https://www.vulture.com/2013/11/taylor-swift-reigning-queen-of-pop.html |archive-date=November 19, 2013 |access-date=November 9, 2020 |url-access=limited}} Some media outlets and journalists are also noted for their bias, frequently vilifying Swift for clickbait or to gain readership, capitalizing on consumer interest in "juicy" details about Swift's life.{{cite web |last=Khan |first=Fawzia |date=June 18, 2021 |title=The Might Of Taylor Swift |url=https://elle.in/article/the-might-of-taylor-swift/ |archive-url=https://web.archive.org/web/20210628043313/https://elle.in/article/the-might-of-taylor-swift/ |archive-date=June 28, 2021 |access-date=October 20, 2021 |magazine=Elle}}{{sfn|Marwick|Boyd|2011|page=154}}

{{Blockquote|text=More songs are about love than anything else — how wonderful it is when it begins, and how deeply painful it can be when it ends. Taylor Swift did not invent this idea. People have been singing songs about broken hearts as long as music and broken hearts have existed, and her male peers aren't questioned in quite the same way she is. Heartbroken girls are labeled as whiny in our society, while heartbroken guys are endearing and lovable. And it sucks.|author=Nicole Pomarico|title="Taylor's Pointing Out Sexism in The Music Industry"|source=Bustle{{Cite magazine|first=Nicole|last=Pomanico|title=Taylor's Pointing Out Sexism in The Music Industry|url=https://www.bustle.com/articles/49084-taylor-swift-explains-double-standard-in-songwriting-opening-up-an-important-conversation|magazine=Bustle|date=November 14, 2014|access-date=May 12, 2023|archive-date=May 12, 2023|archive-url=https://web.archive.org/web/20230512094221/https://www.bustle.com/articles/49084-taylor-swift-explains-double-standard-in-songwriting-opening-up-an-important-conversation|url-status=live}}}}

Journalists have reported on the intense misogyny and slut-shaming directed at Swift,{{Cite magazine |last=Wahi |first=Sukriti |date=March 3, 2021 |title=Every Time Taylor Swift Perfectly Shut Down A Sexist Interview Question |url=https://www.elle.com.au/celebrity/taylor-swift-sexist-questions-20572 |magazine=Elle |access-date=November 4, 2021 |archive-date=April 22, 2022 |archive-url=https://web.archive.org/web/20220422194919/https://www.elle.com.au/celebrity/taylor-swift-sexist-questions-20572 |url-status=live }} who has been vocal in condemning all forms of sexism. She highlighted misogynistic language used against her in tabloids and headlines, as well as sexist comments discrediting her achievements. She stated that her "dating life has become a bit of a national pastime" and does not appreciate the "Careful, Bro, She'll Write a Song About You" trope as it "trivializes" her artistry. Some opined Swift is an easy target for male derision, triggering "fragile male egos",{{Cite magazine |last=Chappet |first=Marie-Claire |date=January 25, 2022 |title=Why is Taylor Swift such an easy target for male disdain and disrespect? |url=https://www.glamourmagazine.co.uk/article/taylor-swift-male-feuds |magazine=Glamour |access-date=January 25, 2022 |archive-date=April 18, 2022 |archive-url=https://web.archive.org/web/20220418080226/https://www.glamourmagazine.co.uk/article/taylor-swift-male-feuds |url-status=live }} and that she "infuriates male critics by not looking like a sexpot", challenging the male gaze.{{Cite news |last=Ellison |first=Jo |date=October 20, 2023 |title=Why I believe in Taylor Swift |newspaper=Financial Times |url=https://www.ft.com/content/c8a62fea-5dba-4029-9998-8f5086134c1f |access-date=October 22, 2023 |archive-date=October 22, 2023 |archive-url=https://web.archive.org/web/20231022132256/https://www.ft.com/content/c8a62fea-5dba-4029-9998-8f5086134c1f |url-status=live }} According to Rosen, some media and public censure Swift's "acidic" lyrics about former partners while praising male artists like Bob Dylan, Elvis Costello and Drake for the same, revealing the double standards. Several former detractors of Swift have blamed their subconscious misogyny.{{Cite magazine |last=Foggatt |first=Tyler |date=June 3, 2023 |title=Look What Taylor Made Us Do |url=https://www.newyorker.com/culture/cultural-comment/look-what-taylor-made-us-do |magazine=The New Yorker |issn=0028-792X |access-date=June 11, 2023 |archive-date=June 3, 2023 |archive-url=https://web.archive.org/web/20230603102239/https://www.newyorker.com/culture/cultural-comment/look-what-taylor-made-us-do |url-status=live }} The Daily Telegraph opined that Swift's antennae for sexism are crucial for the industry.{{Cite news |last=Hall |first=James |date=January 25, 2022 |title=Why Taylor Swift is the woman the music industry needs |newspaper=The Daily Telegraph |url=https://www.telegraph.co.uk/music/artists/taylor-swift-woman-music-industry-needs/ |url-access=subscription |access-date=January 26, 2022 |archive-date=May 24, 2022 |archive-url=https://web.archive.org/web/20220524211946/https://www.telegraph.co.uk/music/artists/taylor-swift-woman-music-industry-needs/ |url-status=live }}

In various media, Swift has been the subject of comments, "jokes", punch lines and memes that have been perceived as sexist. The New Feminist highlights, apart from sexist men, several women also channel their internalized misogyny towards Swift.{{Cite web |last=Lantos |first=Eva |date=September 2, 2021 |title=How internal misogyny has altered everyone's perception of Taylor Swift |url=https://www.thenewfeminist.co.uk/2021/09/how-internal-misogyny-has-altered-everyones-perception-of-taylor-swift/ |access-date=May 6, 2023 |website=The New Feminist |archive-date=November 22, 2022 |archive-url=https://web.archive.org/web/20221122120424/https://www.thenewfeminist.co.uk/2021/09/how-internal-misogyny-has-altered-everyones-perception-of-taylor-swift/ |url-status=live }}{{Cite news |last=Emily |first=Yahr |date=April 11, 2023 |title=Taylor Swift's breakups defined her early stardom. Not anymore. |newspaper=The Washington Post |url=https://www.washingtonpost.com/arts-entertainment/2023/04/11/taylor-swift-breakup-joe-alwyn/ |access-date=July 30, 2023}} At the 70th Golden Globe Awards (January 2013), hosts Tina Fey and Amy Poehler delivered a joke about Swift, following tabloid news that week that claimed Swift had broken up with Connor Kennedy; Fey said that given Swift's "interest in famous guys", she should stay away from actor Michael J. Fox's son, who was escorting the award winners off the stage that evening. Poehler disagreed and said "Swift should go for it", to which Fey retorted. The joke was the subject of viral news coverage.{{Cite web |last=March |first=Ebony |date=January 31, 2020 |title=Taylor Swift & Amy Poehler's Feud, Explained |url=https://screenrant.com/taylor-swift-amy-poehlers-feud-explained/ |access-date=May 6, 2023 |website=Screen Rant |archive-date=May 6, 2023 |archive-url=https://web.archive.org/web/20230506124442/https://screenrant.com/taylor-swift-amy-poehlers-feud-explained/ |url-status=live }} Fey also had a history of joking about Swift's dating life.{{Cite magazine |last=Stubblebine |first=Allison |date=October 4, 2017 |title='There's a Special Place In Hell…': A Timeline of Tina Fey and Taylor Swift |url=https://www.billboard.com/music/pop/tina-fey-taylor-swift-feud-timeline-7988945/ |magazine=Billboard |access-date=May 6, 2023 |archive-date=May 6, 2023 |archive-url=https://web.archive.org/web/20230506124441/https://www.billboard.com/music/pop/tina-fey-taylor-swift-feud-timeline-7988945/ |url-status=live }} Two months later, when Vanity Fair asked about Fey and Poehler, Swift quoted Madeleine Albright: "there's a special place in hell for women who don't help other women." She subsequently elaborated:

{{Blockquote|text="For a female to write about her feelings, and then be portrayed as some clingy, insane, desperate girlfriend in need of making you marry her and have kids with her, I think that's taking something that potentially should be celebrated—a woman writing about her feelings in a confessional way—that's taking it and turning it and twisting it into something that is frankly a little sexist."}}

In June 2013, American retail company Abercrombie & Fitch sold shirts saying "More Boyfriends than T.S." After backlash from Swift's fans, the retailer withdrew them.{{Cite web |date=June 20, 2013 |title=Did Abercrombie & Fitch Slut Shame Taylor Swift? |url=https://www.bustle.com/articles/741-did-abercrombie-fitch-slut-shame-taylor-swift |access-date=May 8, 2023 |website=Bustle |archive-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508134322/https://www.bustle.com/articles/741-did-abercrombie-fitch-slut-shame-taylor-swift |url-status=live }} Westboro Baptist Church leader Ben Phelps called Swift the "poster child for the young whores of doomed America", accusing her of "fornication and sin-coddling songs", and announced plans to protest at her concert.{{Cite magazine |date=June 29, 2013 |title=Westboro Baptist Church call Taylor Swift 'whorish face of doomed America' |url=https://www.nme.com/news/music/taylor-swift-216-1264250 |magazine=NME |access-date=May 8, 2023 |archive-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508134323/https://www.nme.com/news/music/taylor-swift-216-1264250 |url-status=live }} In October 2014, on Australian radio show Jules, Merrick & Sophie, Swift stated she is "unfairly criticized" for her lyrics compared to her male peers:{{Cite magazine |last=Dockterman |first=Eliana |date=October 20, 2014 |title=Watch Taylor Swift Shut Down 'Sexist' Music Critics |url=https://time.com/3524641/taylor-swift-feminism-critics-sexist/ |magazine=Time |access-date=May 6, 2023 |archive-date=May 6, 2023 |archive-url=https://web.archive.org/web/20230506130735/https://time.com/3524641/taylor-swift-feminism-critics-sexist/ |url-status=live }}

{{Blockquote|text="You're going to have people who are going to say, 'Oh, you know, like, she just writes songs about her ex-boyfriends.' And I think frankly that's a very sexist angle to take. No one says that about Ed Sheeran. No one says that about Bruno Mars. They're all writing songs about their exes, their current girlfriends, their love life, and no one raises the red flag there."}}

In a 2016 interview, when asked what advice she would give her 19-year-old self, Swift replied, "Hey, you're going to date just like a normal twenty-something should be allowed to, but you're going to be a national lightning rod for slut-shaming."{{Cite news |last=Ward |first=Mary |date=April 20, 2016 |title=Taylor Swift describes herself as a 'lightning rod for slut-shaming' in Vogue's 73 questions |newspaper=The Sydney Morning Herald |url=https://www.smh.com.au/entertainment/celebrity/taylor-swift-describes-herself-as-a-lightning-rod-for-slutshaming-in-vogues-73-questions-20160420-goagru.html |access-date=May 8, 2023 |archive-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508134322/https://www.smh.com.au/entertainment/celebrity/taylor-swift-describes-herself-as-a-lightning-rod-for-slutshaming-in-vogues-73-questions-20160420-goagru.html |url-status=live }} In a 2019 interview with New Zealand DJ Zane Lowe on Apple Music 1, Swift stated that the slut-shaming "happened to [her] at a very young age, so that was a bit hard. That was one of the first times [she] was like—Wow, this is not fair."{{Cite magazine |last=Ashley |first=Beth |date=April 11, 2021 |title=Why Do We Celebrate The Pete Davidsons But Not The Taylor Swifts? |url=https://graziadaily.co.uk/life/in-the-news/pete-davidson-taylor-swift/ |magazine=Grazia |access-date=May 8, 2023 |archive-date=May 8, 2023 |archive-url=https://web.archive.org/web/20230508135517/https://graziadaily.co.uk/life/in-the-news/pete-davidson-taylor-swift/ |url-status=live }} In the article "Why women say sorry too much and what to say — and do — instead" for the Australian Broadcasting Corporation, Kate Midena highlighted Swift's comments on her struggles to "deprogram the misogyny in my own brain" in Miss Americana. Midena wrote that being trained to say sorry is "a conundrum women have been stuck in since the middle ages" and that girls are often taught to value empathy over "masculine traits" such as strength and assertiveness, and hence they "feel the need to cushion their actions with an apology".{{Cite news |last=Midena |first=Kate |date=February 21, 2020 |title=Why women say sorry too much and what to say — and do — instead |agency=Australian Broadcasting Corporation |url=https://www.abc.net.au/news/2020-02-22/why-women-say-sorry-and-what-to-say-instead/11985026 |url-status=live |access-date=September 11, 2021 |archive-url=https://web.archive.org/web/20210911184101/https://www.abc.net.au/news/2020-02-22/why-women-say-sorry-and-what-to-say-instead/11985026 |archive-date=September 11, 2021}}

{{Tweet

| name = Taylor Swift

| username = taylorswift13

| text = Hey Ginny & Georgia, 2010 called and it wants its lazy, deeply sexist joke back. How about we stop degrading hard-working women by defining this horse shit as FuNnY. Also, @netflix after Miss Americana this outfit doesn't look cute on you. Happy Women's History Month I guess

| date = March 1, 2021

| ID = 1366401657685245955

| archive-url = https://web.archive.org/web/20230127212811/https://twitter.com/taylorswift13/status/1366401657685245955

| archive-date = January 27, 2023

| url-status = live

}}

In March 2021, Swift criticized the writers of Netflix series Ginny & Georgia for using a "lazy, deeply sexist joke" slut-shaming her.{{Cite magazine |last=Willman |first=Chris |date=March 1, 2021 |title=Taylor Swift Takes on Netflix Over 'Deeply Sexist' Joke in 'Ginny & Georgia' |url=https://variety.com/2021/music/news/taylor-swift-ginny-georgia-derogatory-joke-netflix-1234918366/ |magazine=Variety |access-date=May 6, 2023 |archive-date=May 6, 2023 |archive-url=https://web.archive.org/web/20230506115941/https://variety.com/2021/music/news/taylor-swift-ginny-georgia-derogatory-joke-netflix-1234918366/ |url-status=live }} Beth Ashley of Grazia wrote sexism is why male celebrities like Pete Davidson are celebrated for his dating history, while Swift is "shamed and shunned". In 2024, Ekta Sinha of Elle attributed much of the criticism and vitriol Swift has historically received to the fact that the majority of her audience are women; she said "men love hating on the things women enjoy", citing Barbie (2023) and the South Korean boy group BTS as further examples.{{Cite magazine |first=Ekta |last=Sinha |date=July 26, 2023 |title=Here's Why Men Love Hating On The Things Women Enjoy |url=https://elle.in/heres-why-men-love-hating-on-the-things-women-enjoy/ |access-date=June 16, 2024 |magazine=Elle}}

In a controversial June 2024 Newsweek opinion piece, writer John Mac Ghlionn questioned if Swift is a good role model for girls as she is "unmarried and childless" at age 34. It was criticized as misogynistic,{{Cite magazine |last=Maddick |first=Emily |date=July 2, 2024 |title=The latest misogyny targeting Taylor Swift proves our society is 'singlist' |url=https://www.glamourmagazine.co.uk/article/society-afraid-of-unmarried-women-taylor-swift-mysogyny |access-date=July 14, 2024 |magazine=Glamour |archive-date=July 13, 2024 |archive-url=https://web.archive.org/web/20240713113313/https://www.glamourmagazine.co.uk/article/society-afraid-of-unmarried-women-taylor-swift-mysogyny |url-status=live }}{{Cite magazine |last=Dailey |first=Hannah |date=July 2, 2024 |title=Martina Navratilova Slams 'Misogynistic' Article Criticizing Taylor Swift for Being 'Unmarried & Childless' |url=https://www.billboard.com/music/music-news/martina-navratilova-slams-misogynistic-taylor-swift-criticism-1235723154/ |access-date=July 14, 2024 |magazine=Billboard}}{{Cite news |last=Peláez |first=Raquel |date=July 4, 2024 |title=Taylor Swift is not a good role model because she is not married: The suspicious author of the viral attack against the singer |url=https://english.elpais.com/people/2024-07-04/taylor-swift-is-not-a-good-role-model-because-she-is-not-married-the-suspicious-author-of-the-viral-attack-against-the-singer.html |access-date=July 14, 2024 |newspaper=El País}} with the Evening Standard{{'s}} Claire Cohen saying "if Swift was married with children, she'd be criticised for leaving her family at home while she selfishly went on tour and accused of emasculating her husband by being the breadwinner."{{Cite news |last=Cohen |first=Claire |date=July 1, 2024 |title=If unmarried and childless Taylor Swift is a bad role model, then so is Harry Styles |url=https://www.standard.co.uk/lifestyle/celebrity/taylor-swift-bad-role-model-newsweek-unmarried-childless-b1167957.html |access-date=July 2, 2024 |newspaper=Evening Standard |archive-date=July 2, 2024 |archive-url=https://web.archive.org/web/20240702014654/https://www.standard.co.uk/lifestyle/celebrity/taylor-swift-bad-role-model-newsweek-unmarried-childless-b1167957.html |url-status=live }}{{Cite magazine |last=Abay |first=Georgie |date=July 1, 2024 |title=Taylor Swift's Status As A Role Model Is Questioned |url=https://www.marieclaire.com.au/news/celebrity/taylor-swifts-status-as-a-role-model-for-girls-questioned/ |access-date=July 2, 2024 |magazine=Marie Claire |archive-date=July 2, 2024 |archive-url=https://web.archive.org/web/20240702015937/https://www.marieclaire.com.au/news/celebrity/taylor-swifts-status-as-a-role-model-for-girls-questioned/ |url-status=live }} Arwa Mahdavi of The Guardian wrote, "this extraordinarily misogynistic piece is noteworthy because it reflects the manosphere's toxic obsession with Swift... There's nothing insecure men love more than trying to bring successful women down a peg or two."{{Cite news |last=Mahdawi |first=Arwa |date=July 6, 2024 |title=It's no surprise a Newsweek writer panned Taylor Swift for being single and childless |url=https://www.theguardian.com/commentisfree/article/2024/jul/06/newsweek-josh-hammer-misogyny-taylor-swift |access-date=July 14, 2024 |newspaper=The Guardian |issn=0261-3077}}

{{Main|Taylor Swift sexual assault trial|Taylor Swift deepfake pornography controversy}}

In August 2017, a sexual assault trial was held in the United States District Court for the District of Colorado, involving former DJ David Mueller, a KYGO-FM radio employee, who filed for defamation against Swift. He claimed she had him wrongfully terminated following an incident at a 2013 meet-and-greet,{{cite news |last1=Finkelstein |first1=Sabrina |date=August 7, 2017 |title=A Timeline of Events Leading Up to Taylor Swift Groping Trial |magazine=Billboard |url=https://www.billboard.com/articles/news/7890224/taylor-swift-trial-timeline |url-status=live |access-date=May 8, 2019 |archive-url=https://web.archive.org/web/20230318112425/https://www.billboard.com/articles/news/7890224/taylor-swift-trial-timeline |archive-date=March 18, 2023}} in which Swift posed for a photo with Mueller. Swift alleged Mueller reached under her skirt and grabbed her buttocks in the photo.{{cite web |last1=Grady |first1=Constance |date=August 15, 2017 |title=Taylor Swift won her day in court. Here's what you need to know. |url=https://www.vox.com/culture/2017/8/11/16127214/taylor-swift-groping-trial-explained |url-status=live |archive-url=https://web.archive.org/web/20221017234444/https://www.vox.com/culture/2017/8/11/16127214/taylor-swift-groping-trial-explained |archive-date=October 17, 2022 |access-date=May 9, 2019 |website=Vox}} Mueller was escorted out of the concert once Swift reported it to her mother and team.{{cite news |last1=Yahr |first1=Emily |date=August 7, 2017 |title=Why could Taylor Swift show up in court this week? Here's what to know about her trial. |newspaper=The Washington Post |url=https://www.washingtonpost.com/news/arts-and-entertainment/wp/2017/08/07/why-could-taylor-swift-show-up-in-court-this-week-heres-what-to-know-about-her-trial/ |access-date=February 23, 2022 |archive-date=February 27, 2023 |archive-url=https://web.archive.org/web/20230227201825/https://www.washingtonpost.com/news/arts-and-entertainment/wp/2017/08/07/why-could-taylor-swift-show-up-in-court-this-week-heres-what-to-know-about-her-trial/ |url-status=live }} The incident was reported to KYGO, and Mueller was fired shortly thereafter.{{cite news |date=August 15, 2017 |title=Taylor Swift wins assault case against DJ |agency=BBC |url=https://www.bbc.com/news/40931988 |url-status=live |access-date=May 6, 2019 |archive-url=https://web.archive.org/web/20230414014453/https://www.bbc.com/news/40931988 |archive-date=April 14, 2023}} He sued Swift for defamation in September 2015, claiming he never touched Swift under her skirt and that he lost his job and reputation due to her false claims. Swift counter-sued Mueller for battery and sexual assault, seeking $1 in damages. The jury ruled in Swift's favor.

The trial was a subject of wide media attention due to Swift's status as a high-profile celebrity.{{cite news |date=August 15, 2017 |title=Taylor Swift sexual assault case: Why is it significant? |agency=BBC News |url=https://www.bbc.com/news/entertainment-arts-40937429 |url-status=live |access-date=May 9, 2019 |archive-url=https://web.archive.org/web/20230318070957/https://www.bbc.com/news/entertainment-arts-40937429 |archive-date=March 18, 2023}} In a post-trial statement, Swift revealed she counter-sued Mueller to empower other victims of sexual assault.{{cite news |last1=Miller |first1=Julie |date=August 14, 2017 |title=Taylor Swift Wins Sexual-Assault Trial, Vows to Help Other Victims |magazine=Vanity Fair |url=https://www.vanityfair.com/hollywood/2017/08/taylor-swift-sexual-assault-trial?verso=true |access-date=May 7, 2019 |archive-date=October 19, 2021 |archive-url=https://web.archive.org/web/20211019004846/https://www.vanityfair.com/hollywood/2017/08/taylor-swift-sexual-assault-trial?verso=true |url-status=live }} The BBC stated that the trial was culturally significant as it highlighted the underreporting of sexual assaults, Swift's refusal to back down even though the defense lawyers attempted to discredit her, and the symbolic $1 damages. Brand strategists said that Swift "has been not only trying to empower ordinary women that she doesn't know but also music industry colleagues" with the case. Public relations expert Marvet Britto stated that Swift "is aware that her defiance in fighting against these allegations—not only made toward her but other artists and colleagues—will achieve global visibility around sexual assault issues that, in many cases, go unreported and ignored and are marginalized."{{Cite news |date=August 15, 2017 |title=Taylor Swift sexual assault case: Why is it significant? |agency=BBC News |url=https://www.bbc.com/news/entertainment-arts-40937429 |access-date=May 6, 2023 |archive-date=March 18, 2023 |archive-url=https://web.archive.org/web/20230318070957/https://www.bbc.com/news/entertainment-arts-40937429 |url-status=live }} In December 2017, Swift was named a "Silence Breaker" in Time magazine's Person of the Year issue.{{cite magazine |last1=Dockterman |first1=Eliana |title='I Was Angry.' Taylor Swift on What Powered Her Sexual Assault Testimony |url=https://time.com/5049659/taylor-swift-interview-person-of-the-year-2017/ |magazine=Time |access-date=May 12, 2019 |archive-date=December 6, 2017 |archive-url=https://web.archive.org/web/20171206234910/http://time.com/5049659/taylor-swift-interview-person-of-the-year-2017/ |url-status=live }} Elle described the trial as a landmark case "aiming to not bankrupt the perpetrator, but to set a precedent for other artists and women around the world to speak up and hold predators accountable for the irreparable damage they cause." Additionally, Swift donated $250,000 to American singer Kesha in 2016 to assist her with the legal fees for her sexual assault case, and further donation to the Joyful Heart Foundation for survivors of sexual assault in 2017.

In January 2024, AI-generated deepfake pornographic images portraying Swift spread across multiple social media platforms, provoking criticism and calls for legislative reform from the White House and SAG-AFTRA.Sources on Swift's 2024 deepfake images:

1. {{Cite news |last=Stokel-Walker |first=Chris |date=January 25, 2024 |title=The explicit AI-created images of Taylor Swift flooding the internet highlight a major problem with generative AI |url=https://www.fastcompany.com/91016953/deepfake-taylor-swift-ai-dangers |url-status=live |archive-url=https://web.archive.org/web/20240126011706/https://www.fastcompany.com/91016953/deepfake-taylor-swift-ai-dangers |archive-date=January 26, 2024 |access-date=January 26, 2024 |work=Fast Company}}
2. {{Cite web |last=Belanger |first=Ashley |date=January 25, 2024 |title=X can't stop spread of explicit, fake AI Taylor Swift images |url=https://arstechnica.com/tech-policy/2024/01/fake-ai-taylor-swift-images-flood-x-amid-calls-to-criminalize-deepfake-porn/ |url-status=live |archive-url=https://web.archive.org/web/20240125204714/https://arstechnica.com/tech-policy/2024/01/fake-ai-taylor-swift-images-flood-x-amid-calls-to-criminalize-deepfake-porn/ |archive-date=January 25, 2024 |access-date=January 25, 2024 |website=Ars Technica}}
3. {{Cite news |last=Kelly |first=Samantha Murphy |date=January 25, 2024 |title=Explicit, AI-generated Taylor Swift images spread quickly on social media |url=https://www.cnn.com/2024/01/25/tech/taylor-swift-ai-generated-images/index.html |url-status=live |archive-url=https://web.archive.org/web/20240125210152/https://www.cnn.com/2024/01/25/tech/taylor-swift-ai-generated-images/index.html |archive-date=January 25, 2024 |access-date=January 25, 2024 |agency=CNN Business}}
4. {{Cite web |last=Weatherbed |first=Jess |date=January 25, 2024 |title=Trolls have flooded X with graphic Taylor Swift AI fakes |url=https://www.theverge.com/2024/1/25/24050334/x-twitter-taylor-swift-ai-fake-images-trending |url-status=live |archive-url=https://web.archive.org/web/20240125170548/https://www.theverge.com/2024/1/25/24050334/x-twitter-taylor-swift-ai-fake-images-trending |archive-date=January 25, 2024 |access-date=January 25, 2024 |website=The Verge}}{{Cite web |last=Phillips |first=Zoe G. |date=January 27, 2024 |title=SAG-AFTRA and White House Issue Statements on Taylor Swift AI Nudes: "We Have It in Our Power to Control These Technologies" |url=https://www.hollywoodreporter.com/news/general-news/sag-statement-taylor-swift-ai-nudes-1235808635/ |url-status=live |archive-url=https://web.archive.org/web/20240127054704/https://www.hollywoodreporter.com/news/general-news/sag-statement-taylor-swift-ai-nudes-1235808635/ |archive-date=January 27, 2024 |access-date=January 27, 2024 |magazine=The Hollywood Reporter}} Twitter suspended several accounts that posted the controversial images, with one tweet of the screenshot of the images receiving over 47 million views before the account was finally suspended.{{Cite news |last=Sarnoff |first=Lea |date=January 30, 2023 |title=Taylor Swift and No AI Fraud Act: How Congress plans to fight back against AI deepfakes |url=https://abcnews.go.com/US/taylor-swift-ai-fraud-act-congress-plans-fight/story?id=106765709 |url-status=live |archive-url=https://web.archive.org/web/20240130163632/https://abcnews.go.com/US/taylor-swift-ai-fraud-act-congress-plans-fight/story?id=106765709 |archive-date=January 30, 2024 |access-date=January 31, 2024 |agency=ABC News}} Twitter also temporarily blocked searches of "Taylor Swift" on the platform.{{Cite magazine |last=Spangler |first=Todd |date=January 28, 2024 |title=X/Twitter Blocks Searches for 'Taylor Swift' as a 'Temporary Action to Prioritize Safety' After Deluge of Explicit AI Fakes |url=https://variety.com/2024/digital/news/x-twitter-blocks-searches-taylor-swift-explicit-nude-ai-fakes-1235889742/ |url-status=live |archive-url=https://web.archive.org/web/20240128055704/https://variety.com/2024/digital/news/x-twitter-blocks-searches-taylor-swift-explicit-nude-ai-fakes-1235889742/ |archive-date=January 28, 2024 |access-date=January 28, 2024 |magazine=Variety}} U.S. Senators Dick Durbin, Lindsey Graham, Amy Klobuchar and Josh Hawley subsequently introduced the DEFIANCE (Disrupt Explicit Forged Images and Non-Consensual Edit) Act to federally prohibit digitally forged media that depict an identifiable person without their consent.{{Cite web |last=Robertson |first=Adi |date=January 31, 2024 |title=Lawmakers propose anti-nonconsensual AI porn bill after Taylor Swift controversy |url=https://www.theverge.com/2024/1/30/24056385/congress-defiance-act-proposed-ban-nonconsensual-ai-porn |url-status=live |archive-url=https://web.archive.org/web/20240131024639/https://www.theverge.com/2024/1/30/24056385/congress-defiance-act-proposed-ban-nonconsensual-ai-porn |archive-date=January 31, 2024 |access-date=January 31, 2024 |website=The Verge}}

{{multiple image

| image1 = Maren Morris 2019 by Glenn Francis.jpg

| alt1 = Marren Morris in 2019.

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| image2 = Kacey Musgraves 2019 by Glenn Francis.jpg

| alt2 = Kacey Musgraves in 2019.

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| footer = Swift is credited with shaping the career trajectories of female country artists such as (from left to right) Maren Morris, Kacey Musgraves and Kelsea Ballerini.

| total_width = 250

| footer_align = left

| image3 = Kelsea Ballerini performing at Red Rocks Amphitheater 2021 2 (cropped).jpg

}}

Critics have noted Swift's musical style resonating in albums released by female country singers like Kacey Musgraves, Maren Morris and Kelsea Ballerini.Sources on the impact on later country singers:

1. {{Cite magazine |last=Wilson |first=Carl |date=March 3, 2018 |title=Taylor Swift Left a Blank Space in Country Music. Now Kacey Musgraves Could Fill It |url=https://slate.com/culture/2018/03/kacey-musgraves-and-ashley-mcbrydes-new-albums-reviewed.html |url-status=live |magazine=Slate |archive-url=https://web.archive.org/web/20210304204538/https://slate.com/culture/2018/03/kacey-musgraves-and-ashley-mcbrydes-new-albums-reviewed.html |archive-date=March 4, 2021 |access-date=August 24, 2021}}
2. {{Cite news |last=Hodgkinson |first=Will |date=March 30, 2018 |title=Pop review: Kacey Musgraves: Golden Hour |newspaper=The Times |url=https://www.thetimes.com/culture/music/article/pop-review-kacey-musgraves-golden-hour-qvbl82lsz |url-status=live |url-access=subscription |access-date=August 24, 2021 |archive-url=https://ghostarchive.org/archive/l4y2c |archive-date=October 31, 2020}}{{cbignore}}
3. {{cite web |last=St. Asaph |first=Katherine |date=March 9, 2019 |title=Maren Morris: Girl |url=https://pitchfork.com/reviews/albums/maren-morris-girl/ |url-status=live |archive-url=https://web.archive.org/web/20210317231400/https://pitchfork.com/reviews/albums/maren-morris-girl/ |archive-date=March 17, 2021 |access-date=August 24, 2021 |website=Pitchfork}}
4. {{Cite magazine |last=Willman |first=Chris |date=March 7, 2019 |title=Album Review: Maren Morris' Girl |url=https://variety.com/2019/music/news/maren-morris-girl-album-review-1203157512/ |url-status=live |magazine=Variety |archive-url=https://web.archive.org/web/20210411030724/https://variety.com/2019/music/news/maren-morris-girl-album-review-1203157512/ |archive-date=April 11, 2021 |access-date=August 24, 2021}}
5. {{Cite magazine |last=Johnson |first=Ellen |date=March 8, 2019 |title=Maren Morris: GIRL Review |url=https://www.pastemagazine.com/music/maren-morris/maren-morris-girl-review/ |url-status=live |magazine=Paste |archive-url=https://web.archive.org/web/20210723141551/https://www.pastemagazine.com/music/maren-morris/maren-morris-girl-review/ |archive-date=July 23, 2021 |access-date=August 24, 2021}}
6. {{Cite news |last=Zoladz |first=Lindsay |date=September 11, 2020 |title=Kelsea Ballerini, Both Sides Now |newspaper=The New York Times |url=https://www.nytimes.com/2020/09/11/arts/music/kelsea-ballerini-review.html |url-status=live |url-access=limited |access-date=August 24, 2021 |archive-url=https://web.archive.org/web/20200914135413/https://www.nytimes.com/2020/09/11/arts/music/kelsea-ballerini-review.html |archive-date=September 14, 2020}} Swift's onstage guitar performances contributed to the Taylor Swift effect—a phenomenon to which upsurge in guitar sales to women, a previously ignored demographic, is attributed.{{Cite web |date=November 5, 2019 |title=What is the Taylor Swift effect and what does it have to do with Fender guitars? |url=https://finance.yahoo.com/video/taylor-swift-effect-does-fender-110000184.html |access-date=May 15, 2023 |agency=Yahoo! Finance |archive-date=May 15, 2023 |archive-url=https://web.archive.org/web/20230515221638/https://finance.yahoo.com/video/taylor-swift-effect-does-fender-110000184.html |url-status=live }}{{cite news |last1=O'Connor |first1=Roisin |date=October 18, 2018 |title=Half of all new guitar players are women, finds study |newspaper=The Independent |url=https://www.independent.co.uk/arts-entertainment/music/news/new-guitar-players-women-men-gender-split-fender-taylor-swift-a8589786.html |url-status=live |url-access=subscription |access-date=October 20, 2020 |archive-url=https://ghostarchive.org/archive/20220526/https://www.independent.co.uk/arts-entertainment/music/news/new-guitar-players-women-men-gender-split-fender-taylor-swift-a8589786.html |archive-date=May 26, 2022}}{{cite magazine |last1=Wang |first1=Amy X. |date=May 22, 2018 |title=Guitars Are Getting More Popular. So Why Do We Think They're Dying? |url=https://www.rollingstone.com/pro/news/guitars-are-getting-more-popular-so-why-do-we-think-theyre-dying-630446/ |magazine=Rolling Stone |access-date=October 20, 2020 |archive-date=May 25, 2022 |archive-url=https://web.archive.org/web/20220525020228/https://www.rollingstone.com/pro/news/guitars-are-getting-more-popular-so-why-do-we-think-theyre-dying-630446/ |url-status=live }} According to Todd Cassetty, president of Cassetty Entertainment, "everybody was trying to mimic" Swift and that many young women "were inspired to pick up a guitar" because of her.{{cite magazine |last=Roland |first=Tom |date=July 7, 2016 |title=Love Story: The Impact of Taylor Swift's First Decade in Music |url=https://www.billboard.com/articles/columns/country/7430895/taylor-swift-music-career-ten-years-impact-country |url-status=live |magazine=Billboard |archive-url=https://web.archive.org/web/20160714142858/https://www.billboard.com/articles/columns/country/7430895/taylor-swift-music-career-ten-years-impact-country |archive-date=July 14, 2016 |access-date=July 7, 2016}} Jim D'Addario of the guitar manufacturer D'Addario and Brian T. Majeski of The Music Trades also attributed the guitar sales surge to Swift.{{Cite magazine |last=Knopper |first=Steve |date=December 10, 2024 |title=Men Have Dominated the Guitar Market For Decades, But Sales Among Women Are Surging. Here’s Why |url=https://www.billboard.com/pro/more-women-buying-guitars-social-media-taylor-swift/ |access-date=December 11, 2024 |magazine=Billboard |archive-date=December 10, 2024 |archive-url=https://web.archive.org/web/20241210181626/https://www.billboard.com/pro/more-women-buying-guitars-social-media-taylor-swift/ |url-status=live }} British journalist Neil McCormick attributed the breakout success of female singer-songwriters Sabrina Carpenter and Chappell Roan in 2024 to a precedent set by Swift as a woman dominating pop music.

{{Blockquote|text="There's her odd brand of beauty, part Barbie, part Southern belle: Swift's career has always seen her playing with the tropes of femininity—the homecoming queen, the fairy nymph, the socialite—only to subvert them with a goofy charm."|author=Jo Ellison|source=Financial Times|title="Why I believe in Taylor Swift"}}

Journalists Shah Ezayadi and Raza-Sheikh attributed much of Swift's commercial success with making her young female audience feel "understood"; the latter opined that Swift is a cultural litmus test: "can we begin to respect art created by famous women, particularly when it explores love stories and womanhood?"{{Cite news |last=Raza-Sheikh |first=Zoya |date=October 18, 2022 |title=How Taylor Swift mastered the singer-songwriter blueprint |newspaper=The Independent |url=https://www.independent.co.uk/arts-entertainment/music/features/taylor-swift-songwriting-midnights-lyrics-b2202998.html |access-date=October 18, 2022 |archive-date=October 30, 2022 |archive-url=https://web.archive.org/web/20221030212133/https://www.independent.co.uk/arts-entertainment/music/features/taylor-swift-songwriting-midnights-lyrics-b2202998.html |url-status=live }} Kayla Bartsch of National Review attributed Swift's stardom to "her unmatched ability to capture the essence of the modern woman."{{Cite magazine |last=Bartsch |first=Kayla |date=September 24, 2023 |title=Taylor Swift: Empress of the Zeitgeist |url=https://www.nationalreview.com/2023/09/taylor-swift-empress-of-the-zeitgeist/ |url-status=live |archive-url=https://web.archive.org/web/20230927233053/https://www.nationalreview.com/2023/09/taylor-swift-empress-of-the-zeitgeist/ |archive-date=September 27, 2023 |access-date=September 24, 2023 |magazine=National Review}} According to Time journalist Sam Lansky, Swift allows "people, many of them women, particularly girls, who have been conditioned to accept dismissal, gaslighting, and mistreatment from a society that treats their emotions as inconsequential" to believe that their emotions and thoughts matter.{{Cite magazine |last=Lansky |first=Sam |date=December 6, 2023 |title=Taylor Swift Is TIME's 2023 Person of the Year |url=https://time.com/6342806/person-of-the-year-2023-taylor-swift/ |url-status=live |archive-url=https://web.archive.org/web/20231208023550/https://time.com/6342806/person-of-the-year-2023-taylor-swift/ |archive-date=December 8, 2023 |access-date=December 6, 2023 |magazine=Time}}

File:Taylor Swift IMG 0566 (9926953014).jpg" (2012) at the Red Tour (2013); critics note it as one of Swift's first songs to have sensual lyrics about sex.{{Cite magazine |last=Battan |first=Carrie |date=November 17, 2021 |title=Taylor Swift's Quest for Justice |url=https://www.newyorker.com/magazine/2021/11/29/taylor-swifts-quest-for-justice |url-access=limited |url-status=live |archive-url=https://web.archive.org/web/20220713154812/https://www.newyorker.com/magazine/2021/11/29/taylor-swifts-quest-for-justice |archive-date=July 13, 2022 |access-date=August 18, 2023 |magazine=The New Yorker |issn=0028-792X}}{{Cite magazine |last=Sager |first=Jessica |date=November 12, 2021 |title=We Broke Down Taylor Swift's Red (Taylor's Version) Song Meanings and Easter Eggs |url=https://parade.com/1290557/jessicasager/taylor-swift-red-taylors-version-easter-eggs-song-meanings/ |url-status=live |archive-url=https://web.archive.org/web/20221109161206/https://parade.com/1290557/jessicasager/taylor-swift-red-taylors-version-easter-eggs-song-meanings/ |archive-date=November 9, 2022 |access-date=November 12, 2021 |magazine=Parade}}{{Cite magazine |last=Unterberger |first=Andrew |date=October 28, 2014 |title=Taylor Swift Gets Clean, Hits Reset On New Album 1989 |url=https://www.spin.com/2014/10/taylor-swift-new-album-1989-review/ |url-status=live |archive-url=https://web.archive.org/web/20181119025551/https://www.spin.com/2014/10/taylor-swift-new-album-1989-review/ |archive-date=November 19, 2018 |access-date=November 26, 2022 |magazine=Spin}}|left]]

Feminism is a core aspect of Swift's discography, particularly since 2014. According to Rosen, Swift existed on the modest, "Victorian" end of the feminist spectrum, compared to pop stars like Beyoncé, Lady Gaga, Rihanna, and Miley Cyrus, who "represent aggressively sexualized feminist pop, harnessing big beats and skimpy outfits to work through questions of power and self-determination"; however, Swift's songs "aren't totally chaste: Sex is there in the rush and flush of the music, and it peeks through, discreetly, in the lyrics."

Matthew Green, professor of literature at the University of Nottingham, felt that Swift has transformed tropes of "monstrous femininity—the lamia, the witch, the madwoman—into symbols of empowerment." Film scholar Barbara Creed of the University of Melbourne agreed, claiming Swift's misogynistic experiences led her to embrace her "monstrous-feminine" abjection while "questioning patriarchy, anthropocentrism, misogyny and the meaning of the human". Examples of Swift's songs that address feminist themes include "I Did Something Bad" (2017), "The Man" (2019), "The Last Great American Dynasty" (2020), "Mad Woman" (2020), "Vigilante Shit" (2022), and "Would've, Could've, Should've" (2022).{{Cite web |date=October 24, 2022 |title='Midnights' Delivered So Many Badass New Lyrics About Feminism |url=https://www.elitedaily.com/entertainment/taylor-swift-quotes-lyrics-feminism-girl-power-empowering |url-status=live |archive-url=https://web.archive.org/web/20230506131515/https://www.elitedaily.com/entertainment/taylor-swift-quotes-lyrics-feminism-girl-power-empowering |archive-date=May 6, 2023 |access-date=May 6, 2023 |website=Elite Daily}} Songs such as "Nothing New" (2021), "Castles Crumbling" (2023) and "Slut!" (2023) explored Swift's views on being a woman in the public eye.{{Cite magazine |date=July 7, 2023 |title=Taylor Swift & Hayley Williams' New Collab Is Just As Emo As You Hoped |url=https://www.bustle.com/entertainment/taylor-swift-paramore-castles-crumbling-lyrics-meaning |url-status=live |archive-url=https://web.archive.org/web/20230708114733/https://www.bustle.com/entertainment/taylor-swift-paramore-castles-crumbling-lyrics-meaning |archive-date=July 8, 2023 |access-date=December 1, 2023 |magazine=Bustle}}{{cite web |last1=Horn |first1=Olivia |date=November 15, 2021 |title=Taylor Swift: Red (Taylor's Version) Album Review |url=https://pitchfork.com/reviews/albums/taylor-swift-red-taylors-version/ |url-status=live |archive-url=https://web.archive.org/web/20211118011827/https://pitchfork.com/reviews/albums/taylor-swift-red-taylors-version/ |archive-date=November 18, 2021 |access-date=November 18, 2021 |website=Pitchfork}}{{cite news |last1=Snapes |first1=Laura |date=November 12, 2021 |title=Taylor Swift: Red (Taylor's Version) review – getting back together with a classic |url=https://www.theguardian.com/music/2021/nov/12/taylor-swift-red-taylors-version-review-republic |url-status=live |archive-url=https://web.archive.org/web/20211118022220/https://www.theguardian.com/music/2021/nov/12/taylor-swift-red-taylors-version-review-republic |archive-date=November 18, 2021 |access-date=November 18, 2021 |newspaper=The Guardian}}{{cite news |last1=Glynn |first1=Paul |last2=Savage |first2=Mark |date=October 27, 2023 |title=Taylor Swift's 1989: What's new on Taylor's Version and why has she re-recorded it? |url=https://www.bbc.com/news/entertainment-arts-67237220 |url-status=live |archive-url=https://web.archive.org/web/20231027120736/https://www.bbc.com/news/entertainment-arts-67237220 |archive-date=October 27, 2023 |access-date=October 27, 2023 |agency=BBC News}}

Swift's 2014 single "Blank Space" is a satirical feminist critique of her portrayal in media. The Guardian columnist Jessica Valenti called its music video a "dystopian feminist fairytale", playing into the "annoying, boy-crazy" tropes media projected on Swift.{{Cite news |last=Valenti |first=Jessica |date=November 11, 2014 |title=Taylor Swift in the Blank Space video is the woman we've been waiting for |newspaper=The Guardian |url=https://www.theguardian.com/commentisfree/2014/nov/11/taylor-swift-blank-space-video-woman-boy-crazy |access-date=May 8, 2023 |issn=0261-3077 |archive-date=March 29, 2020 |archive-url=https://web.archive.org/web/20200329043635/https://www.theguardian.com/commentisfree/2014/nov/11/taylor-swift-blank-space-video-woman-boy-crazy |url-status=live }} In the music video for "The Man", Swift portrays a male alter-ego named Tyler Swift, presenting several prevalent examples of sexist double standards, including objectification, sexualization, toxic masculinity, and patriarchy.{{Cite magazine |last=Laws |first=Chloe |date=February 27, 2020 |title=Taylor Swift's 'The Man' calls out sexism and the industry's double standards and it's the empowering video we need RN |url=https://www.glamourmagazine.co.uk/article/taylor-swift-the-man-video |url-status=live |magazine=Glamour |archive-url=https://web.archive.org/web/20210429233428/https://www.glamourmagazine.co.uk/article/taylor-swift-the-man-video |archive-date=April 29, 2021 |access-date=February 27, 2020}} iHeartRadio's Paris Close said it demonstrates "how the hubris of male privilege plays out in the real world".{{Cite web |last=Close |first=Paris |date=February 28, 2020 |title=Taylor Swift Introduces Male Alter Ego Tyler Swift In 'The Man' Music Video |url=https://www.iheart.com/content/2020-02-27-taylor-swift-introduces-male-alter-ego-tyler-swift-in-the-man-music-video/ |url-status=live |archive-url=https://web.archive.org/web/20210327131216/https://www.iheart.com/content/2020-02-27-taylor-swift-introduces-male-alter-ego-tyler-swift-in-the-man-music-video/ |archive-date=March 27, 2021 |access-date=February 28, 2020 |agency=iHeartRadio}}

File:Tyler_Swift_manspreading.jpeg" (2020) to ridicule sexist double standards.]]

The artistic reinventions of her career were also examined feministically. Swift said, "The female artists I know of have to remake themselves 20 times more than the male artists, or else you're out of a job" in regards to the music industry "discarding" female pop stars as soon as they reach their mid-30s. The 2020 Prospect article "It's time to face the facts—our male pop stars need to try a bit harder" pointed out the requirement for female pop stars to be "highly visual, and to change that visual often".{{Cite magazine |last=O'Donoghue |first=Caroline |date=July 12, 2020 |title=It's time to face the facts—our male pop stars need to try a bit harder |url=https://www.prospectmagazine.co.uk/magazine/uk-male-pop-stars-festivals-ed-sheeran-lewis-capaldi-taylor-swift-caroline-o-donoghue |magazine=Prospect |access-date=July 16, 2020 |archive-date=July 16, 2020 |archive-url=https://web.archive.org/web/20200716120054/https://www.prospectmagazine.co.uk/magazine/uk-male-pop-stars-festivals-ed-sheeran-lewis-capaldi-taylor-swift-caroline-o-donoghue |url-status=live }} Vanessa Friedman, chief fashion critic of The New York Times, considered Swift's "hamster wheel of constant reinvention" a meta-commentary on the expectation that female pop stars "unveil new versions of themselves for our viewing pleasure, one-upping their old image with new wardrobes ad infinitum", while male pop stars do not change much.{{Cite news |last=Friedman |first=Vanessa |date=April 24, 2023 |title=Taylor Swift and the Sparkling Trap of Constant Reinvention |newspaper=The New York Times |url=https://www.nytimes.com/2023/04/24/style/taylor-swift-eras-tour-looks.html |access-date=June 20, 2023 |archive-date=June 20, 2023 |archive-url=https://web.archive.org/web/20230620195334/https://www.nytimes.com/2023/04/24/style/taylor-swift-eras-tour-looks.html |url-status=live }} Jeff Nelson of People opined Swift "has taken a hammer to that glass ceiling, shattering expectations—and blazing a path for the next generation of female artists."{{Cite web |last=Nelson |first=Jeff |date=December 5, 2023 |title=The Reign of Taylor Swift! The Pop Superstar Tops PEOPLE's 2023 Most Intriguing People of the Year List |url=https://people.com/taylor-swift-tops-people-2023-most-intriguing-people-list-8410695 |access-date=December 8, 2023 |magazine=People |archive-date=December 7, 2023 |archive-url=https://web.archive.org/web/20231207092758/https://people.com/taylor-swift-tops-people-2023-most-intriguing-people-list-8410695 |url-status=live }}

In a contradictory perspective, even though Swift described herself as a feminist,{{cite news |last=Hoby |first=Hermione |date=August 23, 2014 |title=Taylor Swift: 'Sexy? Not on my radar' |newspaper=The Guardian |url=https://www.theguardian.com/music/2014/aug/23/taylor-swift-shake-it-off |url-status=live |access-date=November 14, 2020 |archive-url=https://web.archive.org/web/20150610104506/http://www.theguardian.com/music/2014/aug/23/taylor-swift-shake-it-off |archive-date=June 10, 2015}} her 2014–2015 public appearances and social media posts with female singers and fashion models whom the media called her "squad" gave some the impression that she did so to keep her name afloat in media.{{cite news |last=Levine |first=Nick |date=August 21, 2019 |title=Taylor Swift's Lover: The struggle to maintain superstardom |url=https://www.bbc.com/culture/article/20190820-taylor-swift-and-the-struggle-to-maintain-pop-superstardom |url-status=live |archive-url=https://web.archive.org/web/20210301114553/https://www.bbc.com/culture/article/20190820-taylor-swift-and-the-struggle-to-maintain-pop-superstardom |archive-date=March 1, 2021 |access-date=November 12, 2020 |agency=BBC}} A number of critics claimed Swift's feminism lacks intersectionality,{{Cite magazine |last=Dodson |first=P. Claire |date=July 11, 2017 |title=It's Time For Taylor Swift To Denounce The Nazi Nonsense |url=https://www.fastcompany.com/40492364/its-time-for-taylor-swift-to-denounce-the-nazi-nonsense |magazine=Fast Company |access-date=November 9, 2023 |archive-date=October 17, 2023 |archive-url=https://web.archive.org/web/20231017160148/https://www.fastcompany.com/40492364/its-time-for-taylor-swift-to-denounce-the-nazi-nonsense |url-status=live }} causing her to come off as a white feminist whose "clique was really just an exclusive group of mostly white actresses and supermodels." In light of a variety of criticism Swift has received in the media, author Jennifer Weiner opined that "everything" being Swift's "fault" is an example for how "it's impossible for any woman—whether superstar or mere mortal—to get it right", referring to the scrutiny Swift has received for the demeanors of her former partners, her private jet in regards to climate change, white feminism, "sins of capitalism", and even "mutant cats"—her Scottish Fold pet cats have "boosted the breed's popularity, causing unscrupulous opportunists to over-breed them, which resulted in unfortunate genetic mutations."{{Cite web |last=Jennifer |first=Weiner |author-link=Jennifer Weiner |date=February 10, 2024 |title=Why is Everything Taylor Swift's Fault? |url=https://www.nytimes.com/2024/02/10/opinion/taylor-swift-fault-blame.html |access-date=February 13, 2024 |newspaper=The New York Times |archive-date=February 13, 2024 |archive-url=https://web.archive.org/web/20240213023642/https://www.nytimes.com/2024/02/10/opinion/taylor-swift-fault-blame.html |url-status=live }}

{{Multiple image|total_width = 300|align=left

| image1 = Taylor_Swift_at_the_2012_MTV_Video_Music_Awards.jpg

| image2 = Taylor_Swift_GMA_2012.jpg

| footer = Swift at the 2012 MTV Video Music Awards (left) and on Good Morning America (right) in her signature bangs and red lipstick

}}

Swift's fashion is widely covered by fashion journalists, and her street style has received acclaim from critics. She has reinvented her image and aesthetic throughout her career, matching respective album cycles with distinct themes and influencing fashion trends in the process.{{Cite magazine |date=December 13, 2017 |title=Glittery Guitars to a New 'Reputation': The Many Eras Taylor Swift |url=https://www.billboard.com/music/pop/taylor-swift-eras-looks-albums-reputation-8070450/ |url-status=live |magazine=Billboard |archive-url=https://web.archive.org/web/20230201020039/https://www.billboard.com/music/pop/taylor-swift-eras-looks-albums-reputation-8070450/ |archive-date=February 1, 2023 |access-date=June 18, 2022}}{{Cite web |last=Lakritz |first=Talia |title=Taylor Swift embarks on her Eras Tour this spring. Here's a guide to every era of her groundbreaking career. |url=https://www.insider.com/taylor-swift-eras-tour-guide-to-every-album-era-2022-12 |url-status=live |archive-url=https://web.archive.org/web/20230713134435/https://www.insider.com/taylor-swift-eras-tour-guide-to-every-album-era-2022-12 |archive-date=July 13, 2023 |access-date=December 15, 2022 |publisher=Insider Inc.}} Her "style evolution", both within and outside her music, has been the subject of widespread analyses by media outlets.Sources on her fashion evolution:

1. {{Cite magazine |last=Sollosi |first=Mary |date=October 21, 2022 |title=Taylor Swift's style evolution, from country princess to pop superstar |url=https://ew.com/music/taylor-swift-style-evolution/ |magazine=Entertainment Weekly |access-date=May 13, 2023 |archive-date=May 14, 2023 |archive-url=https://web.archive.org/web/20230514093357/https://ew.com/music/taylor-swift-style-evolution/ |url-status=live }}
2. {{Cite magazine |date=April 6, 2023 |title=Look Back at Taylor Swift's Style Evolution Through the Years |url=https://www.harpersbazaar.com/celebrity/red-carpet-dresses/g43529150/taylor-swift-style-fashion-evolution/ |magazine=Harper's Bazaar |access-date=May 13, 2023 |archive-date=May 13, 2023 |archive-url=https://web.archive.org/web/20230513204120/https://www.harpersbazaar.com/celebrity/red-carpet-dresses/g43529150/taylor-swift-style-fashion-evolution/ |url-status=live }}
3. {{Cite magazine |date=November 14, 2022 |title= Taylor Swift's Style File - Every One Of Her Country Glam Outfits |url=https://www.elle.com/uk/fashion/celebrity-style/articles/g15271/taylor-swift-style-file/ |magazine=Elle |access-date=May 13, 2023 |archive-date=May 13, 2023 |archive-url=https://web.archive.org/web/20230513204119/https://www.elle.com/uk/fashion/celebrity-style/articles/g15271/taylor-swift-style-file/ |url-status=live }}
4. {{Cite web |last=Singh |first=Olivia |title=45 photos that show how Taylor Swift's style has evolved through the years |url=https://www.insider.com/taylor-swift-fashion-evolution-10-years-2016-7 |access-date=May 13, 2023 |publisher=Insider Inc. |archive-date=July 13, 2023 |archive-url=https://web.archive.org/web/20230713134453/https://www.insider.com/taylor-swift-fashion-evolution-10-years-2016-7 |url-status=live }}
5. {{Cite magazine |date=August 29, 2022 |title=Taylor Swift's Style Evolution, From 2006 to Now |url=https://www.billboard.com/photos/taylor-swift-style-evolution-photos-429884/ |magazine=Billboard |access-date=May 13, 2023 |archive-date=May 15, 2023 |archive-url=https://web.archive.org/web/20230515040043/https://www.billboard.com/photos/taylor-swift-style-evolution-photos-429884/ |url-status=live }}{{Cite web |last=Pattison |first=Kate |date=September 21, 2023 |title=How did Taylor Swift get so popular? She never goes out of style |url=http://theconversation.com/how-did-taylor-swift-get-so-popular-she-never-goes-out-of-style-213871 |access-date=September 22, 2023 |website=The Conversation |archive-date=September 21, 2023 |archive-url=https://web.archive.org/web/20230921201552/https://theconversation.com/how-did-taylor-swift-get-so-popular-she-never-goes-out-of-style-213871 |url-status=live }} Her dressing style involves synchronizing outfits, blending classic, retro and "cool" elements, floral prints, Mary Jane or Oxford shoes, Jimmy Choo boots, and other accessories from Aldo, Prada, Christian Louboutin, Elie Saab, Dolce & Gabbana,{{Cite magazine |last=Glein |first=Kelsey |date=January 6, 2015 |title=Taylor Swift's Best Street Style Looks |url=https://www.instyle.com/fashion/street-style/taylor-swift-street-style-pro |url-status=live |archive-url=https://web.archive.org/web/20220522021051/https://www.instyle.com/fashion/street-style/taylor-swift-street-style-pro |archive-date=May 22, 2022 |access-date=December 28, 2021 |magazine=InStyle}} Vivienne Westwood, Louis Vuitton and The Row.{{Cite web |last=Krause |first=Amanda |title=10 billionaires who have the best style |url=https://www.businessinsider.com/bllionaires-with-the-best-style-photos-2024-3?IR=T#selena-gomez-has-developed-a-chic-style-one-that-represents-her-billionaire-status-1 |access-date=November 8, 2024 |website=Business Insider}} Her street style features a variety of classic, casual staples, such as denim shorts, white tops, baseball caps, loafers, plaid skirts, combining them with "unique jewelry, bold lipstick, and trendy designer handbags."{{Cite magazine |last=Mitchell |first=Rebecca |date=September 9, 2024 |title=Taylor Swift's Street Style Lately Is Giving Capsule Wardrobe Queen — And We Found Where To Buy It |url=https://www.elle.com.au/fashion/trends/taylor-swift-street-style-best-casual-outfits-28845/ |access-date=October 13, 2024 |magazine=Elle |archive-date=September 21, 2024 |archive-url=https://web.archive.org/web/20240921134218/https://www.elle.com.au/fashion/trends/taylor-swift-street-style-best-casual-outfits-28845/ |url-status=live }}{{Cite web |last=Krause |first=Amanda |title=Why is everyone so obsessed with Taylor Swift's style? It's because she's the girl next door — but better |url=https://www.businessinsider.com/taylor-swift-style-why-people-care-about-what-she-wears-2023-10 |access-date=October 18, 2024 |website=Business Insider |archive-date=September 17, 2024 |archive-url=https://web.archive.org/web/20240917171012/https://www.businessinsider.com/taylor-swift-style-why-people-care-about-what-she-wears-2023-10 |url-status=live }}

Critics have opined, Swift's general disinterest in provocative high fashion despite her wealth, which can be perceived as a "bad taste" in fashion by some fashion critics, is part of her popular appeal that sets her apart from pop stars like Madonna and Beyoncé.{{Cite news |last=Iannacci |first=Elio |date=July 28, 2024 |title=Taylor Swift always breaks the internet with her 'basic' style and that's part of her magic |url=https://www.theglobeandmail.com/life/style/article-taylor-swift-always-breaks-the-internet-with-her-basic-style-and-thats/ |access-date=October 12, 2024 |newspaper=The Globe and Mail |archive-date=September 10, 2024 |archive-url=https://web.archive.org/web/20240910204047/https://www.theglobeandmail.com/life/style/article-taylor-swift-always-breaks-the-internet-with-her-basic-style-and-thats/ |url-status=live }} Amanda Krause of Business Insider described Swift's style as simple and attainable, without the "shocking fashion antics of Doja Cat, Lady Gaga, and Kim Kardashian."{{Cite web |last=Krause |first=Amanda |title=Why is everyone so obsessed with Taylor Swift's style? It's because she's the girl next door — but better |url=https://www.businessinsider.com/taylor-swift-style-why-people-care-about-what-she-wears-2023-10 |access-date=October 18, 2024 |website=Business Insider |archive-date=September 17, 2024 |archive-url=https://web.archive.org/web/20240917171012/https://www.businessinsider.com/taylor-swift-style-why-people-care-about-what-she-wears-2023-10 |url-status=live }} According to Zoe Suen of South China Morning Post, many critics are not impressed by Swift's "authentic" style choices and her lack of participation in fashion weeks or luxury brand collaborations. Suen said: "It's safe to say that while Swift has chosen not to brand herself as an haute couture-wearing stylephile." Similarly, culture writer Emily Kirkpatrick categorized Swift as a "fashion anti-hero".{{Cite news |date=February 1, 2024 |title='Bigger than fashion'? Why Taylor Swift will never sign with a luxury brand |url=https://www.scmp.com/magazines/style/fashion/celebrity-style/article/3250263/bigger-fashion-why-taylor-swift-will-never-be-style-icon-billionaire-star-has-never-collaborated |access-date=October 11, 2024 |newspaper=South China Morning Post |archive-date=September 27, 2024 |archive-url=https://web.archive.org/web/20240927051254/https://www.scmp.com/magazines/style/fashion/celebrity-style/article/3250263/bigger-fashion-why-taylor-swift-will-never-be-style-icon-billionaire-star-has-never-collaborated |url-status=live }} Lauren Sherman, a fashion correspondent at Puck, labeled Swift's style as "Anthropologie Gone Wild— mismatched, outdated, pedestrian, but instinctual."{{Cite web |last=Bradley |first=Savannah |title=Taylor Swift's bad fashion isn't bad taste. It's strategy. |url=https://www.businessinsider.com/taylor-swift-cant-dress-fashion-bad-taste-strategy-2024-2?IR=T |access-date=October 11, 2024 |website=Business Insider}} Savannah Bradley of Business Insider opined that Swift's "normal" taste in fashion is an aspect of her strategic "Swiftian brand philosophy", where Swift is the audience's "best friend".

The Wall Street Journal noted her pairing of higher-end labels with relatively affordable brands, making her style "accessible", which often result in record impressions and surging sales for the lesser-known fashion labels she wears.{{cite news |last=Florsheim |first=Lane |date=December 4, 2023 |title=No One Can Sell Out $695 Shorts Like Taylor Swift |url=https://www.wsj.com/style/fashion/taylor-swift-sells-out-clothes-brands-2dfb3652 |url-access=subscription |url-status=live |archive-url=https://web.archive.org/web/20231205000521/https://www.wsj.com/style/fashion/taylor-swift-sells-out-clothes-brands-2dfb3652 |archive-date=December 5, 2023 |access-date=December 5, 2023 |newspaper=The Wall Street Journal}} Fashion reporter Sarah Chapelle said that it contributes to her "approachable, relatable" image.{{Cite web |last=Kaplan |first=Juliana |date=April 14, 2023 |title=What happens when Taylor Swift wears your brand? One business reached its monthly sales goal in a day. |url=https://www.businessinsider.in/policy/economy/news/what-happens-when-taylor-swift-wears-your-brand-one-business-reached-its-monthly-sales-goal-in-a-day-/articleshow/109271460.cms |url-status=live |archive-url=https://web.archive.org/web/20240417202659/https://www.businessinsider.in/policy/economy/news/what-happens-when-taylor-swift-wears-your-brand-one-business-reached-its-monthly-sales-goal-in-a-day-/articleshow/109271460.cms |archive-date=April 17, 2024 |access-date=April 14, 2024 |website=Business Insider}} Vogue{{'s}} Jonah Waterhouse commented, Swift has no use for high fashion as she does not use it to propagate her career like other musicians have to. He opined that "Swift's wardrobe, in its authenticity to her personal brand and taste, embodies quiet power", as fashion does not influence Swift but she influences fashion instead.{{Cite magazine |last=Waterhouse |first=Jonah |date=December 13, 2023 |title=The reason Taylor Swift isn't a fashion girl? She doesn't have to be |url=https://www.vogue.com.au/fashion/news/taylor-swift-fashion-girl/news-story/695cff5ee1c88d234706eb7d648ad053 |access-date=October 12, 2024 |magazine=Vogue}} Olivia Petter of The Independent considered the critique Swift receives for her fashion as sexist, questioning why every woman in entertainment are expected to deliver over-the-top fashion and Swift for one cannot be allowed to detach herself from such scrutiny.{{Cite News |last=Petter |first=Olivia |date=February 24, 2024 |title=We need to talk about Taylor Swift's dress sense |url=https://www.independent.co.uk/voices/taylor-swift-fashion-sexism-vogue-clothes-b2501358.html |access-date=October 11, 2024 |newspaper=The Independent |archive-date=January 26, 2025 |archive-url=https://web.archive.org/web/20250126082615/https://www.independent.co.uk/voices/taylor-swift-fashion-sexism-vogue-clothes-b2501358.html |url-status=live }} Jake Henry Smith of Glamour echoed the same sentiment, saying Swift dresses like a "normal person".{{Cite magazine |last=Smith |first=Jake Henry |date=April 19, 2024 |title=We Found Where to Buy Taylor Swift's Best Outfits |url=https://www.glamour.com/story/how-to-dress-like-taylor-swift |access-date=October 11, 2024 |magazine=Glamour}}

File:Taylorswiftphoenixchecker500111206.JPG and cowboy boots]]

Each of Swift's album cycles featured a corresponding fashion style. During her career beginnings in country music, Swift's girl-next-door image was accompanied by boho-lite sundresses, midi midi skirts, cowboy boots, and a headband.{{Cite magazine |date=December 13, 2017 |title=Glittery Guitars to a New 'Reputation': The Many Eras Taylor Swift |url=https://www.billboard.com/music/pop/taylor-swift-eras-looks-albums-reputation-8070450/ |url-status=live |archive-url=https://web.archive.org/web/20230201020039/https://www.billboard.com/music/pop/taylor-swift-eras-looks-albums-reputation-8070450/ |archive-date=February 1, 2023 |access-date=June 18, 2022 |magazine=Billboard}}{{Cite magazine |last1=Park |first1=Sabrina |last2=Calfee |first2=Joel |date=December 13, 2023 |title=Look Back at Taylor Swift's Style Evolution Through the Years |url=https://www.harpersbazaar.com/celebrity/red-carpet-dresses/g43529150/taylor-swift-style-fashion-evolution/?slide=36 |access-date=October 11, 2024 |magazine=Harper's Bazaar}}{{Cite magazine |date=October 28, 2022 |title=From McGraw to Midnights: A Retrospective of Taylor Swift's Album Eras and Aesthetics |url=https://www.elle.com/culture/music/a41726787/taylor-swift-all-album-eras-aesthetics-explained/ |access-date=October 18, 2024 |magazine=Elle |archive-date=September 12, 2024 |archive-url=https://web.archive.org/web/20240912020727/https://www.elle.com/culture/music/a41726787/taylor-swift-all-album-eras-aesthetics-explained/ |url-status=live }}{{Cite magazine |last=Jayaram |first=Roja |date=April 23, 2024 |title=From Relatable To Calculative Chic: Decoding Taylor Swift's Eras of Fashion |url=https://www.grazia.co.in/fashion/from-relatable-to-calculative-chic-decoding-taylor-swifts-eras-of-fashion-12442.html |access-date=November 8, 2024 |magazine=Grazia |archive-date=January 23, 2025 |archive-url=https://web.archive.org/web/20250123214737/https://www.grazia.co.in/fashion/from-relatable-to-calculative-chic-decoding-taylor-swifts-eras-of-fashion-12442.html |url-status=live }} The music videos for "Our Song", "Teardrops on My Guitar", and "Love Story" saw her embodying a "princess" persona by wearing tulle skirts, gowns and corset with floral embellishments.{{Cite magazine |last=Sollosi |first=Mary |date=October 2, 2023 |title=Taylor Swift's style evolution, from country princess to pop superstar |url=https://ew.com/music/taylor-swift-style-evolution/ |access-date=October 11, 2024 |magazine=Entertainment Weekly |archive-date=May 14, 2023 |archive-url=https://web.archive.org/web/20230514093357/https://ew.com/music/taylor-swift-style-evolution/ |url-status=live }} While promoting Fearless, Swift donned "glittery gold outfits", ball gowns, and winged eye liner, exploring more bold and mature garments, often incorporating lower cuts, "elegant" necklines, sequined fringe, and looser curls.{{Cite web |last=Brooke |first=Eliza |date=October 27, 2014 |title=A Complete History of Taylor Swift's Style |url=https://fashionista.com/2014/10/taylor-swift-style#:~:text=Sorry.-,Taylor%20Swift,girl-next-door%20vibe. |access-date=October 18, 2024 |website=Fashionista}} During promotion of Speak Now, Swift incorporated purple and pink shades in her outfits and sported a ponytail, donned Oxford shoes, beanies, collared dresses, and cable-knit sweaters.

For Red, in 2012–2013, Swift adopted an autumnal wardrobe, wearing bold red lipstick, straight blonde hair with bangs, fedora hats, high-waisted shorts, translucent shirts, stripped tees, knit scarves, raincoats, and saddlebag purses, incorporating more shades of red.{{Cite magazine |date=February 20, 2024 |title=The Exact Moment When Bangs Became Taylor Swift's Signature Haircut |url=https://www.bustle.com/beauty/taylor-swift-bangs |access-date=October 12, 2024 |magazine=Bustle |archive-date=May 24, 2024 |archive-url=https://web.archive.org/web/20240524200339/https://www.bustle.com/beauty/taylor-swift-bangs |url-status=live }} This established the "retro-cool" hipster-inspired aesthetic. During promotion of 1989, when Swift moved to New York City, her casual street style was often photographed and covered.{{Cite magazine |last=Longo |first=Allie |date=August 30, 2023 |title=Taylor Swift's Style Evolution, From 2006 to Now |url=https://www.billboard.com/photos/taylor-swift-style-evolution-photos-429884/35-2014/ |access-date=October 11, 2024 |magazine=Billboard}} She had a bob cut and wore neon colors, jumpsuits and two-pieces: crop tops and mini skirts.

At the 2016 Met Gala, which she co-chaired,{{Cite magazine |date=October 14, 2015 |title=Taylor Swift to co-chair the 2016 Met Ball |url=http://www.harpersbazaar.co.uk/fashion/fashion-news/taylor-swift-to-chair-the-2016-met-ball |url-status=live |archive-url=https://web.archive.org/web/20240126002304/https://www.harpersbazaar.com/uk/fashion/fashion-news/news/a35823/taylor-swift-to-co-chair-the-2016-met-ball/ |archive-date=January 26, 2024 |access-date=July 5, 2022 |magazine=Harper's Bazaar}} Swift changed her style drastically in a look that trended on Twitter as "Bleachella", debuting black lipstick and bleached blond hair,{{Cite magazine |last=Wickman |first=Kase |date=April 19, 2024 |title=All of Taylor Swift's Met Gala Fashion Through the Years |url=https://www.vanityfair.com/style/photos/all-of-taylor-swifts-met-gala-fashion-through-the-years |access-date=October 11, 2024 |magazine=Vanity Fair |archive-date=September 26, 2024 |archive-url=https://web.archive.org/web/20240926002419/https://www.vanityfair.com/style/photos/all-of-taylor-swifts-met-gala-fashion-through-the-years |url-status=live }} in a snakeskin dress that would indicate a transition to her next album, Reputation. The black color dominated the "moody" wardrobe throughout the Reputation campaign, alongside thigh-high boots, dark red lipstick, bodysuits, leotards, hoodies, and cargo pants with camouflage patterns, and serpentine prints and jewellery. In 2019, Swift reinvented her style once again; camp was her leading fashion motif for Lover and she dyed a portion of her hair pink.

Swift opted for cottagecore aesthetics with Folklore and Evermore, channeling a rustic,{{cite magazine |last=Keefe |first=Jonathan |date=July 27, 2020 |title=Review: With Folklore, Taylor Swift Mines Pathos from a Widening Worldview |url=https://www.slantmagazine.com/music/review-with-folklore-taylor-swift-mines-pathos-from-a-widening-worldview/ |url-status=live |archive-url=https://web.archive.org/web/20200910132417/https://www.slantmagazine.com/music/review-with-folklore-taylor-swift-mines-pathos-from-a-widening-worldview/ |archive-date=September 10, 2020 |access-date=July 27, 2020 |magazine=Slant Magazine}} nature-focused look;{{cite web |last=Frank |first=Allegra |date=July 24, 2020 |title=The 6 songs that explain Taylor Swift's new album, Folklore |url=https://www.vox.com/culture/2020/7/24/21337105/taylor-swift-folklore-lyrics-best-songs-rebekah-harkness |url-status=live |archive-url=https://web.archive.org/web/20200725095618/https://www.vox.com/culture/2020/7/24/21337105/taylor-swift-folklore-lyrics-best-songs-rebekah-harkness |archive-date=July 25, 2020 |access-date=August 3, 2020 |website=Vox}}{{cite web |last=Handler |first=Rachel |date=July 28, 2020 |title=Taylor Swift's Freaky Folklore Movie Mood Board |url=https://www.vulture.com/2020/07/taylor-swifts-freaky-folklore-movie-mood-board.html |url-status=live |archive-url=https://web.archive.org/web/20200801001508/https://www.vulture.com/2020/07/taylor-swifts-freaky-folklore-movie-mood-board.html |archive-date=August 1, 2020 |access-date=August 15, 2020 |website=Vulture}} she dressed herself in lace and gingham clothes, with mussed hairstyles, turtlenecks, and long woolen coats. For Midnights, Swift leaned towards a dichotomy of glamorous, vintage 1970s aesthetic: bodices, faux fur, and diamond jewelry on one end, and cashmere, polo shirts, corduroy pants, and wide-legged trousers.{{Cite magazine |last=Chandra |first=Shikha |date=November 15, 2022 |title=A Breakdown Of The Aesthetics And Fashion Of Taylor Swift's Album "Midnights" |url=https://www.grazia.co.in/fashion/a-breakdown-of-the-aesthetics-and-fashion-of-taylor-swifts-album-midnights-10208.html |access-date=October 11, 2024 |magazine=Grazia |archive-date=August 1, 2023 |archive-url=https://web.archive.org/web/20230801155814/https://www.grazia.co.in/fashion/a-breakdown-of-the-aesthetics-and-fashion-of-taylor-swifts-album-midnights-10208.html |url-status=live }} She adopted a gothic mood with The Tortured Poets Department, whose cover artwork is a shot of Swift lying on a bed wearing black lingerie: a see-through top and high waist shorts.{{Cite news |last=Sen |first=Mallika |date=February 4, 2024 |title=Taylor Swift announces new album: The Tortured Poets Department |url=https://apnews.com/live/2024-grammy-awards-updates-winners#0000018d-771c-d410-ad8f-ff7f0d420000 |url-status=live |archive-url=https://web.archive.org/web/20240205012411/https://apnews.com/live/2024-grammy-awards-updates-winners#0000018d-771c-d410-ad8f-ff7f0d420000 |archive-date=February 5, 2024 |access-date=February 5, 2024 |publisher=Associated Press}}{{Cite news |last=Morin |first=Alyssa |date=February 5, 2024 |title=How Mary-Kate and Ashley Olsen Played a Role in Taylor Swift's Tortured Poets Department Cover |url=https://www.eonline.com/news/1394555/how-mary-kate-and-ashley-olsen-played-a-role-in-taylor-swifts-tortured-poets-department-cover |url-status=live |archive-url=https://web.archive.org/web/20240205213609/https://www.eonline.com/news/1394555/how-mary-kate-and-ashley-olsen-played-a-role-in-taylor-swifts-tortured-poets-department-cover |archive-date=February 5, 2024 |access-date=February 6, 2024 |publisher=E!}}{{Cite magazine |last=Vasquez |first=Ingrid |date=February 5, 2024 |title=Taylor Swift Shares the Sexy Cover of New Album The Tortured Poets Department: 'All's Fair in Love and Poetry' |url=https://people.com/2024-grammys-taylor-swift-new-album-cover-tortured-poets-department-8558634 |url-status=live |archive-url=https://web.archive.org/web/20240210112718/https://people.com/2024-grammys-taylor-swift-new-album-cover-tortured-poets-department-8558634 |archive-date=February 10, 2024 |access-date=February 6, 2024 |magazine=People}} Journalists dubbed the fashion as mainly dark academia,{{Cite news |last=Power |first=Ed |date=April 19, 2024 |title=If You Expected a Taylor Swift Revenge Album, You Were Wrong |url=https://inews.co.uk/culture/music/taylor-swift-tortured-poets-department-review-revenge-album-3013042 |url-access=limited |url-status=live |archive-url=https://web.archive.org/web/20240422011738/https://inews.co.uk/culture/music/taylor-swift-tortured-poets-department-review-revenge-album-3013042 |archive-date=April 22, 2024 |access-date=April 22, 2024 |newspaper=i}}{{Cite news |last=Madden |first=Emma |date=February 6, 2024 |title=What Tortured Poets Think About Taylor Swift's Album Title |url=https://www.nytimes.com/2024/02/06/style/taylor-swift-tortured-poets-department-album.html |url-access=limited |url-status=live |archive-url=https://web.archive.org/web/20240422232927/https://www.nytimes.com/2024/02/06/style/taylor-swift-tortured-poets-department-album.html |archive-date=April 22, 2024 |access-date=April 24, 2024 |newspaper=The New York Times}}{{Cite magazine |last=Gibson |first=Kelsie |date=April 18, 2024 |title=10 Ways Taylor Swift Teased Tortured Poets Department with Her Outfits |url=https://people.com/taylor-swift-the-tortured-poets-department-outfits-photos-8635605 |url-status=live |archive-url=https://web.archive.org/web/20240502042641/https://people.com/taylor-swift-the-tortured-poets-department-outfits-photos-8635605 |archive-date=May 2, 2024 |access-date=May 2, 2024 |magazine=People}}{{Cite web |last=Green |first=Matthew J. A. |date=July 19, 2024 |title=Why Taylor Swift's gothic work is as important as the novels of Mary Shelley or Bram Stoker |url=http://theconversation.com/why-taylor-swifts-gothic-work-is-as-important-as-the-novels-of-mary-shelley-or-bram-stoker-233518 |url-status=live |archive-url=https://web.archive.org/web/20240720171249/https://theconversation.com/why-taylor-swifts-gothic-work-is-as-important-as-the-novels-of-mary-shelley-or-bram-stoker-233518 |archive-date=July 20, 2024 |access-date=July 22, 2024 |website=The Conversation}} with influences of coquette,{{Cite magazine |last=Elizabeth |first=Skylar |date=November 5, 2024 |title=All of Taylor Swift's Album Eras and Their Distinctive Styles — Taylor Swift Midnights |url=https://www.lofficielusa.com/pop-culture/every-taylor-swift-album-era-style |access-date=November 11, 2024 |magazine=L'Officiel}} inspired by classic American poets. Following her relationship with Travis Kelce from 2023, Swift adopted a WAGs-inspired "game day style", appearing in Kansas City Chiefs merchandise and customized outfits.{{Cite magazine |last=Allaire |first=Christian |date=January 14, 2024 |title=Taylor Swift Takes Her Game Day Style To the Next Level |url=https://www.vogue.com/article/taylor-swift-custom-game-day-jacket-travis-kelce |access-date=October 28, 2024 |magazine=Vogue |archive-date=September 16, 2024 |archive-url=https://web.archive.org/web/20240916012359/https://www.vogue.com/article/taylor-swift-custom-game-day-jacket-travis-kelce |url-status=live }}{{Cite magazine |last=Jackson |first=Hannah |date=October 8, 2024 |title=Behold! Every Taylor Swift Outfit From the 2024-2025 NFL Season |url=https://www.vogue.com/slideshow/every-taylor-swift-outfit-2024-2025-nfl-season |access-date=November 8, 2024 |magazine=Vogue |archive-date=November 7, 2024 |archive-url=https://web.archive.org/web/20241107180325/https://www.vogue.com/slideshow/every-taylor-swift-outfit-2024-2025-nfl-season |url-status=live }}{{Cite web |last=Grindell |first=Samantha |date=October 29, 2024 |title=Taylor Swift's gameday looks ranked from least to most stylish, including $70,000 ensembles and vintage Chiefs gear |url=https://www.businessinsider.in/entertainment/news/taylor-swiftaposs-gameday-looks-ranked-from-least-to-most-stylish-including-70000-ensembles-and-vintage-chiefs-gear/slidelist/115031279.cms |access-date=November 8, 2024 |website=Business Insider}} Her game-day fashion received acclaim.{{Cite magazine |date=October 8, 2024 |title=Every Game Day Outfit Taylor Swift Has Worn to Cheer on Travis Kelce |url=https://people.com/taylor-swifts-game-day-outfit-details-8367349 |access-date=October 28, 2024 |magazine=People |archive-date=November 10, 2024 |archive-url=https://web.archive.org/web/20241110122742/https://people.com/taylor-swifts-game-day-outfit-details-8367349 |url-status=live }}{{Cite magazine |last=Perrier |first=Christina |title=These 16 Taylor Swift Game-Day Outfits Are So Sporty Spice |url=https://www.instyle.com/taylor-swift-game-day-outfits-8724584 |access-date=October 28, 2024 |magazine=InStyle |archive-date=November 12, 2024 |archive-url=https://web.archive.org/web/20241112205529/https://www.instyle.com/taylor-swift-game-day-outfits-8724584 |url-status=live }}

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}}

Her music, visuals, general attire, and concerts have influenced fashion trends and led to sales surges. She boosted the popularity of red lipsticks—considered one of her signature fashion motifs, especially since Red, which prominently featured red lips in its cover.{{Cite magazine |last=Yaptangco |first=Ariana |date=November 15, 2021 |title=Taylor Swift's Favorite Red Lipsticks: An Investigation |url=https://www.glamour.com/gallery/taylor-swift-red-lipstick-shop |url-status=live |archive-url=https://web.archive.org/web/20211228172019/https://www.glamour.com/gallery/taylor-swift-red-lipstick-shop |archive-date=December 28, 2021 |access-date=December 28, 2021 |magazine=Glamour}}{{Cite magazine |last=Flanagan |first=Hanna |date=November 23, 2021 |title=Taylor Swift's Red (Taylor's Version) Causes Google Searches for Red Lipstick and Red Scarves to Spike |url=https://people.com/style/red-taylor-swift-causes-google-searches-for-red-lipstick-and-red-scarves-to-spike/ |url-status=live |archive-url=https://web.archive.org/web/20211123214849/https://people.com/style/red-taylor-swift-causes-google-searches-for-red-lipstick-and-red-scarves-to-spike/ |archive-date=November 23, 2021 |access-date=December 28, 2021 |magazine=People}}{{Cite magazine |last=Muhammad |first=Latifah |date=August 29, 2022 |title=Taylor Swift Brought Her Signature Red Lip to the VMAs: How to Re-Create the Look |url=https://www.billboard.com/culture/product-recommendations/taylor-swift-red-lipstick-vmas-shop-1235132795/ |url-status=live |archive-url=https://web.archive.org/web/20221114062317/https://www.billboard.com/culture/product-recommendations/taylor-swift-red-lipstick-vmas-shop-1235132795/ |archive-date=November 14, 2022 |access-date=September 12, 2022 |magazine=Billboard}} Swift helped popularize women's sleeveless formal wear, waistcoats,{{Cite news |last=Mac Donnell |first=Chloe |date=May 19, 2023 |title=From Gareth Southgate to Taylor Swift: the continuing rise of the waistcoat |url=https://www.theguardian.com/fashion/2023/may/19/from-gareth-southgate-to-taylor-swift-the-continuing-rise-of-the-waistcoat |url-status=live |archive-url=https://web.archive.org/web/20230520000805/https://www.theguardian.com/fashion/2023/may/19/from-gareth-southgate-to-taylor-swift-the-continuing-rise-of-the-waistcoat |archive-date=May 20, 2023 |access-date=May 20, 2023 |newspaper=The Guardian}} and thigh jewellery.{{Cite web |title=Taylor Swift's Grammy outlook: Taylor Swift's Grammy outlook popularised a body jewelry that hardly anyone knew about; here's what it is - The Economic Times |url=https://www.economictimes.com/news/international/us/taylor-swifts-grammy-outlook-popularised-a-body-jewelry-that-hardly-anyone-knew-about-heres-what-it-is/amp_articleshow/117922465.cms |access-date=February 7, 2025 |newspaper=The Economic Times}} Hairdressers have credited Swift with popularizing "low-maintenance and natural looking" hair in women's hairstyles.{{Cite web |last=Valdesolo |first=Fiorella |date=December 23, 2024 |title=Are We in the Midst of a Great Unblonding? |url=https://www.wsj.com/style/fashion/recession-blonde-mouse-brown-natural-hair-taylor-swift-aaa3a6ff?mod=WTRN_pos1&cx_testId=3&cx_testVariant=cx_178&cx_artPos=0 |access-date=December 23, 2024 |newspaper=The Wall Street Journal |archive-date=December 23, 2024 |archive-url=https://web.archive.org/web/20241223095203/https://www.wsj.com/style/fashion/recession-blonde-mouse-brown-natural-hair-taylor-swift-aaa3a6ff?mod=WTRN_pos1&cx_testId=3&cx_testVariant=cx_178&cx_artPos=0 |url-status=live }}

"The scarf" mentioned in autobiographical lyrics of "All Too Well" has become a signature object associated with Swift.{{Cite news |last=Khomami |first=Nadia |date=November 15, 2021 |title=Where's Taylor Swift's scarf – is it in Jake Gyllenhaal's drawer? |url=https://www.theguardian.com/music/2021/nov/15/wheres-taylor-swifts-scarf-is-it-in-jake-gyllenhaals-drawer |url-status=live |archive-url=https://web.archive.org/web/20220306171523/https://www.theguardian.com/music/2021/nov/15/wheres-taylor-swifts-scarf-is-it-in-jake-gyllenhaals-drawer |archive-date=March 6, 2022 |access-date=March 6, 2022 |newspaper=The Guardian}}{{Cite web |last=Mercado |first=Mia |date=November 16, 2021 |title=Where the Hell Is Taylor Swift's Scarf? |url=https://www.thecut.com/2021/11/where-the-hell-is-taylor-swifts-scarf.html |url-status=live |archive-url=https://web.archive.org/web/20220203104454/https://www.thecut.com/2021/11/where-the-hell-is-taylor-swifts-scarf.html |archive-date=February 3, 2022 |access-date=February 3, 2022 |website=The Cut}}{{Cite news |last=Yahr |first=Emily |date=November 12, 2021 |title=The story behind Taylor Swift's 10-minute version of 'All Too Well', the song making fans lose their minds |url=https://washingtonpost.com/arts-entertainment/2021/11/12/taylor-swift-all-too-well-ten-minutes/ |url-status=live |archive-url=https://web.archive.org/web/20221129193749/https://www.washingtonpost.com/arts-entertainment/2021/11/12/taylor-swift-all-too-well-ten-minutes/ |archive-date=November 29, 2022 |access-date=March 2, 2023 |newspaper=The Washington Post}} Cottagecore experienced a resurgence on the internet after Swift adopted the aesthetic,{{cite magazine |last=Clark |first=Lucie |date=July 27, 2020 |title=What is cottagecore? The phenomenon made popular by Taylor Swift |url=https://www.vogue.com.au/culture/lifestyle/what-is-cottagecore-the-phenomenon-made-popular-by-taylor-swift/news-story/6f4f501ffaee50c73f394d64f1ada174 |url-status=live |archive-url=https://web.archive.org/web/20200910132434/https://www.vogue.com.au/culture/lifestyle/what-is-cottagecore-the-phenomenon-made-popular-by-taylor-swift/news-story/6f4f501ffaee50c73f394d64f1ada174 |archive-date=September 10, 2020 |magazine=Vogue Australia}} increasing sales of hand-knitted Aran jumpers in Ireland and the U.S.{{Cite news |last=Corr |first=Julieanne |date=January 17, 2021 |title=Taylor photo sparks Swift sales jump for Aran sweaters |url=https://www.thetimes.com/world/us-world/article/taylor-photo-sparks-swift-sales-jump-for-aran-sweaters-s75xckv7k |url-status=live |archive-url=https://web.archive.org/web/20210117114424/https://www.thetimes.co.uk/article/taylor-photo-sparks-swift-sales-jump-for-aran-sweaters-s75xckv7k |archive-date=January 17, 2021 |access-date=January 17, 2021 |newspaper=The Times}} RTÉ thanked Swift for putting cardigans "back on the map" with Folklore.{{Cite news |date=July 27, 2020 |title=A brief history of the cardigan, from Coco Chanel to Taylor Swift |url=https://www.rte.ie/lifestyle/fashion/2020/0727/1155783-a-brief-history-of-the-cardigan-from-coco-chanel-to-taylor-swift/ |url-status=live |archive-url=https://web.archive.org/web/20201119184344/https://www.rte.ie/lifestyle/fashion/2020/0727/1155783-a-brief-history-of-the-cardigan-from-coco-chanel-to-taylor-swift/ |archive-date=November 19, 2020 |access-date=November 13, 2020 |publisher=RTÉ}} Upon Evermore{{'s}} release, replicas of the flannel coat Swift wore on the cover artwork sold out on Farfetch instantaneously.{{cite news |date=December 15, 2020 |title=Taylor Swift's Rs 2 lakh coat from latest album cover sells out |url=https://indianexpress.com/article/lifestyle/fashion/taylor-swifts-rs-2-lakh-coat-from-latest-album-cover-sells-out-7105817/ |url-status=live |archive-url=https://web.archive.org/web/20201215215011/https://indianexpress.com/article/lifestyle/fashion/taylor-swifts-rs-2-lakh-coat-from-latest-album-cover-sells-out-7105817/ |archive-date=December 15, 2020 |access-date=December 15, 2020 |newspaper=The Indian Express}}

The Eras Tour increased demand for metallic boots, cowboy hats, and sequin dresses. CNN reported that fashion retailers marketed their products to target attendees of the tour, with various clothing brands creating a range of items inspired by Swift and her "eras" and scoring their biggest sales year yet.{{Cite web |title=Sales of metallic boots and sequin dresses are soaring as fans dress up for Taylor Swift's Eras tour |url=https://www.businessinsider.in/retail/news/sales-of-metallic-boots-and-sequin-dresses-are-soaring-as-fans-dress-up-for-taylor-swifts-eras-tour/articleshow/100596490.cms |url-status=live |archive-url=https://web.archive.org/web/20230530215640/https://www.businessinsider.in/retail/news/sales-of-metallic-boots-and-sequin-dresses-are-soaring-as-fans-dress-up-for-taylor-swifts-eras-tour/articleshow/100596490.cms |archive-date=May 30, 2023 |access-date=May 30, 2023 |website=Business Insider}}{{Cite news |last=Kavilanz |first=Parija |date=May 27, 2023 |title=Taylor Swift sets summer's hottest dress code: Sequins, boots, cowboy hats |url=https://www.cnn.com/2023/05/27/business/taylor-swift-concert-clothing-look-of-summer/index.html |url-status=live |archive-url=https://web.archive.org/web/20230530072819/https://www.cnn.com/2023/05/27/business/taylor-swift-concert-clothing-look-of-summer/index.html |archive-date=May 30, 2023 |access-date=May 30, 2023 |agency=CNN Business}} Some scholars felt Swift mainstreamed gothic aesthetics with Reputation and The Tortured Poets Department, the former characterized by its snake-inspired cyber-gothic motifs and the later mainly dark academia.{{Cite web |last=Green |first=Matthew J. A. |date=July 19, 2024 |title=Why Taylor Swift's gothic work is as important as the novels of Mary Shelley or Bram Stoker |url=http://theconversation.com/why-taylor-swifts-gothic-work-is-as-important-as-the-novels-of-mary-shelley-or-bram-stoker-233518 |url-status=live |archive-url=https://web.archive.org/web/20240720171249/https://theconversation.com/why-taylor-swifts-gothic-work-is-as-important-as-the-novels-of-mary-shelley-or-bram-stoker-233518 |archive-date=July 20, 2024 |access-date=July 22, 2024 |website=The Conversation}} When Swift began dating American football player Travis Kelce and attended several of his games wearing Kansas City Chiefs merchandise in 2023, both the team and the National Football League (NFL) were met with unprecedented increase in merchandise sales.{{Cite news |date=September 26, 2023 |title=Taylor Swift attends Kansas City Chiefs game, boosting sales of Travis Kelce jerseys 400% - CBS News |url=https://www.cbsnews.com/news/taylor-swift-travis-kelce-jersey-spike-in-sales/ |access-date=October 12, 2024 |agency=CBS News |archive-date=September 2, 2024 |archive-url=https://web.archive.org/web/20240902050529/https://www.cbsnews.com/news/taylor-swift-travis-kelce-jersey-spike-in-sales/ |url-status=live }} The non-merchandise pieces that she wore to the games, belonging to female-owned small businesses, were also met with record sales.{{Cite magazine |last=Singh |first=Katherine |date=January 31, 2024 |title=The "Taylor Swift Effect" Is Real |url=https://fashionmagazine.com/style/celebrity-style/taylor-swift-effect/ |access-date=October 12, 2024 |magazine=Fashion |archive-date=December 12, 2024 |archive-url=https://web.archive.org/web/20241212082618/https://fashionmagazine.com/style/celebrity-style/taylor-swift-effect/ |url-status=live }}

File:Maxim June-July 2015 cover featuring Taylor Swift.jpg. It features a photograph of Swift from her androgynous editorial for Wonderland.]]

In 2014, People named Swift the Best-Dressed woman of the year, calling her a "street style queen".{{cite magazine |date=September 17, 2014 |title=People's Best Dressed, Taylor Swift Best Dressed 2014 |url=http://stylenews.peoplestylewatch.com/2014/09/17/best-dressed-taylor-swift-jennifer-lopez-style/ |archive-url=https://web.archive.org/web/20160220110441/http://stylenews.peoplestylewatch.com/2014/09/17/best-dressed-taylor-swift-jennifer-lopez-style/ |archive-date=February 20, 2016 |access-date=December 1, 2015 |magazine=People}} American fashion designer Tommy Hilfiger referred to Swift as a "new icon" of the American style, owing to her "charismatic" summer outfits.{{cite web |last=Holt |first=Emily |date=July 1, 2011 |title=American Idols: Icons of Stateside Style – Vogue Daily |url=http://www.vogue.com/869845/american-idols-icons-of-stateside-style/ |url-access=registration |url-status=live |archive-url=https://web.archive.org/web/20140908125018/http://www.vogue.com/869845/american-idols-icons-of-stateside-style/ |archive-date=September 8, 2014 |access-date=June 15, 2012 |magazine=Vogue}} In 2015, Swift won the Elle Woman of the Year award for cementing herself as a style icon capable of "seamlessly switching between chic street style and glamorous couture gowns on the red carpet",{{cite web |last=Powell |first=Hannah Lyons |date=February 24, 2015 |title=Taylor Swift wins Woman of the Year award – ELLE Style Awards 2015 |url=http://www.elleuk.com/fashion/articles/a24919/taylor-swift-wins-woman-of-the-year-2015/ |url-status=dead |archive-url=https://web.archive.org/web/20160927004926/http://www.elleuk.com/fashion/articles/a24919/taylor-swift-wins-woman-of-the-year-2015/ |archive-date=September 27, 2016 |access-date=December 1, 2015 |magazine=Elle}} and topped the 2015 Maxim Hot 100 list.{{cite magazine |last=Roy |first=Jessica |date=May 18, 2015 |title=Taylor Swift Tops the 2015 Maxim Hot 100 |url=http://www.maxim.com/entertainment/taylor-swift-tops-2015-maxim-hot-100 |url-status=dead |archive-url=https://web.archive.org/web/20201108192530/https://www.maxim.com/entertainment/taylor-swift-tops-2015-maxim-hot-100 |archive-date=November 8, 2020 |access-date=December 1, 2015 |magazine=Maxim}} Critic Francesca Wallace wrote in 2018 that Swift's authentic look is her "easygoing, feminine" and "dainty" take on fashion, incorporating bows, prints and carryall bags, creating a street style "worth copying".{{cite web |last=Wallace |first=Francesca |date=July 19, 2018 |title=All the times Taylor Swift's street style look was worth copying |url=https://www.vogue.com.au/fashion/street-style/all-the-times-taylor-swifts-street-style-look-was-worth-copying/image-gallery/f5ddd0390d534c11f32678ecc52fc99c |url-status=live |archive-url=https://web.archive.org/web/20211228164611/https://www.vogue.com.au/fashion/street-style/all-the-times-taylor-swifts-street-style-look-was-worth-copying/image-gallery/f5ddd0390d534c11f32678ecc52fc99c |archive-date=December 28, 2021 |access-date=December 28, 2021 |magazine=Vogue Australia}} Sarah Midkiff of Refinery29 compared Swift's simplistic looks to that of a "classic English Rose".{{Cite web |last=Midkiff |first=Sarah |date=October 22, 2020 |title=The Coziest Costume Of 2020 Is Taylor Swift-Inspired, Duh |url=https://www.refinery29.com/en-us/2020/10/10063653/taylor-swift-folklore-halloween-costume-ideas |url-status=live |archive-url=https://web.archive.org/web/20201027121203/https://www.refinery29.com/en-us/2020/10/10063653/taylor-swift-folklore-halloween-costume-ideas |archive-date=October 27, 2020 |access-date=October 19, 2024 |publisher=Refinery29}} A 2024 Boohoo.com survey stated that Swift has been the most sought-out "style icon" of the 2020s decade, with an estimated 78,725 average monthly searches relating to her fashion.{{Cite news |last=Walker |first=Tamara |title=Taylor Swift, Beyoncé, Princess Diana among top fashion icons since the 1960s, study says |url=https://www.app.com/story/entertainment/people/2024/08/01/pop-culture-fashion-icons-include-taylor-swift-marilyn-monroe-ariana-grande-beyonce-madonna/74615369007/ |access-date=October 18, 2024 |newspaper=Asbury Park Press}}

The Wall Street Journal dubbed Swift as a "fashion-selling machine".{{cite news |last=Florsheim |first=Lane |date=December 4, 2023 |title=No One Can Sell Out $695 Shorts Like Taylor Swift |url=https://www.wsj.com/style/fashion/taylor-swift-sells-out-clothes-brands-2dfb3652 |url-access=subscription |url-status=live |archive-url=https://web.archive.org/web/20231205000521/https://www.wsj.com/style/fashion/taylor-swift-sells-out-clothes-brands-2dfb3652 |archive-date=December 5, 2023 |access-date=December 5, 2023 |newspaper=The Wall Street Journal}} Prominent luxury brands like Versace and Schiaparelli experience brand value boosts from Swift. Versace garnered nearly US$3.1 million in media impact value across the 35 days that the Eras Tour had been in Europe.{{Cite magazine |last=Nemov |first=Angel |date=June 19, 2024 |title=The business of Taylor Swift |url=https://www.voguebusiness.com/story/fashion/the-business-of-taylor-swift |access-date=October 11, 2024 |magazine=Vogue Business |archive-date=July 1, 2024 |archive-url=https://web.archive.org/web/20240701111921/https://www.voguebusiness.com/story/fashion/the-business-of-taylor-swift |url-status=live }} Fashion dubbed it the "Taylor Swift effect" and compared it the impact of Kate Middleton and Meghan Markle on fashion.{{Cite magazine |last=Singh |first=Katherine |date=January 31, 2024 |title=The "Taylor Swift Effect" Is Real |url=https://fashionmagazine.com/style/celebrity-style/taylor-swift-effect/ |access-date=October 12, 2024 |magazine=Fashion |archive-date=December 12, 2024 |archive-url=https://web.archive.org/web/20241212082618/https://fashionmagazine.com/style/celebrity-style/taylor-swift-effect/ |url-status=live }} Sandra Choi, creative director of the British luxury fashion house Jimmy Choo, claimed that Swift has reinforced their design expertise and provided them with global visibility. Mansur Gavriel and AREA are amongst the other high fashion houses that have had their items sell out because of Swift. Retail companies like Free People and Hill House have also largely benefitted from her.{{Cite web |last=Breen |first=Amanda |date=December 6, 2023 |title=TIME Person of the Year Taylor Swift Boosts Fashion Brands |url=https://www.entrepreneur.com/business-news/time-person-of-the-year-taylor-swift-boosts-fashion-brands/466445 |access-date=October 18, 2024 |magazine=Entrepreneur |archive-date=December 13, 2024 |archive-url=https://web.archive.org/web/20241213033821/https://www.entrepreneur.com/business-news/time-person-of-the-year-taylor-swift-boosts-fashion-brands/466445 |url-status=live }} Jen Nurick of Vogue Australia regards Swift as an influential figure in sustainable fashion.{{Cite magazine |last=Nurick |first=Jen |date=April 22, 2020 |title=Why Taylor Swift has become one of the world's biggest sustainable fashion influencers |url=https://www.vogue.com.au/fashion/news/why-taylor-swift-has-become-one-of-the-worlds-biggest-sustainable-fashion-influencers/news-story/f9075a83e7f0a2c0d9db1e1be8028d9a |url-status=live |archive-url=https://web.archive.org/web/20211224084302/https://www.vogue.com.au/fashion/news/why-taylor-swift-has-become-one-of-the-worlds-biggest-sustainable-fashion-influencers/news-story/f9075a83e7f0a2c0d9db1e1be8028d9a |archive-date=December 24, 2021 |access-date=November 17, 2020 |magazine=Vogue Australia}}

A number of small-business boutiques and brands have reported overnight success after Swift wore one of their clothes or fashion accessories.{{Cite web |last=Kaplan |first=Juliana |date=April 14, 2023 |title=What happens when Taylor Swift wears your brand? One business reached its monthly sales goal in a day. |url=https://www.businessinsider.in/policy/economy/news/what-happens-when-taylor-swift-wears-your-brand-one-business-reached-its-monthly-sales-goal-in-a-day-/articleshow/109271460.cms |url-status=live |archive-url=https://web.archive.org/web/20240417202659/https://www.businessinsider.in/policy/economy/news/what-happens-when-taylor-swift-wears-your-brand-one-business-reached-its-monthly-sales-goal-in-a-day-/articleshow/109271460.cms |archive-date=April 17, 2024 |access-date=April 14, 2024 |website=Business Insider}} On October 8, 2024, Swift wore "glitter freckles" from Fazit Makeup Patches, a previously unknown small-business beauty brand, to a Kansas City Chiefs–New Orleans Saints game. In the first two days, the brand experienced a 2,500 percent sales spike, selling out on Urban Outfitters and Amazon.{{Cite magazine |last=Tingley |first=Anna |date=October 10, 2024 |title=Taylor Swift's Glitter Freckles Are Back in Stock After 2,500% Sales Spike |url=https://variety.com/2024/shopping/news/taylor-swift-glitter-freckles-buy-online-1236174428/ |access-date=October 11, 2024 |magazine=Variety |archive-date=October 22, 2024 |archive-url=https://web.archive.org/web/20241022191014/https://variety.com/2024/shopping/news/taylor-swift-glitter-freckles-buy-online-1236174428/ |url-status=live }}

File:Taylor Swift 081 (18118713670).jpg (2015); she was criticized for being "thin" and "skinny" by some general public and a number of media outlets, unbeknownst to whom she was suffering from an eating disorder.]]

Swift has frequently received body shaming comments from media outlets and on social media, criticizing or scrutinizing her physical appearance especially when she was considered "skinny" in 2014 and when she gained weight between 2017 and 2019.{{Cite magazine |last=Willman |first=Chris |date=January 24, 2020 |title=Taylor Swift Opens Up About Overcoming Struggle With Eating Disorder (EXCLUSIVE) |url=https://variety.com/2020/music/news/taylor-swift-eating-disorder-netflix-documentary-miss-americana-1203478047/ |access-date=November 12, 2023 |magazine=Variety |archive-date=November 16, 2023 |archive-url=https://web.archive.org/web/20231116195637/https://variety.com/2020/music/news/taylor-swift-eating-disorder-netflix-documentary-miss-americana-1203478047/ |url-status=live }}{{Cite news |last=Larimer |first=Sarah |date=October 26, 2021 |title=The skinny-shaming of Taylor Swift |newspaper=The Washington Post |url=https://www.washingtonpost.com/news/to-your-health/wp/2014/11/14/the-skinny-shaming-of-taylor-swift/ |access-date=November 12, 2023 |issn=0190-8286 |archive-date=April 17, 2021 |archive-url=https://web.archive.org/web/20210417095308/https://www.washingtonpost.com/news/to-your-health/wp/2014/11/14/the-skinny-shaming-of-taylor-swift/ |url-status=live }} She has been vocal about the impact of such press coverage on personal health, discussing issues such as eating disorders, body dysmorphic disorder, anorexia athletica, self-esteem, and cyberbullying. Swift stated in Miss Americana that she used to "starve" herself while working out excessively after reading articles describing her as pregnant based on photographs in which her stomach looked "big", a confession that precipitated responses from and discussions on mental health amongst the public.{{Cite news |last=Snapes |first=Laura |date=January 24, 2020 |title=Taylor Swift discloses fight with eating disorder in new documentary |newspaper=The Guardian |url=https://www.theguardian.com/music/2020/jan/24/taylor-swift-eating-disorder-miss-americana-documentary-sundance-film-festival-lana-wilson |access-date=November 12, 2023 |archive-date=November 12, 2023 |archive-url=https://web.archive.org/web/20231112071451/https://www.theguardian.com/music/2020/jan/24/taylor-swift-eating-disorder-miss-americana-documentary-sundance-film-festival-lana-wilson |url-status=live }}

{{Blockquote|text=There's always some standard of beauty that you're not meeting. Because if you're thin enough, then you don't have that ass that everybody wants, but if you have enough weight on you to have an ass, then your stomach isn't flat enough. It's all just fucking impossible.|author=Swift in Miss Americana|source=The Guardian|title="Taylor Swift discloses fight with eating disorder in new documentary"}}

The Daily Targum noted that despite being an expert in handling negative criticism, even Swift "succumbed to insecurities that blossomed into eating problems, which shows how even the strongest among us are susceptible to potential eating disorders due to the toxic environment of social media".{{Cite news |last=Esposito |first=Laura |date=February 11, 2020 |title=Taylor Swift's 'Miss Americana' shows that eating disorders can manifest silently |newspaper=The Daily Targum |url=https://www.dailytargum.com/article/2020/02/taylor-swifts-miss-americana-shows-that-eating-disorders-can-manifest-silently |url-status=live |access-date=February 17, 2020 |archive-url=https://web.archive.org/web/20200217172509/https://www.dailytargum.com/article/2020/02/taylor-swifts-miss-americana-shows-that-eating-disorders-can-manifest-silently |archive-date=February 17, 2020}} Jessica Gold, professor of psychiatry at Washington University in St. Louis, commented, "when our political leaders are struggling to build consensus on and convey the gravity of issues" like mental health, Swift is sending a powerful message by opening up about her issues—"one that is likely to save lives in myriad ways".{{cite news |last=Gold |first=Jessica |date=March 17, 2020 |title=Taylor Swift, the leader we need now |newspaper=The Washington Post |url=https://www.washingtonpost.com/outlook/2020/03/17/taylor-swift-leader-we-need-now/ |url-status=live |access-date=March 18, 2020 |archive-url=https://web.archive.org/web/20200318054316/https://www.washingtonpost.com/outlook/2020/03/17/taylor-swift-leader-we-need-now/ |archive-date=March 18, 2020}} Ellen Ricks of HelloGiggles called Swift's reveal of her disorder inspirational, noting "how it can potentially impact so many people still fighting", as "there is still so much stigma and misinformation" surrounding it.{{Cite web |last=Ricks |first=Ellen |date=February 1, 2020 |title=Taylor Swift's eating disorder reveal in Miss Americana has given me hope in my own recovery |url=https://finance.yahoo.com/news/taylor-swifts-eating-disorder-reveal-175222219.html |url-status=live |archive-url=https://web.archive.org/web/20200217172511/https://finance.yahoo.com/news/taylor-swifts-eating-disorder-reveal-175222219.html |archive-date=February 17, 2020 |access-date=February 17, 2020 |agency=Yahooo! Finance}} Discussing Miss Americana, writer Elana Fishman confessed, "every so often, I'll still catch myself criticizing the way my tummy or legs look in a photo or how a certain pair of pants fits me. From now on, whenever that happens, I'll be repeating a line Swift says in the film: 'We do not do that anymore, because it's better to think you look fat than to look sick'".{{Cite news |last=Fishman |first=Elana |date=February 5, 2020 |title=How Taylor Swift's eating disorder reveal helped me come to terms with my own |newspaper=New York Post |url=https://nypost.com/2020/02/05/how-taylor-swifts-eating-disorder-reveal-helped-me-come-to-terms-with-my-own/ |url-status=live |access-date=February 17, 2020 |archive-url=https://web.archive.org/web/20200206130753/https://nypost.com/2020/02/05/how-taylor-swifts-eating-disorder-reveal-helped-me-come-to-terms-with-my-own/ |archive-date=February 6, 2020}} Miss Americana also prompted critics of Swift to respond, such as comedian Nikki Glaser, who said her comments about being skinny came from a place of insecurity.{{cite web |last=Gariano |first=Francesca |date=February 3, 2020 |title=Nikki Glaser apologizes to Taylor Swift for resurfaced body shaming comments |url=https://www.today.com/popculture/miss-americana-nikki-glaser-apologizes-taylor-swift-t172987 |url-status=live |archive-url=https://web.archive.org/web/20201024071831/https://www.today.com/popculture/miss-americana-nikki-glaser-apologizes-taylor-swift-t172987 |archive-date=October 24, 2020 |access-date=March 7, 2020 |work=Today}} Journalist Richard S. Hé stated the intention of their 2016 Vice article "Taylor Swift Isn't Like Other Celebrities, She's Worse" was to "deconstruct the pettiness of the celebrity–industrial complex" but regretted it could have been unduly critical of Swift.{{cite web |last=Coe |first=Michael |date=February 3, 2020 |title=Everyone Is Apologizing To Taylor Swift Now Thanks To 'Miss Americana' |url=https://theblast.com/29951/everyone-is-apologizing-to-taylor-swift-now-thanks-to-miss-ameri/ |url-status=live |archive-url=https://web.archive.org/web/20230928173234/https://theblast.com/29951/everyone-is-apologizing-to-taylor-swift-now-thanks-to-miss-ameri/ |archive-date=September 28, 2023 |access-date=March 7, 2020 |website=The Blast}}

File: Taylor Swift - Anti-Hero (music video screenshot).png" (2022) depicts Swift's body dysmorphia resulting from the eating disorder.|250x250px]]

A scene in the music video for Swift's 2022 single "Anti-Hero", which depicts alter egos of Swift interacting with each other—a depressed and homely Swift stepping on a bathroom scale that reads "fat", making the glamorous popstar Swift shake her head in disapproval—invoked a mixed response on social media, where some accused Swift of fatphobia. An opinion on The Cut said the scene "reinforces the idea of being ‘fat' as bad".{{Cite web |last=Truffaut-Wong |first=Olivia |date=October 25, 2022 |title=Taylor Swift, Fatphobia, and Me |url=https://www.thecut.com/2022/10/taylor-swifts-anti-hero-video-sparks-fatphobia-debate.html |url-access=subscription |url-status=live |archive-url=https://web.archive.org/web/20221029192405/https://www.thecut.com/2022/10/taylor-swifts-anti-hero-video-sparks-fatphobia-debate.html |archive-date=October 29, 2022 |access-date=October 30, 2022 |website=The Cut}} Several others defended Swift; journalists in The Guardian,{{Cite news |last=Mahdawi |first=Arwa |date=November 1, 2022 |title=Was Taylor Swift wrong to use the word 'fat' in a video? That's how I used to feel whenever I weighed myself |url=https://www.theguardian.com/commentisfree/2022/nov/01/was-taylor-swift-wrong-to-use-the-word-fat-in-a-video-thats-how-i-used-to-feel-whenever-i-weighed-myself |url-status=live |archive-url=https://web.archive.org/web/20221101230948/https://www.theguardian.com/commentisfree/2022/nov/01/was-taylor-swift-wrong-to-use-the-word-fat-in-a-video-thats-how-i-used-to-feel-whenever-i-weighed-myself |archive-date=November 1, 2022 |access-date=November 2, 2022 |newspaper=The Guardian}} The Independent{{Cite news |last=Michallon |first=Clémence |date=October 26, 2022 |title=Taylor Swift's 'Anti-Hero' video clearly isn't fatphobic. Context matters |url=https://www.independent.co.uk/voices/taylor-swift-anti-hero-video-fatphobic-b2210669.html |url-status=live |archive-url=https://web.archive.org/web/20221105025342/https://www.independent.co.uk/voices/taylor-swift-anti-hero-video-fatphobic-b2210669.html |archive-date=November 5, 2022 |access-date=November 5, 2022 |newspaper=The Independent}} and The Daily Telegraph,{{Cite news |last=Reid |first=Rebecca |date=October 28, 2022 |title=The Taylor Swift 'fatphobia' backlash is pure, anti-art lunacy |url=https://www.telegraph.co.uk/music/artists/taylor-swift-anti-hero-fatphobia-backlash-completely-misses/ |url-access=subscription |url-status=live |archive-url=https://web.archive.org/web/20221030022857/https://www.telegraph.co.uk/music/artists/taylor-swift-anti-hero-fatphobia-backlash-completely-misses/ |archive-date=October 30, 2022 |access-date=October 30, 2022 |newspaper=The Daily Telegraph}} and television shows like The View sided with Swift, arguing that, given her history with an eating disorder, she should not have to "sanitize" her psychological trauma to make her art "digestible" for audiences. They claimed that video illustrates "the warped workings of her brain back when she was in the throes of an eating disorder".{{Cite magazine |last=Nolfi |first=Joey |title=The View ladies defend Taylor Swift's 'fat' scale in 'Anti-Hero' music video: 'Leave her ass alone' |url=https://ew.com/tv/the-view-defends-taylor-swift-fat-scale-scene-anti-hero-music-video/ |url-status=live |archive-url=https://web.archive.org/web/20221027131353/https://ew.com/tv/the-view-defends-taylor-swift-fat-scale-scene-anti-hero-music-video/ |archive-date=October 27, 2022 |access-date=October 27, 2022 |magazine=Entertainment Weekly}} The video was however edited to remove the controversial word "fat",{{Cite web |last=Garcia |first=Thania |date=October 25, 2022 |title=Taylor Swift's 'Anti-Hero' Video Edited to Remove 'Fat' Reference Following Online Criticism |url=https://variety.com/2022/music/news/taylor-swift-anti-hero-video-edited-fat-scale-1235414992/ |url-status=live |archive-url=https://web.archive.org/web/20221028093558/https://variety.com/2022/music/news/taylor-swift-anti-hero-video-edited-fat-scale-1235414992/ |archive-date=October 28, 2022 |access-date=October 27, 2022 |website=Variety}} which also sparked criticism. Maya Georgi of NBC News questioned why Swift has "once again, let criticism control her actions", feeling the scene demonstrated "the damage the rhetoric of valuing thinness and demonizing larger bodies has done" to Swift and other women.{{Cite news |last=Georgi |first=Maya |date=October 29, 2022 |title=Taylor Swift let fans down by removing 'fatphobic' scene from 'Anti-Hero' video |url=https://www.nbcnews.com/think/opinion/taylor-swift-should-not-remove-fatphobic-scene-anti-hero-video-rcna54617 |url-status=live |archive-url=https://web.archive.org/web/20221030051810/https://www.nbcnews.com/think/opinion/taylor-swift-should-not-remove-fatphobic-scene-anti-hero-video-rcna54617 |archive-date=October 30, 2022 |access-date=October 30, 2022 |agency=NBC News}} Tomás Mier of Rolling Stone wrote Swift "had to water down her artistic expression and how she chose to portray her lived experience".{{cite magazine |last=Mier |first=Tomás |date=October 27, 2022 |title=Taylor Swift Forced to Minimize Her Disordered Eating Experience Because People Complained |url=https://www.rollingstone.com/music/music-news/taylor-swift-anti-hero-video-fat-controversy-1234619554/ |url-status=live |archive-url=https://web.archive.org/web/20221028000225/https://www.rollingstone.com/music/music-news/taylor-swift-anti-hero-video-fat-controversy-1234619554/ |archive-date=October 28, 2022 |access-date=October 28, 2022 |magazine=Rolling Stone}}

{{Main|Political impact of Taylor Swift}}

Swift's political views have a significant influence on her public image. Political journalists and authors note Swift as a powerful personality, particularly in American politics, often described as the most influential musician politically.{{Cite magazine |last=Cohen |first=Seth |title=From Bad Blood To Lover: How Taylor Swift Became The Most Powerful Voice In Politics |url=https://www.forbes.com/sites/sethcohen/2020/10/11/from-bad-blood-to-lover-how-taylor-swift-became-the-most-powerful-voice-in-politics/ |magazine=Forbes |access-date=May 7, 2023 |archive-date=July 11, 2023 |archive-url=https://web.archive.org/web/20230711213240/https://www.forbes.com/sites/sethcohen/2020/10/11/from-bad-blood-to-lover-how-taylor-swift-became-the-most-powerful-voice-in-politics/ |url-status=live }} She has used her fame to incite political action.{{Cite magazine |date=June 1, 2023 |title=2023 America's Self-Made Women Net Worth — Taylor Swift |url=https://www.forbes.com/profile/taylor-swift/ |url-status=live |magazine=Forbes |archive-url=https://web.archive.org/web/20110110003752/http://www.forbes.com/profile/taylor-swift |archive-date=January 10, 2011 |access-date=June 1, 2023}} Governmental figures outside the U.S. have also shown admiration for Swift, such as Gabriel Boric, President of Chile;{{Cite news |last=Miranda |first=Natalia A. Ramos |date=January 25, 2022 |title=Chile's President-elect Boric sends Taylor Swift 'hugs' over songwriting tiff, goes viral |work=Reuters |url=https://www.reuters.com/lifestyle/chiles-president-elect-boric-sends-taylor-swift-hugs-over-song-writing-tiff-goes-2022-01-25/ |access-date=May 10, 2023 |archive-date=May 15, 2023 |archive-url=https://web.archive.org/web/20230515233411/https://www.reuters.com/lifestyle/chiles-president-elect-boric-sends-taylor-swift-hugs-over-song-writing-tiff-goes-2022-01-25/ |url-status=live }} Pita Limjaroenrat, member of the House of Representatives of Thailand;{{Cite news |date=July 6, 2023 |title=Pita invites Taylor Swift to Thailand |newspaper=Bangkok Post |url=https://www.bangkokpost.com/thailand/general/2606980/pita-invites-taylor-swift-to-thailand |access-date=July 6, 2023 |archive-date=January 26, 2024 |archive-url=https://web.archive.org/web/20240126002416/https://www.bangkokpost.com/thailand/general/2606980/pita-invites-taylor-swift-to-thailand |url-status=live }} Leni Robredo, former Vice President of the Philippines;{{Cite magazine |last=Singh |first=Surej |date=May 17, 2022 |title=Leni Robredo's fans are campaigning for a meeting with Taylor Swift |url=https://www.nme.com/en_asia/news/music/leni-robredos-fans-are-campaigning-for-a-meeting-with-taylor-swift-3227013 |magazine=NME |access-date=May 10, 2023 |archive-date=May 30, 2023 |archive-url=https://web.archive.org/web/20230530234308/https://www.nme.com/en_asia/news/music/leni-robredos-fans-are-campaigning-for-a-meeting-with-taylor-swift-3227013 |url-status=live }} Liz Truss, former Prime Minister of the U.K.;{{Cite web |last=Peppin |first=Hayley |date=March 9, 2020 |title=A British politician quoted Taylor Swift's 'The Man' during an International Women's Day debate in Parliament |url=https://www.insider.com/british-politician-quotes-taylor-swift-on-international-womens-day-2020-3 |access-date=April 1, 2020 |publisher=Insider Inc. |archive-date=March 27, 2021 |archive-url=https://web.archive.org/web/20210327131217/https://www.insider.com/british-politician-quotes-taylor-swift-on-international-womens-day-2020-3 |url-status=live }} William, Prince of Wales;{{Cite magazine |last=Hurtado |first=Alexandra |date=November 28, 2023 |title=Is Prince William a Swiftie?—Seems so! |url=https://www.hola.com/us/royals/20231128353099/prince-william-ronnie-wood-tour-taylor-swift/ |access-date=November 28, 2023 |magazine=¡Hola! |archive-date=November 29, 2023 |archive-url=https://web.archive.org/web/20231129043408/https://www.hola.com/us/royals/20231128353099/prince-william-ronnie-wood-tour-taylor-swift/ |url-status=live }}{{Cite web |last=McTaggart |first=India |date=November 28, 2023 |title=Ronnie Wood invites Prince William on new Rolling Stones tour |url=https://uk.finance.yahoo.com/news/ronnie-wood-invites-prince-william-102341045.html |access-date=November 28, 2023 |publisher=Yahoo! Finance |archive-date=November 28, 2023 |archive-url=https://web.archive.org/web/20231128213757/https://uk.finance.yahoo.com/news/ronnie-wood-invites-prince-william-102341045.html |url-status=live }} and Mexican Supreme Court justice Arturo Zaldivar.{{Cite news |last=Navarro |first=Andrea |date=June 21, 2023 |title=Mexico Top Court Justice Explains Why He's a Hard-Core Swiftie |agency=Bloomberg News |url=https://www.bloomberg.com/news/articles/2023-06-21/mexico-top-court-justice-defends-his-taylor-swift-fandom |access-date=June 21, 2023 |archive-date=July 13, 2023 |archive-url=https://web.archive.org/web/20230713134445/https://www.bloomberg.com/news/articles/2023-06-21/mexico-top-court-justice-defends-his-taylor-swift-fandom |url-status=live }} Organizations such as the European Union have acknowledged her political influence.{{Cite magazine |last=Roeloffs |first=Mary Whitfill |title=EU Wants Taylor Swift's Help Mobilizing Young Voters For European Parliament Elections |url=https://www.forbes.com/sites/maryroeloffs/2024/01/10/eu-wants-taylor-swifts-help-mobilizing-young-voters-for-european-parliament-elections/ |date=January 10, 2024 |access-date=January 11, 2024 |magazine=Forbes |archive-date=January 11, 2024 |archive-url=https://web.archive.org/web/20240111022027/https://www.forbes.com/sites/maryroeloffs/2024/01/10/eu-wants-taylor-swifts-help-mobilizing-young-voters-for-european-parliament-elections/ |url-status=live }}

Swift has affected sports culture, particularly since 2023. Various sports teams, organizations, franchises and venues have profited vastly from Swift.{{Cite web |title=The 'Taylor Swift Effect': A Wake-Up Call for Sports Venue Design |url=https://www.hok.com/ideas/publications/the-taylor-swift-effect-a-wake-up-call-for-sports-venue-design/ |access-date=November 15, 2024 |publisher=HOK}}https://www.cbc.ca/sports/taylor-swift-influence-sports-ecosystem-1.7382566#:~:text=Swift%20has%20disrupted%20spaces%20that,enjoyment%20for%20the%20athletes%20themselves.{{Cite web |last=Feldman |first=Jacob |date=September 24, 2024 |title=One Year Later, Taylor Swift Effect Stretches Far Beyond NFL |url=https://www.sportico.com/personalities/people/2024/taylor-swift-effect-nfl-attendance-girls-social-marketing-1234798352/ |access-date=November 15, 2024 |website=Sportico}} She has been named as a role model by a number of athletes and sportspersons at-large, such as Kobe Bryant,{{cite magazine |last=Dye |first=Natasha |date=August 4, 2023 |title=Kobe Bryant Praised 'Sweet' Taylor Swift in Resurfaced Interview as Vanessa and Daughters Attend L.A. Show |url=https://people.com/kobe-bryant-praised-sweetheart-taylor-swift-in-resurfaced-2019-interview-7569887 |url-status=live |archive-url=https://web.archive.org/web/20240105040045/https://people.com/kobe-bryant-praised-sweetheart-taylor-swift-in-resurfaced-2019-interview-7569887 |archive-date=January 5, 2024 |access-date=January 5, 2024 |magazine=People}} Jimmy Butler,{{Cite web |last=Maine |first=D'Arcy |date=November 8, 2017 |title=The top 10 athlete superfans of Taylor Swift |url=https://www.espn.com/espnw/culture/article/21342430/top-10-athlete-superfans-taylor-swift |url-status=live |archive-url=https://web.archive.org/web/20230713134937/https://www.espn.com/espnw/culture/story/_/id/21342430/top-10-athlete-superfans-taylor-swift |archive-date=July 13, 2023 |access-date=May 11, 2023 |publisher=ESPN}} Rob Gronkowski,{{Cite magazine |last=Traina |first=Jimmy |date=August 23, 2017 |title=These Athletes Aren't Shy About Showing Their Love For Taylor Swift |url=https://www.si.com/extra-mustard/2017/08/23/taylor-swift-loved-athletes-russell-westbrook-gronk-bryce-harper |url-status=live |archive-url=https://web.archive.org/web/20230511165912/https://www.si.com/extra-mustard/2017/08/23/taylor-swift-loved-athletes-russell-westbrook-gronk-bryce-harper |archive-date=May 11, 2023 |access-date=May 11, 2023 |magazine=Sports Illustrated}} Bryce Harper, Clayton Kershaw, Jessica Korda, Sarah Nurse, Mikaela Shiffrin,{{Cite news |last=Pennington |first=Bill |date=January 2, 2024 |title=As Mikaela Shiffrin Considers How to Top Herself, She Studies Taylor Swift |url=https://www.nytimes.com/2024/01/02/us/mikaela-shiffrin-taylor-swift-ski.html |url-status=live |archive-url=https://web.archive.org/web/20240102224933/https://www.nytimes.com/2024/01/02/us/mikaela-shiffrin-taylor-swift-ski.html |archive-date=January 2, 2024 |access-date=January 3, 2024 |newspaper=The New York Times}} Iga Świątek,{{Cite magazine |last=Kane |first=David |date=November 4, 2022 |title=Sorry, Midnights stans: Iga "Swiftie" Swiatek prefers Folklore and Evermore |url=https://www.tennis.com/baseline/articles/sorry-midnights-stans-iga-swiftie-swiatek-prefers-folklore-and-evermore |url-status=live |archive-url=https://web.archive.org/web/20230511213342/https://www.tennis.com/baseline/articles/sorry-midnights-stans-iga-swiftie-swiatek-prefers-folklore-and-evermore |archive-date=May 11, 2023 |access-date=May 11, 2023 |magazine=Tennis}} Russell Westbrook, Emma Weyant,{{Cite web |last=Reid |first=Whitelaw |date=July 26, 2021 |title=How Pop Star Taylor Swift Helped Incoming UVA Swimmer Win an Olympic Silver Medal |url=https://news.virginia.edu/content/how-pop-star-taylor-swift-helped-incoming-uva-swimmer-win-olympic-silver-medal |url-status=live |archive-url=https://web.archive.org/web/20230511213345/https://news.virginia.edu/content/how-pop-star-taylor-swift-helped-incoming-uva-swimmer-win-olympic-silver-medal |archive-date=May 11, 2023 |access-date=May 11, 2023 |publisher=University of Virginia}} and Serena Williams.

File:Travis Kelce 2021.jpg]]

Around August 2023, Swift began dating American football player Travis Kelce. The romantic relationship has had a cultural impact, about which Billboard opined that the two "are arguably the world's most high-profile couple right now, consistently making headlines on the daily for simply holding hands or enjoying dinner together."{{Cite magazine |last=Dailey |first=Hannah |date=November 20, 2023 |title=Travis Kelce Reveals How He First Got in Touch With Taylor Swift: 'I Had Somebody Playing Cupid' |url=https://www.billboard.com/music/music-news/travis-kelce-taylor-swift-how-they-started-talking-1235499613/ |url-status=live |archive-url=https://web.archive.org/web/20231216153207/https://www.billboard.com/music/music-news/travis-kelce-taylor-swift-how-they-started-talking-1235499613/ |archive-date=December 16, 2023 |access-date=December 16, 2023 |magazine=Billboard}} Kelce's relationship with Swift has significantly increased his popularity amongst casual and non-NFL fans. For example, he tallied the most fan votes of any other NFL players for the 2025 Pro Bowl Games, the NFL's All-Star event.{{cite web|url=https://www.espn.com/nfl/story/_/id/43238266/chiefs-travis-kelce-finishes-1st-fan-pro-bowl-games-voting|title=Chiefs' Travis Kelce finishes 1st in fan Pro Bowl Games voting|publisher=ESPN|date=December 31, 2024|access-date=December 31, 2024}} The NFL games Swift attended of Kelce's team, the Kansas City Chiefs, broke numerous viewership records, including record high female viewership.{{cite magazine |last=Thomas |first=Carly |date=September 28, 2023 |title=The Taylor Swift Effect Is Very Real and It's Now Taking the Sports World by Storm |url=https://www.hollywoodreporter.com/lifestyle/lifestyle-news/taylor-swift-travis-kelce-impact-sports-nfl-ticket-sales-chiefs-game-viewership-1235604028/ |url-status=live |archive-url=https://web.archive.org/web/20230929013639/https://www.hollywoodreporter.com/lifestyle/lifestyle-news/taylor-swift-travis-kelce-impact-sports-nfl-ticket-sales-chiefs-game-viewership-1235604028/ |archive-date=September 29, 2023 |access-date=September 29, 2023 |magazine=The Hollywood Reporter}}{{Cite magazine |last=Bell |first=BreAnna |date=October 2, 2023 |title=Chiefs-Jets NFL Game Hits 27 Million Viewers as Taylor Swift Makes Second Week Cheering on Travis Kelce |url=https://variety.com/2023/tv/news/chiefs-jets-nfl-taylor-swift-travis-kelce-ratings-1235742304/ |url-status=live |archive-url=https://web.archive.org/web/20231005212830/https://variety.com/2023/tv/news/chiefs-jets-nfl-taylor-swift-travis-kelce-ratings-1235742304/ |archive-date=October 5, 2023 |access-date=October 6, 2023 |magazine=Variety}} The NFL and NBC Sports used the relationship for social media content and to promote subsequent games;{{cite magazine |last=Dye |first=Natasha |date=September 29, 2023 |title=Sunday Night Football Debuts Taylor Swift-Themed Promo Ahead of Travis Kelce and Chiefs' Game — Watch! |url=https://people.com/sunday-night-football-debuts-taylor-swift-themed-promo-for-travis-kelce-chiefs-game-8285981 |url-status=live |archive-url=https://web.archive.org/web/20231001083816/https://people.com/sunday-night-football-debuts-taylor-swift-themed-promo-for-travis-kelce-chiefs-game-8285981 |archive-date=October 1, 2023 |access-date=September 29, 2023 |magazine=People}}{{Cite magazine |last1=Porter |first1=Rick |last2=Weprin |first2=Alex |date=December 12, 2023 |title=The NFL's Taylor Swift Era: Who Wins the Most? |url=https://www.hollywoodreporter.com/business/business-news/nfl-taylor-swift-era-female-fans-1235614539/ |url-status=live |archive-url=https://web.archive.org/web/20231120200838/https://www.hollywoodreporter.com/business/business-news/nfl-taylor-swift-era-female-fans-1235614539/ |archive-date=November 20, 2023 |access-date=November 20, 2023 |magazine=The Hollywood Reporter}} skin care brand Cetaphil aired a Super Bowl commercial referencing Swift's role in widening the league's appeal to female audiences.{{Cite magazine |last=Botelho |first=Renan |date=February 9, 2024 |title=Cetaphil Teases Super Bowl Commercial Inspired by Taylor Swift's and Travis Kelce's Relationship That Highlights Bonding Between Fathers and Daughters |url=https://wwd.com/pop-culture/culture-news/cetaphil-super-bowl-commercial-taylor-swift-travis-kelce-1236174019/ |url-status=live |archive-url=https://web.archive.org/web/20240417202706/https://wwd.com/pop-culture/culture-news/cetaphil-super-bowl-commercial-taylor-swift-travis-kelce-1236174019/ |archive-date=April 17, 2024 |access-date=February 9, 2024 |magazine=Women's Wear Daily}}

Pop culture commentators and journalists began describing Swift and Kelce as a supercouple, often as America's very own "royal couple".{{Cite web |date=January 26, 2024 |title=Are Taylor Swift and Travis Kelce America's royal couple? Why experts say 'Traylor' mania 'isn't dying down anytime soon.' |url=https://www.yahoo.com/entertainment/taylor-swift-travis-kelce-royal-couple-experts-211440319.html |url-status=live |archive-url=https://web.archive.org/web/20240130023205/https://www.yahoo.com/entertainment/taylor-swift-travis-kelce-royal-couple-experts-211440319.html |archive-date=January 30, 2024 |access-date=January 30, 2024 |publisher=Yahoo! Entertainment}}{{Cite news |last=Strick |first=Katie |date=February 9, 2024 |title=Super Bowl's super-couple: how Taylor Swift and Travis Kelce became American royalty |url=https://www.standard.co.uk/lifestyle/super-bowl-super-couple-taylor-swift-travis-kelce-american-royalty-b1137629.html |url-status=live |archive-url=https://web.archive.org/web/20240209143631/https://www.standard.co.uk/lifestyle/super-bowl-super-couple-taylor-swift-travis-kelce-american-royalty-b1137629.html |archive-date=February 9, 2024 |access-date=February 9, 2024 |newspaper=Evening Standard}}{{Cite news |date=September 27, 2023 |title=Taylor Swift and Travis Kelce Crowned "American Royalty" by NFL Commentator Greg Olsen |url=https://www.eonline.com/news/1386572/taylor-swift-and-travis-kelce-crowned-american-royalty-by-nfl-commentator-greg-olsen |url-status=live |archive-url=https://web.archive.org/web/20240130062211/https://www.eonline.com/news/1386572/taylor-swift-and-travis-kelce-crowned-american-royalty-by-nfl-commentator-greg-olsen |archive-date=January 30, 2024 |access-date=January 30, 2024 |agency=E!}}{{Cite web |date=October 18, 2023 |title=Taylor Swift and Travis Kelce are America's "Royal Couple," According to Jenna Bush Hager |url=https://www.yahoo.com/lifestyle/taylor-swift-travis-kelce-americas-150700537.html |url-status=live |archive-url=https://web.archive.org/web/20240130062212/https://www.yahoo.com/lifestyle/taylor-swift-travis-kelce-americas-150700537.html |archive-date=January 30, 2024 |access-date=January 30, 2024 |publisher=Yahoo! Life}} Emily Yahr opined in The New York Times that the U.S. "giddily contemplates" the pairing of Swift and Kelce that, "for many observers, checks all the right boxes",{{Cite news |last=Yahr |first=Emily |date=October 3, 2023 |title=Taylor Swift, Travis Kelce and a monoculture yearning for romance |url=https://www.washingtonpost.com/style/of-interest/2023/10/02/taylor-swift-travis-kelce-explained/ |url-status=live |archive-url=https://web.archive.org/web/20231017101817/http://www.washingtonpost.com/style/of-interest/2023/10/02/taylor-swift-travis-kelce-explained/ |archive-date=October 17, 2023 |access-date=December 16, 2023 |newspaper=The Washington Post |issn=0190-8286}} whereas Andrew Unterbeger opined that the pair resulted in a "near-100% public approval" because "it just felt right: the All-American athlete dating the All-American pop star."{{Cite magazine |last=Unterberger |first=Andrew |date=December 15, 2023 |title=Billboard's Greatest Pop Stars of 2023: No. 1 — Taylor Swift |url=https://www.billboard.com/music/pop/taylor-swift-greatest-pop-star-2023-eras-tour-all-time-1235558902/ |url-status=live |archive-url=https://web.archive.org/web/20231215225151/https://www.billboard.com/music/pop/taylor-swift-greatest-pop-star-2023-eras-tour-all-time-1235558902/ |archive-date=December 15, 2023 |access-date=December 16, 2023 |magazine=Billboard}} Robert Armstrong of Financial Times described Kelce as a royal consort and "the most important boyfriend in the world; perhaps the most important boyfriend in all of human history."{{Cite news |last=Armstrong |first=Robert |date=November 1, 2023 |title=Before becoming Taylor Swift's boyfriend, Travis Kelce was already dressing the part |url=https://www.ft.com/content/62926460-da8c-472a-a52e-6dded784cbed |url-status=live |archive-url=https://web.archive.org/web/20240130062911/https://www.ft.com/content/62926460-da8c-472a-a52e-6dded784cbed |archive-date=January 30, 2024 |access-date=January 30, 2024 |newspaper=Financial Times}} A television special by Nightline about the relationship and its impact, titled Taylor + Travis, was released on Hulu in November 2023.{{Cite web |last=Darney |first=Caroline |date=November 30, 2023 |title=Taylor Swift and Travis Kelce are Hulu official thanks to a TV special about their relationship |url=https://ftw.usatoday.com/2023/11/taylor-swift-travis-kelce-hulu-special |url-status=live |archive-url=https://web.archive.org/web/20240126002342/https://ftw.usatoday.com/2023/11/taylor-swift-travis-kelce-hulu-special |archive-date=January 26, 2024 |access-date=December 2, 2023 |website=For The Win}} Dressing up as Swift and Kelce was a trend during Halloween 2023.{{Cite magazine |last=Vasquez |first=Ingrid |date=November 1, 2023 |title=Travis Kelce Says 'It Was Cool' Seeing People Dress Up as Him and Taylor Swift for Halloween |url=https://people.com/travis-kelce-talks-taylor-swift-halloween-costumes-8385231 |url-status=live |archive-url=https://web.archive.org/web/20231112065723/https://people.com/travis-kelce-talks-taylor-swift-halloween-costumes-8385231 |archive-date=November 12, 2023 |access-date=November 12, 2023 |magazine=People}} Kyle Chayaka of The New Yorker wrote, "The narrative, admittedly, was almost too neat: America's sweetheart dating the national equivalent of a homecoming king".{{Cite magazine |last=Chayka |first=Kyle |date=January 31, 2024 |title=America's Paranoid Taylor Swift Super Bowl MAGA Fever Dream |url=https://www.newyorker.com/culture/infinite-scroll/americas-paranoid-taylor-swift-super-bowl-maga-fever-dream |url-status=live |archive-url=https://web.archive.org/web/20240207092755/https://www.newyorker.com/culture/infinite-scroll/americas-paranoid-taylor-swift-super-bowl-maga-fever-dream |archive-date=February 7, 2024 |access-date=February 9, 2024 |magazine=The New Yorker |issn=0028-792X}}

Some of the television rating records broken by the games attended by Swift include:

• Chiefs–Chicago Bears on September 24, 2023: 24.32 million viewers on Fox Sports, the most television viewers of the weekend.{{cite magazine |last=Thomas |first=Carly |date=September 28, 2023 |title=The Taylor Swift Effect Is Very Real and It's Now Taking the Sports World by Storm |url=https://www.hollywoodreporter.com/lifestyle/lifestyle-news/taylor-swift-travis-kelce-impact-sports-nfl-ticket-sales-chiefs-game-viewership-1235604028/ |url-status=live |archive-url=https://web.archive.org/web/20230929013639/https://www.hollywoodreporter.com/lifestyle/lifestyle-news/taylor-swift-travis-kelce-impact-sports-nfl-ticket-sales-chiefs-game-viewership-1235604028/ |archive-date=September 29, 2023 |magazine=The Hollywood Reporter |accessdate=September 29, 2023}}
• Chiefs–New York Jets on October 1, 2023: 27 million viewers across all NBC broadcasts, making it the most-watched Sunday-night television show since Super Bowl LVII.{{Cite magazine |last=Bell |first=BreAnna |date=October 2, 2023 |title=Chiefs-Jets NFL Game Hits 27 Million Viewers as Taylor Swift Makes Second Week Cheering on Travis Kelce |url=https://variety.com/2023/tv/news/chiefs-jets-nfl-taylor-swift-travis-kelce-ratings-1235742304/ |url-status=live |archive-url=https://web.archive.org/web/20231005212830/https://variety.com/2023/tv/news/chiefs-jets-nfl-taylor-swift-travis-kelce-ratings-1235742304/ |archive-date=October 5, 2023 |access-date=October 6, 2023 |magazine=Variety}}
• Chiefs–Buffalo Bills on January 21, 2024: 50.393 million viewers, marking the most-watched NFL divisional playoff game ever and the most-watched program on any network since Super Bowl LVII.
• Chiefs–Baltimore Ravens on January 28, 2024: 55.5 million viewers, marking the then most-watched AFC Championship Game of all time.{{Cite news |last=Lowry |first=Brian |date=January 30, 2024 |title=NFL Chiefs-Ravans game most-watched AFC Championship ever |url=https://www.cnn.com/2024/01/30/entertainment/chiefs-ravens-ratings/index.html |url-status=live |archive-url=https://web.archive.org/web/20240130171941/https://www.cnn.com/2024/01/30/entertainment/chiefs-ravens-ratings/index.html |archive-date=January 30, 2024 |access-date=January 30, 2024 |website=CNN}} This record was broken by the next AFC Championship Game, played between Chiefs—Buffalo Bills on January 26, 2025, which had 57.4 million viewers.{{cite news |url=https://www.cbssports.com/nfl/news/chiefs-dramatic-win-over-bills-sets-afc-championship-record-for-tv-viewership-with-this-huge-number/ |title=Chiefs' dramatic win over Bills sets AFC Championship record for TV viewership with this huge number |last=Breech |first=John |website=CBS Sports |date=January 28, 2025 |access-date=February 19, 2025}}
• Chiefs–San Francisco 49ers (Super Bowl LVIII) on February 11, 2024: 123.4 million viewers on CBS/Paramount+ and 202.4 million total viewers, then the most-watched non-news telecast of all time and the most-watched broadcast since the Apollo 11 moon landing,{{Cite news |last=Battaglio |first=Stephen |date=February 13, 2024 |title=Super Bowl draws record 123.4 million viewers, helped by Taylor Swift and Travis Kelce |url=https://www.latimes.com/entertainment-arts/business/story/2024-02-12/super-bowl-ratings-taylor-swift-mahomes-kelce-cbs-chiefs-49ers |url-status=live |archive-url=https://web.archive.org/web/20240213030938/https://www.latimes.com/entertainment-arts/business/story/2024-02-12/super-bowl-ratings-taylor-swift-mahomes-kelce-cbs-chiefs-49ers |archive-date=February 13, 2024 |access-date=February 13, 2024 |newspaper=Los Angeles Times}}{{Cite web |last=Maglio |first=Tony |date=February 13, 2024 |title=Super Bowl LVIII Is the Most-Watched Telecast Since the Moon Landing |url=https://www.indiewire.com/news/breaking-news/2024-super-bowl-ratings-most-watched-broadcast-moon-landing-1234952148/ |url-status=live |archive-url=https://web.archive.org/web/20240213032348/https://www.indiewire.com/news/breaking-news/2024-super-bowl-ratings-most-watched-broadcast-moon-landing-1234952148/ |archive-date=February 13, 2024 |access-date=February 13, 2024 |website=IndieWire}}{{Cite magazine |last=Spangler |first=Todd |date=February 12, 2024 |title=Super Bowl 2024: 20% of Viewers Say They Rooted for the Kansas City Chiefs Because of Taylor Swift |url=https://variety.com/2024/tv/news/super-bowl-taylor-swift-kansas-city-chiefs-travis-kelce-1235907971/ |url-status=live |archive-url=https://web.archive.org/web/20240214044501/https://variety.com/2024/tv/news/super-bowl-taylor-swift-kansas-city-chiefs-travis-kelce-1235907971/ |archive-date=February 14, 2024 |access-date=February 14, 2024 |magazine=Variety}} until surpassed by Super Bowl LIX's 127.7 million viewers (which also featured the Chiefs).{{cite news |url=https://www.cnbc.com/2025/02/11/super-bowl-59-viewership.html |title=Super Bowl 59 attracts record 127.7 million viewers |last=Rizzo |first=Lillian |website=CNBC |date=February 11, 2025 |access-date=February 19, 2025}}

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}}

Critical commentary has analysed Swift's pan-generational appeal. Journalists have used Swift's career to mark a paradigm shift in popular culture, regarding her as a millennial cultural figure. According to Rosen, Swift is a "generational bard", merging "the pleasures of old-fashioned songcraft with millennial social-media oversharing." Psychiatrist Suzanne Garfinkle-Crowell opined that Swift is the generational poet laureate who has a song for every precise emotion of a listener.{{Cite news |last=Garfinkle-Crowell |first=Suzanne |date=June 17, 2023 |title=Taylor Swift Has Rocked My Psychiatric Practice |newspaper=The New York Times |url=https://www.nytimes.com/2023/06/17/opinion/taylor-swift-mental-health.html |access-date=June 17, 2023 |archive-date=June 19, 2023 |archive-url=https://web.archive.org/web/20230619181023/https://www.nytimes.com/2023/06/17/opinion/taylor-swift-mental-health.html |url-status=live }} Besides Bartsch, various authors describe Swift as a philosopher.{{Cite web |last=Flanigan |first=Jessica |date=April 17, 2024 |title=Know thyself − all too well: Why Taylor Swift's songs are philosophy |url=https://theconversation.com/know-thyself-all-too-well-why-taylor-swifts-songs-are-philosophy-226167 |access-date=April 16, 2025 |website=The Conversation}}{{Cite web |title=Taylor Swift: A Philosopher For Our Times |url=https://philosophynow.org/issues/164/Taylor_Swift_A_Philosopher_For_Our_Times |access-date=April 16, 2025 |magazine=Philosophy Now}}{{Cite news |last=Baker |first=Jordan |date=February 8, 2024 |title=Pop star, philosopher, poet: Taylor Swift is shaking up how we think |url=https://www.smh.com.au/national/pop-star-philosopher-poet-taylor-swift-is-shaking-up-how-we-think-20240207-p5f342.html |access-date=April 16, 2025 |newspaper=The Sydney Morning Herald}}{{Cite web |date=September 30, 2024 |title=Is Taylor Swift a Philosopher? |url=https://www.lse.ac.uk/philosophy/blog/2024/09/30/is-taylor-swift-a-philosopher/ |access-date=April 16, 2025 |website=Philosophy, Logic and Scientific Method}} A 2023 Pollstar survey reported Swift had the most positive impact on the youth's mental health amongst all the music acts.{{Cite magazine |last=Gottfried |first=Gideon |date=October 10, 2023 |title=World Mental Health Day: The O2 Donates 1,000 Tickets |url=https://news.pollstar.com/2023/10/10/world-mental-health-day-the-o2-donates-1000-tickets/ |magazine=Pollstar |access-date=October 10, 2023 |archive-date=October 10, 2023 |archive-url=https://web.archive.org/web/20231010155211/https://news.pollstar.com/2023/10/10/world-mental-health-day-the-o2-donates-1000-tickets/ |url-status=live }} A 2024 survey undertaken by The Washington Post stated that Swift is a source of fascination for fans and non-fans of all age groups.{{Cite news |last=Yahr |first=Emily |date=December 13, 2024 |title=Why was the Eras Tour a phenomenon? We asked fans ages 8 to 88. |url=https://www.washingtonpost.com/entertainment/music/interactive/2024/taylor-swift-eras-tour-meaning/ |newspaper=The Washington Post}} Canadian historian Elizabeth Vlossack dubbed Swift a historical figure.{{Cite web |last=Arsenych |first=Alex |date=March 21, 2025 |title=What's 'A Swift History?' An Ontario professor shares what students will learn in a Taylor Swift history course |url=https://www.cp24.com/news/2025/03/21/whats-a-swift-history-an-ontario-professor-shares-what-students-will-learn-in-a-taylor-swift-history-course/ |access-date=March 22, 2025 |publisher=CP24}}

American author Neil Howe, who coined the term "millennial", named Swift as the classic example of millennial spirit.{{Cite magazine |last=Lichtenberg |first=Nick |date=July 22, 2023 |title=The creator of 'generational research' on why Taylor Swift is the 'iconic' millennial, Gen X is aging gracefully—and Gen Z sees through all of it |url=https://fortune.com/2023/07/22/neil-howe-fourth-turning-interview-taylor-swift-millennials-gen-z/ |magazine=Fortune |access-date=July 22, 2023 |archive-date=July 22, 2023 |archive-url=https://web.archive.org/web/20230722112309/https://fortune.com/2023/07/22/neil-howe-fourth-turning-interview-taylor-swift-millennials-gen-z/ |url-status=live }} In 2010, The Christian Science Monitor commentators Morley Winograd and Michael D. Hais opined that Swift's rise to fame signals the "musical coming-of-age" of the millennial generation and that "it's only a matter of time before Swift and her generation make over America's music as triumphantly as they did its politics with the election of President Obama."{{Cite news |last1=Winograd |first1=Morley |last2=D. Hais |first2=Michael |date=January 29, 2010 |title=Move over Kanye West, Taylor Swift, and the Millennial generation are taking over music |newspaper=The Christian Science Monitor |url=https://www.csmonitor.com/Commentary/Opinion/2010/0129/Move-over-Kanye-West-Taylor-Swift-and-the-Millennial-generation-are-taking-over-music |access-date=October 30, 2021 |archive-date=October 30, 2021 |archive-url=https://web.archive.org/web/20211030173154/https://www.csmonitor.com/layout/set/amphtml/Commentary/Opinion/2010/0129/Move-over-Kanye-West-Taylor-Swift-and-the-Millennial-generation-are-taking-over-music |url-status=live }} Awarding Swift for her humanitarian endeavors in 2012, former First Lady of the U.S., Michelle Obama, described Swift as an artist who "has rocketed to the top of the music industry but still keeps her feet on the ground, someone who has shattered every expectation of what a 22-year-old can accomplish".{{Cite magazine |last=Moss |first=Hilary |date=April 2, 2012 |title=Michelle Obama Honors Taylor Swift, Taylor Swift So Honored |url=http://nymag.com/thecut/2012/04/michelle-obama-honors-taylor-swift.html |url-status=live |magazine=New York |archive-url=https://web.archive.org/web/20130528072212/http://nymag.com/thecut/2012/04/michelle-obama-honors-taylor-swift.html |archive-date=May 28, 2013 |access-date=March 6, 2013}}

File:Malala Yousafzai at Girl Summit 2014.jpg dubbed Swift an inspiration for girls. Yousafzai said that she and her friends in Swat District drew strength and comfort from Swift's music when music was forbidden.{{Cite news |date=August 24, 2024 |title=How Taylor Swift inspired Malala: A psychologist explains why her songs are a mental health support tool |url=https://indianexpress.com/article/health-wellness/how-taylor-swift-inspired-malala-songs-mental-health-support-tool-9530789/ |access-date=August 25, 2024 |newspaper=The Indian Express}}]]

In 2014, Quartz{{'s}} John McDuling said Swift was "quickly becoming the most influential artist of her generation", and pondered if she is the millennial equivalent to Dylan, Springsteen, or Kurt Cobain.{{cite web |last=McDuling |first=John |date=November 3, 2014 |title=Why Taylor Swift is the most important artist of the millennial era |url=https://qz.com/290714/why-taylor-swift-is-the-most-important-artist-of-the-millennial-era/ |url-status=live |archive-url=https://web.archive.org/web/20210602215053/https://qz.com/290714/why-taylor-swift-is-the-most-important-artist-of-the-millennial-era/ |archive-date=June 2, 2021 |access-date=April 2, 2021 |work=Quartz}} National Post opined that 1989—an album created by a millennial for millennials—"lays claim to an entire generation", as average millennials "are constantly exposed to criticism and heavy dialog" like Swift, all of which is embodied by Swift's music. The newspaper considered "New Romantics" (2016) as a millennial ode.{{Cite news |date=October 6, 2015 |title=What Taylor Swift tells us about millennials |newspaper=National Post |url=https://nationalpost.com/entertainment/music/what-taylor-swift-tells-us-about-future-generations |access-date=October 30, 2021 |archive-date=July 13, 2023 |archive-url=https://web.archive.org/web/20230713134937/https://nationalpost.com/entertainment/music/what-taylor-swift-tells-us-about-future-generations |url-status=live }}

According to a 2019 YPulse survey, Swift is the musician who best-represents millennials (ages 19–37).{{cite web |date=October 8, 2019 |title=The 17 Musicians Gen Z & Millennials Say Represent Their Generations |url=https://www.ypulse.com/article/2019/10/08/the-17-musicians-gen-z-millennials-say-represent-their-generations/ |access-date=October 30, 2021 |website=YPulse |archive-date=March 21, 2022 |archive-url=https://web.archive.org/web/20220321025002/https://www.ypulse.com/article/2019/10/08/the-17-musicians-gen-z-millennials-say-represent-their-generations/ |url-status=live }} She represents "millennial anxiety" according to The Walrus{{'s}} Joelle Kidd, who wrote that millennials have a tendency of "obsessive self-analysis" that Swift has grown to embody, sharing her anxieties with the generation.{{cite web |last=Kidd |first=Joel |date=March 2, 2020 |title=Taylor Swift Is the Surprising Face of Millennial Anxiety |url=https://thewalrus.ca/taylor-swift-is-the-surprising-face-of-millennial-anxiety/ |access-date=October 30, 2021 |website=The Walrus |archive-date=May 25, 2022 |archive-url=https://web.archive.org/web/20220525034532/https://thewalrus.ca/taylor-swift-is-the-surprising-face-of-millennial-anxiety/ |url-status=live }} Some journalists have described The Tortured Poets Department as a study of millennial "misery" and "despair".{{Cite news |date=April 20, 2024 |title=How Taylor Swift captured modern dating despair |url=https://www.bbc.com/news/entertainment-arts-68856232 |access-date=April 22, 2024 |publisher=BBC News |archive-date=April 22, 2024 |archive-url=https://web.archive.org/web/20240422173047/https://www.bbc.com/news/entertainment-arts-68856232 |url-status=live }}{{Cite magazine |last=Mull |first=Teresa |date=April 24, 2024 |title=Taylor Swift is the tortured voice of millennials |url=https://www.spectator.co.uk/article/taylor-swift-is-the-tortured-voice-of-millennials/ |access-date=April 25, 2024 |magazine=The Spectator |archive-date=April 24, 2024 |archive-url=https://web.archive.org/web/20240424073756/https://www.spectator.co.uk/article/taylor-swift-is-the-tortured-voice-of-millennials/ |url-status=live }} Today senior editor Elena Nicolaou noted how Swift culturally transformed millennial weddings as well.{{Cite web |last=Nicolau |first=Elena |date=November 29, 2022 |title=How Taylor Swift is transforming millennial weddings |url=https://www.today.com/popculture/taylor-swift-wedding-theme-trend-rcna57270 |access-date=November 30, 2022 |website=Today |archive-date=April 18, 2023 |archive-url=https://web.archive.org/web/20230418234504/https://www.today.com/popculture/taylor-swift-wedding-theme-trend-rcna57270 |url-status=live }}

Many critics discuss the "millennial cringe" as a part of Swift's appeal. Journalist Brittany Spanos stated that despite Generation Z forming a significant portion of Swift's newer fans, they do not "really understand the cultural history, the sociopolitical and cultural elements that have molded Taylor as a millennial woman because they grew up after that". As a result, some of Generation Z may view some older Swift songs and lyrics as cringe.{{Cite web |date=October 21, 2022 |title=Taylor Swift is peak millennial vibes |url=https://www.npr.org/2022/10/19/1129868151/taylor-swift-is-peak-millennial-vibes |url-status=live |archive-url=https://web.archive.org/web/20230528185642/https://www.npr.org/2022/10/19/1129868151/taylor-swift-is-peak-millennial-vibes |archive-date=May 28, 2023 |access-date=December 19, 2022 |publisher=NPR}} Helen Lewis of The Atlantic dubbed Swift the "Queen of Cringe".{{Cite magazine |last=Lewis |first=Helen |date=July 7, 2024 |title=The Millennial Cringe of Taylor Swift |url=https://www.theatlantic.com/ideas/archive/2024/07/millennial-cringe-taylor-swift/678874/ |url-status=live |archive-url=https://web.archive.org/web/20240708191821/https://www.theatlantic.com/ideas/archive/2024/07/millennial-cringe-taylor-swift/678874/ |archive-date=July 8, 2024 |access-date=July 8, 2024 |magazine=The Atlantic}} Kayla Kibbe of Cosmopolitan applied a feminist perspective, associating Swift's exploration of cringe in her artistry as a response to the trivialisation of women's emotions, especially heartbreak and anger.{{Cite magazine |date=May 21, 2024 |title=We're Wrong About "Female Rage" and This One 'TTPD' Line Proves It |url=https://www.cosmopolitan.com/entertainment/a60847156/taylor-swift-female-rage/ |access-date=August 4, 2024 |magazine=Cosmopolitan}} Swift's commencement speech at the 2022 New York University graduation ceremony about cringe was positively received by journalists.{{Cite web |date=May 18, 2022 |title=Taylor Swift gives commencement speech: 'Cringe is unavoidable over a lifetime' |url=https://www.today.com/popculture/popculture/taylor-swift-gives-commencement-speech-cringe-unavoidable-lifetime-rcna29451 |access-date=July 8, 2024 |work=Today |archive-date=February 13, 2024 |archive-url=https://web.archive.org/web/20240213125131/https://www.today.com/popculture/popculture/taylor-swift-gives-commencement-speech-cringe-unavoidable-lifetime-rcna29451 |url-status=live }}{{Cite web |last=Alter |first=Rebecca |date=May 18, 2022 |title=Dr. Taylor Swift Diagnoses NYU Grads As Cringe |url=https://www.vulture.com/2022/05/taylor-swift-nyu-graduation-speech.html |access-date=July 8, 2024 |website=Vulture |archive-date=May 12, 2024 |archive-url=https://web.archive.org/web/20240512154120/https://www.vulture.com/2022/05/taylor-swift-nyu-graduation-speech.html |url-status=live }}{{Cite magazine |last=Cai |first=Delia |date=May 18, 2022 |title="Learn to Live Alongside Cringe": Taylor Swift Takes a Victory Lap at NYU's Graduation Ceremony |url=https://www.vanityfair.com/style/2022/05/learn-to-live-alongside-cringe-taylor-swift-takes-a-victory-lap-at-nyus-graduation-ceremony |access-date=July 8, 2024 |magazine=Vanity Fair |archive-date=June 5, 2023 |archive-url=https://web.archive.org/web/20230605044617/https://www.vanityfair.com/style/2022/05/learn-to-live-alongside-cringe-taylor-swift-takes-a-victory-lap-at-nyus-graduation-ceremony |url-status=live }}

Vox and The New Yorker called Swift the "millennial Bruce Springsteen", drawing numerous artistic and sociopolitical parallels between Swift and Springsteen's careers.{{cite web |last=VanDerWerff |first=Emily |date=July 31, 2020 |title=Taylor Swift is the millennial Bruce Springsteen |url=https://www.vox.com/culture/2020/7/31/21340926/taylor-swift-folklore-millennial-bruce-springsteen |access-date=October 30, 2021 |website=Vox |archive-date=May 24, 2022 |archive-url=https://web.archive.org/web/20220524211945/https://www.vox.com/culture/2020/7/31/21340926/taylor-swift-folklore-millennial-bruce-springsteen |url-status=live }} McCormick wrote in The Telegraph, "in the same way that [Springsteen] became the poet of the working man, Swift's secret is her ability to read the mind of the modern woman."{{Cite news |last=McCormick |first=Neil |date=December 28, 2024 |title=Why Taylor Swift is the heir to Springsteen |url=https://www.telegraph.co.uk/music/concerts/taylor-swift-bruce-springsteen/ |access-date=December 29, 2024 |newspaper=The Daily Telegraph |issn=0307-1235}} The Times named Swift "the Bob Dylan of our age" in 2022 and "the confessional queen of Noughties pop".{{Cite news |last=Ditum |first=Sarah |date=October 8, 2022 |title=Taylor Swift: the Bob Dylan of our age |newspaper=The Times |url=https://www.thetimes.com/culture/music/article/taylor-swift-the-bob-dylan-of-our-age-pmlg5m7hl |url-access=subscription |url-status=live |access-date=October 9, 2022 |archive-url=https://ghostarchive.org/archive/XgC2q |archive-date=December 24, 2022}}{{cbignore}} Journalists have also noted Swift's rising success within baby boomers and Generation X, known as "senior Swifties".{{Cite news |last1=della Cava |first1=Marco |last2=Ryan |first2=Patrick |date=August 31, 2023 |title=Taylor Swift is 'in a class of her own right now,' as Eras tour gives way to Eras movie |newspaper=USA Today |url=https://www.usatoday.com/story/entertainment/music/2023/08/31/taylor-swift-eras-tour-movie-amc/70728053007/ |url-status=live |access-date=September 1, 2023 |archive-url=https://web.archive.org/web/20230901023718/https://www.usatoday.com/story/entertainment/music/2023/08/31/taylor-swift-eras-tour-movie-amc/70728053007/ |archive-date=September 1, 2023}}{{Cite magazine |last=Slanksy |first=Paul |date=June 10, 2023 |title=The Rise of the Senior Swiftie |url=https://airmail.news/issues/2023-6-10/rise-of-the-senior-swiftie |access-date=June 12, 2023 |magazine=Air Mail |archive-date=September 11, 2023 |archive-url=https://web.archive.org/web/20230911123627/https://airmail.news/issues/2023-6-10/rise-of-the-senior-swiftie |url-status=live }} Alexandra Spring of ABC News opined that Swift's "lovelorn ballads, kitchen bops and revenge anthems" appeal "intensely" to the middle-aged, Gen X generation, who also relate to Swift in terms of navigating the world professionally and culturally.{{Cite news |last=Spring |first=Alexandra |date=February 17, 2024 |title=Many of Taylor Swift's fans are middle-aged. Why do they love her so intensely? |url=https://www.abc.net.au/news/2024-02-18/why-are-so-many-taylor-swift-fans-middle-aged/103457252 |access-date=February 18, 2024 |agency=ABC News |archive-date=February 17, 2024 |archive-url=https://web.archive.org/web/20240217235408/https://www.abc.net.au/news/2024-02-18/why-are-so-many-taylor-swift-fans-middle-aged/103457252 |url-status=live }} As per Morning Consult, 45% of Swift's U.S. fans are millennials, 23% are baby boomers, 21% are Generation X, and 11% are Generation Z.

• Women in music
• Likeability trap, a campaign tactic often targeted to women
• High Watch and Samuel Goldwyn Estate, two of Swift's high-profile residences

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• {{Cite book|last1=Fischer|first1=Nancy|last2=Seidman|first2=Steven|title=Introducing the New Sexuality Studies|year=2016|isbn=978-1-317-44918-8|edition=3rd|oclc=953030187|publisher=Routledge}}
• {{Cite journal |last=Franssen |first=Gaston |date=January 2, 2022 |title=Policing the celebrity of Taylor Swift: introduction |journal=Celebrity Studies |volume=13 |issue=1 |pages=90–92 |doi=10.1080/19392397.2022.2026148 |s2cid=246997248 |doi-access=free}}
• {{Cite journal |last1=Marwick |first1=Alice |last2=Boyd |first2=Danah |date=May 19, 2011 |title=To See and Be Seen: Celebrity Practice on Twitter |url=http://journals.sagepub.com/doi/10.1177/1354856510394539 |journal=Convergence: The International Journal of Research into New Media Technologies |volume=17 |issue=2 |pages=154 |doi=10.1177/1354856510394539 |s2cid=16682760 |issn=1354-8565 |access-date=November 14, 2023 |archive-date=December 19, 2023 |archive-url=https://web.archive.org/web/20231219071641/https://journals.sagepub.com/doi/10.1177/1354856510394539 |url-status=live }}

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{{Taylor Swift}}

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